# Best Social Media Listening Tools - Page 4 *By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)* Social media listening tools provide functionality for listening, tracking, and gathering relevant content across social media. These tools are used by social media, marketing, and communications teams to identify trends, track competitors, and understand customer sentiment. Researchers can leverage social media listening tools to analyze social trends and media outlets use them to identify breaking news. Social media listening software enables marketers to personalize content for specific users or demographics, identify thought leaders or influencers, and respond to positive or negative mentions. Many of these products also support monitoring across multiple languages and countries, allowing businesses to localize advertisements effectively. As a result, these tools help organizations gain demographic insights, measure social media presence, detect negative mentions, engage with users, and improve brand reputation. Social media listening tools often enhance [social media analytics software](https://www.g2.com/categories/social-media-analytics) by providing data. While these tools can be found as standalone products, their monitoring functionality can also be found within [social media management software](https://www.g2.com/categories/social-media-mgmt?source=search) and [social media suites](https://www.g2.com/categories/social-media-suites?source=search) as a feature. Additionally, many [media monitoring software](https://www.g2.com/categories/media-monitoring) solutions include social listening capabilities. To qualify for inclusion in the Social Media Listening category, a product must: - Listen for specific mentions across social media platforms - Identify trending topics or phrases by tracking real-time conversations - Analyze and detail customer sentiment (positive, negative, neutral) - Organize customer information for audience segmentation and engagement - Identify thought leaders and influencers within relevant industries ## Top Social Media Listening Tools at a Glance | # | Product | Rating | Best For | What Users Say | |---|---------|--------|----------|----------------| | 1 | [Sprout Social](https://www.g2.com/products/sprout-social/reviews) | 4.4/5.0 (6,564 reviews) | Unified social inbox and reporting | "[Everything a Social Media Manager Needs](https://www.g2.com/survey_responses/sprout-social-review-11783547)" | | 2 | [Hootsuite](https://www.g2.com/products/hootsuite/reviews) | 4.3/5.0 (7,321 reviews) | Multi-account social scheduling | "[Inbox 2.0 Makes Multi-Platform Engagement and Team Assignments Effortless](https://www.g2.com/survey_responses/hootsuite-review-12813253)" | | 3 | [Meltwater](https://www.g2.com/products/meltwater/reviews) | 4.1/5.0 (2,630 reviews) | News and social media monitoring | "[Real-Time Sentiment Insights That Surface What Consumers Are Really Saying](https://www.g2.com/survey_responses/meltwater-review-13128936)" | | 4 | [Vista Social](https://www.g2.com/products/vista-social/reviews) | 4.8/5.0 (1,113 reviews) | All-in-one social management for small teams | "[All-in-One Social Management with Excellent Support and Smart Automations](https://www.g2.com/survey_responses/vista-social-review-13080181)" | | 5 | [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) | 4.4/5.0 (709 reviews) | Deep consumer conversation analysis | "[BrandWatch for your Social Listening needs](https://www.g2.com/survey_responses/brandwatch-consumer-intelligence-review-4237086)" | | 6 | [BrandMentions](https://www.g2.com/products/brandmentions/reviews) | 4.8/5.0 (238 reviews) | Brand mention filtering and emotion tracking | "[The Essential Radar for Brand Visibility in the Era of AI & Answer Engine Optimization (AEO)](https://www.g2.com/survey_responses/brandmentions-review-12873741)" | | 7 | [Brand24](https://www.g2.com/products/brand24/reviews) | 4.6/5.0 (352 reviews) | Real-time brand reputation alerts | "[Real-Time Insights with User-Friendly Setup](https://www.g2.com/survey_responses/brand24-review-12533019)" | | 8 | [YouScan](https://www.g2.com/products/youscan/reviews) | 4.7/5.0 (296 reviews) | Visual and sentiment-led social listening | "[Excellent Threads Coverage, Smooth API Setup, and Proactive CSM Support](https://www.g2.com/survey_responses/youscan-review-12851551)" | | 9 | [Agorapulse](https://www.g2.com/products/agorapulse/reviews) | 4.5/5.0 (945 reviews) | Publishing, inbox, and reporting workflow | "[Keeping all your social media organized without the usual chaos](https://www.g2.com/survey_responses/agorapulse-review-13040812)" | | 10 | [Reputation](https://www.g2.com/products/reputation/reviews) | 4.5/5.0 (2,405 reviews) | Review response and customer feedback management | "[Visually pleasing & streamlined process. No complaints](https://www.g2.com/survey_responses/reputation-review-9899978)" | ## G2 Grid® for Social Media Listening Tools ![G2 Grid® for Social Media Listening Tools plotting products by satisfaction and market presence](https://www.g2.com/categories/social-media-listening-tools/grids.png?focus%5B%5D=678&focus%5B%5D=1616&focus%5B%5D=2814&focus%5B%5D=163098&focus%5B%5D=2140&focus%5B%5D=75923&focus%5B%5D=53908&focus%5B%5D=5791) Highlighted products: Sprout Social, Hootsuite, Meltwater, Vista Social, Brandwatch Consumer Intelligence, BrandMentions, YouScan, and Brand24. Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-listening-tools/grids.json?focus%5B%5D=sprout-social&focus%5B%5D=hootsuite&focus%5B%5D=meltwater&focus%5B%5D=vista-social&focus%5B%5D=brandwatch-consumer-intelligence&focus%5B%5D=brandmentions&focus%5B%5D=youscan&focus%5B%5D=brand24) ## How Many Social Media Listening Tools Products Does G2 Track? **Total Products under this Category:** 200 ### Category Stats (Jul 2026) - **Average Rating**: 4.41/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product**: Repsense (+2.83%) - Among all products in this category, Repsense recorded the largest rating increase compared to last month *Last updated: July 21, 2026* ## How Does G2 Rank Social Media Listening Tools Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 40,900+ Authentic Reviews - 200+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. --- **Sponsored** ### Cake Equity Cake Equity is an equity management platform that helps startups and growing companies manage their cap table, equity compensation, and compliance in one place. It moves with a company from its first SAFE or option grant through complex funding rounds, giving founders, finance, legal, and employees one system to stay aligned as the company scales. Designed as a system of action, Cake brings cap table management, stock option and ESOP administration, equity plan design, and built-in compliance into a single platform, with automated workflows and intelligent insights that surface what matters before teams have to ask. Core capabilities include: - Cap table management and modeling: a real-time cap table with scenario modeling for funding rounds, SAFE conversions, and exits. - Stock option and ESOP administration: grant issuance, vesting schedules, and equity plan management in one place. - Built-in compliance: 409A valuations, ASC 718 reporting, and board approval workflows for audit-ready records. - Automated document workflows: document generation, scanning, and contract editing that reduce manual equity admin. - Employee equity education: built-in tools that help employees understand what they own, how their equity works, and why it matters. What sets Cake apart is motivation. Beyond managing equity, Cake gives every stakeholder a reason to care about it: founders get a cap table they can trust, finance and legal teams get audit-ready reporting and faster document workflows, and employees get real clarity on their ownership. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=213&secure%5Bchosen_at%5D=2026-07-24T15%3A08%3A35Z&secure%5Bdisplayable_resource_id%5D=1715&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=134444&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=134444&secure%5Bresource_id%5D=213&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=llm_category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-listening-tools%3Fsegment%3Dall&secure%5Btoken%5D=a69822808218dcb5cb525b8a596e99c9005d2ba57711813c9e174ce33852ea70&secure%5Burl%5D=https%3A%2F%2Fcakeequity.com%3Futm_source%3Dg2%26utm_medium%3Dpaid-social%26utm_campaign%3Dclicks%26utm_term%3Dem%26utm_content%3Dcta&secure%5Burl_type%5D=custom_url) --- ## What Are the Top-Rated Social Media Listening Tools Products in 2026? ### 1. [GetSocial](https://www.g2.com/products/getsocial/reviews) 80% of shares are made through copy-paste, messaging apps, and email. GetSocial solves this by offering a unique blend of social widgets for 30+ networks to increase your organic social traffic, detailed analytics about sharing activity, including dark social, tools to automate publishing and a revolutionary URL shortener that tracks 100% of social activity after the 1st click. You'll never be in doubt about traffic sources again! GetSocial is the best solution for Content and Social Marketers. **Average Rating:** 4.4/5.0 **Total Reviews:** 16 **How Do G2 Users Rate GetSocial?** - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10) - **Social Measurement:** 9.1/10 (Category avg: 8.6/10) - **Social Reporting:** 8.9/10 (Category avg: 8.6/10) **Who Is the Company Behind GetSocial?** - **Seller:** [GetSocial](https://www.g2.com/sellers/getsocial) - **Year Founded:** 2013 - **HQ Location:** Lisbon, Portugal - **Twitter:** @getsocial_io (8,882 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/get_social/ (6 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 59% Small-Business, 35% Mid-Market #### What Are Recent G2 Reviews of GetSocial? **"[A very good multifunctional platform.](https://www.g2.com/survey_responses/getsocial-review-4506474)"** **Rating:** 4.5/5.0 stars *— Danilo B.* [Read full review](https://www.g2.com/survey_responses/getsocial-review-4506474) --- **"[GetSocial is basic and super easy!](https://www.g2.com/survey_responses/getsocial-review-5176759)"** **Rating:** 5.0/5.0 stars *— Lynne C.* [Read full review](https://www.g2.com/survey_responses/getsocial-review-5176759) --- ### 2. [dlvr.it](https://www.g2.com/products/dlvr-it/reviews) Save time, share smarter, and engage your audience everywhere. **Average Rating:** 3.3/5.0 **Total Reviews:** 16 **How Do G2 Users Rate dlvr.it?** - **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 8.9/10) - **Social Measurement:** 7.8/10 (Category avg: 8.6/10) - **Social Reporting:** 8.1/10 (Category avg: 8.6/10) **Who Is the Company Behind dlvr.it?** - **Seller:** [dlvr.it](https://www.g2.com/sellers/dlvr-it) - **Year Founded:** 2010 - **HQ Location:** Portland, OR - **Twitter:** @dlvrit (73,567 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/548893/ (11 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 56% Small-Business, 19% Enterprise #### What Are Recent G2 Reviews of dlvr.it? **"[Autopost your news to social media without headaches](https://www.g2.com/survey_responses/dlvr-it-review-5406866)"** **Rating:** 4.5/5.0 stars *— Oleksandr T.* [Read full review](https://www.g2.com/survey_responses/dlvr-it-review-5406866) --- **"[DLVR Review](https://www.g2.com/survey_responses/dlvr-it-review-5267147)"** **Rating:** 4.0/5.0 stars *— John L.