# Best SMS Marketing Software - Page 20

## How Many SMS Marketing Software Products Does G2 Track?

**Total Products under this Category:** 532

### Category Stats (Aug 2026)

- **Average Rating:** 4.5/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Textellent (+6.25%) - Among all products in this category, Textellent recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank SMS Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 92,700+ Authentic Reviews
- 532+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for SMS Marketing Software
 ![G2 Grid® for SMS Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/sms-marketing/grids.png?focus%5B%5D=88175&focus%5B%5D=43119&focus%5B%5D=19432&focus%5B%5D=18809&focus%5B%5D=10366&focus%5B%5D=18815&focus%5B%5D=22329&focus%5B%5D=124128)

Highlighted products: Attentive, Insider One, Birdeye, SlickText, Podium, Textedly, Klaviyo, and HighLevel.

Underlying data: [Grid® JSON](https://www.g2.com/categories/sms-marketing/grids.json?focus%5B%5D=attentive&focus%5B%5D=insider-one&focus%5B%5D=birdeye&focus%5B%5D=slicktext&focus%5B%5D=podium&focus%5B%5D=textedly&focus%5B%5D=klaviyo&focus%5B%5D=highlevel)

**Sponsored**

### JFrog

JFrog Ltd. (Nasdaq: FROG), the creators of the unified DevOps, DevSecOps, DevGovOps and MLOps platform, is on a mission to create a world of software delivered without friction from development to production. Driven by a “Liquid Software” vision to keep software continuously flowing, secure, and always up to date, the JFrog Platform serves as the definitive software supply chain system of record. It is uniquely engineered to power organizations as they build, manage, and distribute trusted software with unprecedented speed, security, and scale across hybrid and multi-cloud environments. As software engineering evolves in the AI era, JFrog’s newest offerings address the industry's most pressing trend: the rise of agentic software development and the hidden security risks of "Shadow AI." In response to threat actors increasingly targeting developer workflows including a massive surge in malicious open-source AI models and infected packages; JFrog has expanded its platform capabilities to deliver absolute end-to-end visibility and automated compliance. Key new innovations include the JFrog AI Catalog, which enables organizations to centralize, govern, and control the lifecycle of AI models approved for enterprise use. To secure autonomous coding environments, JFrog introduced the Universal MCP Registry and the Agent Skills Registry (developed alongside NVIDIA). These new solutions establish the industry’s first enterprise-grade trust layer to safely manage and store AI agent skills, monitor connections, and instantly block unsafe developer tools or malicious coding extensions right where developers work. Furthermore, the integration of advanced DevGovOps and Runtime Security tools allows teams to replace slow, manual compliance audits with continuous, background policy enforcement. By shifting security left directly into the binary pipeline, JFrog ensures that the volume of AI-assisted code does not outpace an organization's ability to verify its safety. Today, millions of users and approximately 6,600 organizations worldwide, including a majority of the Fortune 100, depend on the universal JFrog Platform to eliminate point-solution fatigue, bridge the governance gap, and securely embrace digital transformation. Learn more at www.jfrog.com or follow us on X @JFrog.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1781&secure%5Bchosen_at%5D=2026-08-14T19%3A09%3A32Z&secure%5Bdisplayable_resource_id%5D=2449&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=143017&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=143017&secure%5Bresource_id%5D=1781&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsms-marketing%3FhsCtaTracking%3D6d980e3a-dcf6-417b-add4-2899f43e3e76%257Cf299ef63-c00e-406d-b439-dd62a358186c%26page%3D20&secure%5Btoken%5D=77d11947cff346ec5f0cb0d6c6d13a0da45d9c9a984bf88ae011837f1db76fb1&secure%5Burl%5D=https%3A%2F%2Fjfrog.com%2Fartifactory%2F%3Futm_source%3Dg2%26utm_medium%3Dcpc_social%26utm_campaign%3Dbrand_awareness_banner_ad%26utm_content%3Du-bin&secure%5Burl_type%5D=custom_url)

### [emBlue](https://www.g2.com/products/emblue/reviews)

All Your Channels In One Location Manage conversations with your customers through Email, SMS, Push Notifications, Pop-Ups Banners, and Net Promoter Score. Design, implement and measure without leaving the platform

**Average Rating:** 4.7/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate emBlue?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind emBlue?

