# Best SMS Marketing Software - Page 12

## How Many SMS Marketing Software Products Does G2 Track?

**Total Products under this Category:** 532

### Category Stats (Aug 2026)

- **Average Rating:** 4.5/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Textellent (+6.25%) - Among all products in this category, Textellent recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank SMS Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 92,700+ Authentic Reviews
- 532+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for SMS Marketing Software
 ![G2 Grid® for SMS Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/sms-marketing/grids.png?focus%5B%5D=88175&focus%5B%5D=43119&focus%5B%5D=19432&focus%5B%5D=18809&focus%5B%5D=10366&focus%5B%5D=18815&focus%5B%5D=22329&focus%5B%5D=124128)

Highlighted products: Attentive, Insider One, Birdeye, SlickText, Podium, Textedly, Klaviyo, and HighLevel.

Underlying data: [Grid® JSON](https://www.g2.com/categories/sms-marketing/grids.json?focus%5B%5D=attentive&focus%5B%5D=insider-one&focus%5B%5D=birdeye&focus%5B%5D=slicktext&focus%5B%5D=podium&focus%5B%5D=textedly&focus%5B%5D=klaviyo&focus%5B%5D=highlevel)

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[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1781&secure%5Bchosen_at%5D=2026-08-14T19%3A04%3A28Z&secure%5Bdisplayable_resource_id%5D=2252&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=5691&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=5691&secure%5Bresource_id%5D=1781&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsms-marketing%3FhsCtaTracking%3D6d980e3a-dcf6-417b-add4-2899f43e3e76%257C83ff5620-cbf9-4204-a374-ede578fcfa38%26page%3D12&secure%5Btoken%5D=1560f1985117d247276e3957295b4b9c0879a179b76dd507a2b50800f7b50639&secure%5Burl%5D=https%3A%2F%2Fwww.manageengine.com%2Fproducts%2Factive-directory-audit%2F%3Futm_source%3DG2%26utm_medium%3Dtpac%26utm_campaign%3DADAP-cloudsecurity-monitoring&secure%5Burl_type%5D=custom_url)

### [Ring.io](https://www.g2.com/products/ring-io-ring-io/reviews)

Ring.io is a sales engagement platform that is all about bringing your prospects closer to your sales reps. Ring.io uses carefully picked, data-backed, high-engagement channels that let you reach your prospects and not hear crickets: SMS/MMS, email, phone, and video for sales. It's an all-in-one platform and, by leveraging integration with your CRM, you can finally focus on selling and forget about chasing another magic software to add to your toolbox. Ring.io helps you build sequences, making them data-driven and non-linear. Fancy way of saying that your selling process now dynamically adapts to the changes, be that your CRM data, manual input, or signals detected by Ring.io - you get more deals closed, faster.

**Average Rating:** 4.5/5.0

**Total Reviews:** 62

#### How Do G2 Users Rate Ring.io?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Reporting:** 10.0/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Ring.io?

- **Seller:** [Ring.io](https://www.g2.com/sellers/ring-io)
- **Year Founded:** 2009
- **HQ Location:** Herndon, VA
- **Twitter:** @ringIO  
907 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c389be3336b7071b9cd2f9c4d995030e0add4b815617cb4ac330c8c3386d276a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F943286%2F&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 73% Small, 23% Medium

#### What Do G2 Reviewers Say About Ring.io?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Ring.io, making high volume calling and note-taking efficient and seamless.
- Users find the **helpful admin tools** of Ring.io invaluable for efficient management and improved sales performance.
- Users praise **easy integrations** with CRM, enhancing usability and streamlining caller management from any device.
- Users value the **seamless CRM integration** of Ring.io, enhancing monitoring and follow-up capabilities effortlessly.
- Users value the **seamless CRM integration** of Ring.io, enhancing their workflow and caller management efficiency.

##### Cons

- Users experience occasional **call issues** with glitches in the web phone app and live monitor, though fixes are prompt.
- Users are disappointed by the **missing features** like text messaging and call transcription options in Ring.io.
- Users experience occasional **software bugs** in Ring.io, particularly with the web app and power dialer features.
- Users experience **glitches in chat functionality** and issues with sending/receiving photos and messages on Ring.io.
- Users experience **glitches and limited messaging options** on the Ring.io app, impacting their overall functionality.

#### What Are Recent G2 Reviews of Ring.io?

**["i love Ring.Io for all my sales calls"](https://www.g2.com/survey_responses/ring-io-review-11299789)**

**Rating:** 5.0/5.0 stars

_— Dylan N._

[Read full review](https://www.g2.com/survey_responses/ring-io-review-11299789)

**["Ring.io Experience"](https://www.g2.com/survey_responses/ring-io-review-11608123)**

**Rating:** 5.0/5.0 stars

_— kyle s._

[Read full review](https://www.g2.com/survey_responses/ring-io-review-11608123)

#### What Are G2 Users Discussing About Ring.io?

- [What is Ring.io used for?](https://www.g2.com/discussions/what-is-ring-io-used-for) - 2 comments

### [SMSEagle](https://www.g2.com/products/smseagle-smseagle/reviews)

SMSEagle is a leading SMS gateway solution designed to streamline communication processes for businesses of all sizes. Headquartered in Poland, our company boasts a rich history of innovation in the field of telecommunications, with diverse clients across industries. With a team of dedicated professionals, we are committed to delivering reliable and efficient solutions tailored to meet the evolving needs of modern businesses. Key features of SMSEagle include its robust reliability, ensuring seamless SMS delivery even in the most demanding environments. With built-in security features such as two-factor authentication and encryption, businesses can trust SMSEagle to safeguard their sensitive communications. The user-friendly interface makes it easy for teams to manage and send SMS messages, while seamless integration with various platforms ensures compatibility with existing systems. SMSEagle solves the challenge of efficient communication by providing a comprehensive SMS gateway solution. By optimizing SMS delivery and reducing the risk of message loss, SMSEagle allows businesses to enhance their communication efficiency and improve overall productivity. Whether it's sending important alerts, notifications, or marketing messages, SMSEagle enables businesses to connect with their audience seamlessly, driving greater engagement and fostering stronger relationships with customers and stakeholders alike.

**Average Rating:** 4.9/5.0

**Total Reviews:** 7

#### How Do G2 Users Rate SMSEagle?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Reporting:** 7.9/10 (Category avg: 8.4/10)
- **API Integration:** 9.2/10 (Category avg: 8.5/10)
- **Marketing Automation:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind SMSEagle?

