2026 Best Software Awards are here!See the list
Compare ActiveCampaign and Wrike 
Featured Products
At a Glance
Market Segments
Small-Business (91.9% of reviews)
Mid-Market (43.2% of reviews)
Entry-Level Pricing
Starting at $15.00 Per Month
$0.00
ActiveCampaign
Star Rating
(14,599)4.5 out of 5
Market Segments
Small-Business (91.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $15.00 Per Month
Free Trial is available
Browse all 4 pricing plansWrike
Star Rating
(4,520)4.2 out of 5
Market Segments
Mid-Market (43.2% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that ActiveCampaign excels in balancing complexity and usability, making it a favorite for users who need powerful marketing tools without overwhelming features. One user highlighted its segmentation engine as a standout feature that enhances their marketing efforts.
- Users say that Wrike shines in its customizable workflows, which have been praised for streamlining project management. A recent user noted that these workflows significantly improved their proofing process during a large project, showcasing how Wrike can adapt to specific team needs.
- According to verified reviews, ActiveCampaign's scalability is a major advantage, especially for businesses handling large contact batches or multiple automations. Users appreciate that the platform remains stable under heavy loads, which is crucial for maintaining productivity.
- Reviewers mention that Wrike's interface has become more intuitive and polished, making navigation smoother and allowing for customizable dashboards. This improvement has been well-received by users who value tailored views for different team members.
- G2 reviewers highlight that ActiveCampaign's integration of automation, CRM, and email marketing into a single platform simplifies the user experience. One user noted that it allows for the creation of personalized customer journeys without the need for multiple tools, enhancing overall efficiency.
- Users report that while both platforms offer quality support, Wrike's support is on par with ActiveCampaign's, with both receiving positive feedback. However, Wrike's recent updates have made it easier for teams to adopt the software, which is a significant plus for organizations looking to improve collaboration.
Pricing
Entry-Level Pricing
ActiveCampaign
Starter
Starting at $15.00
Per Month
Get started with personalized marketing campaigns.
- 5 actions per automation
- Basic & Inline Forms
- Site Tracking
Wrike
Free
$0.00
Essential task management
- Web, desktop, and mobile apps
- Project & task management
- Board view
Free Trial
ActiveCampaign
Free Trial is available
Wrike
Free Trial is available
Ratings
Meets Requirements
8.8
11,127
8.5
3,681
Ease of Use
8.2
11,243
7.9
3,718
Ease of Setup
8.0
7,176
7.8
1,616
Ease of Admin
8.4
6,331
8.3
1,289
Quality of Support
8.5
10,300
8.5
2,911
Has the product been a good partner in doing business?
8.8
6,189
8.5
1,234
Product Direction (% positive)
8.2
10,534
8.2
3,514
Features by Category
Sales Force Automation
8.2
2100
|
Verified
Not enough data
7.0
1016
Not enough data
7.9
1762
|
Verified
Not enough data
7.7
1677
|
Verified
Not enough data
7.0
1219
|
Verified
Not enough data
7.6
1429
|
Verified
Not enough data
7.0
1205
|
Verified
Not enough data
6.9
1137
|
Verified
Not enough data
7.3
1276
|
Verified
Not enough data
Marketing Automation
9.0
2311
|
Verified
Not enough data
8.8
2201
|
Verified
Not enough data
8.5
2147
|
Verified
Not enough data
