# Best Spa and Salon Management Software for Medium-Sized Businesses ## How Many Spa and Salon Management Software Products Does G2 Track? **Total Products under this Category:** 283 ### Category Stats (Aug 2026) - **Average Rating:** 4.49/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** Boulevard (+0.41%) - Among all products in this category, Boulevard recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank Spa and Salon Management Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 2,900+ Authentic Reviews - 283+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Spa and Salon Management Software ![G2 Grid® for Spa and Salon Management Software plotting products by satisfaction and market presence](https://www.g2.com/categories/spa-and-salon-management/grids.png?focus%5B%5D=19438&focus%5B%5D=3175&focus%5B%5D=146965) Highlighted products: Zenoti, Mindbody, and Boulevard. Underlying data: [Grid® JSON](https://www.g2.com/categories/spa-and-salon-management/grids.json?focus%5B%5D=zenoti&focus%5B%5D=mindbody&focus%5B%5D=boulevard-labs-inc-boulevard&segment=mid-market) ### [Zenoti](https://www.g2.com/products/zenoti/reviews) The #1 cloud software for salons, spas, medspas, and fitness centers. More than 22,000 businesses in 50 countries trust Zenoti. Our all-in-one, award-winning platform helps you elevate guest experiences, streamline operations across multiple locations, and drive results like increased customer loyalty and revenue growth. With a built-in calendar and intuitive drag-and-drop interface, Zenoti allows users to arrange online bookings, organize rebookings, and manage employee schedules quickly and easily. Zenoti’s comprehensive scheduling technology enables users to manage calendars for classes, rooms, and locker facilities as well. Since Zenoti is available as a native mobile application for iOS and Android, users can book appointments and manage schedules on the move. In addition to booking appointments online, end users can make payments and receive invoices electronically. Through automation of billing processes, Zenoti enhances the experience by providing a fast, flexible, and secure payment system. Contactless options like self-check-in and auto-pay increase convenience. Other features include smart marketing, digital form generation, electronic prescription capture, inventory management, and custom reporting. With the platform’s automated marketing capabilities, users can send personalized service reminders, birthday greetings, and cross-sell offers to promote services and strengthen customer relationships. Meanwhile, custom reports help improve management operations by enabling users to gain business insights from performance data. **Average Rating:** 4.5/5.0 **Total Reviews:** 304 #### How Do G2 Users Rate Zenoti? - **Ease of Admin:** 8.3/10 (Category avg: 8.9/10) - **Scheduling:** 9.2/10 (Category avg: 9.2/10) - **Automated Campaigns:** 8.7/10 (Category avg: 8.3/10) - **Employee Management:** 8.8/10 (Category avg: 8.9/10) #### Who Is the Company Behind Zenoti? - **Seller:** [Zenoti](https://www.g2.com/sellers/zenoti) - **Company Website:** www.zenoti.com - **Year Founded:** 2010 - **HQ Location:** Bellevue, WA - **Twitter:** @gozenoti 1,304 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a75c61ad4f5e4f5b8c5b47824f28b8cb74a4ab80301b7c537360da52e427ce9c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F6630464%2F&secure%5Burl_type%5D=linkedin_company_website) 1,181 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, Manager - **Top Industries:** Health, Wellness and Fitness, Medical Practice - **Company Size:** 81% Small, 17% Medium #### What Do G2 Reviewers Say About Zenoti? _AI-generated summary from verified user reviews_ ##### Pros - Users commend the **exceptional customer support** from Zenoti, highlighting thorough onboarding and helpful team members. - Users love Zenoti for its **diverse functions and excellent team support** , making onboarding and integration seamless and effective. - Users highlight the **ease of use** of Zenoti, praising its user-friendly interface and excellent customer support. - Users commend the **exceptional support** from the Zenoti team, making implementation smooth and efficient. - Users appreciate the **extensive reporting capabilities** of Zenoti, making management and decision-making straightforward and efficient. ##### Cons - Users find Zenoti's **complexity** challenging, as it requires extensive training and significant time investment for effective use. - Users find the **complex setup** of Zenoti overwhelming, requiring significant time and effort to train staff effectively. - Users find **poor usability** in Zenoti, as simple tasks require excessive steps and navigation through complex menus. - Users express frustration with **limited features** in Zenoti, often lacking access to essential tools despite paying for them. - Users find Zenoti's **time inefficiency** challenging, especially during training and the initial setup process. #### What Are Recent G2 Reviews of Zenoti? **["Powerful Yet Intuitive - Zenoti’s All-in-One Platform Boosts Efficiency"](https://www.g2.com/survey_responses/zenoti-review-13244525)** **Rating:** 5.0/5.0 stars _— LIV A._ [Read full review](https://www.g2.com/survey_responses/zenoti-review-13244525) **["Great Value, Powerful Features, and