Compare ActiveCampaign and Landingi

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At a Glance
ActiveCampaign
ActiveCampaign
Star Rating
(14,678)4.4 out of 5
Market Segments
Small-Business (91.9% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $15.00 Per Month
Free Trial is available
Browse all 4 pricing plans
Landingi
Landingi
Star Rating
(387)4.5 out of 5
Market Segments
Small-Business (89.3% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$29.00 Per Month
Free Trial is available
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that ActiveCampaign excels in automation capabilities, with users praising its flexible workflow builder that allows for detailed customer journeys based on user behavior. This feature significantly enhances the ability to send targeted emails automatically, streamlining communication efforts.
  • Users say that Landingi stands out for its intuitive design interface, likening it to Photoshop for its pixel-perfect editing capabilities. This flexibility allows users to create unique landing pages without being confined to a grid, which many find refreshing compared to traditional builders.
  • Reviewers mention that while ActiveCampaign has a robust set of features, some users find it challenging to navigate due to its complexity. However, the integrated CRM and advanced segmentation tools are highlighted as major benefits that help in creating personalized campaigns.
  • According to verified reviews, Landingi's user experience is frequently described as natural and intuitive, making it easier for users to manage lead generation campaigns. This ease of use is particularly beneficial for those new to landing page creation.
  • G2 reviewers highlight that ActiveCampaign's overall satisfaction is reflected in its higher G2 Score, indicating a strong market presence and user approval. Users appreciate the platform's ability to analyze engagement and track customer journeys effectively.
  • Users report that while Landingi offers a competitive entry-level price, ActiveCampaign's pricing starts lower, making it more accessible for small businesses looking to implement comprehensive marketing automation without a hefty investment.
Pricing
Entry-Level Pricing
ActiveCampaign
Starter
Starting at $15.00
Per Month
Browse all 4 pricing plans
Landingi
Build
$29.00
Per Month
Browse all 4 pricing plans
Free Trial
ActiveCampaign
Free Trial is available
Landingi
Free Trial is available
Ratings
Meets Requirements
8.8
11,199
8.7
357
Ease of Use
8.2
11,315
8.9
364
Ease of Setup
8.0
7,250
9.1
237
Ease of Admin
8.4
6,346
9.0
200
Quality of Support
8.5
10,361
8.9
331
Has the product been a good partner in doing business?
8.8
6,204
8.9
196
Product Direction (% positive)
8.2
10,592
8.8
365
Features by Category
7.3
3,770
Not enough data
Sales Force Automation
8.2
2110
|
Verified
Not enough data
7.0
1020
Not enough data
7.9
1769
|
Verified
Not enough data
7.7
1685
|
Verified
Not enough data
7.0
1222
|
Verified
Not enough data
7.6
1434
|
Verified
Not enough data
7.0
1208
|
Verified
Not enough data
6.9
1140
|
Verified
Not enough data
7.3
1283
|
Verified
Not enough data
Marketing Automation
9.0
2323
|
Verified
Not enough data
8.8
2210
|
Verified
Not enough data
8.5
2154
|
Verified
Not enough data
7.8
1485
|
Verified
Not enough data
Customer Support
7.6
1472
|
Verified
Not enough data
7.7
1630
|
Verified
Not enough data