- **Seller:** [SMSEagle](https://www.g2.com/sellers/smseagle)
- **Year Founded:** 2012
- **HQ Location:** Poznan, PL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=688e4c7534838bb02f8af828eaaa73e54ed9bd2e4c7c98c213b50b7d7f5ecc7f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsmseagle&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 43% Large, 43% Medium

#### What Do G2 Reviewers Say About SMSEagle?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **professional and prompt customer support** of SMSEagle, quickly resolving issues with expert advice.
- Users value the **easy integration** of SMSEagle, appreciating its straightforward setup with various systems and plugins.
- Users commend the **exceptional helpfulness** of SMSEagle's technical support, ensuring seamless SMS protocol adjustments.
- Users appreciate the **easy integration capabilities** of SMSEagle, enhancing connectivity and system compatibility effectively.
- Users value the **high reliability** of SMSEagle for SMS and MMS messaging, ensuring stable performance in all environments.

##### Cons

- Users find the **cost quite high** compared to cloud-based SMS services, impacting affordability and accessibility.
- Users find the lack of **insufficient tutorials** challenging, often needing to search for basic information themselves.
- Users find the **update issues** problematic, as maintenance and updates rely heavily on their own efforts.

#### What Are Recent G2 Reviews of SMSEagle?

**["Quick and Informative Support"](https://www.g2.com/survey_responses/smseagle-review-11595692)**

**Rating:** 5.0/5.0 stars

_— Rali J._

[Read full review](https://www.g2.com/survey_responses/smseagle-review-11595692)

**["SmsEagle"](https://www.g2.com/survey_responses/smseagle-review-12082238)**

**Rating:** 4.5/5.0 stars

_— Bartosz K._

[Read full review](https://www.g2.com/survey_responses/smseagle-review-12082238)

### [Springbot](https://www.g2.com/products/springbot/reviews)

Springbot is the ultimate all-in-one solution for small eCommerce businesses. Our platform simplifies your marketing efforts: helping you focus on site traffic, engage with shoppers, and measure revenue throughout the entire funnel. With pre-made templates, easy drag-and-drop editors, and automated features, you can effortlessly optimize your marketing strategy. Experience the power of Springbot today and watch your eCommerce business thrive.

**Average Rating:** 4.3/5.0

**Total Reviews:** 19

#### How Do G2 Users Rate Springbot?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Reporting:** 9.2/10 (Category avg: 8.4/10)
- **API Integration:** 8.8/10 (Category avg: 8.5/10)
- **Marketing Automation:** 9.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Springbot?

- **Seller:** [Springbot](https://www.g2.com/sellers/springbot)
- **Year Founded:** 2012
- **HQ Location:** Atlanta, GA
- **Twitter:** @springbot  
4,830 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a97acbf078aac3268b71348c63c9138dfff28e294cc02be1e0a11e3423d69e42&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2881053&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 53% Small, 42% Medium

#### What Do G2 Reviewers Say About Springbot?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Springbot, allowing quick setup and smooth operations for microservices.
- Users value the **easy integrations** of Springbot, facilitating swift setup and streamlined operations for businesses.
- Users value the **variety of features** in Springbot, catering to diverse needs and enhancing productivity.
- Users appreciate the **user-friendly interface** of Springbot, allowing for easy configuration and setup.

#### What Are Recent G2 Reviews of Springbot?

**["Valid all-rounded tool solution for small eCommerce businesses"](https://www.g2.com/survey_responses/springbot-review-9236767)**

**Rating:** 4.5/5.0 stars

_— Logistica M._

[Read full review](https://www.g2.com/survey_responses/springbot-review-9236767)

**["Spring boot for easy development and deployment"](https://www.g2.com/survey_responses/springbot-review-10613679)**

**Rating:** 5.0/5.0 stars

_— Anil B._

[Read full review](https://www.g2.com/survey_responses/springbot-review-10613679)

#### What Are G2 Users Discussing About Springbot?

- [What is Springbot used for?](https://www.g2.com/discussions/what-is-springbot-used-for) - 1 comment

### [TxtCart](https://www.g2.com/products/txtcart/reviews)

TxtCart is trusted by 3,000+ Shopify and Shopify Plus stores. We offer eCommerce businesses the ability to grow sales, and relationships with customers through conversational text marketing. Using TxtCart, your team will be able to grow a compliant subscriber list, leverage your store’s historical Shopify data to create targeted SMS marketing campaigns, reduce abandoned carts and have two-way conversations with customers unlocking a brand-new marketing channel to drive meaningful ROI. We're so confident in our product offering that we guarantee a 10X ROI or your money back, an industry-leading statistic. We're a fully remote team of 20+ employees across the US, Canada, and beyond! We're a customer support-first company, but more than anything else, our competitive advantage is that we are incredibly results-driven, from our guarantees to our results, and our pricing.

**Average Rating:** 4.4/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate TxtCart?

- **Has the product been a good partner in doing business?:** 5.0/10 (Category avg: 9.1/10)
- **Reporting:** 8.3/10 (Category avg: 8.4/10)
- **API Integration:** 8.3/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind TxtCart?

- **Seller:** [TxtCart](https://www.g2.com/sellers/txtcart)
- **Year Founded:** 2019
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=276f2d3856caf2632a0e5393ae2caa35947e0b957efd478a1bd397d1aab4de1e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftxtcart%2F&secure%5Burl_type%5D=linkedin_company_website)  
16 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About TxtCart?

_AI-generated summary from verified user reviews_

##### Cons

- Users criticize TxtCart for its **questionable pricing model** , charging a portion of sales for SMS message delivery.
- Users find the **cost structure questionable** , feeling burdened by charges on sales for sending SMS messages.
- Users are frustrated by TxtCart's **SMS issues** , specifically the questionable revenue-sharing model for sending messages.
- Users find the **pricing model unclear** , questioning why TxtCart takes a cut of sales for SMS services.

