# Best Web Content Management Software

## How Many Web Content Management Software Products Does G2 Track?

**Total Products under this Category:** 389

### Category Stats (Jul 2026)

- **Average Rating:** 4.28/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Magnolia (+1.03%) - Among all products in this category, Magnolia recorded the largest rating increase compared to last month

_Last updated: July 26, 2026_

## How Does G2 Rank Web Content Management Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 30,700+ Authentic Reviews
- 389+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Web Content Management Software
 ![G2 Grid® for Web Content Management Software plotting products by satisfaction and market presence](https://www.g2.com/categories/web-content-management/grids.png?focus%5B%5D=130675&focus%5B%5D=1288&focus%5B%5D=16536&focus%5B%5D=1331985&focus%5B%5D=723&focus%5B%5D=4965&focus%5B%5D=1689&focus%5B%5D=2518)

Highlighted products: HubSpot Content Hub, Adobe Experience Manager, Webflow, Wix Studio, WordPress.org, Duda, Umbraco, and Sitecore Digital Experience Platform.

Underlying data: [Grid® JSON](https://www.g2.com/categories/web-content-management/grids.json?focus%5B%5D=hubspot-content-hub&focus%5B%5D=adobe-experience-manager&focus%5B%5D=webflow&focus%5B%5D=wix-studio&focus%5B%5D=wordpress-org&focus%5B%5D=duda&focus%5B%5D=umbraco&focus%5B%5D=sitecore-digital-experience-platform)

[
HubSpot Content Hub
](https://www.g2.com/products/hubspot-content-hub/reviews)

By [HubSpot](https://www.g2.com/sellers/hubspot)

[

4.5/5(2,011)

](https://www.g2.com/products/hubspot-content-hub/reviews)

What do users say?

Users consistently praise the ease of use and centralized content management of HubSpot Content Hub, highlighting how it simplifies the process of creating, organizing, and analyzing content. The plat

Pros and Cons

[
Ease of Use (135)
](https://www.g2.com/products/hubspot-content-hub/reviews?qs=pros-and-cons)[
Limited Customization (35)
](https://www.g2.com/products/hubspot-content-hub/reviews?qs=pros-and-cons)

### [HubSpot Content Hub](https://www.g2.com/products/hubspot-content-hub/reviews)

Content Hub provides tools to create, manage, and personalize content across the entire customer journey, addressing the modern challenge of producing high-volume, multi-channel, personalized content at scale. Core Value Proposition: Content Hub addresses three critical content challenges: creating sufficient content volume to support multi-channel strategies, managing content assets and permissions across distributed teams, and personalizing content at scale. The role of content has evolved beyond just a lead generation tool– marketers need to create more content than ever before, distribute it across more channels at more points in the customer journey, and make it highly personal to the buyer. Key Capabilities: Content Creation Tools: Content Hub provides website page builders, blog editors, landing page creators, and asset management systems within a unified platform, enabling content production without switching between multiple tools. Multi-Channel Distribution: The platform enables content publishing across websites, blogs, landing pages, and email from a single content library with consistent brand management and asset reuse. Personalization at Scale: Content Hub includes dynamic content functionality that adapts page elements, messaging, and calls-to-action based on visitor attributes, behavior, and customer journey stage. This enables personalization without creating separate page versions for each audience segment. Content Management: The platform provides tools that help marketing teams coordinate content production, maintain quality standards, and measure effectiveness. Content Hub vs. Alternatives: Unlike standalone content management systems lacking marketing context, Content Hub operates on the HubSpot CRM platform, enabling content personalization based on customer data. This connection between content and customer data enables relevant experiences traditional CMS platforms cannot deliver. Content Hub eliminates the need to purchase and integrate separate tools for website management, landing pages, blog hosting, and asset storage by providing these capabilities within the HubSpot ecosystem. Who Should Use Content Hub: Content Hub serves marketing teams producing content across multiple channels and journey stages, content managers coordinating distributed content production, and organizations requiring content personalization based on customer behavior. The platform scales content operations from small marketing teams to enterprise content organizations. Outcome: With Content Hub, marketers get everything they need to create and manage personalized content experiences across the customer journey at scale, shifting from reactive content production to strategic content programs.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1,887

#### How Do G2 Users Rate HubSpot Content Hub?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.8/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.2/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind HubSpot Content Hub?

- **Seller:** [HubSpot](https://www.g2.com/sellers/hubspot)
- **Company Website:** hubspot.com
- **Year Founded:** 2006
- **HQ Location:** Cambridge, Massachusetts, United States
- **Twitter:** @HubSpot  
784,270 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e7728cdccf3cd40d382e6159b493e5f6534eb2bfad47dc424c39639ed9e0ebf3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F68529%2F&secure%5Burl_type%5D=linkedin_company_website)  
12,158 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Digital Marketing Manager
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 53% Small, 40% Medium

#### What Do G2 Reviewers Say About HubSpot Content Hub?

_AI-generated summary from verified user reviews_

##### Pros

- Users find HubSpot Content Hub's **ease of use** enhances website creation, allowing for simple drag-and-drop editing.
- Users appreciate the **intuitive interface** of HubSpot Content Hub, enabling seamless content management and personalization within one ecosystem.
- Users love the **user-friendly interface and AI-assisted features** of HubSpot Content Hub, enhancing workflow efficiency and content management.
- Users love the **easy creation** features of HubSpot Content Hub, simplifying collaboration and boosting productivity for teams.
- Users find the **intuitive interface** of HubSpot Content Hub easy to learn and quick to navigate.

##### Cons

- Users find **limited customization** in HubSpot Content Hub, often requiring developer assistance for complex design needs.
- Users find a **steep learning curve** in HubSpot Content Hub due to its many features and limited advanced customization options.
- Users find the **pricing high** , particularly impacting smaller businesses that may not need all the features offered.
- Users feel limited by the **lack of customization** options in HubSpot, necessitating developer assistance for advanced designs.
- Users find the **interface confusing** , struggling with categorization and filter retention when navigating the HubSpot Content Hub.

#### What Are Recent G2 Reviews of HubSpot Content Hub?

**["Effortless Workflow Learning with HubSpot Content Hub"](https://www.g2.com/survey_responses/hubspot-content-hub-review-12566733)**

**Rating:** 4.0/5.0 stars

_— Harshit S._

[Read full review](https://www.g2.com/survey_responses/hubspot-content-hub-review-12566733)

**["Streamlined Content Management with HubSpot"](https://www.g2.com/survey_responses/hubspot-content-hub-review-12003464)**

**Rating:** 4.5/5.0 stars

_— Farman K._

[Read full review](https://www.g2.com/survey_responses/hubspot-content-hub-review-12003464)

#### What Are G2 Users Discussing About HubSpot Content Hub?

- [I'm stuck trying to use the SEO recommendations feature in HubSpot CMS Hub. How do I optimize my content effectively?](https://www.g2.com/discussions/i-m-stuck-trying-to-use-the-seo-recommendations-feature-in-hubspot-cms-hub-how-do-i-optimize-my-content-effectively) - 1 comment, 1 upvote
- [What is HubSpot CMS Hub used for?](https://www.g2.com/discussions/what-is-hubspot-cms-hub-used-for)
- [Is HubSpot a CRM or CMS?](https://www.g2.com/discussions/is-hubspot-a-crm-or-cms) - 1 comment, 1 upvote
- [What are the key features of CMS?](https://www.g2.com/discussions/what-are-the-key-features-of-cms)
- [What is HubSpot CMS Hub?](https://www.g2.com/discussions/what-is-hubspot-cms-hub) - 1 comment

[
Adobe
](https://www.g2.com/products/adobe-experience-manager/reviews)

By [Adobe](https://www.g2.com/sellers/adobe)

[

4.2/5(690)

](https://www.g2.com/products/adobe-experience-manager/reviews)

What do users say?

Users consistently praise Adobe Experience Manager for its ease of use and flexibility in managing content across multiple channels. The platform's ability to streamline workflows and enhance collabor

Pros and Cons

[
Ease of Use (160)
](https://www.g2.com/products/adobe-experience-manager/reviews?qs=pros-and-cons)[
Learning Curve (119)
](https://www.g2.com/products/adobe-experience-manager/reviews?qs=pros-and-cons)

### [Adobe Experience Manager](https://www.g2.com/products/adobe-experience-manager/reviews)

Adobe Experience Manager (AEM) is an agentic content system built for the agentic era, when brands must be discovered, cited, and trusted across human visitors and AI agents simultaneously. Unlike headless-only content management systems that solve for content availability (storing content and delivering it via API), AEM is architected for brand visibility: ensuring content performs once it reaches every surface, from web and mobile to LLMs and emerging agentic channels. What Adobe Experience Manager Is Experience Manager combines structured content management, digital asset management, agentic workflows, enterprise governance, and edge delivery in a single, natively integrated platform. Most enterprises already use AEM as a headless system of record powering mobile apps, multi-site experiences, and connected channels, while also gaining the presentation, delivery, and optimization layers that headless-only systems require customers to build or buy separately. Agentic CMS: The Foundation for AI Discovery AEM is designed as an agentic content management system. Structured, governed, fast content is what AI systems surface, cite, and trust. AEM's agent capabilities — including the Brand Experience Agent, Brand Governance Agent, and Content Advisor Agent — bring intelligence and automation across the content lifecycle: accelerating creation and migration, enforcing brand and compliance governance, and continuously optimizing experiences for both human and agentic traffic. Key Capabilities Experience Manager Sites: A modern decoupled architecture for creating and delivering personalized web and app experiences at scale, serving both headless (Content Fragments via GraphQL/REST) and full experience delivery needs. Experience Manager Assets:&nbsp;A digital asset management system to govern and activate assets, with native AI trained on a brand's data, voice, and creative DNA across regions and geographies. Experience Manager Forms:&nbsp;End-to-end digital enrollment integrated with back-end systems of record. AEM Sites Optimizer:&nbsp;Continuous optimization of performance, SEO, and discoverability (requires AEM Sites). LLM Optimizer:&nbsp;Purpose-built visibility into agentic traffic using real CDN signals, with brand-aware recommendations to improve how content is surfaced and cited by AI systems. Edge Delivery Services:&nbsp;Sub-second content delivery with personalization applied at the edge, built for agentic workflows where content is assembled and served in milliseconds. Experience Manager Guides&nbsp;and Learning Manager:&nbsp;Scalable component content management for documentation, knowledge, and support content, and an integrated learning management system. Differentiators Content + decisioning in one event loop:&nbsp;AEM integrates with Adobe Journey Optimizer and Real-Time CDP, making content decisions on unified customer profiles that draw on behavioral, transactional, and engagement signals, not on CRM records alone. Generative creation in the workflow:&nbsp;Adobe Firefly and generative content capabilities are embedded inside AEM's authoring environment as native capabilities, not adjacent integrations. Enterprise governance at scale:&nbsp;Multi-site, multi-brand, multi-language support with role-based access control, workflow approvals, and audit trails built in. Proven Results Brands using Adobe's optimization capabilities have seen measurable gains in AI-era visibility, including significant increases in LLM citation rates and AI-referral traffic, alongside improvements in page performance and organic visibility.

**Average Rating:** 4.2/5.0

**Total Reviews:** 662

#### How Do G2 Users Rate Adobe Experience Manager?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 7.9/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.9/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Adobe Experience Manager?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Company Website:** adobe.com
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Consultant
- **Top Industries:** Information Technology and Services, Marketing and Advertising
- **Company Size:** 48% Large, 25% Small

#### What Do G2 Reviewers Say About Adobe Experience Manager?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Adobe Experience Manager, streamlining content management and enhancing overall efficiency.
- Users value the **efficient content management** capabilities of Adobe Experience Manager, enhancing productivity and user experience significantly.
- Users value the **efficiency and seamless integration** of Adobe Experience Manager, enhancing content management across channels.
- Users value the **customization capabilities** of Adobe Experience Manager, enabling tailored solutions for diverse marketing needs.
- Users value the **seamless integrations** of Adobe Experience Manager, enhancing efficiency and personalization across channels.

