# AdButler, Broadstreet vs AdSense Comparison

| | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.8 out of 5 | 4.2 out of 5 | 
| **Total Reviews** | 64 | 52 | 264 | 
| **Largest Market Segment** | Small-Business (87.1% of reviews) | Small-Business (98.1% of reviews) | Small-Business (80.3% of reviews) | 
| **Entry Level Price** | No pricing available | $299.00 Per Month | No pricing available | 

---
## Top Pros & Cons

### AdButler

Pros:
- Ease of Use (3 reviews)
- Easy Setup (2 reviews)

Cons:
- Budget Management (1 reviews)
- Complex Setup (1 reviews)

### Broadstreet

**Not enough data**

### AdSense

**Not enough data**

---
## Ratings Comparison
| Rating | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
  | **Meets Requirements** | 9.0 (54 reviews) | 9.6 (47 reviews) | 8.7 (194 reviews) | 
  | **Ease of Use** | 9.0 (56 reviews) | 9.4 (47 reviews) | 8.4 (196 reviews) | 
  | **Ease of Setup** | 8.6 (46 reviews) | 9.5 (24 reviews) | 8.2 (83 reviews) | 
  | **Ease of Admin** | 8.8 (43 reviews) | 9.6 (25 reviews) | 8.4 (66 reviews) | 
  | **Quality of Support** | 9.1 (51 reviews) | 9.8 (47 reviews) | 7.4 (184 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (43 reviews) | 9.9 (25 reviews) | 8.8 (66 reviews) | 
  | **Product Direction (% positive)** | 8.7 (53 reviews) | 9.8 (47 reviews) | 7.6 (190 reviews) | 

---
## Pricing

### AdButler

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Broadstreet

#### Entry-Level Pricing

Plan: Business

Price: $299.00 Per Month

Description: The Ad Manager for Direct Sales


Key Features:
- Personal, Knowledgeable Email Support
- Access to Complete Ad Format Library
- Mobile-Friendly In-Content Ad Unit Tools

[Browse all 2 editions](https://www.g2.com/products/broadstreet/pricing)

#### Free Trial

Yes

### AdSense

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Display Advertising

| Product | Score | Reviews |
|---|---|---|
| **AdButler** | 8.9/10 | 12 |
| **Broadstreet** | N/A | N/A |
| **AdSense** | N/A | N/A |

#### Channel Functionality

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Display Functionality** | 9.4 (12 reviews) | Not enough data | Not enough data | 

#### Platform Interoperability

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Close Ecosystem API** | 8.7 (9 reviews) | Not enough data | Not enough data | 

#### Agentic AI - Display Advertising

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

#### Campaign Management

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Campaign Dashboard** | 8.8 (12 reviews) | Not enough data | Not enough data | 
| **Campaign Optimization** | Feature Not Available | Not enough data | Not enough data | 
| **Reach** | 9.5 (10 reviews) | Not enough data | Not enough data | 
| **Bulk Editing** | Feature Not Available | Not enough data | Not enough data | 
| **Batch Uploading** | Feature Not Available | Not enough data | Not enough data | 
| **Brand Safety** | Feature Not Available | Not enough data | Not enough data | 
| **Fraud Protection** | 8.5 (9 reviews) | Not enough data | Not enough data | 
| **Frequency Capping** | 9.0 (10 reviews) | Not enough data | Not enough data | 
| **Budget Pacing** | Feature Not Available | Not enough data | Not enough data | 
| **Creative Optimization** | Feature Not Available | Not enough data | Not enough data | 
| **Rich Media Capabilties** | 9.0 (10 reviews) | Not enough data | Not enough data | 
| **In-App Ads** | 8.5 (9 reviews) | Not enough data | Not enough data | 
| **Mobile Rich Media Capabilities** | 8.9 (9 reviews) | Not enough data | Not enough data | 

