# 123FormBuilder vs Formstack Forms Comparison
---
## AI Generated Summary
- **G2 reviewers report** that 123FormBuilder excels in **ease of use** , with many users appreciating its intuitive drag-and-drop interface that allows for quick form creation without any coding knowledge. One user highlighted how straightforward it is to publish forms in just minutes.
- **Users say** that Formstack Forms offers robust **customization options** , particularly through its logic editor, which allows for extensive customization of forms. Reviewers have noted that this feature is unique and helps manage complex workflows effectively.
- **According to verified reviews** , 123FormBuilder stands out for its **quality of support** , with users mentioning that the program sends email notifications for each submission, enabling quick responses to incoming data. This feature enhances user engagement and responsiveness.
- **Reviewers mention** that Formstack Forms simplifies the form creation process, making it accessible for users with no prior experience. This ease of use is complemented by its ability to integrate smoothly with other platforms, which users find beneficial for centralizing data.
- **G2 reviewers highlight** that while 123FormBuilder has a strong focus on small businesses, it provides excellent features for survey creation, scoring a perfect 10. Users appreciate the variety of question types and the ability to create multilingual surveys, making it versatile for different audiences.
- **Users report** that Formstack Forms, while slightly less user-friendly, offers valuable features for **workflow management** and approvals, which are essential for mid-market companies. This capability allows teams to handle complex forms and processes more efficiently.



| | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 175 | 470 | 
| **Largest Market Segment** | Small-Business (62.6% of reviews) | Mid-Market (46.0% of reviews) | 
| **Entry Level Price** | $49.00 Per Month | No pricing available | 

---
## Top Pros & Cons

### 123FormBuilder

Pros:
- Ease of Creation (4 reviews)
- Ease of Use (4 reviews)

Cons:
- Delays (1 reviews)
- Difficult Customization (1 reviews)

### Formstack Forms

Pros:
- Ease of Use (43 reviews)
- Integrations (28 reviews)

Cons:
- Limited Customization (13 reviews)
- Form Design (11 reviews)

---
## Ratings Comparison
| Rating | 123FormBuilder | Formstack Forms | 
|---|---|---|
  | **Meets Requirements** | 8.9 (120 reviews) | 8.7 (378 reviews) | 
  | **Ease of Use** | 9.0 (120 reviews) | 8.7 (383 reviews) | 
  | **Ease of Setup** | 9.1 (77 reviews) | 8.7 (272 reviews) | 
  | **Ease of Admin** | 9.0 (74 reviews) | 8.9 (271 reviews) | 
  | **Quality of Support** | 8.6 (104 reviews) | 8.1 (330 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (67 reviews) | 8.7 (254 reviews) | 
  | **Product Direction (% positive)** | 7.2 (92 reviews) | 8.0 (367 reviews) | 

---
## Pricing

### 123FormBuilder

#### Entry-Level Pricing

Plan: Platinum Plan

Price: $49.00 Per Month

Description: For individuals or growing teams that need advanced features. Collect payments and build smart forms.

Key Features:
- 100 Forms
- 20,000 Submissions
- 10GB Storage

[Browse all 5 editions](https://www.g2.com/products/123formbuilder/pricing)

#### Free Trial

No

### Formstack Forms

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

---
## Features Comparison By Category

### Lead Generation

| Product | Score | Reviews |
|---|---|---|
| **123FormBuilder** | N/A | N/A |
| **Formstack Forms** | N/A | N/A |

#### Lead Generation

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Lead Builder** | Not enough data | Not enough data | 
| **CRM Integration** | Not enough data | Not enough data | 
| **Marketing Automation Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Data Import & Export Tools** | Not enough data | Not enough data | 

### Lead Capture

| Product | Score | Reviews |
|---|---|---|
| **123FormBuilder** | N/A | N/A |
| **Formstack Forms** | N/A | N/A |

#### Lead Monitoring

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Features** | Not enough data | Not enough data | 
| **Performance** | Not enough data | Not enough data | 
| **Identification** | Not enough data | Not enough data | 

#### Agentic AI - Lead Capture

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 

#### Data Capture

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Mobile** | Not enough data | Not enough data | 
| **Websites** | Not enough data | Not enough data | 
| **Social Media** | Not enough data | Not enough data | 
| **Data** | Not enough data | Not enough data | 

#### Analytics

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Export/Import** | Not enough data | Not enough data | 
| **Reporting** | Not enough data | Not enough data | 