* [Read full review](https://www.g2.com/survey_responses/dlvr-it-review-5267147) --- ### 3. [Affogata](https://www.g2.com/products/affogata/reviews) Gain insights on your customers, competitors and the market with Affogata's leading Customer Intelligence Platform. Affogata collects data from the web, review sites, social channels, niche forums, community and customer conversation platforms. It analyzes and sorts it to deliver actionable insights to all the teams in the organization: from product teams and customer-facing teams, all the way to the C-suite, so you can make better decisions and measure their impact. Companies of all sizes and in various verticals - from fintech to consumer brands and mobile game developers - use Affogata today to better understand their audience, to get customer insights that gain them competitive advantage, to identify trends, and to have one-on-one conversations with their users and fans. **Average Rating:** 4.4/5.0 **Total Reviews:** 14 **How Do G2 Users Rate Affogata?** - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10) - **Social Measurement:** 8.8/10 (Category avg: 8.6/10) - **Social Reporting:** 8.0/10 (Category avg: 8.6/10) - **Brand Monitoring:** 9.0/10 (Category avg: 8.7/10) **Who Is the Company Behind Affogata?** - **Seller:** [Affogata](https://www.g2.com/sellers/affogata) - **Year Founded:** 2019 - **HQ Location:** San Francisco, US - **Twitter:** @AffogataTeam (95 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/affogata/ (20 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Insurance, Computer Games - **Company Size:** 50% Small-Business, 29% Enterprise #### What Are Recent G2 Reviews of Affogata? **"[Best in class for mobile games](https://www.g2.com/survey_responses/affogata-review-5116000)"** **Rating:** 4.5/5.0 stars *— Christophe Z.* [Read full review](https://www.g2.com/survey_responses/affogata-review-5116000) --- **"[Stay informed of everything your customers.](https://www.g2.com/survey_responses/affogata-review-7117278)"** **Rating:** 4.0/5.0 stars *— karina f.* [Read full review](https://www.g2.com/survey_responses/affogata-review-7117278) --- #### What Are G2 Users Discussing About Affogata? - [What is Affogata used for?](https://www.g2.com/discussions/what-is-affogata-used-for) ### 4. [Monitera Engage](https://www.g2.com/products/monitera-engage/reviews) Monitera Engage is a comprehensive social media monitoring and engagement platform designed to help businesses track, analyze, and interact with their online audience effectively. By continuously monitoring over 10 million digital channels—including social media platforms, news portals, blogs, and forums—Monitera Engage provides real-time insights and competitive reporting. This enables brands, digital agencies, call centers, and research centers to protect against potential crises and establish genuine interactions with customers across various digital channels. Key Features and Functionality: - Real-Time Monitoring: Continuously tracks over 10 million digital channels, including social media platforms, news portals, blogs, and forums, providing up-to-date insights. - Advanced Reporting: Offers detailed reports that measure brand awareness over specific periods, aiding in strategic planning. - Instant Notifications: Provides 24/7 alerts to ensure immediate awareness of critical messages or potential crises. - Data Classification: Utilizes AI-powered data classification to analyze brand perception and competitor insights, facilitating informed decision-making. - User-Friendly Interface: Features an intuitive dashboard and mobile access, allowing users to monitor data and receive notifications on the go. Primary Value and Solutions Provided: Monitera Engage empowers businesses to proactively manage their online presence by offering real-time monitoring and analysis of digital channels. This proactive approach helps in identifying and mitigating potential crises, understanding customer sentiments, and refining communication strategies. By providing actionable insights and facilitating genuine customer interactions, Monitera Engage enhances brand reputation, improves customer engagement, and supports strategic decision-making in the digital landscape. **Average Rating:** 4.3/5.0 **Total Reviews:** 21 **How Do G2 Users Rate Monitera Engage?** - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.9/10) - **Social Measurement:** 9.3/10 (Category avg: 8.6/10) - **Social Reporting:** 9.3/10 (Category avg: 8.6/10) - **Brand Monitoring:** 8.8/10 (Category avg: 8.7/10) **Who Is the Company Behind Monitera Engage?** - **Seller:** [Monitera](https://www.g2.com/sellers/monitera) - **Year Founded:** 2009 - **HQ Location:** Istanbul, Turkey - **Twitter:** @monitera (721 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/monitera/ (12 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising - **Company Size:** 86% Small-Business, 14% Mid-Market #### What Are Recent G2 Reviews of Monitera Engage? **"[Best social media monitoring and engagement platform](https://www.g2.com/survey_responses/monitera-engage-review-8520957)"** **Rating:** 4.5/5.0 stars *— Bhushan T.* [Read full review](https://www.g2.com/survey_responses/monitera-engage-review-8520957) --- **"[All in one platform](https://www.g2.com/survey_responses/monitera-engage-review-7597336)"** **Rating:** 4.5/5.0 stars *— Prarthana B.* [Read full review](https://www.g2.com/survey_responses/monitera-engage-review-7597336) --- ### 5. [Radarr](https://www.g2.com/products/radarr/reviews) Radarr is an award-winning social & digital data analytics and big data platform company that specializes in social listening, research, and digital monitoring using AI and machine learning technologies. Radarr, previously known as Circus Social, was founded in Singapore in 2012. We help businesses make decisions from relevant social media & digital conversations in real-time using data visualizations, dashboards and insights reporting. We track publicly available data across social media, news, blogs, P2P platforms, forums, and several Asia-focused social networks. Our digital intelligence and social listening platform, Radarr, is used by the best-in-class mid to large-sized enterprises, including numerous Fortune 500 clients, across Asia and the world to visualise data with our Command Center and gain consumer insights with Radarr Research. **Average Rating:** 4.6/5.0 **Total Reviews:** 38 **How Do G2 Users Rate Radarr?** - **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.9/10) - **Social Measurement:** 8.5/10 (Category avg: 8.6/10) - **Social Reporting:** 8.8/10 (Category avg: 8.6/10) - **Brand Monitoring:** 8.8/10 (Category avg: 8.7/10) **Who Is the Company Behind Radarr?** - **Seller:** [Genesys](https://www.g2.com/sellers/genesys) - **Year Founded:** 1990 - **HQ Location:** Menlo Park, CA - **Twitter:** @Genesys (32,180 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/601919/ (8,569 employees on LinkedIn®) - **Phone:** +1 650 466 - 1100 **Who Uses This Product?** - **Top Industries:** Marketing and Advertising, Financial Services - **Company Size:** 37% Small-Business, 34% Mid-Market #### What Are Recent G2 Reviews of Radarr? **"[The support team is helpful and fast response.](https://www.g2.com/survey_responses/radarr-review-8763132)"** **Rating:** 4.5/5.0 stars *— Jelly C.* [Read full review](https://www.g2.com/survey_responses/radarr-review-8763132) --- **"[With radarr I gained good experience in listening to social networks based on topics](https://www.g2.com/survey_responses/radarr-review-11706043)"** **Rating:** 5.0/5.0 stars *— Fortunato F.* [Read full review](https://www.g2.com/survey_responses/radarr-review-11706043) --- #### What Are G2 Users Discussing About Radarr? - [What is Radarr (Previously known as Circus Social) used for?](https://www.g2.com/discussions/what-is-radarr-previously-known-as-circus-social-used-for) ### 6. [socialmention](https://www.g2.com/products/socialmention/reviews) A social media search and analysis platform that aggregates user generated content from across the universe into a single stream of information. **Average Rating:** 3.7/5.0 **Total Reviews:** 10 **How Do G2 Users Rate socialmention?** - **Has the product been a good partner in doing business?:** 3.3/10 (Category avg: 8.9/10) - **Social Measurement:** 4.2/10 (Category avg: 8.6/10) - **Social Reporting:** 5.0/10 (Category avg: 8.6/10) - **Brand Monitoring:** 7.8/10 (Category avg: 8.7/10) **Who Is the Company Behind socialmention?** - **Seller:** [socialmention](https://www.g2.com/sellers/socialmention) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 50% Small-Business, 30% Mid-Market #### What Are Recent G2 Reviews of socialmention? **"[Free and easy to use tool for every social media marketer](https://www.g2.com/survey_responses/socialmention-review-6876441)"** **Rating:** 4.0/5.0 stars *— Himani J.* [Read full review](https://www.g2.com/survey_responses/socialmention-review-6876441) --- **"[Nice Software to research for social media](https://www.g2.com/survey_responses/socialmention-review-7055025)"** **Rating:** 4.0/5.0 stars *— Aakash G.* [Read full review](https://www.g2.com/survey_responses/socialmention-review-7055025) --- #### What Are G2 Users Discussing About socialmention? - [What is socialmention used for?](https://www.g2.com/discussions/what-is-socialmention-used-for) ### 7. [Qnary](https://www.g2.com/products/qnary/reviews) Qnary is an award-winning executive reputation management and talent branding solutions company. Qnary was listed as one of the 5000 fastest-growing companies in America by Inc. Magazine for the fifth time in 2022 and was also listed as one of the 360 best companies by Entrepreneur magazine in 2018 and 2019. By leveraging executives’ social media presence, Qnary helps establish and elevate their thought leadership, ultimately positively impacting business growth, brand awareness, and talent acquisition/ retention for their respective organizations. Since 2012, Qnary has helped hundreds of the largest companies in the world across a full-range of business verticals (banking, packaged goods, retail, energy, media, real estate, insurance, education, healthcare, automotive, food and beverage) optimize their digital footprints. **Average Rating:** 4.1/5.0 **Total Reviews:** 23 **How Do G2 Users Rate Qnary?** - **Has the product been a good partner in doing business?:** 0.0/10 (Category avg: 8.9/10) - **Social Measurement:** 9.6/10 (Category avg: 8.6/10) - **Social Reporting:** 9.8/10 (Category avg: 8.6/10) - **Brand Monitoring:** 8.6/10 (Category avg: 8.7/10) **Who Is the Company Behind Qnary?** - **Seller:** [Qnary](https://www.g2.com/sellers/qnary) - **Year Founded:** 2012 - **HQ Location:** New York, NY - **Twitter:** @qnary (6,003 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/qnary (132 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Information Technology and Services - **Company Size:** 54% Small-Business, 25% Mid-Market #### What Are Qnary's Pros and Cons? **Pros:** - Centralized Management (1 reviews) - Client Interaction (1 reviews) - Convenience (1 reviews) - Easy Posting (1 reviews) - Effective (1 reviews) ### What Do G2 Reviewers Say About Qnary? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **centralized management** of Qnary, enhancing their organizational impact and streamlining online presence effectively. - Users value the **strong client interaction** with Qnary, resulting in enhanced online presence and significant business growth. - Users value the **convenience** of Qnary, enabling effective online presence and content strategy with significant time savings. - Users value Qnary for its **easy posting** that enhances online presence and drives impactful business growth. - Users commend Qnary for its **effective online presence development** , significantly enhancing their impact and organizational growth. #### What Are Recent G2 Reviews of Qnary? **"[High impact and authentic voice](https://www.g2.com/survey_responses/qnary-review-11463485)"** **Rating:** 5.0/5.0 stars *— Mark C.