- **Seller:** [emBlue](https://www.g2.com/sellers/emblue)
- **Year Founded:** 1998
- **HQ Location:** Denver, US
- **Twitter:** @emBlueLatam  
2,663 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e0fae14d42ba39b9d6b44f53a965b08d762e49038009d7343203b99034b0a8ec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzenman-productions&secure%5Burl_type%5D=linkedin_company_website)  
10 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 45% Small, 27% Medium

#### What Are Recent G2 Reviews of emBlue?

**["Great costumer service!"](https://www.g2.com/survey_responses/emblue-review-8518604)**

**Rating:** 5.0/5.0 stars

_— Cristina V._

[Read full review](https://www.g2.com/survey_responses/emblue-review-8518604)

**["Affordable Marketing Automation platform"](https://www.g2.com/survey_responses/emblue-review-7287072)**

**Rating:** 4.5/5.0 stars

_— Rooney L._

[Read full review](https://www.g2.com/survey_responses/emblue-review-7287072)

#### What Are G2 Users Discussing About emBlue?

- [What is emBlue used for?](https://www.g2.com/discussions/what-is-emblue-used-for)

### [Engage by Cell](https://www.g2.com/products/engage-by-cell/reviews)

Engage by Cell’s unique platform combines the instant communication of text messaging with the flexibility of mobile web app development. Our clients are diverse: cultural venues engaging visitors with a smartphone tour, workforce development agencies reaching out to job seekers, managers sharing training content, HR professionals distributing benefit information, and nonprofits collecting donations via text message. New use cases are born every day.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Engage by Cell?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Reporting:** 10.0/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Engage by Cell?

- **Seller:** [Engage by Cell](https://www.g2.com/sellers/engage-by-cell)
- **Year Founded:** 2006
- **HQ Location:** San Francisco, CA
- **Twitter:** @engagebycell  
206 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2090f23cd80b11ca272ac825bae5f9645ba531dc114ffc7f1791320bbe0294c7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F12904313%2F&secure%5Burl_type%5D=linkedin_company_website)

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of Engage by Cell?

**["amazing customer service and support"](https://www.g2.com/survey_responses/engage-by-cell-review-8506284)**

**Rating:** 5.0/5.0 stars

_— Verified User in Health, Wellness and Fitness_

[Read full review](https://www.g2.com/survey_responses/engage-by-cell-review-8506284)

### [ExpertTexting](https://www.g2.com/products/experttexting/reviews)

ExpertTexting aims to offer businesses a cost-effective channel that can bring communication easy with their customers.

**Average Rating:** 3.5/5.0

**Total Reviews:** 1

#### Who Is the Company Behind ExpertTexting?

- **Seller:** [ExpertTexting](https://www.g2.com/sellers/experttexting)
- **Year Founded:** 2013
- **HQ Location:** Milton, US
- **Twitter:** @Experttexting  
104 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=aaeded5f4fe3f98c8e498ae6a71e8796c541602cd9564c121d839454cd86b045&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fexperttexting&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are G2 Users Discussing About ExpertTexting?

- [What is ExpertTexting used for?](https://www.g2.com/discussions/what-is-experttexting-used-for)

### [FireText](https://www.g2.com/products/firetext/reviews)

FireText make SMS marketing easy and accessible for every business.

**Average Rating:** 4.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind FireText?

- **Seller:** [FireText](https://www.g2.com/sellers/firetext)
- **Year Founded:** 2007
- **HQ Location:** Penryn, GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=92b9420cc8498b8e1cd7d5da70469203dac43d8dda8dc14bb82e96c0d8aeb7cf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffiretext-communications-ltd&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of FireText?

**["Great SMS Supplier"](https://www.g2.com/survey_responses/firetext-review-6811396)**

**Rating:** 4.0/5.0 stars

_— Verified User in Staffing and Recruiting_

[Read full review](https://www.g2.com/survey_responses/firetext-review-6811396)

### [Flashy](https://www.g2.com/products/flashy/reviews)

Makes it simple to create stunning emails in just a few clicks. All your contacts are broken up into more manageable lists and segments, and you can check your performance at-a-glance to see if anything needs to be tweaked further to get the best results

**Average Rating:** 3.5/5.0

**Total Reviews:** 2

#### Who Is the Company Behind Flashy?

- **Seller:** [Flashy](https://www.g2.com/sellers/flashy)
- **Year Founded:** 2018
- **HQ Location:** Central, IL
- **Twitter:** @flashyapp\_com  
6 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e3ed6b6d429e12756497258ac959235d750e67872896c1fbbb9d612a8df84aba&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fflashy&secure%5Burl_type%5D=linkedin_company_website)  
49 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Small

