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Compare ActiveCampaign and Wrike 
Featured Products
At a Glance
Market Segments
Small-Business (92.1% of reviews)
Mid-Market (43.1% of reviews)
Entry-Level Pricing
Starting at $15.00 Per Month
$0.00
ActiveCampaign
Star Rating
(14,492)4.5 out of 5
Market Segments
Small-Business (92.1% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $15.00 Per Month
Free Trial is available
Browse all 4 pricing plansWrike
Star Rating
(4,476)4.2 out of 5
Market Segments
Mid-Market (43.1% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that ActiveCampaign excels in user satisfaction, boasting a higher overall score compared to Wrike. Users appreciate its robust automation features, which help streamline marketing efforts and maintain organized communication.
- According to verified reviews, Wrike shines in project management capabilities, with users highlighting its effective workflow management and mobile functionality. Many find it reduces email communications significantly, making it a core application for team collaboration.
- Users say that ActiveCampaign's customer support is responsive and helpful, which is crucial for small businesses that rely on timely assistance. This level of support contributes to a smoother user experience, especially during the initial setup phase.
- Reviewers mention that Wrike is intuitive and easy to navigate, making it accessible for users who may not be tech-savvy. Features like tagging and reminders enhance task management, allowing teams to stay on top of their projects effortlessly.
- G2 reviewers highlight that while ActiveCampaign offers a wealth of features, some users find the initial setup to be more complex compared to Wrike. However, once established, the platform integrates well with other tools, which is a significant advantage for ongoing marketing efforts.
- According to recent feedback, Wrike's multi-page forms and embedded forms are particularly praised, allowing for more complex data collection. This feature is beneficial for teams that require detailed information from clients or stakeholders, setting it apart in the project management space.
Pricing
Entry-Level Pricing
ActiveCampaign
Starter
Starting at $15.00
Per Month
Get started with personalized marketing campaigns.
- 5 actions per automation
- Basic & Inline Forms
- Site Tracking
Wrike
Free
$0.00
A simple, shared task list for small teams.
- Web, desktop, and mobile apps
- Project & task management
- Board view
Free Trial
ActiveCampaign
Free Trial is available
Wrike
Free Trial is available
Ratings
Meets Requirements
8.8
11,023
8.5
3,657
Ease of Use
8.2
11,138
7.9
3,695
Ease of Setup
8.0
7,075
7.8
1,595
Ease of Admin
8.4
6,285
8.3
1,277
Quality of Support
8.5
10,202
8.5
2,892
Has the product been a good partner in doing business?
8.8
6,144
8.5
1,222
Product Direction (% positive)
8.2
10,431
8.2
3,493
Features by Category
Sales Force Automation
8.2
2088
|
Verified
Not enough data
7.0
1015
Not enough data
7.9
1754
|
Verified
Not enough data
7.7
1671
|
Verified
Not enough data
7.0
1219
|
Verified
Not enough data
7.6
1426
|
Verified
Not enough data
7.0
1204
|
Verified
Not enough data
6.9
1137
|
Verified
Not enough data
7.3
1275
|
Verified
Not enough data
Marketing Automation
9.0
2298
|
Verified
Not enough data
8.8
2191
|
Verified
Not enough data
8.5
2142
|
Verified
Not enough data
7.8
1478
|
Verified
Not enough data
Customer Support
7.6
1467
|
Verified
Not enough data
7.7
1625
|
Verified
Not enough data
7.9
1757
|
Verified
Not enough data
7.0
1322
|
Verified
Not enough data
7.5
1446
|
Verified
Not enough data
Reporting & Analytics
7.7
1944
|
Verified
Not enough data
7.9
2138
|
Verified
Not enough data
7.1
1287
|
Verified
Not enough data
Mobile & Social
7.3
1223
|
Verified
Not enough data
7.3
1327
|
Verified
Not enough data
7.1
1370
|
Verified
Not enough data
Platform
7.8
1972
|
Verified
Not enough data
8.0
1922
|
Verified
Not enough data
8.1
2022
|
Verified
Not enough data
7.3
1449
|
Verified
Not enough data
7.0
1347
|
Verified
