Compare ActiveCampaign and Click 
Featured Products
At a Glance
Market Segments
Small-Business (91.9% of reviews)
Mid-Market (48.3% of reviews)
Entry-Level Pricing
Starting at $15.00 Per Month
$635.00
ActiveCampaign
Star Rating
(14,616)4.4 out of 5
Market Segments
Small-Business (91.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $15.00 Per Month
Free Trial is available
Browse all 4 pricing plansClick
Star Rating
(307)4.0 out of 5
Market Segments
Mid-Market (48.3% of reviews)
Pros & Cons
Entry-Level Pricing
$635.00
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that ActiveCampaign excels in user experience, with many praising its balance of power and usability. Users appreciate the platform's segmentation engine and its ability to handle large contact batches without compromising stability.
- Users say that Click offers a user-friendly interface, particularly for those integrating with Microsoft Dynamics 365. However, some find that while it is easy to use, it may not provide the same depth of features as ActiveCampaign, which can limit advanced marketing strategies.
- Reviewers mention that ActiveCampaign's implementation process is quick and intuitive, making it easier for teams to get started. Users highlight the platform's ability to combine automation, CRM, and email marketing into one cohesive tool, streamlining their marketing efforts.
- According to verified reviews, Click has a strong collaborative culture and is appreciated for its customer service. However, some users feel that it lacks the comprehensive features needed for more complex marketing campaigns, which ActiveCampaign provides.
- G2 reviewers highlight that ActiveCampaign's support quality is notably high, with users reporting positive experiences when seeking assistance. This contrasts with Click, where while support is decent, it may not be as robust in addressing more intricate user needs.
- Users express that ActiveCampaign's pricing is more accessible, starting at $15, making it a favorable option for small businesses. In comparison, Click's higher entry-level price may deter smaller teams looking for effective marketing automation solutions.
Pricing
Entry-Level Pricing
ActiveCampaign
Starter
Starting at $15.00
Per Month
Get started with personalized marketing campaigns.
- 5 actions per automation
- Basic & Inline Forms
- Site Tracking
Click
Base
$635.00
- Unlimited Users
- Unlimited Contacts
- Email Volume - starting at 50,000 per year included
Free Trial
ActiveCampaign
Free Trial is available
Click
No trial information availableRatings
Meets Requirements
8.8
11,141
8.1
239
Ease of Use
8.2
11,257
7.6
242
Ease of Setup
8.0
7,190
7.6
146
Ease of Admin
8.4
6,338
7.8
129
Quality of Support
8.5
10,314
8.0
237
Has the product been a good partner in doing business?
8.8
6,196
8.0
130
Product Direction (% positive)
8.2
10,547
7.9
231
Features by Category
Sales Force Automation
8.2
2102
|
Verified
Not enough data
7.0
1018
Not enough data
7.9
1764
|
Verified
Not enough data
7.7
1680
|
Verified
Not enough data
7.0
1220
|
Verified
Not enough data
7.6
1431
|
Verified
Not enough data
7.0
1206
|
Verified
Not enough data
6.9
1138
|
Verified
Not enough data
7.3
1280
|
Verified
Not enough data
Marketing Automation
9.0
2316
|
Verified
Not enough data
8.8
2204
|
Verified
Not enough data
8.5
2150
|
Verified
Not enough data
7.8
1483