* [Read full review](https://www.g2.com/survey_responses/qnary-review-11463485) --- **"[Excellent Solution to Build a Strong Reputation that Drives Business Growth](https://www.g2.com/survey_responses/qnary-review-10899598)"** **Rating:** 5.0/5.0 stars *— John R.* [Read full review](https://www.g2.com/survey_responses/qnary-review-10899598) --- #### What Are G2 Users Discussing About Qnary? - [What is Qnary used for?](https://www.g2.com/discussions/what-is-qnary-used-for) - 1 comment ### 8. [Later Social](https://www.g2.com/products/later-social/reviews) Later is a social media marketing and commerce platform that helps business owners, creators, agencies, and social media teams grow their brands and businesses online. Later helps you save time and grow your business by making it easy to manage your entire social media strategy, all in one place. Schedule posts to every social platform, get hashtag suggestions, best times to post, turn your images into clickable, shoppable posts with a custom link in bio, and much more! **Average Rating:** 4.5/5.0 **Total Reviews:** 381 **How Do G2 Users Rate Later Social?** - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.9/10) - **Social Measurement:** 1.7/10 (Category avg: 8.6/10) - **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10) **Who Is the Company Behind Later Social?** - **Seller:** [Later](https://www.g2.com/sellers/later-be4d4c43-6bd8-437c-acbb-08e5b98f3c0d) - **Company Website:** https://later.com/ - **Year Founded:** 2014 - **HQ Location:** Boston, MA - **Twitter:** @latermedia (37,928 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/latergram-me/ (2,021 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Owner, CEO - **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness - **Company Size:** 80% Small-Business, 14% Mid-Market #### What Are Later Social's Pros and Cons? **Pros:** - Ease of Use (46 reviews) - Post Scheduling (42 reviews) - Scheduling (39 reviews) - Time-saving (29 reviews) - Scheduling Posts (26 reviews) **Cons:** - Publishing Limitations (14 reviews) - Limited Features (12 reviews) - Missing Features (12 reviews) - Scheduling Issues (10 reviews) - Linking Issues (9 reviews) ### What Do G2 Reviewers Say About Later Social? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of Later Social, enjoying its intuitive interface for scheduling across platforms. - Users appreciate the **easy post scheduling** with Later Social, simplifying content management across multiple platforms. - Users value the **easy scheduling** features of Later Social, streamlining the process across multiple social media platforms. - Users appreciate the **time-saving capabilities** of Later Social, streamlining their social media scheduling and management efficiently. - Users love the **easy scheduling of posts** with Later Social, allowing efficient management of multiple social media accounts. **Cons:** - Users are frustrated by **publishing limitations** such as scheduling options for BlueSky or X and clunky story management. - Users find the **limited features** of Later Social inadequate, especially regarding music options and detailed analytics. - Users express frustration over **missing features** like folder organization and music addition, affecting their overall experience. - Users experience **scheduling issues** with Later Social, including difficulties in adding accounts and managing stories. - Users often face **linking issues** that disrupt functionality, requiring manual reconnections and causing posting inconsistencies. #### What Are Recent G2 Reviews of Later Social? **"[I'm a huge fan and have been using Later for at least a decade. I highly recommend it!](https://www.g2.com/survey_responses/later-social-review-12939701)"** **Rating:** 4.5/5.0 stars *— David M.* [Read full review](https://www.g2.com/survey_responses/later-social-review-12939701) --- **"[Later Is a Life-Saver for Scheduling and Platform-Specific Post Tweaks](https://www.g2.com/survey_responses/later-social-review-12630522)"** **Rating:** 4.5/5.0 stars *— Jessica G.* [Read full review](https://www.g2.com/survey_responses/later-social-review-12630522) --- #### What Are G2 Users Discussing About Later Social? - [What is Later used for?](https://www.g2.com/discussions/what-is-later-used-for) - [What is later for Instagram?](https://www.g2.com/discussions/what-is-later-for-instagram) - 1 comment - [Is later a good app?](https://www.g2.com/discussions/is-later-a-good-app) - 1 comment - [Is later free?](https://www.g2.com/discussions/is-later-free) - 1 comment - [What is later software?](https://www.g2.com/discussions/what-is-later-software) - 1 comment ### 9. [Netvibes](https://www.g2.com/products/netvibes/reviews) Netvibes is the Dashboard of Everything, delivering social media and brand monitoring, news aggregation, drag-and-drop analytics and data visualization—all in one easy-to-use and fully customizable platform. Netvibes’ personalized dashboards enable users to listen, learn and act on everything that matters to them online. Only Netvibes offers: 1. The Personal Corpus: Define your own Internet perimeter The Internet keeps getting bigger, and most of it is just noise. No company can capture it all. Most monitoring tools try unsuccessfully to “boil the ocean,” returning incomplete results cluttered with noise and false hits. Only Netvibes enables you to define your own personal corpus, selecting the sources and publications that matter to you. Easily add or remove sources as you go. Achieve better insights in less time by muting the noise and focusing precisely on the conversations that matter. 2. MisoData™: Visualize and compare any data, instantly More than a monitoring tool, Netvibes empowers users to act by independently exploring data, asking questions and discovering key insights. We call it Dashboard Intelligence. Only Netvibes’ MisoData makes it easy to analyze any data with just a few clicks. Simply drag-and-drop datasets to create instant comparison charts. Identify trends at a glance with colorful visualizations. Use MisoData to analyze anything on your dashboard, or import your own data from the web or an external file. Demonstrate ROI for any campaign, using the metrics you choose. Discover how Twitter mentions correlate with your website traffic, or how Facebook posts correlate with your sales numbers. Get instant answers to these questions and more with MisoData. 3. PushMail™: Continuous monitoring, even while away from your dashboard With Netvibes, you’ll always be the first to know when something happens. You define the triggers, and our real-time alerts will email you as soon as it happens. Only Netvibes offers a complete, automated publishing platform, called “PushMail,” so you can schedule automatic email reports. Want to send a monthly report to your clients and a weekly report to your team? PushMails are 100% customizable: you choose the content, distribution, layout and design, and Netvibes does the rest. Netvibes: For Agencies, Enterprises and Consumers For digital, marketing and PR agencies, Netvibes for Your Agency offers custom social dashboards to track up-to-the-minute results, prove ROI for any campaign, automate reporting, and deliver faster insights to clients. For enterprises, Netvibes for Enterprise connects virtually all internal systems plus the social web together on a secure, real-time dashboard intelligence portal that’s accessible anytime, anywhere, on any device. With MisoData, users can drag-and-drop to instantly compare any data, discovering trends and calculating ROI on anything. For consumers, Netvibes.com provides the most awarded dashboard engine that helps millions of people around the world read their favorite RSS feeds and blogs, monitor social media and instantly dashboard everything that matters to them most. **Average Rating:** 4.3/5.0 **Total Reviews:** 13 **How Do G2 Users Rate Netvibes?** - **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 8.9/10) - **Social Measurement:** 8.0/10 (Category avg: 8.6/10) - **Social Reporting:** 7.8/10 (Category avg: 8.6/10) **Who Is the Company Behind Netvibes?** - **Seller:** [Dassault Systemes](https://www.g2.com/sellers/dassault-systemes) - **Year Founded:** 1981 - **HQ Location:** Velizy-Villacoublay - **Twitter:** @Dassault3DS (74,082 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/3896/ (27,414 employees on LinkedIn®) - **Ownership:** EPA: DSY.PA **Who Uses This Product?** - **Company Size:** 69% Small-Business, 23% Enterprise #### What Are Recent G2 Reviews of Netvibes? **"[Personalized News feed](https://www.g2.com/survey_responses/netvibes-review-3326999)"** **Rating:** 4.5/5.0 stars *— Keerthi P.* [Read full review](https://www.g2.com/survey_responses/netvibes-review-3326999) --- **"[A great Platform to Serious Insights](https://www.g2.com/survey_responses/netvibes-review-4393659)"** **Rating:** 4.0/5.0 stars *— Robert C.* [Read full review](https://www.g2.com/survey_responses/netvibes-review-4393659) --- #### What Are G2 Users Discussing About Netvibes? - [What is Netvibes used for?](https://www.g2.com/discussions/what-is-netvibes-used-for) ### 10. [Tubular](https://www.g2.com/products/tubular/reviews) Chartbeat, Inc. includes four product lines — Chartbeat, Tubular, Lineup, and FatTail — and combines analytics that power smarter audience strategies with revenue solutions that simplify ad operations and accelerate monetization. Tubular Labs, the social video intelligence company, is the only solution that provides a unified view of the content, interests, and behaviors of audiences across Instagram, YouTube, Facebook, Twitch, and more. With the largest social video database covering over 15+ billion videos and 45+ million creators, Tubular helps the largest media companies, hundreds of household name brands, and leading agencies grow their business by anticipating content trends and changing behaviors in order to make smart decisions. For more information, visit www.tubularlabs.com. **Average Rating:** 4.3/5.0 **Total Reviews:** 21 **How Do G2 Users Rate Tubular?** - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10) - **Social Measurement:** 9.2/10 (Category avg: 8.6/10) - **Social Reporting:** 8.3/10 (Category avg: 8.6/10) - **Brand Monitoring:** 8.3/10 (Category avg: 8.7/10) **Who Is the Company Behind Tubular?** - **Seller:** [Chartbeat](https://www.g2.com/sellers/chartbeat) - **Year Founded:** 2009 - **HQ Location:** New York, NY - **Twitter:** @Chartbeat (24,171 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/1004390/ (133 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Online Media - **Company Size:** 64% Mid-Market, 27% Enterprise #### What Are Recent G2 Reviews of Tubular? **"[Continuously impressed with all the data available, there isn't enough time to go through everything](https://www.g2.com/survey_responses/tubular-review-9130209)"** **Rating:** 5.0/5.0 stars *— Evelyn N.