#### What Are Recent G2 Reviews of TxtCart?

**["Automated SMS Campaigns with Top-Notch Support"](https://www.g2.com/survey_responses/txtcart-review-13020018)**

**Rating:** 5.0/5.0 stars

_— Deniz O._

[Read full review](https://www.g2.com/survey_responses/txtcart-review-13020018)

**["Easy Shopify Setup and an Awesome Dashboard for SMS Marketing"](https://www.g2.com/survey_responses/txtcart-review-13039052)**

**Rating:** 5.0/5.0 stars

_— Nicholas L._

[Read full review](https://www.g2.com/survey_responses/txtcart-review-13039052)

### [Vonage Contact Center (formerly NewVoiceMedia)](https://www.g2.com/products/vonage-contact-center-formerly-newvoicemedia/reviews)

Vonage Contact Center for Salesforce is #1 for Salesforce AppExchange user reviews, with a 4.9/5 Salesforce AppExchange rating. The solution delivers unmatched Salesforce integration into routing, reporting, and the user experience for Service Cloud and Sales Cloud users. Voice and Salesforce digital channels are seamlessly blended to deliver a consistent customer experience across all channels while reducing administrative complexity. Service excellence is delivered through all stages of pre-sales, onboarding, adoption and value realization. Vonage Contact Center for ServiceNow enables businesses with contact centers that rely on customized agent, employee, and customer workflows to deliver great customer experiences and enhanced productivity. Vonage Contact Center integrates with ServiceNow's enterprise-level Customer Service Management solution to deliver a powerful all-in-one unified platform. Vonage Contact Center for ServiceNow provides agents with contextual and relevant data and workflows, allowing agents to better collaborate across their organizations and deliver an unparalleled customer experience. Drive sales and provide world class customer service with the combined power of Vonage Contact Center and Microsoft Dynamics 365. Leverage your investments in Microsoft Dynamics 365 to personalize the customer experience and provide a 360 degree view of the customer journey. The integrated cloud contact center solution enables organizations to drive external and internal customer satisfaction while providing agents exactly what they need to be productive all without leaving the app. With Vonage Contact Center for Microsoft Dynamics 365, you can transform customer experiences into true customer loyalty.

**Average Rating:** 4.2/5.0

**Total Reviews:** 100

#### How Do G2 Users Rate Vonage Contact Center (formerly NewVoiceMedia)?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **Reporting:** 9.4/10 (Category avg: 8.4/10)
- **API Integration:** 9.7/10 (Category avg: 8.5/10)
- **Marketing Automation:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Vonage Contact Center (formerly NewVoiceMedia)?

- **Seller:** [Vonage](https://www.g2.com/sellers/vonage)
- **Year Founded:** 2001
- **HQ Location:** Holmdel, NJ
- **Twitter:** @Vonage  
11,195 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0fd47b72cb7833d6c440e7b6e708f485e89be6dc696026d2430a0c89ab34636d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5028%2F&secure%5Burl_type%5D=linkedin_company_website)  
2,776 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 52% Medium, 28% Small

#### What Do G2 Reviewers Say About Vonage Contact Center (formerly NewVoiceMedia)?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **ease of use** of Vonage Contact Center, appreciating its smooth integration and functional dialer.
- Users value the **excellent customer support** of Vonage Contact Center, enhancing their overall experience with the platform.
- Users value the **easy setup** of Vonage Contact Center, enabling quick implementation and seamless usability for teams.
- Users value the **easy integrations** with CRM systems, facilitating quick implementation and user-friendly experiences.
- Users value the **seamless CRM integration** and reliable cloud platform of Vonage Contact Center for improved service.

##### Cons

- Users struggle with **call issues** like spam markings and slow connectivity, complicating their outreach efforts.
- Users experience **customization difficulty** with Vonage Contact Center, finding it challenging to tailor features to their workflows.
- Users note the **expensive pricing** of Vonage Contact Center, though they believe it's worth the investment compared to alternatives.
- Users find the **limited customization** options in Vonage Contact Center restrict their ability to tailor the system effectively.
- Users report **communication issues** with Vonage Contact Center, particularly with calls marked as spam and recent text messaging problems.

#### What Are Recent G2 Reviews of Vonage Contact Center (formerly NewVoiceMedia)?

**["I have had Vonage for years and had no issues"](https://www.g2.com/survey_responses/vonage-contact-center-formerly-newvoicemedia-review-5252889)**

**Rating:** 4.5/5.0 stars

_— Caprice R._

[Read full review](https://www.g2.com/survey_responses/vonage-contact-center-formerly-newvoicemedia-review-5252889)

**["Easy to use, love the simple"](https://www.g2.com/survey_responses/vonage-contact-center-formerly-newvoicemedia-review-9882226)**

**Rating:** 4.0/5.0 stars

_— Alba P._

[Read full review](https://www.g2.com/survey_responses/vonage-contact-center-formerly-newvoicemedia-review-9882226)

#### What Are G2 Users Discussing About Vonage Contact Center (formerly NewVoiceMedia)?

- [Does Vonage integration with Salesforce?](https://www.g2.com/discussions/vonage-contact-center-formerly-newvoicemedia-does-vonage-integration-with-salesforce)
- [What does New Voice Media do?](https://www.g2.com/discussions/what-does-new-voice-media-do)
- [What is Vonage VCC?](https://www.g2.com/discussions/what-is-vonage-vcc) - 1 comment
- [What is Vonage Contact Center?](https://www.g2.com/discussions/what-is-vonage-contact-center)

### [ActiveTrail](https://www.g2.com/products/activetrail/reviews)

ActiveTrail is a leading omnichannel marketing automation platform helping businesses create, automate, and optimize email, SMS, and WhatsApp campaigns. By leveraging customer data and behavioral triggers, it delivers highly personalized messages that boost engagement and drive sales. Easy integration with top e-commerce and CRM systems makes it accessible to all marketing teams. Trusted by over 10,000 businesses worldwide, ActiveTrail also offers exceptional, responsive customer support by phone, chat and email.

**Average Rating:** 4.4/5.0

**Total Reviews:** 28

#### How Do G2 Users Rate ActiveTrail?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)

#### Who Is the Company Behind ActiveTrail?

- **Seller:** [ActiveTrail](https://www.g2.com/sellers/activetrail)
- **HQ Location:** Tel Aviv, Tel Aviv
- **Twitter:** @ActiveTrail\_com  
3,920 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5073e0a4ac81d4992e6057bfa0e1c6ff019e4a11ed46ca91c0c64ad0711526c8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F769515%2F&secure%5Burl_type%5D=linkedin_company_website)  
34 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 54% Small, 29% Medium

#### What Do G2 Reviewers Say About ActiveTrail?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **effective contact management** in ActiveTrail, enabling tailored messaging and improved lead nurturing.
- Users find ActiveTrail's **ease of use** remarkable, thanks to its intuitive tools and simple setup process.
- Users commend the **easy setup** of ActiveTrail, finding the initial process user-friendly and efficient for campaign launches.
- Users value the **time efficiency** of ActiveTrail, streamlining workflows and dramatically reducing campaign build times for global teams.
- Users love the **efficiency of automation** in ActiveTrail, significantly speeding up global campaign workflows without coding complexity.

