# Best SMS Marketing Software - Page 33

## How Many SMS Marketing Software Products Does G2 Track?

**Total Products under this Category:** 532

### Category Stats (Aug 2026)

- **Average Rating:** 4.5/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Textellent (+6.25%) - Among all products in this category, Textellent recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank SMS Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 92,700+ Authentic Reviews
- 532+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for SMS Marketing Software
 ![G2 Grid® for SMS Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/sms-marketing/grids.png?focus%5B%5D=88175&focus%5B%5D=43119&focus%5B%5D=19432&focus%5B%5D=18809&focus%5B%5D=10366&focus%5B%5D=18815&focus%5B%5D=22329&focus%5B%5D=124128)

Highlighted products: Attentive, Insider One, Birdeye, SlickText, Podium, Textedly, Klaviyo, and HighLevel.

Underlying data: [Grid® JSON](https://www.g2.com/categories/sms-marketing/grids.json?focus%5B%5D=attentive&focus%5B%5D=insider-one&focus%5B%5D=birdeye&focus%5B%5D=slicktext&focus%5B%5D=podium&focus%5B%5D=textedly&focus%5B%5D=klaviyo&focus%5B%5D=highlevel)

**Sponsored**

### TextUs

TextUs is a performance SMS engagement platform specifically designed to assist marketers, sales professionals, and recruiters in enhancing communication and driving conversions. This innovative solution enables users to connect more effectively with prospects, customers, and candidates, ultimately leading to improved conversion rates and pipeline generation. By streamlining the communication process, TextUs helps organizations maximize their outreach efforts and achieve their revenue objectives. The platform serves a diverse audience, including recruitment agencies, corporate HR departments, and sales and marketing teams across various sectors. Marketers can leverage TextUs to send targeted campaigns, conduct A/B testing on messaging, and incorporate additional outreach channels into their outbound strategies. Sales professionals benefit from the platform by maintaining consistent communication with prospects, ensuring they remain engaged throughout the sales cycle. Recruiters can utilize TextUs to interact with potential candidates in real-time, facilitating quicker responses and fostering stronger relationships. This versatility makes TextUs an essential tool for anyone aiming to enhance their engagement strategies. TextUs offers several key features that distinguish it from other communication tools. A standout capability is its ability to send and receive text messages at scale, allowing users to reach multiple prospects and candidates simultaneously. This feature not only saves time but also increases the likelihood of receiving timely responses. Additionally, TextUs integrates seamlessly with existing customer relationship management (CRM) software and applicant tracking systems (ATS), enabling users to manage their communications within a familiar environment, thus enhancing workflow efficiency. Another significant advantage of TextUs is its analytics and reporting functionality. Users can track engagement metrics, such as response rates and message open rates, providing valuable insights into the effectiveness of their communication strategies. This data-driven approach allows organizations to refine their outreach efforts, ensuring they are targeting the right audience with the right message. Furthermore, the platform's user-friendly interface makes it accessible for individuals with varying levels of technical expertise, ensuring that teams can adopt it quickly and efficiently without a steep learning curve. TextUs stands out in the SMS marketing and engagement platform category by offering a comprehensive solution tailored to the needs of marketing, sales, and recruiting professionals. Its focus on effective communication, integration capabilities, and robust analytics empowers users to enhance their engagement strategies, ultimately driving better outcomes for their organizations.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1781&secure%5Bchosen_at%5D=2026-08-14T16%3A42%3A59Z&secure%5Bdisplayable_resource_id%5D=1781&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1781&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=61377&secure%5Bresource_id%5D=1781&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsms-marketing%3FhsCtaTracking%3D6d980e3a-dcf6-417b-add4-2899f43e3e76%257C83ff5620-cbf9-4204-a374-ede578fcfa38%26page%3D33&secure%5Btoken%5D=534de7e81512bc50bcefa56315f37887edfbbad3407791fc3fbb1134013ec184&secure%5Burl%5D=https%3A%2F%2Ftextus.com%2Fplatform%2F&secure%5Burl_type%5D=custom_url)

### [Sotto SMS Marketing Platform](https://www.g2.com/products/sotto-sms-marketing-platform/reviews)

Modern brands need to grow faster and smarter. Sotto transforms the way they market by replacing manual campaigns and costly agencies with an AI-powered team that executes instantly and scales listening and personalization capabilities.

#### Who Is the Company Behind Sotto SMS Marketing Platform?

- **Seller:** [Sotto](https://www.g2.com/sellers/sotto)
- **Year Founded:** 2025
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=58b9a5a1f55b50ea9b8906350b79c7788e24a881193830e35125066f0a78a5e6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwithsotto%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Striata](https://www.g2.com/products/striata/reviews)

Striata provides strategy, software and professional services that enable digital communication across multiple channels and devices.

