# Best Social Media Marketing (SMM) Companies - Page 78 ## How Many Social Media Marketing (SMM) Companies Products Does G2 Track? **Total Products under this Category:** 1,177 ### Category Stats (Aug 2026) - **Average Rating:** 4.55/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** Sociallyin (+0.64%) - Among all products in this category, Sociallyin recorded the largest rating increase compared to last month _Last updated: August 06, 2026_ ## How Does G2 Rank Social Media Marketing (SMM) Companies Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 3,100+ Authentic Reviews - 1,177+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Social Media Marketing (SMM) Companies ![G2 Grid® for Social Media Marketing (SMM) Companies plotting products by satisfaction and market presence](https://www.g2.com/categories/social-media-marketing-smm-companies/grids.png?focus%5B%5D=95440&focus%5B%5D=1521986&focus%5B%5D=118583&focus%5B%5D=1467944&focus%5B%5D=27902&focus%5B%5D=35224&focus%5B%5D=1476589&focus%5B%5D=157938) Highlighted products: DashClicks, Red-Engage, Ninja Promo, Viral Coach, Sociallyin, OpenMoves, Path Social, and GoDaddy Marketing Services. Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-marketing-smm-companies/grids.json?focus%5B%5D=dashclicks&focus%5B%5D=red-engage&focus%5B%5D=ninja-promo&focus%5B%5D=viral-coach&focus%5B%5D=sociallyin&focus%5B%5D=openmoves&focus%5B%5D=path-social&focus%5B%5D=godaddy-marketing-services) **Sponsored** ### SmartSites Outsmart the competition with best-in-class digital marketing services. With over 1,000 ⭐⭐⭐⭐⭐ reviews online, SmartSites 💡 is America's #1 rated digital marketing agency. Get more traffic. Acquire more customers. Sell more stuff. SmartSites works for businesses of all sizes. SmartSites is a Google Premier Partner and Facebook Marketing Partner. Winner of dozens website design awards and nine-time Inc5000 (2017-2025) fastest growing company. Let us grow your company. Call 📞 (201) 870 6000 for a free consultation! [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=784&secure%5Bchosen_at%5D=2026-08-13T09%3A43%3A40Z&secure%5Bdisplayable_resource_id%5D=784&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=784&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=107962&secure%5Bresource_id%5D=784&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-marketing-smm-companies%3Fpage%3D78&secure%5Btoken%5D=6c761bdfc91b616521f4811ba629cddddef25fda7b55b75d1090384a63aa20e8&secure%5Burl%5D=https%3A%2F%2Fwww.smartsites.com%2Flp%2Fdigital-marketing-lp-6b%2F&secure%5Burl_type%5D=custom_url) ### [Xcite Media Group](https://www.g2.com/products/xcite-media-group/reviews) We stay on top of the latest search engine products, features, techniques, and algorithm changes to ensure your success. #### Who Is the Company Behind Xcite Media Group? - **Seller:** [Xcite Media Group](https://www.g2.com/sellers/xcite-media-group) - **HQ Location:** N/A - **Twitter:** @TheXciteGroup 271 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [xGrowth](https://www.g2.com/products/xgrowth/reviews) xGrowth is a B2B tech marketing agency that helps build a predictable pipeline of high-quality prospects through Account-Based Marketing (ABM). #### Who Is the Company Behind xGrowth? - **Seller:** [xGrowth](https://www.g2.com/sellers/xgrowth) - **Year Founded:** 2018 - **HQ Location:** Melbourne, AU - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7660ee0f1757b6816070e4e5b5aaf622aa74a31dc5a795f0b592b417cb3d7ae3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fxgrowth%2F&secure%5Burl_type%5D=linkedin_company_website) 18 employees on LinkedIn® ### [XOVOX](https://www.g2.com/products/xovox/reviews) Darkest Web For B2B Services 💼 Empowering MSMEs, Creators, Educators & Artists To Digitalize ◾Market Research (Rivalry Analysis) ◾A-Z Branding (Logo+GIF+Fonts) ◾Digital Marketing (SMM+SEO+Email) ◾IT Solutions (UI/UX/Web/App/XDR) #### Who Is the Company Behind XOVOX? - **Seller:** [XOVOX](https://www.g2.com/sellers/xovox) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [XpartIT](https://www.g2.com/products/xpartit/reviews) ★★ 𝟐𝟓𝟎𝟎𝟎 Hours Worked ★★ 𝐓𝐨𝐩 𝐑𝐚𝐭𝐞𝐝 𝐏𝐥𝐮𝐬 on Upwork ★★ 𝟏𝟎𝟎% Job Success Score ★★ Completed 𝟏𝟕𝟎+ 𝐉𝐨𝐛𝐬 with All 𝟓 𝐒𝐭𝐚𝐫𝐬 ★★ 𝟖+ 𝐘𝐞𝐚𝐫𝐬’ Experience of eCommerce ★★ ➤ 8+ Years’ Experience of 𝐞𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐌𝐚𝐫𝐤𝐞𝐭𝐩𝐥𝐚𝐜𝐞𝐬: Amazon Seller Central ♦ Walmart Seller Central ♦ eBay ♦ Etsy ♦ Shopify ♦ Groupon ♦ Newegg ♦ Wayfair ♦ Wish.com ♦ Kaufland ♦ Zalando ♦ Poshmark ♦ Google Ads ♦ TikTok ♦ Rakuten ♦ Overstock ✅Reputation management is the strategic process of influencing and controlling public