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Act!
Act!
(506)
3.9 out of 5
Act!
By Act!
Optimized for quick response
Keap
Keap
(8)
3.9 out of 5
Keap
By Thryv
At a Glance
Act!
Act!
Star Rating
(506)3.9 out of 5
Market Segments
Small-Business (79.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
$30.00 1 user/mo
Free Trial is available
Browse all 4 pricing plans
Keap
Keap
Star Rating
(8)3.9 out of 5
Market Segments
Small-Business (100.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Starting at $249.00 1500 Contacts Per Month
Learn more about Keap
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Act! excels in Contact & Account Management with a score of 8.4, which reviewers mention makes it easy to keep track of customer interactions and details. In contrast, Keap also scores 8.4 in this area, but users feel that its overall Ease of Use is slightly lower at 7.2, making Act! a more user-friendly option for managing contacts.
  • Reviewers mention that Keap shines in Automated Email Responses, scoring 8.7, which users say enhances their marketing efforts significantly. Act! falls behind with a score of 6.8, indicating that users may find it less effective for automating email communications.
  • G2 users highlight that Keap's Lead Management capabilities are superior, scoring 8.5 compared to Act!'s 7.7. Users report that Keap's features for Lead Nurturing are particularly robust, allowing for better engagement with potential customers.
  • Users on G2 mention that Act! offers better Ease of Setup with a score of 7.2, while Keap's score of 6.6 suggests a more complex initial setup process. Reviewers appreciate Act!'s straightforward onboarding experience, making it a preferred choice for small businesses.
  • Reviewers say that Keap provides a more comprehensive Quality of Support, scoring 8.3 compared to Act!'s 7.5. Users report that Keap's customer support is responsive and helpful, which is crucial for businesses that rely on timely assistance.
  • Users report that Act! has a lower Product Direction score of 5.5, indicating concerns about its future development. In contrast, Keap's score of 7.7 suggests a more positive outlook, with users feeling confident in the ongoing enhancements and updates to the software.
Pricing
Entry-Level Pricing
Act!
Act! Advantage Standard
$30.00
1 user/mo
Browse all 4 pricing plans
Keap
Keap
Starting at $249.00
1500 Contacts Per Month
Learn more about Keap
Free Trial
Act!
Free Trial is available
Keap
Free Trial is available
Ratings
Meets Requirements
8.2
441
9.0
7
Ease of Use
7.9
446
7.4
7
Ease of Setup
7.4
238
8.1
7
Ease of Admin
7.6
200
Not enough data
Quality of Support
7.7
422
8.6
6
Has the product been a good partner in doing business?
7.5
190
Not enough data
Product Direction (% positive)
5.8
446
5.0
7
Features by Category
CRMHide 43 FeaturesShow 43 Features
7.0
339
8.3
7
Sales Force Automation
8.5
302
|
Verified
8.7
5
|
Verified
Feature Not Available
Feature Not Available
7.4
235
|
Verified
8.3
5
|
Verified
8.1
291
|
Verified
Not enough data
6.7
167
|
Verified
Feature Not Available
7.6
261
|
Verified
Not enough data
6.7
167
|
Verified
Not enough data
6.7
173
|
Verified
Not enough data
7.9
240
Not enough data
Marketing Automation
7.2
216
|
Verified
8.7
5
|
Verified
7.1
191
|
Verified
8.7
5
|
Verified
7.7
228
|
Verified
8.7
5
|
Verified
6.6
86
|
Verified
Not enough data
Customer Support
7.4
197
Not enough data
7.1
187
Not enough data
7.6
162
|
Verified
Not enough data
7.0
176
Not enough data
7.4
79
Not enough data
Reporting & Analytics
7.3
244
|
Verified
Not enough data
7.4
235
|
Verified
8.3
5
|
Verified
6.8
170
|
Verified
Not enough data
Mobile & Social
Feature Not Available
Not enough data
Feature Not Available
Not enough data
6.5
157
|
Verified
Not enough data
Platform
7.5
156
|
Verified
Not enough data
7.2
137
|
Verified
Not enough data
7.6
149
|
Verified
Not enough data
6.9
99
|
Verified
Not enough data
6.3
83
|
Verified
Not enough data
7.2
132
|
Verified
Not enough data
7.6
158
|
Verified
Not enough data
7.3
132
|
Verified
Not enough data
Integration
7.6
158
|
Verified
Not enough data
6.7
110
|
Verified
Not enough data
6.9
99
|
Verified
Not enough data
Generative AI
5.5
39
Not enough data
Agentic AI - CRM
6.4
15
Not enough data
6.4
15
Not enough data
6.4
15
Not enough data
6.3
15
Not enough data
6.2
15
Not enough data
6.3
15
Not enough data
6.3
15
Not enough data
Marketing AutomationHide 47 FeaturesShow 47 Features
7.3
41
Not enough data
Email Marketing
8.1
33
|
Verified
Not enough data
8.2
33
|
Verified
Not enough data
8.2
30
|
Verified
Not enough data
7.3
28
|
Verified
Not enough data
Online Marketing
7.0
31
|
Verified
Not enough data
7.2
29
|
Verified
Not enough data
6.7
25
|
Verified
Not enough data
6.9
27
|
Verified
Not enough data
7.6
26
Not enough data
Lead Management
7.9
32
|
Verified
Not enough data
8.2
30
|
Verified
Not enough data
8.0
29
|
Verified
Not enough data
7.5
28
|
Verified
Not enough data
7.9
28
|
Verified
Not enough data