**Average Rating:** 4.8/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Striata?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Striata?

- **Seller:** [Striata](https://www.g2.com/sellers/striata)
- **Year Founded:** 1999
- **HQ Location:** New York, NY, US
- **Twitter:** @Striata  
2,441 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=165cfd887032423a96421b4adaafa3b2ee49450863248c98717fbfb31e199bb1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fstriata&secure%5Burl_type%5D=linkedin_company_website)  
63 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Small

#### What Are Recent G2 Reviews of Striata?

**["Email Marketing Solution is affordable and easy to use interface"](https://www.g2.com/survey_responses/striata-review-6951288)**

**Rating:** 5.0/5.0 stars

_— Nitisha J._

[Read full review](https://www.g2.com/survey_responses/striata-review-6951288)

**["Striara is pretty good email marketing solution"](https://www.g2.com/survey_responses/striata-review-5112569)**

**Rating:** 4.5/5.0 stars

_— Lada Y._

[Read full review](https://www.g2.com/survey_responses/striata-review-5112569)

#### What Are G2 Users Discussing About Striata?

- [What is Striata used for?](https://www.g2.com/discussions/what-is-striata-used-for)

### [SurFox AI](https://www.g2.com/products/surfox-ai/reviews)

SurFox AI is an AI-powered SMS lead qualification platform that responds to inbound leads within seconds, qualifies conversations autonomously, and hands your team a warm prospect ready to close. It runs 24/7 without human involvement, capturing leads at 9pm on a Tuesday and Sunday morning with the same speed as business hours. Sales teams in real estate, staffing, home services, and B2B services use SurFox AI to eliminate slow lead response, reactivate dormant CRM databases, and qualify inbound inquiries automatically while their team focuses on closing. Product Category SurFox AI is a conversational AI sales automation tool that combines SMS engagement, lead qualification, and CRM functionality into a unified platform. Core Use Cases The platform serves three primary use cases: (1) resurrecting dead or cold leads from existing databases through automated re-engagement campaigns, (2) qualifying inbound leads 24/7 through intelligent SMS conversations that identify hot prospects, and (3) scheduling appointments directly with sales teams when AI detects genuine buying signals. Sales teams in staffing, real estate, B2B services, and high-velocity sales environments use SurFox AI to handle initial prospect conversations that would otherwise consume hours of manual outreach time. Key Features and Benefits SurFox AI's main features include AI-powered conversation management that adapts responses based on lead behavior, real-time lead scoring (0-100 scale) with visual heat indicators, bulk CSV lead import for scaling campaigns quickly, customizable AI personalities matching brand voice, and intelligent escalation that alerts sales reps when leads transition to "hot" status. The platform processes up to 120 leads per hour per campaign and supports multiple concurrent campaigns across different phone numbers. The primary value proposition is conversion rate improvement on previously abandoned leads. Users report that SurFox AI identifies qualified prospects within lead databases that sales teams had written off as unresponsive, effectively generating new pipeline from existing contacts without additional marketing spend. How It Works Sales teams upload lead lists, configure campaign goals and AI instructions, assign local phone numbers, and launch campaigns. The AI initiates personalized SMS conversations, responds to replies in real-time, asks qualifying questions based on campaign objectives, and escalates hot leads to sales representatives through instant notifications. All conversations are logged with full transcripts and AI analysis accessible through the platform's dashboard.

#### Who Is the Company Behind SurFox AI?

- **Seller:** [SurFox AI](https://www.g2.com/sellers/surfox-ai)
- **Year Founded:** 2025
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cbbc743d73e59bb6054940a0b4dfff9fce68605937501323b261d225924e59c6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsurfoxai%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Symplify Conversion](https://www.g2.com/products/symplify-conversion/reviews)

Symplify Conversion is a conversion optimisation platform built for marketing and product teams who want to turn website traffic into revenue without relying on developers. Run A/B, multivariate, and funnel tests directly on your live site while mapping user behavior through integrated heatmaps, session recordings, and surveys. Built in Stockholm with European data hosting, Symplify Conversion allows you to identify leaks, analyze journeys, and deploy variations seamlessly via a single script. Symplify Conversion gives your team: - A/B, multivariate, and funnel testing on live pages - Integrated heatmaps, session recordings, and user surveys - A fully editable visual version of your live site. No CMS or HTML necessary - One single, lightweight script to eliminate performance lag - Instant conversion analytics and tracking from your first test Trusted by organisations across Europe and globally, Symplify Conversion is the compliant, high-performance choice for data-driven optimisation.

