# Best SMS Marketing Software - Page 13

## How Many SMS Marketing Software Products Does G2 Track?

**Total Products under this Category:** 532

### Category Stats (Aug 2026)

- **Average Rating:** 4.5/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Textellent (+6.25%) - Among all products in this category, Textellent recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank SMS Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 92,700+ Authentic Reviews
- 532+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for SMS Marketing Software
 ![G2 Grid® for SMS Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/sms-marketing/grids.png?focus%5B%5D=88175&focus%5B%5D=43119&focus%5B%5D=19432&focus%5B%5D=18809&focus%5B%5D=10366&focus%5B%5D=18815&focus%5B%5D=22329&focus%5B%5D=124128)

Highlighted products: Attentive, Insider One, Birdeye, SlickText, Podium, Textedly, Klaviyo, and HighLevel.

Underlying data: [Grid® JSON](https://www.g2.com/categories/sms-marketing/grids.json?focus%5B%5D=attentive&focus%5B%5D=insider-one&focus%5B%5D=birdeye&focus%5B%5D=slicktext&focus%5B%5D=podium&focus%5B%5D=textedly&focus%5B%5D=klaviyo&focus%5B%5D=highlevel)

**Sponsored**

### Unanet AE ERP

Unanet is a leading provider of project-based ERP and CRM solutions purpose-built for Government Contractors, AEC, and Professional Services. More than 4,000 project-driven organizations depend on Unanet to turn their information into actionable insights, drive better decision- making, and accelerate business growth. All backed by a people-centered team invested in the success of your projects, people, and financials. Unanet AE ERP is purpose-built ERP for architecture and engineering firms and offers a powerful combination of Project Management, Business Intelligence, Time and Expense Tracking, Financials, and Integration tools in one single source to run your business more effectively. Powerful and customizable analytic dashboards dashboards allow organizations to gain greater visibility and control, analyze data and trends in real time, interact dynamically with their data, and drive their business forward. Unanet Connect is the industry’s first and only open integration marketplace and platform that goes beyond APIs to seamlessly integrate hundreds of prebuilt connectors with customers’ ERP.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1781&secure%5Bchosen_at%5D=2026-08-14T19%3A37%3A50Z&secure%5Bdisplayable_resource_id%5D=635&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=13446&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=13446&secure%5Bresource_id%5D=1781&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsms-marketing%3FhsCtaTracking%3D6d980e3a-dcf6-417b-add4-2899f43e3e76%257C83ff5620-cbf9-4204-a374-ede578fcfa38%26page%3D13&secure%5Btoken%5D=9dbf057ce1b7b21422b945c9f9e50ae3df9296a8b3703b7661887628fe0fe57c&secure%5Burl%5D=https%3A%2F%2Funanet.com%2Ferp-for-a-e%2F&secure%5Burl_type%5D=custom_url)

### [Pinnacle Teleservices](https://www.g2.com/products/pinnacle-teleservices/reviews)

Pinnacle is a messaging & omni channel communication service provider company. We believe in providing industry grade services to our clients and partnering in their growth journey. The company’s focus has always remained being customer centric and helping our clients with simple and advanced communication channels under one platform to achieve their mission of next generation customer communication and engagement. Our platform is built on the fundamentals of security, scalability, simplicity and compliance.

**Average Rating:** 4.9/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate Pinnacle Teleservices?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Reporting:** 10.0/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Pinnacle Teleservices?

- **Seller:** [Pinnacle Teleservices](https://www.g2.com/sellers/pinnacle-teleservices)
- **Year Founded:** 2008
- **HQ Location:** NAGPUR, IN
- **Twitter:** @Pinnacle\_PTSPL  
94 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f43111df834ab16c0970303edcf40ff7ff95bcc0864ede536fc39d996b5fe04d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpinnacle-teleservices-pvt-ltd%2F&secure%5Burl_type%5D=linkedin_company_website)  
314 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 33% Large, 17% Medium

#### What Do G2 Reviewers Say About Pinnacle Teleservices?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **easy campaign creation** process with Pinnacle Teleservices, simplifying their marketing efforts effectively.
- Users value the **easy-to-create templates** for campaigns in Pinnacle Teleservices, enhancing their workflow efficiency.

#### What Are Recent G2 Reviews of Pinnacle Teleservices?

**["Usage of Pinnacle TeleServices for Instant Messaging SMS & Emails"](https://www.g2.com/survey_responses/pinnacle-teleservices-review-9532970)**

**Rating:** 5.0/5.0 stars

_— Prateek P._

[Read full review](https://www.g2.com/survey_responses/pinnacle-teleservices-review-9532970)

**["Good Service"](https://www.g2.com/survey_responses/pinnacle-teleservices-review-10589875)**

**Rating:** 5.0/5.0 stars

_— Shibin J._

[Read full review](https://www.g2.com/survey_responses/pinnacle-teleservices-review-10589875)

#### What Are G2 Users Discussing About Pinnacle Teleservices?

- [What is Pinnacle Teleservices used for?](https://www.g2.com/discussions/what-is-pinnacle-teleservices-used-for)

### [Pony Express HQ](https://www.g2.com/products/pony-express-hq/reviews)

Sign up now, get 100 free text message credits from us 🎉 Businesses, organizations, and communities use Pony Express HQ to connect with customers and members via text messages. \* Get a free dedicated US local phone number or a dedicated toll-free phone number \* Share deals, updates, and info via SMS texting with large groups \* Pony Express HQ was built for non-technical teams with no training required \* Unlimited keywords, groups, and contacts \* No training, no coding, and set-up required \* No monthly fees 🙌 \* Allow recipients to respond back privately \* Free message forwarding to your personal phone \* Send MMS picture messaging, video and pdf links \* Forward incoming calls 📲 \* Cross-posting to your Facebook and Twitter page \* Collect opt-ins via web-widget \*Credits don't expire \* Rollover credits \* Setup auto-responses

**Average Rating:** 3.3/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate Pony Express HQ?

- **Has the product been a good partner in doing business?:** 6.1/10 (Category avg: 9.1/10)
- **Reporting:** 0.0/10 (Category avg: 8.4/10)
- **API Integration:** 4.2/10 (Category avg: 8.5/10)
- **Marketing Automation:** 5.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Pony Express HQ?

