# AB Tasty, ClickFunnels vs Instapage Comparison

| | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.6 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 409 | 417 | 521 | 
| **Largest Market Segment** | Mid-Market (50.9% of reviews) | Small-Business (95.3% of reviews) | Small-Business (63.9% of reviews) | 
| **Entry Level Price** | Contact Us for Pricing | $97.00 Per Month | $79.00 Per Month | 

---
## Top Pros & Cons

### AB Tasty

Pros:
- Ease of Use (72 reviews)
- Customer Support (57 reviews)

Cons:
- Limitations (22 reviews)
- Testing Difficulties (21 reviews)

### ClickFunnels

Pros:
- Ease of Use (4 reviews)
- Easy Setup (2 reviews)

Cons:
- Learning Curve (3 reviews)
- Limited Features (2 reviews)

### Instapage

Pros:
- Ease of Use (18 reviews)
- Landing Pages (12 reviews)

Cons:
- Unintuitive Interface (6 reviews)
- Limited Customization (5 reviews)

---
## Ratings Comparison
| Rating | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
  | **Meets Requirements** | 8.5 (377 reviews) | 9.0 (289 reviews) | 8.4 (422 reviews) | 
  | **Ease of Use** | 8.4 (378 reviews) | 8.6 (289 reviews) | 9.0 (422 reviews) | 
  | **Ease of Setup** | 8.3 (249 reviews) | 8.2 (110 reviews) | 9.0 (237 reviews) | 
  | **Ease of Admin** | 8.9 (150 reviews) | 8.6 (93 reviews) | 8.9 (230 reviews) | 
  | **Quality of Support** | 9.3 (373 reviews) | 8.6 (273 reviews) | 8.7 (393 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.1 (152 reviews) | 8.8 (93 reviews) | 8.5 (218 reviews) | 
  | **Product Direction (% positive)** | 9.1 (374 reviews) | 8.2 (286 reviews) | 7.8 (403 reviews) | 

---
## Pricing

### AB Tasty

#### Entry-Level Pricing

Plan: Essentials

Price: Contact Us for Pricing

Description: Experiment & Personalize, Easy-to-Use, Advanced Targeting & Modifications

Key Features:
- A/B, split & funnel testing
- Personalization campaigns
- Visual and code editor, preview for QA

[Browse all 2 editions](https://www.g2.com/products/ab-tasty/pricing)

#### Free Trial

No

### ClickFunnels

#### Entry-Level Pricing

Plan: Launch

Price: $97.00 Per Month

Key Features:
- 1 Brand Workspaces
- 2 Team Members
- Unlimited Funnels

[Browse all 3 editions](https://www.g2.com/products/clickfunnels/pricing)

#### Free Trial

Yes

### Instapage

#### Entry-Level Pricing

Plan: Create

Price: $79.00 Per Month

Description: Build on-brand, pixel-perfect, responsive pages without a developer

Key Features:
- Drag & drop builder
- Reusable page blocks
- Real-time visual collaboration

[Browse all 3 editions](https://www.g2.com/products/instapage/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### E-Commerce Personalization

| Product | Score | Reviews |
|---|---|---|
| **AB Tasty** | 7.4/10 | 185 |
| **ClickFunnels** | N/A | N/A |
| **Instapage** | N/A | N/A |

#### Visitor Behavior

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Monitoring** | 7.7 (162 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Targeting** | 8.1 (173 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Guided Selling** | 7.0 (146 reviews) ✓ Verified | Not enough data | Not enough data | 

#### Templates

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Library** | 7.5 (150 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Customization** | 8.0 (168 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Optimization** | 8.2 (167 reviews) ✓ Verified | Not enough data | Not enough data | 

#### Personalization

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Recommendation** | 7.2 (144 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Content** | 7.8 (148 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Cart Abandonment** | 7.2 (124 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Search** | Feature Not Available | Not enough data | Not enough data | 
| **Personalization Engine** | 7.2 (120 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Product Recommendations** | 6.8 (116 reviews) ✓ Verified | Not enough data | Not enough data | 
| **A/B Testing** | 9.1 (165 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Personalized Messaging** | 8.0 (133 reviews) ✓ Verified | Not enough data | Not enough data | 

#### Multichannel

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Web** | 8.2 (149 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Email** | 5.5 (96 reviews) | Not enough data | Not enough data | 
| **Mobile** | 7.9 (137 reviews) ✓ Verified | Not enough data | Not enough data | 