* [Read full review](https://www.g2.com/survey_responses/tubular-review-9130209) --- **"[Why I've been using Tubular for 7 Years and Counting!](https://www.g2.com/survey_responses/tubular-review-9358802)"** **Rating:** 5.0/5.0 stars *— Verified User in Online Media* [Read full review](https://www.g2.com/survey_responses/tubular-review-9358802) --- ### 11. [Propel](https://www.g2.com/products/propel-2022-11-17/reviews) Propel PRM is reimagining earned media with its Public Relations Management technology. The PRM platform enables marketing and communication professionals to discover the right media to pitch their stories to, manage media relationships and campaigns, monitor coverage and share of voice of their brand, and easily measure business impact from earned media efforts. Propel has over 150 customers, including Real Chemistry, Textron, Insurify, and other leading brands and agencies. Launched in 2019, Propel is headquartered in Tel Aviv and has teams based in New York, London and Miami. Propel has raised $6 million in venture funding to date and is the fastest-growing PR technology in the world. For more information, visit www.propelmypr.com. **Average Rating:** 4.4/5.0 **Total Reviews:** 39 **How Do G2 Users Rate Propel?** - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.9/10) - **Social Measurement:** 7.9/10 (Category avg: 8.6/10) - **Social Reporting:** 8.0/10 (Category avg: 8.6/10) - **Brand Monitoring:** 8.3/10 (Category avg: 8.7/10) **Who Is the Company Behind Propel?** - **Seller:** [Propel](https://www.g2.com/sellers/propel-91e07c46-eb34-4678-8432-11d871fb7572) - **Year Founded:** 2017 - **HQ Location:** Tel Aviv, Gush Dan - **Twitter:** @PropelPRM (751 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/propel-crm/ (33 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Public Relations and Communications - **Company Size:** 79% Small-Business, 18% Mid-Market #### What Are Propel's Pros and Cons? **Pros:** - Customer Support (2 reviews) - Customization (2 reviews) - Ease of Use (2 reviews) - Features (2 reviews) - Helpful (2 reviews) **Cons:** - Customization Issues (1 reviews) - Difficult Navigation (1 reviews) - Export Issues (1 reviews) - Filtering Issues (1 reviews) - Improvement Needed (1 reviews) ### What Do G2 Reviewers Say About Propel? *AI-generated summary from verified user reviews* **Pros:** - Users value the **responsive and helpful customer support** of Propel, enhancing their overall experience with the tool. - Users love the **customization** options in Propel, praising its intuitive interface and personalized features that enhance PR efforts. - Users commend Propel for its **ease of use** , highlighting a simple setup and intuitive interface that enhance their PR efforts. - Users love Propel for its **intuitive interface and robust features** , making PR management efficient and effective. - Users appreciate Propel for its **intuitive interface and helpful AI features** , making PR tasks simple and efficient. **Cons:** - Users desire more **customization options** for the monitoring dashboard to enhance its functionality and usability. - Users find the **difficult navigation** in Propel's UI to be clumsy, impacting their overall experience. - Users desire more **export options** in Propel, believing that additional features would greatly enhance the monitoring dashboard. - Users desire more **customization options** for the monitoring dashboard to enhance user experience and functionality. - Users feel there is a lack of **enterprise features** and that the UI can sometimes be clumsy. #### What Are Recent G2 Reviews of Propel? **"[Value for money!](https://www.g2.com/survey_responses/propel-review-11227338)"** **Rating:** 4.5/5.0 stars *— Jake J.* [Read full review](https://www.g2.com/survey_responses/propel-review-11227338) --- **"[Would recommend for AI features, strong media database and fast customer support](https://www.g2.com/survey_responses/propel-review-11036527)"** **Rating:** 5.0/5.0 stars *— Karthik A.* [Read full review](https://www.g2.com/survey_responses/propel-review-11036527) --- #### What Are G2 Users Discussing About Propel? - [What is SAP PLM?](https://www.g2.com/discussions/propel-what-is-sap-plm-acef49d7-17cd-4b47-bde0-7ff97af82f6b) - [What is SAP PLM?](https://www.g2.com/discussions/propel-what-is-sap-plm-fc778302-a8c9-4e53-bb11-ced6905317dc) - [What is SAP PLM?](https://www.g2.com/discussions/propel-what-is-sap-plm) - [What is SAP PLM?](https://www.g2.com/discussions/what-is-sap-plm) - [How much does propel PLM cost?](https://www.g2.com/discussions/propel-how-much-does-propel-plm-cost) ### 12. [Signal AI](https://www.g2.com/products/signal-ai/reviews) In a sea of endless data, Signal AI delivers clarity for confident, informed decisions. Over 5 million articles are ingested into the Signal AI platform every day, across 226 markets in 75 languages to generate insights for decision making. • Empower Your PR Strategy - Elevate your communications, stay ahead of the media curve, and manage risks effectively. • Integrating AI-powered Intelligence Into Your Risk Workflow - Gain sharp, actionable intelligence to confidently assess risks and protect the resilience of your business. • Audit with Precision - Equip your audit strategies with comprehensive, reliable data ensuring that you never miss a beat. • Investing, Elevated - Cut through the noise and gain access to precise, timely information, optimizing your every move. • Sustainability Leadership with Precision - Match your brand's reputation with the evolving sustainability landscape, ensuring that your ESG activities align with real-world results. **Average Rating:** 4.3/5.0 **Total Reviews:** 188 **How Do G2 Users Rate Signal AI?** - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.9/10) - **Social Measurement:** 9.2/10 (Category avg: 8.6/10) - **Social Reporting:** 9.2/10 (Category avg: 8.6/10) - **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10) **Who Is the Company Behind Signal AI?** - **Seller:** [Signal AI](https://www.g2.com/sellers/signal-ai) - **Company Website:** https://www.signal-ai.com/ - **Year Founded:** 2013 - **HQ Location:** London - **Twitter:** @SignalHQ (2,460 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/3502852/ (237 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** PR Manager - **Top Industries:** Public Relations and Communications, Financial Services - **Company Size:** 39% Enterprise, 35% Mid-Market #### What Are Signal AI's Pros and Cons? **Pros:** - Ease of Use (30 reviews) - Helpful (25 reviews) - Customer Support (20 reviews) - Intuitive (19 reviews) - Coverage (17 reviews) **Cons:** - Search Functionality (13 reviews) - Data Inaccuracy (12 reviews) - Inaccurate Data (10 reviews) - Limited Coverage (10 reviews) - Not Intuitive (9 reviews) ### What Do G2 Reviewers Say About Signal AI? *AI-generated summary from verified user reviews* **Pros:** - Users find Signal AI to be very **user-friendly** , providing intuitive searches and clear visual insights effortlessly. - Users find **Signal AI extremely helpful** for its easy access to relevant news and insightful media coverage. - Users commend the **quick and helpful customer support** from Signal AI, enhancing their overall experience with the platform. - Users appreciate the **intuitive design** of Signal AI, making it easy to navigate and pull insightful reports. - Users value the **extensive coverage insights** provided by Signal AI, enhancing media monitoring and analysis efficiency. **Cons:** - Users find the **search functionality lacking** , especially with irrelevant alerts and limited filtering options across workspaces. - Users experience **data inaccuracy** with Signal AI, leading to the need for extensive reviews and adjustments to the content. - Users find that the **inaccurate data** can lead to misunderstandings and require workaround solutions for effective usage. - Users find that Signal AI has **limited coverage** , missing many publications, especially those behind paywalls. - Users find Signal AI **not intuitive** , often needing assistance to set up searches and utilize features effectively. #### What Are Recent G2 Reviews of Signal AI? **"[Exceptional Sentiment Analysis, Needs Longer Historical Data](https://www.g2.com/survey_responses/signal-ai-review-12749306)"** **Rating:** 4.5/5.0 stars *— Warren M.* [Read full review](https://www.g2.com/survey_responses/signal-ai-review-12749306) --- **"[Effortless Monitoring, Exceptional Support](https://www.g2.com/survey_responses/signal-ai-review-9845177)"** **Rating:** 5.0/5.0 stars *— SooHyung G.* [Read full review](https://www.g2.com/survey_responses/signal-ai-review-9845177) --- #### What Are G2 Users Discussing About Signal AI? - [What is Signal AI used for?](https://www.g2.com/discussions/what-is-signal-ai-used-for) ### 13. [alerti](https://www.g2.com/products/alerti/reviews) Alerti is the perfect online reputation management tool for small and medium size businesses. It enables you to measure, protect and improve your online reputation. Create alerts on your name, you business, your competitors and be informed in real time about any mention on review sites, the web and social networks. Get detailed insights to measure and improve your online reputation. Detect positive and negative trends. Engage on social networks. Benchmark against your competitors. **Average Rating:** 4.1/5.0 **Total Reviews:** 11 **How Do G2 Users Rate alerti?** - **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.9/10) - **Social Measurement:** 8.6/10 (Category avg: 8.6/10) - **Social Reporting:** 8.6/10 (Category avg: 8.6/10) **Who Is the Company Behind alerti?** - **Seller:** [alerti](https://www.g2.com/sellers/alerti) - **Year Founded:** 2008 - **HQ Location:** Paris, France - **Twitter:** @AlertiEN (507 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/1616498/ (3 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 73% Small-Business, 55% Mid-Market #### What Are Recent G2 Reviews of alerti? **"[Easy to way to monitor the web](https://www.g2.com/survey_responses/alerti-review-4393668)"** **Rating:** 4.0/5.0 stars *— Robert C.* [Read full review](https://www.g2.com/survey_responses/alerti-review-4393668) --- **"[Perfect tool to stay updated](https://www.g2.com/survey_responses/alerti-review-3059289)"** **Rating:** 4.5/5.0 stars *— Stephen F.* [Read full review](https://www.g2.com/survey_responses/alerti-review-3059289) --- #### What Are G2 Users Discussing About alerti? - [What is alerti used for?](https://www.g2.com/discussions/what-is-alerti-used-for) ### 14. [Exolyt](https://www.g2.com/products/exolyt/reviews) Exolyt is a TikTok Analytics and Social Intelligence platform that helps businesses gain deeper insights into organic TikTok content. With features like audience analysis, trend tracking, performance monitoring and influencer discovery powered by advanced social listening and AI, Exolyt goes beyond metadata to analyze video content, images, and text and reveals nuanced trend signals and audience insights. It is built for consumer brands, marketing agencies, product developers, analysts, and research service providers to better understand the customer's voice and harness social and emerging industry trends. Exolyt currently has 150+ clients in over 20 countries, including renowned brands, agencies, and research providers like McCann (Paris), WeAreSocial, Ogilvy, Penta Group, Shiseido, and MercadoLibre. **Average Rating:** 4.7/5.0 **Total Reviews:** 7 **How Do G2 Users Rate Exolyt?** - **Social Measurement:** 9.2/10 (Category avg: 8.6/10) - **Social Reporting:** 10.0/10 (Category avg: 8.6/10) - **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10) **Who Is the Company Behind Exolyt?