**Average Rating:** 4.7/5.0

**Total Reviews:** 20

#### How Do G2 Users Rate Symplify Conversion?

- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Symplify Conversion?

- **Seller:** [Symplify](https://www.g2.com/sellers/symplify)
- **Year Founded:** 2000
- **HQ Location:** Stockholm
- **Twitter:** @WorldOfSymplify  
53 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c9bc7bd8663a7816f004a93d1c8b779ea0e639a46b386426057299e0d3de4b5d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F33288841%2F&secure%5Burl_type%5D=linkedin_company_website)  
49 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Small, 42% Medium

#### What Are Recent G2 Reviews of Symplify Conversion?

**["Great collaboration and a lot of good insights"](https://www.g2.com/survey_responses/symplify-conversion-review-5211989)**

**Rating:** 5.0/5.0 stars

_— Erica B._

[Read full review](https://www.g2.com/survey_responses/symplify-conversion-review-5211989)

**["Efficient Tool for Optimizing E-Commerce Conversions"](https://www.g2.com/survey_responses/symplify-conversion-review-9185969)**

**Rating:** 4.0/5.0 stars

_— Joachim G._

[Read full review](https://www.g2.com/survey_responses/symplify-conversion-review-9185969)

#### What Are G2 Users Discussing About Symplify Conversion?

- [What is Symplify Conversion used for?](https://www.g2.com/discussions/what-is-symplify-conversion-used-for)

### [SynWorld Global Reach Solution](https://www.g2.com/products/synworld-global-reach-solution/reviews)

Authentication SMS, alerts SMS, Notification SMS,SMS Marketing

#### Who Is the Company Behind SynWorld Global Reach Solution?

- **Seller:** [Synworldtech](https://www.g2.com/sellers/synworldtech)
- **HQ Location:** WHITBY, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1371f8c88a6895b2f00fec5ff2fe22356ab13f8487e411340b0d7790c0074329&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsynworld-technologies-corporation&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

### [Tall Bob](https://www.g2.com/products/tall-bob/reviews)

Tall Bob is an end-to-end SMS and MMS solution that gives more mobile engagement and analytics for business. We make mobile engagement more memorable with SMS, MMS, mobile landing pages and we can deliver via our web app, dedicated and secure APIs and native integrations to the leading ERP and CRMs.

#### Who Is the Company Behind Tall Bob?

- **Seller:** [Tall BOb](https://www.g2.com/sellers/tall-bob)
- **Year Founded:** 2012
- **HQ Location:** Prahran, AU
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ae4c4ad11719cb18bc8f56f7d875548098f56f0c4dce97065aea2df8335fbf71&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftall-bob&secure%5Burl_type%5D=linkedin_company_website)  
17 employees on LinkedIn®

### [TB360 SMS Platform](https://www.g2.com/products/tb360-sms-platform/reviews)

Effortlessly send bulk SMS messages with our powerful platform, connected directly to over 100 mobile operators for the best service and pricing. Our comprehensive set of tools, designed specifically for marketers, includes a robust API with detailed documentation for easy access to a range of features. These features, such as click tracking and campaign optimization, allow you to create mobile-optimized landing pages and track user engagement with Facebook pixels.

#### Who Is the Company Behind TB360 SMS Platform?

- **Seller:** [Traffic Boost ltd](https://www.g2.com/sellers/traffic-boost-ltd)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Teleo SMS](https://www.g2.com/products/teleo-sms/reviews)

Teleo SMS is the most reliable best bulk sms service provider in India. Send Alerts, Information, OTPs, Promotional SMS and WhatsApp messages instantly. SMS API, WhatsApp API, Integrations, Plugins & more. Try for Free.

#### Who Is the Company Behind Teleo SMS?

- **Seller:** [Teleo SMS](https://www.g2.com/sellers/teleo-sms)
- **Year Founded:** 2014
- **HQ Location:** Visakhapatnam (Vizag), IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a7ae69fadc7737c7cd12329c88b2d790ed6d89c4bdd087c6979a0c756c0daabb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdigitalry-digital&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Telerivet](https://www.g2.com/products/telerivet/reviews)

Telerivet enables users to create, launch and manage SMS services or interfaces that run on any mobile network.