Not enough data
Feature Not Available
Not enough data
8.2
2088
|
Verified
Not enough data
7.5
1473
|
Verified
Not enough data
Integration
8.1
1923
|
Verified
Not enough data
8.1
1931
|
Verified
Not enough data
7.8
1631
|
Verified
Not enough data
Generative AI
6.1
642
Not enough data
Agentic AI - CRM
6.5
89
Not enough data
6.4
88
Not enough data
6.6
89
Not enough data
6.3
86
Not enough data
6.5
88
Not enough data
6.5
87
Not enough data
6.6
88
Not enough data
Email Marketing
8.7
6450
|
Verified
Not enough data
8.9
6275
|
Verified
Not enough data
8.5
6128
|
Verified
Not enough data
8.8
5732
|
Verified
Not enough data
Online Marketing
7.4
4370
|
Verified
Not enough data
7.9
4076
|
Verified
Not enough data
7.8
3531
|
Verified
Not enough data
8.1
4863
|
Verified
Not enough data
7.8
3466
|
Verified
Not enough data
Lead Management
8.3
4351
|
Verified
Not enough data
8.0
3958
|
Verified
Not enough data
8.5
5077
|
Verified
Not enough data
7.9
3484
|
Verified
Not enough data
8.5
4336
|
Verified
Not enough data
8.0
3984
|
Verified
Not enough data
8.2
3790
|
Verified
Not enough data
8.0
3561
|
Verified
Not enough data
Campaign Management
8.0
3485
|
Verified
Not enough data
7.7
3103
|
Verified
Not enough data
7.2
2634
Not enough data
6.8
2333
|
Verified
Not enough data
Social
6.9
2321
|
Verified
Not enough data
7.3
2674
|
Verified
Not enough data
7.3
2546
|
Verified
Not enough data
7.1
2439
|
Verified
Not enough data
7.0
2396
|
Verified
Not enough data
Reporting & Analytics
8.1
5168
|
Verified
Not enough data
7.6
3584
|
Verified
Not enough data
7.2
2915
|
Verified
Not enough data
7.1
2721
|
Verified
Not enough data
6.9
2440
|
Verified
Not enough data
Platform
7.9
3718
|
Verified
Not enough data
8.1
3497
|
Verified
Not enough data
8.3
3703
|
Verified
Not enough data
7.5
2402
|
Verified
Not enough data
7.0
2134
|
Verified
Not enough data
8.4
3703
|
Verified
Not enough data
7.5
2423
|
Verified
Not enough data
Agentic AI - Marketing Automation
6.3
216
Not enough data
6.4
220
Not enough data
6.5
219
Not enough data
6.4
216
Not enough data
6.2
218
Not enough data
6.4
219
Not enough data
Integration
8.1
3753
|
Verified
Not enough data
8.1
3645
|
Verified
Not enough data
7.8
3123
|
Verified
Not enough data
Tasks
Not enough data
8.9
1564
|
Verified
Not enough data
8.8
1585
|
Verified
Not enough data
8.4
1538
|
Verified
Not enough data
8.5
1515
|
Verified
Not enough data
8.1
1443
|
Verified
Not enough data
7.7
1302
|
Verified
Not enough data
8.1
1436
|
Verified
Not enough data
8.2
1383
|
Verified
Projects
Not enough data
8.5
1402
|
Verified
Not enough data
8.2
1302
|
Verified
Not enough data
8.0
1274
|
Verified
Not enough data
8.0
1320
|
Verified
Not enough data
8.2
1354
|
Verified
Not enough data
7.5
1005
|
Verified
Not enough data
7.6
606
Not enough data
8.1
1280
|
Verified
Not enough data
7.7
1069
|
Verified
Not enough data
7.7
1033
|
Verified
Not enough data
7.8
1038
|
Verified
Resource Management
Not enough data
7.8
1077
|
Verified
Not enough data
7.8
1129
|
Verified
Not enough data
8.2
1213
|
Verified
Project Monitoring
Not enough data
7.7
1021
|
Verified
Not enough data
7.9
1091
|
Verified
Not enough data
8.3
1334
|
Verified
Generative AI
Not enough data
6.8
168
Not enough data
6.2
443
Agentic AI - Project Management
Not enough data
7.4
9
Not enough data
7.5
8
Not enough data
8.1
8
Not enough data
8.0
9
Not enough data
8.1
9
Not enough data
8.1
9
Not enough data
7.8
9
Messenger
7.4
1124
Not enough data
5.9
976
Not enough data
6.5
1002
Not enough data
6.9
1044
Not enough data
Channels
6.4
988
Not enough data
7.3
1173
Not enough data
5.9
914
Not enough data
5.5
832
Not enough data
5.9
839
Not enough data
Customers
7.6
1233
Not enough data
7.4
1155
Not enough data
7.6
1293
Not enough data
7.6
1233
Not enough data
7.2
1181
Not enough data
Agentic AI - Conversational Marketing
6.2
30
Not enough data
6.1
30
Not enough data
6.4
29
Not enough data
6.2
30
Not enough data
5.9
29
Not enough data
6.0
29
Not enough data
6.2
29
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrated Workflows
