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# ActiveCampaign vs Real Magic Comparison - What are their main differences?

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ActiveCampaignReal Magic[+ Add Product](#)

Pricing

**ActiveCampaign**
Free Trial

**Starting at $15.00** Per Month · Starter

**Real Magic**
Free Trial

**Contact Us** Per Year · Levitate 

**Pricing Insights**
from reviews

Time to Implement

**ActiveCampaign**
1 month

Based on 2286 responses

**Real Magic**
1 month

Based on 63 responses

Return on Investment

**ActiveCampaign**
12 months

Based on 1978 responses

**Real Magic**
9 months3 months sooner

Based on 62 responses

Perceived Cost

**ActiveCampaign**
$$$$$

**Real Magic**
$$$$$

Average Discount

**ActiveCampaign**
8%

**Real Magic**
15%7% more

 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")

 ![Real Magic](https://images.g2crowd.com/uploads/product/hd_favicon/f720e909f589ba5b4a33f75fa77ec024/real-magic.svg "Real Magic")

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**Pros & Cons**
from reviews

**ActiveCampaign**
[
Ease of Use (848)
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1400378&qs=pros-and-cons#reviews)[
Automation (787)
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1406570&qs=pros-and-cons#reviews)[
Learning Curve (419)
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1404587&qs=pros-and-cons#reviews)[
Expensive (403)
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1398887&qs=pros-and-cons#reviews)

**Real Magic**
[
Customer Support (54)
](https://www.g2.com/products/real-magic/reviews?filters%5Bsentiment_snippet%5D=1926274&qs=pros-and-cons#reviews)[
Ease of Use (43)
](https://www.g2.com/products/real-magic/reviews?filters%5Bsentiment_snippet%5D=1926295&qs=pros-and-cons#reviews)[
Missing Features (14)
](https://www.g2.com/products/real-magic/reviews?filters%5Bsentiment_snippet%5D=2012076&qs=pros-and-cons#reviews)[
Integration Issues (10)
](https://www.g2.com/products/real-magic/reviews?filters%5Bsentiment_snippet%5D=2083860&qs=pros-and-cons#reviews)

Integrations

**ActiveCampaign**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f2742943624f3b90ec5248ae94b59d93/123formbuilder.png "Product Avatar Image")

123FormBuilder

](https://www.g2.com/products/123formbuilder/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e037b328b54df81a905b07c44b4a7abd/ablefy.png "Product Avatar Image")

ablefy

](https://www.g2.com/products/ablefy/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_df50036558538c4b484c382253d8600a/activecampaign-postmark.png "Product Avatar Image")

ActiveCampaign Postmark

](https://www.g2.com/products/activecampaign-postmark/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d06214a78a4c42bbd28cfa5c5d8b7b38/acuity-scheduling.png "Product Avatar Image")

Acuity Scheduling

](https://www.g2.com/products/acuity-scheduling/reviews)[
View all
](https://www.g2.com/products/activecampaign/integrations)

**Real Magic**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3daed0a0106e1008bdcaed7498296072/8am-mycase.png "Product Avatar Image")

8am MyCase

](https://www.g2.com/products/8am-mycase/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d2eb52f559f75a44e84a8e52437b0e4d/ams360.png "Product Avatar Image")

AMS360

](https://www.g2.com/products/ams360/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_72a7348565d2638ec72cb9fb44a6b34f/clio-clio-manage.png "Product Avatar Image")

Clio Manage

](https://www.g2.com/products/clio-clio-manage/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f0f1bd2606e994a01b00deaed80652ee/donorperfect.jpg "Product Avatar Image")

DonorPerfect

](https://www.g2.com/products/donorperfect/reviews)[
View all
](https://www.g2.com/products/real-magic/integrations)

Screenshots

**ActiveCampaign**
 ![ActiveCampaign screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/65999/Automation-canvas.jpg)

**Real Magic**
 ![Real Magic screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1451559/G2-Email-OpenRates.png)

**Ratings**
from reviews

Meets Requirements

**ActiveCampaign**

8.8

8.811,364

**Real Magic**

8.9

8.9114

Ease of Use

**ActiveCampaign**

8.2

8.211,487

**Real Magic**

9.0

9.0114

Ease of Setup

**ActiveCampaign**

8.0

8.07,423

**Real Magic**

9.1

9.1106

Ease of Admin

**ActiveCampaign**

8.4

8.46,456

**Real Magic**

9.3

9.367

Quality of Support

**ActiveCampaign**

8.5

8.510,518

**Real Magic**

9.4

9.4109

Has the product been a good partner in doing business?

