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Compare Act! and Apptivo 
Featured Products
At a Glance
Market Segments
Small-Business (79.0% of reviews)
Small-Business (82.5% of reviews)
Entry-Level Pricing
$30.00 1 user/mo
$20.00 1 User Per Month
Act!
Star Rating
(506)3.9 out of 5
Market Segments
Small-Business (79.0% of reviews)
Pros & Cons
Entry-Level Pricing
$30.00 1 user/mo
Free Trial is available
Browse all 4 pricing plansApptivo
Star Rating
(217)4.4 out of 5
Market Segments
Small-Business (82.5% of reviews)
Pros & Cons
Entry-Level Pricing
$20.00 1 User Per Month
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Act! excels in user-friendliness, with many users appreciating its intuitive design that enhances daily operations. One user highlighted the platform's easy interface and effective search features, making it a solid choice for those who prioritize simplicity.
- Users say Apptivo stands out for its flexibility and customization, allowing businesses to tailor the platform to their specific needs. Reviewers have noted that it integrates various essential tools like CRM and project management, which can significantly streamline workflows.
- According to verified reviews, Apptivo's customer support is a major strength, with users praising the friendly and responsive service. One user shared a positive experience with a support representative, emphasizing the helpfulness and knowledge of the team, which can be crucial for businesses needing assistance.
- Reviewers mention that while Act! has a solid feature set, it sometimes struggles with configuration challenges that may not fully meet specific workflow needs. This can be a drawback for users looking for a highly customizable experience.
- G2 reviewers highlight that Apptivo's overall satisfaction is reflected in its higher ratings for support and product direction, indicating a strong commitment to user needs. This is particularly beneficial for businesses that value ongoing improvements and updates.
- Users report that Act! has a straightforward setup process, which many find appealing, especially for small businesses. The initial onboarding is described as easy and efficient, allowing users to get started quickly without extensive training.
Pricing
Entry-Level Pricing
Act!
Act! Advantage Standard
$30.00
1 user/mo
- Full-featured CRM & Mobile App
- Email Marketing (includes 2,500 sends/mo)
- Office 365 & Gmail Integration
Apptivo
Lite
$20.00
1 User Per Month
- 18 Apps
- 100 Custom Fields per app
- 25 Workflows
Free Trial
Act!
Free Trial is available
Apptivo
Free Trial is available
Ratings
Meets Requirements
8.2
441
8.5
173
Ease of Use
7.9
446
8.3
179
Ease of Setup
7.4
238
7.8
108
Ease of Admin
7.6
200
8.1
103
Quality of Support
7.7
422
9.1
171
Has the product been a good partner in doing business?
7.5
190
9.0
101
Product Direction (% positive)
5.8
446
8.7
172
Features by Category
Sales Force Automation
8.5
302
|
Verified
8.3
105
|
Verified
Feature Not Available
6.6
67
7.4
235
|
Verified
7.6
99
|
Verified
8.1
291
|
Verified
8.1
92
|
Verified
6.7
167
|
Verified
7.1
63
|
Verified
7.6
261
|
Verified
7.2
75
|
Verified
6.7
167
|
Verified
7.7
78
|
Verified
6.7
173
|
Verified
7.7
76
|
Verified
7.9
240
7.6
77
|
Verified
Marketing Automation
7.2
216
|
Verified
6.9
77
|
Verified
7.1
191
|
Verified
7.1
69
|
Verified
7.7
228
|
Verified
7.9
91
|
Verified
6.6
86
|
Verified
6.3
62
Customer Support
7.4
197
7.6
75
|
Verified
7.1
187
8.0
76
|
Verified
7.6
162
|
Verified
7.6
74
|
Verified
7.0
176
7.9
70
7.4
79
7.7
66
|
Verified
Reporting & Analytics
7.3
244
|
Verified
7.0
83
|
Verified
7.4
235
|
Verified
7.8
85
|
Verified
6.8
170
|
Verified
6.5
63
|
Verified
Mobile & Social
Feature Not Available
6.4
63