- **Seller:** [Irmak](https://www.g2.com/sellers/irmak)
- **Year Founded:** 2017
- **HQ Location:** San Mateo, US
- **Twitter:** @PonyExpresshq  
592 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=954d2c0cc7acddcc4754584e6a43681c15c08122a758759103e24c2956bb6603&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpony-express-hq%2F&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Pony Express HQ?

**["great add on to any company"](https://www.g2.com/survey_responses/pony-express-hq-review-8319521)**

**Rating:** 5.0/5.0 stars

_— Peter H._

[Read full review](https://www.g2.com/survey_responses/pony-express-hq-review-8319521)

**["Exactly what we needed"](https://www.g2.com/survey_responses/pony-express-hq-review-9640591)**

**Rating:** 5.0/5.0 stars

_— Ryan S._

[Read full review](https://www.g2.com/survey_responses/pony-express-hq-review-9640591)

#### What Are G2 Users Discussing About Pony Express HQ?

- [What is Pony Express HQ used for?](https://www.g2.com/discussions/what-is-pony-express-hq-used-for)

### [Shape Software](https://www.g2.com/products/shape-software-shape-software/reviews)

Shape is purpose-built sales and marketing automation software that comes with pre-built features that can be configured for any business. The easy-to-use interface empowers your teams and consolidates all aspects of your business in one AI platform. Shape Software provides a collaborative space for your teams to stay aligned and efficient in everything they do, whether it's streamlining your sales pipeline, engaging more prospects with marketing sequences and digital ads, nurturing customer relationships, communicating seamlessly, or tracking projects. Start growing your revenue with Shape today.

**Average Rating:** 4.5/5.0

**Total Reviews:** 59

#### How Do G2 Users Rate Shape Software?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)
- **Marketing Automation:** 3.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Shape Software?

- **Seller:** [Shape Software](https://www.g2.com/sellers/shape-software)
- **HQ Location:** Irvine, California
- **Twitter:** @ShapeBizTech  
656 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=03f5d607c7cb630b66d7f021c79dad98fd81ba2b90490a8590a89459d62e5bca&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18416707%2F&secure%5Burl_type%5D=linkedin_company_website)  
40 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Financial Services, Accounting
- **Company Size:** 60% Small, 35% Medium

#### What Do G2 Reviewers Say About Shape Software?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **email marketing tools** in Shape Software advanced and effective for their marketing automation needs.
- Users value the **advanced lead management features** of Shape Software, enhancing their marketing automation and customer engagement.
- Users value the **robust marketing automation tools** in Shape Software, enhancing their campaigns effectively and efficiently.
- Users appreciate the **marketing automation tools** of Shape Software, enhancing their campaign efficiency and lead management.
- Users value the **wide array of marketing automation tools** in Shape Software, enhancing their campaign effectiveness.

##### Cons

- Users experience **editing limitations** with Shape Software, including restricted customization and a slow performance compared to competitors.
- Users criticize the **expensive subscription costs** and additional fees, feeling it offers less value compared to competitors.
- Users face **API issues** with Shape Software, citing limitations in functionality and restrictive usage limits despite extra fees.
- Users report **app limitations** like restricted customization, slow performance, and high additional costs affecting overall satisfaction.
- Users face significant **billing issues** with Shape Software, including difficulties in canceling subscriptions and high contract costs.

#### What Are Recent G2 Reviews of Shape Software?

**["Shape CRM Software is simply the best CRM solution out there!"](https://www.g2.com/survey_responses/shape-software-review-7751030)**

**Rating:** 5.0/5.0 stars

_— Irina A._

[Read full review](https://www.g2.com/survey_responses/shape-software-review-7751030)

**["The Best CRM on the Market"](https://www.g2.com/survey_responses/shape-software-review-7720586)**

**Rating:** 5.0/5.0 stars

_— Bryan L._

[Read full review](https://www.g2.com/survey_responses/shape-software-review-7720586)

#### What Are G2 Users Discussing About Shape Software?

- [What is Shape Software used for?](https://www.g2.com/discussions/what-is-shape-software-used-for)

### [SimplyCast 360](https://www.g2.com/products/simplycast-360/reviews)

SimplyCast is an ISO 27001:2013-certified, leading provider of engagement software for organizations worldwide. Providing both emergency and non-emergency communication technology, SimplyCast offers 20+ communication tools and channels to help organizations maximize their efficiency. The company's 360 engagement platform is a feature-rich solution combining marketing automation, inbound marketing, and interactive communication. With customers in over 175 countries, including many of the most recognized brand names around the globe in retail, non-profit and hospitality industries, SimplyCast provides organizations the ability to effectively reach customers on their preferred mode of communication.

**Average Rating:** 4.3/5.0

**Total Reviews:** 16

#### How Do G2 Users Rate SimplyCast 360?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Reporting:** 10.0/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind SimplyCast 360?

- **Seller:** [simplycast](https://www.g2.com/sellers/simplycast)
- **Year Founded:** 2009
- **HQ Location:** Dartmouth, CA
- **Twitter:** @simplycast  
38,831 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=69eae9fedfec33118b7cf96647f41a01d9ee7541ca18e6c0caa5ee0b942e9bdc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsimplycast%2F&secure%5Burl_type%5D=linkedin_company_website)  
54 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 56% Small, 38% Medium

#### What Do G2 Reviewers Say About SimplyCast 360?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **customizability** of SimplyCast 360, enabling impactful email blasts and tailored newsletters effortlessly.
- Users value the **customization options** in SimplyCast 360, allowing for impactful email blasts and personalized newsletters.
- Users enjoy the **ease of creation** for impactful email blasts and customizable newsletters with SimplyCast 360.
- Users find **easy creation** of impactful email blasts and customizable newsletters a significant advantage of SimplyCast 360.
- Users find the **easy implementation** of SimplyCast 360 excellent for creating customized email campaigns effortlessly.

##### Cons

- Users experience **delays** in loading and saving on SimplyCast 360, leading to frustration and reduced productivity.
- Users experience frustrating **performance issues** with delays in loading and saving, impacting overall productivity.
- Users find the **slow loading** times frustrating, which negatively impacts their overall productivity on the platform.
- Users experience **slow performance** with SimplyCast 360, facing frustrating delays that hinder productivity.
- Users experience **significant delays** in loading and saving, leading to frustrations that hinder overall productivity.

