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Compare 401GO and Betterment at Work 
Featured Products
At a Glance
Market Segments
Small-Business (91.7% of reviews)
Small-Business (68.3% of reviews)
Entry-Level Pricing
$25.00 25 per month | $2 per participant | 0.3% AUM fee
$100.00 100 per month + $5/monthly record keeping per active participant. Additional implementation and participant advisory fees apply*
401GO
Star Rating
(149)4.8 out of 5
Market Segments
Small-Business (91.7% of reviews)
Pros & Cons
Entry-Level Pricing
$25.00 25 per month | $2 per participant | 0.3% AUM fee
Browse all 3 pricing plansBetterment at Work
Star Rating
(587)4.3 out of 5
Market Segments
Small-Business (68.3% of reviews)
Pros & Cons
Entry-Level Pricing
$100.00 100 per month + $5/monthly record keeping per active participant. Additional implementation and participant advisory fees apply*
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Betterment at Work excels in providing a seamless integration with payroll systems, making it easier for businesses to manage employee retirement contributions. Users appreciate how this feature simplifies the onboarding process and enhances overall efficiency.
- Users say that 401GO stands out for its affordability and user-friendly interface. Many find that the platform makes managing retirement plans straightforward and stress-free, allowing them to track investments quickly and easily without feeling overwhelmed.
- According to verified reviews, Betterment at Work offers unique features like a high yield savings account integrated with the 401k, which helps employees build emergency funds. This innovative approach has been particularly praised by users looking for comprehensive financial solutions.
- Reviewers mention that while Betterment at Work has a solid overall rating, its support quality is perceived as lower compared to 401GO. Users of 401GO highlight the exceptional support they receive, which contributes to a more positive experience when navigating retirement planning.
- G2 reviewers indicate that 401GO's automation of administrative tasks significantly reduces the workload for users. This feature is particularly beneficial for small businesses, as it allows them to focus on their core operations while ensuring compliance with retirement plan regulations.
- Users highlight that Betterment at Work's advanced features, such as the super catch-up automation for employees aged 60 to 63, set it apart in terms of catering to specific employee needs. However, some users feel that the platform could improve in terms of overall user satisfaction compared to 401GO.
Pricing
Entry-Level Pricing
401GO
GO-Starter
$25.00
25 per month | $2 per participant | 0.3% AUM fee
A very simple plan, a good alternative to a state program
- 15-minute guided setup
- Automated administration
- Roth (post-tax) or traditional
Betterment at Work
Essential
$100.00
100 per month + $5/monthly record keeping per active participant. Additional implementation and participant advisory fees apply*
An affordable, easy-to-manage 401(k) plan for your employees’ retirement.
- Dedicated Onboarding specialist
- Simple payroll integrations with Gusto, Trinet, and other providers
- 3(38) and 3(16) fiduciary services with administrative, compliance, and investment support
Free Trial
401GO
No trial information availableBetterment at Work
No trial information availableRatings
Meets Requirements
9.5
119
8.9
518
Ease of Use
9.3
121
8.9
536
Ease of Setup
9.3
101
8.4
485
Ease of Admin
9.3
97
8.7
453
Quality of Support
9.5
118
7.8
496
Has the product been a good partner in doing business?
9.6
97
8.5
449
Product Direction (% positive)
9.4
114
8.4
522
Features by Category
Platform Content
Not enough data
9.0
53
Not enough data
8.7
51
Not enough data
8.9
52
Platform Basics
Not enough data
9.3
54
Not enough data
9.1
52
Not enough data
8.6
53
Not enough data
9.2
52
Platform Additional Functionality
Not enough data
8.6
49
Not enough data
9.4
53
Not enough data
7.9
44
Not enough data
8.9
46
Platform Data
Not enough data
8.9
51
Not enough data
8.9
49
Not enough data
Feature Not Available
Not enough data
8.6
46
Functionality
Not enough data
8.1
52
Not enough data
8.4
51
Not enough data
9.5
50
Not enough data
8.6
52
Not enough data
9.2
51
Not enough data
Feature Not Available
Not enough data
8.4
47
Integration
Not enough data
8.9
51
Not enough data
8.7
50
Not enough data
Feature Not Available
Agentic AI - Investment Portfolio Management
Not enough data
8.1
21
Not enough data
9.0
22
Not enough data
8.7
21
Not enough data
8.6
21
Onboarding
9.2
105
8.0
479
9.4
105
8.8
480
Dashboard
9.2
101
8.9
467
9.2
98
8.4
464
9.3
96
8.6
459
Compliance
9.1
79
8.8
455
9.2
87
8.7
450
Administration
9.0
90
8.6
460
8.9
95
8.3
462
Generative AI
8.5
13
Feature Not Available
Categories
Categories
Shared Categories
401GO and Betterment at Work are categorized as 401(k)
Unique Categories
401GO has no unique categories
Betterment at Work is categorized as Investment Portfolio Management and Financial Wellness
Reviews
Reviewers' Company Size
401GO
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Betterment at Work
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Financial Services
16.0%
Accounting
12.5%
Hospital & Health Care
9.7%
Construction
8.3%
Computer Software
4.2%
Other
49.3%
Computer Software
10.9%
Information Technology and Services
9.1%
Financial Services
5.4%
Hospital & Health Care
5.2%
Construction
5.2%
Other
64.3%
Alternatives
Discussions
401GO has no discussions with answers
Betterment at Work has no discussions with answers
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