# 360Dialog vs Bird Comparison
---
## AI Generated Summary
- **G2 reviewers report** that 360Dialog excels in customer support, with users highlighting the **responsiveness** of their support team. Many appreciate how quickly agents can address onboarding and API messaging issues, providing a sense of confidence in resolving technical challenges.
- **Users say** that 360Dialog's WhatsApp Business API integration is both **reliable** and **flexible** , making it easier for businesses to implement advanced setups. The structured onboarding process is noted for its effectiveness, allowing users to manage their communications seamlessly.
- **Reviewers mention** that Bird offers an **intuitive UI** for managing WhatsApp inboxes, which simplifies the user experience. This feature is particularly beneficial for businesses handling high message volumes, as it allows for **scalability** without compromising performance.
- **According to verified reviews** , 360Dialog stands out with its **ease of use** and **setup** , receiving higher ratings than Bird. Users find the initial setup process straightforward, often comparing it to sending a simple message, which enhances overall user satisfaction.
- **G2 reviewers highlight** that while Bird provides a robust API for custom integrations, it falls short in areas like **documentation** and **professional support**. Users have expressed a desire for more comprehensive resources and assistance, which can hinder their experience.
- **Users report** that 360Dialog's overall quality and satisfaction metrics are significantly higher than Bird's, with many praising the **simplicity of the UX/UI** and the effectiveness of WhatsApp communication compared to traditional email exchanges, making it a preferred choice for small businesses.



| | 360Dialog | Bird | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 3.9 out of 5 | 
| **Total Reviews** | 63 | 73 | 
| **Largest Market Segment** | Small-Business (74.5% of reviews) | Small-Business (78.3% of reviews) | 
| **Entry Level Price** | Starting at €500.00 Per Month | No pricing available | 

---
## Top Pros & Cons

### 360Dialog

Pros:
- Customer Support (1 reviews)
- Ease of Use (1 reviews)

Cons:
- Downtime Issues (2 reviews)
- Poor Customer Support (2 reviews)

### Bird

Pros:
- Ease of Use (2 reviews)
- Intuitive (2 reviews)

Cons:
- Poor Customer Support (4 reviews)
- Expensive (3 reviews)

---
## Ratings Comparison
| Rating | 360Dialog | Bird | 
|---|---|---|
  | **Meets Requirements** | 8.6 (30 reviews) | 7.9 (60 reviews) | 
  | **Ease of Use** | 8.7 (30 reviews) | 8.2 (61 reviews) | 
  | **Ease of Setup** | 8.7 (26 reviews) | 8.0 (48 reviews) | 
  | **Ease of Admin** | 9.0 (14 reviews) | 8.2 (46 reviews) | 
  | **Quality of Support** | 9.1 (31 reviews) | 7.4 (57 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (14 reviews) | 7.6 (45 reviews) | 
  | **Product Direction (% positive)** | 8.9 (31 reviews) | 8.1 (55 reviews) | 

---
## Pricing

### 360Dialog

#### Entry-Level Pricing

Plan: WhatsApp Newsletter Marketing Automation

Price: Starting at €500.00 Per Month

Description: 360dialog is providing a powerful marketing automation customized for WhatsApp use cases around bulk messages

Key Features:
- Access to the WhatsApp Business API, increased service level
- Free WhatsApp inbox solution included

[Browse all 7 editions](https://www.g2.com/products/360dialog/pricing)

#### Free Trial

No

### Bird

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Conversational Marketing

| Product | Score | Reviews |
|---|---|---|
| **360Dialog** | 8.9/10 | 17 |
| **Bird** | N/A | N/A |

#### Messenger

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Sequencing** | 9.7 (6 reviews) | Not enough data | 
| **AI** | 7.9 (8 reviews) | Not enough data | 
| **Live Chat** | 9.8 (8 reviews) | Not enough data | 
| **Customization Interface** | 8.3 (6 reviews) | Not enough data | 