#### What Are G2 Users Discussing About Flashy?

- [What is Flashy used for?](https://www.g2.com/discussions/what-is-flashy-used-for)

### [FMG Suite](https://www.g2.com/products/fmg-suite/reviews)

FMG Suite is a marketing platform for financial advisors, registered investment advisors (RIAs), and wealth management and insurance enterprises. It provides compliant, SEO- and AEO-optimized websites, email marketing, social media scheduling and publishing, client testimonial and review management, compliant text messaging (via MyRepChat), and marketing automation, all managed from a single login. The platform includes a built-in compliance workflow that lets broker-dealers, RIAs, and home offices review and approve content before publication, pre-approved content libraries, AI-generated content tools (Muse), and reporting on email opens, click-through rates, and content performance. An optional concierge service, Do It For Me, plans, writes, and publishes an advisor's monthly marketing on their behalf. FMG Suite is used by individual financial advisors, RIAs of all sizes, broker-dealers, banks, credit unions, and insurance enterprises.

**Average Rating:** 3.6/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate FMG Suite?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)

#### Who Is the Company Behind FMG Suite?

- **Seller:** [FMG Suite](https://www.g2.com/sellers/fmg-suite-d06f981f-5c02-4f78-ae8d-5fdd0a92f27f)
- **Year Founded:** 2011
- **HQ Location:** Gardena, CA
- **Twitter:** @FMGSuite  
4,504 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=acc6de222efe4664acfc9fb317a961fdad67334f57ef860a0164ec7bfbec9b6b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffmg-suite%2F&secure%5Burl_type%5D=linkedin_company_website)  
676 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Financial Services
- **Company Size:** 73% Small, 14% Medium

#### What Do G2 Reviewers Say About FMG Suite?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise FMG Suite for its **intuitive user experience** , making marketing effortless for financial advisors without requiring expertise.
- Users praise FMG Suite for its **ease of use in email marketing** , streamlining campaigns with ready-made content and automation.
- Users love the **easy creation** features of FMG Suite, allowing effortless marketing with ready-made websites and content.
- Users value the **time efficiency** of FMG Suite, as it simplifies marketing and compliance for financial advisors.
- Users value the **time-saving features** of FMG Suite, streamlining compliance and marketing for effortless client engagement.

##### Cons

- Users find **limited customization** options in FMG Suite, making it hard to create a unique brand identity.
- Users notice **layout issues** in FMG Suite, finding designs too rigid and lacking in customization options.
- Users find FMG Suite's **limited features** restrictive, lacking customization and deep analytics for larger industries.
- Users note the **limited templates** in FMG Suite, hindering unique branding and customization flexibility.
- Users find FMG Suite **not intuitive** , making navigation and customization challenging for an optimal experience.

#### What Are Recent G2 Reviews of FMG Suite?

**["Unified Marketing Platform with Seamless CRM Integration"](https://www.g2.com/survey_responses/fmg-suite-review-12772573)**

**Rating:** 4.5/5.0 stars

_— Vidur S._

[Read full review](https://www.g2.com/survey_responses/fmg-suite-review-12772573)

**["Essential Compliance and Marketing Automation for Financial Advisors"](https://www.g2.com/survey_responses/fmg-suite-review-12449696)**

**Rating:** 4.0/5.0 stars

_— Vranicar E._

[Read full review](https://www.g2.com/survey_responses/fmg-suite-review-12449696)

#### What Are G2 Users Discussing About FMG Suite?

- [What is FMG Suite used for?](https://www.g2.com/discussions/what-is-fmg-suite-used-for)

### [Forward](https://www.g2.com/products/tryforward-forward/reviews)

Forward is a marketing intelligence platform built specifically for Shopify brands. Merchants can engage with their shoppers and drive revenue across multiple channels like email, SMS, and WhatsApp. Stores can use customer data to create granular segments and execute multi-channel campaigns. Stores can also build automated flows to send contextually relevant communication like welcome emails, abandoned carts, etc.

**Average Rating:** 4.4/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate Forward?

- **Reporting:** 8.3/10 (Category avg: 8.4/10)
- **API Integration:** 8.3/10 (Category avg: 8.5/10)
- **Marketing Automation:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Forward?