Excellent Support with Zenoti"](https://www.g2.com/survey_responses/zenoti-review-13254254)** **Rating:** 5.0/5.0 stars _— Hannah S._ [Read full review](https://www.g2.com/survey_responses/zenoti-review-13254254) #### What Are G2 Users Discussing About Zenoti? - [Is Zenoti cloud-based?](https://www.g2.com/discussions/is-zenoti-cloud-based) - 1 comment - [How much is Zenoti a month?](https://www.g2.com/discussions/how-much-is-zenoti-a-month) - [What is one of the biggest advantages of Zenoti over its competitors?](https://www.g2.com/discussions/what-is-one-of-the-biggest-advantages-of-zenoti-over-its-competitors) - [What does Zenoti do?](https://www.g2.com/discussions/what-does-zenoti-do) ### [Mindbody](https://www.g2.com/products/mindbody/reviews) Get an all-in-one business management platform built for fitness, wellness, and beauty businesses. Everything you need to run and grow your business lives in one place. Just a smarter, simpler way to manage your business every day. Grow your clients: The Mindbody app connects you to 3M+ active users who are searching, booking, and buying right now. New clients can discover your business, book a class, and pay. More visibility means more bookings and more revenue. Build a Branded app: Clients can download a branded app from the app stores to book & manage their memberships in a custom booking environment. This add-on service gives you the benefits of a custom app without the hassles or cost of custom development. Fill your schedule: Managing classes and appointments is simple with Mindbody's scheduling tools, even on the go with the Mindbody Business app. Set up your calendar once and sync everywhere—your website, the Mindbody app, and every touchpoint. Use modern payments: Integrated payment processing is built for your growth. Reduce costs, automate recurring revenue, and run your business more efficiently. Stay connected with SmartDesk: Answering questions and increasing bookings, SmartDesk embraces an automation-first customer experience—all while your team is busy working with clients IRL. Make data-driven decisions: With our business reporting, you get metrics and analytics, giving you the power to make real-time adjustments. More than 40,000 fitness and wellness businesses trust us to handle the day-to-day—so they can focus on what they do best. **Average Rating:** 3.7/5.0 **Total Reviews:** 504 #### How Do G2 Users Rate Mindbody? - **Ease of Admin:** 7.2/10 (Category avg: 8.9/10) - **Scheduling:** 8.2/10 (Category avg: 9.2/10) - **Automated Campaigns:** 6.8/10 (Category avg: 8.3/10) - **Employee Management:** 8.0/10 (Category avg: 8.9/10) #### Who Is the Company Behind Mindbody? - **Seller:** [Playlist](https://www.g2.com/sellers/playlist-95d99ca7-acff-490e-adcd-5bd588681c4d) - **Company Website:** www.playlist.com - **Year Founded:** 2000 - **HQ Location:** San Luis Obispo, CA - **Twitter:** @mindbody 17,869 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c2d26ce036bb645a4fd6becf5b81336b779345a8d20330861bf3b87ff4d4fb8b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fplaylisttechnologies%2F&secure%5Burl_type%5D=linkedin_company_website) 2,857 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, General Manager - **Top Industries:** Health, Wellness and Fitness, Consumer Services - **Company Size:** 81% Small, 12% Medium #### What Do G2 Reviewers Say About Mindbody? _AI-generated summary from verified user reviews_ ##### Pros - Users enjoy the **ease of use** of Mindbody, particularly for scheduling and automations that enhance client engagement. - Users value the **helpful and responsive customer support** of Mindbody, enhancing their overall experience and business efficiency. - Users appreciate the **organized system** of Mindbody, enhancing scheduling, client management, and overall operational efficiency. - Users find Mindbody to be **extremely user-friendly** , simplifying tasks and enhancing their overall experience effortlessly. - Users appreciate the **personable and helpful customer service** of Mindbody, ensuring quick resolution of requests. ##### Cons - Users find **poor usability** in Mindbody, facing complexity and challenges with integration, invoicing, and overall experience. - Users express frustration over **missing features** , such as lack of responsiveness and difficulty with invoicing and membership management. - Users find Mindbody to be **expensive** , especially with significant pricing jumps between services and product offerings. - Users experience **feature issues** with Mindbody, including unresponsive AI and cumbersome processes for invoicing and checkout. - Users report persistent **app issues** with Mindbody, including crashes, bugs, and poor integration complicating their experience. #### What Are Recent G2 Reviews of Mindbody? **["Mindbody Streamlines Scheduling, Memberships, and Client Communication in One Platform"](https://www.g2.com/survey_responses/mindbody-review-12792054)** **Rating:** 5.0/5.0 stars _— info l._ [Read full review](https://www.g2.com/survey_responses/mindbody-review-12792054) **["Great all in one software for Gym Management with Room for Email Improvements"](https://www.g2.com/survey_responses/mindbody-review-12708859)** **Rating:** 4.0/5.0 stars _— Chris R._ [Read full review](https://www.g2.com/survey_responses/mindbody-review-12708859) #### What