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Compare Acoustic Campaign and Plumb5 
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At a Glance
Market Segments
Enterprise (44.7% of reviews)
Small-Business (53.8% of reviews)
Entry-Level Pricing
Let's talk
No pricing available
Acoustic Campaign
Star Rating
(272)3.8 out of 5
Market Segments
Enterprise (44.7% of reviews)
Pros & Cons
Entry-Level Pricing
Let's talk
Browse all 3 pricing plansPlumb5
Star Rating
(42)4.0 out of 5
Market Segments
Small-Business (53.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Plumb5Summary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Acoustic Campaign excels in sending outbound emails with a score of 8.3, while Plumb5 follows closely with 7.9, indicating that Acoustic Campaign may be more effective for users focused on email outreach.
- Reviewers mention that Plumb5 shines in A/B testing, scoring 8.3 compared to Acoustic Campaign's 7.5, suggesting that users looking for robust testing capabilities may prefer Plumb5.
- G2 users highlight that Plumb5 offers superior quality of support with a score of 8.9, while Acoustic Campaign scores 7.3, indicating that users may find better assistance and resources with Plumb5.
- Users on G2 report that Plumb5 has a more favorable product direction with a score of 9.6, compared to Acoustic Campaign's 6.8, suggesting that Plumb5 may be more aligned with future marketing needs.
- Reviewers say that Acoustic Campaign has a strong lead management database with a score of 7.2, but Plumb5 outperforms it at 8.2, making Plumb5 a better choice for users focused on lead management.
- Users report that Plumb5 provides better mobile optimization features, scoring 8.0 compared to Acoustic Campaign's 7.0, which may be crucial for businesses targeting mobile users.
Pricing
Entry-Level Pricing
Acoustic Campaign
Essentials
Let's talk
Great for marketers who have outgrown limited marketing automation tools and want to take customer engagement to the next level.
- Unlimited customer records
- Lead scoring
- CRM integration
Plumb5
No pricing availableFree Trial
Acoustic Campaign
No trial information availablePlumb5
Free Trial is available
Ratings
Meets Requirements
7.8
196
7.6
34
Ease of Use
6.7
197
7.6
34
Ease of Setup
6.7
94
7.8
20
Ease of Admin
7.3
96
7.5
19
Quality of Support
7.3
187
8.9
34
Has the product been a good partner in doing business?
7.5
98
8.5
19
Product Direction (% positive)
6.8
189
9.6
32
Features by Category
Email Marketing
7.6
149
|
Verified
7.6
20
|
Verified
8.3
151
|
Verified
7.9
20
|
Verified
7.8
148
|
Verified
8.0
20
|
Verified
7.8
131
|
Verified
8.1
19
|
Verified
Online Marketing
6.7
118
|
Verified
7.8
23
|
Verified
7.4
124
|
Verified
7.7
21
|
Verified
7.5
126
|
Verified
8.3
15
|
Verified
7.0
116
|
Verified
8.0
15
|
Verified
7.1
96
|
Verified
8.1
18
|
Verified
Lead Management
7.2
102
|
Verified
8.2
20
|
Verified
7.1
103
|
Verified
7.6
20
|
Verified
7.5
113
|
Verified
7.6
20
|
Verified
7.0
83
|
Verified
7.7
20
|
Verified
7.2
93
|
Verified
7.7
19
|
Verified
7.1
89
|
Verified
7.8
23
|
Verified
7.1
83
|
Verified
7.7
19
|
Verified
7.2
84
|
Verified
7.9
17
|
Verified
Campaign Management
7.2
104
|
Verified
7.6
16
|
Verified
7.0
81
7.9
13
|
Verified
6.9
66
|
Verified
6.7
10
|
Verified
6.8
55
|
Verified
6.5
8
|
Verified
Social
6.4
59
7.7
14
|
Verified
7.2
74
|
Verified
7.4
14
|
Verified
6.8
66
|
Verified
7.4
13
|
Verified
6.8
67
7.6
14
|
Verified
6.7
61
|
Verified
7.3
13
|
Verified
Reporting & Analytics
7.2
132
|
Verified
8.1
27
|
Verified
6.6
104
|
Verified
7.6
26
|
Verified
6.5
81
|
Verified
7.2
20
|
Verified
6.2
79
|
Verified
6.9
18
|
Verified
6.2
68
7.1
18
|
Verified
Platform
6.9
65
|
Verified
7.3
14
|
Verified
6.7
63
|
Verified
6.8
13
|
Verified
7.7
65
|
Verified
6.8
13
|
Verified
6.2
37
|
Verified
6.7
10
|
Verified
6.5
47
|
Verified
7.0
9
|
Verified
7.2
62
|
Verified
7.4
11
|
Verified
6.6
42
|
Verified
7.2
10
|
Verified
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
7.4
69
|
Verified
7.1
12
|
Verified
7.3
57
|
Verified
7.5
12
|
Verified
6.2
49
|
Verified
8.0
9
|
Verified
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Acoustic Campaign and Plumb5 are categorized as Marketing Automation
Unique Categories
Acoustic Campaign has no unique categories
Plumb5 is categorized as Customer Data Platform (CDP)
Reviews
Reviewers' Company Size
Acoustic Campaign
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Plumb5
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
15.4%
Retail
6.5%
Information Technology and Services
6.1%
Financial Services
6.1%
Computer Software
6.1%
Other
59.8%
Real Estate
17.9%
Marketing and Advertising
10.3%
Education Management
10.3%
Computer Software
7.7%
Internet
5.1%
Other
48.7%
Alternatives
Discussions
Does IBM Marketing Cloud offer any social capabilities?
1 Comment
RH
Yes. You can build Facebook, Instagram and Twitter campaigns into your single campaign or programs within Acoustic (formerly known as IBM Marketing Cloud)...Read more
What is Acoustic Campaign?
1 Comment
MB
It is an Email Marketing Platform (ESP). Formerly known as IBM Watson Campaign Automation, and prior to that SilverPop.Read more
How do I know on what to do or how to use the site can I use this for accounting?
1 Comment
OA
Hi Jose! Thanks for reaching out.
Acoustic Campaign is our omnichannel Marketing Cloud platform that enables users to create relevant campaigns across...Read more
Plumb5 has no discussions with answers
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