#### Administration 

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Marketing Campaigns** | 7.2 (121 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Reports & Analytics** | 7.7 (142 reviews) ✓ Verified | Not enough data | Not enough data | 
| **User Data** | 7.5 (126 reviews) ✓ Verified | Not enough data | Not enough data | 
| **Integrations** | 7.5 (132 reviews) ✓ Verified | Not enough data | Not enough data | 

#### Agentic AI - E-Commerce Personalization

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Natural Language Interaction** | 6.2 (50 reviews) | Not enough data | Not enough data | 
| **Proactive Assistance** | 6.2 (49 reviews) | Not enough data | Not enough data | 

### Personalization Engines

| Product | Score | Reviews |
|---|---|---|
| **AB Tasty** | 8.6/10 | 8 |
| **ClickFunnels** | N/A | N/A |
| **Instapage** | N/A | N/A |

#### Segmentation

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **A/B Testing** | 8.8 (7 reviews) | Not enough data | Not enough data | 
| **Customer Profiles** | 7.3 (5 reviews) | Not enough data | Not enough data | 

#### Targeting

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Behavioral Targeting** | 8.9 (6 reviews) | Not enough data | Not enough data | 
| **Contextual Targeting** | 8.9 (6 reviews) | Not enough data | Not enough data | 

#### Triggered Content

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Geofencing** | 9.0 (5 reviews) | Not enough data | Not enough data | 
| **Triggered Emails** | Feature Not Available | Not enough data | Not enough data | 
| **Triggered Messages** | 8.0 (5 reviews) | Not enough data | Not enough data | 

#### Personalized Content

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Recommendation Engine** | Not enough data | Not enough data | Not enough data | 
| **Personalized Discounts** | Not enough data | Not enough data | Not enough data | 
| **Website Personalization** | 9.2 (6 reviews) | Not enough data | Not enough data | 

#### Agentic AI - Personalization Engines

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

### Feature Management

| Product | Score | Reviews |
|---|---|---|
| **AB Tasty** | 7.9/10 | 39 |
| **ClickFunnels** | N/A | N/A |
| **Instapage** | N/A | N/A |

#### Management

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Flag Management** | 8.1 (31 reviews) | Not enough data | Not enough data | 
| **Rollout & Rollback Control** | 7.7 (24 reviews) | Not enough data | Not enough data | 
| **Monitoring** | 7.6 (30 reviews) | Not enough data | Not enough data | 

#### Functionality

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Multi-Environment Control** | 7.5 (27 reviews) | Not enough data | Not enough data | 
| **Feature Testing** | 8.3 (32 reviews) | Not enough data | Not enough data | 
| **Low-Code Interface** | 8.0 (28 reviews) | Not enough data | Not enough data | 

### Landing Page Builders

| Product | Score | Reviews |
|---|---|---|
| **AB Tasty** | N/A | N/A |
| **ClickFunnels** | 8.4/10 | 78 |
| **Instapage** | 7.7/10 | 146 |

#### Page Customization

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Drag and Drop** | Not enough data | 9.0 (58 reviews) ✓ Verified | 9.2 (135 reviews) ✓ Verified | 
| **Templates** | Not enough data | 8.8 (62 reviews) ✓ Verified | 8.1 (132 reviews) ✓ Verified | 
| **Advanced Customization** | Not enough data | 8.1 (50 reviews) ✓ Verified | 7.9 (122 reviews) ✓ Verified | 
| **Content Library** | Not enough data | 8.7 (56 reviews) ✓ Verified | 7.8 (124 reviews) ✓ Verified | 

#### Page Optimization

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **A/B Testing** | Not enough data | 8.6 (45 reviews) | 8.4 (119 reviews) ✓ Verified | 
| **Mobile Responsive** | Not enough data | 8.9 (48 reviews) ✓ Verified | 7.9 (133 reviews) ✓ Verified | 
| **Web Analytics** | Not enough data | 8.1 (44 reviews) ✓ Verified | 7.2 (118 reviews) ✓ Verified | 
| **SEO** | Not enough data | 8.1 (42 reviews) ✓ Verified | 6.7 (99 reviews) ✓ Verified | 

