Compare Act! and Freshsales 
At a Glance
Market Segments
Small-Business (78.9% of reviews)
Small-Business (68.0% of reviews)
Entry-Level Pricing
$30.00 1 user/mo
Starting at $9.00 1 User Per Month
Act!
Star Rating
(510)3.9 out of 5
Market Segments
Small-Business (78.9% of reviews)
Pros & Cons
Entry-Level Pricing
$30.00 1 user/mo
Free Trial is available
Browse all 4 pricing plansFreshsales
Star Rating
(1,223)4.5 out of 5
Market Segments
Small-Business (68.0% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $9.00 1 User Per Month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Freshsales excels in user experience, with many praising its user-friendly interface and customization options. Users appreciate the ability to create personalized filters, which helps them manage leads more effectively and streamline their workflow.
- According to verified reviews, Act! is recognized for its intuitive design that enhances work efficiency. Users highlight its easy search features and straightforward setup process, making it a solid choice for those who prioritize simplicity in their daily operations.
- Reviewers mention that Freshsales offers robust automation capabilities, which significantly simplify lead management and follow-ups. This feature is particularly valued by users who want to save time and maintain a clear view of their sales pipeline.
- Users say that while Act! is effective for small businesses, it sometimes struggles to meet specific workflow needs, with some reviewers noting configuration challenges. However, its strong focus on contact and account management remains a highlight.
- G2 reviewers indicate that Freshsales has a stronger overall market presence and satisfaction score, reflecting its wider adoption and positive reception among users. This is supported by a larger number of reviews, which adds to the reliability of the feedback.
- According to recent user feedback, Act! is particularly appreciated for its support of various automotive and industrial interfaces, making it a versatile tool for users in those sectors. However, it may not offer the same level of advanced features as Freshsales, especially in areas like marketing automation and analytics.
Pricing
Entry-Level Pricing
Act!
Act! Advantage Standard
$30.00
1 user/mo
- Full-featured CRM & Mobile App
- Email Marketing (includes 2,500 sends/mo)
- Office 365 & Gmail Integration
Freshsales
Growth
Starting at $9.00
1 User Per Month
Tailored for startups and SMBs seeking efficient pipeline management and engagement across channels
- Web Forms
- SMS & WhatsApp
- Basic Workflows
Free Trial
Act!
Free Trial is available
Freshsales
Free Trial is available
Ratings
Meets Requirements
8.2
444
8.7
1,039
Ease of Use
7.9
449
9.0
1,052
Ease of Setup
7.3
241
8.8
559
Ease of Admin
7.6
199
8.9
535
Quality of Support
7.6
425
8.8
1,009
Has the product been a good partner in doing business?
7.5
189
9.0
529
Product Direction (% positive)
5.8
449
9.3
1,033
Features by Category
Sales Force Automation
8.4
306
|
Verified
8.9
718
|
Verified
Feature Not Available
8.3
417
7.4
235
|
Verified
8.8
707
|
Verified
8.1
292
|
Verified
8.5
705
|
Verified
6.7
167
|
Verified
8.3
507
|
Verified
7.5
262
|
Verified
8.6
336
|
Verified
6.7
167
|
Verified
8.2
482
|
Verified
6.7
173
|
Verified
8.1
468
7.9
240
8.4
510
|
Verified
Marketing Automation
7.2
217
|
Verified
8.5
548
7.1
191
|
Verified
8.5
522
7.7
229
|
Verified
8.9
627
6.6
86
|
Verified
7.9
114
Customer Support
7.4
197
8.5
534
7.1
187
8.6
542
7.7
163
|
Verified
8.6
548
7.0
176
8.2
458
7.4
79
8.4
478
Reporting & Analytics
7.3
244
|
Verified
8.4
629
|
Verified
7.4
235
|
Verified
8.6
665
|
Verified
6.8
170
|
Verified
8.3
508
|
Verified
