G2 reviewers report that ActiveCampaign excels in marketing automation, with users praising its flexible workflow builder that allows for detailed customer journeys based on user behavior. This feature significantly enhances the ability to send targeted emails automatically, saving time and effort.
Users say that Salesloft stands out for its ease of use, particularly in managing sales outreach. Reviewers appreciate the ability to upload lists of potential customers, which automatically creates outreach sequences, streamlining the process and making it more efficient.
According to verified reviews, ActiveCampaign is favored by small businesses, with a majority of its users coming from this segment. This focus allows it to cater specifically to the needs of smaller teams looking for comprehensive marketing solutions.
Reviewers mention that Salesloft provides robust sales engagement tools that help streamline outreach and track interactions effectively. Users highlight how this platform has helped them close deals faster by automating follow-ups and organizing outreach efforts.
G2 reviewers indicate that while ActiveCampaign has a strong automation feature set, it may face challenges in areas like call and voice capabilities, where users have noted limitations compared to Salesloft's more comprehensive offerings in this domain.
Users report that both platforms have strong support, but Salesloft edges out slightly with a higher rating in quality of support. Reviewers appreciate the responsiveness and helpfulness of Salesloft's support team, which can be crucial for teams relying on timely assistance.
Pricing
Entry-Level Pricing
ActiveCampaign
Starter
Starting at $15.00
Per Month
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Is anyone able to tell me how to increase my conversion rate?
6 Comments
BP
Heidi, which conversion rate are you trying to improve? There are multiple conversion points in any campaign. There's the open rate, click through rate, and...Read more
can I compare metrics of team members month on month? for example reply rate for individuals and teams over the last 3 months in a graph?
7 Comments
AR
Hi Kat!
There are a couple different ways of getting to this information in SalesLoft. The first place I'd check out is the "Email Leaderboard" panel on...Read more
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