#### What Are Recent G2 Reviews of SimplyCast 360?

**["automation platform designed help businesses manage their marketing efforts across multiple channels"](https://www.g2.com/survey_responses/simplycast-360-review-11082554)**

**Rating:** 5.0/5.0 stars

_— Heinz K._

[Read full review](https://www.g2.com/survey_responses/simplycast-360-review-11082554)

**["Effortless Client Communication and Marketing Insights"](https://www.g2.com/survey_responses/simplycast-360-review-12596375)**

**Rating:** 5.0/5.0 stars

_— David M._

[Read full review](https://www.g2.com/survey_responses/simplycast-360-review-12596375)

#### What Are G2 Users Discussing About SimplyCast 360?

- [What is SimplyCast 360 used for?](https://www.g2.com/discussions/what-is-simplycast-360-used-for)

### [Sociocs](https://www.g2.com/products/sociocs/reviews)

Handle business texting, messaging app conversations, online reviews & questions, social media comments & replies, contact form submissions using a single tool.

**Average Rating:** 4.9/5.0

**Total Reviews:** 7

#### How Do G2 Users Rate Sociocs?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Reporting:** 10.0/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Sociocs?

- **Seller:** [Sociocs](https://www.g2.com/sellers/sociocs)
- **Year Founded:** 2019
- **HQ Location:** N/A
- **Twitter:** @sociocs  
16 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=11ed0f2df1d9da5908ffa028cceac50a7c177ca5b45bc495995a62c3e3375017&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fshowcase%2Fsociocs&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 86% Small, 14% Medium

#### What Do G2 Reviewers Say About Sociocs?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **automation features** of Sociocs incredibly user-friendly, enhancing efficiency across social media campaigns.
- Users appreciate the **seamless automation features** of Sociocs, facilitating easy management of digital campaigns and reports.
- Users appreciate the **ease of organizing and managing tickets** with Sociocs, enhancing their case management efficiency.
- Users value the **centralized management** of Sociocs, simplifying automated messaging and ticket collection for effective campaign management.
- Users find Sociocs exceptionally **easy to use** , with seamless setup and clear reporting enhancing their experience.

#### What Are Recent G2 Reviews of Sociocs?

**["The onboarding experience was not optimal. The vendor wouldn't meet with our team until 30 days,"](https://www.g2.com/survey_responses/sociocs-review-11444901)**

**Rating:** 4.0/5.0 stars

_— Verified User in Real Estate_

[Read full review](https://www.g2.com/survey_responses/sociocs-review-11444901)

**["Enhancing the capabilities of digital text messages in accomplishing many tasks"](https://www.g2.com/survey_responses/sociocs-review-10308309)**

**Rating:** 5.0/5.0 stars

_— Dina s._

[Read full review](https://www.g2.com/survey_responses/sociocs-review-10308309)

#### What Are G2 Users Discussing About Sociocs?

- [What is Sociocs used for?](https://www.g2.com/discussions/what-is-sociocs-used-for)

### [AppGain](https://www.g2.com/products/appgain/reviews)

Appgain is an Agentic AI B2B SaaS company that delivers intelligent business automation across e-commerce, retail, distribution, and customer engagement. Since 2016, Appgain has helped 1,200+ businesses worldwide accelerate growth and eliminate operational inefficiencies through autonomous AI agents and integrated software suites — without the complexity of stitching together multiple vendors. The Platform Appgain's product suite automates the full business lifecycle: AppBoost — AI-powered app growth and customer retention suite Shrinkit — E-commerce workflow automation for Shopify, Salla, and Zid merchants ShopiApp — No-code mobile app builder for e-commerce brands Auto Tawzee — B2B distribution and agency automation with ERP integration and real-time operations tracking Maksabak — Unified e-commerce website, app, and marketing automation builder POSPro — Smart POS with embedded automation and analytics for physical retailers ConnectGain — Agentic AI communication platform automating customer workflows over WhatsApp, SMS, and voice Why Businesses Choose Appgain Appgain owns the full delivery lifecycle — from AI agents and business logic to DevOps and integrations — giving businesses a single, accountable partner instead of a fragmented stack. Platforms powered by Appgain handle millions of monthly active users with 99.9% SLA reliability and industry-leading gross margins. Backed by 500 Global and trusted across retail, pharma, F&B, real estate, and e-commerce verticals, Appgain is the AI automation backbone for businesses that compete on operational speed.

**Average Rating:** 4.5/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate AppGain?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Reporting:** 9.2/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind AppGain?

- **Seller:** [Appgain](https://www.g2.com/sellers/appgain)
- **Year Founded:** 2018
- **HQ Location:** Delaware, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a7eb942802354eee080ac5f69f1d4ca87bb9f156ca81ac09ba25ed9533b7e340&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fappgain&secure%5Burl_type%5D=linkedin_company_website)  
29 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 57% Medium, 43% Large

#### What Do G2 Reviewers Say About AppGain?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **analytics capabilities** of AppGain, enhancing marketing effectiveness and simplifying user engagement tracking.
- Users find AppGain's **ease of use** invaluable for managing marketing tasks efficiently and effectively in one place.
- Users appreciate the **easy user engagement tools** of AppGain, streamlining marketing efforts and saving valuable time.
- Users value the **easy-to-create notifications** in AppGain, enhancing user engagement and simplifying marketing efforts.
- Users find AppGain **affordable** , making it a great choice for enhancing user acquisition and retention strategies.

##### Cons

- Users find the **learning curve steep** , with a slow interface and challenging features for newcomers.
- Users experience **slow loading** times, making the interface less responsive and challenging for new users to navigate.
- Users find the **slow performance** of AppGain frustrating, especially when learning new features.
- Users find the **steep learning curve** of AppGain challenging, as the interface and features can be confusing for newcomers.