##### Cons

- Users report **API issues** with ActiveTrail, as automatic fields in integrations often fail to function correctly.
- Users feel that ActiveTrail has **export limitations** that may hinder those needing more complex marketing tools.
- Users feel that **high complexity** in ActiveTrail's layout may limit effectiveness for those needing advanced marketing tools.
- Users often face **integration issues** with ActiveTrail, as automatic fields may not function correctly with other systems.
- Users find the **steep learning curve** challenging, noting the need for better tutorials and guidance for new users.

#### What Are Recent G2 Reviews of ActiveTrail?

**["Streamlines B2B Marketing with Ease, But Needs Advanced Automation"](https://www.g2.com/survey_responses/activetrail-review-12477085)**

**Rating:** 4.0/5.0 stars

_— Matus B._

[Read full review](https://www.g2.com/survey_responses/activetrail-review-12477085)

**["Streamlined Email Marketing with Robust Automation"](https://www.g2.com/survey_responses/activetrail-review-12929447)**

**Rating:** 4.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/activetrail-review-12929447)

#### What Are G2 Users Discussing About ActiveTrail?

- [What is ActiveTrail used for?](https://www.g2.com/discussions/what-is-activetrail-used-for)

### [BSG](https://www.g2.com/products/bsg/reviews)

BSG is a global communication platform that makes enterprises loved by their customers. We humanize customer communications using the relevant channels, backed by advanced multi-layer analytics and smart filters. Messaging, Authentication, and Verification tools with the highest security standards. ISO-9001:2015 certified. BSG services help enterprises to develop meaningful customer relationships through dynamic solutions. With 40+ zero-hop connections and flexible routing options, BSG provides top-notch deliverability. Drive engagement throughout the customer journey with various channels, advanced multi-layer analytics, and smart filters.

**Average Rating:** 4.7/5.0

**Total Reviews:** 9

#### How Do G2 Users Rate BSG?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **Reporting:** 8.9/10 (Category avg: 8.4/10)
- **API Integration:** 9.6/10 (Category avg: 8.5/10)
- **Marketing Automation:** 8.9/10 (Category avg: 8.8/10)

#### Who Is the Company Behind BSG?

- **Seller:** [BSG](https://www.g2.com/sellers/bsg)
- **Year Founded:** 2012
- **HQ Location:** Kyiv, Ukraine
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4f3ff6e60cd47ab6efc56c8481055b9609309812a6655f068ec66d7c6ea960b7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbsgltd%2F&secure%5Burl_type%5D=linkedin_company_website)  
172 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Do G2 Reviewers Say About BSG?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **responsive customer support** and easy-to-navigate website of BSG, enhancing their overall experience.
- Users value the **ease of management** with BSG, benefiting from excellent support and a user-friendly website.
- Users appreciate the **ease of use** of BSG, thanks to its intuitive website and responsive support.
- Users value the **flexible SMS pricing** of BSG, accommodating various needs and ensuring satisfaction.
- Users value the **flexible pricing** for SMS services, appreciating continual updates and excellent support.

##### Cons

- Users experience occasional **delays** in minor tasks like sending, though it isn't seen as a major issue.
- Users notice that **slow loading times** can affect minor functions, but overall, the experience remains satisfactory.
- Users notice **slow service** for small tasks, but generally find it manageable and not a major issue.

#### What Are Recent G2 Reviews of BSG?

**["I highly recommend BSG to any business"](https://www.g2.com/survey_responses/bsg-review-7838006)**

**Rating:** 5.0/5.0 stars

_— Sergey C._

[Read full review](https://www.g2.com/survey_responses/bsg-review-7838006)

**["Good service and easy to use with fair prices"](https://www.g2.com/survey_responses/bsg-review-11720140)**

**Rating:** 5.0/5.0 stars

_— Roman G._

[Read full review](https://www.g2.com/survey_responses/bsg-review-11720140)

#### What Are G2 Users Discussing About BSG?

- [What is BSG World used for?](https://www.g2.com/discussions/what-is-bsg-world-used-for)

### [Convertway by unicommerce](https://www.g2.com/products/convertway-by-unicommerce/reviews)

Convertway by Unicommerce is a powerful SMS & WhatsApp automation tool crafted specifically for e-commerce and D2C brands to enhance their marketing and retention strategies. Trusted by 3000+ eCommerce stores and top brands like Dot & Key, Durex, Seiko, etc. It helps you to engage your buyers and drive sales for your business. With gamified features like Spin-to-win, Opt-in forms, and Countdown timers you can effortlessly grow your subscriber base by 10X. Send personalized campaigns with smart segmentations based on customer behavior to improve conversion, Automate & schedule broadcast campaigns using custom templates. Additionally, you can increase your repeat orders with 15+ automated flows, covering everything from cart recovery to customer win-back strategies. Convertway ensures customers are happy and well-informed with real-time order status updates via SMS and WhatsApp. Convertway is an all-in-one solution to acquire, engage, retain, and convert your buyers into loyal customers.

**Average Rating:** 4.0/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Convertway by unicommerce?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **Reporting:** 10.0/10 (Category avg: 8.4/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Convertway by unicommerce?

- **Seller:** [Shipway Technology](https://www.g2.com/sellers/shipway-technology)
- **Year Founded:** 2015
- **HQ Location:** Gurugram, IN
- **Twitter:** @TheConvertWay  
26 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2e9d55cbbc84e88d2e8a7d320be66b321226f3a049d4a5752535c4aac3fa7ad1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fshipway%2F&secure%5Burl_type%5D=linkedin_company_website)  
186 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 92% Small, 8% Medium

#### What Do G2 Reviewers Say About Convertway by unicommerce?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **good customer support** of Convertway, especially during initial usage before encountering recent issues.
- Users found Convertway's **support quality** helpful during initial use, enhancing their overall experience with the product.

##### Cons

- Users experience **poor customer support** , which hinders timely resolution of financial issues and affects overall satisfaction.
- Users express concern over **software bugs** that hinder stability and complicate financial issue resolutions through customer support.
- Users experience **software glitches** that lead to costly bugs and hinder customer support's effectiveness in resolving financial issues.