perception of a brand, company, or individual, primarily online, by monitoring, responding to, and shaping what people say to build and maintain a positive image. It involves monitoring online mentions, managing reviews (both positive and negative), creating positive content, addressing misinformation, and strategically using SEO and PR to ensure a strong, trustworthy brand image that attracts customers and fosters loyalty. ✅ Boost sales up to 50-70% sales within few weeks ✅ Ranking products in top of search pages organically ✅ PPC high level - target ACOS under 20-25% ✅ Listings creation - flat files, variations, updates ✅ SEO content writing, title, bullet point, description ✅ Listing quality score improvement to get organic sales ✅ PPC advertising campaigns set up and ongoing management ✅ Customer service, 24/7 response time ➤ Experience with 𝐌𝐮𝐥𝐭𝐢𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐀𝐠𝐞𝐧𝐜𝐢𝐞𝐬 and Amazon Account Holders. 1- Pattern INC - Agency Owner: Michael ♦ 2- Amazon Advisory - Agency Owner: James ♦ 3- Mind64 - Agency Owner: Eric Miller ♦ 4- Christopher Coffee Beans - Account Owner: Chriss ♛𝐒𝐤𝐢𝐥𝐥𝐬♛ ★★★★ Amazon Seller Central Expertise: ★★★★ • Amazon Product Research • Amazon Listing Creation • Amazon Flat files (Variations) • Amazon FBA Management • Amazon PPC Campaigns Ads • Campaign Strategy Development • Amazon Storefront Design • Amazon EBC / A+ Content • Amazon FBA Shipping Plan • Amazon Promotions, Coupons / Deals • Amazon Catalog / Inventory Management • Amazon Listings SEO Optimization, Title, Bullet Points, Description, Search Terms ★★★★ Walmart Seller Central Expertise: ★★★★ • Walmart Listing Optimization • Walmart Products setup • Walmart Content Writing • Walmart ADS Management • Walmart Recently Launched PPC Campaigns • Walmart Order Management • Walmart Fulfillment Services • Walmart Inventory Management • Walmart Bulk Uploading Listings • Walmart Product Listing Creation • Walmart SEO Keywords Research • Walmart Item Growth Section • Walmart Listing Quality Dashboard ★★★★ eBay Expertise ★★★★ • eBay Listing Optimization • eBay Listing Creation • eBay Listings Single/Variation • eBay Campaigns/PPC • eBay Best Offer • eBay Promotions • eBay Drop-shipping • eBay Listing Template • eBay Order Processing • eBay Customer Service • eBay Mark Down Manager • eBay Resolution Case Handling • eBay Store Management A to Z Ready to unlock your full sales potential? Don't hesitate! Contact me today to discuss your project and embark on our collaborative journey. Thanks for reviewing my profile! Warm Regards, XpartIT #### Who Is the Company Behind XpartIT? - **Seller:** [XpartIT](https://www.g2.com/sellers/xpartit) - **Year Founded:** 2008 - **HQ Location:** Jessore, Khulna , BD - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6e6e9ee0fa4995609aeaa4ebfa490efd9d960ceb6713e03499ca19b9f0bfc880&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F77730412&secure%5Burl_type%5D=linkedin_company_website) 10 employees on LinkedIn® ### [Yanyem](https://www.g2.com/products/yanyem/reviews) Yanyem is a one-stop shop for all kinds of business growth requirements, from digital marketing, SEO, and social media marketing & management. We offer our clients the real value that helps them achieve their business goals. Not only we handle your digital marketing but also be a part of your growth operations. We have helped our clients with website development, custom app development, software development, and other technical assistance. Our team of technology includes software engineers, web developers, DevOps engineers, Cloud engineers, Project Managers and Software Quality assurance analysts. From website development to digital marketing to AI and technology solutions, Yanyem is the name you can trust. #### Who Is the Company Behind Yanyem? - **Seller:** [Yanyem](https://www.g2.com/sellers/yanyem) - **Year Founded:** 2022 - **HQ Location:** Lahore, PK - **LinkedIn® Page:** [pk.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9c3d998d5497c8927d5c8f252fe53c9a8f2aec71d5c3e68b5d91fe23be66d38e&secure%5Burl%5D=https%3A%2F%2Fpk.linkedin.com%2Fcompany%2Fyanyemsolutions&secure%5Burl_type%5D=linkedin_company_website) 7 employees on LinkedIn® ### [Yatra Techie](https://www.g2.com/products/yatra-techie/reviews) Yatra Techie is a Delhi-based technology and digital solutions company helping businesses grow with SEO, web & app development, automation, and branding. We specialize in IT consulting, workflow automation, cloud solutions, and digital marketing strategies that deliver measurable results. Our mission is to empower startups and enterprises to enhance online