#### Integrations

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **E-Commerce Integration** | Not enough data | 8.1 (37 reviews) ✓ Verified | 6.6 (58 reviews) ✓ Verified | 
| **Email Marketing Integration** | Not enough data | 8.9 (54 reviews) ✓ Verified | 7.5 (86 reviews) ✓ Verified | 
| **Domain Integration** | Not enough data | 8.9 (58 reviews) ✓ Verified | 8.6 (126 reviews) ✓ Verified | 

#### Generative AI

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **AI Text Generation** | Not enough data | 6.9 (17 reviews) | 6.4 (26 reviews) | 

#### Agentic AI - Landing Page Builders

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 

### A/B Testing

| Product | Score | Reviews |
|---|---|---|
| **AB Tasty** | 7.0/10 | 267 |
| **ClickFunnels** | 8.6/10 | 19 |
| **Instapage** | 7.8/10 | 62 |

#### Computing

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **WYSIWYG** | 7.7 (235 reviews) | 9.0 (13 reviews) | 8.7 (45 reviews) | 
| **AI/Machine Learning** | 6.4 (182 reviews) | 8.1 (13 reviews) | 6.1 (28 reviews) | 
| **Little to No Coding** | 7.3 (230 reviews) | 9.3 (18 reviews) | 8.5 (55 reviews) | 

#### Experimental Design

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Multivariate testing capacities** | 8.2 (235 reviews) | 9.0 (16 reviews) | 8.1 (40 reviews) | 
| **Concurrent Testing** | 8.2 (217 reviews) | 8.7 (14 reviews) | 8.2 (38 reviews) | 
| **Mobile Testing** | 8.3 (235 reviews) | 8.9 (16 reviews) | 7.8 (42 reviews) | 

#### Analytics

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Reporting and Analytics** | 7.8 (249 reviews) | 8.7 (17 reviews) | 7.4 (53 reviews) | 
| **Heatmaps** | 5.5 (190 reviews) | 7.7 (15 reviews) | 7.7 (48 reviews) | 

#### Agentic AI - A/B Testing

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Autonomous Task Execution** | 5.9 (85 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 6.2 (81 reviews) | Not enough data | Not enough data | 
| **Adaptive Learning** | 6.0 (82 reviews) | Not enough data | Not enough data | 
| **Proactive Assistance** | 6.2 (81 reviews) | Not enough data | Not enough data | 

### Emotion AI

| Product | Score | Reviews |
|---|---|---|
| **AB Tasty** | 7.7/10 | 6 |
| **ClickFunnels** | N/A | N/A |
| **Instapage** | N/A | N/A |

#### Usability - Emotion AI

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Multi-Modal Support** | Not enough data | Not enough data | Not enough data | 
| **Setup Simplicity** | Not enough data | Not enough data | Not enough data | 
| **Platform Integration** | 7.7 (5 reviews) | Not enough data | Not enough data | 
| **User Interface Design** | Not enough data | Not enough data | Not enough data | 

#### Performance Optimization - Emotion AI

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Data Privacy** | Not enough data | Not enough data | Not enough data | 
| **Scalability** | Not enough data | Not enough data | Not enough data | 
| **Real-Time Processing** | Not enough data | Not enough data | Not enough data | 

#### Security & Compliance - Emotion AI

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Emotion Granularity** | Not enough data | Not enough data | Not enough data | 
| **Ethical AI Compliance** | Not enough data | Not enough data | Not enough data | 
| **Encryption Support** | Not enough data | Not enough data | Not enough data | 

#### Advanced Features - Emotion AI

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Integration APIs** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Emotion Responses** | Not enough data | Not enough data | Not enough data | 
| **Multi-Language Support** | Not enough data | Not enough data | Not enough data | 

#### Detection Features - Emotion AI

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Voice Emotion Analysis** | Not enough data | Not enough data | Not enough data | 
| **Facial Expression Recognition** | Not enough data | Not enough data | Not enough data | 
| **Emotion Detection in Low-Quality Inputs** | Not enough data | Not enough data | Not enough data | 

#### Agentic AI - Emotion AI

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 

### Heatmap Tools

| Product | Score | Reviews |
|---|---|---|
| **AB Tasty** | N/A | N/A |
| **ClickFunnels** | N/A | N/A |
| **Instapage** | 7.7/10 | 72 |