** - **Seller:** [Exolyt](https://www.g2.com/sellers/exolyt) - **Year Founded:** 2020 - **HQ Location:** Helsinki, FI - **LinkedIn® Page:** https://www.linkedin.com/company/exolyt (8 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 71% Small-Business, 29% Mid-Market #### What Are Exolyt's Pros and Cons? **Pros:** - Analytics (2 reviews) - Helpful (2 reviews) - Trend Analysis (2 reviews) - User Interface (2 reviews) - Audience Analysis (1 reviews) **Cons:** - Reels Issues (1 reviews) ### What Do G2 Reviewers Say About Exolyt? *AI-generated summary from verified user reviews* **Pros:** - Users value Exolyt for its **rich analytics and insights** that enhance research and decision-making in TikTok strategies. - Users appreciate the **stable and supportive platform** of Exolyt, enhancing their understanding and analysis of TikTok metrics. - Users appreciate the **thorough trend analysis** offered by Exolyt, enhancing their understanding of TikTok dynamics. - Users commend Exolyt for its **clean interface and rich data insights** , enhancing their research and marketing strategies effectively. - Users value the **insightful audience analysis** from Exolyt, enhancing their understanding of trends and community connections. **Cons:** - Users are frustrated by the lack of **Instagram Reels data** , hoping for improvements similar to TikTok analytics. #### What Are Recent G2 Reviews of Exolyt? **"[Researcher](https://www.g2.com/survey_responses/exolyt-review-11829836)"** **Rating:** 5.0/5.0 stars *— Mikhail D.* [Read full review](https://www.g2.com/survey_responses/exolyt-review-11829836) --- **"[Analytics that power a truly data-driven approach](https://www.g2.com/survey_responses/exolyt-review-11186685)"** **Rating:** 4.5/5.0 stars *— Dr Olga L.* [Read full review](https://www.g2.com/survey_responses/exolyt-review-11186685) --- ### 15. [Octolens](https://www.g2.com/products/octolens/reviews) Octolens is a brand monitoring and social listening platform built specifically for B2B SaaS companies. It tracks brand mentions, competitor conversations, and community sentiment across the platforms where software buyers and developers actually talk — including Reddit, X/Twitter, LinkedIn, GitHub, Hacker News, YouTube, Bluesky, news, newsletters, podcasts, and more. Teams at Vercel, Prisma, PostHog, Tally, or Supabase rely on Octolens daily to protect brand reputation, respond to customer feedback, detect incidents early, and stay close to their community at scale. Set up keyword tracking for your brand name, competitors, or industry terms. Octolens scans millions of posts across 13+ platforms, then uses AI relevance scoring to filter out noise and surface only the mentions that matter. Get notified in real time via Slack, email, or webhooks — so your team can respond in minutes instead of hours. What makes Octolens different from general social listening tools: it's purpose-built for B2B SaaS and developer-focused companies. Unlike enterprise platforms that charge $10K+ per year and require onboarding calls, Octolens is self-serve with instant setup — enter your domain and start receiving mentions in minutes. AI-powered relevance filtering understands your business context and scores every mention, which is especially valuable for brands with common-word names where traditional keyword matching generates too much noise. All mention data is accessible via REST API, MCP server, webhooks, and CSV export — making it easy to integrate into existing tools and automated workflows. Common use cases include brand reputation monitoring, competitive intelligence, early incident and bug detection from community posts, product feedback collection, campaign impact measurement, and developer relations at scale. Customers report response times cut from hours to under 5 minutes, 10+ hours saved per week compared to manual monitoring, and proactive brand protection against misinformation. Octolens offers four plans starting at $49/month through custom Enterprise pricing. The most popular plan is Pro at $149/month, which includes 15 mentions, 10 keywords, AI relevance scoring, Slack and webhook integrations, and unlimited seats. All plans include a 7-day free trial. **Average Rating:** 5.0/5.0 **Total Reviews:** 6 **How Do G2 Users Rate Octolens?** - **Social Measurement:** 10.0/10 (Category avg: 8.6/10) - **Social Reporting:** 10.0/10 (Category avg: 8.6/10) - **Brand Monitoring:** 9.4/10 (Category avg: 8.7/10) **Who Is the Company Behind Octolens?** - **Seller:** [Octolens](https://www.g2.com/sellers/octolens-2f15997d-3be4-4aa2-a134-29f8405aa571) - **Twitter:** @Octolens (1,014 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/octolens/ **Who Uses This Product?** - **Company Size:** 86% Small-Business, 14% Mid-Market #### What Are Octolens's Pros and Cons? **Pros:** - Ease of Use (1 reviews) - Easy Posting (1 reviews) - Helpful (1 reviews) - Scheduling (1 reviews) - Setup Ease (1 reviews) **Cons:** - Linking Issues (1 reviews) ### What Do G2 Reviewers Say About Octolens? *AI-generated summary from verified user reviews* **Pros:** - Users find Octolens incredibly **easy to use** , streamlining their workflow with simple setup and comprehensive platform coverage. - Users love the **easy posting** feature of Octolens, seamlessly integrating it into their daily workflow. - Users find Octolens to be an **incredibly useful tool** for monitoring brand visibility and relevant online mentions. - Users value the **easy scheduling** of posts with Octolens, seamlessly integrating into their daily workflow. - Users find **Octolens easy to set up** , covering all desired platforms and integrating seamlessly into daily workflows. **Cons:** - Users notice **linking issues** with keywords in links, though support is proactive in addressing these concerns. #### What Are Recent G2 Reviews of Octolens? **"[Instant ROI and Immediate Insights from Day One](https://www.g2.com/survey_responses/octolens-review-13150195)"** **Rating:** 5.0/5.0 stars *— Timur E.* [Read full review](https://www.g2.com/survey_responses/octolens-review-13150195) --- **"[Octolens Helps Us Catch Untagged Brand Conversations Across Platforms](https://www.g2.com/survey_responses/octolens-review-12616399)"** **Rating:** 5.0/5.0 stars *— Sandra L.* [Read full review](https://www.g2.com/survey_responses/octolens-review-12616399) --- ### 16. [bc.lab monitor](https://www.g2.com/products/bc-lab-monitor/reviews) The bc.lab monitor is the most powerful AI-driven monitoring solution that gives you real-time insights to social conversations, your media coverage or competitive intellgence. The easy-to-use monitoring-platform supports your individual monitoring targets like social media monitoring, competitive monitoring and global market analysis, media coverage control, brand- and campaign-monitoring and many more. The bc.lab monitor platform features: - Worldwide monitoring of 63+ million Internet sources - AI-powered detection of 42 languages - 4.000+ print newspapers and magazines - TV and Radio Monitoring - Powerful content categorization and sentiment detection - Early-warning system krisen.radar© - Automated Email-alerts - Powerful filtering, drill-down and analyzing capabilities - Strong features to empower colaboration in teams - Automated PDF generation for ready-to-use press reviews and reports - Archiving and download - Support by your personal counterpart We’re proud of our longtime, trustful customer relations with leading companies from different industries, like automotive, retail / E-commerce, entertainment, financial services, food, pharma industrie, software / IT / internet, sports, telecommunication and travel. Ask for quotes! **Average Rating:** 5.0/5.0 **Total Reviews:** 5 **How Do G2 Users Rate bc.lab monitor?** - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10) - **Social Measurement:** 9.6/10 (Category avg: 8.6/10) - **Social Reporting:** 10.0/10 (Category avg: 8.6/10) **Who Is the Company Behind bc.lab monitor?** - **Seller:** [bc.lab](https://www.g2.com/sellers/bc-lab) - **Year Founded:** 2001 - **HQ Location:** Hamburg, DE - **Twitter:** @bclab (2,326 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/bclab-social-media/ (4 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 60% Enterprise, 40% Small-Business #### What Are Recent G2 Reviews of bc.lab monitor? **"[Best insights to daily discussions about our products](https://www.g2.com/survey_responses/bc-lab-monitor-review-388607)"** **Rating:** 5.0/5.0 stars *— Verified User in Automotive* [Read full review](https://www.g2.com/survey_responses/bc-lab-monitor-review-388607) --- **"[best monitoring tool](https://www.g2.com/survey_responses/bc-lab-monitor-review-4597561)"** **Rating:** 5.0/5.0 stars *— Verified User in Market Research* [Read full review](https://www.g2.com/survey_responses/bc-lab-monitor-review-4597561) --- ### 17. [myRosys](https://www.g2.com/products/glocaledge-myrosys/reviews) myRosys helps you to monitor, manage, identify influencers, and amplify your social media initiatives across your social networks. Social Media Marketing allows unparalleled access to both your current customers as well as potential clients. **Average Rating:** 4.9/5.0 **Total Reviews:** 5 **How Do G2 Users Rate myRosys?** - **Social Measurement:** 10.0/10 (Category avg: 8.6/10) - **Social Reporting:** 9.2/10 (Category avg: 8.6/10) - **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10) **Who Is the Company Behind myRosys?** - **Seller:** [Glocaledge](https://www.g2.com/sellers/glocaledge) - **Year Founded:** 2007 - **HQ Location:** Redmond, US - **Twitter:** @GlocalEdge (1,284 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/glocaledge (25 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 80% Small-Business, 20% Mid-Market #### What Are myRosys's Pros and Cons? **Pros:** - Easy Scheduling (1 reviews) - Multi-platform Posting (1 reviews) - Post Scheduling (1 reviews) - Scheduling (1 reviews) - Scheduling Posts (1 reviews) **Cons:** - Learning Curve (1 reviews) ### What Do G2 Reviewers Say About myRosys? *AI-generated summary from verified user reviews* **Pros:** - Users highlight the **easy scheduling** feature of myRosys, which saves time and enhances post reach effortlessly. - Users love the **multi-platform posting** feature of myRosys, which saves time and enhances post visibility effortlessly. - Users value the **time-saving post scheduling** feature of myRosys, enhancing their reach effortlessly. - Users value the **time-saving scheduling** feature of myRosys, enhancing post reach with minimal effort. - Users value the **time-saving scheduling feature** of myRosys, effectively enhancing post reach with minimal effort. **Cons:** - Users feel the **learning curve is steep** due to a lack of tutorials or tool tips for beginners. #### What Are Recent G2 Reviews of myRosys? **"[Helpful for Busy Content Creators](https://www.g2.com/survey_responses/myrosys-review-11471607)"** **Rating:** 4.5/5.0 stars *— Lhemwil A.