# Best Review Management Software for Small Business

*By [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)*


Products classified in the overall Review Management category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Review Management to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2&#39;s buying advisors to find the right solutions within the Small Business Review Management category.

In addition to qualifying for inclusion in the Review Management Software category, to qualify for inclusion in the Small Business Review Management Software category, a product must have at least 10 reviews left by a reviewer from a small business.





## Top Review Management Software at a Glance
| # | Product | Rating | Best For | What Users Say |
|---|---------|--------|----------|----------------|
| 1 | [Okendo](https://www.g2.com/products/okendo/reviews) | 4.7/5.0 (403 reviews) | Shopify review collection with Klaviyo automation | "[6+ Years Using Okendo and Still Very Happy With It](https://www.g2.com/survey_responses/okendo-review-13037459)" |
| 2 | [Klaviyo](https://www.g2.com/products/klaviyo/reviews) | 4.6/5.0 (1,310 reviews) | Post-purchase review collection inside email flows | "[Easy-to-Use Platform for Email Marketing Automation](https://www.g2.com/survey_responses/klaviyo-review-12959044)" |
| 3 | [Reputation](https://www.g2.com/products/reputation/reviews) | 4.5/5.0 (2,405 reviews) | Multi-location review aggregation with centralized response workflows | "[Visually pleasing &amp; streamlined process. No complaints](https://www.g2.com/survey_responses/reputation-review-9899978)" |
| 4 | [Feefo](https://www.g2.com/products/feefo/reviews) | 4.6/5.0 (143 reviews) | Verified-only review collection with verified purchase enforcement | "[Trusted, user-friendly review platform that supports business growth](https://www.g2.com/survey_responses/feefo-review-13051572)" |
| 5 | [Housecall Pro](https://www.g2.com/products/housecall-pro/reviews) | 4.3/5.0 (198 reviews) | Post-job review collection with automated invoicing | "[Efficient, Feature-Rich, and Easy to Use](https://www.g2.com/survey_responses/housecall-pro-review-12045862)" |
| 6 | [Yotpo](https://www.g2.com/products/yotpo/reviews) | 4.3/5.0 (255 reviews) | Shopify review automation with loyalty integration | "[Effortless Setup and Customer Engagement with Yotpo](https://www.g2.com/survey_responses/yotpo-review-12262971)" |
| 7 | [Experience.com](https://www.g2.com/products/experience-com/reviews) | 4.8/5.0 (385 reviews) | Automated review collection with social syndication | "[Effortless Survey Responses with Helpful AI Follow-Ups](https://www.g2.com/survey_responses/experience-com-review-12910139)" |
| 8 | [Reviews.io](https://www.g2.com/products/reviews-io/reviews) | 4.8/5.0 (643 reviews) | Google-integrated review collection with Shopify automation | "[Quality service with good customer support](https://www.g2.com/survey_responses/reviews-io-review-10934512)" |
| 9 | [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews) | 4.9/5.0 (64 reviews) | — | "[Fast Setup, Automated Review Requests, and a Clean All-in-One Dashboard](https://www.g2.com/survey_responses/reputationstacker-review-13086958)" |
| 10 | [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews) | 4.2/5.0 (793 reviews) | Review syndication across retail partner networks | "[Game-Changer for Review Management with Stellar Support](https://www.g2.com/survey_responses/bazaarvoice-review-12626563)" |


## G2 Grid® for Review Management Software
![G2 Grid® for Review Management Software plotting products by satisfaction and market presence](https://www.g2.com/categories/review-management-software/grids.png?focus%5B%5D=58412&focus%5B%5D=22329&focus%5B%5D=14037&focus%5B%5D=4506&focus%5B%5D=8307&focus%5B%5D=4367&focus%5B%5D=84697&focus%5B%5D=73862)
Highlighted products: Okendo, Klaviyo, Housecall Pro, Yotpo, Feefo, Reviews.io, Experience.com, and ReputationStacker.
Underlying data: [Grid® JSON](https://www.g2.com/categories/review-management-software/grids.json?focus%5B%5D=okendo&amp;focus%5B%5D=klaviyo&amp;focus%5B%5D=housecall-pro&amp;focus%5B%5D=yotpo&amp;focus%5B%5D=feefo&amp;focus%5B%5D=reviews-io&amp;focus%5B%5D=experience-com&amp;focus%5B%5D=reputationstacker&amp;segment=small-business)


## How Many Review Management Software Products Does G2 Track?
**Total Products under this Category:** 268

### Category Stats (Jul 2026)
- **Average Rating**: 4.6/5 (↑0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: ReputationStacker (+0.51%) - Among all products in this category, ReputationStacker recorded the largest rating increase compared to last month
*Last updated: July 10, 2026*


## How Does G2 Rank Review Management Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 11,400+ Authentic Reviews
- 268+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Which Review Management Software Is Best for Your Use Case?

- **Best for Small Businesses:** [Okendo](https://www.g2.com/products/okendo/reviews)
- **Best for Mid-Market:** [Reputation](https://www.g2.com/products/reputation/reviews)
- **Best for Enterprise:** [SingleInterface](https://www.g2.com/products/singleinterface/reviews)
- **Highest User Satisfaction:** [Okendo](https://www.g2.com/products/okendo/reviews)
- **Best Free Software:** [Reviews.io](https://www.g2.com/products/reviews-io/reviews)


---

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---


## Review Management Software Features & Capabilities

### What are the Best Review Management Software with Sampling?
Manage product samples used for promotional purposes.

**Top-rated Review Management Software for Sampling:**
- [Feefo](https://www.g2.com/products/feefo/reviews)
- [Yotpo](https://www.g2.com/products/yotpo/reviews)
- [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews)
[Explore Review Management Software with Sampling](https://www.g2.com/categories/review-management-software/f/sampling)

### What are the Best Review Management Software with Syndication?
Manage syndication to distribute reviews across multiple channels.