- **Seller:** [Tryforward](https://www.g2.com/sellers/tryforward)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b313f84750ebde970954c4808682b8d56ae12a3082f002c55db9cb1c9e05e986&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftryforward%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 80% Small, 20% Large

#### What Are Recent G2 Reviews of Forward?

**["Useful tool for easy insights"](https://www.g2.com/survey_responses/forward-review-8180187)**

**Rating:** 4.0/5.0 stars

_— Kumar S._

[Read full review](https://www.g2.com/survey_responses/forward-review-8180187)

**["Good app for the finalization of contracts."](https://www.g2.com/survey_responses/forward-review-9648784)**

**Rating:** 5.0/5.0 stars

_— Ramon Eduardo P._

[Read full review](https://www.g2.com/survey_responses/forward-review-9648784)

### [Freshmarketer](https://www.g2.com/products/freshworks-freshmarketer/reviews)

Freshmarketer helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. Get insights into your audience’s behavior and engagement to create unique buyer experiences. You can automate conversations with website visitors using AI chatbots, segment contacts into lists, create targeted personalized email campaigns using journeys, and nurture customers to keep coming back. With powerful campaigns analytics in Freshmarketer, you gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams. Also, the self-serve landing page builder and native CRO help to accelerate lead generation and conversion. If you need to build a better partnership between marketing and sales, Freshsales Suite provides an all-in-one solution. It brings sales force automation, marketing automation, chat, and telephony together so that you can organize customer information and engagement in one central location. Marketing teams better understand who they are marketing to, and sales teams know who they’re selling to.

**Average Rating:** 4.1/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate Freshmarketer?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **Reporting:** 10.0/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Freshmarketer?

- **Seller:** [Freshworks](https://www.g2.com/sellers/freshworks)
- **Year Founded:** 2010
- **HQ Location:** San Mateo, CA
- **Twitter:** @FreshworksInc  
19,020 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5f531480627d021846a1bab97814f28776888079b40b7e07b52045e7d1e35c99&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffreshworks-inc%2F&secure%5Burl_type%5D=linkedin_company_website)  
7,505 employees on LinkedIn®
- **Ownership:** NASDAQ: FRSH

#### Who Uses This Product?

- **Company Size:** 47% Small, 35% Medium

#### What Do G2 Reviewers Say About Freshmarketer?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **intuitive visual journey builder** that enhances alignment between marketing and sales teams through CRM integration.
- Users value the **automation efficiency** of Freshmarketer, enhancing collaboration between sales and marketing through CRM integration.
- Users appreciate the **intuitive visual journey builder** that connects marketing campaigns with CRM data, enhancing team alignment.
- Users value the **CRM integration** in Freshmarketer, facilitating better alignment between sales and marketing teams.
- Users find the **ease of use** of Freshmarketer's visual journey builder enhances collaboration between sales and marketing teams.

##### Cons

- Users find the **analytics and reporting features limited** in Freshmarketer, especially when compared to more advanced platforms.
- Users find the **analytics and reporting features limited** , especially when compared to more established platforms.
- Users find Freshmarketer’s **analytics and reporting features limited** compared to more advanced platforms, impacting their overall experience.
- Users find the **analytics and reporting features limited** in Freshmarketer compared to more established platforms.
- Users find the **analytics and reporting features** of Freshmarketer somewhat limited compared to more established platforms.

#### What Are Recent G2 Reviews of Freshmarketer?

**["Freshmarketer Review"](https://www.g2.com/survey_responses/freshmarketer-review-8519888)**

**Rating:** 4.0/5.0 stars

_— Rumshaa Y._

[Read full review](https://www.g2.com/survey_responses/freshmarketer-review-8519888)

**["Smart, Efficient, and Budget-friendly CRM system"](https://www.g2.com/survey_responses/freshmarketer-review-9941094)**

**Rating:** 5.0/5.0 stars

_— Verified User in Cosmetics_

[Read full review](https://www.g2.com/survey_responses/freshmarketer-review-9941094)

### [GirikSMS](https://www.g2.com/products/giriksms/reviews)

Girik SMS is an AI-powered messaging solution designed to enhance business communication by streamlining SMS, WhatsApp, Webchat, and social media platforms like Facebook Messenger directly within Salesforce. It enables businesses to automate key workflows such as appointment reminders, payment notifications, and lead follow-ups, driving efficiency and improving customer engagement. With advanced features like cross-object templates, multi-child record messaging, and automated task creation, Girik SMS helps organizations optimize their communication strategies. Focused on data security and compliance, it ensures encrypted messaging and secure data management, making it a trusted solution for businesses looking to scale communication while safeguarding customer information.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate GirikSMS?