* [Read full review](https://www.g2.com/survey_responses/myrosys-review-11471607) --- **"[Affordable than hiring more employees on Social media management](https://www.g2.com/survey_responses/myrosys-review-6900313)"** **Rating:** 5.0/5.0 stars *— Verified User in Civil Engineering* [Read full review](https://www.g2.com/survey_responses/myrosys-review-6900313) --- ### 18. [Notified GlobeNewswire](https://www.g2.com/products/notified-globenewswire/reviews) We are Notified, and your story goes here. As the only technology partner dedicated to both investor relations and public relations professionals, we help you control and amplify your corporate narrative. Our fully integrated PR and IR platforms streamline every step—whether it's reaching the right media, press release distribution, and measurement or designing new IR websites, managing investor days, earnings releases, and regulatory filings. Connecting both worlds, GlobeNewswire is one of the world's largest and most trusted newswire distribution networks, serving leading organizations for over 30 years. Together, we empower communicators to inform a better world. Notified is an affiliate of Equiniti Group Limited (EQ) Notified’s Public Relations Platform helps public relations, investor relations and communications team increase the visibility, media coverage, and results from every press release. With tools that combine GlobeNewswire’s extensive global news release distribution service, AI-powered Smart Search journalist identification with Personalized Pitch outreach, and real-time Analytics - all in one integrated workflow - Notified is built to amplify your message, not just send it. Ideal for: • In-house Public Relations teams & corporate communications • PR agencies managing multiple clients • Investor Relations teams seeking seamless PR‑IR alignment • Corporate/Public Affairs teams • Journalists looking for marketing moving news stories Top Features and Benefits • 200–300% More Views per Release GlobeNewswire consistently delivers 2–3x more unique views per press release than leading competitors - driven by optimized formatting, extensive distribution, and exclusive metadata tools that enhances visibility in AI tools and search engines. (Source: SEMrush, July 2025) • Integrated PR Workflow Manage releases, contacts, pitching, media monitoring, and reporting in one place. Save time, improve collaboration, and move faster from draft to distribution. • GlobeNewswire Distribution Send your release through one of the largest global newswires - trusted by financial markets and editorial desks worldwide. Includes full-service or self-service options, no extra fees, and built-in compliance support. • Media Snippets (Multimedia News Release Assets) Turn your release into a visual story with embedded images, videos, documents, call-to-action buttons, and event registration, all hosted within the release itself to increase engagement. • Newswire Analytics Prove the value of every campaign. Track unique views, inbound traffic, referral sources, traffic spikes and bot activity, including ChatGPT, Gemini, and Perplexity crawlers. • Verified Media Contacts Database with Smart Search More than 550,000+ up-to-date journalist profiles around the world. Smart Search uses natural language, not Boolean logic, to help you find the right contact faster. • AI-Powered Personalized Pitch Generate smart, tailored journalist outreach based on each journalist data and your pitch details for faster and more relevant earned media results. • Real Time Media Monitoring & Alerts – Track brand mentions, industry trends, and competitor activity across print, broadcast, online, blogs, forums, and social media. Customize keyword feeds and receive instant alerts so your team can respond faster, benchmark coverage, and surface insights—all in one dashboard What Makes Notified Different? • 2–3x More Visibility than Business Wire or PR Newswire • Exclusive, Built-in AI for both visibility (metadata, tagging) and outreach (pitch writing) • Human-verified journalists providing ongoing media list updates • Zero extra fees for branded reports, analytics, or multimedia • Complete IR and PR integrations with investor websites, regulatory tools, and webcasts • Global compliance + local relevance with news targeting across 158 countries **Average Rating:** 4.4/5.0 **Total Reviews:** 356 **How Do G2 Users Rate Notified GlobeNewswire?** - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.9/10) - **Social Measurement:** 7.8/10 (Category avg: 8.6/10) - **Social Reporting:** 7.1/10 (Category avg: 8.6/10) - **Brand Monitoring:** 8.3/10 (Category avg: 8.7/10) **Who Is the Company Behind Notified GlobeNewswire?** - **Seller:** [Notified](https://www.g2.com/sellers/notified) - **Company Website:** https://www.notified.com/ - **Year Founded:** 2004 - **HQ Location:** New York, New York - **Twitter:** @Notified (5,526 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/notified/ (1,172 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** CEO, President - **Top Industries:** Public Relations and Communications, Financial Services - **Company Size:** 53% Small-Business, 33% Mid-Market #### What Are Notified GlobeNewswire's Pros and Cons? **Pros:** - Ease of Use (74 reviews) - Customer Support (66 reviews) - Client Service (46 reviews) - Helpful (33 reviews) - Response Time (24 reviews) **Cons:** - Limited Functionality (24 reviews) - Expensive (21 reviews) - Not Intuitive (12 reviews) - Difficult Navigation (10 reviews) - Poor Customer Support (7 reviews) ### What Do G2 Reviewers Say About Notified GlobeNewswire? *AI-generated summary from verified user reviews* **Pros:** - Users praise the **ease of use** of GlobeNewswire, enjoying simple scheduling and efficient press release distribution. - Users commend the **outstanding customer support** of GlobeNewswire, highlighting responsive and solutions-oriented assistance throughout their experience. - Users appreciate the **excellent client service** of Notified GlobeNewswire, noting responsive and knowledgeable support around the clock. - Users appreciate the **responsive support team** and helpful editors, enhancing the overall experience with quick assistance. - Users value the **swift response time** of Notified GlobeNewswire, facilitating efficient communication and user experience. **Cons:** - Users express frustration with the **limited functionality** of Notified GlobeNewswire, particularly in analytics and database management. - Users note that the service can be **expensive** , especially when exceeding character limits or needing more reporting features. - Users find **navigation unintuitive** , often struggling with the platform's interface and requiring time to adjust. - Users find the **difficult navigation** on Notified GlobeNewswire frustrating, making it hard to upload releases efficiently. - Users frequently experience **poor customer support** with Notified GlobeNewswire, leading to frustration during critical press release submissions. #### What Are Recent G2 Reviews of Notified GlobeNewswire? **"[Great interface, wonderful support](https://www.g2.com/survey_responses/notified-globenewswire-review-8598800)"** **Rating:** 5.0/5.0 stars *— David M.* [Read full review](https://www.g2.com/survey_responses/notified-globenewswire-review-8598800) --- **"[Great Press Release Platform for Marketing/PR teams](https://www.g2.com/survey_responses/notified-globenewswire-review-11013339)"** **Rating:** 4.0/5.0 stars *— Sean K.* [Read full review](https://www.g2.com/survey_responses/notified-globenewswire-review-11013339) --- #### What Are G2 Users Discussing About Notified GlobeNewswire? - [What is GlobeNewswire used for?](https://www.g2.com/discussions/what-is-globenewswire-used-for) - 1 comment - [What is Notified PR Platform used for?](https://www.g2.com/discussions/what-is-notified-pr-platform-used-for) ### 19. [Prowly](https://www.g2.com/products/prowly/reviews) Prowly is an all-in-one public relations management platform that helps growth-oriented professionals earn media coverage through creative storytelling, personalization and innovative technology. Users are able to foster long-term relationships with journalists by drafting effective strategies based on industry data, and prove their value to clients and stakeholders with easy-to-understand insights. Prowly's users estimate that they've been able to increase their PR efficiency by 30%. **Average Rating:** 4.2/5.0 **Total Reviews:** 108 **How Do G2 Users Rate Prowly?** - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10) - **Social Measurement:** 9.0/10 (Category avg: 8.6/10) - **Social Reporting:** 8.3/10 (Category avg: 8.6/10) - **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10) **Who Is the Company Behind Prowly?** - **Seller:** [Prowly.com](https://www.g2.com/sellers/prowly-com) - **Year Founded:** 2013 - **HQ Location:** BostonMassachusetts, USA - **Twitter:** @prowly_com (3,046 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/5168472/ (32 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Public Relations and Communications, Computer Software - **Company Size:** 76% Small-Business, 21% Mid-Market #### What Are Prowly's Pros and Cons? **Pros:** - Ease of Use (11 reviews) - Features (10 reviews) - User Interface (9 reviews) - Analytics (6 reviews) - Easy Setup (6 reviews) **Cons:** - Limited Functionality (6 reviews) - Limited Coverage (5 reviews) - Limited Features (5 reviews) - Data Inaccuracy (4 reviews) - Incomplete Media Coverage (4 reviews) ### What Do G2 Reviewers Say About Prowly? *AI-generated summary from verified user reviews* **Pros:** - Users love the **ease of use** of Prowly, enabling efficient PR management with minimal training and quick setup. - Users praise Prowly for its **user-friendly interface and extensive features** , simplifying PR and media management effectively. - Users love Prowly's **intuitive interface** , making PR management simple and effective for teams of all sizes. - Users value the **analytics features** of Prowly, allowing for effective performance tracking and insights into outreach efforts. - Users love the **easy setup** of Prowly, enabling quick integration and immediate access to numerous features. **Cons:** - Users note the **limited functionality** in customization and integration, affecting the overall usability of Prowly. - Users note that Prowly's **limited coverage** in India and smaller media outlets hampers its overall effectiveness. - Users find Prowly's **limited features** restrict customization and flexibility for advanced PR needs and workflows. - Users note the **data inaccuracy** of Prowly's media database requires extra verification for effective contact outreach. - Users note **incomplete media coverage** in India, affecting effectiveness and highlighting the need for more diverse media sources. #### What Are Recent G2 Reviews of Prowly? **"[Organized PR Made Easy: Clean Interface, Press Releases, and Contacts in One Place](https://www.g2.com/survey_responses/prowly-review-12264665)"** **Rating:** 4.0/5.0 stars *— Radhika R.* [Read full review](https://www.g2.com/survey_responses/prowly-review-12264665) --- **"[Powerful All-in-One PR Platform with User-Friendly Interface](https://www.g2.com/survey_responses/prowly-review-11996834)"** **Rating:** 4.5/5.0 stars *— Konjengbam M.* [Read full review](https://www.g2.com/survey_responses/prowly-review-11996834) --- #### What Are G2 Users Discussing About Prowly? - [What is your experience with Prowly for PR management, and what features do you find most valuable?](https://www.g2.com/discussions/what-is-your-experience-with-prowly-for-pr-management-and-what-features-do-you-find-most-valuable) - [What is Prowly used for?](https://www.g2.com/discussions/what-is-prowly-used-for) ### 20. [BoomSonar Suite](https://www.g2.com/products/boomsonar-suite/reviews) BoomSonar Suite is a social media business platform for web and social media monitoring, social media analytics, social media management, and online reputation management. **Average Rating:** 4.5/5.0 **Total Reviews:** 4 **How Do G2 Users Rate BoomSonar Suite?** - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10) - **Social Measurement:** 9.2/10 (Category avg: 8.6/10) - **Social Reporting:** 9.2/10 (Category avg: 8.6/10) - **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10) **Who Is the Company Behind BoomSonar Suite?