#### Agentic AI - Heatmap Tools

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | Not enough data | 

#### Analysis

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Conversion Opportunities** | Not enough data | Not enough data | 8.0 (52 reviews) | 
| **Side-By-Side Analysis** | Not enough data | Not enough data | 8.0 (51 reviews) | 
| **Mobile Device Analysis** | Not enough data | Not enough data | 7.5 (52 reviews) | 
| **Data Quantification** | Not enough data | Not enough data | 7.6 (41 reviews) | 
| **Webpage Element Analysis** | Not enough data | Not enough data | 7.9 (45 reviews) | 

#### Reporting

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Heat Maps** | Not enough data | Not enough data | 8.1 (59 reviews) | 
| **Session Replays** | Not enough data | Not enough data | 7.5 (33 reviews) | 
| **Monitoring** | Not enough data | Not enough data | 7.9 (43 reviews) | 
| **Data Segmentation** | Not enough data | Not enough data | 7.6 (37 reviews) | 

### Personalization

| Product | Score | Reviews |
|---|---|---|
| **AB Tasty** | 6.2/10 | 34 |
| **ClickFunnels** | N/A | N/A |
| **Instapage** | N/A | N/A |

#### Agentic AI - Personalization

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Autonomous Task Execution** | 6.1 (33 reviews) | Not enough data | Not enough data | 
| **Cross-system Integration** | 6.0 (32 reviews) | Not enough data | Not enough data | 
| **Adaptive Learning** | 6.0 (32 reviews) | Not enough data | Not enough data | 
| **Natural Language Interaction** | 6.4 (32 reviews) | Not enough data | Not enough data | 
| **Proactive Assistance** | 5.9 (31 reviews) | Not enough data | Not enough data | 
| **Decision Making** | 6.6 (33 reviews) | Not enough data | Not enough data | 

### Website Builder

| Product | Score | Reviews |
|---|---|---|
| **AB Tasty** | N/A | N/A |
| **ClickFunnels** | 8.9/10 | 140 |
| **Instapage** | 7.9/10 | 6 |

#### Customizations

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Templates** | Not enough data | 9.0 (105 reviews) | 6.1 (6 reviews) | 
| **Drag and Drop** | Not enough data | 9.4 (105 reviews) | 7.2 (6 reviews) | 
| **HTML Input** | Not enough data | 8.9 (76 reviews) | 8.9 (6 reviews) | 
| **Domain Name** | Not enough data | 9.2 (94 reviews) | 7.8 (6 reviews) | 

#### Growth

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **SEO** | Not enough data | 8.4 (76 reviews) | 7.2 (6 reviews) | 
| **Site Analytics** | Not enough data | 8.9 (76 reviews) | 9.2 (6 reviews) | 
| **Marketing Tools** | Not enough data | 9.2 (91 reviews) | 8.1 (6 reviews) | 
| **E-Commerce** | Not enough data | 8.8 (81 reviews) | 6.7 (6 reviews) | 
| **Hosting** | Not enough data | 9.2 (85 reviews) | 7.8 (6 reviews) | 

#### Content

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Email Integrations** | Not enough data | 9.3 (88 reviews) | 7.8 (6 reviews) | 
| **Content Management** | Not enough data | 9.2 (77 reviews) | 8.1 (6 reviews) | 
| **Permissions** | Not enough data | 9.2 (75 reviews) | 8.3 (6 reviews) | 
| **WordPress Tool** | Not enough data | 7.4 (23 reviews) | 8.7 (5 reviews) | 

#### Support

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Customer Support** | Not enough data | 8.5 (34 reviews) | 8.7 (5 reviews) | 

### Mobile App Optimization

| Product | Score | Reviews |
|---|---|---|
| **AB Tasty** | 8.4/10 | 27 |
| **ClickFunnels** | N/A | N/A |
| **Instapage** | N/A | N/A |

#### Variation Testing

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **A/B Testing** | 9.1 (24 reviews) | Not enough data | Not enough data | 
| **WYSIWYG Editor** | 7.4 (22 reviews) | Not enough data | Not enough data | 
| **Conversion Goal** | 8.5 (24 reviews) | Not enough data | Not enough data | 
| **Percentage of Traffic** | 9.0 (23 reviews) | Not enough data | Not enough data | 
| **Confidence Level** | 8.3 (23 reviews) | Not enough data | Not enough data | 
| **Multivariant Testing** | 8.2 (20 reviews) | Not enough data | Not enough data | 

#### Reporting

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Segmentation** | 8.3 (24 reviews) | Not enough data | Not enough data | 
| **Reports and Dashboards** | 8.2 (24 reviews) | Not enough data | Not enough data | 