7.9
1764
|
Verified
Not enough data
7.0
1325
|
Verified
Not enough data
7.5
1453
|
Verified
Not enough data
Reporting & Analytics
7.7
1956
|
Verified
Not enough data
7.9
2147
|
Verified
Not enough data
7.1
1291
|
Verified
Not enough data
Mobile & Social
7.3
1225
|
Verified
Not enough data
7.3
1329
|
Verified
Not enough data
7.1
1372
|
Verified
Not enough data
Platform
7.8
1993
|
Verified
Not enough data
8.0
1944
|
Verified
Not enough data
8.1
2033
|
Verified
Not enough data
7.3
1453
|
Verified
Not enough data
7.0
1350
|
Verified
Not enough data
Feature Not Available
Not enough data
8.3
2105
|
Verified
Not enough data
7.4
1476
|
Verified
Not enough data
Integration
8.1
1932
|
Verified
Not enough data
8.1
1936
|
Verified
Not enough data
7.8
1637
|
Verified
Not enough data
Generative AI
6.1
646
Not enough data
Agentic AI - CRM
6.5
89
Not enough data
6.4
88
Not enough data
6.7
90
Not enough data
6.3
86
Not enough data
6.5
88
Not enough data
6.5
87
Not enough data
6.6
88
Not enough data
7.6
7,443
Not enough data
Email Marketing
8.7
6492
|
Verified
Not enough data
8.9
6330
|
Verified
Not enough data
8.5
6142
|
Verified
Not enough data
8.8
5787
|
Verified
Not enough data
Online Marketing
7.4
4393
|
Verified
Not enough data
7.9
4075
|
Verified
Not enough data
7.8
3535
|
Verified
Not enough data
8.1
4865
|
Verified
Not enough data
7.8
3468
|
Verified
Not enough data
Lead Management
8.3
4369
|
Verified
Not enough data
8.0
3962
|
Verified
Not enough data
8.5
5120
|
Verified
Not enough data
8.0
3489
|
Verified
Not enough data
8.5
4359
|
Verified
Not enough data
8.1
4001
|
Verified
Not enough data
8.2
3795
|
Verified
Not enough data
8.0
3575
|
Verified
Not enough data
Campaign Management
8.0
3489
|
Verified
Not enough data
7.8
3104
|
Verified
Not enough data
7.2
2636
Not enough data
6.8
2335
|
Verified
Not enough data
Social
6.9
2321
|
Verified
Not enough data
7.3
2677
|
Verified
Not enough data
7.3
2547
|
Verified
Not enough data
7.1
2439
|
Verified
Not enough data
7.0
2397
|
Verified
Not enough data
Reporting & Analytics
8.1
5198
|
Verified
Not enough data
7.6
3587
|
Verified
Not enough data
7.2
2918
|
Verified
Not enough data
7.1
2723
|
Verified
Not enough data
6.9
2441
|
Verified
Not enough data
Platform
7.9
3725
|
Verified
Not enough data
8.2
3538
|
Verified
Not enough data
8.3
3704
|
Verified
Not enough data
7.5
2399
|
Verified
Not enough data
7.0
2131
|
Verified
Not enough data
8.4
3729
|
Verified
Not enough data
7.5
2423
|
Verified
Not enough data
Agentic AI - Marketing Automation
6.3
221
Not enough data
6.4
221
Not enough data
6.5
219
Not enough data
6.4
218
Not enough data
6.3
221
Not enough data
6.4
220
Not enough data
Integration
8.1
3755
|
Verified
Not enough data
8.1
3656
|
Verified
Not enough data
7.8
3135
|
Verified
Not enough data
Conversational MarketingHide 21 FeaturesShow 21 Features
6.6
1,884
Not enough data
Messenger
7.4
1123
Not enough data
5.9
975
Not enough data
6.5
1001
Not enough data
6.9
1043
Not enough data
Channels
6.4
987
Not enough data
7.3
1172
Not enough data
6.0
914
Not enough data
5.5
831
Not enough data
6.0
838
Not enough data
Customers
7.6
1233
Not enough data
7.4
1155
Not enough data
7.6
1293
Not enough data
7.6
1234
Not enough data
7.2
1181
Not enough data
Agentic AI - Conversational Marketing
6.2
30
Not enough data
6.1
30
Not enough data
6.4
29
Not enough data
6.2
30
Not enough data
5.9
29