#### What Are Recent G2 Reviews of Convertway by unicommerce?

**["Great customer service"](https://www.g2.com/survey_responses/convertway-by-unicommerce-review-10041694)**

**Rating:** 4.0/5.0 stars

_— Jyoti M._

[Read full review](https://www.g2.com/survey_responses/convertway-by-unicommerce-review-10041694)

**["Review on the Convert Way App for Shopify E-commerce Store"](https://www.g2.com/survey_responses/convertway-by-unicommerce-review-9843575)**

**Rating:** 5.0/5.0 stars

_— Verified User in Luxury Goods & Jewelry_

[Read full review](https://www.g2.com/survey_responses/convertway-by-unicommerce-review-9843575)

### [eMarketeer](https://www.g2.com/products/emarketeer/reviews)

eMarketeer is a B2B marketing automation and lead management platform that unifies the entire lead lifecycle—from first touch to sales handoff—into one seamless system. Built around a structured process of Lead Generation, Enrichment, Nurturing, Qualification, Distribution, and Reporting, eMarketeer helps marketing and sales teams work together efficiently and focus on high-quality leads. With multi-channel campaign tools, businesses can capture leads via email, landing pages, events, surveys, SMS, mobile apps, and integrated LinkedIn and Facebook Lead Ads. All leads flow directly into eMarketeer, where they are automatically enriched with company data, engagement history, and website behavior, building complete contact and company profiles. Automated Journeys allow marketers to nurture leads with personalized workflows, triggers, CRM updates, tagging, scoring, and conditional logic—ensuring every lead receives the right communication at the right time. Lead Streams qualify leads based on engagement and profile data, and the visual Lead Board gives sales teams a clear view of MQLs, SQLs, and opportunities for smooth handoff and follow-up. With the Reporting & Analysis suite, including traffic source tracking and campaign dashboards, eMarketeer provides insights into which activities generate real results—giving marketing teams the proof and visibility they need. eMarketeer replaces disconnected tools with one powerful, GDPR-friendly platform designed to deliver better leads, stronger alignment, and measurable B2B marketing outcomes.

**Average Rating:** 4.4/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate eMarketeer?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Reporting:** 9.2/10 (Category avg: 8.4/10)
- **API Integration:** 8.9/10 (Category avg: 8.5/10)
- **Marketing Automation:** 9.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind eMarketeer?

- **Seller:** [Emarketeer](https://www.g2.com/sellers/emarketeer)
- **Year Founded:** 2002
- **HQ Location:** Sundbyberg, SE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fec4107e3edeae815526c7c431f5ebb37bb1b3509cfbf578685043b479845450&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Femarketeer&secure%5Burl_type%5D=linkedin_company_website)  
14 employees on LinkedIn®
- **Ownership:** 100% equity
- **Phone:** +4687644600

#### Who Uses This Product?

- **Company Size:** 58% Small, 21% Medium

#### What Do G2 Reviewers Say About eMarketeer?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **easy integrations** of eMarketeer, enhancing collaboration between marketing and sales through seamless CRM connectivity.
- Users appreciate the **seamless CRM integrations** of eMarketeer, enhancing marketing effectiveness and bridging sales with marketing data.
- Users highlight the **seamless CRM integration** of eMarketeer, enhancing collaboration and visibility between sales and marketing efforts.
- Users value the **ease of use** of eMarketeer, enjoying intuitive navigation and seamless CRM integration for effective marketing.
- Users praise the **easy integration** of eMarketeer, enhancing CRM collaboration and streamlining marketing efforts seamlessly.

##### Cons

- Users find the **contact management feature less intuitive** , which can lead to a frustrating experience with the product.
- Users feel that the **pricing is on the higher side** , suggesting it could be more affordable.
- Users find the **form complexity** of eMarketeer challenging, particularly due to its outdated and technical forms editor.
- Users find the **forms editor outdated** , and the new version is too complex for some to utilize effectively.
- Users find the **learning curve steep** due to outdated components and the complexities of new features in eMarketeer.

#### What Are Recent G2 Reviews of eMarketeer?

**["User-Friendly, CRM-Integrated Marketing Powerhouse"](https://www.g2.com/survey_responses/emarketeer-review-12104176)**

**Rating:** 5.0/5.0 stars

_— Fredrik M._

[Read full review](https://www.g2.com/survey_responses/emarketeer-review-12104176)

**["Effortless Insights and Powerful Marketing Analytics"](https://www.g2.com/survey_responses/emarketeer-review-12011744)**

**Rating:** 5.0/5.0 stars

_— Verified User in Legal Services_

[Read full review](https://www.g2.com/survey_responses/emarketeer-review-12011744)

#### What Are G2 Users Discussing About eMarketeer?

- [What is eMarketeer used for?](https://www.g2.com/discussions/what-is-emarketeer-used-for)

### [Fullpath](https://www.g2.com/products/fullpath/reviews)

Fullpath by Cox Automotive is an AI ecosystem designed to assist dealerships in unifying their first-party data and streamlining customer interactions. By integrating information from fragmented sources such as the Dealer Management System (DMS), Customer Relationship Management (CRM) tools, website traffic, inventory data, OEM data, and more, the platform creates a singular, comprehensive view of each shopper. This unified data layer serves as the foundation for the platform’s AI-driven ecosystem, which is built to replace fragmented manual workflows with automated, data-driven processes. The platform functions by consolidating years of historical data in a secure environment, using identity resolution technology to merge duplicate profiles into a single source of truth. Rather than relying on manual list-pulling or generic outreach, the technology leverages machine learning to identify shopper intent and execute personalized communication across multiple digital channels. To help dealerships scale their operations and maintain consistent customer journeys, Fullpath offers several core capabilities: \* Unified Customer Data: Centralizes fragmented data points into 360-degree shopper profiles, providing dealership teams with a clear understanding of a customer’s entire history, from their first ad click to their most recent service appointment. \*Omnichannel Marketing Automation: Deploys personalized messaging across email, SMS, search, social, and programmatic display. These campaigns are "always-on" and automatically adjust based on real-time inventory levels and specific shopper behavior. \*Agentic CRM Functionality: Utilizes integrated AI agents to handle administrative tasks, qualify leads, and prioritize workflows. This helps assist human teams by surfacing high-priority tasks and managing routine follow-ups. By providing a platform-agnostic infrastructure, the system integrates with existing dealership technology stacks via open APIs. This enables dealers to maintain their preferred software tools while benefiting from advanced data synchronization and AI-powered automation. The platform’s focus on data sovereignty and security is supported by ISO 27001 and ISO 42001 certifications, ensuring that customer information is handled according to international standards for information security and artificial intelligence management. This approach allows dealerships to improve operational efficiency while focusing on building long-term customer loyalty through more relevant, personalized interactions.

