# Best Social Media Listening Tools - Page 11

## How Many Social Media Listening Tools Products Does G2 Track?

**Total Products under this Category:** 202

### Category Stats (Aug 2026)

- **Average Rating:** 4.41/5 (↓0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Repsense (+0.98%) - Among all products in this category, Repsense recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Social Media Listening Tools Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 41,200+ Authentic Reviews
- 202+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Social Media Listening Tools
 ![G2 Grid® for Social Media Listening Tools plotting products by satisfaction and market presence](https://www.g2.com/categories/social-media-listening-tools/grids.png?focus%5B%5D=678&focus%5B%5D=1616&focus%5B%5D=2814&focus%5B%5D=163098&focus%5B%5D=2140&focus%5B%5D=75923&focus%5B%5D=5791&focus%5B%5D=53908)

Highlighted products: Sprout Social, Hootsuite, Meltwater, Vista Social, Brandwatch Consumer Intelligence, BrandMentions, Brand24, and YouScan.

Underlying data: [Grid® JSON](https://www.g2.com/categories/social-media-listening-tools/grids.json?focus%5B%5D=sprout-social&focus%5B%5D=hootsuite&focus%5B%5D=meltwater&focus%5B%5D=vista-social&focus%5B%5D=brandwatch-consumer-intelligence&focus%5B%5D=brandmentions&focus%5B%5D=brand24&focus%5B%5D=youscan)

**Sponsored**

### YouScan

YouScan is a next-generation, AI-powered social listening platform designed to help users gain deep insights into customer behavior and sentiment. This innovative solution caters specifically to marketers, researchers, and public relations professionals who seek to understand their audience more comprehensively. By analyzing what customers say, do, and who they are, YouScan provides a holistic view of consumer interactions with brands, enabling organizations to make informed decisions based on real-time data. The platform is particularly beneficial for a diverse range of users, including large corporations and smaller, customer-centric brands. With over 400 clients worldwide, including industry giants like Nestle, L'Oreal, and Coca-Cola, YouScan is trusted by both established brands and emerging companies. Its mission is to empower organizations to listen to their customers effectively, fostering improved engagement and strategic growth. YouScan boasts several key features that set it apart in the social listening category. One of its standout offerings is the Insights Copilot, a conversational social listening AI agent. This feature simplifies the process of extracting valuable insights from vast amounts of text data, allowing users to effortlessly gauge consumer opinions on brands, competitors, and relevant events. Additionally, YouScan's industry-leading image analysis capabilities enable "visual listening," allowing users to understand how consumers interact with brands through social media images, including brand logo detection and automated visual content reports. Understanding the audience is crucial for effective marketing strategies, and YouScan excels in this area with its Audience Insights feature. This tool provides demographic information, interests, and occupations of individuals discussing brands and topics on social media, allowing users to tailor their marketing efforts to specific segments. The platform's powerful reporting capabilities, combined with a sleek and user-friendly interface, make it accessible and appealing to a wide range of users, from large enterprises to startups. Recognized by industry experts, YouScan has received accolades such as being named a "Cool AI Vendor for Marketing" by Gartner and winning multiple MarkTech Breakthrough Awards for "Best Social Media Monitoring Software." Founded in Kyiv, YouScan has grown into a distributed team with offices across Europe and Latin America, reflecting its commitment to serving a global clientele while continuously evolving to meet the needs of the market.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=paid_promo&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=213&secure%5Bchosen_at%5D=2026-08-09T15%3A50%3A50Z&secure%5Bmedium%5D=sponsored&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=53908&secure%5Bresource_id%5D=213&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsocial-media-listening-tools%3Fpage%3D11&secure%5Btoken%5D=c9fd321c2a9cc6196f2ccb142f868a5465901308048ac76a3b21e41922238912&secure%5Burl%5D=https%3A%2F%2Fyouscan.io%2Fpricing%2F&secure%5Burl_type%5D=paid_promos)

### [Dynvibe](https://www.g2.com/products/dynvibe/reviews)

We follow the changemakers of your category and deliver alerting reports. We monitor communities of Changemakers to detect your category shifts as early as possible, we focus our attention on individuals that are at the source of transformation: the changemakers who express themselves on Instagram, TikTok, Twitter and Youtube. Our AI platform decrypts their behaviors Dynvibe DETECT collects data to identify, analyze, assess and track Changemakers’ mentioned topics. It also continuously alerts our analysts regarding unusual event in topic evolutions. Our analysts ‘sprinkle’ their expertise through reports. They select the most impactful alerts and decrypt them for you through quarterly insights reports.