7.8
1480
|
Verified
Not enough data
Customer Support
7.6
1467
|
Verified
Not enough data
7.7
1626
|
Verified
Not enough data
7.9
1759
|
Verified
Not enough data
7.0
1322
|
Verified
Not enough data
7.5
1448
|
Verified
Not enough data
Reporting & Analytics
7.7
1949
|
Verified
Not enough data
7.9
2141
|
Verified
Not enough data
7.1
1288
|
Verified
Not enough data
Mobile & Social
7.3
1222
|
Verified
Not enough data
7.3
1326
|
Verified
Not enough data
7.1
1369
|
Verified
Not enough data
Platform
7.8
1979
|
Verified
Not enough data
8.0
1932
|
Verified
Not enough data
8.1
2025
|
Verified
Not enough data
7.3
1450
|
Verified
Not enough data
7.0
1348
|
Verified
Not enough data
Feature Not Available
Not enough data
8.3
2097
|
Verified
Not enough data
7.4
1475
|
Verified
Not enough data
Integration
8.1
1928
|
Verified
Not enough data
8.1
1934
|
Verified
Not enough data
7.8
1634
|
Verified
Not enough data
Generative AI
6.1
643
Not enough data
Agentic AI - CRM
6.5
89
Not enough data
6.4
88
Not enough data
6.7
90
Not enough data
6.3
86
Not enough data
6.5
88
Not enough data
6.5
87
Not enough data
6.6
88
Not enough data
Email Marketing
8.7
6474
|
Verified
Not enough data
8.9
6309
|
Verified
Not enough data
8.5
6139
|
Verified
Not enough data
8.8
5767
|
Verified
Not enough data
Online Marketing
7.4
4387
|
Verified
Not enough data
7.9
4076
|
Verified
Not enough data
7.8
3534
|
Verified
Not enough data
8.1
4864
|
Verified
Not enough data
7.8
3468
|
Verified
Not enough data
Lead Management
8.3
4359
|
Verified
Not enough data
8.0
3961
|
Verified
Not enough data
8.5
5106
|
Verified
Not enough data
8.0
3490
|
Verified
Not enough data
8.5
4352
|
Verified
Not enough data
8.1
3997
|
Verified
Not enough data
8.2
3793
|
Verified
Not enough data
8.0
3571
|
Verified
Not enough data
Campaign Management
8.0
3489
|
Verified
Not enough data
7.8
3105
|
Verified
Not enough data
7.2
2635
Not enough data
6.8
2335
|
Verified
Not enough data
Social
6.9
2321
|
Verified
Not enough data
7.3
2676
|
Verified
Not enough data
7.3
2547
|
Verified
Not enough data
7.1
2440
|
Verified
Not enough data
7.0
2398
|
Verified
Not enough data
Reporting & Analytics
8.1
5187
|
Verified
Not enough data
7.6
3587
|
Verified
Not enough data
7.2
2917
|
Verified
Not enough data
7.1
2722
|
Verified
Not enough data
6.9
2440
|
Verified
Not enough data
Platform
7.9
3719
|
Verified
Not enough data
8.2
3520
|
Verified
Not enough data
8.3
3704
|
Verified
Not enough data
7.5
2401
|
Verified
Not enough data
7.0
2134
|
Verified
Not enough data
8.4
3714
|
Verified
Not enough data
7.5
2425
|
Verified
Not enough data
Agentic AI - Marketing Automation
6.3
219
Not enough data
6.4
222
Not enough data
6.5
221
Not enough data
6.5
219
Not enough data
6.3
221
Not enough data
6.5
222
Not enough data
Integration
8.1
3755
|
Verified
Not enough data
8.1
3651
|
Verified
Not enough data
7.8
3128
|
Verified
Not enough data
Tasks
Not enough data
8.9
1569
|
Verified
Not enough data
8.8
1591
|
Verified
Not enough data
8.4
1541
|
Verified
Not enough data
8.5
1517
|
Verified
Not enough data
8.1
1447
|
Verified
Not enough data
7.7
1302
|
Verified
Not enough data
8.1
1436
|
Verified
Not enough data
8.2
1386
|
Verified
Projects
Not enough data
8.5
1402
|
Verified
Not enough data
8.2
1302
|
Verified
Not enough data
8.0
1276
|
Verified
Not enough data
8.0
1324
|
Verified
Not enough data
8.2
1356
|
Verified
Not enough data
7.5
1006
|
Verified
Not enough data
7.6
606
Not enough data
8.1
1282
|
Verified