#### What Are Recent G2 Reviews of AppGain?

**["Good for for Mobile App Growth and Engagement"](https://www.g2.com/survey_responses/appgain-review-10738173)**

**Rating:** 4.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/appgain-review-10738173)

**["Easy to use platform for app marketing and user engagement"](https://www.g2.com/survey_responses/appgain-review-12156296)**

**Rating:** 4.5/5.0 stars

_— Priti D._

[Read full review](https://www.g2.com/survey_responses/appgain-review-12156296)

#### What Are G2 Users Discussing About AppGain?

- [What is AppGain used for?](https://www.g2.com/discussions/what-is-appgain-used-for) - 1 comment

### [Campaign Monitor](https://www.g2.com/products/campaign-monitor/reviews)

Campaign Monitor is a simple yet powerful email marketing solution designed to help users create, manage, and optimize their email campaigns. This tool is tailored for marketers seeking to enhance their communication with subscribers through visually appealing and personalized emails. By focusing on user-friendly features, Campaign Monitor empowers individuals and teams to effectively engage their audience and drive conversions without needing extensive technical skills. This email marketing platform is particularly beneficial for small to medium-sized businesses, non-profits, marketing agencies, IT agencies, and marketing teams that prioritize building strong relationships with their subscribers. With its intuitive interface and robust functionality, Campaign Monitor caters to a diverse range of users, from those just starting in email marketing to seasoned professionals looking for efficient ways to streamline their campaigns. The platform's design is centered around making email marketing accessible, enabling users to focus on crafting compelling messages rather than getting bogged down by technical complexities. Key features of Campaign Monitor include a library of beautiful email templates, a drag-and-drop email builder, and engagement-based segmentation tools. The pre-designed templates allow users to create visually striking emails that reflect their brand identity, while the drag-and-drop builder simplifies the process of customizing layouts and content. This means that even users with minimal design experience can produce professional-quality emails that resonate with their audience. Engagement-based segmentation further enhances the effectiveness of campaigns by allowing marketers to tailor their content based on subscriber behavior and preferences, ensuring that the right message reaches the right audience at the right time. In addition to these features, Campaign Monitor offers comprehensive analytics and reporting tools that provide insights into campaign performance. Users can track open rates, click-through rates, and other key metrics, enabling them to refine their strategies and improve future campaigns. This data-driven approach helps marketers understand what resonates with their audience, allowing for continuous improvement and increased engagement over time. Overall, Campaign Monitor stands out in the email marketing category by combining ease of use with powerful features that facilitate effective communication. Its focus on personalization, design, and analytics makes it a valuable tool for any organization looking to enhance its email marketing efforts and foster lasting relationships with subscribers.

**Average Rating:** 4.1/5.0

**Total Reviews:** 708

#### How Do G2 Users Rate Campaign Monitor?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10)
- **Reporting:** 6.7/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Campaign Monitor?

- **Seller:** [Marigold](https://www.g2.com/sellers/marigold-a8361ce6-777b-44ee-9300-b69d5ed350d6)
- **Company Website:** meetmarigold.com
- **Year Founded:** 2017
- **HQ Location:** Nashville, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c4ee6a9c638f174c78fb8886eaafd45877449d056d9d49103505a285e407ce9b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmeet-marigold&secure%5Burl_type%5D=linkedin_company_website)  
979 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Specialist
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 55% Small, 32% Medium

#### What Do G2 Reviewers Say About Campaign Monitor?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly interface** of Campaign Monitor, making email creation and management effortless and enjoyable.
- Users praise Campaign Monitor for its **user-friendly interface** , making email marketing easy and enjoyable without extensive training.
- Users value the **easy setup** of Campaign Monitor, allowing for quick navigation and efficient automated campaigns.
- Users love the **easy creation** of large-scale campaigns in Campaign Monitor, appreciating its user-friendly interface and support.
- Users praise the **intuitive design** of Campaign Monitor, making it easy to navigate and create campaigns effortlessly.

##### Cons

- Users report **missing features** , including limited access and difficulties sharing templates, causing inconvenience and stress.
- Users experience **email delivery issues** and browser restrictions, leading to frustration and delays in campaign effectiveness.
- Users find **email management limitations** frustrating, particularly lacking options for sorting and versioning campaigns effectively.
- Users report **campaign issues** such as bugs, delivery delays, and inadequate reporting for transactional emails affecting effectiveness.
- Users note **limited features** in Campaign Monitor, especially for advanced automation and list management, impacting larger needs.

#### What Are Recent G2 Reviews of Campaign Monitor?

**["Campaignmonitor: All-in-One, Easy Drag-and-Drop Email Platform - Perfect for New Starters"](https://www.g2.com/survey_responses/campaign-monitor-review-13048696)**

**Rating:** 5.0/5.0 stars

_— Ben E._

[Read full review](https://www.g2.com/survey_responses/campaign-monitor-review-13048696)

**["Campaign Monitor: Advanced Segmentation and Intuitive Drag-and-Drop Builder"](https://www.g2.com/survey_responses/campaign-monitor-review-13046879)**

**Rating:** 5.0/5.0 stars

_— Shelley J._

[Read full review](https://www.g2.com/survey_responses/campaign-monitor-review-13046879)

#### What Are G2 Users Discussing About Campaign Monitor?

- [What is Campaign Monitor used for?](https://www.g2.com/discussions/what-is-campaign-monitor-used-for) - 1 comment
- [What is CreateSend?](https://www.g2.com/discussions/what-is-createsend)
- [Is Campaign Monitor Free?](https://www.g2.com/discussions/is-campaign-monitor-free)
- [How do I use Campaign Monitor?](https://www.g2.com/discussions/how-do-i-use-campaign-monitor)
- [Is Campaign Monitor good?](https://www.g2.com/discussions/is-campaign-monitor-good) - 1 comment

### [GoSite](https://www.g2.com/products/gosite/reviews)

GoSite creates simplified technology for small businesses that drive America's economy. Our software empowers them to have everything they need in one place to connect with their customers in the digital era. Our cloud-based suite of mobile and web tools transforms the way our customers run their business, on the go, and everywhere.

**Average Rating:** 3.9/5.0

**Total Reviews:** 25

#### How Do G2 Users Rate GoSite?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10)
- **Reporting:** 10.0/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind GoSite?