##### Cons

- Users struggle with the **steep learning curve** , making it difficult for new authors to quickly adapt and setup.
- Users find the **complex usability** of Adobe Experience Manager challenging, particularly for non-technical individuals and new authors.
- Users find the **learning curve too steep** , making the initial setup and mastery of Adobe Experience Manager challenging.
- Users find the **high costs** and steep learning curve of Adobe Experience Manager challenging, especially for beginners.
- Users find the **steep learning curve** daunting, making initial setup and customization challenging for non-technical individuals.

#### What Are Recent G2 Reviews of Adobe Experience Manager?

**["Powerful, All-in-One Dashboard for Managing Multiple Projects"](https://www.g2.com/survey_responses/adobe-experience-manager-review-12754863)**

**Rating:** 4.0/5.0 stars

_— Himanshu J._

[Read full review](https://www.g2.com/survey_responses/adobe-experience-manager-review-12754863)

**["Adobe Experience Manager Makes Content and Digital Asset Management Easy"](https://www.g2.com/survey_responses/adobe-experience-manager-review-12821930)**

**Rating:** 5.0/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/adobe-experience-manager-review-12821930)

#### What Are G2 Users Discussing About Adobe Experience Manager?

- [What is Adobe Experience Manager used for?](https://www.g2.com/discussions/what-is-adobe-experience-manager-used-for) - 1 comment
- [What is Adobe Experience Manager Assets used for?](https://www.g2.com/discussions/what-is-adobe-experience-manager-assets-used-for)
- [Who uses Adobe Experience Manager?](https://www.g2.com/discussions/who-uses-adobe-experience-manager) - 1 comment
- [What is the Adobe Experience platform?](https://www.g2.com/discussions/what-is-the-adobe-experience-platform)
- [What is Adobe Experience Manager assets?](https://www.g2.com/discussions/what-is-adobe-experience-manager-assets)

[
Webflow
](https://www.g2.com/products/webflow/reviews)

By [Webflow](https://www.g2.com/sellers/webflow)

[

4.4/5(995)

](https://www.g2.com/products/webflow/reviews)

What do users say?

Users consistently praise Webflow for its design flexibility and intuitive interface, which allow both technical and non-technical users to create professional websites without extensive coding knowle

Pros and Cons

[
Ease of Use (246)
](https://www.g2.com/products/webflow/reviews?qs=pros-and-cons)[
Learning Curve (109)
](https://www.g2.com/products/webflow/reviews?qs=pros-and-cons)

### [Webflow](https://www.g2.com/products/webflow/reviews)

Webflow is the agentic web marketing platform for high-performing teams. Marketers, designers, and developers collaborate in Webflow to build distinctive web experiences that grow their brand, rank in AI search, and drive real revenue, all without the complexity of a Frankenstack or the cost of constant replatforming. Built-in AI accelerates creation, optimization, and automation, while audit trails and permissions ensure teams stay in control. Over 300,000 companies and 2,000+ Certified Partners trust Webflow to power enterprise-grade web experiences worldwide.

**Average Rating:** 4.4/5.0

**Total Reviews:** 981

#### How Do G2 Users Rate Webflow?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.6/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 7.7/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Webflow?

- **Seller:** [Webflow](https://www.g2.com/sellers/webflow)
- **Year Founded:** 2012
- **HQ Location:** San Francisco, California
- **Twitter:** @webflowapp  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bffcbe8d6fdc31a1521950b82fb2f27d4919889aff696abdf3c423dd533996e6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3502352%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,729 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, Web Developer
- **Top Industries:** Design, Marketing and Advertising
- **Company Size:** 69% Small, 22% Medium

#### What Do G2 Reviewers Say About Webflow?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **ease of use** of Webflow, appreciating its intuitive interface and quick website building capabilities.
- Users value the **intuitive visual control** of Webflow, empowering them to create responsive sites effortlessly.
- Users value the **design flexibility** of Webflow, enabling fast, responsive site creation with powerful customization options.
- Users love the **intuitive visual controls** of Webflow, simplifying website building without needing to code.
- Users love Webflow's **flexibility** , enabling quick site creation with options for advanced coding for customization.

##### Cons

- Users find the **learning curve challenging** due to an overwhelming interface and complex CMS configurations.
- Users find **limited features** in Webflow, especially regarding CMS capabilities and e-commerce functionality.
- Users find the **pricing too high** , especially when limited features are offered compared to coding a website from scratch.
- Users have noted **missing features** in Webflow, such as multi-language management and flexible code management.
- Users find the **steep learning curve** daunting, especially when transitioning from other platforms and dealing with complex setups.

#### What Are Recent G2 Reviews of Webflow?

**["Best webdesign building platform"](https://www.g2.com/survey_responses/webflow-review-7038852)**

**Rating:** 4.5/5.0 stars

_— Richard D._

[Read full review](https://www.g2.com/survey_responses/webflow-review-7038852)

**["Exceptional deep-dive technical support and a highly robust visual architecture platform"](https://www.g2.com/survey_responses/webflow-review-13066113)**

**Rating:** 5.0/5.0 stars

_— Mario B._

[Read full review](https://www.g2.com/survey_responses/webflow-review-13066113)

#### What Are G2 Users Discussing About Webflow?

- [What is Webflow used for?](https://www.g2.com/discussions/what-is-webflow-used-for) - 1 comment
- [What is Intellimize used for?](https://www.g2.com/discussions/what-is-intellimize-used-for) - 1 comment
- [Is Webflow good for developers?](https://www.g2.com/discussions/is-webflow-good-for-developers) - 2 comments
- [What framework does Webflow use?](https://www.g2.com/discussions/what-framework-does-webflow-use) - 2 comments
- [What is Webflow good for?](https://www.g2.com/discussions/what-is-webflow-good-for) - 2 comments

[
Wix Studio
](https://www.g2.com/products/wix-studio/reviews)

By [Wix](https://www.g2.com/sellers/wix)

[

4.6/5(83)

](https://www.g2.com/products/wix-studio/reviews)

What do users say?

Users consistently praise the ease of use and flexibility of Wix Studio, highlighting its intuitive drag-and-drop interface that allows even non-technical users to create professional websites effortl

Pros and Cons

[
Ease of Use (39)
](https://www.g2.com/products/wix-studio/reviews?qs=pros-and-cons)[
Limited Features (13)
](https://www.g2.com/products/wix-studio/reviews?qs=pros-and-cons)

### [Wix Studio](https://www.g2.com/products/wix-studio/reviews)

Wix Studio is the website building platform for professional designers, developers, and marketers. With high-end design capabilities, streamlined workflows, and robust business tools, it empowers freelancers and agencies to build, manage, and scale exceptional websites with maximum efficiency. Wix Studio addresses the requirements of professional web creators by offering an all-in-one solution that combines advanced design technology with workflow, business and client management tools. Users can efficiently collaborate, design high-performing websites and grow their client base—whether they are part of an agency, small studio, or working independently. Key features include: - Advanced design capabilities: Access a fully responsive drag-and-drop editor with extensive design precision and flexibility. With custom breakpoints, layout grids and no-code animations and effects you can create visually distinctive, custom websites. - Hyper-efficient workflow: Wix Studio is built to streamline workflows, minimize repetition, and maximize creative output. From the start, you can instantly convert design files into fully functional websites with the Figma to Studio plugin, or quickly map site structures using the AI-powered Visual Sitemap and Wireframe Generator. A library of pre-designed components and over 375 responsive templates makes building faster, while site styles and themes ensure brand consistency across projects. And with built-in AI tools to automate repetitive tasks and optimize design, you can stay focused on creativity, not busywork. - Deep functionality: Wix Studio offers a robust no-code CMS, enabling dynamic content creation, custom collections and precise styling. Creators can also add custom CSS, backend logic, and work in a VS Code-based IDE or integrate with GitHub for seamless development and deployment. - Client management: Centralize communication, approvals and feedback within the platform, simplifying client management. The Client Kit enables seamless handovers by allowing you to add custom tutorials, guides and resources directly to client dashboards for easy onboarding and ongoing support. With tools like Content Mode, clients can independently update site content without affecting design. - Management workflows: Manage your team and clients from one unified dashboard. With built-in solutions for Stores, Events, Bookings, and more, creators can easily handle diverse client operations—no plugins or external tools needed. Wix Studio brings everything together, combining collaborative tools, ready-made sections, and wireframes to streamline both building and management. Plus, built-in automations take care of marketing, customer engagement, and internal notifications, so you can focus on what matters most. - Growth opportunity: Wix Studio helps agencies and freelancers turn creative expertise into scalable growth. Through the Partner Program, you’ll unlock tiered benefits that evolve with your agency while opening new income streams. Sell custom templates in the global Marketplace, earn revenue share from premium sites and marketing solutions, and monetize your apps and widgets by reaching over 258 million users in the Wix App Market. Wix Studio is a versatile solution for professional web creators seeking to efficiently produce exceptional websites and manage their workflow and business growth in a unified platform.

**Average Rating:** 4.6/5.0

**Total Reviews:** 81

#### How Do G2 Users Rate Wix Studio?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.4/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.8/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.7/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Wix Studio?

- **Seller:** [Wix](https://www.g2.com/sellers/wix)
- **Company Website:** www.wix.com
- **Year Founded:** 2006
- **HQ Location:** Tel Aviv
- **Twitter:** @Wix  
391,474 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=519a1551b5e5aabc5cd90bbabfb43b61fed589c770eba57f3d750f0570dcc4d9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F97250%2F&secure%5Burl_type%5D=linkedin_company_website)  
7,506 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Design, Marketing and Advertising
- **Company Size:** 77% Small, 10% Medium

#### What Do G2 Reviewers Say About Wix Studio?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Wix Studio incredibly user-friendly, appreciating its **simplicity and ease of implementation** for managing websites effectively.
- Users value the **intuitive design tools** of Wix Studio, making it effortless to create beautiful, responsive websites.
- Users enjoy the **user-friendly platform** of Wix Studio, enabling easy updates and seamless integration for effective website management.
- Users value the **simplicity and ease of use** of Wix Studio, enabling swift web page creation and management.
- Users commend the **exceptional customer support** provided by Wix Studio, highlighting quick responses and skilled assistance.

##### Cons

- Users note the **limited features** of Wix Studio, requiring workarounds for complex projects and integrations.
- Users find **missing features** in Wix Studio, leading to frustrations with limited options and confusing elements.
- Users find Wix Studio's **limited customization** options frustrating, especially with templates and dynamic elements.
- Users face a **steep learning curve** with Wix Studio, finding it less intuitive and overwhelming initially.
- Users note **limited options** in Wix Studio, requiring workarounds and additional effort for complex projects and custom designs.

#### What Are Recent G2 Reviews of Wix Studio?

**["Intuitive Tool, Fundamental for Agencies"](https://www.g2.com/survey_responses/wix-studio-review-11574784)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/wix-studio-review-11574784)

**["Decade Long User Here: Best-in-Class Customer Service and an Ever-Improving Wix Studio!"](https://www.g2.com/survey_responses/wix-studio-review-12860884)**

**Rating:** 5.0/5.0 stars

_— NitPickin Mobile Detailing T._

[Read full review](https://www.g2.com/survey_responses/wix-studio-review-12860884)

[
WordPress.org
](https://www.g2.com/products/wordpress-org/reviews)

By [WordPress Foundation](https://www.g2.com/sellers/wordpress-foundation)

[

4.4/5(9,539)

](https://www.g2.com/products/wordpress-org/reviews)

What do users say?