7.1
603
Not enough data
8.6
781
Not enough data
6.3
498
Not enough data
6.8
524
Not enough data
7.6
631
Not enough data
6.9
543
Not enough data
6.9
515
Not enough data
Repeatability and Reportability
7.5
622
Not enough data
7.5
620
Not enough data
7.4
583
Not enough data
6.7
515
Not enough data
6.0
471
Not enough data
AI and Automation
7.1
556
Not enough data
7.1
558
Not enough data
7.2
564
Not enough data
6.6
497
Not enough data
6.4
475
Not enough data
Generative AI
6.1
414
Not enough data
Agentic AI - Sales Engagement
6.9
36
Not enough data
6.7
36
Not enough data
7.1
36
Not enough data
6.6
36
Not enough data
6.7
36
Not enough data
6.6
36
Not enough data
6.9
36
Not enough data
Portfolio Management
Not enough data
7.6
36
Not enough data
8.0
37
Not enough data
7.8
36
Not enough data
7.5
37
Project Management
Not enough data
8.1
39
Not enough data
8.3
38
Not enough data
7.7
36
Resource Management
Not enough data
8.0
37
Not enough data
8.1
36
Not enough data
7.9
34
Data & Analytics
Not enough data
7.4
35
Not enough data
7.3
37
Not enough data
7.5
35
Not enough data
7.4
34
Strategy - Project and Portfolio Management
Not enough data
7.1
28
Not enough data
7.6
31
Not enough data
7.6
31
Not enough data
7.5
29
Not enough data
7.6
30
Not enough data
7.4
30
Not enough data
7.1
30
Not enough data
7.5
30
Not enough data
7.4
30
Not enough data
7.6
31
Visitor Behavior
7.6
410
Not enough data
7.9
399
Not enough data
7.1
355
Not enough data
Templates
7.3
412
Not enough data
8.0
439
Not enough data
7.8
411
Not enough data
Personalization
7.6
401
Not enough data
7.6
405
Not enough data
7.2
361
Not enough data
7.1
347
Not enough data
7.3
337
Not enough data
7.1
325
Not enough data
7.4
346
Not enough data
8.0
396
Not enough data
Multichannel
7.4
380
Not enough data
8.5
463
Not enough data
7.7
420
Not enough data
Administration
8.5
482
Not enough data
7.9
469
Not enough data
7.9
440
Not enough data
8.0
462
Not enough data
Agentic AI - E-Commerce Personalization
7.6
13
Not enough data
7.6
13
Not enough data
Setup
Not enough data
8.3
763
Not enough data
8.3
780
Not enough data
8.0
766
Not enough data
8.2
841
Management
Not enough data
8.3
750
Not enough data
8.0
629
Not enough data
7.8
594
Generative AI
Not enough data
6.3
277
Agentic AI - Workflow Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
7.7
2017
Not enough data
6.3
1513
Not enough data
7.0
1613
Not enough data
7.5
1677
Not enough data
Edit
7.4
1751
Not enough data
8.0
1964
Not enough data
7.4
1659
Not enough data
Logistics
7.8
1811
Not enough data
7.0
1578
Not enough data
7.8
1769
Not enough data
7.7
1542
Not enough data
Generative AI
5.9
836
Not enough data
6.1
674
Not enough data
Agentic AI - Email Template Builder
6.1
109
Not enough data
6.2
108
Not enough data
Text Messaging
7.5
159
Not enough data
6.8
139
Not enough data
7.6
153
Not enough data
7.6
142
Not enough data
7.3
130
Not enough data
Feature Not Available
Not enough data
8.2
169
Not enough data
7.1
142
Not enough data
SMS Platform
7.7
154
Not enough data
8.8
172
Not enough data
7.6
128
Not enough data
6.8
121
Not enough data
7.0
123
Not enough data
8.0
144
Not enough data
Agentic AI - SMS Marketing
8.4
20
Not enough data
8.5
20
Not enough data
8.5
20
Not enough data
8.3
20
Not enough data
8.4
20
Not enough data
8.2
20
Not enough data
Bug Reporting
Not enough data
8.4
148
Not enough data
8.2
143
Not enough data
8.4
151
Bug Monitoring
Not enough data
8.1
141
Not enough data
8.3
142
Not enough data
8.4
143
Agentic AI - Bug Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication
Not enough data
8.6
89
Not enough data
8.0
87
Not enough data
8.0
86
Not enough data
7.8
88
Goal Creation
Not enough data
8.0
88
Not enough data
8.0
88
Not enough data
7.1
81
Not enough data
8.3
85
Agentic AI - Objectives and Key Results (OKR)
Not enough data
Not enough data
Not enough data
Not enough data
Tasks
Not enough data
8.9
170
Not enough data
8.7
171
Not enough data
8.5
168
Agentic AI - Kanban Project Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Kanban Boards
Not enough data