** - **Seller:** [Tick Tock Boom](https://www.g2.com/sellers/tick-tock-boom) - **Year Founded:** 2009 - **HQ Location:** Istanbul, TR - **Twitter:** @BoomSonar (38 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/ticktockboom/ (89 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 50% Enterprise, 25% Mid-Market #### What Are Recent G2 Reviews of BoomSonar Suite? **"[Practical](https://www.g2.com/survey_responses/boomsonar-suite-review-7425851)"** **Rating:** 5.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/boomsonar-suite-review-7425851) --- **"[Boomsonar](https://www.g2.com/survey_responses/boomsonar-suite-review-5267032)"** **Rating:** 4.5/5.0 stars *— Verified User in Consumer Services* [Read full review](https://www.g2.com/survey_responses/boomsonar-suite-review-5267032) --- #### What Are G2 Users Discussing About BoomSonar Suite? - [What is BoomSonar Suite used for?](https://www.g2.com/discussions/what-is-boomsonar-suite-used-for) ### 21. [TrendSpottr](https://www.g2.com/products/trendspottr/reviews) Predicting emerging trends, viral content, and key influencers for any topic. In real time. From the social web. **Average Rating:** 3.0/5.0 **Total Reviews:** 4 **How Do G2 Users Rate TrendSpottr?** - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10) - **Social Measurement:** 7.5/10 (Category avg: 8.6/10) - **Social Reporting:** 6.7/10 (Category avg: 8.6/10) **Who Is the Company Behind TrendSpottr?** - **Seller:** [TrendSpottr](https://www.g2.com/sellers/trendspottr) - **Year Founded:** 2011 - **HQ Location:** Vaughan, CA - **Twitter:** @trendspottr (2,288 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/2605342 (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are G2 Users Discussing About TrendSpottr? - [What is TrendSpottr used for?](https://www.g2.com/discussions/what-is-trendspottr-used-for) ### 22. [Twilert](https://www.g2.com/products/twilert/reviews) Monitor Twitter 24/7 with Twilert, the app that has helped over 30,000 users across every industry in 11 years of reliable service. Get alerts when people Tweet about you, your brand, product or service. You're in full control of your alerts. Get Real-Time Automated Monitoring of ANY Term, Hashtag, or Discussion on Twitter. **Average Rating:** 4.6/5.0 **Total Reviews:** 4 **How Do G2 Users Rate Twilert?** - **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10) - **Social Measurement:** 7.5/10 (Category avg: 8.6/10) - **Social Reporting:** 10.0/10 (Category avg: 8.6/10) - **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10) **Who Is the Company Behind Twilert?** - **Seller:** [Codegent](https://www.g2.com/sellers/codegent) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 50% Small-Business, 25% Enterprise #### What Are Recent G2 Reviews of Twilert? **"[Relevant Alerts](https://www.g2.com/survey_responses/twilert-review-5311591)"** **Rating:** 4.0/5.0 stars *— Verified User in Broadcast Media* [Read full review](https://www.g2.com/survey_responses/twilert-review-5311591) --- **"[Easy daily alerts help me make the most of Twitter](https://www.g2.com/survey_responses/twilert-review-2783819)"** **Rating:** 5.0/5.0 stars *— Howard L.* [Read full review](https://www.g2.com/survey_responses/twilert-review-2783819) --- #### What Are G2 Users Discussing About Twilert? - [What is Twilert used for?](https://www.g2.com/discussions/what-is-twilert-used-for) ### 23. [Coosto](https://www.g2.com/products/coosto/reviews) Coosto is a leading content & social media marketing tool, designed to help organizations get better results from content. Using Coosto, our customers can create better content and perform measurably better in terms of brand awareness, brand preference, customer loyalty, and online conversions. Powerful integrations with Salesforce, Google Analytics 4, and ChatGPT enable users to work more result-driven and efficiently from one environment. **Average Rating:** 3.5/5.0 **Total Reviews:** 3 **How Do G2 Users Rate Coosto?** - **Social Measurement:** 5.6/10 (Category avg: 8.6/10) - **Social Reporting:** 5.6/10 (Category avg: 8.6/10) - **Brand Monitoring:** 8.3/10 (Category avg: 8.7/10) **Who Is the Company Behind Coosto?** - **Seller:** [Coosto](https://www.g2.com/sellers/coosto) - **Year Founded:** 2009 - **HQ Location:** Eindhoven, NL - **Twitter:** @Coosto (572 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/coosto (111 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 67% Enterprise, 33% Mid-Market #### What Are Coosto's Pros and Cons? **Pros:** - Affordability/Reasonable Prices (1 reviews) - Affordable (1 reviews) - Feature Quantity (1 reviews) - Helpfulness (1 reviews) - Innovation (1 reviews) ### What Do G2 Reviewers Say About Coosto? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **affordability and reasonable prices** of Coosto, making it an attractive option compared to competitors. - Users appreciate the **affordable pricing** of Coosto, which enhances their social media management experience effectively. - Users value the **regularly updated features** of Coosto, reflecting a responsive approach to their needs. - Users value the **helpfulness and responsiveness** of Coosto, appreciating its competitive pricing and regular feature updates. - Users value the **frequent introduction of new features** in Coosto, enhancing user experience and meeting needs effectively. #### What Are Recent G2 Reviews of Coosto? **"[Good alternative to other similar tools](https://www.g2.com/survey_responses/coosto-review-10170682)"** **Rating:** 4.5/5.0 stars *— Jeremy W.* [Read full review](https://www.g2.com/survey_responses/coosto-review-10170682) --- #### What Are G2 Users Discussing About Coosto? - [What is Coosto used for?](https://www.g2.com/discussions/what-is-coosto-used-for) ### 24. [KWatch.io](https://www.g2.com/products/kwatch-io/reviews) KWatch.io monitors social media (Reddit, Twitter, Hacker News...) and sends you notifications when specific keywords are detected. Then advanced AI is applied on the detected message in order to automatically analyse the sentiment about your brand, products, competitors... **Average Rating:** 4.8/5.0 **Total Reviews:** 3 **How Do G2 Users Rate KWatch.io?** - **Social Measurement:** 8.3/10 (Category avg: 8.6/10) - **Social Reporting:** 5.8/10 (Category avg: 8.6/10) - **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10) **Who Is the Company Behind KWatch.io?** - **Seller:** [KWatch](https://www.g2.com/sellers/kwatch) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are KWatch.io's Pros and Cons? **Pros:** - Helpful (1 reviews) - Platform Compatibility (1 reviews) - Social Listening (1 reviews) **Cons:** - Instagram Integration (1 reviews) - Lack of TikTok Integration (1 reviews) ### What Do G2 Reviewers Say About KWatch.io? *AI-generated summary from verified user reviews* **Pros:** - Users find KWatch.io **affordable** compared to competitors and appreciate its support for unique platforms like LinkedIn. - Users value the **platform compatibility** of KWatch.io, appreciating its support for less common platforms like LinkedIn. - Users value the **cost-effectiveness and unique platform support** of KWatch.io compared to competitors like Sprout Social. **Cons:** - Users desire **Instagram and TikTok support** for enhanced social media integration with KWatch.io. - Users express disappointment over the **lack of TikTok integration** , limiting their ability to connect with broader audiences. #### What Are Recent G2 Reviews of KWatch.io? **"[KWatch helps me follow technology trends](https://www.g2.com/survey_responses/kwatch-io-review-9234215)"** **Rating:** 5.0/5.0 stars *— Julien S.* [Read full review](https://www.g2.com/survey_responses/kwatch-io-review-9234215) --- **"[Very useful to boost customer acquisition](https://www.g2.com/survey_responses/kwatch-io-review-10720114)"** **Rating:** 5.0/5.0 stars *— Arthur D.* [Read full review](https://www.g2.com/survey_responses/kwatch-io-review-10720114) --- ### 25. [Measure Studio](https://www.g2.com/products/measure-studio/reviews) Measure Studio is a next-gen social media content intelligence and data analytics platform for media orgs, big brands, and powerful agencies. Supporting TikTok, Instagram, Facebook, YouTube, X (Twitter), LinkedIn, Snapchat, Meta Ads, Google Ads, Google Display & Video 360, and TikTok Ads. - All of your social media data in one place: Bring your data together, and spend your time making better content instead of making bigger spreadsheets. - Performance benchmarking made simple: Quickly see how each post is performing, with automated benchmarks for every metric on every post, video, and story. - Easily group, compare, and share: Effortlessly align your team on the same set of data, updated in real time, and available instantly from any device with a web browser. - Powerful AI analysis that measures content based on what's actually in it, even specific people, places, and activities. - Track and monitor your closest competitors with public data tracking and competitor analysis. **Average Rating:** 4.5/5.0 **Total Reviews:** 30 **How Do G2 Users Rate Measure Studio?** - **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.9/10) - **Social Measurement:** 10.0/10 (Category avg: 8.6/10) - **Social Reporting:** 9.2/10 (Category avg: 8.6/10) - **Brand Monitoring:** 10.0/10 (Category avg: 8.7/10) **Who Is the Company Behind Measure Studio?** - **Seller:** [Measure Studio](https://www.g2.com/sellers/measure-studio) - **Year Founded:** 2019 - **HQ Location:** Los Angeles, CA - **Twitter:** @MeasureStudio (164 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/measure-studio (12 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Entertainment, Online Media - **Company Size:** 50% Small-Business, 40% Mid-Market #### What Are Recent G2 Reviews of Measure Studio? **"[Senior Business Operations Manager](https://www.g2.com/survey_responses/measure-studio-review-7345189)"** **Rating:** 5.0/5.0 stars *— Jared L.* [Read full review](https://www.g2.com/survey_responses/measure-studio-review-7345189) --- **"[Easy, convenient and flexible!](https://www.g2.com/survey_responses/measure-studio-review-7345641)"** **Rating:** 4.0/5.0 stars *— Verified User in Broadcast Media* [Read full review](https://www.g2.com/survey_responses/measure-studio-review-7345641) --- #### What Are G2 Users Discussing About Measure Studio? - [What is Measure Studio used for?](https://www.g2.com/discussions/what-is-measure-studio-used-for) ## What Is Social Media Listening Tools? [Social Media Marketing Software](https://www.g2.com/categories/social-media-marketing) ## What Software Categories Are Similar to Social Media Listening Tools? - [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt) - [Social Media Suites](https://www.g2.com/categories/social-media-suites) - [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics) - [PR Analytics Software](https://www.g2.com/categories/pr-analytics) - [Media and Influencer Targeting Software](https://www.g2.com/categories/media-and-influencer-targeting) - [Media Monitoring Software](https://www.g2.com/categories/media-monitoring) - [Social Customer Service Software](https://www.g2.com/categories/social-customer-service) --- ## How Do You Choose the Right Social Media Listening Tools? ### What You Should Know About Social Media Monitoring Tools ### What are Social Media Monitoring Tools? Social media monitoring tools are often a company's main platform for consumer engagement and customer insights. How a company interacts with its customers speaks volumes about whether it values what its consumers want and how much it is willing to improve its product offerings and campaign messages to cater to those consumers. Using social media monitoring as a form of social listening can also help give provide a company with valuable