#### Who Is the Company Behind Dynvibe?

- **Seller:** [Dynvibe](https://www.g2.com/sellers/dynvibe)
- **Year Founded:** 2009
- **HQ Location:** Pessac, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1a7b0eea600d9f9a40f0bfd815541d1f94d91d728b396bea6624a6b083d9e13f&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdynvibe&secure%5Burl_type%5D=linkedin_company_website)  
32 employees on LinkedIn®

### [Emojot SLT](https://www.g2.com/products/emojot-slt/reviews)

Emojot's AI-enhanced Social Listening and Tracking (SLT) solution equips businesses with the power to listen, analyze, and respond to digital conversations. It tracks keywords, phrases, brands, or topics across the social media landscape and wider web, providing a comprehensive view of digital dialogue. Leveraging AI technology, it offers advanced analytics on mentions, reach, and engagement, including AI-driven sentiment analysis and topic categorization. Uniquely, it features generative AI-driven recommendation analysis per channel, aimed to boost engagement and optimize the effectiveness of social media posts. It also provides per-channel behavior and trend analysis, facilitating a nuanced understanding of evolving digital conversations. Adding to its breadth of features, the solution includes comprehensive competitor analysis, offering a wider industry perspective. With its weekly email alerts and storm alerts, businesses are always on top of their digital footprint. Emojot's SLT solution harnesses the power of AI to transform social media monitoring into actionable intelligence, empowering businesses to strategize effectively in the digital sphere.

#### Who Is the Company Behind Emojot SLT?

- **Seller:** [Emojot](https://www.g2.com/sellers/emojot)
- **Year Founded:** 2015
- **HQ Location:** San Jose, CA
- **Twitter:** @EmojotTALK  
619 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=76c5d846b3d85069cc2a4d7587606f70c40647fbcda22e9533fb79eb98fa2b2d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Femojot-inc-%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

### [FORMEDIA](https://www.g2.com/products/formedia/reviews)

FORMEDIA goes beyond traditional media monitoring by providing a 360-degree view of your brand’s media presence across multiple channels, including live TV broadcasts and online news platforms. Our AI-powered electronic media monitoring system delivers over 80% accuracy, ensuring you never miss a crucial mention of your brand.

#### Who Is the Company Behind FORMEDIA?

- **Seller:** [FORBMAX](https://www.g2.com/sellers/forbmax)
- **Year Founded:** 2020
- **HQ Location:** Dubai, AE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cc1b3e687f843bbd2df13316e461d864f15edf4b8b998ddeedef99efa288c6e2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fforbmax-ltd&secure%5Burl_type%5D=linkedin_company_website)  
55 employees on LinkedIn®

### [Fullintel](https://www.g2.com/products/fullintel/reviews)

Fullintel offers a unique combination of talent, tools and technology for PR and communications professionals looking for expertly curated media monitoring and analysis software and services. Top-tier brands like Johnson & Johnson, Intuit, Bell Textron, Royal Caribbean International, and Shell trust Fullintel to manage their monitoring and analysis. Our analysts do the heavy lifting, so you don't have to.

#### Who Is the Company Behind Fullintel?

- **Seller:** [Fullintel](https://www.g2.com/sellers/fullintel)
- **Year Founded:** 2014
- **HQ Location:** Cambridge, US
- **Twitter:** @fullintel  
797 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d85c714ee53d8e14e4e59dd5e840a6b3443ec3f6eaae56a059b31079146a8b9d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffullintel-inc&secure%5Burl_type%5D=linkedin_company_website)  
125 employees on LinkedIn®

### [Gatsby](https://www.g2.com/products/gatsby/reviews)

Faster List Growth. Convert your Instagram followers into Email & SMS Subscribers. Run Instagram giveaways and campaigns that automatically collect email addresses & phone numbers right from Instagram DMs. Instagram users will auto-subscribe to your lists in Klaviyo, Attentive, Yotpo, Sendlane and more without leaving their DMs. Furthermore, Shopify clients can track all sales from IG and keep Instagram in-sync with Klaviyo, Attentive, loyalty and more. When customers follow your brand & tag your in UGC, you can trigger email & SMS flows for engagement.

**Average Rating:** 4.8/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate Gatsby?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Gatsby?

