# 123RF vs Shutterstock Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Shutterstock excels in user experience, with many praising its **clean and intuitive interface** that makes finding and downloading high-quality images and videos a breeze. Users appreciate the powerful search filters that help them quickly narrow down their options, making it a go-to choice for many.
- **Users say** that 123RF offers a vast selection of images and videos, highlighting its ability to provide content on virtually any topic. Reviewers mention that the platform is **easy to use** and affordable, making it a solid option for small businesses looking for diverse media.
- **According to verified reviews** , Shutterstock has a significantly larger user base, reflected in its total number of reviews. With over 650 reviews compared to 20 for 123RF, users can feel more confident in the reliability of Shutterstock's offerings and support.
- **Reviewers mention** that while both platforms have similar star ratings, Shutterstock's overall G2 Score is notably higher, indicating a stronger performance in customer satisfaction and market presence. This suggests that users may find more consistent quality and support with Shutterstock.
- **G2 reviewers report** that 123RF shines in its affordability and the quantity of content available, including AI-generated options. Users appreciate the platform's ability to provide **quality videos** and images at a lower price point, making it an attractive choice for budget-conscious buyers.
- **Users say** that while Shutterstock offers a wide range of stock media, some find it slightly less affordable compared to 123RF. However, they often feel that the investment is justified due to the **quality and variety** of content available, which can be crucial for businesses needing specific visuals.



| | 123RF | Shutterstock | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 21 | 656 | 
| **Largest Market Segment** | Small-Business (95.0% of reviews) | Small-Business (62.1% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### 123RF

Pros:
- Ease of Finding (1 reviews)
- Ease of Use (1 reviews)

Cons:
- High Premium Cost (1 reviews)
- Pricing Issues (1 reviews)

### Shutterstock

Pros:
- Images (50 reviews)
- Quality (36 reviews)

Cons:
- Expensive (33 reviews)
- Cost (18 reviews)

---
## Ratings Comparison
| Rating | 123RF | Shutterstock | 
|---|---|---|
  | **Meets Requirements** | 8.6 (15 reviews) | 8.9 (522 reviews) | 
  | **Ease of Use** | 9.2 (15 reviews) | 9.1 (526 reviews) | 
  | **Ease of Setup** | 9.2 (6 reviews) | 9.1 (173 reviews) | 
  | **Ease of Admin** | Not enough data | 9.0 (123 reviews) | 
  | **Quality of Support** | 8.2 (12 reviews) | 8.4 (433 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.7 (6 reviews) | 8.7 (125 reviews) | 
  | **Product Direction (% positive)** | 8.3 (14 reviews) | 8.0 (507 reviews) | 

---
## Pricing

### 123RF

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Shutterstock

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Stock Footage

| Product | Score | Reviews |
|---|---|---|
| **123RF** | N/A | N/A |
| **Shutterstock** | 7.8/10 | 226 |

#### Pricing

| Feature | 123RF | Shutterstock | 
|---|---|---|
| **Free Footage** | Not enough data | 6.7 (146 reviews) | 
| **Pay Per Image** | Not enough data | 7.5 (157 reviews) | 
| **Subscription** | Not enough data | 8.0 (173 reviews) | 

#### Media

| Feature | 123RF | Shutterstock | 
|---|---|---|
| **360/VR** | Not enough data | Feature Not Available | 
| **Animation** | Not enough data | 7.7 (121 reviews) | 
| **4K High Definition** | Not enough data | 8.6 (155 reviews) | 

#### Agentic AI - Stock Footage

| Feature | 123RF | Shutterstock | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 8.0 (37 reviews) | 

### Stock Music

| Product | Score | Reviews |
|---|---|---|
| **123RF** | N/A | N/A |
| **Shutterstock** | 8.7/10 | 112 |

#### Media

| Feature | 123RF | Shutterstock | 
|---|---|---|
| **Sounds Effects** | Not enough data | 8.5 (78 reviews) | 
| **Genre Tagging** | Not enough data | 8.5 (77 reviews) | 

#### Pricing

| Feature | 123RF | Shutterstock | 
|---|---|---|
| **Royalty Free** | Not enough data | 8.4 (85 reviews) | 
| **Pay Per Track** | Not enough data | 8.0 (67 reviews) | 
| **Subscription** | Not enough data | 8.3 (76 reviews) | 

#### Agentic AI - Stock Music

| Feature | 123RF | Shutterstock | 
|---|---|---|
| **Cross-system Integration** | Not enough data | 8.3 (28 reviews) | 

---
## Categories
**Shared Categories (3):** [Stock Footage Software](https://www.g2.com/categories/stock-footage), [Stock Photos Websites](https://www.g2.com/categories/stock-photos), [Stock Music Software](https://www.g2.com/categories/stock-music)




---
## Reviewer Demographics

### By Company Size

| Segment | 123RF | Shutterstock | 
|---|---|---|
| **Small-Business** | 95.0% | 62.1% | 
| **Mid-Market** | 5.0% | 30.4% | 
| **Enterprise** | 0% | 7.5% | 