Not enough data
6.0
29
Not enough data
6.2
29
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Deliverability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.9
861
Not enough data
Integrated Workflows
7.1
604
Not enough data
8.6
781
Not enough data
6.3
498
Not enough data
6.7
524
Not enough data
7.6
631
Not enough data
6.9
543
Not enough data
6.9
515
Not enough data
Repeatability and Reportability
7.5
622
Not enough data
7.5
620
Not enough data
7.4
584
Not enough data
6.7
515
Not enough data
6.0
471
Not enough data
AI and Automation
7.1
556
Not enough data
7.1
558
Not enough data
7.2
564
Not enough data
6.6
497
Not enough data
6.4
475
Not enough data
Generative AI
6.1
414
Not enough data
Agentic AI - Sales Engagement
6.9
35
Not enough data
6.7
35
Not enough data
7.0
35
Not enough data
6.5
35
Not enough data
6.6
35
Not enough data
6.6
35
Not enough data
6.9
35
Not enough data
E-Commerce PersonalizationHide 23 FeaturesShow 23 Features
7.6
581
Not enough data
Visitor Behavior
7.6
409
Not enough data
7.9
399
Not enough data
7.1
355
Not enough data
Templates
7.3
411
Not enough data
8.0
439
Not enough data
7.8
411
Not enough data
Personalization
7.6
400
Not enough data
7.6
404
Not enough data
7.2
360
Not enough data
7.1
346
Not enough data
7.3
336
Not enough data
7.1
324
Not enough data
7.4
346
Not enough data
8.0
396
Not enough data
Multichannel
7.4
379
Not enough data
8.5
463
Not enough data
7.6
419
Not enough data
Administration
8.5
481
Not enough data
7.9
469
Not enough data
7.9
439
Not enough data
8.0
461
Not enough data
Agentic AI - E-Commerce Personalization
7.6
13
Not enough data
7.6
13
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
7.1
2,445
Not enough data
Templates
7.7
2020
Not enough data
6.3
1515
Not enough data
7.0
1616
Not enough data
7.5
1680
Not enough data
Edit
7.4
1754
Not enough data
8.0
1968
Not enough data
7.4
1662
Not enough data
Logistics
7.8
1817
Not enough data
7.0
1580
Not enough data
7.8
1775
Not enough data
7.8
1543
Not enough data
Generative AI
6.0
838
Not enough data
6.1
674
Not enough data
Agentic AI - Email Template Builder
6.1
109
Not enough data
6.2
108
Not enough data
7.8
248
Not enough data
Text Messaging
7.5
159
Not enough data
6.8
139
Not enough data
7.6
153
Not enough data
7.6
142
Not enough data
7.3
130
Not enough data
Feature Not Available
Not enough data
8.2
169
Not enough data
7.1
142
Not enough data
SMS Platform
7.7
154
Not enough data
8.8
172
Not enough data
7.6
128
Not enough data
6.8
121
Not enough data
7.0
123
Not enough data
8.0
144
Not enough data
Agentic AI - SMS Marketing
8.4
20
Not enough data
8.5
20
Not enough data
8.5
20
Not enough data
8.3
20
Not enough data
8.4
20
Not enough data
8.2
20
Not enough data
7.5
256
8.6
17
Design and Customization
7.7
203
9.0
16
7.6
198
8.3
16
8.1
180
9.6
16
8.0
190
9.6
15
Campaigns
7.9
169
8.2
16
8.3
180
8.6
16
7.9
147
8.4
16
7.8
181
8.5
16
Integrations
8.1
173
9.3
16
6.7
116
7.7
15
7.9
131
7.7
15
7.3
144
8.1
15
Generative AI
6.1
65
8.3
9
Agentic AI - Vulnerability Scanner
6.6
16
Not enough data
6.9
16
Not enough data
7.3
348
Not enough data
Attribution Modeling
7.1
207
Not enough data
7.1
199
Not enough data
6.8
190
Not enough data
6.8
189
Not enough data
6.3
176
Not enough data
7.0
190
Not enough data
Agentic AI - Attribution
7.6
9
Not enough data
7.8
9
Not enough data
7.8
9
Not enough data
8.3
8
Not enough data
Marketing
7.2