Not enough data
7.7
1069
|
Verified
Not enough data
7.7
1033
|
Verified
Not enough data
7.8
1038
|
Verified
Resource Management
Not enough data
7.8
1077
|
Verified
Not enough data
7.8
1129
|
Verified
Not enough data
8.2
1213
|
Verified
Project Monitoring
Not enough data
7.7
1022
|
Verified
Not enough data
7.9
1091
|
Verified
Not enough data
8.3
1340
|
Verified
Generative AI
Not enough data
6.9
169
Not enough data
6.2
443
Agentic AI - Project Management
Not enough data
7.4
9
Not enough data
7.5
8
Not enough data
8.1
8
Not enough data
8.0
9
Not enough data
8.1
9
Not enough data
8.1
9
Not enough data
7.8
9
Messenger
7.4
1122
Not enough data
5.9
974
Not enough data
6.5
1000
Not enough data
6.9
1042
Not enough data
Channels
6.4
986
Not enough data
7.3
1171
Not enough data
6.0
912
Not enough data
5.5
830
Not enough data
6.0
837
Not enough data
Customers
7.6
1232
Not enough data
7.4
1154
Not enough data
7.6
1292
Not enough data
7.6
1232
Not enough data
7.2
1180
Not enough data
Agentic AI - Conversational Marketing
6.2
30
Not enough data
6.1
30
Not enough data
6.4
29
Not enough data
6.2
30
Not enough data
5.9
29
Not enough data
6.0
29
Not enough data
6.2
29
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrated Workflows
7.1
604
Not enough data
8.6
781
Not enough data
6.3
498
Not enough data
6.8
524
Not enough data
7.6
631
Not enough data
6.9
543
Not enough data
6.9
515
Not enough data
Repeatability and Reportability
7.5
622
Not enough data
7.5
620
Not enough data
7.4
584
Not enough data
6.7
515
Not enough data
6.0
471
Not enough data
AI and Automation
7.1
556
Not enough data
7.1
558
Not enough data
7.2
564
Not enough data
6.6
497
Not enough data
6.4
475
Not enough data
Generative AI
6.1
414
Not enough data
Agentic AI - Sales Engagement
6.9
36
Not enough data
6.7
36
Not enough data
7.1
36
Not enough data
6.6
36
Not enough data
6.7
36
Not enough data
6.6
36
Not enough data
6.9
36
Not enough data
Portfolio Management
Not enough data
7.7
37
Not enough data
8.1
38
Not enough data
7.8
36
Not enough data
7.5
38
Project Management
Not enough data
8.1
39
Not enough data
8.3
39
Not enough data
7.7
36
Resource Management
Not enough data
8.0
37
Not enough data
8.1
36
Not enough data
7.9
34
Data & Analytics
Not enough data
7.4
35
Not enough data
7.4
38
Not enough data
7.5
35
Not enough data
7.4
34
Strategy - Project and Portfolio Management
Not enough data
7.1
28
Not enough data
7.6
31
Not enough data
7.6
31
Not enough data
7.5
29
Not enough data
7.6
30
Not enough data
7.4
30
Not enough data
7.1
30
Not enough data
7.5
30
Not enough data
7.4
30
Not enough data
7.6
31
Visitor Behavior
7.6
409
Not enough data
7.9
399
Not enough data
7.1
354
Not enough data
Templates
7.3
411
Not enough data
8.0
438
Not enough data
7.8
410
Not enough data
Personalization
7.6
400
Not enough data
7.6
404
Not enough data
7.2
360
Not enough data
7.1
346
Not enough data
7.3
336
Not enough data
7.1
324
Not enough data
7.4
345
Not enough data
8.0
395
Not enough data
Multichannel
7.4
379
Not enough data
8.5
462
Not enough data
7.6
419
Not enough data
Administration
8.5
481
Not enough data
7.9
468
Not enough data
7.9
439
Not enough data
8.0
461
Not enough data
Agentic AI - E-Commerce Personalization
7.6
13
Not enough data
7.6
13
Not enough data
Setup
Not enough data
8.3
763
Not enough data
8.3
781
Not enough data
8.0
766
Not enough data
8.2
844
Management
Not enough data
8.3
750
Not enough data
8.0
629
Not enough data
7.8
595
Generative AI
Not enough data
6.3
277