Users consistently praise the platform for its flexibility and ease of use, allowing both beginners and experienced developers to create and manage websites without extensive coding knowledge. The ext

Pros and Cons

[
Ease of Use (135)
](https://www.g2.com/products/wordpress-org/reviews?qs=pros-and-cons)[
Plugin Issues (67)
](https://www.g2.com/products/wordpress-org/reviews?qs=pros-and-cons)

### [WordPress.org](https://www.g2.com/products/wordpress-org/reviews)

WordPress.org is the official platform offering the free, open-source WordPress software, enabling users to create and manage websites on their own web servers. This self-hosted solution provides complete control over website customization, functionality, and data management, making it ideal for individuals and businesses seeking flexibility and scalability. Key Features and Functionality: - Full Customization: Users can install custom themes and plugins to tailor their websites to specific needs and aesthetics. - Open-Source Software: WordPress.org operates under the General Public License (GPL), allowing users to modify and distribute the software freely. - Community Support: Access to extensive documentation, forums, and a global community of developers and users for assistance and collaboration. - SEO-Friendly: Built-in features and plugins to optimize websites for search engines, enhancing online visibility. - E-commerce Capabilities: Integration with plugins like WooCommerce to create and manage online stores efficiently. Primary Value and Solutions Provided: WordPress.org empowers users with complete ownership and control over their websites, eliminating restrictions imposed by third-party hosting services. This autonomy allows for extensive customization, scalability, and the ability to implement advanced features tailored to specific requirements. By leveraging the vast ecosystem of themes and plugins, users can create diverse websites ranging from personal blogs to complex e-commerce platforms. Additionally, the open-source nature fosters continuous improvement and innovation, ensuring that users benefit from the latest web technologies and security updates.

**Average Rating:** 4.4/5.0

**Total Reviews:** 9,384

#### How Do G2 Users Rate WordPress.org?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.9/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.3/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.4/10 (Category avg: 8.3/10)

#### Who Is the Company Behind WordPress.org?

- **Seller:** [WordPress Foundation](https://www.g2.com/sellers/wordpress-foundation)
- **Year Founded:** 2009
- **HQ Location:** San Francisco, CA
- **Twitter:** @WordPress  
611,638 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=32b01b70f20e205b14bc1a1121de120a20c5eeed5f97bfa19e3369025dbc1d83&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwordpress-foundation%2Fabout&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Founder
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 73% Small, 19% Medium

#### What Do G2 Reviewers Say About WordPress.org?

_AI-generated summary from verified user reviews_

##### Pros

- Users find WordPress.org's **ease of use** invaluable, facilitating efficient website creation for all skill levels.
- Users love the **customization options** in WordPress.org, allowing for easy creation of tailored, professional websites.
- Users love the **abundance of plugins** in WordPress, making it easy to create diverse websites quickly.
- Users value the **customizability** of WordPress.org, enabling tailored websites for diverse needs with ease and flexibility.
- Users value the **flexibility and control** of WordPress.org, enabling precise customization and site growth as needed.

##### Cons

- Users often face **plugin issues** leading to slow load times and potential security vulnerabilities on their WordPress sites.
- Users find the **learning curve steep** , particularly for beginners seeking to implement advanced features and manage updates.
- Users find **security issues** with WordPress.org challenging, especially due to the need for self-management and technical skills.
- Users struggle with **inadequate updates** , facing issues from plugin conflicts and a steep learning curve that complicates management.
- Users face **security vulnerabilities** due to self-management, risking their site without proper updates and maintenance.

#### What Are Recent G2 Reviews of WordPress.org?

**["Unmatched Flexibility with a Massive Plugin and Theme Ecosystem"](https://www.g2.com/survey_responses/wordpress-org-review-13119505)**

**Rating:** 4.0/5.0 stars

_— Hassan S._

[Read full review](https://www.g2.com/survey_responses/wordpress-org-review-13119505)

**["The flexibility is still what keeps me building with WordPress"](https://www.g2.com/survey_responses/wordpress-org-review-13070422)**

**Rating:** 4.5/5.0 stars

_— Alamgir H._

[Read full review](https://www.g2.com/survey_responses/wordpress-org-review-13070422)

#### What Are G2 Users Discussing About WordPress.org?

- [How has WordPress.org evolved to accommodate the changing needs of web developers and content creators?](https://www.g2.com/discussions/how-has-wordpress-org-evolved-to-accommodate-the-changing-needs-of-web-developers-and-content-creators) - 5 comments, 3 upvotes
- [What is WordPress.org used for?](https://www.g2.com/discussions/wordpress-org-what-is-wordpress-org-used-for) - 3 comments, 2 upvotes
- [What is Wordpress used for?](https://www.g2.com/discussions/what-is-wordpress-used-for) - 2 comments, 1 upvote
- [What does WordPress.org do?](https://www.g2.com/discussions/what-does-wordpress-org-do) - 3 comments
- [Is WordPress com and Wordpress org the same company?](https://www.g2.com/discussions/is-wordpress-com-and-wordpress-org-the-same-company) - 3 comments

[
Umbraco
](https://www.g2.com/products/umbraco/reviews)

By [Umbraco](https://www.g2.com/sellers/umbraco)

[

4.5/5(1,011)

](https://www.g2.com/products/umbraco/reviews)

What do users say?

Users consistently praise the user-friendly interface and strong community support of Umbraco, highlighting how easy it is to manage content and navigate the platform. Many appreciate its flexibility

Pros and Cons

[
Ease of Use (109)
](https://www.g2.com/products/umbraco/reviews?qs=pros-and-cons)[
Learning Curve (26)
](https://www.g2.com/products/umbraco/reviews?qs=pros-and-cons)

### [Umbraco](https://www.g2.com/products/umbraco/reviews)

Umbraco is a leading open-source .NET Core CMS with over 700,000 active installs worldwide and a vibrant community of over 220,000 members. Since its inception on February 16, 2005, Umbraco has remained an open-source project backed by a dedicated commercial company. At Umbraco, we pride ourselves on staying at the forefront of technology. Our alignment with Microsoft’s .NET release schedule ensures that Umbraco is always up-to-date with the latest .NET version. Umbraco CMS offers unparalleled flexibility, giving you full control over your website and its features. Beyond the core CMS, we provide two unique products to cater to your specific needs: Umbraco Cloud: The ideal environment for your Umbraco projects, featuring Azure Cloud hosting, automated upgrades, and streamlined workflows to maximize your productivity and project potential. Umbraco Heartcore: Our headless CMS option, equipped with fully managed APIs, GraphQL support, CDN capabilities, and more, providing a robust solution for omnichannel content delivery. Why choose Umbraco? Developers appreciate Umbraco for its flexibility and scalability. It integrates seamlessly with your code, allowing you to create a website that looks, feels, and operates exactly as you envision. With open-source code and APIs, Umbraco is easily extendable and adaptable to meet diverse requirements. For content editors and marketers, Umbraco delivers an exceptional editing experience. Our CMS includes intuitive features and workflows designed to enhance content creation and management. If you have specific needs, Umbraco’s backend can be customized by developers to fit perfectly. Our mission is to provide a platform that empowers you to manage your projects your way. By keeping our system open and adaptable, we ensure that Umbraco remains relevant and efficient for a wide range of project requirements.

**Average Rating:** 4.5/5.0

**Total Reviews:** 969

#### How Do G2 Users Rate Umbraco?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.9/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.2/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Umbraco?

- **Seller:** [Umbraco](https://www.g2.com/sellers/umbraco)
- **Company Website:** umbraco.com
- **Year Founded:** 2005
- **HQ Location:** Odense
- **Twitter:** @umbraco  
3,526 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=100eae242b02f7c14f30517337655949e9ec8c69522fe16944191a5e4987e9d3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F804354%2F&secure%5Burl_type%5D=linkedin_company_website)  
189 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Developer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 52% Small, 35% Medium

#### What Do G2 Reviewers Say About Umbraco?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Umbraco's **ease of use** exceptional, facilitating straightforward content updates and efficient organization.
- Users value the **effective content management** capabilities of Umbraco, enhancing usability and performance across the platform.
- Users value the **intuitive design** of Umbraco, making it easy and effective for both developers and editors.
- Users praise Umbraco for its **intuitive backend features** , simplifying development and enhancing the overall user experience.
- Users love the **customizability** of Umbraco, enabling tailored solutions that suit diverse business needs effortlessly.

##### Cons

- Users find the **learning curve steep** with Umbraco, needing more time and technical knowledge to adjust effectively.
- Users find the **limited database support** of Umbraco restrictive, wishing for more options like Postgres.
- Users find Umbraco's **poor usability design** frustrating, especially newcomers facing a steep learning curve and unclear documentation.
- Users find the **difficult usability** of Umbraco frustrating, preferring more user-friendly alternatives like WordPress.
- Users often face **editor limitations** , struggling with formatting, accessibility checks, and control over module appearance.

#### What Are Recent G2 Reviews of Umbraco?

**["A Flexible CMS That Scales with Business Needs"](https://www.g2.com/survey_responses/umbraco-review-10731071)**

**Rating:** 5.0/5.0 stars

_— JERIN J._

[Read full review](https://www.g2.com/survey_responses/umbraco-review-10731071)

**["Structured Delivery API with Clean JSON for Headless Development"](https://www.g2.com/survey_responses/umbraco-review-12341706)**

**Rating:** 4.5/5.0 stars

_— Abhishek K._

[Read full review](https://www.g2.com/survey_responses/umbraco-review-12341706)

#### What Are G2 Users Discussing About Umbraco?

- [What is Umbraco used for?](https://www.g2.com/discussions/umbraco-what-is-umbraco-used-for) - 1 comment
- [How much does umbraco cost?](https://www.g2.com/discussions/how-much-does-umbraco-cost) - 2 comments
- [Is umbraco better than WordPress?](https://www.g2.com/discussions/is-umbraco-better-than-wordpress) - 2 comments
- [Is umbraco any good?](https://www.g2.com/discussions/is-umbraco-any-good) - 2 comments
- [What is umbraco used for?](https://www.g2.com/discussions/what-is-umbraco-used-for) - 1 comment

[
Duda
](https://www.g2.com/products/duda/reviews)

By [Duda](https://www.g2.com/sellers/duda)

[

4.7/5(839)

](https://www.g2.com/products/duda/reviews)

What do users say?

Users consistently praise Duda for its ease of use and efficient website management, allowing both technical and non-technical users to create professional sites quickly. The intuitive drag-and-drop e

Pros and Cons

[
Ease of Use (148)
](https://www.g2.com/products/duda/reviews?qs=pros-and-cons)[
Limited Customization (45)
](https://www.g2.com/products/duda/reviews?qs=pros-and-cons)

### [Duda](https://www.g2.com/products/duda/reviews)

Duda is the leading website development platform empowering digital marketing agencies and SaaS companies to build and manage their customers' digital presence. Duda’s award-winning low-code no-code platform enables agencies and SaaS companies to reach higher productivity and unprecedented growth with an extensive range of capabilities spanning ecommerce, client management, SEO, automation, and white labeling.

**Average Rating:** 4.7/5.0

**Total Reviews:** 798

#### How Do G2 Users Rate Duda?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.9/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.2/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Duda?

- **Seller:** [Duda](https://www.g2.com/sellers/duda)
- **Company Website:** www.duda.co
- **Year Founded:** 2009
- **HQ Location:** Palo Alto, CA
- **Twitter:** @DudaPlatform  
13,995 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a54ee072f9e9a04a8f4df13833c3b4c36b33b13f2d0d2b5f7947db7c371b57ab&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fduda%2F&secure%5Burl_type%5D=linkedin_company_website)  
432 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Design
- **Company Size:** 85% Small, 11% Medium

#### What Do G2 Reviewers Say About Duda?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Duda's platform to be **extremely user-friendly** , with an intuitive editor and great customer support.
- Users praise Duda for its **outstanding customer support** , enhancing agency operations and overall user experience significantly.
- Users praise Duda for its **easy creation process** , simplifying website management and enhancing workflow for agencies.
- Users appreciate Duda's **strong support for agencies** , ease of use, and constant feature improvements, enhancing overall efficiency.
- Users praise Duda for its **intuitive design** , making website development significantly easier and more efficient.

