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Compare AdBook and Equativ 
At a Glance
Market Segments
Mid-Market (54.5% of reviews)
Small-Business (54.5% of reviews)
Pros & Cons
Not enough data
Not enough data
Entry-Level Pricing
No pricing available
No pricing available
AdBook
Star Rating
(11)3.5 out of 5
Market Segments
Mid-Market (54.5% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about AdBookEquativ
Star Rating
(12)4.0 out of 5
Market Segments
Small-Business (54.5% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about EquativAdBook vs Equativ
- Reviewers felt that Equativ meets the needs of their business better than AdBook.
- When comparing quality of ongoing product support, reviewers felt that AdBook is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of AdBook over Equativ.
Pricing
Entry-Level Pricing
AdBook
No pricing availableEquativ
No pricing availableFree Trial
AdBook
No trial information availableEquativ
No trial information availableRatings
Meets Requirements
7.8
6
9.1
11
Ease of Use
7.8
6
8.2
11
Ease of Setup
Not enough data
Not enough data
Ease of Admin
Not enough data
Not enough data
Quality of Support
7.5
6
7.3
11
Has the product been a good partner in doing business?
Not enough data
Not enough data
Product Direction (% positive)
10.0
6
8.9
11
Features by Category
Platform - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advertising - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Ad Serving & Management - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting & Personalization - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Monetization & Reporting - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Publisher Ad Server
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Supply Side Platform (SSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SSP Functionality
Not enough data
Not enough data
SSP
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
AdBook and Equativ are categorized as Supply Side Platform (SSP)
Unique Categories
AdBook has no unique categories
Equativ is categorized as App Monetization Platforms and Publisher Ad Server
Reviews
Reviewers' Company Size
AdBook
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Equativ
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
27.3%
Renewables & Environment
18.2%
Publishing
9.1%
Marketing and Advertising
9.1%
Higher Education
9.1%
Other
27.3%
Marketing and Advertising
27.3%
Publishing
18.2%
Legal Services
9.1%
Internet
9.1%
Hospital & Health Care
9.1%
Other
27.3%
Discussions
AdBook has no discussions with answers
Equativ has no discussions with answers
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