#### Personalization

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Standard Targeting** | 8.9 (20 reviews) | Not enough data | Not enough data | 
| **Custom Targeting** | 8.5 (20 reviews) | Not enough data | Not enough data | 
| **Data Segmentation** | 8.1 (20 reviews) | Not enough data | Not enough data | 

#### Administration

| Feature | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **API / Integrations** | 8.2 (19 reviews) | Not enough data | Not enough data | 
| **QA Testing** | 8.2 (22 reviews) | Not enough data | Not enough data | 
| **Performance and Reliability** | 8.5 (22 reviews) | Not enough data | Not enough data | 
| **User, Role, and Access Management** | 8.8 (22 reviews) | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (1):** [A/B Testing Tools](https://www.g2.com/categories/a-b-testing-tools)

**Unique to AB Tasty (6):** [Feature Management Software](https://www.g2.com/categories/feature-management), [Personalization Software](https://www.g2.com/categories/personalization), [Personalization Engines](https://www.g2.com/categories/personalization-engines), [E-Commerce Personalization Software](https://www.g2.com/categories/e-commerce-personalization), [Mobile App Optimization Software](https://www.g2.com/categories/mobile-app-optimization), [Emotion AI Software](https://www.g2.com/categories/emotion-ai)

**Unique to ClickFunnels (2):** [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Website Builder Software](https://www.g2.com/categories/website-builder)

**Unique to Instapage (4):** [Personalization Software](https://www.g2.com/categories/personalization), [Landing Page Builders](https://www.g2.com/categories/landing-page-builders), [Heatmap Tools](https://www.g2.com/categories/heatmap-tools), [Website Builder Software](https://www.g2.com/categories/website-builder)


---
## Reviewer Demographics

### By Company Size

| Segment | AB Tasty | ClickFunnels | Instapage | 
|---|---|---|---|
| **Small-Business** | 17.0% | 95.3% | 63.9% | 
| **Mid-Market** | 50.9% | 3.7% | 28.2% | 
| **Enterprise** | 32.2% | 1.0% | 7.9% | 

### By Industry

#### AB Tasty

- **Retail:** 14.5%
- **Cosmetics:** 7.5%
- **Leisure, Travel & Tourism:** 5.7%
- **Apparel & Fashion:** 4.5%
- **Consumer Goods:** 4.2%
- **Marketing and Advertising:** 3.5%
- **Insurance:** 3.5%
- **Food & Beverages:** 3.0%
- **Financial Services:** 3.0%
- **Luxury Goods & Jewelry:** 2.7%
- **Other:** 47.9%

#### ClickFunnels

- **Marketing and Advertising:** 24.3%
- **Health, Wellness and Fitness:** 10.2%
- **Professional Training & Coaching:** 10.2%
- **E-Learning:** 6.3%
- **Financial Services:** 4.2%
- **Internet:** 3.7%
- **Management Consulting:** 3.4%
- **Information Technology and Services:** 2.1%
- **Retail:** 2.1%
- **Computer Software:** 1.8%
- **Other:** 31.9%

#### Instapage

- **Marketing and Advertising:** 28.9%
- **Computer Software:** 7.6%
- **Information Technology and Services:** 5.2%
- **Real Estate:** 5.0%
- **Financial Services:** 4.6%
- **Internet:** 4.2%
- **Health, Wellness and Fitness:** 3.0%
- **Higher Education:** 2.2%
- **Education Management:** 2.0%
- **Retail:** 1.8%
- **Other:** 35.3%

---
## Alternatives

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- [Ontraport](https://www.g2.com/products/ontraport/reviews) — 4.5/5 stars (224 reviews)
- [Duda](https://www.g2.com/products/duda/reviews) — 4.7/5 stars (806 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14757 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14689 reviews)
- [Hostinger](https://www.g2.com/products/hostinger/reviews) — 4.4/5 stars (805 reviews)
- [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) — 4.4/5 stars (5421 reviews)