#### Customization

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Forms** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Integration** | Not enough data | Not enough data | 

### Survey

| Product | Score | Reviews |
|---|---|---|
| **123FormBuilder** | 8.7/10 | 9 |
| **Formstack Forms** | 8.4/10 | 59 |

#### Survey Management

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Survey Builder** | 10.0 (8 reviews) | 8.9 (57 reviews) | 
| **Question Types** | 10.0 (7 reviews) | 9.2 (55 reviews) | 
| **Templates** | 8.5 (8 reviews) | 8.2 (53 reviews) | 
| **Survey Distribution** | 9.3 (7 reviews) | 8.3 (47 reviews) | 

#### Survey Customization

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Branching/Skip Logic** | 8.0 (5 reviews) | 8.5 (50 reviews) | 
| **Branding** | 6.7 (7 reviews) | 8.3 (51 reviews) | 
| **Multimedia Support** | 8.6 (6 reviews) | 8.0 (43 reviews) | 
| **Multilingual Surveys** | 8.3 (5 reviews) | 7.3 (38 reviews) | 

#### Survey Insights

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Reporting & Analytics** | 9.3 (5 reviews) | 8.0 (50 reviews) | 
| **BI Tools Integration** | Not enough data | 7.8 (38 reviews) | 
| **Data Exporting** | 9.2 (6 reviews) | 8.9 (52 reviews) | 
| **Permissions** | 8.1 (6 reviews) | 8.8 (49 reviews) | 

#### Agentic AI - Survey

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Online Form Builder

| Product | Score | Reviews |
|---|---|---|
| **123FormBuilder** | 8.5/10 | 28 |
| **Formstack Forms** | 8.1/10 | 101 |

#### Customization

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Custom Fields** | 9.0 (24 reviews) | 8.6 (87 reviews) | 
| **Conditional Logic** | 8.6 (22 reviews) | 8.7 (85 reviews) | 
| **Multi-page Forms** | 8.9 (19 reviews) | 8.6 (82 reviews) | 
| **Design** | 8.5 (26 reviews) | 7.7 (90 reviews) | 

#### Additional Functionality

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Embedded Forms** | 9.0 (19 reviews) | 8.2 (83 reviews) | 
| **Offline Capability** | 6.7 (12 reviews) | 6.8 (72 reviews) | 
| **Notifications** | 8.9 (19 reviews) | 8.7 (85 reviews) | 
| **Payments** | 8.2 (11 reviews) | 7.2 (75 reviews) | 
| **Mobile Forms** | 8.5 (19 reviews) | 8.5 (83 reviews) | 

### Salesforce AppExchange Apps

| Product | Score | Reviews |
|---|---|---|
| **123FormBuilder** | N/A | N/A |
| **Formstack Forms** | N/A | N/A |

#### Agentic AI - Salesforce AppExchange Apps

| Feature | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (3):** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder), [Salesforce AppExchange Apps](https://www.g2.com/categories/salesforce-appexchange-apps), [Survey Software](https://www.g2.com/categories/survey)

**Unique to 123FormBuilder (1):** [Lead Capture Software](https://www.g2.com/categories/lead-capture)



---
## Reviewer Demographics

### By Company Size

| Segment | 123FormBuilder | Formstack Forms | 
|---|---|---|
| **Small-Business** | 62.6% | 40.1% | 
| **Mid-Market** | 21.6% | 46.0% | 
| **Enterprise** | 15.8% | 13.9% | 

### By Industry

#### 123FormBuilder

- **Computer Software:** 8.2%
- **Information Technology and Services:** 7.6%
- **Marketing and Advertising:** 5.8%
- **Retail:** 3.5%
- **Education Management:** 2.9%
- **Higher Education:** 2.9%
- **Non-Profit Organization Management:** 2.9%
- **Events Services:** 2.3%
- **Financial Services:** 2.3%
- **Health, Wellness and Fitness:** 2.3%
- **Other:** 59.1%

#### Formstack Forms

- **Non-Profit Organization Management:** 13.0%
- **Higher Education:** 12.6%
- **Education Management:** 6.1%
- **Marketing and Advertising:** 5.2%
- **Hospital & Health Care:** 4.8%
- **Information Technology and Services:** 3.9%
- **Religious Institutions:** 3.3%
- **Health, Wellness and Fitness:** 2.8%
- **Primary/Secondary Education:** 2.6%
- **Financial Services:** 2.4%
- **Other:** 43.3%

