# 360insights vs Salesforce Partner Cloud (formerly Salesforce PRM) Comparison --- ## AI Generated Summary - **G2 reviewers report** that Salesforce Partner Cloud excels in overall user satisfaction, boasting a significantly higher score compared to 360insights. Users appreciate its user-friendly interface and seamless integration with the broader Salesforce ecosystem, which simplifies partner management and reduces reliance on multiple tools. - **According to verified reviews** , Salesforce Partner Cloud stands out for its quick implementation process. Users highlight the intuitive onboarding experience, which allows teams to get up and running without extensive training, while 360insights, despite being user-friendly, has fewer recent reviews to confirm similar experiences. - **Users say** that Salesforce Partner Cloud provides a comprehensive solution for managing partner relationships, with features that centralize communication and data. This is particularly beneficial for teams that previously struggled with disjointed email threads and spreadsheets, a challenge that 360insights users have not reported as prominently. - **Reviewers mention** that Salesforce Partner Cloud offers robust support, with a quality rating that reflects responsive customer service. In contrast, while 360insights users find the platform engaging, they note that customer service could improve, particularly in response times. - **G2 reviewers highlight** that Salesforce Partner Cloud meets user requirements effectively, with a score that indicates a strong alignment with business needs. Users appreciate the tailored features that enhance partner collaboration, whereas 360insights, while functional, has received slightly lower ratings in this area. - **According to recent feedback** , Salesforce Partner Cloud's ability to streamline workflows and provide a single repository for partner operations is a major advantage. Users find this centralization crucial for efficiency, while 360insights, although praised for its management of sales channels, does not have the same level of comprehensive integration reported by Salesforce users. | | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Star Rating** | 4.3 out of 5 | 4.4 out of 5 | | **Total Reviews** | 17 | 275 | | **Largest Market Segment** | Mid-Market (56.3% of reviews) | Mid-Market (44.2% of reviews) | | **Entry Level Price** | No pricing available | No pricing available | --- ## Top Pros & Cons ### 360insights Pros: - Business Growth (1 reviews) - Centralized Data Management (1 reviews) Cons: - Complex Setup (1 reviews) - Difficult Learning Process (1 reviews) ### Salesforce Partner Cloud (formerly Salesforce PRM) Pros: - Partner Management (43 reviews) - Collaboration Efficiency (19 reviews) Cons: - Complex Setup (23 reviews) - Learning Curve (20 reviews) --- ## Ratings Comparison | Rating | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Meets Requirements** | 8.3 (13 reviews) | 8.8 (134 reviews) | | **Ease of Use** | 8.0 (14 reviews) | 8.5 (230 reviews) | | **Ease of Setup** | 8.7 (5 reviews) | 8.3 (182 reviews) | | **Ease of Admin** | Not enough data | 8.8 (40 reviews) | | **Quality of Support** | 7.4 (14 reviews) | 8.4 (125 reviews) | | **Has the product been a good partner in doing business?** | Not enough data | 8.8 (39 reviews) | | **Product Direction (% positive)** | 8.1 (12 reviews) | 8.9 (133 reviews) | --- ## Pricing ### 360insights #### Entry-Level Pricing No pricing available #### Free Trial No information available ### Salesforce Partner Cloud (formerly Salesforce PRM) #### Entry-Level Pricing No pricing available #### Free Trial No information available --- ## Features Comparison By Category ### Partner Relationship Management (PRM) | Product | Score | Reviews | |---|---|---| | **360insights** | N/A | N/A | | **Salesforce Partner Cloud (formerly Salesforce PRM)** | 8.2/10 | 103 | #### Control | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Role-Based Permissions** | Not enough data | 8.3 (96 reviews) ✓ Verified | | **Opportunity Management** | Not enough data | 8.4 (94 reviews) ✓ Verified | | **Recognized Escalation** | Feature Not Available | 8.1 (93 reviews) ✓ Verified | #### Platform - Partner Relationship Management (PRM) | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Individual Portals** | Feature Not Available | 8.3 (93 reviews) ✓ Verified | | **Content Repository** | Not enough data | 8.0 (92 reviews) ✓ Verified | | **Revenue Tracking** | Not enough data | Not enough data | | **Cross-System Integration** | Not enough data | Not enough data | | **Workflow Automation & Notifications** | Not enough data | Not enough data | | **Onboarding, Training & Certifications** | Not enough data | Not enough data | | **Payouts & Global Compliance** | Not enough data | Not enough data | | **Partner Discovery & Recruitment** | Not enough data | Not enough data | | **Incentive Management** | Not enough data | Not enough data | | **Recognized Escalation** | Not enough data | Not enough data | | **Dashboards & Reporting** | Not enough data | Not enough data | | **Marketing Tools** | Not enough data | Not enough data | | **Deal