**Average Rating:** 4.9/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate Fullpath?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Fullpath?

- **Seller:** [Fullpath](https://www.g2.com/sellers/fullpath)
- **Company Website:** www.fullpath.com
- **HQ Location:** Miami, Florida, United States
- **Twitter:** @FullpathCDXP  
2,456 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1f2cf908e89e2b7d0298ce37c9a6515a1894a99a7430487a420088b04e972a56&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffullpathcdxp%2F&secure%5Burl_type%5D=linkedin_company_website)  
283 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Automotive
- **Company Size:** 80% Medium, 13% Small

#### What Are Recent G2 Reviews of Fullpath?

**["Automotive Marketing Is Becoming a Software Business"](https://www.g2.com/survey_responses/fullpath-review-12965470)**

**Rating:** 4.5/5.0 stars

_— Seth P._

[Read full review](https://www.g2.com/survey_responses/fullpath-review-12965470)

**["True Innovators Who Listen and Adapt to End Users"](https://www.g2.com/survey_responses/fullpath-review-12931885)**

**Rating:** 5.0/5.0 stars

_— Robert B._

[Read full review](https://www.g2.com/survey_responses/fullpath-review-12931885)

#### What Are G2 Users Discussing About Fullpath?

- [What is AutoLeadStar used for?](https://www.g2.com/discussions/what-is-autoleadstar-used-for)

### [Hustle](https://www.g2.com/products/hustle/reviews)

Hustle is a one-to-one texting platform that lets organizations connect personally through the most effective communication channel. Hustle enables organizations to use conversations to build relationships, boost the effectiveness of other communication channels, and drive real action at scale.

**Average Rating:** 4.5/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Hustle?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.1/10)
- **Reporting:** 10.0/10 (Category avg: 8.4/10)
- **API Integration:** 10.0/10 (Category avg: 8.5/10)
- **Marketing Automation:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Hustle?

- **Seller:** [Hustle](https://www.g2.com/sellers/hustle)
- **Year Founded:** 2014
- **HQ Location:** San Francisco, California
- **Twitter:** @Hustle  
5,189 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b07bfb7402f5a687ac67da998e7de6c2a0b524a88d772e884d00994cd638086e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F6451629%2F&secure%5Burl_type%5D=linkedin_company_website)  
252 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Small

#### What Are Recent G2 Reviews of Hustle?

**["Hustle for Recruitment"](https://www.g2.com/survey_responses/hustle-review-5279116)**

**Rating:** 4.5/5.0 stars

_— Kelli A._

[Read full review](https://www.g2.com/survey_responses/hustle-review-5279116)

**["Hustle for P2P Texting"](https://www.g2.com/survey_responses/hustle-review-7616771)**

**Rating:** 4.0/5.0 stars

_— Zoe S._

[Read full review](https://www.g2.com/survey_responses/hustle-review-7616771)

#### What Are G2 Users Discussing About Hustle?

- [What is Hustle used for?](https://www.g2.com/discussions/what-is-hustle-used-for)

### [LocaliQ](https://www.g2.com/products/localiq/reviews)

LocaliQ is how businesses attract and retain ideal customers. The marketing platform helps businesses grow faster with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services. The technology allows customers to optimize ad spend in real-time across multiple channels, saving time and ensuring real results. Dash is LocaliQ’s AI-powered lead management SaaS solution designed to help businesses convert more leads into customers, faster and more efficiently. With automated lead scoring, follow-ups, and reporting, plus advanced AI agents and an included SMS conversational tool, Dash streamlines workflows, eliminates manual tasks, and helps to boost revenue for businesses of all sizes. Integrated with LocaliQ’s AI marketing platform, Dash enables businesses to enhance customer experiences, automate workflows, and save time to focus on growing their business. LocaliQ's products and services include: -AI Agents (Voice, SMS, and live chat) -Marketing Automation -Lead Management Software -Lead Scoring -Live Chat -SMS Marketing -Social Media Marketing -Cross-Channel Advertising -Paid Search Advertising -Marketing Analytics -Social Media Advertising -Display Advertising -Video Advertising -Targeted Email Marketing -Multi-Listings Management -SEO Tools -Websites & Landing Pages -Custom Promotions Gannett is now USA TODAY Co. In order to align all digital marketing solutions under a single brand identity, the ReachLocal, WordStream, and ThriveHive brands were consolidated under the LocaliQ name.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1,064

#### How Do G2 Users Rate LocaliQ?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Reporting:** 7.8/10 (Category avg: 8.4/10)
- **API Integration:** 7.8/10 (Category avg: 8.5/10)
- **Marketing Automation:** 7.8/10 (Category avg: 8.8/10)

#### Who Is the Company Behind LocaliQ?

- **Seller:** [USA TODAY Co.](https://www.g2.com/sellers/usa-today-co)
- **Company Website:** www.gannett.com
- **Year Founded:** 1906
- **HQ Location:** Gannett Co., Inc. 1675 Broadway, 23rd Floor New York, NY 10019
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=65dc8c58123a4e0b1575ef00b11f1e89f596276532208c053019987fa8bf6ce2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgannett%2F&secure%5Burl_type%5D=linkedin_company_website)  
5,795 employees on LinkedIn®
- **Ownership:** NYSE: GCI

#### Who Uses This Product?

- **Who Uses This:** Owner, Marketing Manager
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 71% Small, 25% Medium

#### What Do G2 Reviewers Say About LocaliQ?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **dedicated customer support** from LocaliQ, enhancing their experience with personalized assistance and effective campaigns.
- Users value the **personalized support** from LocaliQ, appreciating their consistent communication and genuine commitment to success.
- Users appreciate the **dedicated support team** of LocaliQ, enhancing campaign implementation and overall success.
- Users value the **business growth capabilities** of LocaliQ, effectively enhancing lead management and advertising outreach.
- Users value the **ease of use** of LocaliQ, which streamlines workflows and simplifies campaign management for businesses.

##### Cons

- Users find LocaliQ to be **expensive** , with high costs leading to unsatisfactory lead generation and financial strain.
- Users note the **high costs** of LocaliQ, making it challenging for small businesses to justify the expenses.
- Users express concern over **limited features** , citing vague metrics and lack of innovation in supporting business growth.
- Users express concerns over **poor customer support** , citing slow email responses and lack of effective communication.
- Users report **poor sales performance** from LocaliQ, feeling misled about lead generation and facing communication issues.