199
Not enough data
7.1
195
Not enough data
7.3
211
Not enough data
7.9
250
Not enough data
Reporting
7.5
283
Not enough data
7.3
264
Not enough data
7.0
250
Not enough data
Social Media AdvertisingHide 34 FeaturesShow 34 Features
7.9
471
Not enough data
Platform Interoperability
7.8
201
Not enough data
Agentic AI - Social Media Advertising
7.0
17
Not enough data
7.3
17
Not enough data
7.3
17
Not enough data
7.0
17
Not enough data
6.9
17
Not enough data
7.3
17
Not enough data
Social Functionality
7.9
300
Not enough data
Campaign Management
8.3
348
Not enough data
8.3
320
Not enough data
8.1
305
Not enough data
7.8
284
Not enough data
7.9
273
Not enough data
8.3
264
Not enough data
8.2
257
Not enough data
7.9
238
Not enough data
7.7
230
Not enough data
7.9
264
Not enough data
7.8
238
Not enough data
7.5
220
Not enough data
7.7
222
Not enough data
Targeting
8.3
294
Not enough data
8.3
282
Not enough data
7.8
255
Not enough data
8.0
249
Not enough data
Platform
8.2
308
Not enough data
8.0
287
Not enough data
8.5
300
Not enough data
8.5
336
Not enough data
8.4
270
Not enough data
8.3
302
Not enough data
8.6
297
Not enough data
8.1
242
Not enough data
8.1
286
Not enough data
Landing Page BuildersHide 13 FeaturesShow 13 Features
7.6
722
8.1
168
Page Customization
8.2
586
9.3
163
|
Verified
7.9
612
8.3
157
|
Verified
7.8
530
8.2
155
|
Verified
7.6
552
8.0
154
|
Verified
Page Optimization
7.6
425
8.4
145
|
Verified
7.8
529
8.5
157
|
Verified
7.5
472
7.9
146
|
Verified
7.2
413
8.0
147
|
Verified
Integrations
7.5
405
7.5
142
|
Verified
8.5
542
8.5
144
|
Verified
8.2
515
9.0
155
|
Verified
Generative AI
6.2
166
7.6
127
Agentic AI - Landing Page Builders
6.7
22
6.4
20
Not enough data
8.3
109
Lead Monitoring
Not enough data
8.7
102
|
Verified
Not enough data
8.9
101
|
Verified
Not enough data
8.5
98
|
Verified
Agentic AI - Lead Capture
Not enough data
6.8
12
Not enough data
6.3
12
Data Capture
Not enough data
8.4
102
|
Verified
Not enough data
8.9
97
|
Verified
Not enough data
8.1
96
Not enough data
8.4
98
|
Verified
Analytics
Not enough data
8.3
97
|
Verified
Not enough data
8.2
95
|
Verified
Customization
Not enough data
8.4
104
|
Verified
Not enough data
8.8
100
|
Verified
Not enough data
8.4
102
|
Verified
Not enough data
8.8
100
|
Verified
Online Form BuilderHide 9 FeaturesShow 9 Features
7.2
766
8.2
32
Customization
8.0
663
8.2
31
7.5
553
Feature Not Available
6.8
464
7.4
30
7.4
653
8.6
31
Additional Functionality
7.9
672
Feature Not Available
5.7
423
Feature Not Available
7.4
531
8.4
30
6.2
433
8.1
29
7.0
507
8.2
30
Not enough data
7.6
49
Computing
Not enough data
8.9
45
Not enough data
7.5
45
Not enough data
9.0
47
Experimental Design
Not enough data
8.4
44
Not enough data
8.3
45
Not enough data
8.3
47
Analytics
Not enough data
8.4
42
Not enough data
6.9
43
Agentic AI - A/B Testing
Not enough data
6.5
9
Not enough data
6.5
9
Not enough data
5.9
9
Not enough data
7.0
9
8.2
12
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.3
11
Not enough data
7.9
11
Not enough data
8.0
11
Not enough data
8.5
11
Not enough data
8.0
11
Not enough data
8.0
11
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
11
Not enough data
8.3
11
Not enough data
8.2
11
Not enough data
8.2
11
Not enough data
7.6
601
Not enough data
Agentic AI - Lead Scoring
7.0
26
Not enough data
7.0
26
Not enough data
7.0
26
Not enough data
7.2
26
Not enough data
Attribution