- **Seller:** [gosite](https://www.g2.com/sellers/gosite)
- **Year Founded:** 2013
- **HQ Location:** San Diego, CA
- **Twitter:** @gosite  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4a5e04ef2b0b4a1926903ef70f61462e6dc8894c2685989521bfb9635c2c0f0b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgositeinc%2F&secure%5Burl_type%5D=linkedin_company_website)  
49 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Financial Services
- **Company Size:** 52% Medium, 48% Small

#### What Are Recent G2 Reviews of GoSite?

**["courteous and knowledgeable"](https://www.g2.com/survey_responses/gosite-review-7463569)**

**Rating:** 5.0/5.0 stars

_— Jason W._

[Read full review](https://www.g2.com/survey_responses/gosite-review-7463569)

**["Knowledgeable, communicate frequently, and are making this a seamless onboarding process"](https://www.g2.com/survey_responses/gosite-review-5225274)**

**Rating:** 5.0/5.0 stars

_— Courtney B._

[Read full review](https://www.g2.com/survey_responses/gosite-review-5225274)

#### What Are G2 Users Discussing About GoSite?

- [Is GoSite free?](https://www.g2.com/discussions/is-gosite-free)
- [How much does GoSite charge?](https://www.g2.com/discussions/how-much-does-gosite-charge)
- [What does GoSite offer?](https://www.g2.com/discussions/what-does-gosite-offer)
- [What does GoSite do?](https://www.g2.com/discussions/what-does-gosite-do)

### [Mobile Message](https://www.g2.com/products/mobile-message/reviews)

Mobile Message is an Australian bulk SMS platform purpose-built for businesses of all sizes — from sole traders sending a handful of messages to enterprises dispatching millions. Founded by Lee Gaywood, who previously built and sold SMS Broadcast to MessageMedia (now part of Sinch), Mobile Message launched in 2024 with over 20 years of Australian SMS industry experience behind it. The platform is designed to be lean, easy to use, and more affordable than legacy providers, stripping away complex bundles and unnecessary features to focus on what Australian businesses actually need: reliable message delivery at a fair price. At its core, Mobile Message is a web-based SMS gateway that enables businesses to send bulk SMS, run SMS marketing campaigns, send appointment reminders, deliver transactional notifications, and engage in two-way SMS conversations with customers. The platform is accessible via any browser and is mobile-friendly, requiring no app download. Sign-up takes just two minutes and includes 50 free SMS credits to get started immediately. Mobile Message operates on a pay-as-you-go credit model with no monthly fees, no setup fees, no lock-in contracts, and no credit expiry. Pricing starts at just 1.6¢ per SMS for first-time purchases (available within 30 days of signup), with volume-based tiered pricing available for subsequent purchases. A free dedicated virtual number is included after the first credit purchase, enabling two-way SMS messaging at no extra cost — a feature most competitors charge $19+ per month for. All messages are delivered 100% directly to Australian mobile carriers via a tier-1 carrier network connection, with no offshore routing. The platform's servers are hosted in Sydney, Australia on Digital Ocean infrastructure, ensuring data sovereignty and compliance with Australian privacy regulations. Mobile Message is a registered Australian telecommunications provider, a member of the Telecommunications Industry Ombudsman (TIO), and a certified telco for the ACMA Sender ID Register (in force since 1 July 2026). Key capabilities include bulk SMS sending to contact lists uploaded via Excel or CSV, message personalisation with merge fields (e.g., first name), message scheduling, SMS templates, Unicode support for multilingual messaging (Chinese, Arabic, Japanese, and more), real-time delivery tracking, opt-out management, and alphanumeric Sender ID support. For developers, Mobile Message offers a RESTful JSON API with real-time webhooks, delivery receipts, and code samples for PHP, Node.js, Python, Java, and more. The platform also integrates with over 7,000 apps via Zapier and Make, and has native integrations with tools like 3CX, Salesforce, WordPress/WooCommerce, HubSpot, Zoho, GoHighLevel, Klaviyo, Planning Center, aXcelerate, and Email to SMS. Mobile Message serves businesses across a wide range of industries including healthcare, retail, real estate, hospitality, education, government, fitness, automotive, and more. Common use cases include promotional SMS marketing, appointment reminders, payment reminders, order status notifications, customer support, and staff communications. The platform has earned over 1,500 reviews across independent platforms, with a 5.0-star average on Reviews.io and 4.9 stars on both ProductReview.com.au and Google as of July 2026. Support is provided by a Melbourne-based team during Australian business hours.

**Average Rating:** 4.9/5.0

**Total Reviews:** 5

#### Who Is the Company Behind Mobile Message?

- **Seller:** [Mobile Message](https://www.g2.com/sellers/mobile-message)
- **Company Website:** mobilemessage.com.au
- **Year Founded:** 2024
- **HQ Location:** Melbourne , AU
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=685000367111d3131ede53e7fc0ca12a3327ecb400bd46f6a556f51f8af4a191&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmobilemessage%2Fabout%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®
- **Ownership:** 100% Australian Owned and Operated

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Mobile Message?

**["Straightforward setup and reliable service"](https://www.g2.com/survey_responses/mobile-message-review-13190643)**

**Rating:** 5.0/5.0 stars

_— Dion M._

[Read full review](https://www.g2.com/survey_responses/mobile-message-review-13190643)

**["A solid, reliable SMS platform that just works"](https://www.g2.com/survey_responses/mobile-message-review-13185239)**

**Rating:** 4.5/5.0 stars

_— Cheeky B._

[Read full review](https://www.g2.com/survey_responses/mobile-message-review-13185239)

### [Myna](https://www.g2.com/products/myna/reviews)

Myna is an AI agent platform for lead engagement automation that helps businesses qualify prospects, book appointments, and manage follow-ups. Myna is highly regarded for developing a model specific for natural, conversational, text-based chatting. This platform enables omni-channel campaigns that can be set up by anyone- without code experience or prompt engineering. Myna is a software built for agencies and service-based businesses, using a state-aware decisional engine that allows its agents to reason over conversation context and perform actions dynamically, rather than following fixed workflow logic. This makes it suited for use cases like inbound lead response, data reactivation, appointment scheduling, and multi-step qualification sequences across industries including HVAC, roofing, solar, real estate, insurance, and marketing. Myna agents are configured through a guided setup process that includes defining business details, creating a knowledge base, and customizing agent personality — no technical background required. If you're using SMS, the platform handles Twilio-powered SMS provisioning and A2P 10DLC compliance registration internally, removing the need for third-party API setup. Myna also enabled additional channels such as Email, WhatsApp, Instagram, Facebook, Telegram, and more. Key features include: Conversational Scheduling — Agents read and modify calendar availability, check for conflicts, and book appointments through dialogue without requiring booking links Multi-Layered Knowledge Base — Supports URL, document, and plain-text uploads with tagging and layering across multiple knowledge bases Custom Qualification Fields — Agents collect qualifying information during conversation and automatically sync it to custom contact fields Agent Summary Reports — At conversation close, the agent generates a summary, engagement assessment, and recommended next steps Agent Characterization — A proprietary character builder with personality sliders allows businesses to define tone, style, and brand alignment Myna is available on a free tier for building and deploying agents, with paid plans offering expanded usage limits, additional channels, and advanced features.