#### What Are Recent G2 Reviews of LocaliQ?

**["A Trusted Partner in Growing My Business"](https://www.g2.com/survey_responses/localiq-review-13170809)**

**Rating:** 5.0/5.0 stars

_— Michael W._

[Read full review](https://www.g2.com/survey_responses/localiq-review-13170809)

**["Across the Board campaigns for online advertisers."](https://www.g2.com/survey_responses/localiq-review-13177634)**

**Rating:** 4.0/5.0 stars

_— Rob A._

[Read full review](https://www.g2.com/survey_responses/localiq-review-13177634)

#### What Are G2 Users Discussing About LocaliQ?

- [What is WordStream used for?](https://www.g2.com/discussions/what-is-wordstream-used-for)
- [What is ReachEdge used for?](https://www.g2.com/discussions/what-is-reachedge-used-for) - 1 comment
- [What is LOCALiQ?](https://www.g2.com/discussions/what-is-localiq) - 1 comment, 1 upvote
- [What happened to ThriveHive?](https://www.g2.com/discussions/what-happened-to-thrivehive) - 1 comment
- [What does ThriveHive do?](https://www.g2.com/discussions/what-does-thrivehive-do) - 1 comment

### [Mercuri](https://www.g2.com/products/mercuri/reviews)

Mercuri.cx is a customer communication management solution that helps businesses streamline and enhance their interactions with customers through SMS and WhatsApp channels. Mercuri.cx belongs to the customer communication management software category, designed for eCommerce businesses, service providers, and other customer-centric organizations. It is tailored to improve customer experience (CX) by offering efficient, reliable, and scalable communication solutions. By leveraging Mercuri.cx, businesses can send order confirmations, shipping notifications, promotional messages, and engage in two-way conversations with their customers. Main Features: 1. Multi-Channel Communication: Mercuri.cx supports both SMS and WhatsApp messaging, allowing businesses to reach their customers on their preferred platform. 2. Shared Inbox: This feature consolidates all customer interactions into a single interface, making it easier for support teams to manage and respond to inquiries. 3. Integration Capabilities: Mercuri.cx integrates seamlessly with popular eCommerce platforms like Shopify and Wix, as well as customer service tools like Gorgias and Microsoft Teams. 4. Automated Notifications: Businesses can automate the sending of important notifications, such as order confirmations and shipping updates, to keep customers informed in real time. 5. SMS and WhatsApp Marketing: Conduct targeted marketing campaigns through SMS and WhatsApp, reaching customers with personalized promotions and offers. 6. Automation Flows: Design and implement automated communication workflows that enhance efficiency and consistency in customer interactions. Benefits: 1. Enhanced Customer Engagement: With the ability to send personalized messages and respond to customer queries quickly, businesses can foster stronger relationships with their customers. 2. Increased Efficiency: The shared inbox and automation features reduce the manual workload on support teams, allowing them to focus on more complex customer issues. 3. Scalability: Mercuri.cx is designed to handle high volumes of messages, making it suitable for businesses of all sizes, from startups to large enterprises. 4. Improved Accuracy: The address validation feature ensures that orders are delivered to the correct addresses, minimizing delays and customer dissatisfaction. 5. Seamless Integration: By integrating with popular platforms, Mercuri.cx fits smoothly into existing workflows, providing a cohesive and efficient communication solution. Use Cases: 1. Order and Shipping Notifications: Keep customers informed about the status of their purchases with automated updates. 2. Customer Support: Manage customer inquiries and support requests efficiently with a unified inbox. 3. Marketing Campaigns: Reach out to customers with targeted promotions and offers via SMS and WhatsApp. 4. Address Verification: Confirm customer addresses to ensure accurate and timely deliveries. 5. Engagement Tracking: Monitor customer interactions and engagement metrics to refine communication strategies. Mercuri.cx stands out as a comprehensive solution for businesses aiming to enhance their customer communication processes. By providing a multi-channel platform with robust features and seamless integrations, it helps businesses improve customer satisfaction and operational efficiency.

**Average Rating:** 4.7/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate Mercuri?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Reporting:** 8.3/10 (Category avg: 8.4/10)
- **API Integration:** 4.6/10 (Category avg: 8.5/10)
- **Marketing Automation:** 5.4/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Mercuri?

- **Seller:** [Mercuri](https://www.g2.com/sellers/mercuri)
- **Year Founded:** 2021
- **HQ Location:** Bangalore Urban, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=82a5e5b8a7e54936ac99e27270ca1956beb309bad4aec1268f2382aee8cd5029&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmercuricx&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 33% Medium

#### What Do G2 Reviewers Say About Mercuri?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **easy communication** with integrated SMS and WhatsApp in Mercuri, enhancing collaboration and tracking.
- Users value the **integrated SMS and WhatsApp capabilities** in Mercuri, enhancing communication within Microsoft Teams.

#### What Are Recent G2 Reviews of Mercuri?

**["Great for SMS and WhatsApp Marketing"](https://www.g2.com/survey_responses/mercuri-review-9972429)**

**Rating:** 4.5/5.0 stars

_— Anand V._

[Read full review](https://www.g2.com/survey_responses/mercuri-review-9972429)

**["Solid WhatsApp API Service with Promising Future"](https://www.g2.com/survey_responses/mercuri-review-9933419)**

**Rating:** 4.5/5.0 stars

_— Parth A._

[Read full review](https://www.g2.com/survey_responses/mercuri-review-9933419)

### [Modern Campus Message (Formerly Signal Vine)](https://www.g2.com/products/modern-campus-message-formerly-signal-vine/reviews)

Modern Campus Message (Formerly known as Signal Vine) is an effective text messaging platform that uses Blended Messaging® to reach students where they operate most while incorporating the benefits of AI to save staff time. By nudging students, alumni, and staff with personal messages on key deadlines, appointments, and offers of support, administrators can improve engagement and in turn enrollment and persistence.

**Average Rating:** 4.5/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate Modern Campus Message (Formerly Signal Vine)?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Reporting:** 8.3/10 (Category avg: 8.4/10)
- **API Integration:** 8.3/10 (Category avg: 8.5/10)
- **Marketing Automation:** 9.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Modern Campus Message (Formerly Signal Vine)?