- **Seller:** [Gatsby](https://www.g2.com/sellers/gatsby-a725b224-7d7e-45c5-84c4-8138b3630dfb)
- **Year Founded:** 2016
- **HQ Location:** Berkeley, California
- **Twitter:** @thinkGatsby  
311 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=71e27fe32b3460c1a638a591cb6c0470418dcbcec7aabc4a1a9dab9012f4eb23&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgatsby&secure%5Burl_type%5D=linkedin_company_website)  
28 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 76% Small, 18% Medium

#### What Do G2 Reviewers Say About Gatsby?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend Gatsby for its **affordability and reasonable pricing** , making it accessible for expanding their SMS subscriber base.
- Users praise Gatsby for its **effective campaign management** , contributing to successful online community engagement and growth.
- Users value Gatsby for its **effective content creation** capabilities, leading to successful online campaigns and community growth.
- Users find Gatsby **easy to use** , with a straightforward setup process that facilitates a quick start.
- Users find the **easy setup** of Gatsby straightforward, allowing for quick initiation and use.

#### What Are Recent G2 Reviews of Gatsby?

**["From IG to SMS, Great Tool!"](https://www.g2.com/survey_responses/gatsby-review-10257982)**

**Rating:** 5.0/5.0 stars

_— Hunter H._

[Read full review](https://www.g2.com/survey_responses/gatsby-review-10257982)

**["Successful Lingua Franca Campaigns with Gatsby"](https://www.g2.com/survey_responses/gatsby-review-10262580)**

**Rating:** 5.0/5.0 stars

_— Madalyn B._

[Read full review](https://www.g2.com/survey_responses/gatsby-review-10262580)

### [Germin8 Social Listening](https://www.g2.com/products/germin8-social-listening/reviews)

Germin8 Social Listening is an advanced social media intelligence platform designed to help businesses monitor, analyze, and engage with online conversations in real time. By collecting data from both public sources like social media platforms, news sites, blogs, and forums, as well as private channels such as emails and chats, Germin8 provides comprehensive insights into stakeholder sentiments and behaviors. This enables organizations to make informed decisions and develop effective strategies based on actionable intelligence. Key Features and Functionality: - Real-Time Monitoring: Continuously tracks and analyzes conversations across various online platforms, ensuring businesses stay updated with the latest discussions about their brand and industry. - Sentiment Analysis: Utilizes advanced algorithms to assess the tone and sentiment of online conversations, helping businesses understand public perception and address concerns promptly. - Competitor Analysis: Monitors competitors' online presence and performance, providing valuable insights to benchmark and strategize effectively. - Customer Engagement: Facilitates direct interaction with customers through the platform, enabling timely responses to queries and feedback, thereby enhancing customer satisfaction. - Automated Reporting: Generates customizable reports that can be shared with team members or clients, streamlining the process of data analysis and decision-making. - Wide Data Coverage: Collects large volumes of unstructured conversations in real time using Germin8 crawlers, third-party APIs, and authorized data providers, covering social media sites like Facebook, Twitter, YouTube, LinkedIn, Google Business, Instagram, and Pinterest, as well as blogs, review sites, Q&A sites, discussion forums, news sites, video and image sharing sites, classifieds sites, and social bookmarking sites. Primary Value and Solutions Provided: Germin8 Social Listening empowers businesses to gain a deep understanding of their stakeholders' opinions and behaviors by transforming vast amounts of unstructured online data into actionable insights. This comprehensive analysis aids in enhancing brand reputation, improving customer engagement, and staying ahead of competitors. By leveraging Germin8's capabilities, organizations can make data-driven decisions that align with their strategic goals, ultimately leading to increased customer satisfaction and business growth.

#### Who Is the Company Behind Germin8 Social Listening?

- **Seller:** [Germin8](https://www.g2.com/sellers/germin8)
- **Year Founded:** 2007
- **HQ Location:** Mumbai , IN
- **Twitter:** @germin8  
836 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7ec6529bb0f3af1d6a7dfed4d0892ac6633e135b69c3ef91fc252effd54a9635&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgermin8&secure%5Burl_type%5D=linkedin_company_website)  
125 employees on LinkedIn®

### [GetMentions AI](https://www.g2.com/products/getmentions-ai/reviews)

GetMentions AI tracks how often a brand is mentioned across AI answer engines (ChatGPT, Gemini, Perplexity, Google AI Mode), shows exactly which pages and domains shape those answers, finds where competitors are present and the brand is missing, and then executes managed placements to get the brand mentioned on the sources AI trusts. Most tools stop at tracking. We close the loop.