customer insights that will help identify trends, track competitors, and understand customer sentiment. Social media monitoring benefits include: Key Benefits of Social Media Monitoring Tools - Monitoring accounts on various social media platforms - Quickly receiving alerts of customer criticism or complaints - Tracking brand competition - Monitoring your social media reputation and presence in real time - Gaining insights on the effectiveness of your social media approach ### Why Use Social Media Monitoring Tools? **Revenue –** Social media monitoring can generate more revenue for your company. Understanding how consumers interact with your social media posts can clue your business in on what to do to grow your audience, which translates to more subscribers and, therefore more revenue for your business. **Customer Loyalty –** Beyond growing your customer base, social media monitoring is also a great tool to manage the customers that you already have. Brand loyalty can be earned from customers if you engage with them on a more personal level, answer any concerns that they might have, and improve your product based on the feedback provided through social media. **Competitor Insights –** Social media monitoring can give your business insight into how your competitors are performing. Consumers that may be responding negatively to your competitor's offerings can be used to promote your own marketing campaigns and how your product offerings outperform the competition. **Brand Presence –** One of the greatest benefits of social media monitoring tools is the ability to produce in-depth reports on brand presence. With social media monitoring, you can produce reports with easy-to-understand datasets. Competitive reporting is key to understanding the effectiveness of social media marketing campaigns and the underlying flaws that may be present. Remedying issues and capitalizing on effective methodologies can do wonders for a brand’s presence across social networks. ### Who Uses Social Media Monitoring Tools? **Marketing –** Social media monitoring tools allow marketers to personalize content to specific users or demographics and identify thought leaders or influencers. Social media monitoring software can help marketing teams respond to social network mentions and facilitate customer engagement. Furthermore, user mentions such as asking for assistance or complimenting a product can be captured and used for future campaigns to demonstrate satisfaction and dedication. Engagement with these users across various social networks may also lead to increased traffic and customer engagement. **Customer Service Teams –** Customer service teams use social media monitoring tools to listen to customer complaints or answer any concerns they might have. They can respond to positive or negative mentions in order to mitigate escalations in customer frustration and keep the customer base happy. **Public Relations Teams –** Outreach and public relations teams monitor social media to identify whether they need to publicly respond to a major customer concern. If your company is being viewed negatively because of a major misstep, then PR can respond with a company-wide message and answer customer concerns in a succinct message. ### Kinds of Social Media Monitoring Tools **Review Aggregator Tools –** These types of social monitoring tools aggregate all of your business’ online reviews in one organized list. This helps your business easily identify negative customer reviews and whether the issue can be quickly mitigated. Responding quickly to negative reviews can be the difference between retaining a customer and losing them to your competitors. **Lead Generation Tools –** These types of social media monitoring tools allow you to pick up on leads via social media interactions. Lead generation tools have features that filter social mentions, whether they be negative, positive, or neutral. Lead generation tools also allow you to see who is talking about your product the most. You can then mark these people as leads and interact with them directly to convert them into customers. More leads via social media mean more revenue for your business. **Social Mention Tools —** Social media monitoring tools specializing in social mentions help you determine how often your brand is being mentioned. These tools can filter what type of social media platforms you would like to monitor, the sentiment of the mentions, social mention demographics, etc. Monitoring social mentions can show who is talking about your product and what they are saying about it. This can directly influence your marketing and outreach teams’ successes. They can use social mentions to tailor their future efforts to correlate with what people want and discover what demographics your company should focus on. ### Social Media Monitoring Tools Features **Cross-Channel Monitoring –** Cross-channel monitoring features allow you to simultaneously track activity from your accounts across various social media channels. This centralizes data collection and tracking and improves the efficiency of social media monitoring. If your company has many social media accounts, utilizing cross-channel monitoring features can help you easily manage them. Listening to users across all networks will paint an accurate picture of how they perceive your social media posts and brand. **Analytics –** [Social media management software](https://www.g2.com/categories/social-media-mgmt) tools typically offer features that help analyze the trends you observe and search efficiently for data. These tools allow you to optimize internet searches to find facts faster. Some products can create reports that visualize data, making it easier to analyze results and measure the effectiveness of your social media strategies. **Social Reporting –** Social reporting allows your company to access custom reports and dashboards to measure social activity and engagement opportunities. It also allows users to export data and graphs into PowerPoint, Excel, and other useful data-reporting programs. This feature provides great visuals for you to present data in meetings. **Sentiment Scoring –** Sentiment scoring determines whether social mentions of your brand are positive, negative, or neutral. This feature helps you monitor whether certain products are performing well and if marketing changes need to be made to keep customers happy. **Influencer Identification –** Influencer identification helps identify who is talking about your brand along with their influence over social communities. This feature can help bolster your company’s reputation by having popular social media bloggers feature your brand on their own social media accounts. **Publishing –** Most social media monitoring software offers a publishing feature that allows users to auto-schedule social media posts. Users can schedule posts for months into the future, which can save your company plenty of time. Publishing features also automatically post blogs from your website onto social media. This is a great way to bolster the views on your blogs and generate more traffic back to your website. ### Trends Related to Social Media Monitoring Tools **Finding Brand Influencers —** Some social media monitoring tools can identify the most important and influential people who are interacting with your brand. New tools feature built-in algorithms that assign scores to people who interact with your brand to quickly identify who has a high influence in the social media world. This can be very helpful in boosting your brand recognition. For example, if your brand fits within the restaurant industry, then you may be able to easily identify top food critics and have them review your restaurant to boost your popularity. **Real-Time Tracking –** A new trend in social media monitoring tools is providing real-time analytics to track live hashtags and media mentions. Tracking in real time helps companies find customer complaints when they occur, which can help put these fires out in an efficient manner. ### Potential Issues with Social Media Monitoring Tools **Inaccurate Sentiment Analysis –** As with all artificial intelligence, it can be very difficult to teach AI to monitor human emotions. As such, having a social media monitoring tool accurately pick up on all negative or positive responses to your brand can be a near-impossible task. When implementing a social media monitoring tool, be aware of potential inaccuracies in customer sentiment analysis, as it may not paint the full picture of how your brand is being viewed. **Over-Listening –** Focusing too much on one negative social mention can prove to be counterproductive. Brands constantly trying to filter out all the negative reviews can spend too much time doing so, which distracts them from more important tasks. Furthermore, a few negative sentiments can influence brands to switch gears on certain products and make poor decisions. When implementing a social media monitoring tool, companies must have a thick skin and understand when it is truly worth listening to the consumers. **Spam –** Social media monitoring tools have difficulty filtering out all the spam when robots or other people post about your brand for their own promotion. Because of this, your social media monitoring tool may pick up on many unwanted social mentions that don’t positively impact your company because they’re not coming from actual users. This can waste a lot of time for companies trying to use actual customer data to influence their marketing. ### Software and Services Related to Social Media Monitoring Tools **Influencer Marketing Software –** [Influencer marketing software](https://www.g2.com/categories/influencer-marketing) helps organizations identify, recruit, and communicate with social influencers. While some social media monitoring software can perform this task, influencer marketing software can be a great tool to complement your social media monitoring by maximizing influencer outreach. **Social Media Analytics –** [Social media analytics software](https://www.g2.com/categories/social-media-analytics) provides functionality for gathering and reporting on data related to social media accounts. Social media analytics products are used by social media, marketing, and communications teams that use analytics tools to identify successful practices, target demographics, and analyze real-time consumer practices. **CRM –** Social media monitoring tools collect data that can be incorporated with [customer relationship management (CRM) software](https://www.g2.com/categories/influencer-marketing). CRM integration will connect data on your overall customer base with data related to your social media interactions. This will help you accurately analyze the effectiveness of your social media strategies. **Social Media Management –** [Social media management software](https://www.g2.com/categories/social-media-mgmt) allows users to schedule posts months in advance. When social media managers have surplus content, they can schedule posts accordingly to ensure they share as much content as possible. This can be a great tool to complement social media monitoring and double down on your brand presence. **Online Reputation Management –** [Online reputation management software](https://www.g2.com/categories/online-reputation-management) allows companies to monitor users’ online reviews and promote positive experiences through online review platforms. Similar to social media monitoring, this will help your company keep track of critical social mentions and customer complaints to keep your brand’s reputation in a positive light.