# Best ServiceNow Marketplace Apps for Small Business

*By [Neeraja Prakash](https://research.g2.com/insights/author/neeraja-prakash)*


Products classified in the overall ServiceNow Store Apps category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business ServiceNow Store Apps to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2&#39;s buying advisors to find the right solutions within the Small Business ServiceNow Store Apps category.

In addition to qualifying for inclusion in the ServiceNow Marketplace Apps category, to qualify for inclusion in the Small Business ServiceNow Marketplace Apps category, a product must have at least 10 reviews left by a reviewer from a small business.






## How Many ServiceNow Marketplace Apps Products Does G2 Track?
**Total Products under this Category:** 418

### Category Stats (Jul 2026)
- **Average Rating**: 4.32/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: ServiceChannel (+1.43%) - Among all products in this category, ServiceChannel recorded the largest rating increase compared to last month
*Last updated: July 05, 2026*


## How Does G2 Rank ServiceNow Marketplace Apps Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 19,800+ Authentic Reviews
- 418+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.



---

**Sponsored**

### ManageEngine ADManager Plus

ADManager Plus is an identity governance and administration (IGA) solution that simplifies identity management, ensures security, and improves compliance. With ADManager Plus, manage the user life cycle from provisioning to deprovisioning, run access certification campaigns, orchestrate identity management across enterprise applications, and protect data on your enterprise platforms with regular backups. The solution provides comprehensive identity risk assessment and proactive management of your organization&#39;s risk exposure by highlighting potential security vulnerabilities and visualizing attack paths to privileged entities. This enables IT teams to prioritize remediation efforts and strengthen their security posture before threats can be exploited. Use over 200 reports to gain valuable insights into identities and their access rights, and leverage customizable dashboards and scheduled report generation for continuous monitoring. The platform supports compliance frameworks including the GDPR and HIPAA through automated audit trails and detailed access reviews. Improve the efficiency of your IGA operations with workflows, automations, and role-based access control policies. Built-in templates streamline common tasks while multi-stage approval workflows ensure proper oversight of critical changes. ADManager Plus&#39; Android and iOS applications help with on-the-go AD and Microsoft Entra ID management, enabling administrators to respond quickly to urgent requests.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=1403&amp;secure%5Bchosen_at%5D=2026-07-05T23%3A37%3A59Z&amp;secure%5Bdisplayable_resource_id%5D=1403&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=page_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=1403&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=5689&amp;secure%5Bresource_id%5D=1403&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fservicenow-store-apps%2Fsmall-business&amp;secure%5Btoken%5D=b0a48b39356ca3ad8f2619f1dbed0adc0f87868c77d7e54a0befb89a093dd340&amp;secure%5Burl%5D=https%3A%2F%2Fwww.manageengine.com%2Fproducts%2Fad-manager%2Fsem%2Funified-iam-solution.html%3Futm_source%3DG2%26utm_medium%3Dtpac%26utm_campaign%3DADMP-servicenow&amp;secure%5Burl_type%5D=custom_url)

---


## What Is ServiceNow Marketplace Apps?

[Marketplace Apps](https://www.g2.com/categories/marketplace-apps)

## What Software Categories Are Similar to ServiceNow Marketplace Apps?

- [Remote Desktop Software](https://www.g2.com/categories/remote-desktop)
- [IT Alerting Software](https://www.g2.com/categories/it-alerting)
- [AIOps Tools](https://www.g2.com/categories/aiops-platforms)