- **Reporting:** 8.3/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind GirikSMS?

- **Seller:** [Girikon](https://www.g2.com/sellers/girikon)
- **Year Founded:** 2013
- **HQ Location:** Phoenix, Arizona, United States
- **Twitter:** @GirikonLLC  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d9d2b72e2fee1a0deeec3c526fe5267500426d794a86d7da90d2974818866578&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgirikon%2F&secure%5Burl_type%5D=linkedin_company_website)  
314 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Do G2 Reviewers Say About GirikSMS?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **seamless CRM integration** of GirikSMS, enhancing their Salesforce experience significantly.
- Users commend the **outstanding customer support** of GirikSMS, enhancing their experience with the application.
- Users find **easy implementation** of GirikSMS beneficial for seamless integration with Salesforce and overall efficiency.
- Users find GirikSMS offers **easy integration** with Salesforce, enhancing their overall experience with minimal setup effort.
- Users highlight the **outstanding support services** of GirikSMS, making integration with Salesforce seamless and efficient.

#### What Are Recent G2 Reviews of GirikSMS?

**["Girik SMS- Leader in SMS Messaging Space"](https://www.g2.com/survey_responses/giriksms-review-10560228)**

**Rating:** 5.0/5.0 stars

_— Sonali A._

[Read full review](https://www.g2.com/survey_responses/giriksms-review-10560228)

### [httpSMS](https://www.g2.com/products/httpsms/reviews)

Convert your Android phone into an SMS gateway. httpSMS is an open-source application that allows you to use your Android phone to send and receive SMS messages using a simple HTTP API.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate httpSMS?

- **Reporting:** 0.0/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind httpSMS?

- **Seller:** [Ndole Studio](https://www.g2.com/sellers/ndole-studio)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of httpSMS?

**["Turning my phone into a free sms gateway!"](https://www.g2.com/survey_responses/httpsms-review-8589834)**

**Rating:** 4.5/5.0 stars

_— Joysankar M._

[Read full review](https://www.g2.com/survey_responses/httpsms-review-8589834)

### [Incomaker](https://www.g2.com/products/incomaker/reviews)

Incomaker is an intelligent, automated marketing tool. It's also your one stop for all of your digital marketing. Email, SMS, analytics, CRM, you name it. Incomaker is designed to save you time and money by giving you everything you need on one platform.

**Average Rating:** 5.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Incomaker?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Incomaker?

- **Seller:** [Incomaker](https://www.g2.com/sellers/incomaker)
- **Year Founded:** 2015
- **HQ Location:** Roztoky, CZ
- **Twitter:** @myIncomaker  
218 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7212a75e44a5158fc39b759af2a4834fafa0771c57a9de7b4ba2d4f9d25a2e31&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fincomaker&secure%5Burl_type%5D=linkedin_company_website)  
14 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Small

#### What Are Recent G2 Reviews of Incomaker?

**["Best automation tool for social media, mailing, SMS."](https://www.g2.com/survey_responses/incomaker-review-936556)**

**Rating:** 5.0/5.0 stars

_— Jiří S._

[Read full review](https://www.g2.com/survey_responses/incomaker-review-936556)

**["Best marketing AI tool"](https://www.g2.com/survey_responses/incomaker-review-8368183)**

**Rating:** 5.0/5.0 stars

_— MANOJ S._

[Read full review](https://www.g2.com/survey_responses/incomaker-review-8368183)

#### What Are G2 Users Discussing About Incomaker?

- [What is Incomaker used for?](https://www.g2.com/discussions/what-is-incomaker-used-for)

### [inTouch](https://www.g2.com/products/rdcom-intouch/reviews)

inTouch is a multichannel messaging platform designed to manage SMS, Email and RCS communications from a single environment. The platform enables businesses, agencies and resellers to create personalised campaigns, segment audiences, run A/B tests and track performance in real time. inTouch supports both marketing and transactional use cases, including automated workflows, subscription and opt-in management, secure OTP delivery and advanced reporting. Thanks to its multilevel account structure, agencies can create and manage multiple client accounts, each with dedicated users, permissions and analytics, all controlled from one master dashboard. Available via web interface and APIs, inTouch can be easily integrated into existing systems and workflows (including Salesforce and Zapier).