##### Cons

- Users find **limited customization** frustrating, affecting design flexibility and advanced feature implementation on Duda.
- Users find Duda's **limited features** restrictive, lacking advanced options and requiring workarounds for modern design needs.
- Users find a lack of **advanced features** in Duda, limiting design freedom and customisation options.
- Users feel a lack of **customization options** in Duda, limiting design flexibility and functionality for individual use.
- Users find that Duda has a **steep learning curve** , making it challenging to adapt from other website builders.

#### What Are Recent G2 Reviews of Duda?

**["Duda Makes Building and Updating Professional Websites Fast and Easy"](https://www.g2.com/survey_responses/duda-review-13126490)**

**Rating:** 5.0/5.0 stars

_— Curtis R._

[Read full review](https://www.g2.com/survey_responses/duda-review-13126490)

**["Straightforward Updates, Clean Interface, and Reliable Performance with Duda"](https://www.g2.com/survey_responses/duda-review-12956768)**

**Rating:** 5.0/5.0 stars

_— Jeric E._

[Read full review](https://www.g2.com/survey_responses/duda-review-12956768)

#### What Are G2 Users Discussing About Duda?

- [What is Duda used for?](https://www.g2.com/discussions/what-is-duda-used-for) - 2 comments, 1 upvote
- [Is Duda a CMS?](https://www.g2.com/discussions/is-duda-a-cms) - 3 comments
- [What is a Duda?](https://www.g2.com/discussions/what-is-a-duda) - 3 comments
- [How do you use Duda?](https://www.g2.com/discussions/how-do-you-use-duda) - 1 comment
- [What is Duda website builder?](https://www.g2.com/discussions/what-is-duda-website-builder) - 4 comments

[
Sitecore Digital Experience...
](https://www.g2.com/products/sitecore-digital-experience-platform/reviews)

By [Sitecore](https://www.g2.com/sellers/sitecore)

[

4.1/5(641)

](https://www.g2.com/products/sitecore-digital-experience-platform/reviews)

What do users say?

Users consistently praise the powerful personalization and flexibility of Sitecore Digital Experience Platform, highlighting its ability to deliver tailored content and manage complex digital experien

Pros and Cons

[
Features (74)
](https://www.g2.com/products/sitecore-digital-experience-platform/reviews?qs=pros-and-cons)[
Learning Curve (46)
](https://www.g2.com/products/sitecore-digital-experience-platform/reviews?qs=pros-and-cons)

### [Sitecore Digital Experience Platform](https://www.g2.com/products/sitecore-digital-experience-platform/reviews)

Sitecore is a global leader in AI-enabled digital experience software. Its next-generation platform, SitecoreAI, helps brands plan, create, personalize, and deliver content across every channel — websites, apps, social, and beyond. By unifying content management, customer data, and personalization into one intelligent system, it makes marketing faster, smarter, and more connected. At its core are agentic tools and studios that let marketers and developers collaborate with AI responsibly and effectively. Trusted by thousands of global brands and supported by one of the world’s largest digital experience communities, Sitecore helps organizations design experiences for the world beyond the website, with the flexibility of customizable SaaS and the scale of a global ecosystem. Discover more at www.sitecore.com. Sitecore is a registered trademark of Sitecore Corporation A/S in the USA and other countries. All other brand names, product names, or trademarks belong to their respective holders.

**Average Rating:** 4.1/5.0

**Total Reviews:** 569

#### How Do G2 Users Rate Sitecore Digital Experience Platform?

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.0/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.2/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Sitecore Digital Experience Platform?

- **Seller:** [Sitecore](https://www.g2.com/sellers/sitecore)
- **Company Website:** www.sitecore.com
- **Year Founded:** 2001
- **HQ Location:** San Francisco, CA
- **Twitter:** @Sitecore  
19,466 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d5077dec53f088c8a52cc5fcc6f00ca268ddd49418c56642f4b9adaa2a6a2897&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsitecore%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,737 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Web Developer, Sitecore Developer
- **Top Industries:** Information Technology and Services, Hospital & Health Care
- **Company Size:** 48% Large, 35% Medium

#### What Do G2 Reviewers Say About Sitecore Digital Experience Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **balance of power and simplicity** in Sitecore DXP, enhancing both authoring and integration experiences.
- Users appreciate the **ease of use** of Sitecore DXP, enhancing content management and authoring experiences significantly.
- Users value the **flexibility** of Sitecore Digital Experience Platform, enabling tailored solutions and easy maintenance across implementations.
- Users highlight the **flexibility and ease of content management** in Sitecore, enhancing their digital experience effortlessly.
- Users value the **exceptional customizability** of Sitecore DXP, enabling tailored digital experiences and empowering creative implementation.

##### Cons

- Users find the **learning curve steep** , making it challenging for newcomers to effectively utilize Sitecore DXP's capabilities.
- Users find the **cost** of Sitecore Digital Experience Platform to be high, especially for larger organizations and custom solutions.
- Users find the **complexity** of Sitecore DXP overwhelming, often leading to longer onboarding and steeper learning curves.
- Users note a **steep learning curve** for Sitecore DXP, requiring significant expertise and time for onboarding new team members.
- Users find **difficult usability** in Sitecore, noting lack of documentation and intuitive navigation, leading to frustration.

#### What Are Recent G2 Reviews of Sitecore Digital Experience Platform?

**["Excellent DXP with Strong Personalization Features"](https://www.g2.com/survey_responses/sitecore-digital-experience-platform-review-13149575)**

**Rating:** 4.5/5.0 stars

_— D U._

[Read full review](https://www.g2.com/survey_responses/sitecore-digital-experience-platform-review-13149575)

**["Great Governance and Flexibility, Needs Smoother Onboarding"](https://www.g2.com/survey_responses/sitecore-digital-experience-platform-review-13170625)**

**Rating:** 4.0/5.0 stars

_— Manish j._

[Read full review](https://www.g2.com/survey_responses/sitecore-digital-experience-platform-review-13170625)

#### What Are G2 Users Discussing About Sitecore Digital Experience Platform?

- [How much does Sitecore cost?](https://www.g2.com/discussions/how-much-does-sitecore-cost)
- [Is sitecore a Microsoft product?](https://www.g2.com/discussions/is-sitecore-a-microsoft-product)
- [What is Sitecore used for?](https://www.g2.com/discussions/what-is-sitecore-used-for)
- [What is Sitecore experience platform?](https://www.g2.com/discussions/what-is-sitecore-experience-platform)

[
Storyblok
](https://www.g2.com/products/storyblok/reviews)

By [Storyblok](https://www.g2.com/sellers/storyblok)

[

4.5/5(591)

](https://www.g2.com/products/storyblok/reviews)

What do users say?

Users consistently praise the visual editor for its intuitive design, which allows for real-time content updates without needing technical support. This feature significantly enhances collaboration be

Pros and Cons

[
Ease of Use (111)
](https://www.g2.com/products/storyblok/reviews?qs=pros-and-cons)[
Learning Curve (37)
](https://www.g2.com/products/storyblok/reviews?qs=pros-and-cons)

### [Storyblok](https://www.g2.com/products/storyblok/reviews)

Storyblok is a headless CMS that enables marketers and developers to create with joy and succeed in the AI-driven content era. It empowers you to deliver structured and consistent content everywhere: websites, apps, AI search, and beyond. Legendary brands like Virgin Media O2, Oatly, and TomTom use Storyblok to make a bigger, faster market impact. It’s Joyful Headless™, and it changes everything.

**Average Rating:** 4.5/5.0

**Total Reviews:** 581

#### How Do G2 Users Rate Storyblok?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.2/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.5/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.6/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Storyblok?

- **Seller:** [Storyblok](https://www.g2.com/sellers/storyblok)
- **Company Website:** www.storyblok.com
- **Year Founded:** 2017
- **HQ Location:** Linz, Oberösterreich
- **Twitter:** @storyblok  
9,265 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ba3c9b1a0f08bec1a86e583cbe495adc56b7dac6ac98e7a6a05f2ac171a27330&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F17989065%2F&secure%5Burl_type%5D=linkedin_company_website)  
318 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Frontend Developer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 56% Small, 29% Medium

#### What Do G2 Reviewers Say About Storyblok?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Storyblok's **ease of use** remarkable, thanks to its intuitive visual editor and flexible content management features.
- Users find Storyblok **intuitive and easy to use** , enhancing project management across various platforms seamlessly.
- Users value the **intuitive visual editor and live preview** , making content creation efficient and collaborative.
- Users appreciate the **real-time visual editor** of Storyblok, enhancing their productivity with seamless updates and easy content management.
- Users find the **easy setup** of Storyblok allows for quick integration and efficient website management.

##### Cons

- Users find the **learning curve steep** , requiring time to understand components and schemas effectively.
- Users find the **pricing structure of Storyblok increasingly expensive** , making it challenging to justify for budget-conscious teams.
- Users often feel the lack of **missing features** limits their design options and complicates content creation.
- Users express a desire for **additional features** in Storyblok to improve design options and ease of use.
- Users find the **pricing structure challenging** , especially smaller companies struggling with the jump in user costs.

#### What Are Recent G2 Reviews of Storyblok?

**["Fast, Client-Friendly Editing with a Truly Helpful AI Assistant"](https://www.g2.com/survey_responses/storyblok-review-12932384)**

**Rating:** 4.5/5.0 stars

_— Chloe R._

[Read full review](https://www.g2.com/survey_responses/storyblok-review-12932384)

**["Flexible CMS That Empowers Clients to Manage Their Own Websites"](https://www.g2.com/survey_responses/storyblok-review-13134373)**

**Rating:** 5.0/5.0 stars

_— Chloé C._

[Read full review](https://www.g2.com/survey_responses/storyblok-review-13134373)

#### What Are G2 Users Discussing About Storyblok?

- [What is Storyblok used for?](https://www.g2.com/discussions/what-is-storyblok-used-for) - 2 comments

[
Sanity
](https://www.g2.com/products/sanity/reviews)

By [Sanity.io](https://www.g2.com/sellers/sanity-io)

[

4.7/5(915)

](https://www.g2.com/products/sanity/reviews)

What do users say?

Users consistently praise the flexibility and customizability of Sanity, highlighting its ability to adapt to various project needs and streamline content management. The platform's real-time collabor

Pros and Cons

[
Customizability (93)
](https://www.g2.com/products/sanity/reviews?qs=pros-and-cons)[
Learning Curve (66)
](https://www.g2.com/products/sanity/reviews?qs=pros-and-cons)

### [Sanity](https://www.g2.com/products/sanity/reviews)

The Content Operating System—a fully customizable all-code backend for content-driven websites and apps. Power all your content operations from a single platform with a feature-rich content workspace, interactive visual editing, serverless functions, AI agent, and the database optimized for content. Learn more: https://www.sanity.io/ Try it out: https://www.sanity.io/get-started Join the community: https://snty.link/community Get work-ready: https://www.sanity.io/learn Questions? hello@sanity.io

**Average Rating:** 4.7/5.0

**Total Reviews:** 902

#### How Do G2 Users Rate Sanity?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.1/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.8/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.9/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Sanity?

- **Seller:** [Sanity.io](https://www.g2.com/sellers/sanity-io)
- **Company Website:** www.sanity.io
- **Year Founded:** 2018
- **HQ Location:** San Francisco, California
- **Twitter:** @sanity\_io  
15,030 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ce272dde7d68750a2a5c7604ec0edd54c8e78d3d880d6840e6d824b689d2e5b4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18400536%2F&secure%5Burl_type%5D=linkedin_company_website)  
301 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Web Developer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 73% Small, 18% Medium

#### What Do G2 Reviewers Say About Sanity?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **customizability** of Sanity, allowing tailored content management experiences for diverse project needs.
- Users value the **flexible schema and powerful GROQ query language** , enabling smooth workflows for diverse content creation.
- Users appreciate the **flexibility** of Sanity, enabling seamless handling of structured data across various projects.
- Users find Sanity to be **incredibly easy to use** , with a customizable interface that adapts to their workflow seamlessly.
- Users love the **customization options** in Sanity, allowing for tailored solutions to meet diverse needs.