|
Verified
Not enough data
Customer Support
7.6
1470
|
Verified
Not enough data
7.7
1628
|
Verified
Not enough data
7.9
1762
|
Verified
Not enough data
7.0
1323
|
Verified
Not enough data
7.5
1450
|
Verified
Not enough data
Reporting & Analytics
7.7
1952
|
Verified
Not enough data
7.9
2144
|
Verified
Not enough data
7.1
1289
|
Verified
Not enough data
Mobile & Social
7.3
1223
|
Verified
Not enough data
7.3
1327
|
Verified
Not enough data
7.1
1370
|
Verified
Not enough data
Platform
7.8
1983
|
Verified
Not enough data
8.0
1937
|
Verified
Not enough data
8.1
2028
|
Verified
Not enough data
7.3
1452
|
Verified
Not enough data
7.0
1349
|
Verified
Not enough data
Feature Not Available
Not enough data
8.2
2100
|
Verified
Not enough data
7.4
1475
|
Verified
Not enough data
Integration
8.1
1929
|
Verified
Not enough data
8.1
1935
|
Verified
Not enough data
7.8
1635
|
Verified
Not enough data
Generative AI
6.1
644
Not enough data
Agentic AI - CRM
6.5
89
Not enough data
6.4
88
Not enough data
6.7
90
Not enough data
6.3
86
Not enough data
6.5
88
Not enough data
6.5
87
Not enough data
6.6
88
Not enough data
Email Marketing
8.7
6479
|
Verified
8.2
157
|
Verified
8.9
6312
|
Verified
8.5
156
|
Verified
8.5
6140
|
Verified
8.2
152
|
Verified
8.8
5773
|
Verified
7.9
137
|
Verified
Online Marketing
7.4
4387
|
Verified
7.3
134
|
Verified
7.9
4075
|
Verified
7.2
126
|
Verified
7.8
3533
|
Verified
7.5
121
|
Verified
8.1
4864
|
Verified
7.3
124
|
Verified
7.8
3468
|
Verified
7.4
112
|
Verified
Lead Management
8.3
4360
|
Verified
7.7
122
|
Verified
8.0
3961
|
Verified
7.4
117
|
Verified
8.5
5108
|
Verified
7.8
126
|
Verified
8.0
3489
|
Verified
7.3
117
|
Verified
8.5
4355
|
Verified
8.0
112
|
Verified
8.1
3998
|
Verified
7.2
113
|
Verified
8.2
3794
|
Verified
7.5
107
|
Verified
8.0
3573
|
Verified
8.3
126
|
Verified
Campaign Management
8.0
3488
|
Verified
7.5
106
|
Verified
7.8
3104
|
Verified
7.6
114
|
Verified
7.2
2635
7.0
80
|
Verified
6.8
2335
|
Verified
6.9
66
Social
6.9
2321
|
Verified
7.0
69
|
Verified
7.3
2676
|
Verified
7.0
78
|
Verified
7.3
2547
|
Verified
6.9
68
|
Verified
7.1
2440
|
Verified
7.1
72
|
Verified
7.0
2398
|
Verified
6.7
64
|
Verified
Reporting & Analytics
8.1
5189
|
Verified
7.8
140
|
Verified
7.6
3588
|
Verified
7.6
116
|
Verified
7.2
2918
|
Verified
7.0
90
|
Verified
7.1
2723
|
Verified
6.7
87
|
Verified
6.9
2441
|
Verified
6.8
85
Platform
7.9
3719
|
Verified
7.7
102
|
Verified
8.2
3523
|
Verified
8.0
100
|
Verified
8.3
3703
|
Verified
8.3
105
|
Verified
7.5
2400
|
Verified
7.6
74
|
Verified
7.0
2133
|
Verified
7.6
90
|
Verified
8.4
3714
|
Verified
7.7
107
|
Verified
7.5
2424
|
Verified
7.5
77
|
Verified
Agentic AI - Marketing Automation
6.3
219
Not enough data
6.4
222
Not enough data
6.5
221
Not enough data
6.5
219
Not enough data
6.3
221
Not enough data
6.5
222
Not enough data
Integration
8.1
3754
|
Verified
7.6
99
|
Verified
8.1
3651
|
Verified
7.8
86
|
Verified
7.8
3127
|
Verified
7.2
77
|
Verified
Administration
Not enough data
7.9
38
Not enough data
6.9
36
Not enough data
7.0
35
Not enough data
7.6
35
Not enough data
7.4
29
Not enough data
7.4
28
Integrations
Not enough data
7.2
24
Not enough data
7.0
25
Not enough data
7.3
22
Not enough data
7.5
29
Platform
Not enough data
7.4
27
Not enough data
7.5
27
Not enough data
7.2
24
Not enough data
7.4
29
Not enough data
7.3
25
Not enough data