### By Industry

#### 123RF

- **Public Relations and Communications:** 20.0%
- **Marketing and Advertising:** 15.0%
- **Wholesale:** 5.0%
- **Retail:** 5.0%
- **Real Estate:** 5.0%
- **Primary/Secondary Education:** 5.0%
- **Law Practice:** 5.0%
- **Information Technology and Services:** 5.0%
- **Health, Wellness and Fitness:** 5.0%
- **Graphic Design:** 5.0%
- **Other:** 25.0%

#### Shutterstock

- **Marketing and Advertising:** 18.3%
- **Graphic Design:** 9.1%
- **Design:** 6.3%
- **Computer Software:** 4.9%
- **Information Technology and Services:** 4.9%
- **Consumer Services:** 4.5%
- **Health, Wellness and Fitness:** 2.7%
- **Financial Services:** 2.3%
- **Media Production:** 2.0%
- **Higher Education:** 2.0%
- **Other:** 43.0%

---
## Alternatives

### Alternatives to 123RF

- [iStock](https://www.g2.com/products/getty-images-istock/reviews) — 3.5/5 stars (117 reviews)
- [Adobe Stock](https://www.g2.com/products/adobe-adobe-stock/reviews) — 4.3/5 stars (193 reviews)
- [Storyblocks](https://www.g2.com/products/storyblocks/reviews) — 4.6/5 stars (423 reviews)
- [Dreamstime](https://www.g2.com/products/dreamstime/reviews) — 4.3/5 stars (646 reviews)
- [Vecteezy](https://www.g2.com/products/vecteezy/reviews) — 4.7/5 stars (8476 reviews)
- [Flickr](https://www.g2.com/products/flickr/reviews) — 4.1/5 stars (332 reviews)
- [Magnific](https://www.g2.com/products/magnific/reviews) — 4.7/5 stars (171 reviews)
- [Depositphotos](https://www.g2.com/products/depositphotos-inc-depositphotos/reviews) — 4.4/5 stars (45 reviews)
- [PixaBay](https://www.g2.com/products/pixabay/reviews) — 4.4/5 stars (164 reviews)
- [VistaCreate](https://www.g2.com/products/vistacreate/reviews) — 4.5/5 stars (171 reviews)

### Alternatives to Shutterstock

- [Storyblocks](https://www.g2.com/products/storyblocks/reviews) — 4.6/5 stars (423 reviews)
- [iStock](https://www.g2.com/products/getty-images-istock/reviews) — 3.5/5 stars (117 reviews)
- [Vecteezy](https://www.g2.com/products/vecteezy/reviews) — 4.7/5 stars (8476 reviews)
- [Adobe Stock](https://www.g2.com/products/adobe-adobe-stock/reviews) — 4.3/5 stars (193 reviews)
- [PixaBay](https://www.g2.com/products/pixabay/reviews) — 4.4/5 stars (164 reviews)
- [Pexels](https://www.g2.com/products/pexels/reviews) — 4.6/5 stars (112 reviews)
- [JumpStory](https://www.g2.com/products/jumpstory/reviews) — 4.3/5 stars (69 reviews)
- [Dreamstime](https://www.g2.com/products/dreamstime/reviews) — 4.3/5 stars (646 reviews)
- [Flickr](https://www.g2.com/products/flickr/reviews) — 4.1/5 stars (332 reviews)
- [Magnific](https://www.g2.com/products/magnific/reviews) — 4.7/5 stars (171 reviews)

---
## Top Discussions

### 123RF

No discussions available for this product.

### Shutterstock

- Title: [Can I download the videos from Shutterstock which are greater than 3minutes](https://www.g2.com/discussions/can-i-download-the-videos-from-shutterstock-which-are-greater-than-3minutes) — 1 comment, 1 upvote
  > **Top comment:** "NO, because it is basically use for crate background video for our real video."
- Title: [Does anyone have an issue with this site? It's been super helpful to me.](https://www.g2.com/discussions/does-anyone-have-an-issue-with-this-site-it-s-been-super-helpful-to-me) — 1 comment, 1 upvote
  > **Top comment:** "I downloaded three images from a 10-image trial account. Next day, my account was suspended. They replied: "Your Shutterstock account has been terminated and..."
- Title: [are you wantl get earn from your photography hobbys ?](https://www.g2.com/discussions/are-you-wantl-get-earn-from-your-photography-hobbys) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."
- Title: [Why is my photo so difficult for the shutterstock to accept?](https://www.g2.com/discussions/42554-why-is-my-photo-so-difficult-for-the-shutterstock-to-accept) — 1 comment, 1 upvote
  > **Top comment:** "Please simplify the requirements, because it is very difficult for beginners to accept photos"
- Title: [Can you please make an in between price range around $200](https://www.g2.com/discussions/26411-can-you-please-make-an-in-between-price-range-around-200) — 1 comment, 1 upvote
  > **Top comment:** "Shutterstock will work with you on a plan that will reduce the cost of each image. "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/123rf-vs-shutterstock-shutterstock)