#### Who Is the Company Behind GetMentions AI?

- **Seller:** [Reportive](https://www.g2.com/sellers/reportive)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7a1c7ceff7132aaec12c5ee0c851077cb325619d0d7a71d79c675a2a3c7c27cf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fget-mentions-ai&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

### [Hapttic](https://www.g2.com/products/hapttic/reviews)

AI Marketing Intelligence SaaS - a unified system that analyzes external digital signals and internal data - from Social & AI Listening to Conversational Intelligence, Reviews, Content, and internally owned databases - transforming scattered data into actionable, decision-ready intelligence. Hapttic goes beyond traditional marketing analytics and social listening by analyzing context, intent, and meaning, not just metrics or mentions. What makes Hapttic different? Most tools focus on one data type or one channel. Hapttic connects everything into one intelligence system. It brings together: -Public digital signals -Internally owned data -AI-driven interpretation -Strategic insights & recommendations All in one platform. Hapttic Marketing Intelligence Suite Hapttic’s suite is designed to cover the entire marketing intelligence layer: \> Social Listening Monitors brand mentions and conversations across social platforms — turning online discussions into structured intelligence. \> AI Listening Tracks how brands, topics, and competitors appear inside AI-generated responses (ChatGPT, Gemini, Claude, etc.), analyzing visibility, framing, and narrative control in AI environments. \> Conversational Intelligence Analyzes inboxes, messages, comments, and customer conversations to uncover intent, pain points, and recurring patterns. \> Review Analysis Processes reviews across platforms to detect sentiment drivers, experience gaps, and reputation risks. \> Content Analysis Evaluates owned and competitor content to understand messaging effectiveness, narrative alignment, and topic performance. \> Internal Data Analytics Analyzes internally owned databases (CRM, support data, operational inputs) and connects them with external signals for full-context insights. What Hapttic enables • From dashboards to decisions AI-powered insights instead of static reporting. • One source of truth Marketing, PR, content, customer teams, and leadership work from the same intelligence layer. • Early signal detection Identify trends, risks, and opportunities before they scale. • Context over volume Understand why something is happening, not just how often. • AI embedded at every layer From data collection to interpretation, insight generation, and recommendations.

#### Who Is the Company Behind Hapttic?

- **Seller:** [Hapttic](https://www.g2.com/sellers/hapttic)
- **Year Founded:** 2024
- **HQ Location:** Newark, US
- **Twitter:** @HaptticHQ  
277 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=97221b052cd045164a0f1a08784b83f3542f52e8d3bdbf880828babc2e92c0d9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhapttic%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

### [Influent](https://www.g2.com/products/influent/reviews)

Influent is a fresh approach to link analysis for graphs of transactional data. Influent empowers analysts to visually and interactively investigate transactional flow between billions of entities, accounts and transactions, revealing actors and behaviors of concern.

#### Who Is the Company Behind Influent?

- **Seller:** [Uncharted](https://www.g2.com/sellers/uncharted)
- **Year Founded:** 2001
- **HQ Location:** Toronto, Ontario, Canada
- **Twitter:** @unchartedsoft  
189 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9a994cdc902bc8ad35706a3932912327508ebd8594bf531ea0bd0663073f4f95&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Funchartedsoftware%2F&secure%5Burl_type%5D=linkedin_company_website)  
67 employees on LinkedIn®

### [Instracker.io](https://www.g2.com/products/instracker-io/reviews)

Professional IG follower export tool to download Instagram followers, following & engagement data. Analyze profiles, get insights from comments and likes. Fast and secure export.

#### Who Is the Company Behind Instracker.io?

- **Seller:** [instracker.io](https://www.g2.com/sellers/instracker-io)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Intrace](https://www.g2.com/products/intrace/reviews)

Intrace is one platform for protective risk intelligence and OSINT investigations, built for executive protection, due diligence, law enforcement, and other security teams. Collect and analyze open-source data, then turn it into actionable reports in minutes.

#### Who Is the Company Behind Intrace?

- **Seller:** [Intrace](https://www.g2.com/sellers/intrace)
- **HQ Location:** N/A
- **Twitter:** @intraceintel
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3af597b967eb8d795f52790f4f8b2344f1ca8f03dcea1835c8864140e05d756c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fintraceai%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Livereach Command Center](https://www.g2.com/products/livereach-command-center/reviews)

Analyse and Visualize Social, News and Internal Data on large Displays, Mobile Devices and your PC.