8.0
36
Not enough data
7.5
31
Not enough data
8.2
33
Messenger
7.4
1122
Not enough data
5.9
974
Not enough data
6.5
1000
Not enough data
6.9
1042
Not enough data
Channels
6.4
986
Not enough data
7.3
1171
Not enough data
6.0
912
Not enough data
5.5
830
Not enough data
6.0
837
Not enough data
Customers
7.6
1232
Not enough data
7.4
1154
Not enough data
7.6
1292
Not enough data
7.6
1232
Not enough data
7.2
1180
Not enough data
Agentic AI - Conversational Marketing
6.2
30
Not enough data
6.1
30
Not enough data
6.4
29
Not enough data
6.2
30
Not enough data
5.9
29
Not enough data
6.0
29
Not enough data
6.2
29
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Deliverability
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrated Workflows
7.1
604
Not enough data
8.6
781
Not enough data
6.3
498
Not enough data
6.8
524
Not enough data
7.6
631
Not enough data
6.9
543
Not enough data
6.9
515
Not enough data
Repeatability and Reportability
7.5
622
Not enough data
7.5
620
Not enough data
7.4
584
Not enough data
6.7
515
Not enough data
6.0
471
Not enough data
AI and Automation
7.1
556
Not enough data
7.1
558
Not enough data
7.2
564
Not enough data
6.6
497
Not enough data
6.4
475
Not enough data
Generative AI
6.1
414
Not enough data
Agentic AI - Sales Engagement
6.9
36
Not enough data
6.7
36
Not enough data
7.1
36
Not enough data
6.6
36
Not enough data
6.7
36
Not enough data
6.6
36
Not enough data
6.9
36
Not enough data
Visitor Behavior
7.6
409
Not enough data
7.9
399
Not enough data
7.1
354
Not enough data
Templates
7.3
411
Not enough data
8.0
438
Not enough data
7.8
410
Not enough data
Personalization
7.6
400
Not enough data
7.6
404
Not enough data
7.2
360
Not enough data
7.1
346
Not enough data
7.3
336
Not enough data
7.1
324
Not enough data
7.4
345
Not enough data
8.0
395
Not enough data
Multichannel
7.4
379
Not enough data
8.5
462
Not enough data
7.6
419
Not enough data
Administration
8.5
481
Not enough data
7.9
468
Not enough data
7.9
439
Not enough data
8.0
461
Not enough data
Agentic AI - E-Commerce Personalization
7.6
13
Not enough data
7.6
13
Not enough data
Templates
7.7
2020
Not enough data
6.3
1515
Not enough data
7.0
1616
Not enough data
7.5
1680
Not enough data
Edit
7.4
1754
Not enough data
8.0
1968
Not enough data
7.4
1662
Not enough data
Logistics
7.8
1817
Not enough data
7.0
1580
Not enough data
7.8
1774
Not enough data
7.8
1543
Not enough data
Generative AI
6.0
838
Not enough data
6.1
674
Not enough data
Agentic AI - Email Template Builder
6.2
110
Not enough data
6.2
109
Not enough data
Text Messaging
7.5
159
Not enough data
6.8
139
Not enough data
7.6
153
Not enough data
7.6
142
Not enough data
7.3
130
Not enough data
Feature Not Available
Not enough data
8.2
169
Not enough data
7.1
142
Not enough data
SMS Platform
7.7
154
Not enough data
8.8
172
Not enough data
7.6
128
Not enough data
6.8
121
Not enough data
7.0
123
Not enough data
8.0
144
Not enough data
Agentic AI - SMS Marketing
8.4
20
Not enough data
8.5
20
Not enough data
8.5
20
Not enough data
8.3
20
Not enough data
8.4
20
Not enough data
8.2
20
Not enough data
Design and Customization
7.7
203
Not enough data
7.6
198
Not enough data
8.1
180
Not enough data
8.0
190
Not enough data
Campaigns
7.9
169
Not enough data
8.3
180
Not enough data
7.9
147
Not enough data
7.8
181
Not enough data
Integrations
8.1
173
Not enough data
6.7
116