Mobile & Social
Feature Not Available
Feature Not Available
Feature Not Available
8.1
208
|
Verified
6.5
157
|
Verified
8.3
331
|
Verified
Platform
7.5
157
|
Verified
8.4
404
|
Verified
7.2
137
|
Verified
8.5
393
|
Verified
7.7
150
|
Verified
8.7
414
|
Verified
6.9
99
|
Verified
8.3
314
|
Verified
6.3
83
|
Verified
7.7
258
7.2
133
|
Verified
8.0
301
|
Verified
7.6
158
|
Verified
8.8
408
|
Verified
7.3
132
|
Verified
8.0
285
|
Verified
Integration
7.6
158
|
Verified
8.4
375
|
Verified
6.7
110
|
Verified
8.3
331
|
Verified
6.9
99
|
Verified
7.9
297
|
Verified
Generative AI
5.5
40
7.6
84
Agentic AI - CRM
6.4
15
Not enough data
6.4
15
Not enough data
6.4
15
Not enough data
6.3
15
Not enough data
6.2
15
Not enough data
6.3
15
Not enough data
6.3
15
Not enough data
Email Marketing
8.1
33
|
Verified
9.3
12
8.2
33
|
Verified
9.2
11
8.2
30
|
Verified
8.1
9
7.3
28
|
Verified
8.8
11
Online Marketing
7.0
31
|
Verified
9.0
8
7.2
29
|
Verified
8.5
8
6.7
25
|
Verified
8.1
12
6.9
27
|
Verified
9.4
9
7.6
26
Not enough data
Lead Management
7.9
32
|
Verified
8.9
9
8.2
30
|
Verified
8.5
8
8.0
29
|
Verified
8.7
10
7.5
28
|
Verified
8.5
9
7.9
28
|
Verified
8.9
9
7.1
27
|
Verified
8.9
11
7.4
26
|
Verified
9.2
10
7.2
28
|
Verified
8.7
9
Campaign Management
7.0
27
|
Verified
9.2
6
7.1
26
|
Verified
8.8
7
8.4
31
|
Verified
Not enough data
6.9
26
Not enough data
Social
7.1
28
Not enough data
6.8
27
|
Verified
Not enough data
6.8
28
|
Verified
Not enough data
6.4
27
9.3
5
6.6
28
|
Verified
Not enough data
Reporting & Analytics
7.7
29
|
Verified
8.7
10
7.0
28
|
Verified
8.5
11
6.9
27
|
Verified
8.6
7
6.4
29
|
Verified
Not enough data
6.7
27
|
Verified
Not enough data
Platform
8.2
29
|
Verified
9.0
5
7.0
27
|
Verified
8.6
6
7.7
27
|
Verified
8.3
6
6.8
24
|
Verified
9.3
5
6.2
23
|
Verified
Not enough data
7.8
26
|
Verified
8.1
6
6.9
28
|
Verified
Not enough data
Agentic AI - Marketing Automation
7.3
5
Not enough data
Not enough data
Not enough data
7.0
5
Not enough data
7.3
5
Not enough data
7.3
5
Not enough data
7.7
5
Not enough data
Integration
7.0
34
|
Verified
8.6
7
7.1
27
|
Verified
8.3
6
6.7
25
|
Verified
9.0
5
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.1
19
Not enough data
8.3
19
Not enough data
8.6
20
Not enough data
8.7
18
Organization
Not enough data
8.6
20
Not enough data
8.9
19
Not enough data
7.9
19
Performance Analysis
Not enough data
7.9
17
Not enough data
8.3
23
Sales Analysis
Not enough data
7.8
20
Not enough data
8.8
21
Generative AI
Not enough data
8.3
12
Not enough data
7.9
13
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrated Workflows
Not enough data
9.0
236
|
Verified
Not enough data
8.9
244
|
Verified
Not enough data
8.4
182
|
Verified
Not enough data
8.7
182
|
Verified
Not enough data
8.9
219
|
Verified
Not enough data
8.7
69
Not enough data
8.8
64
Repeatability and Reportability
Not enough data
8.9
206
|
Verified
Not enough data
8.9
222
|
Verified
Not enough data
8.9
220
|
Verified
Not enough data
8.7
186
|
Verified
Not enough data
7.6
57
AI and Automation
Not enough data
8.4
66
Not enough data
8.2
69
Not enough data
8.3
62
Not enough data
7.9
63
Not enough data
7.7
59
Generative AI
Not enough data
8.2
28
Agentic AI - Sales Engagement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
9.1
17
Not enough data
8.3
16
Not enough data
8.2
14
Not enough data
8.3
15
Additional Functionality
Not enough data
8.4
15
Not enough data
8.2
12
Not enough data
8.4
15
Not enough data
8.5
11
Not enough data
8.3
13
Agentic AI - Visitor Identification
Not enough data
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
8.8
50
Not enough data
9.0
51
Not enough data
8.6
50
Discovery
Not enough data
8.9
51
Not enough data
8.5
53
Not enough data