##### Cons

- Users face a **steep learning curve** with Sanity, particularly in the initial setup and understanding configurations.
- Users face a **steep learning curve** with Sanity, making the initial setup lengthy and challenging.
- Users struggle with **poor documentation** , finding it challenging to locate advanced features and essential details.
- Users find the **lack of tutorials** challenging, especially for those unfamiliar with GROQ and custom setups.
- Users find the **missing core features** of Sanity frustrating, affecting performance and usability during document management.

#### What Are Recent G2 Reviews of Sanity?

**["The CMS that finally made a government website feel modern"](https://www.g2.com/survey_responses/sanity-review-12483460)**

**Rating:** 5.0/5.0 stars

_— Samet D._

[Read full review](https://www.g2.com/survey_responses/sanity-review-12483460)

**["Fast, Easy Landing Pages—Design, Launch, and Edit in Minutes"](https://www.g2.com/survey_responses/sanity-review-12757511)**

**Rating:** 5.0/5.0 stars

_— Noga M._

[Read full review](https://www.g2.com/survey_responses/sanity-review-12757511)

#### What Are G2 Users Discussing About Sanity?

- [What is sanity framework?](https://www.g2.com/discussions/what-is-sanity-framework)
- [What is sanity IO used for?](https://www.g2.com/discussions/what-is-sanity-io-used-for) - 4 comments
- [What is sanity software?](https://www.g2.com/discussions/what-is-sanity-software) - 3 comments
- [What are the features of sanity testing?](https://www.g2.com/discussions/what-are-the-features-of-sanity-testing) - 1 comment

[
Milestone Inc
](https://www.g2.com/products/milestone-inc/reviews)

By [Milestone](https://www.g2.com/sellers/milestone)

[

4.8/5(25)

](https://www.g2.com/products/milestone-inc/reviews)

What do users say?

Users consistently praise the exceptional customer support provided by Milestone, highlighting the responsiveness and dedication of account managers. Many appreciate the user-friendly platform that al

Pros and Cons

[
Customer Support (2)
](https://www.g2.com/products/milestone-inc/reviews?qs=pros-and-cons)[
Content Issues (1)
](https://www.g2.com/products/milestone-inc/reviews?qs=pros-and-cons)

### [Milestone Inc](https://www.g2.com/products/milestone-inc/reviews)

Milestone increases acquisition by enhancing digital experience and content visibility. We do this with a digital experience platform and add to it as much or as little service as you need to help you be everywhere your customers are. We work with major brands and mid-size businesses across industries. Learn how you can leverage our proven approaches at www.milestoneinternet.com or email us at sales@milestoneinternet.com

**Average Rating:** 4.8/5.0

**Total Reviews:** 25

#### How Do G2 Users Rate Milestone Inc?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 10.0/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Milestone Inc?

- **Seller:** [Milestone](https://www.g2.com/sellers/milestone)
- **Year Founded:** 1998
- **HQ Location:** San Jose, CA
- **Twitter:** @milestone  
67 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=03d04708556200d70070edbae4071ba58e7578ccbde94964e273d2096a95ef4d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmilestone-internet-marketing%2F&secure%5Burl_type%5D=linkedin_company_website)  
539 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Hospitality
- **Company Size:** 44% Medium, 32% Small

#### What Do G2 Reviewers Say About Milestone Inc?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **great customer support** offered by Milestone Inc, noting efficiency and a collaborative approach.
- Users praise the **exceptional customer support** from Milestone Inc, highlighting responsiveness and a collaborative approach.
- Users value the **detailed reporting capabilities** of Milestone Inc, enhancing their overall experience and decision-making.
- Users commend the **user-friendly design** of Milestone Inc's products, making navigation seamless and straightforward.
- Users praise the **efficiency of project timelines** with Milestone Inc, ensuring timely completion and organized teamwork.

##### Cons

- Users feel the need for **more robust copywriting** in Milestone Inc's website projects to enhance quality.
- Users note **incompetence and untrustworthiness** in Milestone Inc's delivery, citing frequent miscommunications with developers.

#### What Are Recent G2 Reviews of Milestone Inc?

**["Exceptional Support and Insightful Guidance from Milestone"](https://www.g2.com/survey_responses/milestone-inc-review-12200756)**

**Rating:** 5.0/5.0 stars

_— Verified User in Hospitality_

[Read full review](https://www.g2.com/survey_responses/milestone-inc-review-12200756)

**["Amazing Customer Success and Ahead-of-the-Curve Technology"](https://www.g2.com/survey_responses/milestone-inc-review-12209795)**

**Rating:** 5.0/5.0 stars

_— Verified User in Hospitality_

[Read full review](https://www.g2.com/survey_responses/milestone-inc-review-12209795)

[
Liferay
](https://www.g2.com/products/liferay-liferay-digital-experience-platform/reviews)

By [Liferay](https://www.g2.com/sellers/liferay)

[

4.4/5(148)

](https://www.g2.com/products/liferay-liferay-digital-experience-platform/reviews)

What do users say?

Users consistently praise the platform for its flexibility and ease of use, allowing both technical and non-technical users to create and manage complex digital experiences efficiently. The modular ar

Pros and Cons

[
Customizability (1)
](https://www.g2.com/products/liferay-liferay-digital-experience-platform/reviews?qs=pros-and-cons)[
Error Issues (1)
](https://www.g2.com/products/liferay-liferay-digital-experience-platform/reviews?qs=pros-and-cons)

### [Liferay Digital Experience Platform](https://www.g2.com/products/liferay-liferay-digital-experience-platform/reviews)

Liferay DXP helps companies deliver personalized and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. We offer a flexible platform that’s designed to integrate seamlessly into your existing enterprise applications (ex. CRM, ERP, MAP), so you can create a unified experience for your users, while also preserving your investment in existing technologies. And we provide your business users with the intuitive CMS, user analytics, and site management tools they need to launch, test and optimize digital experiences quickly for faster go-to-market.

**Average Rating:** 4.4/5.0

**Total Reviews:** 118

#### How Do G2 Users Rate Liferay Digital Experience Platform?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.2/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.8/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.2/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Liferay Digital Experience Platform?

- **Seller:** [Liferay](https://www.g2.com/sellers/liferay)
- **Company Website:** www.liferay.com
- **Year Founded:** 2004
- **HQ Location:** Diamond Bar, CA
- **Twitter:** @Liferay  
9,177 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8cef6b4e201fa87a364299879ebdf4cbc294b4ec8970fdc20657e713f951d47d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F83609%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,114 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 39% Medium, 35% Large

#### What Do G2 Reviewers Say About Liferay Digital Experience Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **extensive customizability** of Liferay Digital Experience Platform, enabling tailored solutions with ease and efficiency.
- Users value the **flexible customization** capabilities of Liferay, enabling quick adaptations to meet complex requirements.
- Users appreciate the **customization options** of Liferay Digital Experience Platform, enabling quick adaptations to meet complex requirements.
- Users value the **flexibility** of Liferay Digital Experience Platform, enabling rapid customizations to meet diverse needs effortlessly.
- Users value the **scalability** of Liferay Digital Experience Platform, enabling rapid development and customization to meet complex needs.

##### Cons

- Users find **error issues** frustrating due to confusing messaging and dead links, complicating support for the platform.
- Users find the **outdated documentation** frustrating, complicating support and increasing confusion around patches and upgrades.
- Users face **poor customer support** due to confusing messaging and numerous dead links in help resources.
- Users find the **poor documentation** of Liferay Digital Experience Platform makes support and navigation unnecessarily difficult.
- Users report that **tagging issues** create confusion, making support and navigation more challenging in the platform.

#### What Are Recent G2 Reviews of Liferay Digital Experience Platform?

**["Complete platform for corporate digital experiences"](https://www.g2.com/survey_responses/liferay-digital-experience-platform-review-12638745)**

**Rating:** 5.0/5.0 stars

_— walisson p._

[Read full review](https://www.g2.com/survey_responses/liferay-digital-experience-platform-review-12638745)

**["Liferay DXP: Modern digital experiences with flexible deployment and artificial intelligence."](https://www.g2.com/survey_responses/liferay-digital-experience-platform-review-12804081)**

**Rating:** 5.0/5.0 stars

_— Gorka S._

[Read full review](https://www.g2.com/survey_responses/liferay-digital-experience-platform-review-12804081)

#### What Are G2 Users Discussing About Liferay Digital Experience Platform?

- [Which is the technology used in Liferay?](https://www.g2.com/discussions/which-is-the-technology-used-in-liferay)
- [What is digital platform experience?](https://www.g2.com/discussions/what-is-digital-platform-experience)
- [What are the new features available in Liferay 7?](https://www.g2.com/discussions/what-are-the-new-features-available-in-liferay-7)
- [What is Liferay software used for?](https://www.g2.com/discussions/what-is-liferay-software-used-for) - 1 comment

[
Contentstack
](https://www.g2.com/products/contentstack/reviews)

By [Contentstack](https://www.g2.com/sellers/contentstack-0aa0d25e-6949-4e56-897b-9403491128f0)

[

4.3/5(338)

](https://www.g2.com/products/contentstack/reviews)

What do users say?

Users consistently praise the ease of use and flexibility of Contentstack, highlighting its ability to streamline content management and allow non-technical teams to operate independently. The intuiti

Pros and Cons

[
Ease of Use (54)
](https://www.g2.com/products/contentstack/reviews?qs=pros-and-cons)[
Content Management (22)
](https://www.g2.com/products/contentstack/reviews?qs=pros-and-cons)

### [Contentstack](https://www.g2.com/products/contentstack/reviews)

Contentstack is redefining how modern digital experiences are built and managed. As the pioneer of the Agentic Experience Platform (AXP), Contentstack brings together structured content and brand governance (Content Cloud), real-time customer data, omnichannel personalization (Data Cloud) and autonomous AI orchestration (Agent OS) into one unified system. While many organizations adopted headless CMS or standalone AI tools expecting transformation, they often found themselves managing disconnected systems and manual workflows. Contentstack helps enterprises move beyond that complexity by connecting content, data and AI in a way that makes digital experiences faster to launch, easier to manage and more adaptive in real time. Leading brands including Steve Madden, LG Electronics, Subaru of America, Dolce & Gabbana, 1-800-Flowers, Decathlon, and Caesars Entertainment rely on Contentstack to reduce operational friction and deliver personalized, scalable digital experiences with confidence. The company is known for its customer-first culture and commitment to the communities it serves through the Contentstack Cares program. Learn more at https://www.contentstack.com.

**Average Rating:** 4.3/5.0

**Total Reviews:** 335

#### How Do G2 Users Rate Contentstack?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.8/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.2/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.4/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Contentstack?

- **Seller:** [Contentstack](https://www.g2.com/sellers/contentstack-0aa0d25e-6949-4e56-897b-9403491128f0)
- **Company Website:** www.contentstack.com
- **Year Founded:** 2018
- **HQ Location:** Austin, TX
- **Twitter:** @Contentstack  
2,395 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=97af3b4dd45fc09d1f0ac34e4cd084dba4222c6ef5854f77c8415d5921da858d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18395537%2F&secure%5Burl_type%5D=linkedin_company_website)  
655 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Product Manager
- **Top Industries:** Retail, Computer Software
- **Company Size:** 43% Medium, 38% Large

#### What Do G2 Reviewers Say About Contentstack?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **intuitive interface** of Contentstack, facilitating easy onboarding and efficient content management for non-technical teams.
- Users appreciate the **intuitive interface and flexibility** of Contentstack, making content operations seamless and efficient.
- Users value the **intuitive design** of Contentstack, enabling easy navigation and efficient content management without disruption.
- Users commend the **flexibility** of Contentstack, enabling efficient content management across multiple platforms and workflows.
- Users value Contentstack's **flexible content modeling** , enabling efficient multi-surface rollouts and streamlined workflows with automated processes.