visibility, strengthen brand identity, and achieve digital transformation with innovative and customized solutions. #### Who Is the Company Behind Yatra Techie? - **Seller:** [Yatra Techie](https://www.g2.com/sellers/yatra-techie) - **Year Founded:** 2020 - **HQ Location:** Pune, IN - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6fc3fe72f5febeef462c59a3171d79b856a0dadadfeff7379a0532442abe04ed&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fyatratechie%2F&secure%5Burl_type%5D=linkedin_company_website) 21 employees on LinkedIn® ### [YomConnect](https://www.g2.com/products/yomconnect/reviews) Through YomConnect’s digital performance-based influencer campaigns, we help you deliver what your customers say they want, not what you think they want. #### Who Is the Company Behind YomConnect? - **Seller:** [YomStar](https://www.g2.com/sellers/yomstar) - **Year Founded:** 2012 - **HQ Location:** Paddington, AU - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2a8eae03d78f555ac2ef48077581e1505d48361fcc8ec339a91d873596b30372&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fyomconnect%2F&secure%5Burl_type%5D=linkedin_company_website) 21 employees on LinkedIn® ### [Young & Rubicam Group](https://www.g2.com/products/young-rubicam-group/reviews) Young & Rubicam Group is a global network of preeminent companies focused on building strategic partnerships to deliver global excellence in all forms of communications. #### Who Is the Company Behind Young & Rubicam Group? - **Seller:** [WPP](https://www.g2.com/sellers/wpp) - **Year Founded:** 1971 - **HQ Location:** London, London - **Twitter:** @WPP 123,408 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dcc92e9af30c156000df3a7322605d15b2bd554c634346724045e54a1c57feb9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F8236%2F&secure%5Burl_type%5D=linkedin_company_website) 41,012 employees on LinkedIn® - **Ownership:** LSE:WPP ### [Young With Solutions](https://www.g2.com/products/young-with-solutions/reviews) TikTok services and education for DTC brands. We are an award-winning TikTok agency and the team behind some of the biggest brands on the platform like Gymshark, OIaplex, Duolingo and many more! Our speciality is TikTok shop and social commerce for e-commerce brands. Book a free demo call today to get a personalised plan for your brand! #### Who Is the Company Behind Young With Solutions? - **Seller:** [Young With Solutions](https://www.g2.com/sellers/young-with-solutions) - **Year Founded:** 2018 - **HQ Location:** Brooklyn, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2c0369fb2ee008258db924157ae0e179348081a6f5c8f778152f38017df808fb&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fyoung-with-solutions&secure%5Burl_type%5D=linkedin_company_website) 37 employees on LinkedIn® #### Who Uses This Product? - **Company Size:** 100% Small #### What Are G2 Users Discussing About Young With Solutions? - [What is Young With Solutions used for?](https://www.g2.com/discussions/what-is-young-with-solutions-used-for) ### [Yslandia](https://www.g2.com/products/yslandia/reviews) Yslandia combines strategy, creativity, content, design, data, technology and media into awesome and effective marketing solutions. #### Who Is the Company Behind Yslandia? - **Seller:** [Yslandia](https://www.g2.com/sellers/yslandia) - **Year Founded:** 2009 - **HQ Location:** Madrid, ES - **Twitter:** @yslandia 5,730 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ddaa4401a8c5ab6fe1ee029094495517f42b9c00f0c64c2c6f930676089e34c0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fyslandia%2F&secure%5Burl_type%5D=linkedin_company_website) 50 employees on LinkedIn® ### [Zadar Agency](https://www.g2.com/products/zadar-agency/reviews) ZADAR Agency creates and executes digital strategies that grow revenue. We focus on conversion rate optimization throughout the buyer journey via our expertise in Consumer Neuroscience. #### Who Is the Company Behind Zadar Agency? - **Seller:** [ZADAR Agency](https://www.g2.com/sellers/zadar-agency) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [Zambezi](https://www.g2.com/products/zambezi/reviews) We won't do ordinary, and we won't let you either. #### Who Is the Company Behind Zambezi? - **Seller:** [Zambezi](https://www.g2.com/sellers/zambezi) - **HQ Location:** N/A - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® ### [Zapic](https://www.g2.com/products/zapic/reviews) Zapic is the all-in-one AI that manages your social media with 100% autonomy. While you focus on your business, our AI Copilot researches real-time trends, creates stunning visual content, and engages your community day and