Compare ActiveDEMAND and Wishpond 
Featured Products
At a Glance
Market Segments
Small-Business (80.6% of reviews)
Small-Business (89.2% of reviews)
Entry-Level Pricing
$0.00 Per Month
$99 per month
ActiveDEMAND
Star Rating
(68)4.4 out of 5
Market Segments
Small-Business (80.6% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 Per Month
Browse all 4 pricing plansWishpond
Star Rating
(179)3.6 out of 5
Market Segments
Small-Business (89.2% of reviews)
Pros & Cons
Entry-Level Pricing
$99 per month
Browse all 2 pricing plansActiveDEMAND vs Wishpond
When assessing the two solutions, reviewers found ActiveDEMAND easier to use, set up, and administer. Reviewers also preferred doing business with ActiveDEMAND overall.
- Reviewers felt that ActiveDEMAND meets the needs of their business better than Wishpond.
- When comparing quality of ongoing product support, reviewers felt that ActiveDEMAND is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of ActiveDEMAND over Wishpond.
Pricing
Entry-Level Pricing
ActiveDEMAND
Call Tracking
$0.00
Per Month
ActiveDEMAND Call Tracking doesn't just track your online and offline incoming calls to tell you what is working and what isn't. ActiveDEMAND includes conversation tracking to understand the call itself and give it a lead quality rating.
- Instant Phone Number Setup
- Local/Toll-Free Numbers & Text Messages
- Port Your Existing Phone Numbers
Wishpond
Pro
$99
per month
- Leads 2,500
- Users 5
- Integrations (Mailchimp, Salesforce & more.) Import, Export & Sync
Free Trial
ActiveDEMAND
Free Trial is available
Wishpond
Free Trial is available
Ratings
Meets Requirements
8.5
57
7.4
144
Ease of Use
7.5
57
7.3
141
Ease of Setup
7.7
41
7.4
60
Ease of Admin
8.0
38
7.1
48
Quality of Support
9.3
57
7.6
146
Has the product been a good partner in doing business?
9.3
39
7.2
52
Product Direction (% positive)
9.0
56
6.6
140
Features by Category
Email Marketing
8.4
33
|
Verified
7.4
40
8.6
35
|
Verified
7.4
37
8.3
31
|
Verified
7.4
35
9.1
31
|
Verified
7.9
37
Online Marketing
8.4
35
|
Verified
8.6
43
8.5
31
|
Verified
7.9
35
7.9
22
|
Verified
8.0
28
8.5
27
|
Verified
8.2
44
9.1
16
|
Verified
Feature Not Available
Lead Management
8.6
31
|
Verified
7.5
40
8.4
29
|
Verified
7.4
34
8.8
27
|
Verified
6.9
29
8.8
26
|
Verified
7.3
23
8.5
27
|
Verified
7.6
29
9.0
30
|
Verified
7.3
30
8.4
28
|
Verified
7.5
26
8.2
22
|
Verified
7.0
26
Campaign Management
8.2
29
|
Verified
Feature Not Available
8.4
21
|
Verified
6.9
24
8.4
26
|
Verified
6.1
17
6.9
7
Feature Not Available
Social
6.9
7
Feature Not Available
8.1
22
|
Verified
Feature Not Available
8.3
20
|
Verified
8.0
35
7.9
21
|
Verified
7.8
34
7.5
10
|
Verified
Feature Not Available
Reporting & Analytics
9.1
30
|
Verified
7.5
42
9.2
30
|
Verified
7.3
28
8.0
10
|
Verified
Feature Not Available
8.3
15
|
Verified
Feature Not Available
8.6
20
|
Verified
Feature Not Available
Platform
7.9
22
|
Verified
7.5
28
7.8
22
|
Verified
7.9
28
7.9
21
|
Verified
7.4
26
Not enough data
7.5
19
8.2
10
|
Verified
Feature Not Available
8.3
21
|
Verified
7.8
24
8.7
5
Feature Not Available
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
7.6
17
|
Verified
7.6
24
7.4
13
|
Verified
7.3
20
6.9
9
|
Verified
6.9
18
Campaign Creation
Not enough data
8.1
26
Not enough data
7.8
24
Not enough data
8.1
22
Distribution
Not enough data
7.6
26
Not enough data
7.5
22
Not enough data
7.9
25
Not enough data
8.1
24
Not enough data
7.7
16
Not enough data
7.9
20
Data Collection
Not enough data
7.4
24
Not enough data
7.0
22
Not enough data
7.5
25
Not enough data
8.3
16
Not enough data
7.4
19
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Design and Customization
Not enough data
7.8
24
Not enough data
7.8
28
Not enough data
8.3
20
Not enough data
7.8
23
Campaigns
Not enough data
7.8
21
Not enough data
7.7
18
Not enough data
7.9
18
Not enough data
7.3
23
Integrations
Not enough data
6.8
17
Not enough data
8.1
13
Not enough data
7.4
19
Not enough data
7.5
21
Generative AI
Not enough data
Not enough data
Agentic AI - Vulnerability Scanner
Not enough data
Not enough data
Not enough data
Not enough data
Page Customization
Not enough data
6.9
23
|
Verified
Not enough data
7.4
24
|
Verified
Not enough data
7.1
24
|
Verified
Not enough data
6.7
22
|
Verified
Page Optimization
Not enough data
6.9
20
|
Verified
Not enough data
6.8
21
|
Verified
Not enough data
6.9
24
|
Verified
Not enough data
6.8
19
|
Verified
Integrations
Not enough data
6.9
23
|
Verified
Not enough data
7.1
23
|
Verified
Not enough data
7.2
26
|
Verified
Generative AI
Not enough data
5.6
6
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Phone Number Management
8.8
7
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
Tracking
7.8
6
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
Analytics
8.9
6
Not enough data
8.3
6
Not enough data
7.5
6
Not enough data
Not enough data
Not enough data
Call Routing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Inbound Call Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
ActiveDEMAND and Wishpond are categorized as Marketing Automation
Unique Categories
ActiveDEMAND is categorized as Inbound Call Tracking and Customer Data Platform (CDP)
Reviews
Reviewers' Company Size
ActiveDEMAND
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wishpond
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
35.8%
Information Technology and Services
9.0%
Industrial Automation
7.5%
Computer Software
6.0%
Health, Wellness and Fitness
6.0%
Other
35.8%
Marketing and Advertising
16.4%
Health, Wellness and Fitness
11.9%
Retail
9.0%
Apparel & Fashion
5.6%
Leisure, Travel & Tourism
3.4%
Other
53.7%
Alternatives
Discussions
What metrics are tracked with call tracking?
2 Comments
Official Response from ActiveDEMAND
Call Tracking provides campaign insights like which numbers are called most often or what marketing channels (Source/Medium) are delivering the most calls....Read more
What is DNI and why would a marketer want to use it?
1 Comment
Official Response from ActiveDEMAND
With Dynamic Number Insertion, when a user visits your website, the telephone number on your website will dynamically change and be associated with their...Read more
Is DNI going to hurt my SEO?
1 Comment
Official Response from ActiveDEMAND
DNI does not impact the way search engines index a website. The reason for this is that DNI technology from reputable vendors will not be triggered by “bots”...Read more
Litigation
1 Comment
MC
Hi Thomas, I would like to chat with you in private regarding my experience with Wishpond and a serious issue I have with them.Read more
Wishpond has no more discussions with answers
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