**Average Rating:** 5.0/5.0

**Total Reviews:** 39

#### Who Is the Company Behind Myna?

- **Seller:** [Myna](https://www.g2.com/sellers/myna)
- **Company Website:** myna.cx
- **Year Founded:** 2024
- **HQ Location:** N/A
- **Twitter:** @mynacx
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=864809fe4a8dc55899628752c602e4c83057e59351ead8d4df8c9e4cc38fadb4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmyna-systems%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 38% Small, 33% Medium

#### What Are Recent G2 Reviews of Myna?

**["Effortlessly Updates Our AI, Streamlines Customer Interactions"](https://www.g2.com/survey_responses/myna-review-13061491)**

**Rating:** 5.0/5.0 stars

_— Keith B._

[Read full review](https://www.g2.com/survey_responses/myna-review-13061491)

**["The built in lead nurturing keeps opportunities warm automatically"](https://www.g2.com/survey_responses/myna-review-13038939)**

**Rating:** 5.0/5.0 stars

_— Karen D._

[Read full review](https://www.g2.com/survey_responses/myna-review-13038939)

### [Odoo SMS](https://www.g2.com/products/odoo-sms/reviews)

A powerful SMS marketing tool.Your campaigns are delivered instantly in your contacts’ pockets.

**Average Rating:** 4.4/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate Odoo SMS?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Reporting:** 7.0/10 (Category avg: 8.4/10)
- **API Integration:** 8.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 7.7/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Odoo SMS?

- **Seller:** [Odoo](https://www.g2.com/sellers/odoo)
- **Year Founded:** 2005
- **HQ Location:** Brussels, Belgium
- **Twitter:** @Odoo  
55,391 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a5c2909893f928df131888ff32e9c04d541ff4f4e70d91d927b1d18bacee41c2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F633558%2F&secure%5Burl_type%5D=linkedin_company_website)  
8,815 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 80% Medium, 40% Small

#### What Do G2 Reviewers Say About Odoo SMS?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Odoo SMS to facilitate **easy communication and integration** , enhancing their overall experience seamlessly.
- Users value the **easy communication** capabilities of Odoo SMS, appreciating the straightforward integration features.
- Users enjoy the **easy integration** of Odoo SMS, enhancing direct communication and streamlining their processes.

##### Cons

- Users find the **limited features** of Odoo SMS to be a drawback, especially in analytics and character limits.
- Users find the **limited character count** and subpar analytics of Odoo SMS frustrating for effective communication.

#### What Are Recent G2 Reviews of Odoo SMS?

**["Good to go"](https://www.g2.com/survey_responses/odoo-sms-review-10338455)**

**Rating:** 4.0/5.0 stars

_— Rajavelu T._

[Read full review](https://www.g2.com/survey_responses/odoo-sms-review-10338455)

**["The best remarketing tool for any businesses"](https://www.g2.com/survey_responses/odoo-sms-review-5227950)**

**Rating:** 4.0/5.0 stars

_— Thuy N._

[Read full review](https://www.g2.com/survey_responses/odoo-sms-review-5227950)

### [OtterText](https://www.g2.com/products/ottertext/reviews)

OtterText is your go-to solution for powerful SMS marketing and automation, specifically tailored for regulated industries like Alcohol, Tobacco, and Firearms. Whether you're looking to boost sales, streamline communication, or engage with your audience like never before, OtterText has you covered. Designed with businesses in mind, our platform combines ease of use with advanced features that make reaching your customers both effective and efficient. From personalized messaging and automated drip campaigns to seamless integrations with e-commerce platforms like Shopify, WooCommerce, and BigCommerce, OtterText is built to meet your unique needs. Our comprehensive compliance tools ensure that your campaigns adhere to industry regulations, particularly in specialized SHAFT industries. With OtterText, you can send mass texts, collect secure payments via SMS, and track real-time analytics—all from a single, intuitive dashboard. Plus, our platform’s flexibility allows you to manage multiple accounts, set up custom automations, and even connect to over 1,000 apps via Zapier. OtterText isn’t just about sending texts; it’s about creating meaningful connections, driving engagement, and ultimately growing your business. Join the ranks of businesses thriving with OtterText and see what smart, effective SMS marketing can do for you.

**Average Rating:** 5.0/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate OtterText?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Reporting:** 9.7/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 9.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind OtterText?

- **Seller:** [Otter Technologies](https://www.g2.com/sellers/otter-technologies)
- **Year Founded:** 2020
- **HQ Location:** Boulder, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6e3dc30e6e312041a8326b0896f3026c6709bd8454e2e8f59f9c38660e6e4693&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fotter-waiver&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 80% Small, 20% Medium

#### What Do G2 Reviewers Say About OtterText?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend OtterText for its **exceptional customer support** and seamless onboarding, enhancing overall business communication and efficiency.
- Users commend the **exceptional customer support** of OtterText, highlighting their responsiveness and dedication to seamless communication.
- Users value the **easy communication** provided by OtterSMS, ensuring reliable support and seamless onboarding throughout their experience.
- Users highlight OtterText's **exceptional customer support** and commitment, ensuring a seamless onboarding and effective communication.
- Users find OtterText to be **intuitive and efficient** , simplifying various business management processes remarkably.

##### Cons

- Users note the **slow MMS sending speed** to larger contact lists, which can hinder communication efficiency.
- Users mention **slow performance** when sending MMS to larger contact lists, affecting overall efficiency.

#### What Are Recent G2 Reviews of OtterText?

**["Reliable, Dependable, and Easy to Work With"](https://www.g2.com/survey_responses/ottertext-review-13167751)**

**Rating:** 5.0/5.0 stars

_— Ron B._

[Read full review](https://www.g2.com/survey_responses/ottertext-review-13167751)

**["Otter is an absolute game-changer for our business!"](https://www.g2.com/survey_responses/ottertext-review-10282955)**

**Rating:** 5.0/5.0 stars

_— Megan E._

[Read full review](https://www.g2.com/survey_responses/ottertext-review-10282955)

### [Ricochet360](https://www.g2.com/products/speed-to-contact-llc-ricochet360/reviews)

Ricochet360 is the All-in-One Auto Dialer, CRM/Lead Management, and Marketing Automation Platform designed for both inbound & outbound agents looking for a competitive advantage by enabling them to call a new lead in one second, nurture and engage prospects throughout the entire sales process, and automate 95% of their daily workflows.