8.5
168
Not enough data
8.5
169
Not enough data
8.6
167
Planning
Not enough data
8.6
167
Not enough data
8.1
169
Not enough data
7.9
168
Design and Customization
7.7
201
Not enough data
7.6
196
Not enough data
8.1
178
Not enough data
8.0
188
Not enough data
Campaigns
7.9
167
Not enough data
8.3
178
Not enough data
7.9
145
Not enough data
7.7
179
Not enough data
Integrations
8.1
171
Not enough data
6.7
114
Not enough data
7.9
129
Not enough data
7.3
142
Not enough data
Generative AI
6.0
64
Not enough data
Agentic AI - Vulnerability Scanner
6.4
15
Not enough data
6.7
15
Not enough data
Attribution Modeling
7.1
207
Not enough data
7.1
198
Not enough data
6.8
190
Not enough data
6.8
189
Not enough data
6.3
176
Not enough data
7.0
190
Not enough data
Agentic AI - Attribution
7.6
9
Not enough data
7.8
9
Not enough data
7.8
9
Not enough data
8.3
8
Not enough data
Marketing
7.2
199
Not enough data
7.1
194
Not enough data
7.3
211
Not enough data
7.9
249
Not enough data
Reporting
7.5
283
Not enough data
7.3
264
Not enough data
7.0
250
Not enough data
Platform Basics
Not enough data
8.2
351
Not enough data
8.4
386
Not enough data
8.3
375
Not enough data
7.4
278
Not enough data
8.5
354
Not enough data
8.3
382
Content Planning
Not enough data
8.4
385
Not enough data
8.9
397
Not enough data
Feature Not Available
Marketing Campaign Performance
Not enough data
7.4
261
Not enough data
8.2
316
Agentic AI - Marketing Calendar
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Other Features
Not enough data
7.7
312
Not enough data
7.7
304
Task Creation
Not enough data
8.8
1269
Not enough data
8.8
1282
Not enough data
8.3
1196
Not enough data
7.8
1051
Task Management
Not enough data
8.4
1231
Not enough data
8.5
1239
Not enough data
8.1
1157
Not enough data
8.2
1122
Generative AI
Not enough data
6.1
408
Not enough data
6.2
408
Customer Management
Not enough data
7.9
23
Not enough data
7.1
22
Not enough data
7.8
23
Not enough data
8.2
23
Project Management
Not enough data
8.9
25
Not enough data
8.9
25
Not enough data
8.4
24
Not enough data
8.5
24
Accounting
Not enough data
7.1
23
Not enough data
6.4
23
Not enough data
6.5
23
Not enough data
6.7
23
Not enough data
6.7
23
Portfolio Management
Not enough data
7.8
24
Not enough data
8.0
22
Not enough data
7.9
22
Not enough data
7.5
22
Analytics
Not enough data
8.0
22
Not enough data
8.6
22
Not enough data
7.7
21
Administration
Not enough data
7.5
22
Not enough data
8.7
23
Not enough data
8.6
22
Platform
Not enough data
8.3
22
Not enough data
8.0
21
Not enough data
8.9
21
Not enough data
8.2
23
Not enough data
7.0
21
Generative AI
Not enough data
7.5
19
Not enough data
7.2
20
Artificial Intelligence - Professional Services Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Professional Services Automation
Not enough data
Not enough data
Not enough data
Not enough data
Automation
Not enough data
8.5
848
Not enough data
8.3
851
Not enough data
8.0
744
Administration
Not enough data
8.3
793
Not enough data
8.2
734
Not enough data
8.9
813
Project management
Not enough data
8.6
872
Not enough data
8.3
813
Not enough data
8.5
849
Not enough data
8.3
812
Not enough data
8.4
809
Not enough data
8.0
676
Not enough data
8.4
849
Workload
Not enough data
8.2
727
Not enough data
8.5
820
Not enough data
8.2
766
Not enough data
8.0
701
Communication & Collaboration
Not enough data
8.3
792
Not enough data
8.2
790
Not enough data
8.8
843
Cost Management
Not enough data
7.7
546
Not enough data
7.8
578
Not enough data
7.4
514
Integration
Not enough data
7.5
517
Not enough data
7.5
514
Not enough data
7.5
504
Generative AI
Not enough data
6.4
237
Not enough data
7.3
102
Agentic AI - Work Management
Not enough data
7.4
9
Not enough data
8.0
9
Not enough data
8.1
9
Not enough data
7.6
9
Communication
Not enough data
Feature Not Available
Not enough data
8.5
1040
Not enough data
7.8
840
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Content & Documents
Not enough data
8.5
1077
Not enough data
8.6
1070
Not enough data
8.0
1066
Not enough data
8.0
907
Controls
