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Compare ActionSprout and Sprout Social 
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At a Glance
Market Segments
Small-Business (63.6% of reviews)
Small-Business (44.9% of reviews)
Entry-Level Pricing
$9 per month
Starting at $199.00 1 user/per month (billed annually)
ActionSprout
Star Rating
(12)3.7 out of 5
Market Segments
Small-Business (63.6% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
$9 per month
Browse all 3 pricing plansSprout Social
Star Rating
(5,755)4.4 out of 5
Market Segments
Small-Business (44.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $199.00 1 user/per month (billed annually)
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Sprout Social excels in its Content Calendar feature, scoring an impressive 9.1, which allows for seamless scheduling and planning of social media posts. In contrast, ActionSprout lacks a comparable feature, which may hinder users looking for robust content management.
- Reviewers mention that Sprout Social's Social Analytics capabilities are significantly stronger, with a score of 8.7, particularly in areas like Post Performance and Follower Analysis. ActionSprout, however, has a much lower score of 5.6 in this category, indicating a lack of depth in analytics.
- G2 users highlight the ease of use of Sprout Social, with a score of 8.8 for Ease of Use, making it a preferred choice for small businesses. Users on G2 report that ActionSprout, with a score of 8.1, does not provide the same level of intuitive design, which can lead to a steeper learning curve.
- Reviewers mention that Sprout Social's Quality of Support is rated at 8.7, indicating a strong customer service experience. In contrast, ActionSprout's support is rated lower at 7.5, which may leave users feeling less supported when issues arise.
- Users say that Sprout Social's Campaign Optimization feature, rated at 8.2, provides valuable insights for improving social media strategies. ActionSprout, with a score of 7.5, does not offer the same level of detailed optimization tools, which could limit campaign effectiveness.
- Reviewers mention that Sprout Social's Report Customizability is rated at 8.1, allowing users to tailor reports to their specific needs. ActionSprout lacks this flexibility, which may frustrate users who require detailed and personalized reporting options.
Pricing
Entry-Level Pricing
Sprout Social
Standard
Starting at $199.00
1 user/per month (billed annually)
- 5 social profiles
- All-in-one social inbox
- Social content calendar
Free Trial
ActionSprout
Free Trial is available
Sprout Social
Free Trial is available
Ratings
Meets Requirements
8.1
9
8.5
5,015
Ease of Use
8.1
9
8.8
5,068
Ease of Setup
Not enough data
8.7
3,454
Ease of Admin
Not enough data
8.8
2,160
Quality of Support
7.5
8
8.6
4,486
Has the product been a good partner in doing business?
Not enough data
8.7
2,127
Product Direction (% positive)
6.1
9
8.9
4,940
Features by Category
Social Analytics
Not enough data
7.7(won by default)
2944
Not enough data
7.8(won by default)
3128
Not enough data
8.7(won by default)
3292
Not enough data
7.2(won by default)
2584
Not enough data
7.0(won by default)
2591
Not enough data
7.2(won by default)
2350
Not enough data
7.1(won by default)
2287
Reports & Dashboards
Not enough data
8.1(won by default)
3166
Not enough data
8.5(won by default)
3231
Not enough data
8.5(won by default)
3071
Not enough data
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
6.2(won by default)
883
Not enough data
6.2(won by default)
876
Not enough data
6.2(won by default)
868
Not enough data
6.2(won by default)
874
Not enough data
6.2(won by default)
874
Content & Collaboration
Not enough data
8.9
3111
Not enough data
7.9
2901
Not enough data
8.2
2954
Not enough data
8.0
2849
Not enough data
8.3
2962
Not enough data
Feature Not Available
Social Management
5.6
6
8.6
4134
7.8
6
8.9
4125
7.5
6
8.1
3772
7.9
7
8.5
4075
Not enough data
Feature Not Available
Not enough data
7.9
2863
Not enough data
7.5
2461
Agentic AI - Social Media Management
Not enough data
6.2
1050
Not enough data
6.4
1041
Not enough data
6.5
1037
Not enough data
6.5
1033
Not enough data
6.4
1025
Not enough data
6.4
1026
Not enough data
6.4
1022
Monitoring & Listening
Not enough data
8.5
1887
Not enough data
7.0
1426
Not enough data
8.0
1190
Not enough data
7.9
1177
Not enough data
7.7
1148
Not enough data
7.8
1176
Agentic AI - Social Media Listening Tools
Not enough data
6.4
382
Not enough data
6.4
380
Not enough data
6.4
383
Not enough data
6.4
381
Not enough data
6.4
381
Data Management & Analysis
Not enough data
7.5
1193
Not enough data
8.6
1946
Not enough data
8.0
1212
Not enough data
7.8
1117
Generative AI
Not enough data
7.1
856
Not enough data
6.9
845
Process
Not enough data
8.4
1446
Not enough data
7.9
1233
Not enough data
7.7
999
Channels
Not enough data
Feature Not Available
Not enough data
8.8
1494
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Insight
Not enough data
7.4
1121
Not enough data
8.4
1417
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
ActionSprout and Sprout Social are categorized as Social Media Management
Unique Categories
ActionSprout has no unique categories
Sprout Social is categorized as Social Media Suites, Social Media Listening Tools, Social Media Analytics, and Social Customer Service
Reviews
Reviewers' Company Size
ActionSprout
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprout Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Non-Profit Organization Management
18.2%
Marketing and Advertising
18.2%
Education Management
18.2%
Renewables & Environment
9.1%
Political Organization
9.1%
Other
27.3%
Marketing and Advertising
20.8%
Non-Profit Organization Management
6.2%
Higher Education
5.5%
Information Technology and Services
3.7%
Financial Services
3.2%
Other
60.8%
Discussions
ActionSprout has no discussions with answers
Is there a place of education for users?
6 Comments
EC
https://support.sproutsocial.com/hc/en-usRead more
Is Sprout Social legit?
4 Comments
JG
Definitely! Very useful and intuitive platform to manage and analyze social media.Read more
How can I access a more affordable reasonably priced membership with Sprout Social
3 Comments
RS
Feel free to chat us directly at Sprout and we can get you in touch with a team member who can walk through your specific use case for you and the best...Read more
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