night. Effortlessly scale across 8+ social networks with intelligent automation, AI-powered image editing, and advanced analytics. The future of social media isn’t just scheduling, it’s delegating your entire growth engine to Zapic. #### Who Is the Company Behind Zapic? - **Seller:** [Zapic](https://www.g2.com/sellers/zapic) - **HQ Location:** Madrid, ES - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=03f3660787d1de23f0b3fffbb828fe9f6d55f0485d70386b571442650e82f765&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzapic-ai%2F&secure%5Burl_type%5D=linkedin_company_website) 7 employees on LinkedIn® ### [Zee Agency](https://www.g2.com/products/zee-agency/reviews) Zee Agency is an independent creative agency based in Paris. #### Who Is the Company Behind Zee Agency? - **Seller:** [Zee Agency](https://www.g2.com/sellers/zee-agency) - **Year Founded:** 2008 - **HQ Location:** Paris, FR - **Twitter:** @ZeeAgency 473 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d6f80498afc4a285fadcfb05e20e8d488c17e642fdfacc3b4400f6bbad930fc0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1691108&secure%5Burl_type%5D=linkedin_company_website) 31 employees on LinkedIn® ### [Zero Company](https://www.g2.com/products/zero-company/reviews) Zero Corporation provides a services that specialise in developing, marketing and supporting customised CRM and Analytics solutions for Pharmaceutical, Healthcare and Bio-technology Industries. #### Who Is the Company Behind Zero Company? - **Seller:** [Zero Company](https://www.g2.com/sellers/zero-company) - **Year Founded:** 2001 - **HQ Location:** Dana Point, US - **Twitter:** @ZeroCompanyInc 68 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=79a642b2d2594bbb2eca96626d5ddf0acfa52def4f637616418a819b48bb85ec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzero-company-performance-marketing%2F&secure%5Burl_type%5D=linkedin_company_website) 25 employees on LinkedIn® - [‹ Prev‹ Prev](/categories/social-media-marketing-smm-companies?order=g2_score&page=77#product-list) - [1](/categories/social-media-marketing-smm-companies?order=g2_score#product-list) - [2](/categories/social-media-marketing-smm-companies?order=g2_score&page=2#product-list) - … - [74](/categories/social-media-marketing-smm-companies?order=g2_score&page=74#product-list) - [75](/categories/social-media-marketing-smm-companies?order=g2_score&page=75#product-list) - [76](/categories/social-media-marketing-smm-companies?order=g2_score&page=76#product-list) - [77](/categories/social-media-marketing-smm-companies?order=g2_score&page=77#product-list) - 78 - [79](/categories/social-media-marketing-smm-companies?order=g2_score&page=79#product-list) - [Next ›Next ›](/categories/social-media-marketing-smm-companies?order=g2_score&page=79#product-list) Spotlight Categories [Survey Software](https://www.g2.com/categories/survey) [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms) [Auto Dialer Software](https://www.g2.com/categories/auto-dialer) [Product Lifecycle Management (PLM) Software](https://www.g2.com/categories/product-lifecycle-management-plm) [Audit Management Software Solutions](https://www.g2.com/categories/audit-management) Similar Categories - [Content Marketing Agencies](/categories/content-marketing-agencies) - [Search Engine Marketing (SEM)](/categories/search-engine-marketing-sem) [Browse Social Media Marketing (SMM) Companies Themes](/categories/social-media-marketing-smm-companies/themes) ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi") YR Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi) Updated October 3, 2024 [Social media marketing](https://learn.g2crowd.com/social-media-marketing) (SMM) services assist businesses with the promotion of their product or brand on social media platforms. These services are often used by businesses that want to keep customers engaged online but lack the expertise or personnel to produce effective content. SMM services can provide a wide variety of solutions, including account management, content creation, and consumer engagement. Aside from keeping current customers engaged, businesses utilize SMM services to boost their internet presence and engage broader online communities. SMM is often implemented to improve a website’s search engine ranking. With this in mind, many SMM services provide [search engine optimization services](https://www.g2.com/categories/seo-services) (SEO) and optimize social media content to improve rankings. Some businesses may choose to manage and track their own marketing efforts with [social media marketing software](https://www.g2.com/categories/social-media-marketing-smm-services). Show More