Agentic AI - Workflow Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
7.7
2019
Not enough data
6.3
1515
Not enough data
7.0
1615
Not enough data
7.6
1679
Not enough data
Edit
7.4
1754
Not enough data
8.0
1967
Not enough data
7.4
1661
Not enough data
Logistics
7.8
1816
Not enough data
7.0
1579
Not enough data
7.8
1773
Not enough data
7.8
1543
Not enough data
Generative AI
6.0
839
Not enough data
6.1
675
Not enough data
Agentic AI - Email Template Builder
6.2
110
Not enough data
6.2
109
Not enough data
Text Messaging
7.5
159
Not enough data
6.8
139
Not enough data
7.6
153
Not enough data
7.6
142
Not enough data
7.3
130
Not enough data
Feature Not Available
Not enough data
8.2
169
Not enough data
7.1
142
Not enough data
SMS Platform
7.7
154
Not enough data
8.8
172
Not enough data
7.6
128
Not enough data
6.8
121
Not enough data
7.0
123
Not enough data
8.0
144
Not enough data
Agentic AI - SMS Marketing
8.4
20
Not enough data
8.5
20
Not enough data
8.5
20
Not enough data
8.3
20
Not enough data
8.4
20
Not enough data
8.2
20
Not enough data
Bug Reporting
Not enough data
8.4
148
Not enough data
8.2
143
Not enough data
8.4
151
Bug Monitoring
Not enough data
8.1
141
Not enough data
8.3
142
Not enough data
8.4
143
Agentic AI - Bug Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
8.6
89
Not enough data
8.0
87
Not enough data
8.0
86
Not enough data
7.8
88
Goal Creation
Not enough data
8.0
88
Not enough data
8.0
88
Not enough data
7.1
81
Not enough data
8.3
85
Agentic AI - Objectives and Key Results (OKR)
Not enough data
Not enough data
Not enough data
Not enough data
Tasks
Not enough data
8.9
172
Not enough data
8.7
171
Not enough data
8.5
168
Agentic AI - Kanban Project Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Kanban Boards
Not enough data
8.5
169
Not enough data
8.5
169
Not enough data
8.6
167
Planning
Not enough data
8.6
167
Not enough data
8.1
169
Not enough data
7.9
168
Design and Customization
7.7
202
Not enough data
7.6
197
Not enough data
8.1
179
Not enough data
8.0
189
Not enough data
Campaigns
7.9
168
Not enough data
8.3
179
Not enough data
7.9
146
Not enough data
7.8
180
Not enough data
Integrations
8.1
172
Not enough data
6.7
115
Not enough data
7.9
130
Not enough data
7.3
143
Not enough data
Generative AI
6.1
65
Not enough data
Agentic AI - Vulnerability Scanner
6.6
16
Not enough data
6.9
16
Not enough data
Attribution Modeling
7.1
207
Not enough data
7.1
199
Not enough data
6.8
190
Not enough data
6.8
189
Not enough data
6.3
176
Not enough data
7.0
190
Not enough data
Agentic AI - Attribution
7.6
9
Not enough data
7.8
9
Not enough data
7.8
9
Not enough data
8.3
8
Not enough data
Marketing
7.2
199
Not enough data
7.1
195
Not enough data
7.3
211
Not enough data
7.9
250
Not enough data
Reporting
7.5
283
Not enough data
7.3
264
Not enough data
7.0
250
Not enough data
Platform Basics
Not enough data
8.2
351
Not enough data
8.4
387
Not enough data
8.3
375
Not enough data
7.4
278
Not enough data
8.5
354
Not enough data
8.3
382
Content Planning
Not enough data
8.4
385
Not enough data
8.9
398
Not enough data
Feature Not Available
Marketing Campaign Performance
Not enough data
7.4
261
Not enough data
8.2
316
Agentic AI - Marketing Calendar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Other Features
Not enough data
7.7
312
Not enough data
7.7
305
Task Creation
Not enough data
8.8
1271
Not enough data
8.8
1284
Not enough data
8.3
1196
Not enough data
7.8
1051
Task Management
Not enough data
8.4
1233