8.1
432
Not enough data
8.1
409
Not enough data
8.0
391
Not enough data
Discovery
8.1
443
Not enough data
8.2
450
Not enough data
8.0
399
Not enough data
Management
8.0
384
Not enough data
8.3
426
Not enough data
Platform
8.1
405
Not enough data
8.1
434
Not enough data
Salesforce AppExchange AppsHide 7 FeaturesShow 7 Features
Not enough data
Not enough data
Agentic AI - Salesforce AppExchange Apps
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.7
464
Not enough data
Agentic AI - Sales Analytics
8.2
19
Not enough data
8.1
19
Not enough data
8.1
19
Not enough data
7.8
19
Not enough data
8.3
19
Not enough data
Data Sourcing
7.8
286
Not enough data
7.9
314
Not enough data
7.8
270
Not enough data
7.9
309
Not enough data
8.1
331
Not enough data
Predictive Analytics
8.0
293
Not enough data
7.8
277
Not enough data
7.3
241
Not enough data
7.4
267
Not enough data
Sales Management
8.2
319
Not enough data
7.6
181
Not enough data
8.0
305
Not enough data
8.3
350
Not enough data
Account-Based ExecutionHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
ActiveCampaign
ActiveCampaign
Landingi
Landingi
ActiveCampaign and Landingi are categorized as Pop-Up Builder, Online Form Builder, and Landing Page Builders
Reviews
Reviewers' Company Size
ActiveCampaign
ActiveCampaign
Small-Business(50 or fewer emp.)
91.9%
Mid-Market(51-1000 emp.)
7.2%
Enterprise(> 1000 emp.)
0.9%
Landingi
Landingi
Small-Business(50 or fewer emp.)
89.3%
Mid-Market(51-1000 emp.)
9.4%
Enterprise(> 1000 emp.)
1.3%
Reviewers' Industry
ActiveCampaign
ActiveCampaign
Marketing and Advertising
14.4%
Health, Wellness and Fitness
11.3%
Professional Training & Coaching
9.2%
E-Learning
4.5%
Computer Software
3.3%
Other
57.3%
Landingi
Landingi
Marketing and Advertising
29.6%
Computer Software
6.3%
Internet
5.5%
Information Technology and Services
5.0%
Health, Wellness and Fitness
3.9%
Other
49.7%
Alternatives
ActiveCampaign
ActiveCampaign Alternatives
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HubSpot Marketing Hub
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Landingi
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Instapage
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Leadpages
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Discussions
ActiveCampaign
ActiveCampaign Discussions
What is ActiveCampaign used for?
20 Comments
Brenna H.
BH
Email Marketing. Read more
Does ActiveCampaign have a CRM?
7 Comments
Coach M.
CM
YES, for an additional chargeRead more
Is anyone able to tell me how to increase my conversion rate?
6 Comments
Brady P.
BP
Heidi, which conversion rate are you trying to improve? There are multiple conversion points in any campaign. There's the open rate, click through rate, and...Read more
Landingi
Landingi Discussions
What is Landingi used for?
2 Comments
Filip K.
FK
With Landingi you can easy build your own Landing Page using intuitive drag and drop editor.Read more
Have you got a special offer for a nonprofit organizations? Especially I'M asking about OPP in Poland. Regards!
1 Comment
Blazej A.
BA
Yes, we have 50% discount on annual payments for Create and Automate plans. Offer is not available from the system you need to ask about it via chat or...Read more
Can I switch plans at any time?
1 Comment
Official Response from Landingi
Yes, you can do that in ‘My account’ page. It will not shorten your trial period.Read more