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate inTouch?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind inTouch?

- **Seller:** [rdcom](https://www.g2.com/sellers/rdcom)
- **Year Founded:** 2000
- **HQ Location:** Verona, Italy
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a69be7b056e0c15065efcf319825c9201e1f03fdea62f77ffd220a6b791011e3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fr%26d-communication%2F&secure%5Burl_type%5D=linkedin_company_website)

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About inTouch?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **automation features** of inTouch, enhancing efficiency with scheduled and automatic messaging capabilities.
- Users find inTouch to be **simple to use** , enabling easy SMS and email communication with automation features.
- Users appreciate the **ease of use** in inTouch for efficient email marketing and automated communications.
- Users find inTouch to be **simple and powerful** , effectively handling SMS and emails with automated features.

#### What Are Recent G2 Reviews of inTouch?

**["complete, functional and powerful"](https://www.g2.com/survey_responses/intouch-review-12189402)**

**Rating:** 4.5/5.0 stars

_— mauro s._

[Read full review](https://www.g2.com/survey_responses/intouch-review-12189402)

### [Ivy & Ocelot](https://www.g2.com/products/ivy-ocelot/reviews)

Ivy & Ocelot from Gravyty is an AI-powered student engagement platform that helps higher education institutions deliver personalized, proactive, and compliant student support -- across every stage of the student lifecycle. It unifies decades of proven AI innovation from Ivy.ai and Ocelot into a single unified platform that connects students, staff, and systems in one seamless experience. The Ivy & Ocelot unified platform enables colleges and universities to engage students through their preferred channels -- chat, SMS, WhatsApp, voice, email, and social media -- while maintaining institutional compliance and accessibility standards. The platform combines generative, retrieval and human-centered AI to deliver accurate, multilingual, and context-aware responses in real-time. Institutions such as Purdue University Northwest and Penn State University have achieved measurable results -- reducing call volume by up to 87%, increasing student satisfaction to 99%, and generating more than $3M in tuition-related ROI through improved enrollment and retention outcomes. Key capabilities include: - 24/7, multilingual AI support across web, chat, SMS, WhatsApp, telephony, and email - 30+ pre-built integrations with leading SIS, CRM, LMS, and IT systems (e.g., Banner, Salesforce, Canvas) - Institution-specific content auto-updated daily - Source-traceable, compliant responses (FERPA, SOC2, HIPAA, GDPR) - Analytics and engagement dashboards to identify gaps and patterns - Configurable virtual and live assistants for departmental workflows - Dedicated onboarding, training, and client success support Built specifically for higher education institutions, Ivy & Ocelot from Gravyty transforms how colleges and universities communicate, engage, and retain students -- creating connected, scalable experiences that meet modern student expectations.

**Average Rating:** 4.3/5.0

**Total Reviews:** 47

#### How Do G2 Users Rate Ivy & Ocelot?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.1/10)
- **Reporting:** 3.3/10 (Category avg: 8.4/10)
- **API Integration:** 0.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 0.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Ivy & Ocelot?

- **Seller:** [Gravyty](https://www.g2.com/sellers/gravyty)
- **Company Website:** www.gravyty.com
- **HQ Location:** London, England
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6c32b73b35e6223779c8e1cc0f000a2927f41c08bbff15c8b7e437374de1d9a4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgravytyco%2F&secure%5Burl_type%5D=linkedin_company_website)  
243 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Higher Education, Education Management
- **Company Size:** 38% Medium, 35% Large

#### What Do G2 Reviewers Say About Ivy & Ocelot?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Ivy & Ocelot, allowing for seamless real-time changes and enhanced productivity.
- Users praise the **amazing customer support** from Ivy & Ocelot, highlighting their prompt and helpful team.
- Users value the **responsive support** from Ivy & Ocelot, appreciating its ability to handle high volumes of inquiries efficiently.
- Users appreciate the **exceptional support and resources** from Ivy & Ocelot, enhancing their experience and effectiveness.
- Users highlight the **easy implementation** of Ivy & Ocelot, praising the responsive support team for a seamless experience.

##### Cons

- Users experience **inconsistent responses** from Ivy & Ocelot, which can hinder effective communication and clarity.
- Users find the **learning curve steep** due to complex back-end interface and limited user-friendliness for non-tech members.
- Users note that **bot functionality needs improvement** due to inefficient messaging and unreliable responses during interactions.
- Users experience **chat issues** due to inaccurate bot responses, impacting the overall effectiveness and user satisfaction.
- Users find the **difficult learning curve** challenging, often requiring extensive training to fully utilize Ivy & Ocelot's features.