#### Who Is the Company Behind Livereach Command Center?

- **Seller:** [Livereach](https://www.g2.com/sellers/livereach)
- **Year Founded:** 2014
- **HQ Location:** Germany
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f6762a916f53d45efd7c34488fea5a1184b0ef0fa9c9ad5f323078b3fec1e971&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flivereach&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Mediawave](https://www.g2.com/products/mediawave-mediawave/reviews)

MediaWave essentially aggregates reviews and comments on your business in real-time to help brands respond in a timely manner. The chance to take action quickly could mean the difference between a lost customer or a PR nightmare. Let’s cut through the noise and drill down to the interactions that matter the most.

#### Who Is the Company Behind Mediawave?

- **Seller:** [MediaWave](https://www.g2.com/sellers/mediawave-4e5e21b3-0a73-4f98-b565-859ba5ce17ad)
- **HQ Location:** Jakarta Selatan, ID
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=10ee5d5254d10a2fbf3d0b207ff9dbd19638389363cff31a9e91044cb3fc365c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmediawave-interactive&secure%5Burl_type%5D=linkedin_company_website)  
54 employees on LinkedIn®

### [MentionBeat](https://www.g2.com/products/mentionbeat/reviews)

Your buyer asks an assistant which tool to use. They get one answer and act on it. You never see the question - and if you're not in the answer, a rival is. There's no page two in a conversation with an assistant. MentionBeat shows you what the assistants say about you, then gives you the numbers to prove it moved. We put the questions your buyers ask to ChatGPT, Google AI Overviews, Gemini, Claude and more, and record what comes back: • The answer. What each assistant says about you, in full - not a score. • The rivals. Who it names instead of you, and how often. • The sources. Which pages it cited to get there, so you know what's doing the work. • The movement. Publish a fix, re-measure, and see whether the number moved. Then report it. Turn any run into a client-ready report - the answer, the rivals, the sources, the trend. That's the part most teams are missing. Not knowing where they stand, but proving it to whoever's paying for the work. Engines name what they can read, verify and cite about you. MentionBeat shows you which of those you're losing on, and what to publish to fix it.

#### Who Is the Company Behind MentionBeat?

- **Seller:** [Brevence](https://www.g2.com/sellers/brevence)

### [MentionDrop](https://www.g2.com/products/mentiondrop/reviews)

MentionDrop monitors the web and Reddit for mentions of your brand, product, and competitors in real time. Every mention gets an AI summary, sentiment score, and a suggested next action, so you can act in minutes instead of reading through 50 pages. Average detection time is around 4 minutes. Google Alerts takes 2 to 3 days and misses about half.

#### Who Is the Company Behind MentionDrop?

- **Seller:** [MentionDrop](https://www.g2.com/sellers/mentiondrop)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b8780e058545678c15cf48f145d2d14b51f9af53029b860d9b91fb139ceee713&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmentiondrop%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

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- [Influencer Marketing Platforms](/categories/influencer-marketing-platforms)
- [Other Social Media](/categories/other-social-media)

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[Browse Social Media Listening Tools Themes](/categories/social-media-listening-tools/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated April 3, 2025

Social media listening tools provide functionality for listening, tracking, and gathering relevant content across social media. These tools are used by social media, marketing, and communications teams to identify trends, track competitors, and understand customer sentiment. Researchers can leverage social media listening tools to analyze social trends and media outlets use them to identify breaking news.

Social media listening software enables marketers to personalize content for specific users or demographics, identify thought leaders or influencers, and respond to positive or negative mentions. Many of these products also support monitoring across multiple languages and countries, allowing businesses to localize advertisements effectively. As a result, these tools help organizations gain demographic insights, measure social media presence, detect negative mentions, engage with users, and improve brand reputation.

Social media listening tools often enhance [social media analytics software](https://www.g2.com/categories/social-media-analytics) by providing data. While these tools can be found as standalone products, their monitoring functionality can also be found within [social media management software](https://www.g2.com/categories/social-media-mgmt?source=search) and [social media suites](https://www.g2.com/categories/social-media-suites?source=search) as a feature. Additionally, many [media monitoring software](https://www.g2.com/categories/media-monitoring) solutions include social listening capabilities.

To qualify for inclusion in the Social Media Listening category, a product must:

- Listen for specific mentions across social media platforms
- Identify trending topics or phrases by tracking real-time conversations
- Analyze and detail customer sentiment (positive, negative, neutral)
- Organize customer information for audience segmentation and engagement
- Identify thought leaders and influencers within relevant industries

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