- **Seller:** [Modern Campus](https://www.g2.com/sellers/modern-campus)
- **Year Founded:** 1999
- **HQ Location:** Toronto, CA
- **Twitter:** @omniupdate  
868 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=caabf141192c617796fec2d87b9f5faa5a13d379e957f5768dbdfac92f593750&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoderncampus%2F&secure%5Burl_type%5D=linkedin_company_website)  
333 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Higher Education
- **Company Size:** 63% Medium, 25% Small

#### What Are Recent G2 Reviews of Modern Campus Message (Formerly Signal Vine)?

**["Meeting Student Where They Are"](https://www.g2.com/survey_responses/modern-campus-message-formerly-signal-vine-review-8826991)**

**Rating:** 5.0/5.0 stars

_— Verified User in Higher Education_

[Read full review](https://www.g2.com/survey_responses/modern-campus-message-formerly-signal-vine-review-8826991)

**["User-friendly platform"](https://www.g2.com/survey_responses/modern-campus-message-formerly-signal-vine-review-8797321)**

**Rating:** 5.0/5.0 stars

_— Shanelle D. F._

[Read full review](https://www.g2.com/survey_responses/modern-campus-message-formerly-signal-vine-review-8797321)

#### What Are G2 Users Discussing About Modern Campus Message (Formerly Signal Vine)?

- [What is SignalVine Platform used for?](https://www.g2.com/discussions/what-is-signalvine-platform-used-for)

### [Notify Customers](https://www.g2.com/products/notify-customers/reviews)

Stop losing repeat business! Remind customers who you are with Text Message (SMS) Marketing Campaigns. Text marketing works because: Texts are immediate and easy to read. They're a great way to connect with customers on the move. Promote a sale, get online reviews, share a business update, get customer feedback, or announce new products. Do it all with SMS campaigns.

**Average Rating:** 4.6/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate Notify Customers?

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.1/10)
- **Reporting:** 5.6/10 (Category avg: 8.4/10)
- **API Integration:** 7.5/10 (Category avg: 8.5/10)
- **Marketing Automation:** 6.7/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Notify Customers?

- **Seller:** [Notify Customers](https://www.g2.com/sellers/notify-customers)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Notify Customers?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **ease of use** of Notify Customers, highlighting its simple setup and quick customer notifications.
- Users commend the **incredible customer support** of Notify Customers, noting quick and helpful responses at all times.
- Users value the **affordable pricing** of Notify Customers, making it easy to connect with all clients efficiently.
- Users love the **incredible customer service** of Notify Customers, appreciating quick responses and ease of use.
- Users appreciate the **easy setup** of Notify Customers, enabling quick notifications to their clients.

##### Cons

- Users report encountering **notification issues** that hinder timely responses to client campaign interactions.
- Users report **slow loading** times and glitches, making the experience frustrating and outdated.
- Users report experiencing **software glitches** that cause slow performance and hinder functionality when using Notify Customers.

#### What Are Recent G2 Reviews of Notify Customers?

**["Simple, Reasonably Priced, and Integrates Smoothly with Jobber"](https://www.g2.com/survey_responses/notify-customers-review-12281798)**

**Rating:** 5.0/5.0 stars

_— Vincent C._

[Read full review](https://www.g2.com/survey_responses/notify-customers-review-12281798)

**["Super Easy, Affordable, and Backed by Great Human Support"](https://www.g2.com/survey_responses/notify-customers-review-12613643)**

**Rating:** 5.0/5.0 stars

_— Verified User in Events Services_

[Read full review](https://www.g2.com/survey_responses/notify-customers-review-12613643)

- [‹ Prev ‹ Prev](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=11#product-list)
- [1](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score#product-list)
- [2](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=2#product-list)
- …
- [8](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=8#product-list)
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- 12
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- …
- [35](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=35#product-list)
- [36](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=36#product-list)
- [Next › Next ›](/categories/sms-marketing?hsCtaTracking=6d980e3a-dcf6-417b-add4-2899f43e3e76%7Cf299ef63-c00e-406d-b439-dd62a358186c&order=g2_score&page=13#product-list)

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[Browse SMS Marketing Themes](/categories/sms-marketing/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated July 14, 2026

SMS marketing software, also known as text message marketing, helps companies plan and execute mobile-focused marketing campaigns by sending targeted, permission-based SMS and MMS messages to customers and prospects. These tools support personalized outreach, bulk messaging, and two-way messaging to drive customer engagement and loyalty.

SMS marketing software often functions within broader omnichannel journey orchestration, using customer data to deliver coordinated and personalized customer experiences. Modern platforms leverage AI for content generation, predictive send-time optimization, behavioral segmentation, and can work with [conversational marketing software](https://www.g2.com/categories/conversational-marketing) to enable businesses to engage customers through personalized two-way messaging and automated responses.

### Core capabilities of SMS marketing software

To qualify for inclusion in the SMS Marketing category, a product must:

- Reach mobile users via SMS messaging
- Provide an opt-in opportunity for new subscribers
- Track interaction data related to each SMS campaign
- Provide analytics or insights into SMS marketing efforts

### Common use cases for SMS marketing software

- Sending promotional messages, discounts, and limited-time offers to drive immediate customer action
- Running bulk outreach campaigns to announce product launches, seasonal sales, or important updates
- Delivering personalized reminders for appointments, reservations, renewals, or order pickups
- Supporting two-way customer communication for inquiries, feedback collection, and service interactions
- Sending transactional alerts such as order confirmations, shipping updates, and payment notifications
- Managing subscriber lists, opt-ins, and segmented audience groups for targeted messaging
- Conducting quick surveys, polls, and SMS-based engagement activities to gather customer insights
- Enhancing omnichannel marketing strategies by complementing email, social, and push notifications with timely text outreach
- Re-engaging inactive customers through personalized follow-up messages or win-back campaigns

### How SMS marketing software differs from other tools

SMS marketing software focuses specifically on mobile messaging, enabling marketers to deliver timely, personalized texts at scale and support digital promotions such as polls, coupons, and surveys. While many tools integrate through APIs or appear as features within platforms like [marketing automation software](https://www.g2.com/categories/marketing-automation) or [email marketing software](https://www.g2.com/categories/email-marketing), businesses needing deeper mobile engagement may also consider mobile communication channels such as [WhatsApp marketing software](https://www.g2.com/categories/whatsapp-marketing), [RCS business messaging software](https://www.g2.com/categories/rcs-business-messaging), [push notification software](https://www.g2.com/categories/push-notification), and [mobile marketing software](https://www.g2.com/categories/mobile-marketing).

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