#### What Are Recent G2 Reviews of Ivy & Ocelot?

**["Easy-to-Use Chatbot That Reduces Volume"](https://www.g2.com/survey_responses/ivy-ocelot-review-12207449)**

**Rating:** 5.0/5.0 stars

_— Tara L._

[Read full review](https://www.g2.com/survey_responses/ivy-ocelot-review-12207449)

**["User-Friendly Setup and Curated Knowledge That Power Great Bot Conversations"](https://www.g2.com/survey_responses/ivy-ocelot-review-12345437)**

**Rating:** 4.0/5.0 stars

_— Ray K._

[Read full review](https://www.g2.com/survey_responses/ivy-ocelot-review-12345437)

### [LabsMobile](https://www.g2.com/products/labsmobile/reviews)

LabsMobile is a professional SMS communication platform with over 15 years of experience, exclusively dedicated to the SMS channel. The company has earned a reputation as a trusted expert in mobile messaging, helping thousands of businesses, developers, and institutions send effective and reliable SMS campaigns for marketing, alerts, two-factor authentication, and transactional messages. LabsMobile’s infrastructure is built for speed, scalability, and reliability. Its direct connections and local routing agreements with mobile operators ensure maximum deliverability, low latency, and full compliance with local telecommunications standards. Messages are delivered instantly and with high accuracy—something critical for time-sensitive alerts or verification codes. The platform is especially strong in Europe (notably Spain, Portugal, and Italy) and throughout Latin America, including Mexico, Colombia, Peru, Chile, and more, thanks to region-specific infrastructure and local expertise. A key differentiator of LabsMobile is its outstanding customer support, adapted to businesses of all sizes. For large accounts and enterprise clients, LabsMobile offers a Premium Support service, which includes a dedicated Account Manager with direct contact via email or phone. This ensures personalized assistance, strategic advice, and faster resolution of technical or operational needs. LabsMobile also provides a cost-effective and transparent pricing model, with no monthly fees, no setup costs, and SMS credits that never expire. Volume-based pricing allows businesses to scale affordably. The platform can be used via a user-friendly web interface or a powerful API, giving full access to tools such as real-time delivery tracking, detailed campaign analytics, and message customization. Reliability is at the core of LabsMobile’s value proposition. Its robust delivery infrastructure, local routing, and constant monitoring guarantee message success and platform uptime, making it ideal for mission-critical communications. Whether for a startup looking to validate phone numbers or a multinational managing high-volume campaigns, LabsMobile offers the tools, infrastructure, and expertise to deliver SMS communication that works—consistently and efficiently. With over 15 years in the industry, global reach, and a team committed to innovation and client success, LabsMobile is one of the most reliable and specialized SMS providers available today.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate LabsMobile?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Reporting:** 10.0/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind LabsMobile?

- **Seller:** [LabsMobile](https://www.g2.com/sellers/labsmobile)
- **Year Founded:** 2009
- **HQ Location:** Barcelona, ES
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a76b0d8129586669ee05ec6dfea65a5b14cb30fa7c5778acb287ef60ce760726&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flabsmobile&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of LabsMobile?

**["Intuitive and easy-to-use bulk SMS sending platform"](https://www.g2.com/survey_responses/labsmobile-review-10997196)**

**Rating:** 5.0/5.0 stars

_— Marta S._

[Read full review](https://www.g2.com/survey_responses/labsmobile-review-10997196)

### [Magnews](https://www.g2.com/products/magnews/reviews)

Magnews is the one-stop-shop solution for managing Customer Journey and improving Customer Value, from overall Strategy definition to single activities and campaign Execution, passing from Journey Design, in a continuous cycle of measurement and improvment. Magnews empowers marketing and sales teams to work together to acquire, convert, grow, engage and reactivate Customers and incrementing their value for the Brand.

**Average Rating:** 4.7/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate Magnews?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Magnews?