Not enough data
8.5
1241
Not enough data
8.1
1158
Not enough data
8.2
1122
Generative AI
Not enough data
6.1
408
Not enough data
6.2
408
Customer Management
Not enough data
7.9
23
Not enough data
7.1
22
Not enough data
7.8
23
Not enough data
8.2
23
Project Management
Not enough data
8.9
25
Not enough data
8.9
25
Not enough data
8.4
24
Not enough data
8.6
25
Accounting
Not enough data
7.1
23
Not enough data
6.4
23
Not enough data
6.5
23
Not enough data
6.7
23
Not enough data
6.7
23
Portfolio Management
Not enough data
7.8
24
Not enough data
8.0
22
Not enough data
7.9
22
Not enough data
7.5
22
Analytics
Not enough data
8.0
22
Not enough data
8.6
22
Not enough data
7.7
21
Administration
Not enough data
7.5
22
Not enough data
8.7
23
Not enough data
8.6
22
Platform
Not enough data
8.3
22
Not enough data
8.0
21
Not enough data
8.9
21
Not enough data
8.2
23
Not enough data
7.0
21
Generative AI
Not enough data
7.5
19
Not enough data
7.2
20
Artificial Intelligence - Professional Services Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Professional Services Automation
Not enough data
Not enough data
Not enough data
Not enough data
Automation
Not enough data
8.5
852
Not enough data
8.3
852
Not enough data
8.0
745
Administration
Not enough data
8.3
795
Not enough data
8.2
734
Not enough data
8.9
814
Project management
Not enough data
8.6
873
Not enough data
8.3
813
Not enough data
8.5
850
Not enough data
8.3
814
Not enough data
8.4
812
Not enough data
8.0
676
Not enough data
8.4
854
Workload
Not enough data
8.2
727
Not enough data
8.5
821
Not enough data
8.2
766
Not enough data
8.0
702
Communication & Collaboration
Not enough data
8.3
794
Not enough data
8.2
792
Not enough data
8.8
846
Cost Management
Not enough data
7.7
548
Not enough data
7.8
578
Not enough data
7.4
514
Integration
Not enough data
7.5
517
Not enough data
7.5
514
Not enough data
7.5
504
Generative AI
Not enough data
6.4
237
Not enough data
7.3
102
Agentic AI - Work Management
Not enough data
7.4
9
Not enough data
8.0
9
Not enough data
8.1
9
Not enough data
7.6
9
Communication
Not enough data
Feature Not Available
Not enough data
8.5
1042
Not enough data
7.8
840
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Content & Documents
Not enough data
8.5
1081
Not enough data
8.6
1070
Not enough data
8.0
1070
Not enough data
8.0
908
Controls
Not enough data
8.2
1000
Not enough data
8.1
907
Not enough data
8.4
992
Not enough data
8.0
955
Not enough data
7.9
812
Project Management
Not enough data
8.9
1153
Not enough data
8.6
1108
Not enough data
8.6
1100
Not enough data
8.1
899
Remote Collaboration
Not enough data
8.5
994
Not enough data
8.6
1024
Not enough data
8.6
993
Not enough data
Feature Not Available
Generative AI
Not enough data
7.0
141
Not enough data
6.1
331
Agentic AI - Project Collaboration
Not enough data
7.6
24
Not enough data
7.1
22
Platform Interoperability
7.8(won by default)
201
Not enough data
Agentic AI - Social Media Advertising
7.0(won by default)
17
Not enough data
7.3(won by default)
17
Not enough data
7.3(won by default)
17
Not enough data
7.0(won by default)
17
Not enough data
6.9(won by default)
17
Not enough data
7.3(won by default)
17
Not enough data
Social Functionality
7.9(won by default)
300
Not enough data
Campaign Management
8.3(won by default)
348
Not enough data
8.3(won by default)
320
Not enough data
8.1(won by default)
305
Not enough data
7.8(won by default)
284
Not enough data
7.9(won by default)
273
Not enough data