Feature Not Available
6.6
65
6.5
157
|
Verified
7.4
70
|
Verified
Platform
7.5
156
|
Verified
8.1
82
|
Verified
7.2
137
|
Verified
7.7
73
|
Verified
7.6
149
|
Verified
8.2
78
|
Verified
6.9
99
|
Verified
7.0
61
6.3
83
|
Verified
6.0
55
7.2
132
|
Verified
7.1
64
|
Verified
7.6
158
|
Verified
8.1
72
|
Verified
7.3
132
|
Verified
7.4
66
|
Verified
Integration
7.6
158
|
Verified
7.5
70
|
Verified
6.7
110
|
Verified
6.8
59
|
Verified
6.9
99
|
Verified
6.6
54
Generative AI
5.5
39
6.9
24
Agentic AI - CRM
6.4
15
Not enough data
6.4
15
Not enough data
6.4
15
Not enough data
6.3
15
Not enough data
6.2
15
Not enough data
6.3
15
Not enough data
6.3
15
Not enough data
Email Marketing
8.1
33
|
Verified
Not enough data
8.2
33
|
Verified
Not enough data
8.2
30
|
Verified
Not enough data
7.3
28
|
Verified
Not enough data
Online Marketing
7.0
31
|
Verified
Not enough data
7.2
29
|
Verified
Not enough data
6.7
25
|
Verified
Not enough data
6.9
27
|
Verified
Not enough data
7.6
26
Not enough data
Lead Management
7.9
32
|
Verified
Not enough data
8.2
30
|
Verified
Not enough data
8.0
29
|
Verified
Not enough data
7.5
28
|
Verified
Not enough data
7.9
28
|
Verified
Not enough data
7.1
27
|
Verified
Not enough data
7.4
26
|
Verified
Not enough data
7.2
28
|
Verified
Not enough data
Campaign Management
7.0
27
|
Verified
Not enough data
7.1
26
|
Verified
Not enough data
8.4
31
|
Verified
Not enough data
6.9
26
Not enough data
Social
7.1
28
Not enough data
6.8
27
|
Verified
Not enough data
6.8
28
|
Verified
Not enough data
6.4
27
Not enough data
6.6
28
|
Verified
Not enough data
Reporting & Analytics
7.7
29
|
Verified
Not enough data
7.0
28
|
Verified
Not enough data
6.9
27
|
Verified
Not enough data
6.4
29
|
Verified
Not enough data
6.7
27
|
Verified
Not enough data
Platform
8.2
29
|
Verified
Not enough data
7.0
27
|
Verified
Not enough data
7.7
27
|
Verified
Not enough data
6.8
24
|
Verified
Not enough data
6.2
23
|
Verified
Not enough data
7.8
26
|
Verified
Not enough data
6.9
28
|
Verified
Not enough data
Agentic AI - Marketing Automation
7.3
5
Not enough data
Not enough data
Not enough data
7.0
5
Not enough data
7.3
5
Not enough data
7.3
5
Not enough data
7.7
5
Not enough data
Integration
7.0
34
|
Verified
Not enough data
7.1
27
|
Verified
Not enough data
6.7
25
|
Verified
Not enough data
Ticket and Case Management
Not enough data
9.3
10
|
Verified
Not enough data
9.3
10
|
Verified
Not enough data
8.6
11
|
Verified
Not enough data
8.7
10
|
Verified
Not enough data
7.8
10
Not enough data
8.2
10
|
Verified
Not enough data
8.2
11
Not enough data
9.1
11
|
Verified
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Help Desk
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Communication Channels
Not enough data
8.3
10
|
Verified
Not enough data
8.8
11
|
Verified
Not enough data
9.1
11
Not enough data
7.8
10
Not enough data
7.7
10
|
Verified
Platform
Not enough data
9.2
6
|
Verified
Not enough data
9.0
8
|
Verified
Not enough data
9.6
8
|
Verified
Not enough data
6.3
5
|
Verified
Not enough data
9.7
10
|
Verified
Not enough data
9.0
10
|
Verified
Tasks
Not enough data
8.3
21
|
Verified
Not enough data
8.2
21
|
Verified
Not enough data
8.3
22
|
Verified
Not enough data
8.4
20
|
Verified
Not enough data
8.1
21
|
Verified
Not enough data
Feature Not Available
Not enough data
8.3
21
|
Verified
Not enough data
Feature Not Available
Projects
Not enough data
8.7
19
|
Verified
Not enough data
8.4
19
|
Verified
Not enough data
7.7
17
|
Verified
Not enough data
8.0
19
|
Verified
Not enough data
8.2
21
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.7
20
|
Verified
Not enough data
Feature Not Available
Not enough data
7.8
18
|
Verified
Not enough data
7.5
17
|
Verified
Resource Management