---
## Alternatives

### Alternatives to 123FormBuilder

- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5211 reviews)
- [FormAssembly](https://www.g2.com/products/formassembly/reviews) — 4.5/5 stars (400 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1004 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (472 reviews)
- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23554 reviews)
- [Wufoo](https://www.g2.com/products/wufoo/reviews) — 4.2/5 stars (296 reviews)
- [WPForms](https://www.g2.com/products/wpforms/reviews) — 4.7/5 stars (971 reviews)
- [PandaDoc](https://www.g2.com/products/pandadoc/reviews) — 4.7/5 stars (3554 reviews)
- [forms.app](https://www.g2.com/products/forms-app/reviews) — 4.5/5 stars (498 reviews)
- [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) — 4.4/5 stars (1037 reviews)

### Alternatives to Formstack Forms

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) — 4.4/5 stars (23554 reviews)
- [Jotform](https://www.g2.com/products/jotform/reviews) — 4.7/5 stars (5211 reviews)
- [Typeform](https://www.g2.com/products/typeform/reviews) — 4.5/5 stars (1004 reviews)
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) — 4.4/5 stars (472 reviews)
- [FormAssembly](https://www.g2.com/products/formassembly/reviews) — 4.5/5 stars (400 reviews)
- [Wufoo](https://www.g2.com/products/wufoo/reviews) — 4.2/5 stars (296 reviews)
- [PandaDoc](https://www.g2.com/products/pandadoc/reviews) — 4.7/5 stars (3554 reviews)
- [Alchemer Survey](https://www.g2.com/products/alchemer-survey/reviews) — 4.4/5 stars (953 reviews)
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) — 4.4/5 stars (2063 reviews)
- [Adobe Acrobat Sign](https://www.g2.com/products/adobe-acrobat-sign/reviews) — 4.4/5 stars (1069 reviews)

---
## Top Discussions

### 123FormBuilder

- Title: [What is 123FormBuilder used for?](https://www.g2.com/discussions/what-is-123formbuilder-used-for) — 1 comment
  > **Top comment:** "Creating forms that can be used as a stand alone page, or embedded into other sites. You can collect payment, setup various email notifications, and much..."
- Title: [Microsoft block](https://www.g2.com/discussions/microsoft-block) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Hi there!

Sorry for the late reply, we missed your message. 
Can you please share some more details with our team at customercare@123formbuilder.com?..."
- Title: [Is it possible to "try" or see examples of file upload functionality before committing to an upgrade](https://www.g2.com/discussions/is-it-possible-to-try-or-see-examples-of-file-upload-functionality-before-committing-to-an-upgrade) — 1 comment, 1 upvote
  > **Top comment:** "Hello Andy, 

Sure thing, please contact our team at customercare@123formbuilder.com and they'll gladly set you up with a trial to test out our File Upload..."
- Title: [Why does this company think it's cool to scam people](https://www.g2.com/discussions/39365-why-does-this-company-think-it-s-cool-to-scam-people) — 1 comment, 1 upvote
  > **Top comment:** "Hi Patrick,

We also wrote to you on the reviews page. We understand your frustration with the new price plans. The word "updates" created confusion here..."

### Formstack Forms

- Title: [Does Formstack charge an extra fee for using payment processors?](https://www.g2.com/discussions/payment-processors) — 2 comments, 1 upvote
  > **Top comment:** "No, they do not"
- Title: [Is formstack free?](https://www.g2.com/discussions/is-formstack-free) — 1 comment
  > **Top comment:** "While formstack has a free demo option, there is no free option. For more info - https://www.formstack.com/pricing/online-forms"
- Title: [Is there a way to submit portions of a form?  For instance - when one section is complete, could that section be submitted and then remaining sections be marked as resume later?](https://www.g2.com/discussions/38818-is-there-a-way-to-submit-portions-of-a-form-for-instance-when-one-section-is-complete-could-that-section-be-submitted-and-then-remaining-sections-be-marked-as-resume-later) — 1 comment, 1 upvote
  > **Top comment:** "no"
- Title: [Will formstack to ever create a bill to have custom templates?](https://www.g2.com/discussions/25066-will-formstack-to-ever-create-a-bill-to-have-custom-templates) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."
- Title: [I would like to have training off campus on Formstack integread with Salesforce](https://www.g2.com/discussions/24988-i-would-like-to-have-training-off-campus-on-formstack-integread-with-salesforce) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/123formbuilder-vs-formstack-forms)