Not enough data
7.9
131
Not enough data
7.3
144
Not enough data
Generative AI
6.1
65
Not enough data
Agentic AI - Vulnerability Scanner
6.6
16
Not enough data
6.9
16
Not enough data
Attribution Modeling
7.1
206
Not enough data
7.1
198
Not enough data
6.7
189
Not enough data
6.8
188
Not enough data
6.3
175
Not enough data
7.0
189
Not enough data
Agentic AI - Attribution
7.6
9
Not enough data
7.8
9
Not enough data
7.8
9
Not enough data
8.3
8
Not enough data
Marketing
7.1
198
Not enough data
7.1
194
Not enough data
7.3
210
Not enough data
7.9
249
Not enough data
Reporting
7.5
282
Not enough data
7.3
263
Not enough data
7.0
249
Not enough data
Content & Collaboration
Not enough data
8.8(won by default)
24
Not enough data
8.5(won by default)
25
Not enough data
8.5(won by default)
21
Not enough data
8.0(won by default)
23
Not enough data
8.7(won by default)
25
Not enough data
8.7(won by default)
25
Social Management
Not enough data
8.3(won by default)
24
Not enough data
8.8(won by default)
27
Not enough data
8.5(won by default)
25
Not enough data
8.3(won by default)
24
Not enough data
8.2(won by default)
19
Not enough data
8.4(won by default)
24
Not enough data
8.6(won by default)
7
Agentic AI - Social Media Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Interoperability
7.8
201
Not enough data
Agentic AI - Social Media Advertising
7.0
17
Not enough data
7.3
17
Not enough data
7.3
17
Not enough data
7.0
17
Not enough data
6.9
17
Not enough data
7.3
17
Not enough data
Social Functionality
7.9
300
Not enough data
Campaign Management
8.3
348
Not enough data
8.3
320
Not enough data
8.1
305
Not enough data
7.8
284
Not enough data
7.9
273
Not enough data
8.3
264
Not enough data
8.2
257
Not enough data
7.9
238
Not enough data
7.7
230
Not enough data
7.9
264
Not enough data
7.8
238
Not enough data
7.5
220
Not enough data
7.7
222
Not enough data
Targeting
8.3
294
Not enough data
8.3
282
Not enough data
7.8
255
Not enough data
8.0
249
Not enough data
Platform
8.2
308
Not enough data
8.0
287
Not enough data
8.5
300
Not enough data
8.5
336
Not enough data
8.4
270
Not enough data
8.3
302
Not enough data
8.6
297
Not enough data
8.1
242
Not enough data
8.1
286
Not enough data
Page Customization
8.2
586
Not enough data
7.9
612
Not enough data
7.8
530
Not enough data
7.6
552
Not enough data
Page Optimization
7.6
425
Not enough data
7.8
529
Not enough data
7.5
472
Not enough data
7.2
413
Not enough data
Integrations
7.5
405
Not enough data
8.5
542
Not enough data
8.2
515
Not enough data
Generative AI
6.2
166
Not enough data
Agentic AI - Landing Page Builders
6.7
22
Not enough data
Survey Management
Not enough data
8.3
39
Not enough data
8.0
38
Not enough data
7.8
39
Not enough data
8.2
38
Survey Customization
Not enough data
7.8
34
Not enough data
7.6
36
Not enough data
7.5
35
Not enough data
6.9
31
Survey Insights
Not enough data
8.2
36
Not enough data
8.0
32
Not enough data
8.2
38
Not enough data
7.8
37
Agentic AI - Survey
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
8.0
659
Not enough data
7.5
551
Not enough data
6.8
463
Not enough data
7.4
652
Not enough data
Additional Functionality
7.9
670
Not enough data
5.7
422
Not enough data
7.4
530
Not enough data
6.2
432
Not enough data
7.0
506
Not enough data
WhatsApp Messaging - WhatsApp Marketing
8.3
11
Not enough data
7.9
11
Not enough data
8.0
11
Not enough data