8.3(won by default)
264
Not enough data
8.2(won by default)
257
Not enough data
7.9(won by default)
238
Not enough data
7.7(won by default)
230
Not enough data
7.9(won by default)
264
Not enough data
7.8(won by default)
238
Not enough data
7.5(won by default)
220
Not enough data
7.7(won by default)
222
Not enough data
Targeting
8.3(won by default)
294
Not enough data
8.3(won by default)
282
Not enough data
7.8(won by default)
255
Not enough data
8.0(won by default)
249
Not enough data
Platform
8.2(won by default)
308
Not enough data
8.0(won by default)
287
Not enough data
8.5(won by default)
300
Not enough data
8.5(won by default)
336
Not enough data
8.4(won by default)
270
Not enough data
8.3(won by default)
302
Not enough data
8.6(won by default)
297
Not enough data
8.1(won by default)
242
Not enough data
8.1(won by default)
286
Not enough data
Page Customization
8.2
585
Not enough data
7.9
611
Not enough data
7.8
529
Not enough data
7.6
551
Not enough data
Page Optimization
7.6
424
Not enough data
7.8
528
Not enough data
7.5
471
Not enough data
7.2
412
Not enough data
Integrations
7.5
404
Not enough data
8.5
541
Not enough data
8.2
514
Not enough data
Generative AI
6.2
166
Not enough data
Agentic AI - Landing Page Builders
6.7
22
Not enough data
Customization
8.0
659
8.6
113
7.5
551
8.4
103
6.8
463
8.8
106
7.4
652
7.9
110
Additional Functionality
7.9
670
8.5
92
5.7
422
Feature Not Available
7.4
530
8.6
112
6.2
432
Feature Not Available
7.0
506
7.7
85
New Product Introduction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
CAD
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Collaboration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Product Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Bill of Materials
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Engineering Change Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Simulation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Quality management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
6.7
28
Not enough data
6.8
28
Not enough data
6.3
28
Not enough data
Communication
8.3
126
Not enough data
8.1
113
Not enough data
8.4
118
Not enough data
7.7
94
Not enough data
7.8
78
Not enough data
Internal Use
7.9
166
Not enough data
7.8
98
Not enough data
8.2
103
Not enough data
8.1
99
Not enough data
7.7
87
Not enough data
8.1
100
Not enough data
Proofing Features - Online Proofing
Not enough data
8.1
47
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform - Online Proofing
Not enough data
8.2
49
Not enough data
7.4
47
Not enough data
7.5
47
Not enough data
8.3
45
Not enough data
Feature Not Available
Workflow and Collaboration - Online Proofing
Not enough data
8.2
47
Not enough data
8.6
50
WhatsApp Messaging - WhatsApp Marketing
8.3
11
Not enough data
7.9
11
Not enough data
8.0
11
Not enough data
8.5
11
Not enough data
8.0
11
Not enough data
8.0
11
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
11
Not enough data
8.3
11
Not enough data
8.2
11
Not enough data
8.2
11
Not enough data
Agentic AI - Lead Scoring
7.0
26
Not enough data
7.0
26
Not enough data
7.0
26
Not enough data
7.2
26
Not enough data
Attribution
8.1
431
Not enough data
8.1
408
Not enough data
8.0
390
Not enough data
Discovery
8.1
442
Not enough data
8.2
449
Not enough data
8.0
398
Not enough data
Management
8.0
383
Not enough data
8.3
425
Not enough data
Platform
8.1
404
Not enough data
8.1
433
Not enough data
Agentic AI - Salesforce AppExchange Apps