- **Seller:** [MagNews](https://www.g2.com/sellers/magnews)
- **Year Founded:** 2000
- **HQ Location:** Faenza, Milano, Parigi, IT
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b222dbf34f22ffca719107794455d00c60252fa762a6b63a08e0434fc22d4abd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fshowcase%2Fmagnews%2F&secure%5Burl_type%5D=linkedin_company_website)  
28 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 59% Small, 35% Medium

#### What Do G2 Reviewers Say About Magnews?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **reliable data analysis** of Magnews, finding it easy to use and always up to date.
- Users find the **analytics tools** easy to use, reliable, and consistently updated for effective data analysis.
- Users praise Magnews for its **reliable data analytics** , noting ease of use and consistent updates enhance performance.
- Users praise the **reliability and ease of use** in Magnews for data management and analysis.
- Users value the **reliable delivery and data analysis** of Magnews, praising its ease of use and consistent updates.

##### Cons

- Users report a **tiny bug with the customised cancellation link** that affects usability but is not a major concern.

#### What Are Recent G2 Reviews of Magnews?

**["A versatile and efficient platform for marketing needs"](https://www.g2.com/survey_responses/magnews-review-7192689)**

**Rating:** 5.0/5.0 stars

_— Verified User in Philanthropy_

[Read full review](https://www.g2.com/survey_responses/magnews-review-7192689)

**["A platform forever"](https://www.g2.com/survey_responses/magnews-review-10940232)**

**Rating:** 5.0/5.0 stars

_— Verified User in Publishing_

[Read full review](https://www.g2.com/survey_responses/magnews-review-10940232)

#### What Are G2 Users Discussing About Magnews?

- [What is Magnews used for?](https://www.g2.com/discussions/what-is-magnews-used-for)

- [‹ Prev ‹ Prev](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=19#product-list)
- [1](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score#product-list)
- [2](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=2#product-list)
- …
- [16](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=16#product-list)
- [17](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=17#product-list)
- [18](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=18#product-list)
- [19](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=19#product-list)
- 20
- [21](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=21#product-list)
- [22](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=22#product-list)
- [23](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=23#product-list)
- [24](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=24#product-list)
- …
- [35](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=35#product-list)
- [36](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=36#product-list)
- [Next › Next ›](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=21#product-list)

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[Browse SMS Marketing Themes](/categories/sms-marketing/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated July 14, 2026

SMS marketing software, also known as text message marketing, helps companies plan and execute mobile-focused marketing campaigns by sending targeted, permission-based SMS and MMS messages to customers and prospects. These tools support personalized outreach, bulk messaging, and two-way messaging to drive customer engagement and loyalty.

SMS marketing software often functions within broader omnichannel journey orchestration, using customer data to deliver coordinated and personalized customer experiences. Modern platforms leverage AI for content generation, predictive send-time optimization, behavioral segmentation, and can work with [conversational marketing software](https://www.g2.com/categories/conversational-marketing) to enable businesses to engage customers through personalized two-way messaging and automated responses.

### Core capabilities of SMS marketing software

To qualify for inclusion in the SMS Marketing category, a product must:

- Reach mobile users via SMS messaging
- Provide an opt-in opportunity for new subscribers
- Track interaction data related to each SMS campaign
- Provide analytics or insights into SMS marketing efforts

### Common use cases for SMS marketing software

- Sending promotional messages, discounts, and limited-time offers to drive immediate customer action
- Running bulk outreach campaigns to announce product launches, seasonal sales, or important updates
- Delivering personalized reminders for appointments, reservations, renewals, or order pickups
- Supporting two-way customer communication for inquiries, feedback collection, and service interactions
- Sending transactional alerts such as order confirmations, shipping updates, and payment notifications
- Managing subscriber lists, opt-ins, and segmented audience groups for targeted messaging
- Conducting quick surveys, polls, and SMS-based engagement activities to gather customer insights
- Enhancing omnichannel marketing strategies by complementing email, social, and push notifications with timely text outreach
- Re-engaging inactive customers through personalized follow-up messages or win-back campaigns

### How SMS marketing software differs from other tools

SMS marketing software focuses specifically on mobile messaging, enabling marketers to deliver timely, personalized texts at scale and support digital promotions such as polls, coupons, and surveys. While many tools integrate through APIs or appear as features within platforms like [marketing automation software](https://www.g2.com/categories/marketing-automation) or [email marketing software](https://www.g2.com/categories/email-marketing), businesses needing deeper mobile engagement may also consider mobile communication channels such as [WhatsApp marketing software](https://www.g2.com/categories/whatsapp-marketing), [RCS business messaging software](https://www.g2.com/categories/rcs-business-messaging), [push notification software](https://www.g2.com/categories/push-notification), and [mobile marketing software](https://www.g2.com/categories/mobile-marketing).

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