#### Channels

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Social Media** | 9.8 (8 reviews) | Not enough data | 
| **Website** | 9.0 (7 reviews) | Not enough data | 
| **Text Message (SMS)** | Not enough data | Not enough data | 
| **Voice Assistants** | Not enough data | Not enough data | 
| **Other** | 9.2 (10 reviews) | Not enough data | 

#### Customers

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Targeting** | 8.9 (6 reviews) | Not enough data | 
| **Profiles** | 8.7 (5 reviews) | Not enough data | 
| **Analytics** | 8.3 (5 reviews) | Not enough data | 
| **Lead Gathering** | 9.4 (6 reviews) | Not enough data | 
| **Sales Conversion** | 8.3 (5 reviews) | Not enough data | 

#### Agentic AI - Conversational Marketing

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **360Dialog** | N/A | N/A |
| **Bird** | N/A | N/A |

#### Text Messaging

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Bulk SMS** | Not enough data | Not enough data | 
| **Two-Way Text Messaging** | Not enough data | Not enough data | 
| **Text Scheduler** | Not enough data | Not enough data | 
| **Automatic Replies** | Not enough data | Not enough data | 
| **Automatic URL Shortening** | Not enough data | Not enough data | 
| **MMS Marketing** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Transactional SMS** | Not enough data | Not enough data | 

#### SMS Platform

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Reporting** | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | 
| **White Label** | Not enough data | Not enough data | 
| **Text-to-Landline** | Not enough data | Not enough data | 
| **Short Codes** | Not enough data | Not enough data | 
| **API Integration** | Not enough data | Not enough data | 

#### Agentic AI - SMS Marketing

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Communication Platform as a Service (CPaaS)

| Product | Score | Reviews |
|---|---|---|
| **360Dialog** | 8.1/10 | 21 |
| **Bird** | 6.1/10 | 15 |

#### Functionality

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Ease Of Integration** | 8.7 (18 reviews) | 6.6 (15 reviews) ✓ Verified | 
| **API Call Speed** | 9.0 (15 reviews) | 6.7 (13 reviews) ✓ Verified | 
| **Communication Varieties** | 7.0 (11 reviews) | 7.1 (15 reviews) ✓ Verified | 

#### Support

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Documentation** | 8.1 (14 reviews) | 5.4 (14 reviews) ✓ Verified | 
| **Community Support** | 7.6 (11 reviews) | Feature Not Available | 
| **Professional Support** | 8.4 (16 reviews) | 4.8 (14 reviews) ✓ Verified | 

### WhatsApp Marketing

| Product | Score | Reviews |
|---|---|---|
| **360Dialog** | 9.5/10 | 6 |
| **Bird** | N/A | N/A |

#### WhatsApp Messaging - WhatsApp Marketing

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Transactional Messages** | 9.7 (5 reviews) | Not enough data | 
| **Bulk WhatsApp Messaging** | 9.0 (5 reviews) | Not enough data | 
| **Conversational Messaging** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Promotional Messages** | Not enough data | Not enough data | 
| **Automated Replies** | Not enough data | Not enough data | 

#### WhatsApp Business Platform - WhatsApp Marketing

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Segmentation** | Not enough data | Not enough data | 
| **API Integration** | 9.7 (6 reviews) | Not enough data | 
| **WhatsApp Commerce** | Not enough data | Not enough data | 
| **Analytics** | Not enough data | Not enough data | 

### Mobile Marketing

| Product | Score | Reviews |
|---|---|---|
| **360Dialog** | N/A | N/A |
| **Bird** | N/A | N/A |

#### Analysis

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Application Attribution** | Not enough data | Not enough data | 
| **Campaign Analysis** | Not enough data | Not enough data | 
| **Uninstall Tracking** | Not enough data | Not enough data | 
| **Custom Dashboards** | Not enough data | Not enough data | 

#### Campaigns

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Proximity Marketing** | Not enough data | Not enough data | 
| **Push Notifications** | Not enough data | Not enough data | 
| **Bulk SMS** | Not enough data | Not enough data | 
| **Two-Way Text Messaging** | Not enough data | Not enough data | 
| **Email Campaigns** | Not enough data | Not enough data | 
| **Audience Segmentation** | Not enough data | Not enough data | 