#### Targeting

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Targeting** | 9.2 (10 reviews) | Not enough data | Not enough data | 
| **Retargeting** | Feature Not Available | Not enough data | Not enough data | 
| **Geo-Targeting** | 9.0 (10 reviews) | Not enough data | Not enough data | 
| **Contextual Targeting** | 8.3 (9 reviews) | Not enough data | Not enough data | 

#### Platform

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **API / Integrations** | Feature Not Available | Not enough data | Not enough data | 
| **Custom Reports** | 8.8 (10 reviews) | Not enough data | Not enough data | 
| **User, Role, and Access Management** | 9.0 (10 reviews) | Not enough data | Not enough data | 
| **Performance and Reliability** | 9.5 (10 reviews) | Not enough data | Not enough data | 
| **Enterprise Scalability** | 9.2 (10 reviews) | Not enough data | Not enough data | 
| **Customization** | 8.1 (9 reviews) | Not enough data | Not enough data | 
| **Workflow Capability** | Feature Not Available | Not enough data | Not enough data | 
| **Internationalization** | Feature Not Available | Not enough data | Not enough data | 
| **Notifications** | 8.5 (9 reviews) | Not enough data | Not enough data | 

### Retail Media Advertising Platforms

| Product | Score | Reviews |
|---|---|---|
| **AdButler** | N/A | N/A |
| **Broadstreet** | N/A | N/A |
| **AdSense** | N/A | N/A |

#### Platform Basics

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Ad Serving Rules** | Not enough data | Not enough data | Not enough data | 
| **Sponsored Product Listing Ads** | Not enough data | Not enough data | Not enough data | 
| **Banner Ads** | Not enough data | Not enough data | Not enough data | 
| **Display Ads** | Not enough data | Not enough data | Not enough data | 

#### Platform Data

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Reporting Performance Metrics** | Not enough data | Not enough data | Not enough data | 
| **Data Filtering** | Not enough data | Not enough data | Not enough data | 
| **Reporting Dashboards** | Not enough data | Not enough data | Not enough data | 

#### Platform Additional Functionality

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Offline Ads** | Not enough data | Not enough data | Not enough data | 
| **Video Ads** | Not enough data | Not enough data | Not enough data | 
| **Team Collaboration** | Not enough data | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Retail Media Advertising Platforms

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Publisher Ad Server

| Product | Score | Reviews |
|---|---|---|
| **AdButler** | N/A | N/A |
| **Broadstreet** | N/A | N/A |
| **AdSense** | 8.6/10 | 12 |

#### Ad Serving & Management - Publisher Ad Server

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Real-Time Bidding (RTB) Support** | Not enough data | Not enough data | Not enough data | 
| **Ad Delivery Optimization  & Management** | Not enough data | Not enough data | 9.3 (7 reviews) | 
| **Ad Inventory Management** | Not enough data | Not enough data | 9.3 (5 reviews) | 
| **Dynamic Ad Placement** | Not enough data | Not enough data | 9.3 (5 reviews) | 
| **Ad Tag Management** | Not enough data | Not enough data | 9.0 (5 reviews) | 

#### Targeting & Personalization - Publisher Ad Server

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Geo-Targeting** | Not enough data | Not enough data | 8.3 (5 reviews) | 
| **A/B Testing for Ads** | Not enough data | Not enough data | Not enough data | 
| **Multi-Device & Cross-Platform Delivery** | Not enough data | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 9.0 (5 reviews) | 
| **Frequency Capping** | Not enough data | Not enough data | 7.0 (5 reviews) | 
| **Contextual Targeting** | Not enough data | Not enough data | Not enough data | 

#### Monetization & Reporting - Publisher Ad Server

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Header Bidding Support** | Not enough data | Not enough data | Not enough data | 
| **Ad Revenue Share & Payout Management** | Not enough data | Not enough data | 7.0 (9 reviews) | 
| **Revenue Forecasting** | Not enough data | Not enough data | 8.3 (5 reviews) | 
| **Performance & Engagement Analytics** | Not enough data | Not enough data | 9.3 (5 reviews) | 