#### Who Is the Company Behind Telerivet?

- **Seller:** [Telerivet](https://www.g2.com/sellers/telerivet)
- **Year Founded:** 2012
- **HQ Location:** Mountain View, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d950ad7185c43ee8e51fba9128aedf66db5bfcd750cf034c95ac6e16719872d0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftelerivet&secure%5Burl_type%5D=linkedin_company_website)  
21 employees on LinkedIn®

### [Textable](https://www.g2.com/products/taurix-llc-textable/reviews)

SMS & MMS enable your business phone numbers without changing carriers or phone system.

#### Who Is the Company Behind Textable?

- **Seller:** [Taurix](https://www.g2.com/sellers/taurix)
- **Year Founded:** 2017
- **HQ Location:** Freehold, US
- **LinkedIn® Page:** [linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e317aaf5999b2a0ee8cedf3949bcfa9bf4120338957466747603832fb92abddb&secure%5Burl%5D=https%3A%2F%2Flinkedin.com%2Fcompany%2Ftextable-app&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

### [TextBack.Ai](https://www.g2.com/products/textback-ai/reviews)

A SMS marketing platform powered by AI.

#### Who Is the Company Behind TextBack.Ai?

- **Seller:** [TextBack](https://www.g2.com/sellers/textback)
- **Year Founded:** 2016
- **HQ Location:** Tallinn, EE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=536996fce7351831cf5dd779261b841e8002f0e2b9c3ff5b53a78014dce36a20&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftextback-ai%2F&secure%5Burl_type%5D=linkedin_company_website)  
24 employees on LinkedIn®

### [TextBear](https://www.g2.com/products/textbear/reviews)

TextBear is an AI-powered SMS marketing and review automation platform built for local and small businesses that want to connect with customers, collect more reviews, and drive repeat sales — all through simple, automated text campaigns. With TextBear, businesses can launch branded SMS campaigns in minutes — no marketing experience needed. Our intuitive dashboard lets you send promotions, thank-you messages, and personalized follow-ups that customers actually open (with 98%+ open rates). TextBear seamlessly integrates with Google Business Profile, allowing you to automatically request reviews after each visit or purchase. The platform’s built-in AI monitors feedback, analyzes sentiment, and can even generate smart, personalized replies to your customer reviews — saving time while maintaining authenticity. Key features include: 📲 AI SMS Campaign Builder – Generate professional, on-brand SMS campaigns in seconds. ⭐ Automated Review Requests – Connect with Google to collect more 5-star reviews effortlessly. 🤖 Smart Review Replies – Let AI craft thoughtful responses to customer feedback. 📊 Campaign Analytics – Track engagement, conversions, and repeat customer growth. ⚡ 15-Minute Setup – From sign-up to sending your first campaign in minutes. 🧾 Affordable Pricing – Simple, transparent plans for every business size. TextBear is trusted by hundreds of local businesses — from salons and restaurants to fitness studios — to turn customer visits into lasting relationships. Whether you want to grow your reviews, boost sales, or automate your customer engagement, TextBear makes marketing personal again — powered by AI. 🌐 Learn more at https://textbear.ai

#### Who Is the Company Behind TextBear?

- **Seller:** [TextBear](https://www.g2.com/sellers/textbear)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [TextBetter Landline Texting Solutions](https://www.g2.com/products/textbetter-landline-texting-solutions/reviews)

TextBetter is a business texting platform that enables organizations to send and receive SMS and MMS messages using their existing business phone numbers, including landline, VoIP, and toll-free lines. The platform is designed to support customer communication workflows by integrating text messaging into existing business systems and processes without requiring changes to current phone service providers. TextBetter is a type of business messaging software that helps organizations communicate with customers, employees, and contacts through text-based channels while maintaining centralized visibility and control over conversations. It is used across a range of industries, including healthcare, legal services, financial services, education, and small to mid-sized businesses that require reliable and compliant communication methods. The platform supports two-way messaging, allowing inbound and outbound communication to be managed through centralized interfaces or integrated endpoints. Messages can be routed to existing tools such as email clients, web applications, mobile apps, or custom systems via API, enabling flexibility in how organizations manage and respond to conversations. This approach allows teams to incorporate texting into their existing workflows rather than adopting entirely new systems. TextBetter also includes administrative controls and reporting capabilities that allow organizations to manage users, monitor activity, and maintain records of communication. The platform is designed to align with carrier requirements for business texting, including number registration and consent management, which are necessary for enabling messaging on standard business phone numbers in the United States. Key features and capabilities include: - Enable SMS and MMS messaging on existing landline, VoIP, and toll-free numbers - Two-way messaging with centralized conversation management - Flexible message routing to email, web & mobile applications, or custom endpoints via API - Administrative tools for user management, reporting, and message oversight - Support for compliance with carrier registration and messaging requirements TextBetter is intended for organizations seeking to add texting capabilities to their existing communication infrastructure while maintaining control, flexibility, and continuity with the phone numbers their customers already recognize.

