Compare Acquia Customer Data Platform and Kentico 
At a Glance
Market Segments
Small-Business (49.4% of reviews)
Mid-Market (39.0% of reviews)
Entry-Level Pricing
No pricing available
Starting at $12,500.00 1 License Per Year
Acquia Customer Data Platform
Star Rating
(86)3.9 out of 5
Market Segments
Small-Business (49.4% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Acquia Customer Data PlatformKentico
Star Rating
(353)4.4 out of 5
Market Segments
Mid-Market (39.0% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $12,500.00 1 License Per Year
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Kentico excels in user experience, with many praising its WYSIWYG editor that allows non-technical teams to easily create and update content. This feature has been highlighted as a game-changer for enhancing audience engagement and streamlining content management.
- Users say that Kentico's implementation process is straightforward, making it easier for teams to tailor content to meet specific customer needs. Reviewers appreciate how quickly they can get started with the platform, which contributes to a smoother onboarding experience.
- According to verified reviews, Acquia Customer Data Platform offers strong customization capabilities, which users find appealing for their core marketing data needs. The platform's ability to provide a unified view of customer data is particularly noted for enabling targeted marketing efforts.
- Reviewers mention that while Acquia has a user-friendly interface and powerful marketing automation features, it faces challenges in ease of setup compared to Kentico. Users have noted that the initial configuration can be more complex, which may hinder quick adoption.
- G2 reviewers highlight that Kentico outperforms Acquia in terms of support quality, with users rating Kentico's support highly for being responsive and helpful. This aspect is crucial for teams that rely on timely assistance during their digital experience initiatives.
- Users indicate that while both platforms have their strengths, Kentico's overall satisfaction ratings are higher, reflecting a more positive user experience across various metrics. This is particularly evident in areas like ease of use and administrative tasks, where Kentico consistently receives favorable feedback.
Pricing
Entry-Level Pricing
Acquia Customer Data Platform
No pricing availableKentico
Kentico Xperience 13 – Business
Starting at $12,500.00
1 License Per Year
Ideal for small to mid-sized businesses, this entry-level license offers robust CMS capabilities and extensibility.
- CMS
- Forms
- Content workflows
Free Trial
Acquia Customer Data Platform
No trial information availableKentico
Free Trial is available
Ratings
Meets Requirements
8.2
65
8.8
271
Ease of Use
7.2
65
8.4
273
Ease of Setup
6.6
44
7.9
146
Ease of Admin
7.5
44
8.4
147
Quality of Support
7.0
59
8.6
247
Has the product been a good partner in doing business?
7.5
38
8.5
139
Product Direction (% positive)
8.3
61
8.5
269
Features by Category
Email Marketing
8.0
39
Not enough data
8.6
39
Not enough data
8.3
36
Not enough data
8.2
33
Not enough data
Online Marketing
8.4
35
Not enough data
7.5
29
Not enough data
7.0
24
Not enough data
7.9
28
Not enough data
7.8
23
Not enough data
Lead Management
8.2
35
Not enough data
8.0
31
Not enough data
8.6
38
Not enough data
7.9
34
Not enough data
7.8
34
Not enough data
8.2
34
Not enough data
8.1
30
Not enough data
7.6
33
Not enough data
Campaign Management
8.1
29
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
6.9
20
Not enough data
7.0
17
Not enough data
7.7
18
Not enough data
7.7
19
Not enough data
6.9
18
Not enough data
Reporting & Analytics
7.7
39
Not enough data
7.6
32
Not enough data
6.7
23
Not enough data
6.6
20
Not enough data
6.3
21
Not enough data
Platform
8.0
27
Not enough data
8.1
26
Not enough data
8.3
27
Not enough data
8.1
17
Not enough data
6.7
20
Not enough data
7.3
30
Not enough data
7.5
10
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
8.2
28
Not enough data
8.2
27