#### Engagement

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Coupons and Promotions** | Not enough data | Not enough data | 

#### Platform

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Optimization** | Not enough data | Not enough data | 
| **Integrations - Mobile Marketing** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 

#### Agentic AI - Mobile Marketing

| Feature | 360Dialog | Bird | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [WhatsApp Marketing Software](https://www.g2.com/categories/whatsapp-marketing), [Communication Platform as a Service (cPaaS) Platforms](https://www.g2.com/categories/communication-platform-as-a-service-cpaas)

**Unique to 360Dialog (1):** [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing)

**Unique to Bird (2):** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing)


---
## Reviewer Demographics

### By Company Size

| Segment | 360Dialog | Bird | 
|---|---|---|
| **Small-Business** | 74.5% | 78.3% | 
| **Mid-Market** | 23.6% | 17.4% | 
| **Enterprise** | 1.8% | 4.3% | 

### By Industry

#### 360Dialog

- **Information Technology and Services:** 38.5%
- **Computer Software:** 10.3%
- **Automotive:** 7.7%
- **Construction:** 5.1%
- **Airlines/Aviation:** 2.6%
- **Banking:** 2.6%
- **Entertainment:** 2.6%
- **Farming:** 2.6%
- **Food Production:** 2.6%
- **Hospital & Health Care:** 2.6%
- **Other:** 23.1%

#### Bird

- **Computer Software:** 14.5%
- **Information Technology and Services:** 14.5%
- **Leisure, Travel & Tourism:** 7.2%
- **Financial Services:** 5.8%
- **Non-Profit Organization Management:** 5.8%
- **Construction:** 2.9%
- **Consumer Electronics:** 2.9%
- **Hospital & Health Care:** 2.9%
- **Electrical/Electronic Manufacturing:** 2.9%
- **Market Research:** 2.9%
- **Other:** 37.7%

---
## Alternatives

### Alternatives to 360Dialog

- [Twilio](https://www.g2.com/products/twilio/reviews) — 4.1/5 stars (518 reviews)
- [Wati](https://www.g2.com/products/wati/reviews) — 4.6/5 stars (478 reviews)
- [Vonage Communications APIs](https://www.g2.com/products/vonage-communications-apis/reviews) — 4.2/5 stars (404 reviews)
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- [CleverTap](https://www.g2.com/products/clevertap/reviews) — 4.6/5 stars (651 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)

### Alternatives to Bird

- [Plivo](https://www.g2.com/products/plivo/reviews) — 4.5/5 stars (746 reviews)
- [Twilio](https://www.g2.com/products/twilio/reviews) — 4.1/5 stars (518 reviews)
- [Vonage Communications APIs](https://www.g2.com/products/vonage-communications-apis/reviews) — 4.2/5 stars (404 reviews)
- [Infobip](https://www.g2.com/products/infobip/reviews) — 4.3/5 stars (58 reviews)
- [Telnyx CPaaS](https://www.g2.com/products/telnyx-cpaas/reviews) — 4.7/5 stars (525 reviews)
- [Bandwidth](https://www.g2.com/products/bandwidth-bandwidth/reviews) — 4.4/5 stars (504 reviews)
- [Podium](https://www.g2.com/products/podium/reviews) — 4.6/5 stars (2095 reviews)
- [Wati](https://www.g2.com/products/wati/reviews) — 4.6/5 stars (478 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1350 reviews)
- [Braze](https://www.g2.com/products/braze/reviews) — 4.5/5 stars (1681 reviews)

---
## Top Discussions

### 360Dialog

No discussions available for this product.

### Bird

- Title: [Help Center](https://www.g2.com/discussions/support-7283bd03-8fbc-4b4a-bc33-0d1748b3ec9b) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Explore our Help Center where your most common questions are answered:

https://support.messagebird.com/hc/en-us"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/360dialog-vs-messagebird-bird)