#### Who Is the Company Behind TextBetter Landline Texting Solutions?

- **Seller:** [TextBetter](https://www.g2.com/sellers/textbetter)
- **Year Founded:** 2010
- **HQ Location:** Aurora, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=de1a629cf61b774308be22f86bc1263d2052cb8657a182f954eb5e652e64a2ca&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftextbetter%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Text Blast SMS Marketing Platform](https://www.g2.com/products/text-blast-sms-marketing-platform/reviews)

Text Blast is a worldwide text messaging service that focuses on being simple and affordable. This makes it a great choice for businesses, big and small.

#### Who Is the Company Behind Text Blast SMS Marketing Platform?

- **Seller:** [Text Blast Software](https://www.g2.com/sellers/text-blast-software)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4699b05b52dae74bbcad4951778c28f119ccb5ce76968dc977460908d8a22e6c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftextblast-pro%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [TextConnect](https://www.g2.com/products/textconnect/reviews)

You don’t want to miss the opportunity to interact with your fans, followers, customers, or residents. And you definitely don’t want to miss the opportunity to interact with those who just found out about you either. With IRIO’s TextConnect product, you give everyone a way to initiate interaction and, at the same time, automate the lead-building process to expand your community

#### Who Is the Company Behind TextConnect?

- **Seller:** [IRIO](https://www.g2.com/sellers/irio)
- **Year Founded:** 2006
- **HQ Location:** Plano, US
- **Twitter:** @IRIOmobile  
657 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d82ee82dacd56cd84f1237da0ac71132484153c66abeb4e31e8400fbfac22aa9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F615281&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

- [&lsaquo; Prev ‹ Prev](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7C83ff5620-cbf9-4204-a374-ede578fcfa38&order=g2_score&page=32#product-list)
- [1](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7C83ff5620-cbf9-4204-a374-ede578fcfa38&order=g2_score#product-list)
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[Browse SMS Marketing Themes](/categories/sms-marketing/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna&nbsp;Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated July 14, 2026

SMS marketing software, also known as text message marketing, helps companies plan and execute mobile-focused marketing campaigns by sending targeted, permission-based SMS and MMS messages to customers and prospects. These tools support personalized outreach, bulk messaging, and two-way messaging to drive customer engagement and loyalty.

SMS marketing software often functions within broader omnichannel journey orchestration, using customer data to deliver coordinated and personalized customer experiences. Modern platforms leverage AI for content generation, predictive send-time optimization, behavioral segmentation, and can work with [conversational marketing software](https://www.g2.com/categories/conversational-marketing) to enable businesses to engage customers through personalized two-way messaging and automated responses.

### Core capabilities of SMS marketing software

To qualify for inclusion in the SMS Marketing category, a product must:

- Reach mobile users via SMS messaging
- Provide an opt-in opportunity for new subscribers
- Track interaction data related to each SMS campaign
- Provide analytics or insights into SMS marketing efforts

### Common use cases for SMS marketing software

- Sending promotional messages, discounts, and limited-time offers to drive immediate customer action
- Running bulk outreach campaigns to announce product launches, seasonal sales, or important updates
- Delivering personalized reminders for appointments, reservations, renewals, or order pickups
- Supporting two-way customer communication for inquiries, feedback collection, and service interactions
- Sending transactional alerts such as order confirmations, shipping updates, and payment notifications
- Managing subscriber lists, opt-ins, and segmented audience groups for targeted messaging
- Conducting quick surveys, polls, and SMS-based engagement activities to gather customer insights
- Enhancing omnichannel marketing strategies by complementing email, social, and push notifications with timely text outreach
- Re-engaging inactive customers through personalized follow-up messages or win-back campaigns

### How SMS marketing software differs from other tools

SMS marketing software focuses specifically on mobile messaging, enabling marketers to deliver timely, personalized texts at scale and support digital promotions such as polls, coupons, and surveys. While many tools integrate through APIs or appear as features within platforms like [marketing automation software](https://www.g2.com/categories/marketing-automation) or [email marketing software](https://www.g2.com/categories/email-marketing), businesses needing deeper mobile engagement may also consider mobile communication channels such as [WhatsApp marketing software](https://www.g2.com/categories/whatsapp-marketing), [RCS business messaging software](https://www.g2.com/categories/rcs-business-messaging), [push notification software](https://www.g2.com/categories/push-notification), and [mobile marketing software](https://www.g2.com/categories/mobile-marketing).

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