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Analytics
8.2
19
Not enough data
8.1
19
Not enough data
8.1
19
Not enough data
7.8
19
Not enough data
8.3
19
Not enough data
Data Sourcing
7.8
285
Not enough data
7.9
313
Not enough data
7.8
269
Not enough data
7.9
308
Not enough data
8.2
330
Not enough data
Predictive Analytics
8.0
292
Not enough data
7.8
276
Not enough data
7.3
240
Not enough data
7.4
266
Not enough data
Sales Management
8.2
318
Not enough data
7.6
181
Not enough data
8.0
304
Not enough data
8.3
349
Not enough data
Agentic AI - Marketing Resource Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Event Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Time Tracking
Not enough data
8.2
503
Not enough data
8.7
592
Not enough data
8.0
407
Client Invoicing
Not enough data
7.2
318
Not enough data
Feature Not Available
Not enough data
7.5
328
Mobile Time Tracking
Not enough data
8.3
463
Administration
Not enough data
7.9
381
Not enough data
8.4
520
Not enough data
8.5
516
Not enough data
7.8
357
Not enough data
8.6
513
Platform
Not enough data
8.2
501
Not enough data
7.7
379
Not enough data
7.7
347
Not enough data
8.5
529
Not enough data
7.8
425
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
ActiveCampaign and Wrike are categorized as Online Form Builder
Unique Categories
ActiveCampaign is categorized as Pop-Up Builder, Marketing Automation, CRM, WhatsApp Marketing, Email Template Builder, SMS Marketing, E-Commerce Personalization, Sales Engagement, Conversational Marketing, Landing Page Builders, Sales Analytics, Lead Scoring, Attribution, Social Media Advertising, Live Chat, and Salesforce AppExchange Apps
Wrike is categorized as Project Collaboration, Work Management, Marketing Calendar, Kanban Project Management, Objectives and Key Results (OKR), Workflow Management, Project and Portfolio Management, Online Proofing, Task Management, Event Planning, Bug Tracking, Time Tracking, Professional Services Automation, Project Management, Marketing Resource Management, and Product Lifecycle Management (PLM)
Reviews
Reviewers' Company Size
ActiveCampaign
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wrike
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
14.4%
Health, Wellness and Fitness
11.3%
Professional Training & Coaching
9.2%
E-Learning
4.5%
Computer Software
3.3%
Other
57.3%
Marketing and Advertising
19.5%
Computer Software
7.5%
Information Technology and Services
7.5%
Higher Education
4.1%
Financial Services
3.7%
Other
57.8%
Alternatives
Discussions
What is ActiveCampaign used for?
20 Comments
SL
I use it for communicating with my customers and prospects about new service offerings, tips, and support.Read more
Is anyone able to tell me how to increase my conversion rate?
6 Comments
BP
Heidi, which conversion rate are you trying to improve? There are multiple conversion points in any campaign. There's the open rate, click through rate, and...Read more
What is wrike used for?
14 Comments
HS
Wrike is a scaleable project management tool.
From Wrike: "Wrike is a SaaS-based, work management platform features
engaging collaboration, workflow and...Read more
Are there additional capabilities beyond project management? Seems like it going through this review process.
9 Comments
CM
1) Wrike Forms has allow us to assess all project requests submitted by stakeholders, allowing us to pull the right team and understand the needs of the...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