Not enough data
8.2
997
Not enough data
8.1
907
Not enough data
8.4
991
Not enough data
8.0
953
Not enough data
7.9
812
Project Management
Not enough data
8.9
1144
Not enough data
8.6
1106
Not enough data
8.6
1090
Not enough data
8.1
896
Remote Collaboration
Not enough data
8.5
994
Not enough data
8.6
1022
Not enough data
8.6
992
Not enough data
Feature Not Available
Generative AI
Not enough data
7.0
141
Not enough data
6.1
331
Agentic AI - Project Collaboration
Not enough data
7.6
24
Not enough data
7.1
22
Platform Interoperability
7.8(won by default)
202
Not enough data
Agentic AI - Social Media Advertising
7.0(won by default)
17
Not enough data
7.3(won by default)
17
Not enough data
7.3(won by default)
17
Not enough data
7.0(won by default)
17
Not enough data
6.9(won by default)
17
Not enough data
7.3(won by default)
17
Not enough data
Social Functionality
7.9(won by default)
301
Not enough data
Campaign Management
8.3(won by default)
348
Not enough data
8.3(won by default)
321
Not enough data
8.1(won by default)
306
Not enough data
7.8(won by default)
285
Not enough data
7.9(won by default)
274
Not enough data
8.3(won by default)
265
Not enough data
8.2(won by default)
258
Not enough data
7.9(won by default)
239
Not enough data
7.7(won by default)
231
Not enough data
7.9(won by default)
265
Not enough data
7.8(won by default)
239
Not enough data
7.5(won by default)
221
Not enough data
7.7(won by default)
223
Not enough data
Targeting
8.3(won by default)
295
Not enough data
8.3(won by default)
283
Not enough data
7.8(won by default)
256
Not enough data
8.0(won by default)
250
Not enough data
Platform
8.2(won by default)
309
Not enough data
8.0(won by default)
288
Not enough data
8.5(won by default)
301
Not enough data
8.5(won by default)
337
Not enough data
8.4(won by default)
271
Not enough data
8.3(won by default)
303
Not enough data
8.6(won by default)
298
Not enough data
8.1(won by default)
243
Not enough data
8.1(won by default)
287
Not enough data
Page Customization
8.2
585
Not enough data
7.9
611
Not enough data
7.8
529
Not enough data
7.6
551
Not enough data
Page Optimization
7.6
424
Not enough data
7.8
528
Not enough data
7.5
471
Not enough data
7.2
412
Not enough data
Integrations
7.5
404
Not enough data
8.5
541
Not enough data
8.2
514
Not enough data
Generative AI
6.2
166
Not enough data
Agentic AI - Landing Page Builders
6.7
22
Not enough data
Customization
8.0
657
8.6
112
7.5
551
8.4
103
6.8
463
8.8
106
7.4
652
7.9
110
Additional Functionality
7.9
668
8.5
91
5.7
422
Feature Not Available
7.4
528
8.6
112
6.2
431
Feature Not Available
7.0
506
7.7
85
New Product Introduction
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
CAD
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Collaboration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Product Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Bill of Materials
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Engineering Change Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Simulation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Quality management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
6.7
27
Not enough data
6.7
27
Not enough data
6.2
27
Not enough data
Communication
8.3
125
Not enough data
8.1
112
Not enough data
8.4
117
Not enough data
7.7
93
Not enough data
7.8
77
Not enough data
Internal Use
7.9
166
Not enough data
7.8
97
Not enough data
8.2
102
Not enough data
8.1
98
Not enough data
7.7
86
Not enough data
8.1
99
Not enough data
Proofing Features - Online Proofing
Not enough data
8.1
47
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform - Online Proofing
Not enough data
8.2
49
Not enough data
7.4
47
Not enough data
7.5
47
Not enough data
8.3
45
Not enough data
Feature Not Available
Workflow and Collaboration - Online Proofing
Not enough data
8.2
47
Not enough data
8.6
50
WhatsApp Messaging - WhatsApp Marketing
8.3
11
Not enough data
7.9
11
Not enough data
8.0
11
Not enough data
8.5
11
Not enough data
8.0
11
Not enough data
8.0
11