8.5
11
Not enough data
8.0
11
Not enough data
8.0
11
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
8.5
11
Not enough data
8.3
11
Not enough data
8.2
11
Not enough data
8.2
11
Not enough data
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Lead Scoring
7.0
26
Not enough data
7.0
26
Not enough data
7.0
26
Not enough data
7.2
26
Not enough data
Attribution
8.1
432
Not enough data
8.1
409
Not enough data
8.0
391
Not enough data
Discovery
8.1
443
Not enough data
8.2
450
Not enough data
8.0
399
Not enough data
Management
8.0
384
Not enough data
8.3
426
Not enough data
Platform
8.1
405
Not enough data
8.1
434
Not enough data
Agentic AI - Salesforce AppExchange Apps
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Analytics
8.2
19
Not enough data
8.1
19
Not enough data
8.1
19
Not enough data
7.8
19
Not enough data
8.3
19
Not enough data
Data Sourcing
7.8
285
Not enough data
7.9
313
Not enough data
7.8
269
Not enough data
7.9
308
Not enough data
8.2
330
Not enough data
Predictive Analytics
8.0
292
Not enough data
7.8
276
Not enough data
7.3
240
Not enough data
7.4
266
Not enough data
Sales Management
8.2
318
Not enough data
7.6
181
Not enough data
8.0
304
Not enough data
8.3
349
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
7.8
41
Not enough data
8.1
55
Not enough data
8.3
44
Not enough data
8.4
46
Not enough data
7.6
39
Not enough data
7.6
37
Campaign Activity
Not enough data
8.3
52
Not enough data
8.4
54
Not enough data
7.6
45
Not enough data
7.9
46
Not enough data
7.7
45
Not enough data
7.8
43
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
ActiveCampaign and Click are categorized as Marketing Automation
Unique Categories
ActiveCampaign is categorized as WhatsApp Marketing, CRM, Email Deliverability, Pop-Up Builder, SMS Marketing, Email Template Builder, E-Commerce Personalization, Sales Engagement, Conversational Marketing, Online Form Builder, Landing Page Builders, Sales Analytics, Lead Scoring, Attribution, Social Media Advertising, and Salesforce AppExchange Apps
Click is categorized as Marketing Analytics, Visitor Identification, Social Media Management, Survey, and Transactional Email
Reviews
Reviewers' Company Size
ActiveCampaign
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Click
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
14.4%
Health, Wellness and Fitness
11.3%
Professional Training & Coaching
9.2%
E-Learning
4.5%
Computer Software
3.3%
Other
57.3%
Information Technology and Services
15.4%
Computer Software
12.2%
Marketing and Advertising
7.3%
Non-Profit Organization Management
3.8%
Financial Services
3.8%
Other
57.3%
Alternatives
Discussions
What is ActiveCampaign used for?
20 Comments
SL
I use it for communicating with my customers and prospects about new service offerings, tips, and support.Read more
Is anyone able to tell me how to increase my conversion rate?
6 Comments
BP
Heidi, which conversion rate are you trying to improve? There are multiple conversion points in any campaign. There's the open rate, click through rate, and...Read more
What is ClickDimensions used for?
2 Comments
AR
ClickDimensions email statistics deliver a robust overview of key metrics such as unsubscribes and open rates, enabling you to effectively evaluate the...Read more
Click has no more discussions with answers
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