#### Agentic AI - Publisher Ad Server

| Feature | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [Publisher Ad Server Software](https://www.g2.com/categories/publisher-ad-server)

**Unique to AdButler (2):** [Display Advertising Software](https://www.g2.com/categories/display-advertising), [Retail Media Advertising Platforms ](https://www.g2.com/categories/retail-media-advertising-platforms)




---
## Reviewer Demographics

### By Company Size

| Segment | AdButler | Broadstreet | AdSense | 
|---|---|---|---|
| **Small-Business** | 87.1% | 98.1% | 80.3% | 
| **Mid-Market** | 12.9% | 1.9% | 13.5% | 
| **Enterprise** | 0% | 0% | 6.1% | 

### By Industry

#### AdButler

- **Marketing and Advertising:** 24.6%
- **Publishing:** 13.1%
- **Online Media:** 11.5%
- **Media Production:** 4.9%
- **Financial Services:** 4.9%
- **Sports:** 3.3%
- **Broadcast Media:** 3.3%
- **Entertainment:** 3.3%
- **Health, Wellness and Fitness:** 3.3%
- **Airlines/Aviation:** 1.6%
- **Other:** 26.2%

#### Broadstreet

- **Publishing:** 32.7%
- **Online Media:** 28.8%
- **Newspapers:** 15.4%
- **Media Production:** 11.5%
- **Broadcast Media:** 3.8%
- **Non-Profit Organization Management:** 1.9%
- **Marketing and Advertising:** 1.9%
- **Information Technology and Services:** 1.9%
- **Airlines/Aviation:** 1.9%

#### AdSense

- **Marketing and Advertising:** 11.5%
- **Information Technology and Services:** 8.2%
- **Entertainment:** 8.2%
- **Computer & Network Security:** 7.4%
- **Internet:** 5.3%
- **Computer Software:** 4.5%
- **Online Media:** 2.9%
- **Apparel & Fashion:** 2.5%
- **Accounting:** 2.0%
- **Higher Education:** 1.6%
- **Other:** 45.9%

---
## Alternatives

### Alternatives to AdButler

- [Kevel](https://www.g2.com/products/kevel/reviews) — 4.5/5 stars (43 reviews)
- [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews) — 4.2/5 stars (236 reviews)
- [StackAdapt](https://www.g2.com/products/stackadapt/reviews) — 4.7/5 stars (869 reviews)
- [Marin Software](https://www.g2.com/products/marin-software/reviews) — 3.8/5 stars (453 reviews)
- [Celtra](https://www.g2.com/products/celtra/reviews) — 4.4/5 stars (400 reviews)
- [AdRoll](https://www.g2.com/products/adroll/reviews) — 4.1/5 stars (776 reviews)
- [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) — 4.2/5 stars (1455 reviews)
- [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) — 4.4/5 stars (1947 reviews)
- [LocaliQ](https://www.g2.com/products/localiq/reviews) — 4.5/5 stars (1065 reviews)
- [AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews) — 4.3/5 stars (797 reviews)

### Alternatives to Broadstreet

- [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews) — 4.2/5 stars (236 reviews)
- [Kevel](https://www.g2.com/products/kevel/reviews) — 4.5/5 stars (43 reviews)
- [Epom Ad Server](https://www.g2.com/products/epom-ad-server/reviews) — 4.6/5 stars (46 reviews)
- [Quantcast Platform](https://www.g2.com/products/quantcast-platform/reviews) — 4.2/5 stars (190 reviews)
- [SAS Customer Intelligence 360](https://www.g2.com/products/sas-customer-intelligence-360-sas/reviews) — 4.4/5 stars (143 reviews)
- [Media.net](https://www.g2.com/products/media-net/reviews) — 4.0/5 stars (18 reviews)
- [Adpushup](https://www.g2.com/products/adpushup/reviews) — 4.4/5 stars (24 reviews)
- [OpenX](https://www.g2.com/products/openx/reviews) — 3.2/5 stars (18 reviews)
- [Perion One](https://www.g2.com/products/perion-one/reviews) — 4.0/5 stars (91 reviews)
- [Ezoic](https://www.g2.com/products/ezoic/reviews) — 3.7/5 stars (15 reviews)