##### Cons

- Users find the **content management system cumbersome** , citing issues with usability, bugs, and frequent updates disrupting workflows.
- Users find the **limited features** of Contentstack's Personalize tool hinder usability and flexibility in A/B testing.
- Users find **limited customization** in Contentstack, lacking flexibility for advanced layouts and requiring developer assistance for HTML updates.
- Users face **editing difficulties** with cumbersome asset management and formatting issues that slow down content creation.
- Users face **editing issues** with navigating between page creation and asset management, which disrupts their workflow.

#### What Are Recent G2 Reviews of Contentstack?

**["Ease of use and scalability with headless integration a great combo of features"](https://www.g2.com/survey_responses/contentstack-review-13115995)**

**Rating:** 4.5/5.0 stars

_— Dilsher S._

[Read full review](https://www.g2.com/survey_responses/contentstack-review-13115995)

**["Powerful Headless CMS for Modern Digital Experiences"](https://www.g2.com/survey_responses/contentstack-review-12999989)**

**Rating:** 5.0/5.0 stars

_— Ganapathi E._

[Read full review](https://www.g2.com/survey_responses/contentstack-review-12999989)

#### What Are G2 Users Discussing About Contentstack?

- [What do you like most about Contentstack for content management, and what improvements could be made?](https://www.g2.com/discussions/what-do-you-like-most-about-contentstack-for-content-management-and-what-improvements-could-be-made) - 2 comments
- [Who owns Contentstack?](https://www.g2.com/discussions/who-owns-contentstack) - 1 comment
- [How do I use Contentstack?](https://www.g2.com/discussions/how-do-i-use-contentstack) - 1 comment
- [What is Contentstack?](https://www.g2.com/discussions/what-is-contentstack) - 1 comment
- [Is Contentstack a CMS?](https://www.g2.com/discussions/is-contentstack-a-cms) - 1 comment

[
Elementor
](https://www.g2.com/products/elementor/reviews)

By [Elementor](https://www.g2.com/sellers/elementor)

[

4.4/5(419)

](https://www.g2.com/products/elementor/reviews)

What do users say?

Users consistently praise Elementor for its ease of use and flexibility, allowing even those with minimal coding knowledge to create professional-looking websites quickly. The intuitive drag-and-drop

Pros and Cons

[
Ease of Use (105)
](https://www.g2.com/products/elementor/reviews?qs=pros-and-cons)[
Plugin Issues (27)
](https://www.g2.com/products/elementor/reviews?qs=pros-and-cons)

### [Elementor](https://www.g2.com/products/elementor/reviews)

THE #1 NO CODE DRAG & DROP WORDPRESS WEBSITE BUILDER POWERING 22M+ WEBSITES WORLDWIDE, NOW WITH AI. Elementor, the leading WordPress website creation platform, empowers you to build professional, pixel-perfect websites seamlessly with its no-code, drag-and-drop Atomic Editor. Supporting the full website lifecycle, Elementor enables you to confidently build, optimize, and manage your website with extended capabilities such as AI-powered creation, image optimization, transactional email delivery, accessibility tools, performance boosters, and more. Now in version 4 – the Atomic Editor! Introducing a new generation of performance-first atomic building blocks that allow you to control every atomic part with no limits or locked layouts. Define your global design systems and reusable components once, and they apply everywhere instantly – turning hours or even days of work into single clicks. Unlock all features with Elementor One. Need fast and secure cloud hosting for your Elementor site? Try out Elementor Host Powered by Google Cloud & Cloudflare. 4.9/5 TrustPilot score. 🌟 Create Professional Stunning Websites Intuitive Drag & Drop Builder: Build any website with our no-code, drag-and-drop Editor. Achieve design precision with full control over layout and style. Pixel-Perfect Design Tools: Upload SVGs, apply masks, gradients, box shadows, headline effects, shape dividers, and use built-in CSS controls for advanced customization. Template Library: Apply complete website kits for instant setups, or choose from a vast library of single pages, blocks, and pop-up templates. Advanced Widgets: Access over 40 FREE widgets, including heading, image, text editor, video, button, gallery, carousels, and more. AI Capabilities: Revolutionize your design and content creation process with native AI integration. Instantly create sections, text, code, and images. 🗝️ Key features: Design System: Use Variables and Classes for consistent colors, typography, and design elements, ensuring a cohesive, professional look that updates everywhere globally. Responsive Design: Optimize your design for every device with custom breakpoints, ensuring a seamless desktop, tablet, and mobile experience. Mask Shapes: Turning any element, like an image or video, into whatever shape you desire to create standout designs. CSS Transform: Use CSS Transform to rotate, scale, and skew elements, adding dynamic styling to your site. Entrance Animations: Add entrance animations to elements to create engaging and interactive user experiences. Revision History: Elementor’s Revision History feature enables users to track and revert to previous versions of their designs, providing peace of mind and flexibility during the creative process. Developer-Friendly: Equipped with extensive documentation, API, developer tools, and custom code areas, Elementor offers a conducive environment for developers to extend its capabilities and create custom solutions. Floating Buttons: Enhance user interaction with customizable, floating action buttons that stay in view as users scroll. Components [Pro]: Reuse the same building blocks across pages and sites, and update them everywhere they appear. Including controlled content editing, allowing collaborators and clients to update only exposed content properties without breaking layout or styling. Theme Builder [Pro]: Design every part of your site—headers, footers, posts, and archives—for complete control over appearance. Popup Builder [Pro]: Create eye-catching popups with Elementor’s Popup Builder, equipped with advanced targeting and triggering options to optimize user engagement and conversions. Forms [Pro]: Design and integrate custom forms, utilizing advanced features and integrations to capture and manage submissions effectively. WooCommerce Builder [Pro]: Integrate Elementor with WooCommerce to design custom product pages, shop layouts, archives, carts, checkout pages, my account, and more, enhancing your store’s visual appeal and functionality. Dynamic Content [Pro]: Leverage dynamic content capabilities to create personalized and interactive web experiences by connecting your designs to various data sources. Notes [Pro]: Enhance team collaboration by using Elementor’s Notes feature to leave feedback and comments directly on the design interface. Custom Code [Pro]: Insert custom code to extend the functionality of your site, offering flexibility for advanced customizations. Custom CSS [Pro]: Apply Custom CSS to fine-tune the styling of elements, ensuring precise control over the design aspects. Motion Effects [Pro]: Add advanced motion effects to elements for a more dynamic and engaging user experience. Custom Fonts & Icons [Pro]: Upload and use custom fonts and icons to match your brand’s identity. 😍 Elementor FREE widgets Unlock the potential of Elementor with our comprehensive suite of free widgets and tools, designed to empower your website creation process and elevate your design capabilities: Heading. Add eye-catching headlines. Image. Control the size, opacity and more. Text Editor. Just like the WordPress text editor. Video. Add YouTube, Vimeo, VideoPress, Dailymotion or self-hosted videos. Button. Create interactive buttons. Link in Bio. Build link in bio components to promote your business / services. Image Box. A box with image, headline and text. Testimonials. Customer testimonials. Icon. Place one or more of 600+ icons available. Icon Box. An icon, headline, and text with one widget. Social Icons. Link to your social pages with the Facebook/X (formerly Twitter) icons. Image Gallery. Display your images in a grid. Image Carousel. Create rotating carousels or sliders for chosen images. Icon List. Use any icon to create a bullet list. Counter. Show numbers in an escalating manner. Progress Bar. Include an escalating progress bar. Nested Tabs. Display content in vertical or horizontal tabs. Nested Accordion. Display any type of content in collapsible sections. Rating. Display how many stars (or another icon) other visitors gave. Alert. Include a colored alert box to draw visitor’s attention. HTML. Insert code into the page. Shortcode. Insert shortcodes from any plugin into the page. Menu Anchor. Link any menu to this anchor. Read More. Set the Read More cut-off for the excerpt in archive pages. Sidebar. Add sidebars onto the page. Google Maps. Embed maps into the page. SoundCloud. Add SoundCloud audio bits. Divider. Separate content with a designed divider. Spacer. Add space between elements. Text Path. Attach your text to a path. And counting… 🚀 Enhance Your Website Website performance impacts your visitor’s experience and search result ranking. Elementor, in partnership with Google Chrome, continuously enhances performance without compromising design. Key features include: - Reduced DOM Output: Streamlined HTML structure for faster rendering. Improved Media File Loading: Optimized loading of images, videos, and other media assets. - Reduced CSS and JS Files: Minimized stylesheets and scripts individually loaded only on demand for quicker loading times. - Lazy Loading: Deferred loading of non-critical resources to improve initial page load speed. - Faster Font Loading: Efficient delivery of web fonts to enhance text rendering speed. - Optimized Front-End Asset Loading: Efficient loading of assets like JavaScript and CSS to minimize render-blocking. - Element Caching: Cache frequently accessed design elements to reduce server response time and enhance overall performance. 🔥 Elementor Editor Pro Features Create unparalleled websites while saving time, money and resources with Elementor Editor Pro’s full website builder. Get access to 100+ professional widgets, features, and tools. Editor Pro Design Widgets: - Posts: Display your blog posts with customizable layouts and styles. - Share Buttons: Allow visitors to easily share your content on various social media platforms. - Portfolio: Showcase your work or projects with stunning portfolio layouts. - Slides: Create dynamic slideshows with custom animations and transitions. - Form: Design and customize advanced forms for user interaction and data collection. - Login: Add a login form or user registration module to your website. - Nav Menu: Customize and style your website’s navigation menu for better user experience. - Animated Headline: Create attention-grabbing headlines with animated effects. - Price Table: Display pricing plans or packages in a structured and visually appealing format. - Price List: Showcase a list of prices or services with customizable styling options. - Gallery: Create beautiful image galleries with various layout options and lightbox support. - Flip Box: Add interactive flip animations to highlight content or features. - Call to Action: Encourage user interaction and conversions with compelling call-to-action sections. - Media Carousel: Showcase a carousel of media files such as images or videos. - Testimonial Carousel: Display client testimonials in a carousel format for social proof. - Nested Carousel: Create nested carousels for more complex content organization. - Loop Carousel: Display content in a looped carousel for continuous viewing. - Table Of Content: Generate a table of contents for longer articles or guides to improve navigation. - Countdown: Add countdown timers to create urgency for promotions or events. - Facebook Page: Embed your Facebook page feed or content onto your website. - Blockquote: Highlight quotes or testimonials with stylish formatting options. - Template: Save and reuse design templates for consistent branding and layout. - Reviews: Showcase customer reviews and ratings to build trust and credibility. - Facebook Button: Add buttons to promote interactions with your Facebook page or content. - Facebook Embed: Embed Facebook posts or content onto your website. - Facebook Comments: Enable Facebook comments on your website’s pages or posts. - PayPal Button: Integrate PayPal buttons for easy online payments. - Stripe Button: Integrate Stripe payment buttons to facilitate secure online transactions. - Lottie Widget: Add Lottie animations to enhance visual appeal and engagement. - Code Highlight: Display code snippets with syntax highlighting for better readability. - Video Playlist: Create and customize playlists for video content on your website. - Mega Menu: Customize advanced menus for better navigation and displaying complex content. - Off Canvas: Create off-canvas areas that slide in to show extra info or menus without cluttering the main layout. Editor Pro Theme Widgets: Build and customize all the key parts of your website including headers, footers, 404 page, global archives, and more… - Post Title: Customize the title of individual blog posts or pages. - Post Excerpt: Display a brief summary or teaser of your blog posts. - Post Content: Customize the main content area of your blog posts or pages. - Featured Image: Set and customize featured images for blog posts or pages. - Author Box: Display author information and bios on blog posts. - Post Comments: Customize the appearance and functionality of comments sections on your website. - Post Navigation: Add navigation links to adjacent posts for easy browsing. - Post Info: Display additional information about blog posts, such as author and date. - Site Logo: Upload and customize your website’s logo for branding purposes. - Site Title: Customize the title of your website. - Page Title: Customize the title of individual pages. - Search Bar: Add a search bar to allow users to search your website’s content. - Breadcrumbs: Display hierarchical navigation paths for better user navigation. - Sitemap: Generate a sitemap for better search engine indexing and user navigation. - Loop Grid: Design and customize grid layouts for blog post archives or product listings. Editor Pro WooCommerce Widgets: Design and customize a complete online shopping experience across your entire website. - Product: Display individual products with customizable layouts and styles. - Breadcrumbs: Display hierarchical navigation paths for better user navigation within your store. - Product Title: Customize the title of individual products. - Product Images: Set and customize images for product listings. - Product Price: Display the price of individual products. - Add To Cart: Add customizable add to cart buttons for easy purchasing. - Product Rating: Display ratings and reviews for products. - Product Stock: Display stock availability for products. - Product Meta: Display additional information about products, such as SKU and categories. - Product Content: Customize the main content area of product descriptions. - Short Description: Display brief summaries or teasers of products. - Product Data Tabs: Organize product information into tabbed sections for better organization. - Additional Information: Display additional details about products, such as dimensions and weight. - Product Related: Showcase related products to encourage additional purchases. - Upsells: Promote upsell products to increase average order value. - Products: Display a grid or list of products with customizable settings. - Custom Add To Cart: Customize the add to cart button for specific products. - WooCommerce Pages: Design and customize WooCommerce-specific pages, such as the cart and checkout pages. - Product Categories: Display product categories for easy navigation within your store. - Menu Cart: Display a cart icon in your navigation menu for easy access to the shopping cart. - Cart: Customize the appearance and functionality of the shopping cart page. - Checkout: Customize the appearance and functionality of the checkout page. - My Account: Customize the appearance and functionality of the customer account area. - Purchase Summary: Display a summary of purchases during the checkout process. - WooCommerce Notices: Customize the appearance and functionality of WooCommerce notices, such as order confirmation messages. Build professional websites with Elementor Editor Pro! 🔒 SECURITY AND COMPLIANCE Elementor places a paramount focus on security, evident through our acquisition of industry certifications such as ISO/IEC 27001, ISO/IEC 27017, ISO/IEC 27018, ISO/IEC 27701, and SOC 2 Type II. These certifications underscore our commitment to implementing robust security measures, and highlight our dedication to adhering to recognized industry standards. We encourage ethical security research through our Bug Bounty program. We collaborate with leading bug bounty services to provide opportunities for researchers to report vulnerabilities in our services. Our bounty programs include a triage team available 24/7/365. For more information: Trust Center. ♿ Accessibility Best Practices Elementor offers accessibility tools and enhancements to help you provide a better experience for all users. Including HTML 5 semantic, full keyboard navigation menu, ongoing improvement of features, widget, and more. 🌐 Translated to 63+ languages, includes RTL support Elementor supports multiple languages, typographies, and RTL, with editor translations in over 63 languages. It’s also compatible with WPML, Polylang, TranslatePress, Weglot, and more. To contribute, add a new language via translate.wordpress.org. See our guide on how to translate and localize the plugin.