Management** | Not enough data | Not enough data | #### Agentic AI - Partner Relationship Management (PRM) | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Adaptive Learning** | Not enough data | Not enough data | | **Autonomous Task Execution** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | | **Natural Language Interaction** | Not enough data | Not enough data | ### Rewards and Incentives | Product | Score | Reviews | |---|---|---| | **360insights** | N/A | N/A | | **Salesforce Partner Cloud (formerly Salesforce PRM)** | N/A | N/A | #### Rewards & Incentives | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Reward Catalog** | Not enough data | Not enough data | | **Customization** | Not enough data | Not enough data | | **Bulk Ordering** | Not enough data | Not enough data | | **Budget Management** | Not enough data | Not enough data | | **Dashboard** | Not enough data | Not enough data | | **Analytics & Reporting** | Not enough data | Not enough data | | **User, Role, and Access Management** | Not enough data | Not enough data | | **Integrations** | Not enough data | Not enough data | | **Reward API** | Not enough data | Not enough data | #### Agentic AI - Rewards and Incentives | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Cross-system Integration** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | ### Loyalty Management | Product | Score | Reviews | |---|---|---| | **360insights** | N/A | N/A | | **Salesforce Partner Cloud (formerly Salesforce PRM)** | N/A | N/A | #### Loyalty Experience | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Loyalty Engine** | Not enough data | Not enough data | | **Rewards** | Not enough data | Not enough data | | **Membership** | Not enough data | Not enough data | | **Personalization** | Not enough data | Not enough data | | **Gamification** | Not enough data | Not enough data | | **Loyalty Cards** | Not enough data | Not enough data | #### Loyalty Platform | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Communication Tools** | Not enough data | Not enough data | | **Customer Relationship Management (CRM)** | Not enough data | Not enough data | | **Loyalty Analytics** | Not enough data | Not enough data | | **Localization** | Not enough data | Not enough data | | **Integrations** | Not enough data | Not enough data | #### Agentic AI - Loyalty Management | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Autonomous Task Execution** | Not enough data | Not enough data | | **Cross-system Integration** | Not enough data | Not enough data | | **Adaptive Learning** | Not enough data | Not enough data | | **Proactive Assistance** | Not enough data | Not enough data | ### Partner Ecosystem Platforms | Product | Score | Reviews | |---|---|---| | **360insights** | N/A | N/A | | **Salesforce Partner Cloud (formerly Salesforce PRM)** | N/A | N/A | #### Account Mapping | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Common overlaps** | Not enough data | Not enough data | | **Mapping Segmentation** | Not enough data | Not enough data | | **Account Mapping Playbook** | Not enough data | Not enough data | #### Partner Discovery | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Competitive Discovery** | Not enough data | Not enough data | | **Social media discovery** | Not enough data | Not enough data | | **Content-Based Discovery** | Not enough data | Not enough data | #### Partner Collaboration | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Brand Messaging** | Not enough data | Not enough data | | **Offer Management** | Not enough data | Not enough data | | **Catalog Management** | Not enough data | Not enough data | #### Analytics | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Conversion Tracking** | Not enough data | Not enough data | | **Customer value tracking** | Not enough data | Not enough data | | **ROI Measurement** | Not enough data | Not enough data | #### Integrations | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Data warehouse Integration** | Not enough data | Not enough data | | **CRM Integration** | Not enough data | Not enough data | | **Account-Based Marketing Software Integration** | Not enough data | Not enough data | ### Channel Incentives Management (CIM) | Product | Score | Reviews | |---|---|---| | **360insights** | N/A | N/A | | **Salesforce Partner Cloud (formerly Salesforce PRM)** | N/A | N/A | #### Incentives Management | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Analytics/Reporting** | Not enough data | Not enough data | | **Customization** | Not enough data | Not enough data | | **Gamification** | Not enough data | Not enough data | | **Design & Creation** | Not enough data | Not enough data | #### Incentive Types | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Rewards** | Not enough data | Not enough data | | **SPIFs** | Not enough data | Not enough data | | **Discounts** | Not enough data | Not enough data | | **MDF Management** | Not enough data | Not enough data | | **Rebate Management** | Not enough data | Not enough data | | **Other Incentive Programs** | Not enough data | Not enough data | ### Rebate Management | Product | Score | Reviews | |---|---|---| | **360insights** | N/A | N/A | | **Salesforce Partner Cloud (formerly Salesforce PRM)** | N/A | N/A | #### Rebate Program - Rebate Management | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Rebate agreements** | Not enough data | Not enough data | | **Rebate calculation** | Not enough data | Not enough data | | **Program creation** | Not enough data | Not enough data | | **Rebate match** | Not enough data | Not enough data | #### Analytics & Reporting - Rebate Management | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Rebate programs** | Not enough data | Not enough data | | **Vizualization** | Not enough data | Not enough data | | **Prediction** | Not enough data | Not enough data | #### Collaboration - Rebate Management | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Internal Communication** | Not enough data | Not enough data | | **External Communication** | Not enough data | Not enough data | #### Integration - Rebate Management | Feature | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Sales Data source** | Not enough data | Not enough data | | **Payments** | Not enough data | Not enough data | --- ## Categories **Shared Categories (3):** [Partner Relationship Management (PRM) Software](https://www.g2.com/categories/partner-relationship-management-prm), [Channel Incentives Management (CIM) Software](https://www.g2.com/categories/channel-incentives-management-cim), [Partner Ecosystem Platforms Software](https://www.g2.com/categories/partner-ecosystem-platforms) **Unique to 360insights (3):** [Loyalty Management Software](https://www.g2.com/categories/loyalty-management), [Rewards and Incentives Software](https://www.g2.com/categories/rewards-and-incentives), [Rebate Management Software](https://www.g2.com/categories/rebate-management) --- ## Reviewer Demographics ### By Company Size | Segment | 360insights | Salesforce Partner Cloud (formerly Salesforce PRM) | |---|---|---| | **Small-Business** | 6.3% | 26.2% | | **Mid-Market** | 56.3% | 44.2% | | **Enterprise** | 37.5% | 29.6% | ### By Industry #### 360insights - **Information Technology and Services:** 25.0% - **Manufacturing:** 6.3% - **Wholesale:** 6.3% - **Staffing and Recruiting:** 6.3% - **Sports:** 6.3% - **Primary/Secondary Education:** 6.3% - **Online Media:** 6.3% - **Market Research:** 6.3% - **Insurance:** 6.3% - **Information Services:** 6.3% - **Other:** 18.8% #### Salesforce Partner Cloud (formerly Salesforce PRM) - **Information Technology and Services:** 15.4% - **Computer Software:** 10.8% - **Financial Services:** 7.7% - **Consulting:** 3.5% - **Hospital & Health Care:** 3.5% - **Non-Profit Organization Management:** 3.5% - **Accounting:** 3.1% - **Education Management:** 3.1% - **Manufacturing:** 2.7% - **Telecommunications:** 2.7% - **Other:** 44.2% --- ## Alternatives ### Alternatives to 360insights - [Impartner PRM](https://www.g2.com/products/impartner-prm/reviews) — 4.5/5 stars (559 reviews) - [Channelscaler](https://www.g2.com/products/channelscaler/reviews) — 4.4/5 stars (452 reviews) - [ZINFI Unified Partner Management (UPM)](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews) — 4.9/5 stars (705 reviews) - [Unifyr](https://www.g2.com/products/unifyr-unifyr/reviews) — 4.4/5 stars (501 reviews) - [Tango](https://www.g2.com/products/blackhawk-network-tango/reviews) — 4.7/5 stars (525 reviews) - [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2216 reviews) - [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews) — 4.6/5 stars (1580 reviews) - [PartnerStack](https://www.g2.com/products/partnerstack/reviews) — 4.7/5 stars (918 reviews) - [AdvantageClub.ai](https://www.g2.com/products/advantageclub-ai/reviews) — 4.8/5 stars (859 reviews) - [LoyaltyLion](https://www.g2.com/products/loyaltylion/reviews) — 4.6/5 stars (588 reviews) ### Alternatives to Salesforce Partner Cloud (formerly Salesforce PRM) - [PartnerStack](https://www.g2.com/products/partnerstack/reviews) — 4.7/5 stars (918 reviews) - [ZINFI Unified Partner Management (UPM)](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews) — 4.9/5 stars (705 reviews) - [Impartner PRM](https://www.g2.com/products/impartner-prm/reviews) — 4.5/5 stars (559 reviews) - [Channelscaler](https://www.g2.com/products/channelscaler/reviews) — 4.4/5 stars (452 reviews) - [Unifyr](https://www.g2.com/products/unifyr-unifyr/reviews) — 4.4/5 stars (501 reviews) - [impact.com](https://www.g2.com/products/impact-com/reviews) — 4.4/5 stars (2216 reviews) - [Crossbeam](https://www.g2.com/products/crossbeam/reviews) — 4.8/5 stars (396 reviews) - [Magentrix PRM](https://www.g2.com/products/magentrix-prm/reviews) — 4.6/5 stars (126 reviews) - [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews) — 4.6/5 stars (1580 reviews) - [The Ansira platform](https://www.g2.com/products/the-ansira-platform/reviews) — 4.9/5 stars (283 reviews) --- ## Top Discussions ### 360insights No discussions available for this product. ### Salesforce Partner Cloud (formerly Salesforce PRM) No discussions available for this product. --- **Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/360insights-vs-salesforce-partner-cloud-formerly-salesforce-prm)