### Alternatives to Instapage

- [Webflow](https://www.g2.com/products/webflow/reviews) — 4.4/5 stars (993 reviews)
- [Leadpages](https://www.g2.com/products/leadpages/reviews) — 4.3/5 stars (231 reviews)
- [VWO Testing](https://www.g2.com/products/wingify-vwo-testing/reviews) — 4.4/5 stars (928 reviews)
- [Optimizely Web Experimentation](https://www.g2.com/products/optimizely-web-experimentation/reviews) — 4.2/5 stars (411 reviews)
- [Landingi](https://www.g2.com/products/landingi/reviews) — 4.5/5 stars (387 reviews)
- [Unbounce Landing Pages](https://www.g2.com/products/unbounce-unbounce-landing-pages/reviews) — 4.3/5 stars (386 reviews)
- [Wix](https://www.g2.com/products/wix/reviews) — 4.2/5 stars (1875 reviews)
- [GetResponse](https://www.g2.com/products/getresponse/reviews) — 4.3/5 stars (1120 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14757 reviews)
- [Duda](https://www.g2.com/products/duda/reviews) — 4.7/5 stars (806 reviews)

---
## Top Discussions

### AB Tasty

- Title: [What are some examples of how you have used the personalization features?](https://www.g2.com/discussions/what-are-some-examples-of-how-you-have-used-the-personalization-features) — 1 comment, 1 upvote
  > **Top comment:** "AB Tasty has many use cases across industries to improve the sales conversion rate."
- Title: [Can I carry out tests without the help of my technical teams?](https://www.g2.com/discussions/easy-to-use) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Yes, that’s the whole idea behind AB Tasty. You are in the driving seat of your website so you can be independent, modify your pages, and set up your tests..."
- Title: [How does AB Tasty use the data it collects?](https://www.g2.com/discussions/ab-tasty-and-data-protection-1bd205bf-e955-41ff-ad84-ab6d379cf476) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "When a contract is signed between AB Tasty and the customer, it is specified that AB Tasty processes data collected on users, but it is not the owner: we..."
- Title: [Is AB Tasty compliant with personal data protection laws?](https://www.g2.com/discussions/ab-tasty-and-data-protection) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Since we’re dedicated to respecting international laws and regulations, we make sure that our solution is compliant with all data regulation."
- Title: [How do I install AB Tasty on my site?](https://www.g2.com/discussions/setup-and-technical-requirements) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Before you can set up a campaign, you need to install the AB Tasty tag on your site. This process only takes a few minutes. "

### ClickFunnels

- Title: [Will you ever have an email system integrated into clickfunnels?](https://www.g2.com/discussions/26739-will-you-ever-have-an-email-system-integrated-into-clickfunnels) — 4 comments, 1 upvote
  > **Top comment:** "They do have an email system it's called actionetics. However, you can integrate aweber , mailchimp, sendgrid and convertkit."
- Title: [How do I use ClickFunnels for free?](https://www.g2.com/discussions/how-do-i-use-clickfunnels-for-free) — 1 comment
  > **Top comment:** "Just take the free trail to use it and then if you do like it then you can upgrade your plan after 14 days."
- Title: [Are ClickFunnels worth it?](https://www.g2.com/discussions/are-clickfunnels-worth-it) — 1 comment
  > **Top comment:** "ClickFunnels is generally worth it if you invest in the educational resources also available and really learn or already understand how to build a business. "
- Title: [What do you get with ClickFunnels?](https://www.g2.com/discussions/what-do-you-get-with-clickfunnels) — 1 comment
  > **Top comment:** "You get a full set up of funnels tools so you can lead a customer down a path toward purchase."
- Title: [I have tried many programs, this is day 1, is it true that these funnels turn around most products in converters, or is more of the due diligence of researching the higher searched products that lead the way?](https://www.g2.com/discussions/i-have-tried-many-programs-this-is-day-1-is-it-true-that-these-funnels-turn-around-most-products-in-converters-or-is-more-of-the-due-diligence-of-researching-the-higher-searched-products-that-lead-the-way) — 1 comment, 1 upvote
  > **Top comment:** "The funnel platform, the product, and the offer are separate from each other.

The success of a funnel depends on how well the offer you are making aligns..."

### Instapage

- Title: [What is Instapage used for?](https://www.g2.com/discussions/what-is-instapage-used-for) — 1 comment
  > **Top comment:** "Instapage is a powerful landing page builder designed to help businesses create high-converting landing pages quickly and easily. Founded in 2012, the..."
- Title: [Can I use Instapage landing pages on my own website/domain?](https://www.g2.com/discussions/can-i-use-instapage-landing-pages-on-my-own-website-domain) — 1 comment, 1 upvote
  > **Top comment:** "Yes!"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/ab-tasty-vs-clickfunnels-vs-instapage)