**Average Rating:** 4.4/5.0

**Total Reviews:** 409

#### How Do G2 Users Rate Elementor?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Content Authoring:** 9.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 9.4/10 (Category avg: 8.3/10)
- **API / Integrations:** 9.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Elementor?

- **Seller:** [Elementor](https://www.g2.com/sellers/elementor)
- **Company Website:** elementor.com
- **Year Founded:** 2016
- **HQ Location:** Ramat Gan, Tel Aviv District, Israel
- **Twitter:** @elemntor  
29,101 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=19927efa15479d8197cafdc16dcec15b115818a74d00d300bb49697a4195b02f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10682833%2F&secure%5Burl_type%5D=linkedin_company_website)  
503 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Web Developer
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 86% Small, 13% Medium

#### What Do G2 Reviewers Say About Elementor?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** with Elementor, finding it simple to create stunning, mobile-friendly websites effortlessly.
- Users find Elementor's **intuitive interface** exceptionally easy for quickly designing professional websites without any coding skills.
- Users love the **intuitive drag-and-drop functionality** of Elementor, allowing for quick and easy website design without coding.
- Users love the **customizability** of Elementor, finding it easy to create professional websites with extensive options.
- Users love Elementor's **extensive customization options** , enabling effortless design of professional-looking websites with ease and flexibility.

##### Cons

- Users experience **plugin issues** leading to compatibility challenges and reliance on external plugins for additional features.
- Users find Elementor's performance to be **slow loading** , which can hinder their experience and efficiency.
- Users find Elementor **expensive** due to tier updates, with frustrations over limitations and costs for necessary features.
- Users experience **limited features** with Elementor's free version, often requiring additional purchases for better functionality.
- Users report **poor customer support** from Elementor, with unresolved ticket issues and unhelpful responses from the team.

#### What Are Recent G2 Reviews of Elementor?

**["The Website Builder That Transformed My Workflow"](https://www.g2.com/survey_responses/elementor-review-12957467)**

**Rating:** 5.0/5.0 stars

_— Imran S._

[Read full review](https://www.g2.com/survey_responses/elementor-review-12957467)

**["Beginner-Friendly Interface That Makes Blogging in Elementor Easy"](https://www.g2.com/survey_responses/elementor-review-12753733)**

**Rating:** 4.5/5.0 stars

_— Matthew W._

[Read full review](https://www.g2.com/survey_responses/elementor-review-12753733)

#### What Are G2 Users Discussing About Elementor?

- [What is Elementor used for?](https://www.g2.com/discussions/elementor-what-is-elementor-used-for) - 2 comments
- [Can I use Elementor for free?](https://www.g2.com/discussions/can-i-use-elementor-for-free) - 2 comments
- [Can you use Elementor with free WordPress?](https://www.g2.com/discussions/can-you-use-elementor-with-free-wordpress) - 2 comments
- [What is Elementor used for?](https://www.g2.com/discussions/what-is-elementor-used-for) - 3 comments, 1 upvote

[
Jahia DXP
](https://www.g2.com/products/jahia-dxp/reviews)

By [Jahia](https://www.g2.com/sellers/jahia)

[

4.4/5(603)

](https://www.g2.com/products/jahia-dxp/reviews)

What do users say?

Users consistently praise the platform's flexibility and scalability, which allows for effective management of complex, multi-site, and multilingual content. The intuitive interface and strong integra

Pros and Cons

[
Ease of Use (130)
](https://www.g2.com/products/jahia-dxp/reviews?qs=pros-and-cons)[
Learning Curve (129)
](https://www.g2.com/products/jahia-dxp/reviews?qs=pros-and-cons)

### [Jahia DXP](https://www.g2.com/products/jahia-dxp/reviews)

Jahia is a digital platform combining a hybrid CMS and DXP, built for organizations that manage complex content environments and require strong control over their data, architecture, and digital operations. A hybrid CMS for editorial flexibility and distribution agility: Jahia CMS supports both traditional and headless approaches. Content teams work through rich editorial interfaces, while developers distribute content via APIs to any front-end experience, including websites, mobile applications, portals, and third-party systems. This architecture is particularly suited to multi-site, multi-brand, and portal deployments where content governance and distribution speed are equally critical. A DXP with native CDP capabilities: On the experience side, Jahia collects, unifies, and activates customer data through built-in CDP capabilities, enabling real-time personalization without requiring a separate CDP. Organizations retain ownership of their customer data within a controlled environment, without adding unnecessary data silos. AI-assisted productivity: Built-in AI features, including automatic translation, writing assistance, and automated content classification, reduce manual effort and accelerate time to market for both editorial and technical teams, helping business users move faster while developers stay focused on high-value work. Open architecture, built for complex ecosystems: Jahia is built on a modular, API-first architecture that integrates with existing systems such as CRM, analytics, DAM, and e-commerce platforms. It deploys in the cloud or on-premises, giving organizations control over their infrastructure, security posture, and compliance requirements without locking teams into a rigid technology stack. Designed for collaboration: Jahia bridges the gap between business and technical teams. Granular roles, permissions, and workflows give each team the autonomy they need without creating governance gaps. Content editors, marketers, and developers work in the same environment, with clear boundaries and shared visibility. Trusted by NASA, Marriott Vacations Worldwide, Ben & Jerry’s, and the European Parliament, Jahia is designed for teams that treat data control, architectural flexibility, and digital experience performance not as options, but as requirements.

**Average Rating:** 4.4/5.0

**Total Reviews:** 597

#### How Do G2 Users Rate Jahia DXP?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.7/10)
- **Content Authoring:** 8.3/10 (Category avg: 8.6/10)
- **Flexible Navigation Structures:** 8.1/10 (Category avg: 8.3/10)
- **API / Integrations:** 8.0/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Jahia DXP?

- **Seller:** [Jahia](https://www.g2.com/sellers/jahia)
- **Company Website:** www.jahia.com
- **Year Founded:** 2002
- **HQ Location:** Geneva, CH
- **Twitter:** @jahia  
5,723 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=badc4385b11839d69cf844cf4f24e841e1af1d45c0d34e4da6982ae5ecd0aa2d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F103891%2F&secure%5Burl_type%5D=linkedin_company_website)  
69 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Owner, Business Analyst
- **Top Industries:** Insurance, Information Technology and Services
- **Company Size:** 33% Large, 33% Small

#### What Do G2 Reviewers Say About Jahia DXP?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise Jahia DXP for its **intuitive and user-friendly interface** , making digital experience management enjoyable and efficient.
- Users value the **flexible and intuitive content management** of Jahia DXP, enhancing collaboration and digital experience delivery.
- Users value the **flexibility** of Jahia DXP, enabling both non-technical management and extensive customization for developers.
- Users value Jahia DXP's **integration-friendly design** , enabling seamless connections and effective collaboration across teams.
- Users value the **flexible and modular architecture** of Jahia DXP, enhancing content management across multiple channels.

##### Cons

- Users find the **learning curve steep** , as Jahia DXP's interface and features can be challenging for beginners.
- Users find the **steep learning curve** of Jahia DXP challenging, requiring technical skills for advanced features and customization.
- Users often face a **difficult learning curve** with Jahia DXP, particularly those without technical backgrounds, hindering effective use.
- Users often find the **complexity** of Jahia DXP leads to a steep learning curve for new or non-technical teams.
- Users find the **required technical expertise** of Jahia DXP can lead to a challenging learning curve for newcomers.

