Compare ActiveDEMAND and Plumb5 
At a Glance
Market Segments
Small-Business (80.6% of reviews)
Small-Business (52.5% of reviews)
Entry-Level Pricing
$0.00 Per Month
No pricing available
ActiveDEMAND
Star Rating
(68)4.4 out of 5
Market Segments
Small-Business (80.6% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00 Per Month
Browse all 4 pricing plansPlumb5
Star Rating
(43)4.0 out of 5
Market Segments
Small-Business (52.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Plumb5ActiveDEMAND vs Plumb5
When assessing the two solutions, reviewers found Plumb5 easier to use and set up. However, ActiveDEMAND is easier to administer. Reviewers also preferred doing business with ActiveDEMAND overall.
- Reviewers felt that ActiveDEMAND meets the needs of their business better than Plumb5.
- When comparing quality of ongoing product support, reviewers felt that ActiveDEMAND is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Plumb5 over ActiveDEMAND.
Pricing
Entry-Level Pricing
ActiveDEMAND
Call Tracking
$0.00
Per Month
ActiveDEMAND Call Tracking doesn't just track your online and offline incoming calls to tell you what is working and what isn't. ActiveDEMAND includes conversation tracking to understand the call itself and give it a lead quality rating.
- Instant Phone Number Setup
- Local/Toll-Free Numbers & Text Messages
- Port Your Existing Phone Numbers
Plumb5
No pricing availableFree Trial
ActiveDEMAND
Free Trial is available
Plumb5
Free Trial is available
Ratings
Meets Requirements
8.5
57
7.7
35
Ease of Use
7.5
57
7.7
35
Ease of Setup
7.7
41
7.9
21
Ease of Admin
8.0
38
7.5
19
Quality of Support
9.3
57
8.9
35
Has the product been a good partner in doing business?
9.3
39
8.5
19
Product Direction (% positive)
9.0
56
9.6
33
Features by Category
Email Marketing
8.4
33
|
Verified
7.6
20
|
Verified
8.6
35
|
Verified
7.9
20
|
Verified
8.3
31
|
Verified
8.0
20
|
Verified
9.1
31
|
Verified
8.1
19
|
Verified
Online Marketing
8.4
35
|
Verified
7.8
23
|
Verified
8.5
31
|
Verified
7.7
21
|
Verified
7.9
22
|
Verified
8.3
15
|
Verified
8.5
27
|
Verified
8.0
15
|
Verified
9.1
16
|
Verified
8.1
18
|
Verified
Lead Management
8.6
31
|
Verified
8.2
20
|
Verified
8.4
29
|
Verified
7.6
20
|
Verified
8.8
27
|
Verified
7.6
20
|
Verified
8.8
26
|
Verified
7.7
20
|
Verified
8.5
27
|
Verified
7.7
19
|
Verified
9.0
30
|
Verified
7.8
23
|
Verified
8.4
28
|
Verified
7.7
19
|
Verified
8.2
22
|
Verified
7.9
17
|
Verified
Campaign Management
8.2
29
|
Verified
7.6
16
|
Verified
8.4
21
|
Verified
7.9
13
|
Verified
8.4
26
|
Verified
6.7
10
|
Verified
6.9
7
6.5
8
|
Verified
Social
6.9
7
7.7
14
|
Verified
8.1
22
|
Verified
7.4
14
|
Verified
8.3
20
|
Verified
7.4
13
|
Verified
7.9
21
|
Verified
7.6
14
|
Verified
7.5
10
|
Verified
7.3
13
|
Verified
Reporting & Analytics
9.1
30
|
Verified
8.2
28
|
Verified
9.2
30
|
Verified
7.6
26
|
Verified
8.0
10
|
Verified
7.2
20
|
Verified
8.3
15
|
Verified
6.9
18
|
Verified
8.6
20
|
Verified
7.1
18
|
Verified
Platform
7.9
22
|
Verified
7.4
15
|
Verified
7.8
22
|
Verified
6.8
13
|
Verified
7.9
21
|
Verified
6.8
13
|
Verified
Not enough data
6.7
10
|
Verified
8.2
10
|
Verified
7.0
9
|
Verified
8.3
21
|
Verified
7.4
11
|
Verified
8.7
5
7.2
10
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
7.6
17
|
Verified
7.1
12
|
Verified
7.4
13
|
Verified
7.5
12
|
Verified
6.9
9
|
Verified
8.0
9
|
Verified
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Phone Number Management
8.8
7
Not enough data
9.0
5
Not enough data
Not enough data
Not enough data
Tracking
7.8
6
Not enough data
8.0
5
Not enough data
8.3
5
Not enough data
Analytics
8.9
6
Not enough data
8.3
6
Not enough data
7.5
6
Not enough data
Not enough data
Not enough data
Call Routing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Inbound Call Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
ActiveDEMAND and Plumb5 are categorized as Marketing Automation and Customer Data Platform (CDP)
Unique Categories
ActiveDEMAND is categorized as Inbound Call Tracking
Plumb5 has no unique categories
Reviews
Reviewers' Company Size
ActiveDEMAND
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Plumb5
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
35.8%
Information Technology and Services
9.0%
Industrial Automation
7.5%
Computer Software
6.0%
Health, Wellness and Fitness
6.0%
Other
35.8%
Real Estate
17.5%
Marketing and Advertising
10.0%
Education Management
10.0%
Computer Software
7.5%
Internet
5.0%
Other
50.0%
Alternatives
Discussions
What metrics are tracked with call tracking?
2 Comments
Official Response from ActiveDEMAND
When it comes to call tracking, many marketers think that counting the number of incoming calls is all that matters. Simply counting the number of calls...Read more
Does ActiveDEMAND support call routing?
1 Comment
Official Response from ActiveDEMAND
The myriad of benefits associated with the call routing tactic include, but are certainly not limited to:
Callers spending less time navigating systems...Read more
Is DNI going to hurt my SEO?
1 Comment
Official Response from ActiveDEMAND
DNI helps marketers track the web activity that leads to a phone call into a business. Phone calls, typically, are considered “higher-quality” leads than,...Read more
Plumb5 has no discussions with answers
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