### Alternatives to AdSense

- [Media.net](https://www.g2.com/products/media-net/reviews) — 4.0/5 stars (18 reviews)
- [Adpushup](https://www.g2.com/products/adpushup/reviews) — 4.4/5 stars (24 reviews)
- [Epom Ad Server](https://www.g2.com/products/epom-ad-server/reviews) — 4.6/5 stars (46 reviews)
- [Ezoic](https://www.g2.com/products/ezoic/reviews) — 3.7/5 stars (15 reviews)
- [Quantcast Platform](https://www.g2.com/products/quantcast-platform/reviews) — 4.2/5 stars (190 reviews)
- [SAS Customer Intelligence 360](https://www.g2.com/products/sas-customer-intelligence-360-sas/reviews) — 4.4/5 stars (143 reviews)
- [Kevel](https://www.g2.com/products/kevel/reviews) — 4.5/5 stars (43 reviews)
- [PubMatic](https://www.g2.com/products/pubmatic/reviews) — 3.2/5 stars (11 reviews)
- [sovrn](https://www.g2.com/products/sovrn/reviews) — 3.7/5 stars (6 reviews)
- [EX.CO](https://www.g2.com/products/ex-co/reviews) — 4.3/5 stars (25 reviews)

---
## Top Discussions

### AdButler

- Title: [Could you add phone support please? I've had some issues trying to contact in the past to the phone system?](https://www.g2.com/discussions/could-you-add-phone-support-please-i-ve-had-some-issues-trying-to-contact-in-the-past-to-the-phone-system) — 2 comments, 1 upvote
  > **Top comment:** "Hey Jonathan,

Phone Support (outside of your onboarding period) is included in our Extended Support offering here..."
- Title: [How do we put our zipped html in a friendly iframe?](https://www.g2.com/discussions/how-do-we-put-our-zipped-html-in-a-friendly-iframe) — 1 comment, 1 upvote
  > **Top comment:** "Hey Leu! Once you've checked the "Expandable" option for an ad item, it will render it to a friendly iFrame.  You can use either the push or float option, ..."

### Broadstreet

No discussions available for this product.

### AdSense

- Title: [What is AdSense used for?](https://www.g2.com/discussions/what-is-adsense-used-for) — 3 comments
  > **Top comment:** "Google AdSense is an online advertising program developed by Google that allows website owners and content creators to monetize their online content. AdSense..."
- Title: [Who uses Google AdSense?](https://www.g2.com/discussions/who-uses-google-adsense) — 1 comment
  > **Top comment:** "Publishers who wants to monetise their websites with display ads"
- Title: [What is AdSense for content?](https://www.g2.com/discussions/what-is-adsense-for-content) — 1 comment
  > **Top comment:** "Native integration for publishers "
- Title: [Google says I have an existing AdSense Account but this is my first time ever creating one - Help? ](https://www.g2.com/discussions/google-says-i-have-an-existing-adsense-account-but-this-is-my-first-time-ever-creating-one-help) — 1 comment, 1 upvote
  > **Top comment:** "You might created an account with that email before, use that same email to logging to adsence "
- Title: [why adsense is very prone to being banned?](https://www.g2.com/discussions/38682-why-adsense-is-very-prone-to-being-banned) — 1 comment, 1 upvote
  > **Top comment:** "If you go against adsense rules , your account may be banned, especially when you engaged in self ads clicking"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/adbutler-vs-broadstreet-vs-adsense)