#### What Are Recent G2 Reviews of Jahia DXP?

**["Impressive Flexibility and Scalability"](https://www.g2.com/survey_responses/jahia-dxp-review-12186392)**

**Rating:** 5.0/5.0 stars

_— Anhao M._

[Read full review](https://www.g2.com/survey_responses/jahia-dxp-review-12186392)

**["Indispensable for Successful Customer Management"](https://www.g2.com/survey_responses/jahia-dxp-review-12136476)**

**Rating:** 4.5/5.0 stars

_— Lucas M._

[Read full review](https://www.g2.com/survey_responses/jahia-dxp-review-12136476)

#### What Are G2 Users Discussing About Jahia DXP?

- [What are the benefits and challenges of using Jahia DXP for digital experience management?](https://www.g2.com/discussions/what-are-the-benefits-and-challenges-of-using-jahia-dxp-for-digital-experience-management)

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Spotlight Categories

[Affiliate Marketing Software](https://www.g2.com/categories/affiliate-marketing)

[Virtual Event Platforms](https://www.g2.com/categories/virtual-event-platforms)

[Video Editing Software](https://www.g2.com/categories/video-editing)

[Survey Software](https://www.g2.com/categories/survey)

[Data Science and Machine Learning Platforms](https://www.g2.com/categories/data-science-and-machine-learning-platforms)

Similar Categories

- [Brand Asset Management](/categories/brand-asset-management)
- [Client Portal](/categories/client-portal)
- [Cloud Content Collaboration](/categories/cloud-content-collaboration)
- [CMS Tools](/categories/cms-tools)
- [Commenting Systems](/categories/commenting-systems)

- [Component Content Management Systems](/categories/component-content-management-systems)
- [Content Moderation Tools](/categories/content-moderation-tools)
- [Design Systems](/categories/design-systems)
- [Desktop Search](/categories/desktop-search)
- [Digital Asset Management](/categories/digital-asset-management)

- [Digital Experience Orchestration (DXO) Platforms](/categories/digital-experience-orchestration-dxo-platforms)
- [Digital Experience Platforms (DXP)](/categories/digital-experience-platforms-dxp)
- [Digital Rights Management (DRM)](/categories/digital-rights-management-drm)
- [Document Management](/categories/document-management)
- [Enterprise Content Management (ECM)](/categories/enterprise-content-management-ecm)

[Browse Web Content Management Themes](/categories/web-content-management/themes)

 ![Neeraja Prakash](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Neeraja Prakash")
NP

Researched and written by [Neeraja Prakash](https://research.g2.com/insights/author/neeraja-prakash)

Updated March 7, 2025

Web content management (WCM) systems allow users to create, edit, and publish digital content such as text, embedded audio and video files, and interactive graphics for websites. For users that do not have coding skills, these systems make the process of uploading and writing content simple by offering theme-oriented templates for unique design. WCM systems are generally used in collaborative scenarios where multiple team members can monitor and manage web content. WCM solutions are most frequently used by digital marketing and creative teams. WCM systems can be plugged into third-party hosting platforms that provide more complete website management functionality. Some of the [best web content management software](https://learn.g2.com/best-web-content-management-software) can integrate with [marketing software](https://www.g2.com/categories/marketing), third-party [CMS tools](https://www.g2.com/categories/cms-tools), or [content analytics software](https://www.g2.com/categories/content-analytics). Others may provide functionality for digital asset management and web design. They share features with [enterprise content management (ECM)](https://www.g2.com/categories/enterprise-content-management-ecm), [digital experience platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp), and [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms).

To qualify for inclusion in the Web Content Management category, a product must:

- Provide web-based editing and publishing capabilities for text, image, audio, and video files
- Offer templates for content creation
- Allow collaboration and approval for content creation

Top Tools at a Glance

| 

 | 

CRM-integrated website publishing with content-to-lead attribution

 | 

User Review

"Effortless Workflow Learning with HubSpot Content Hub"

 |
| 

 | 

Component-based authoring across multi-site enterprises

 | 

User Review

"Adobe Experience Manager Makes Content and Digital Asset Management Easy"

 |
| 

 | 

Visual web development with designer control

 | 

User Review

"Best webdesign building platform"

 |
| 

 | 

No-code responsive web design with client handover

 | 

User Review

"Intuitive Tool, Fundamental for Agencies"

 |
| 

 | 

Open-source CMS with plugin-driven customization

 | 

User Review

"Unmatched Flexibility with a Massive Plugin and Theme Ecosystem"

 |
| 

 | 

.NET-native content editing with developer extensibility

 | 

User Review

"A Flexible CMS That Scales with Business Needs"

 |
| 

 | 

Agency-scale website production with white-label client access

 | 

User Review

"Straightforward Updates, Clean Interface, and Reliable Performance with Duda"

 |
| 

 | 

Enterprise multisite content with personalization governance

 | 

User Review

"Excellent DXP with Strong Personalization Features"

 |
| 

 | 

Developer-customizable CMS with structured content modeling

 | 

User Review

"The CMS that finally made a government website feel modern"

 |

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Show More

* * *

## How Do You Choose the Right Web Content Management Software?

### What You Should Know About Web Content Management Software

### What is Web Content Management Software?

Web content management tools exist to organize, store, distribute, and protect content that users intend to publish on the web. Types of content include, but are not limited to, text documents, photos, videos, web graphics and animations, and more.

The platforms provide users a repository that can assist in brand development and content curation for diverse organizations. Whether it’s a blog, an online store, personal portfolio, or website for a political campaign, WCM tools can help prepare and organize content for exposure.

In many cases, WCM tools offer an assortment of templated web pages, from which site administrators can browse and choose. This assists organizations that wish to have a respectable web presence but lack the ability to create code in a professional capacity. Some WCM solutions offer drag-and-drop features that make websites more customizable, while others have more limitations. Some even make room for HTML-savvy employees to input their knowledge to customize websites that match their unique vision.

Web content management tools provide both a back end and a front end to operations. The back end is where administrators log in to edit pages, update content, and access communications that may have been submitted through comment boxes or other forms. This is where settings and features can be adjusted, depending on an organization’s subscription level. The front end of a WCM tool is the website itself. It’s the homepage that users land on, the contact page where visitors get in touch with the organization, or the team page where users learn who is behind the magic.

Many web content management tools are geared toward users with a marketing mind. The goal of most any website or organization is to grow a large, loyal usership or customer base. WCM tools can help with these efforts by providing tools for A/B testing, lead generation, and automation of content release.

A key difference between web content management tools and other CMS platforms (business content management, enterprise content management) is that WCM tools can both prepare and publish content. Business and enterprise content management tools assist with content creation, distribution, and storage, but provide no option to publish. Their usage is more limited to internal efforts. An organization might use an ECM tool to store company reports and HR paperwork, but utilize a WCM tool to update its public blog.

### Why Use Web Content Management Software?

Web content management tools are unique in their ability to create front-facing websites for an organization to attract current or potential clientele. Some need no code with their templates and drag-and-drop features, or they can allow for the input of HTML. The features that define the difference between WCM tools and website builders are the back-end, admin-facing capabilities. WCM tools can be helpful for marketing teams, lead generation for sales, data storage, and file organization by putting all of these functionalities in one place.

Web content management systems can be used to solve a variety of problems frequently encountered by digital marketers. In their reviews, users reported establishing a blog presence, increasing web traffic, and designing and administering digital content without coding knowledge as three of the most significant business problems solved with web content management solutions.

WCM tools can be used to increase impact within a company’s marketing efforts. Web content management software can allow for the creation of landing pages and analyze visitor traffic and data for specific marketing campaigns. Administrators can automate content publication and integrate the WCM tool with existing emails to simplify email marketing campaigns.

Blogs have become an increasingly popular way to share content. Free from the confines of a main web page, blogs allow for a greater level of creativity and provide a new platform to connect with a target audience.

Web content management tools greatly assist in the creation of a quality blog––this is mainly due to ease of content customization and the scalability features these solutions provide. Working alongside CMS tools, web content management software allows users to easily edit and manipulate digital aspects of a blog, giving multiple admins complete control over content and overall appearance. With autonomous blog power, fresh content with strategic SEO practices helps establish a credible platform, leading to higher-quality material and more page visits.

Increasing web traffic is a top priority for many businesses. Web content management systems, coupled with CMS tools and specialized plugins, offer features that help boost SEO and create a stronger community around content using social media.

Social media plugins help weave all forms of content together. Websites or blogs managed by a web content management system can be automatically generated into RSS feeds that not only allow for greater content cohesion, but can increase the number of subscribers and readers to a site.

A common limiting factor for website and blog designers is lack of HTML or basic coding knowledge. Web content management systems help mitigate this problem with WYSIWYG editors and other tools specifically designed for non-coders.

WCM tools with drag-and-drop functionality enable better ease of use and allow for greater customization with fewer pain points. Automated templates provided by WCM software provide users with a central hub for all types of content, allowing for consistency and brand establishment across all channels.

### Who Uses Web Content Management Software?

Web content management (WCM) systems allow users with limited knowledge of web programming languages to create, edit, and publish digital content such as text, embedded audio and video files, and interactive graphics for websites.

Web content management software can be useful for any individual or company looking to create a website or blog painlessly. The goal of any web content management tool is to ensure users can easily create and publish content, even users without design or coding experience. Part of what makes web content management solutions so popular is their incredible ease of use.

These systems are typically utilized by creative teams, digital marketers, and web developers, making the process of uploading and writing content simple. However, companies with content creators in multiple departments will often have access to a WCM to guarantee an efficient workflow.

### Web Content Management Software Features

Web content management products can vary widely, but all of them have approximately the same base features at their core. These are features you can expect in most, if not all, web content management systems.

**Content Authoring –** Drafting and publishing content is intuitive and non-technical.

**Rich Text Editor –** Formatting content is straightforward and painless.

**Versioning –** Keep track of incrementally changing versions of the same content.

[**Plugins/Widgets/Apps**](https://www.g2.com/categories/web-content-management/f/plug-ins-widgets-apps) **–** Available gadgets and modules suit the needs of your site and are easily incorporated onto the page.

[**Approval Process**](https://www.g2.com/categories/web-content-management/f/approval-process) **–** Can easily institute an approval routing process between authors and editors.

[**Content Scheduling**](https://www.g2.com/categories/web-content-management/f/content-scheduling) **–** Easily schedule content to be published at a certain time and in a certain order.

**Asset Management –** System allows the storage and management of rich media files.

**Internal Search –** Able to search your content based on keyword, metadata, tags, etc.

**Content Repository –** Content—both published and yet-to-be published—can be intuitively managed, edited, tagged, approved, and stored.

#### Additional Web Content Management Software Features

Plenty of web content management products have started offering additional features aside from the typical functionality expected. There is plenty of variation within WCM products, and these are examples of a few of the features we have seen offered by some.

[**Prebuilt Templates**](https://www.g2.com/categories/web-content-management/f/breadth-of-pre-built-templates) **–** The software provides a wide breadth of free or purchasable site templates that are attractive and suited to your web pages' needs.

[**Mobile Templates**](https://www.g2.com/categories/web-content-management/f/mobile) **–** Effective mobile templates are available and easily customizable.

[**Branding/Themes**](https://www.g2.com/categories/web-content-management/f/branding-themes) **–** Consistent design elements across sites (including personalized brand components) unites web pages into a coherent online presence.

[**Customization**](https://www.g2.com/categories/web-content-management/f/customization) **–** The visual appearance of web pages can be easily customized to fit your site’s needs.

[**User Community**](https://www.g2.com/categories/web-content-management/f/user-community) **–** The system has a large and interactive community of users.

[**SEO**](https://www.g2.com/categories/web-content-management/f/seo) **–** Pagination, page headers and titles, meta tags, and URL structure all contribute to site SEO.

**Flexible Navigation Structures –** Users are able to build out different and multiple taxonomies to store and index content.

**User Access and Permissions –** The ability to grant access to select data, features, objects, etc., is based on the users, user role, groups, etc.

[**Internationalization**](https://www.g2.com/categories/web-content-management/f/internationalization) **–** Enables users to view and interact with the same content in multiple languages.

**Dashboard and Reports –** Access pre-built and custom reports and dashboards.

**Application Programming Interface (API)/Integrations –** This specifies how the application communicates with other software. APIs typically enable integration of data, logic, objects, etc., with other software applications.

[**Enterprise Scalability**](https://www.g2.com/categories/web-content-management/f/enterprise-scalability) **–** Provides features to allow scaling for large organizations or an expansive web presence.

### Potential Issues with Web Content Management Software

The resources required to effectively maintain a digital brand aren’t cheap. Open-source implementations have the added cost of developer resources, which can be fulfilled in house or through contracted services. Even proprietary vendors with customer support often still require substantial resources to configure and troubleshoot the system. This cost persists for sites that need continual customization or recur when a firm decides to upgrade software versions.

### Software and Services Related to Web Content Management Software

[**Digital asset management software**](https://www.g2.com/categories/digital-asset-management) typically integrates with web content management systems so marketers ensure a smooth lifecycle for assets from creation to publication.

[**Website builder software**](https://www.g2.com/categories/website-builder) provides the same website templating, design, and publishing features as a web content management system. However, web content management systems tend to be better for web pages expecting lots of updates or uploaded content.

[**Digital experience platforms (DXP)**](https://www.g2.com/categories/digital-experience-platforms-dxp) have been adopted by companies looking for more functionality than typically provided by a traditional web content management system. DXPs combine the functionality of a web content management system, a digital asset management system, a website builder, and an analytics tool.