Are G2 Users Discussing About Mindbody? - [What is Frederick used for?](https://www.g2.com/discussions/what-is-frederick-used-for) - [Is Mindbody a CRM?](https://www.g2.com/discussions/is-mindbody-a-crm) - [Is Mindbody free?](https://www.g2.com/discussions/is-mindbody-free) - [How much does it cost to use Mindbody?](https://www.g2.com/discussions/how-much-does-it-cost-to-use-mindbody) - 1 comment - [What is Mindbody software?](https://www.g2.com/discussions/what-is-mindbody-software) ### [Boulevard](https://www.g2.com/products/boulevard-labs-inc-boulevard/reviews) One platform. All the things. Boulevard offers the fastest-growing client experience platform purpose-built for salons, spas, medspas, and other appointment-based, self-care businesses. The modern, intuitive platform empowers business owners and professionals alike to deliver personable, enjoyable experiences to their clients through online appointment scheduling, messaging, marketing, and payments that are simple, elegant, and reliable. Visit joinblvd.com to see a demo. **Average Rating:** 4.4/5.0 **Total Reviews:** 106 #### How Do G2 Users Rate Boulevard? - **Ease of Admin:** 8.7/10 (Category avg: 8.9/10) - **Scheduling:** 9.0/10 (Category avg: 9.2/10) - **Automated Campaigns:** 8.3/10 (Category avg: 8.3/10) - **Employee Management:** 8.2/10 (Category avg: 8.9/10) #### Who Is the Company Behind Boulevard? - **Seller:** [Boulevard Labs, Inc.](https://www.g2.com/sellers/boulevard-labs-inc) - **Company Website:** joinblvd.com - **Year Founded:** 2016 - **HQ Location:** Los Angeles, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a75204d752e1ee600e410ea8778b827f3351a8f86f9bc538920a7e7f4c635346&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fboulevard%2F&secure%5Burl_type%5D=linkedin_company_website) 570 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, Practice Manager - **Top Industries:** Health, Wellness and Fitness, Medical Practice - **Company Size:** 80% Small, 16% Medium #### What Do G2 Reviewers Say About Boulevard? _AI-generated summary from verified user reviews_ ##### Pros - Users love the **ease of use** of Boulevard, finding it intuitive and efficient for both staff and clients. - Users appreciate the **clean and simple online booking** of Boulevard, ensuring ease for all clients, even non-tech savvy ones. - Users appreciate the **helpful and prompt customer support** of Boulevard, which aids in easy platform customization. - Users value the **user-friendly features** of Boulevard, especially instant chart creation and exceptional customer support. - Users commend the **helpful customer support** and intuitive features of Boulevard, enhancing their overall experience significantly. ##### Cons - Users find Boulevard lacks **essential features** for customized reporting and efficient management, impacting usability significantly. - Users often face **communication issues** with Boulevard, experiencing delays in reaching support and scheduling assistance. - Users face **payment issues** with Boulevard, including slow deposits and lack of third-party processing integration. - Users find some features of Boulevard to be **inadequate** , lacking necessary tools and integrations for optimal functionality. - Users find the **inaccurate reporting** challenging, wishing for more comprehensive receipts and better traceability in reports. #### What Are Recent G2 Reviews of Boulevard? **["Streamlined Salon Scheduling with Effective Checkout"](https://www.g2.com/survey_responses/boulevard-review-13167511)** **Rating:** 5.0/5.0 stars _— Diane B._ [Read full review](https://www.g2.com/survey_responses/boulevard-review-13167511) **["Seamless Booking, Great Client Communication"](https://www.g2.com/survey_responses/boulevard-review-13179053)** **Rating:** 4.0/5.0 stars _— Traci O._ [Read full review](https://www.g2.com/survey_responses/boulevard-review-13179053) #### What Are G2 Users Discussing About Boulevard? - [What is Boulevard used for?](https://www.g2.com/discussions/what-is-boulevard-used-for) Spotlight Categories [Virtual Data Room Software](https://www.g2.com/categories/virtual-data-room-vdr) [Live Chat Software](https://www.g2.com/categories/live-chat) [Virtual Event Platforms](https://www.g2.com/categories/virtual-event-platforms) [A/B Testing Tools](https://www.g2.com/categories/a-b-testing-tools) [Business Continuity Management (BCM) Software Solutions](https://www.g2.com/categories/business-continuity-management-software) Similar Categories - [Agriculture](/categories/agriculture) - [Alumni Management](/categories/alumni-management) - [Amusement Park Management Software](/categories/amusement-park-management-software) - [Apparel](/categories/apparel-22ffe365-e774-46a6-b034-ced369db372d) - [Architecture](/categories/architecture) - [Association Management](/categories/association-management-) - [Auction](/categories/auction-software) - [Automotive](/categories/automotive) - [Aviation](/categories/aviation) - [Awards Management](/categories/awards-management) - [Bakery](/categories/bakery) - [Camp Management](/categories/camp-management) - [Cannabis Industry](/categories/cannabis-industry) - [Cemetery](/categories/cemetery) - [Child Care](/categories/child-care) [Browse Spa and Salon Management Themes](/categories/spa-and-salon-management/themes)