G2 reviewers report that ActiveCampaign excels in marketing automation, with users praising its effective functions and responsive customer support. One user noted, "The marketing automation functions really well, and if there is a question, the customer support will find a solution."
Users say that Outreach shines in sales automation, particularly for automating repetitive tasks. Reviewers appreciate its integration with CRM solutions, which enhances data and contact management, making it a strong choice for sales teams.
Reviewers mention that ActiveCampaign offers a user-friendly experience, especially for those with minimal experience in email automation. Users highlighted its simplicity and the availability of resources to help them navigate the platform effectively.
According to verified reviews, Outreach's user interface is noted for being intuitive and easy to use. One user specifically praised Kaya, the note-taking bot, for its ability to summarize meetings and assist in sending quality follow-up emails.
G2 reviewers highlight that while ActiveCampaign has a strong overall satisfaction score, it faces challenges in areas like call and voice features, where users feel Outreach provides a more robust solution with higher ratings.
Users report that both platforms have their strengths, but Outreach's AI-generated insights and effective sales engagement tools are particularly beneficial for teams looking to enhance their sales processes, as noted by users who appreciate its ability to address repetitive tasks successfully.
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Is anyone able to tell me how to increase my conversion rate?
6 Comments
BP
Heidi, which conversion rate are you trying to improve? There are multiple conversion points in any campaign. There's the open rate, click through rate, and...Read more
Has anyone made the a migration from gmail to Outlook? If so, how did your use of Outreach change?
2 Comments
MS
Yes, I have performed the task, the free methods are here using GSMMO - https://www.transferemails.com/transfer-emails-from-outlook-to-gmail/Read more
What is the best way to log follow ups?
2 Comments
JK
When I engage a customer, either email or call, I put them into a follow up sequence, typically that has 3 steps, call > email > call to make sure we keep...Read more
What are the other best ways Outreach can be used in?
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