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
11
Not enough data
8.3
11
Not enough data
8.2
11
Not enough data
8.2
11
Not enough data
Agentic AI - Lead Scoring
6.9
25
Not enough data
7.0
25
Not enough data
6.9
25
Not enough data
7.2
25
Not enough data
Attribution
8.1
431
Not enough data
8.1
408
Not enough data
8.0
390
Not enough data
Discovery
8.1
442
Not enough data
8.2
448
Not enough data
8.0
398
Not enough data
Management
7.9
383
Not enough data
8.3
425
Not enough data
Platform
8.1
404
Not enough data
8.0
433
Not enough data
Agentic AI - Salesforce AppExchange Apps
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Analytics
8.2
19
Not enough data
8.1
19
Not enough data
8.1
19
Not enough data
7.8
19
Not enough data
8.3
19
Not enough data
Data Sourcing
7.8
286
Not enough data
7.9
314
Not enough data
7.8
270
Not enough data
7.9
309
Not enough data
8.2
331
Not enough data
Predictive Analytics
8.0
293
Not enough data
7.8
277
Not enough data
7.4
240
Not enough data
7.4
266
Not enough data
Sales Management
8.2
318
Not enough data
7.6
181
Not enough data
8.0
305
Not enough data
8.3
349
Not enough data
Agentic AI - Marketing Resource Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Event Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Time Tracking
Not enough data
8.3
500
Not enough data
8.7
589
Not enough data
8.0
406
Client Invoicing
Not enough data
7.2
318
Not enough data
Feature Not Available
Not enough data
7.5
328
Mobile Time Tracking
Not enough data
8.3
461
Administration
Not enough data
7.9
381
Not enough data
8.4
519
Not enough data
8.5
514
Not enough data
7.8
357
Not enough data
8.6
513
Platform
Not enough data
8.2
501
Not enough data
7.7
378
Not enough data
7.7
347
Not enough data
8.5
528
Not enough data
7.8
425
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
ActiveCampaign and Wrike are categorized as Online Form Builder
Unique Categories
ActiveCampaign is categorized as Pop-Up Builder, Marketing Automation, CRM, WhatsApp Marketing, Email Template Builder, SMS Marketing, E-Commerce Personalization, Sales Engagement, Conversational Marketing, Landing Page Builders, Sales Analytics, Lead Scoring, Attribution, Social Media Advertising, Live Chat, and Salesforce AppExchange Apps
Wrike is categorized as Project Collaboration, Work Management, Marketing Calendar, Kanban Project Management, Objectives and Key Results (OKR), Workflow Management, Project and Portfolio Management, Online Proofing, Task Management, Event Planning, Bug Tracking, Time Tracking, Professional Services Automation, Project Management, Marketing Resource Management, and Product Lifecycle Management (PLM)
Reviews
Reviewers' Company Size
ActiveCampaign
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Wrike
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
14.4%
Health, Wellness and Fitness
11.4%
Professional Training & Coaching
9.2%
E-Learning
4.5%
Computer Software
3.3%
Other
57.2%
Marketing and Advertising
19.5%
Computer Software
7.5%
Information Technology and Services
7.4%
Higher Education
4.1%
Financial Services
3.6%
Other
57.7%
Alternatives
Discussions
What is ActiveCampaign used for?
20 Comments
SL
I use it for communicating with my customers and prospects about new service offerings, tips, and support.Read more
Is anyone able to tell me how to increase my conversion rate?
6 Comments
BP
Heidi, which conversion rate are you trying to improve? There are multiple conversion points in any campaign. There's the open rate, click through rate, and...Read more
What is wrike used for?
14 Comments
HS
Wrike is a scaleable project management tool.
From Wrike: "Wrike is a SaaS-based, work management platform features
engaging collaboration, workflow and...Read more
Are there additional capabilities beyond project management? Seems like it going through this review process.
9 Comments
CM
1) Wrike Forms has allow us to assess all project requests submitted by stakeholders, allowing us to pull the right team and understand the needs of the...Read more
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