8.7
50
Management
Not enough data
8.7
49
Not enough data
9.0
51
Platform
Not enough data
8.5
49
Not enough data
8.7
51
Agentic AI - Sales Performance Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Incentives
Not enough data
8.5
28
Not enough data
8.6
29
Not enough data
7.9
28
Not enough data
8.3
30
Personalization
Not enough data
8.8
32
Not enough data
8.6
33
Not enough data
8.6
34
Not enough data
8.4
31
Administrative
Not enough data
8.5
32
Not enough data
8.4
29
Not enough data
8.4
28
Agentic AI - Email Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
8.8
224
Not enough data
8.8
217
Not enough data
8.2
50
Customizations
Not enough data
9.0
234
Not enough data
9.2
239
Not enough data
8.9
246
Not enough data
8.6
220
Not enough data
8.9
241
Generative AI
Not enough data
7.7
32
Agentic AI - Sales Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
Not enough data
8.1
84
Not enough data
8.4
84
Not enough data
8.2
78
Not enough data
8.4
89
Not enough data
8.3
84
Predictive Analytics
Not enough data
8.1
85
Not enough data
8.2
83
Not enough data
8.0
78
Not enough data
7.6
80
Sales Management
Not enough data
8.4
89
Not enough data
7.8
79
Not enough data
8.3
84
Not enough data
8.7
89
Agentic AI - Outbound Call Tracking
Not enough data
Not enough data
Not enough data
Not enough data
Calling
Not enough data
8.8
137
Not enough data
8.8
120
Not enough data
8.7
130
Not enough data
9.1
146
Not enough data
Not enough data
Contacts
Not enough data
9.0
151
Not enough data
9.0
137
Not enough data
9.0
143
Insights
Not enough data
9.1
165
Not enough data
9.1
142
Not enough data
8.9
123
Not enough data
9.0
145
Not enough data
9.0
141
Not enough data
Not enough data
Categories
Categories
Shared Categories
Act! and Freshsales are categorized as Marketing Automation and CRM
Unique Categories
Act! has no unique categories
Freshsales is categorized as Sales Engagement, AI Sales Assistant, Online Form Builder, Outbound Call Tracking, Sales Analytics, Lead Scoring, Email Tracking, Sales Performance Management, and Visitor Identification
Reviews
Reviewers' Company Size
Act!
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Freshsales
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
9.0%
Marketing and Advertising
5.5%
Real Estate
5.3%
Construction
4.9%
Insurance
4.5%
Other
70.8%
Information Technology and Services
16.6%
Computer Software
13.8%
Marketing and Advertising
7.9%
Financial Services
4.1%
Internet
3.7%
Other
54.0%
Alternatives
Discussions
Assigning contacts to users?
2 Comments
JM
It all comes down to how you want to implement this territory management.
You can set security roles for the users and contact entries to enable or...Read more
How should I get Pro to my mobile device?
2 Comments
AD
If you are using Act! Pro then the only sensible option is to use the Handheld Contact addon as this offers a really effective solution. A 'subset' of your...Read more
How should I get Pro to my mobile device?
1 Comment
ES
Outlook can be enough. If you use exchange. If you do not use exchange look into a program called Handheldcontact.Read more
What are the three benefits of CRM?
2 Comments
AV
Makes it easy to keep a track of new and prospect leads.Read more
What is Freshsales used for?
2 Comments
IH
It's a CRM solution to manage leads and opportunities. It helps you to create your sales funnel from different channels.Read more
How is Freshsales different from other CRMs?
1 Comment
Official Response from Freshsales
Freshsales is an integrated, simple and intuitive sales CRM built with automations, intelligence and analytics to aid your sales teams to close deals faster....Read more
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