**ActiveCampaign**

8.7

8.76,312

**Real Magic**

9.5

9.567

Product Direction (% positive)

**ActiveCampaign**

8.2

8.210,733

**Real Magic**

9.4

9.4114

**Features**
ratings from reviews

Email Marketing

9.2

84

8.5

84

Marketing Automation

7.7

7,597

7.3

64

Email Deliverability

9.7

7

8.5

54

Email Template Builder

7.1

2,448

8.7

43

CRM

7.3

3,794

Not enough data

Attribution

7.3

350

Not enough data

Lead Scoring

7.6

601

Not enough data

Sales Analytics

7.7

464

Not enough data

Online Form Builder

7.1

767

Not enough data

Pop-Up Builder

7.5

257

Not enough data

Sales Engagement

6.9

862

Not enough data

Conversational Marketing

6.6

1,887

Not enough data

Landing Page Builders

7.6

722

Not enough data

Social Media Advertising

7.9

472

Not enough data

SMS Marketing

7.8

250

Not enough data

E-Commerce Personalization

7.6

582

Not enough data

WhatsApp Marketing

8.2

14

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
91.8%

Mid-Market(51-1000 emp.)
7.2%

Enterprise(\> 1000 emp.)
1.0%

Small-Business(50 or fewer emp.)
91.8%

Mid-Market(51-1000 emp.)
7.2%

Enterprise(\> 1000 emp.)
1.0%

Small-Business(50 or fewer emp.)
91.8%

Mid-Market(51-1000 emp.)
8.2%

Enterprise(\> 1000 emp.)
0%

Small-Business(50 or fewer emp.)
91.8%

Mid-Market(51-1000 emp.)
8.2%

Enterprise(\> 1000 emp.)
0%

**Reviewers' Industry**

[![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")](https://www.g2.com/products/activecampaign/reviews)
ActiveCampaign

Marketing and Advertising
14.3%

Health, Wellness and Fitness
11.3%

Professional Training & Coaching
9.1%

E-Learning
4.5%

Computer Software
3.2%

Other
57.6%

[![Real Magic](https://images.g2crowd.com/uploads/product/hd_favicon/f720e909f589ba5b4a33f75fa77ec024/real-magic.svg "Real Magic")](https://www.g2.com/products/real-magic/reviews)
Real Magic

Insurance
25.6%

Financial Services
19.0%

Non-Profit Organization Management
14.9%

Legal Services
11.6%

Law Practice
8.3%

Other
20.7%

Alternatives

**ActiveCampaign Alternatives**

 ![Freshsales](https://images.g2crowd.com/uploads/product/hd_favicon/020ad5e0a844bc41d785abdf657d7623/freshsales.svg "Freshsales")

[
Freshsales
](/products/freshsales/reviews)

 ![Brevo](https://images.g2crowd.com/uploads/product/hd_favicon/9b8f8747599b922f5aaa181db2ae94f4/brevo-brevo.svg "Brevo")

[
Brevo
](/products/brevo-brevo/reviews)

 ![Klaviyo](https://images.g2crowd.com/uploads/product/hd_favicon/b6df098261e7029181e27856a1b3934b/klaviyo.svg "Klaviyo")

[
Klaviyo
](/products/klaviyo/reviews)

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

[
HubSpot Marketing Hub
](/products/hubspot-marketing-hub/reviews)

**Real Magic Alternatives**

 ![Constant Contact](https://images.g2crowd.com/uploads/product/hd_favicon/d0637309afa730e835c2875436d214a5/constant-contact.svg "Constant Contact")

[
Constant Contact
](/products/constant-contact/reviews)

 ![Intuit Mailchimp Email Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/302d00e021ff406c195b03ba50832862/intuit-mailchimp-email-marketing.svg "Intuit Mailchimp Email Marketing")

[
Intuit Mailchimp Email...
](/products/intuit-mailchimp-email-marketing/reviews)

 ![Salesforce Marketing Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-marketing-formerly-salesforce-marketing-cloud.svg "Salesforce Marketing Cloud")

[
Salesforce Marketing Cloud
](/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

[
HubSpot Marketing Hub
](/products/hubspot-marketing-hub/reviews)