Not enough data
7.5
21
Not enough data
Interface and Performance
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Asset Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Media Types
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Asset Management
Not enough data
Not enough data
Content
Not enough data
8.7
216
|
Verified
Not enough data
8.4
218
|
Verified
Not enough data
8.3
199
|
Verified
Not enough data
7.9
204
|
Verified
Not enough data
8.4
195
|
Verified
Not enough data
8.4
197
|
Verified
Not enough data
8.2
206
|
Verified
Not enough data
7.6
204
|
Verified
Not enough data
8.4
203
|
Verified
Design
Not enough data
7.6
185
|
Verified
Not enough data
7.8
184
Not enough data
8.2
186
Not enough data
8.6
204
Platform
Not enough data
8.3
182
|
Verified
Not enough data
8.2
198
|
Verified
Not enough data
8.3
193
|
Verified
Not enough data
8.7
210
|
Verified
Not enough data
8.7
191
|
Verified
Not enough data
8.5
177
|
Verified
Not enough data
8.0
181
|
Verified
Not enough data
8.4
191
|
Verified
Agentic AI - Web Content Management
Not enough data
6.8
15
Not enough data
7.4
14
Analytics
Not enough data
8.8
95
Not enough data
8.7
95
Not enough data
8.9
93
Not enough data
8.9
96
Not enough data
8.8
52
Not enough data
8.6
53
Content Management
Not enough data
8.9
97
Not enough data
8.9
96
Not enough data
9.1
98
Design & Development
Not enough data
8.2
95
Not enough data
8.3
95
Feature Not Available
8.6
95
Agentic AI - Digital Experience Platforms
Not enough data
8.2
15
Not enough data
8.0
15
Not enough data
8.1
15
Not enough data
7.8
15
Not enough data
8.0
15
Segmentation
4.8
8
Not enough data
7.8
9
Not enough data
Targeting
8.0
9
Not enough data
7.9
8
Not enough data
Triggered Content
8.3
7
Not enough data
Not enough data
Not enough data
7.7
5
Not enough data
Personalized Content
5.0
5
Not enough data
Not enough data
Not enough data
7.8
6
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Sourcing
8.7
5
|
Verified
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Intelligence
8.7
5
|
Verified
Not enough data
8.3
5
|
Verified
Not enough data
8.3
5
|
Verified
Not enough data
Functionality
Not enough data
9.7
40
Not enough data
9.4
40
Not enough data
9.4
40
Management
Not enough data
9.3
40
Not enough data
9.2
39
Not enough data
9.4
41
Support
Not enough data
9.3
40
Not enough data
Feature Not Available
Not enough data
9.6
39
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Mapping
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Acquia Customer Data Platform and Kentico are categorized as Digital Experience Platforms (DXP)
Unique Categories
Acquia Customer Data Platform is categorized as Customer Journey Mapping, Personalization Engines, Customer Journey Analytics, Customer Data Platform (CDP), Digital Asset Management, and Marketing Automation
Kentico is categorized as Web Content Management and WebOps Platforms
Reviews
Reviewers' Company Size
Acquia Customer Data Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Kentico
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
16.9%
Computer Software
13.3%
Marketing and Advertising
12.0%
Retail
8.4%
Internet
8.4%
Other
41.0%
Information Technology and Services
11.8%
Pharmaceuticals
11.1%
Marketing and Advertising
9.9%
Computer Software
8.0%
Hospital & Health Care
3.8%
Other
55.4%
Alternatives
Discussions
Acquia Customer Data Platform has no discussions with answers
Who uses Kentico?
2 Comments
JK
Kentico has more than 500 digital solution partners and powers over 35,000 websites across 120 countries. Customers working with Kentico include Allergan,...Read more
Is kentico a good CMS?
1 Comment
MR
Out of the box, I wouldn't say good. It has the potential to be good, but with incompatible and incomplete major releases you are somewhat left to filling...Read more
Is kentico free?
1 Comment
BK
Kentico does have sevaral license options. One of them is the FREE option, however, it does have limitations. You can download the free version by creating...Read more
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