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# Adform Integrated Advertising Platform vs Google Marketing Platform Comparison - What are their main differences?

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Adform Integrated...Google Marketing Platform[+ Add Product](#)

Pricing

**Adform Integrated Advertising Platform**
No pricing available

**Google Marketing Platform**
No pricing available

**Pricing Insights**
from reviews

Perceived Cost

**Adform Integrated Advertising Platform**
Not enough reviews yet

**Google Marketing Platform**
$$$$$

Average Discount

**Adform Integrated Advertising Platform**
Not enough reviews yet

**Google Marketing Platform**
11%

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
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Time to Implement

**Adform Integrated Advertising Platform** 6 months
Based on 100 responses

**Google Marketing Platform** 6 months
Based on 100 responses

Return on Investment

**Adform Integrated Advertising Platform** 6 months
Based on 100 responses

**Google Marketing Platform** 6 months
Based on 100 responses

**Pros & Cons**
from reviews

**Adform Integrated Advertising Platform**
Not enough data

**Google Marketing Platform**

Features (4)

Campaign Management (3)

Complexity (3)

Learning Curve (3)

Screenshots

**Adform Integrated Advertising Platform**
 ![Adform Integrated Advertising Platform screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/36239/Adform_20for_20Advertisers_Screenshot-4.png)

**Google Marketing Platform**
 ![Google Marketing Platform screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/25423/uploads_2F73065148-bf0e-4200-a6d4-84fdd0eacdeb_2Fpng_3Bbase64e3cb9c9f8bf3ee10.png)

**Ratings**
from reviews

Meets Requirements

**Adform Integrated Advertising Platform**

**9.3** /10

Based on 10 responses

**Google Marketing Platform**

**8.5** /10

Based on 250 responses

Ease of Use

**Adform Integrated Advertising Platform**

**8.3** /10

Based on 10 responses

**Google Marketing Platform**

**7.9** /10

Based on 249 responses

Ease of Setup

**Adform Integrated Advertising Platform** Not enough data

**Google Marketing Platform**

**7.3** /10

Based on 130 responses

Ease of Admin

**Adform Integrated Advertising Platform** Not enough data

**Google Marketing Platform**

**7.7** /10

Based on 120 responses

Quality of Support

**Adform Integrated Advertising Platform**

**8.7** /10

Based on 10 responses

**Google Marketing Platform**

**6.9** /10

Based on 228 responses

Has the product been a good partner in doing business?

**Adform Integrated Advertising Platform** Not enough data

**Google Marketing Platform**

**7.6** /10

Based on 121 responses

Product Direction (% positive)

**Adform Integrated Advertising Platform**

**8.8** /10

Based on 10 responses

**Google Marketing Platform**

**8.1** /10

Based on 247 responses

**Features**
ratings from reviews

Display Advertising

**9.0** /10

Based on 8 responses

**7.9** /10

Based on 209 responses

Mobile Advertising

**9.2** /10

Based on 8 responses

**7.9** /10

Based on 209 responses

Paid Search Advertising

Not enough data

**8.1** /10

Based on 117 responses

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Video Advertising

Not enough data

**8.0** /10

Based on 209 responses

Demand Side Platform (DSP)

Not enough data

**8.0** /10

Based on 209 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
60.0%

Mid-Market(51-1000 emp.)
40.0%

Enterprise(\> 1000 emp.)
0%

Small-Business(50 or fewer emp.)
60.0%

Mid-Market(51-1000 emp.)
40.0%

Enterprise(\> 1000 emp.)
0%

Small-Business(50 or fewer emp.)
25.5%

Mid-Market(51-1000 emp.)
48.2%

Enterprise(\> 1000 emp.)
26.3%

Small-Business(50 or fewer emp.)
25.5%

Mid-Market(51-1000 emp.)
48.2%

Enterprise(\> 1000 emp.)
26.3%

**Reviewers' Industry**

[![Adform Integrated Advertising Platform](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_28d02bc04a33f0123ad568bd4cb969ec/adform-integrated-advertising-platform.png "Adform Integrated Advertising Platform")](https://www.g2.com/products/adform-integrated-advertising-platform/reviews)
Adform Integrated Advertising Platform

Marketing and Advertising
70.0%

Market Research
10.0%

Investment Banking
10.0%

Information Technology and Services
10.0%

Other
0.0%

[![Google Marketing Platform](https://images.g2crowd.com/uploads/product/hd_favicon/1548109246/google-marketing-platform.png "Google Marketing Platform")](https://www.g2.com/products/google-marketing-platform/reviews)
Google Marketing Platform

Marketing and Advertising
53.8%

Internet
6.9%

Computer Software
5.5%

Retail
2.9%

Telecommunications
1.8%

Other
29.1%

Alternatives

**Adform Integrated Advertising Platform Alternatives**

 ![AdRoll](https://images.g2crowd.com/uploads/product/hd_favicon/a3b1426e994357a423ddee9441f3d84f/adroll.svg "AdRoll")

[
AdRoll
](/products/adroll/reviews)

 ![StackAdapt](https://images.g2crowd.com/uploads/product/hd_favicon/5fbf26343205a3da57c3095097400117/stackadapt.svg "StackAdapt")

[
StackAdapt
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 ![The Trade Desk](https://images.g2crowd.com/uploads/product/hd_favicon/fbe148c48427cc1601ccb4650957bc61/the-trade-desk.svg "The Trade Desk")

[
The Trade Desk
](/products/the-trade-desk/reviews)

 ![Celtra](https://images.g2crowd.com/uploads/product/hd_favicon/078fe749e6850a6cfa4a332e626a9ff1/celtra.svg "Celtra")

[
Celtra
](/products/celtra/reviews)

**Google Marketing Platform Alternatives**

 ![AdRoll](https://images.g2crowd.com/uploads/product/hd_favicon/a3b1426e994357a423ddee9441f3d84f/adroll.svg "AdRoll")

[
AdRoll
](/products/adroll/reviews)

 ![Basis](https://images.g2crowd.com/uploads/product/hd_favicon/df9d04bdcff3b5a6af4bdf592034ba4c/basis.svg "Basis")

[
Basis
](/products/basis/reviews)

 ![Criteo Commerce Growth](https://images.g2crowd.com/uploads/product/hd_favicon/9d3656601b81cd3ae82241502504ae3c/criteo-commerce-growth.svg "Criteo Commerce Growth")

[
Criteo Commerce Growth
](/products/criteo-commerce-growth/reviews)

 ![Choozle](https://images.g2crowd.com/uploads/product/hd_favicon/1526589521/choozle.svg "Choozle")

[
Choozle
](/products/choozle/reviews)

## Adform Integrated Advertising Platform vs Google Marketing Platform

- Reviewers felt that Adform Integrated Advertising Platform meets the needs of their business better than Google Marketing Platform.
- When comparing quality of ongoing product support, reviewers felt that Adform Integrated Advertising Platform is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Adform Integrated Advertising Platform over Google Marketing Platform.