**Average Rating:** 4.4/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate Ricochet360?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Reporting:** 5.0/10 (Category avg: 8.4/10)
- **API Integration:** 8.3/10 (Category avg: 8.5/10)
- **Marketing Automation:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Ricochet360?

- **Seller:** [Speed to Contact](https://www.g2.com/sellers/speed-to-contact)
- **Year Founded:** 2010
- **HQ Location:** El Segundo, CA
- **Twitter:** @speedtocontact  
519 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1d21dcaa238c02ddb6489b060b10a3af29a3703216b92cbe2fb642fcf62e0cfb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1873214&secure%5Burl_type%5D=linkedin_company_website)  
69 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 57% Medium, 35% Small

#### What Do G2 Reviewers Say About Ricochet360?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly interface** of Ricochet360, making navigation and setup simple for everyone.
- Users value the **easy integration** of Ricochet360, seamlessly connecting tools and enhancing productivity without hassle.
- Users value the **efficient lead management system** in Ricochet360, which boosts conversion rates and improves tracking.
- Users value the **user-friendly interface** of Ricochet360, making navigation and setup effortless for everyone.
- Users value the **efficiency of automation** in Ricochet360, streamlining processes and improving overall productivity.

##### Cons

- Users face **complex setup challenges** with Ricochet360, limiting customization options for advanced business scenarios.
- Users find Ricochet360's **dashboard customization limited** , lacking flexibility for rearranging widgets and complex setups.
- Users find Ricochet360's **customization flexibility limited** , hindering complex project management and dashboard adjustments.
- Users find Ricochet360's **customization flexibility limited** , especially for complex scenarios and dashboard arrangements.
- Users find Ricochet360's **limited customization** restricts adaptability for complex business needs, impacting project management and dashboard flexibility.

#### What Are Recent G2 Reviews of Ricochet360?

**["Essential CRM for Streamlined Game Partnerships"](https://www.g2.com/survey_responses/ricochet360-review-12964009)**

**Rating:** 4.0/5.0 stars

_— Verified User in Computer Games_

[Read full review](https://www.g2.com/survey_responses/ricochet360-review-12964009)

**["Effortless Dialing, Boosts Productivity"](https://www.g2.com/survey_responses/ricochet360-review-12228095)**

**Rating:** 5.0/5.0 stars

_— Jesus Miguel B._

[Read full review](https://www.g2.com/survey_responses/ricochet360-review-12228095)

#### What Are G2 Users Discussing About Ricochet360?

- [What is Ricochet360 used for?](https://www.g2.com/discussions/what-is-ricochet360-used-for)

### [ROUTEE](https://www.g2.com/products/routee/reviews)

Routee is a leading cloud communications provider that designs, develops, and distributes advanced Web & API automation solutions. Through its robust platform and scalable API, it helps corporations, retail businesses, and service providers, around the world, to communicate effectively with their target audience. Powered by AMD Telecom’s vigorous infrastructure, Routee brings a powerful engagement toolset to its trusted global partners and some of the most renowned Fortune 500 corporations. What are some of the things you can do with Routee? -SMS Spread your message efficiently all over the globe using the SMS services Routee provides. Marketing SMS, Transactional SMS, Two-Way SMS, SMS Two-Factor Authentication,SMS Survey, Bulk MMS, Verified SMS Sender. -VOICE Let people hear your business’s voice through the numerous VoIP choices. Elevate your brand through Voice Broadcasting, Two Way Voice, Click To Call, Text To Speech, Cloud IVR and Voice Two Factor Authentication. -EMAIL Discover which Email service suits you, customize it and make it happen. Promotional Email, Transactional Email, Email Verifier. Which one do you need? -MESSAGING APPS Reach your clients with more interactive messages and increase your revenues. Engage with them via Viber, RCS, Facebook, Telegram & WhatsApp. -NUMBERS Get your own Premium Rate or Toll-free numbers, validate your contacts list and prevent call-related fraud. This advanced communications platform includes Virtual Numbers, Number Validation, Number Lookup, Missed Call, Call Masking, Toll-free Numbers. -TWO FACTOR AUTHENTICATION Add a second layer of security to your business by utilizing a combination of two different components. Prevent fraudsters from getting access to your sensitive information, application, or software. Use among Two-Factor Authentication with Fallback, SMS, Voice, Viber, or Missed Call.

**Average Rating:** 3.6/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate ROUTEE?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Reporting:** 9.4/10 (Category avg: 8.4/10)
- **API Integration:** 9.2/10 (Category avg: 8.5/10)
- **Marketing Automation:** 9.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind ROUTEE?

- **Seller:** [AMD Telecom](https://www.g2.com/sellers/amd-telecom)
- **Year Founded:** 2000
- **HQ Location:** San Francisco, California
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ced217409550547d4eb6ebe2df8673bd9602028b500673526a43bde07a36cae0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Famd-telecom-s-a-%2F&secure%5Burl_type%5D=linkedin_company_website)  
162 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 60% Small, 20% Medium

#### What Do G2 Reviewers Say About ROUTEE?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **automation** features of ROUTEE, enabling seamless communication and enhancing customer support efficiency.
- Users value the **personalized customer interaction** features of ROUTEE, enhancing engagement and supporting business growth.
- Users praise ROUTEE for its **personalization services** , enhancing customer interactions and supporting business growth 24/7.
- Users find the **easy integration** of ROUTEE highly beneficial for enhancing automation and personalized experiences.
- Users value the **variety of communication options** with ROUTEE, enhancing customer interaction and business growth.

##### Cons

- Users find ROUTEE to be **expensive** and the pricing challenging for small businesses and less tech-savvy owners.
- Users find that Routee's **complex features** can be challenging, especially for those less familiar with technology.
- Users find ROUTEE's pricing and **complexity** challenging, especially for less tech-savvy business owners.
- Users find **difficult navigation** challenging, especially for those less tech-savvy, impacting their overall experience with ROUTEE.
- Users find ROUTEE's **complexity** challenging, especially for less tech-savvy business owners, impacting overall user experience.