Not enough data
8.2
18
|
Verified
Not enough data
8.0
18
|
Verified
Not enough data
7.9
21
|
Verified
Project Monitoring
Not enough data
7.9
16
|
Verified
Not enough data
7.9
16
|
Verified
Not enough data
8.6
20
|
Verified
Generative AI
Not enough data
7.1
7
Not enough data
7.1
7
Agentic AI - Project Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Bill Generation
Not enough data
8.8
17
Not enough data
8.7
18
Not enough data
8.6
16
Bill Processing
Not enough data
8.6
17
Not enough data
7.9
15
Not enough data
8.3
17
Integration
Not enough data
8.3
16
Not enough data
8.8
16
Not enough data
7.7
15
Agentic AI - Billing
Not enough data
Not enough data
Generative AI
Not enough data
6.9
6
Not enough data
6.9
6
Before the Job
Not enough data
9.0
23
Not enough data
7.8
20
Not enough data
8.1
24
Not enough data
8.2
20
On the Job
Not enough data
7.8
20
Not enough data
7.9
21
Not enough data
8.0
19
Not enough data
7.9
21
Not enough data
8.3
18
After the Job
Not enough data
7.9
22
Not enough data
7.0
20
Not enough data
8.3
20
Not enough data
8.5
21
Agentic AI - Field Service Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Accounting & Finance
Not enough data
Not enough data
Time Tracking
Not enough data
7.5
19
Not enough data
8.1
20
Not enough data
7.9
19
Client Invoicing
Not enough data
9.2
15
Not enough data
9.2
14
Not enough data
Feature Not Available
Mobile Time Tracking
Not enough data
8.0
16
Administration
Not enough data
8.3
16
Not enough data
8.2
17
Not enough data
8.6
17
Not enough data
8.6
14
Not enough data
8.8
17
Platform
Not enough data
8.5
17
Not enough data
9.4
14
Not enough data
9.0
13
Not enough data
9.0
17
Not enough data
8.4
15
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Act! and Apptivo are categorized as CRM
Unique Categories
Act! is categorized as Marketing Automation
Apptivo is categorized as Time Tracking, Billing, Help Desk, Field Service Management, and Project Management
Reviews
Reviewers' Company Size
Act!
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Apptivo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
9.0%
Marketing and Advertising
5.5%
Real Estate
5.3%
Construction
4.9%
Insurance
4.5%
Other
70.6%
Information Technology and Services
6.6%
Construction
6.6%
Marketing and Advertising
6.1%
Telecommunications
3.8%
Real Estate
3.8%
Other
73.1%
Alternatives
Discussions
Assigning contacts to users?
2 Comments
JM
It all comes down to how you want to implement this territory management.
You can set security roles for the users and contact entries to enable or...Read more
How should I get Pro to my mobile device?
2 Comments
AD
If you are using Act! Pro then the only sensible option is to use the Handheld Contact addon as this offers a really effective solution. A 'subset' of your...Read more
How should I get Pro to my mobile device?
1 Comment
ES
Outlook can be enough. If you use exchange. If you do not use exchange look into a program called Handheldcontact.Read more
Do I have to pay for each app I use?
1 Comment
Official Response from Apptivo
No, all apps are included within the single monthly price, offering unparalleled value for your business.Read more
Can I access Apptivo Apps using my Mobile phone?
1 Comment
Official Response from Apptivo
Apptivo is accessible through all mobile phones using our Android, iOS, or Windows apps. You can also use your mobile web browser to access Apptivo as well.Read more
Do I need an experienced IT consultant to setup/manage my account?
1 Comment
Official Response from Apptivo
No that’s not needed. If you are just getting started, you should be able to navigate around the various Apps and get started with the ones that are most...Read more
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