7.1
27
|
Verified
Not enough data
7.4
26
|
Verified
Not enough data
7.2
28
|
Verified
Not enough data
Campaign Management
7.0
27
|
Verified
Not enough data
7.1
26
|
Verified
Not enough data
8.4
31
|
Verified
Not enough data
6.9
26
Not enough data
Social
7.1
28
Not enough data
6.8
27
|
Verified
Not enough data
6.8
28
|
Verified
Not enough data
6.4
27
Not enough data
6.6
28
|
Verified
Not enough data
Reporting & Analytics
7.7
29
|
Verified
Not enough data
7.0
28
|
Verified
Not enough data
6.9
27
|
Verified
Not enough data
6.4
29
|
Verified
Not enough data
6.7
27
|
Verified
Not enough data
Platform
8.2
29
|
Verified
Not enough data
7.0
27
|
Verified
Not enough data
7.7
27
|
Verified
Not enough data
6.8
24
|
Verified
Not enough data
6.2
23
|
Verified
Not enough data
7.8
26
|
Verified
Not enough data
6.9
28
|
Verified
Not enough data
Agentic AI - Marketing Automation
7.3
5
Not enough data
Not enough data
Not enough data
7.0
5
Not enough data
7.3
5
Not enough data
7.3
5
Not enough data
7.7
5
Not enough data
Integration
7.0
34
|
Verified
Not enough data
7.1
27
|
Verified
Not enough data
6.7
25
|
Verified
Not enough data
Lead GenerationHide 5 FeaturesShow 5 Features
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Email Template BuilderHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Quote-to-CashHide 9 FeaturesShow 9 Features
Not enough data
Not enough data
Customer Requirements
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Contracts
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS MarketingHide 20 FeaturesShow 20 Features
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice ManagementHide 18 FeaturesShow 18 Features
Not enough data
Not enough data
Invoice Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Processing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Invoice Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Landing Page BuildersHide 13 FeaturesShow 13 Features
Not enough data
Not enough data
Page Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead CaptureHide 15 FeaturesShow 15 Features
Not enough data
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead ScoringHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Email TrackingHide 16 FeaturesShow 16 Features
Not enough data
8.4
5
Agentic AI - Email Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Sales AnalyticsHide 18 FeaturesShow 18 Features
Not enough data
Not enough data
Agentic AI - Sales Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Predictive Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Sales Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Accounting & FinanceHide 1 FeatureShow 1 Feature
Not enough data
Not enough data
Agentic AI - Accounting & Finance
Not enough data
Not enough data
Insurance CRMHide 13 FeaturesShow 13 Features
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Act!
Act!
Keap
Keap
Act! and Keap are categorized as Marketing Automation and CRM
Unique Categories
Act!
Act! has no unique categories
Keap
Reviews
Reviewers' Company Size
Act!
Act!
Small-Business(50 or fewer emp.)
79.0%
Mid-Market(51-1000 emp.)
16.7%
Enterprise(> 1000 emp.)
4.3%
Keap
Keap
Small-Business(50 or fewer emp.)
100.0%
Mid-Market(51-1000 emp.)
0%
Enterprise(> 1000 emp.)
0%
Reviewers' Industry
Act!
Act!
Financial Services
9.0%
Marketing and Advertising
5.5%
Real Estate
5.3%
Construction
4.9%
Insurance
4.5%
Other
70.6%
Keap
Keap
Consulting
28.6%
Marketing and Advertising
28.6%
Professional Training & Coaching
14.3%
Leisure, Travel & Tourism
14.3%
Health, Wellness and Fitness
14.3%
Other
0.0%
Alternatives
Act!
Act! Alternatives
GreenRope
GreenRope
Add GreenRope
Salesforce Sales Cloud
Salesforce Sales Cloud
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HubSpot Sales Hub
HubSpot Sales Hub
Add HubSpot Sales Hub
Zoho CRM
Zoho
Add Zoho CRM
Keap
Keap Alternatives
ActiveCampaign
ActiveCampaign
Add ActiveCampaign
Zoho CRM
Zoho
Add Zoho CRM
LocaliQ
LocaliQ
Add LocaliQ
Constant Contact Advanced Automation
Constant Contact Advanced Automation
Add Constant Contact Advanced Automation
Discussions
Act!
Act! Discussions
Assigning contacts to users?
2 Comments
Jonathan M.
JM
It all comes down to how you want to implement this territory management. You can set security roles for the users and contact entries to enable or...Read more
How should I get Pro to my mobile device?
2 Comments
AD
If you are using Act! Pro then the only sensible option is to use the Handheld Contact addon as this offers a really effective solution. A 'subset' of your...Read more
How should I get Pro to my mobile device?
1 Comment
ES
Outlook can be enough. If you use exchange. If you do not use exchange look into a program called Handheldcontact.Read more
See all discussions
Keap
Keap Discussions
Monty the Mongoose crying
Keap has no discussions with answers
See all discussions
Ask Act! a QuestionContact Act!
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Add Product
Act!
Act!
Optimized for quick response
Keap
Keap