#### What Are Recent G2 Reviews of ROUTEE?

**["My Honest Opinion about Routee"](https://www.g2.com/survey_responses/routee-review-7884770)**

**Rating:** 4.0/5.0 stars

_— Mukul S._

[Read full review](https://www.g2.com/survey_responses/routee-review-7884770)

**["Helped my business to cater to wider user base"](https://www.g2.com/survey_responses/routee-review-9058739)**

**Rating:** 4.0/5.0 stars

_— Siddhant G._

[Read full review](https://www.g2.com/survey_responses/routee-review-9058739)

### [SMS Gateway Center](https://www.g2.com/products/sms-gateway-center/reviews)

SMS Gateway Center is one of the leading Bulk SMS Gateway Provider in India.We are offering our white label Bulk SMS Reseller Program across India. Omni-Channel Solutions Present your tech-savvy customers expecting seamless interactions with all mobile solutions under one roof, right from Bulk SMS Solutions, Voice Call Solutions, 2 Way SMS Solutions, Miss Call Solutions and many other solutions such as Survey SMS, Send Attachments in SMS, etc., Re-brand with White Label Solutions Grow you business by Re-branding our SMPP, API and Web Interface Solutions. Display logo, favicon, and change theme colors styling all at your convenience and get the best out of our Bulk SMS, Long code and Voice Call White Label Solutions. Data Encryption Security In today's world, its all about securing your data when you deal with third party applications. SMS Message Encryption is an optional added security for all our bank and corporate customers in order to secure their data on our platform. No one can view the message without encryption secret key. Secret key is only shared privately with all our opted customers.

**Average Rating:** 4.0/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate SMS Gateway Center?

- **Has the product been a good partner in doing business?:** 5.0/10 (Category avg: 9.1/10)
- **Reporting:** 9.4/10 (Category avg: 8.4/10)
- **API Integration:** 9.4/10 (Category avg: 8.5/10)
- **Marketing Automation:** 9.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind SMS Gateway Center?

- **Seller:** [SMS Gateway Center](https://www.g2.com/sellers/sms-gateway-center)
- **Year Founded:** 2009
- **HQ Location:** Mumbai, IN
- **Twitter:** @smsgatewayindia  
14,502 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=47f70102d9df103d7bb06864a384f69f79541738c76c7958c0c1c653a23a53ec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsms-gateway-center%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Large

#### What Are Recent G2 Reviews of SMS Gateway Center?

**["SMS Gateway"](https://www.g2.com/survey_responses/sms-gateway-center-review-5310958)**

**Rating:** 4.5/5.0 stars

_— Ernest K._

[Read full review](https://www.g2.com/survey_responses/sms-gateway-center-review-5310958)

**["Excellent UI - Omni-Channel Solutions"](https://www.g2.com/survey_responses/sms-gateway-center-review-6872297)**

**Rating:** 5.0/5.0 stars

_— Verified User in Banking_

[Read full review](https://www.g2.com/survey_responses/sms-gateway-center-review-6872297)

#### What Are G2 Users Discussing About SMS Gateway Center?

- [What is SMS Gateway Center used for?](https://www.g2.com/discussions/what-is-sms-gateway-center-used-for)

- [‹ Prev ‹ Prev](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=12#product-list)
- [1](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score#product-list)
- [2](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=2#product-list)
- …
- [9](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=9#product-list)
- [10](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=10#product-list)
- [11](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=11#product-list)
- [12](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=12#product-list)
- 13
- [14](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=14#product-list)
- [15](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=15#product-list)
- [16](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=16#product-list)
- [17](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=17#product-list)
- …
- [35](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=35#product-list)
- [36](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=36#product-list)
- [Next › Next ›](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=14#product-list)

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[Browse SMS Marketing Themes](/categories/sms-marketing/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated July 14, 2026

SMS marketing software, also known as text message marketing, helps companies plan and execute mobile-focused marketing campaigns by sending targeted, permission-based SMS and MMS messages to customers and prospects. These tools support personalized outreach, bulk messaging, and two-way messaging to drive customer engagement and loyalty.

SMS marketing software often functions within broader omnichannel journey orchestration, using customer data to deliver coordinated and personalized customer experiences. Modern platforms leverage AI for content generation, predictive send-time optimization, behavioral segmentation, and can work with [conversational marketing software](https://www.g2.com/categories/conversational-marketing) to enable businesses to engage customers through personalized two-way messaging and automated responses.

### Core capabilities of SMS marketing software

To qualify for inclusion in the SMS Marketing category, a product must:

- Reach mobile users via SMS messaging
- Provide an opt-in opportunity for new subscribers
- Track interaction data related to each SMS campaign
- Provide analytics or insights into SMS marketing efforts

### Common use cases for SMS marketing software

- Sending promotional messages, discounts, and limited-time offers to drive immediate customer action
- Running bulk outreach campaigns to announce product launches, seasonal sales, or important updates
- Delivering personalized reminders for appointments, reservations, renewals, or order pickups
- Supporting two-way customer communication for inquiries, feedback collection, and service interactions
- Sending transactional alerts such as order confirmations, shipping updates, and payment notifications
- Managing subscriber lists, opt-ins, and segmented audience groups for targeted messaging
- Conducting quick surveys, polls, and SMS-based engagement activities to gather customer insights
- Enhancing omnichannel marketing strategies by complementing email, social, and push notifications with timely text outreach
- Re-engaging inactive customers through personalized follow-up messages or win-back campaigns

### How SMS marketing software differs from other tools

SMS marketing software focuses specifically on mobile messaging, enabling marketers to deliver timely, personalized texts at scale and support digital promotions such as polls, coupons, and surveys. While many tools integrate through APIs or appear as features within platforms like [marketing automation software](https://www.g2.com/categories/marketing-automation) or [email marketing software](https://www.g2.com/categories/email-marketing), businesses needing deeper mobile engagement may also consider mobile communication channels such as [WhatsApp marketing software](https://www.g2.com/categories/whatsapp-marketing), [RCS business messaging software](https://www.g2.com/categories/rcs-business-messaging), [push notification software](https://www.g2.com/categories/push-notification), and [mobile marketing software](https://www.g2.com/categories/mobile-marketing).

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