**Top-rated Review Management Software for Syndication:**
- [Feefo](https://www.g2.com/products/feefo/reviews)
- [Yotpo](https://www.g2.com/products/yotpo/reviews)
- [Experience.com](https://www.g2.com/products/experience-com/reviews)
[Explore Review Management Software with Syndication](https://www.g2.com/categories/review-management-software/f/syndication)

### What are the Best Review Management Software with Integration &amp; APIs?
Provide APIs or direct integration with e-commerce software and website builders.

**Top-rated Review Management Software for Integration &amp; APIs:**
- [Feefo](https://www.g2.com/products/feefo/reviews)
- [Housecall Pro](https://www.g2.com/products/housecall-pro/reviews)
- [Yotpo](https://www.g2.com/products/yotpo/reviews)
[Explore Review Management Software with Integration &amp; APIs](https://www.g2.com/categories/review-management-software/f/integration-apis)

### What are the Best Review Management Software with Community Q&amp;A?
Consumers can ask questions about products and request feedback from peers.

**Top-rated Review Management Software for Community Q&amp;A:**
- [Feefo](https://www.g2.com/products/feefo/reviews)
- [Housecall Pro](https://www.g2.com/products/housecall-pro/reviews)
- [Yotpo](https://www.g2.com/products/yotpo/reviews)
[Explore Review Management Software with Community Q&amp;A](https://www.g2.com/categories/review-management-software/f/community-q-a)

### What are the Best Review Management Software with Customer Service?
Allow consumers to provide feedback while interacting with customer service representatives.

**Top-rated Review Management Software for Customer Service:**
- [Feefo](https://www.g2.com/products/feefo/reviews)
- [Yotpo](https://www.g2.com/products/yotpo/reviews)
- [Experience.com](https://www.g2.com/products/experience-com/reviews)
[Explore Review Management Software with Customer Service](https://www.g2.com/categories/review-management-software/f/customer-service)


## What Are the Top-Rated Review Management Software Products in 2026?
### 1. [Okendo](https://www.g2.com/products/okendo/reviews)
Okendo is the customer marketing platform built for Shopify brands to strengthen relationships and maximize lifetime value. Okendo makes it easy to collect feedback, reward engagement, and personalize interactions, helping brands turn shoppers into Superfans. Okendo’s products work together to build trust, increase retention, and capture valuable insights. With unified profiles, AI-powered tools and insights, customizable programs, and deep integrations across the eCommerce stack, Okendo provides brands with the tools to build stronger communities and drive long-term growth. With Okendo, brands can: - Convert better by showcasing content like customer ratings, reviews, photos, and videos that build trust and improve shopper confidence. - Retain more with loyalty and referral programs that reward engagement, encourage repeat purchases, and strengthen brand advocacy. - Adapt faster with quizzes, surveys, and AI automation that capture customer insights and personalize campaigns in real time. Why Brands Choose Okendo - Trusted by 18,000+ fast-growing Shopify brands including SKIMS, Rhode, and Oh Polly. - Proven impact with an average 4X lift in conversion rates and 15X ROI. - 65+ integrations with tools like Shopify, Klaviyo, Attentive, Postscript, and Meta. - Dedicated customer support with responsive, hands-on guidance for SMBs through enterprise. - Reliable, scalable performance built to support growth at every stage.


**Average Rating:** 4.7/5.0
**Total Reviews:** 403
**How Do G2 Users Rate Okendo?**

- **Retail:** 7.8/10 (Category avg: 8.4/10)
- **E-commerce:** 9.4/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 7.4/10 (Category avg: 10/10)

**Who Is the Company Behind Okendo?**

- **Seller:** [Okendo](https://www.g2.com/sellers/okendo)
- **Company Website:** https://www.okendo.io
- **Year Founded:** 2016
- **HQ Location:** Sydney, Australia
- **Twitter:** @GetOkendo (1,257 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/13228018 (152 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Marketing Manager, CEO
- **Top Industries:** Retail, Consumer Goods
- **Company Size:** 65% Small-Business, 21% Mid-Market


#### What Are Okendo's Pros and Cons?

**Pros:**

- Ease of Use (183 reviews)
- Customer Support (159 reviews)
- Helpful (129 reviews)
- Features (119 reviews)
- Easy Setup (96 reviews)

**Cons:**

- Limited Customization (29 reviews)
- Missing Features (26 reviews)
- Expensive (24 reviews)
- Lack of Customization (21 reviews)
- Usage Difficulty (18 reviews)


### What Do G2 Reviewers Say About Okendo?
*AI-generated summary from verified user reviews*

**Pros:**

- Users commend Okendo for its **ease of use** , highlighting a seamless setup and intuitive dashboard for better management.
- Users commend Okendo for its **exceptional customer support** , quickly addressing inquiries and enhancing the overall experience with useful resources.
- Users love Okendo&#39;s **seamless Shopify integration** , enabling flexible design and effortless management of reviews and customer engagement.
- Users appreciate Okendo&#39;s **seamless Shopify integration** and powerful features, simplifying setup and enhancing the user experience.
- Users praise the **easy setup** of Okendo, finding the process straightforward with excellent guidance and support.

**Cons:**

- Users express a desire for more **customization options** in Okendo, wishing for increased design flexibility and review placement.
- Users are disappointed by the **missing features** in Okendo, complicating automation and multi-store management.
- Users feel that Okendo&#39;s pricing is **expensive** and would prefer it to be more affordable for everyone.
- Users note a **lack of customization** in Okendo, limiting branding and user experience adjustments.
- Users face **usage difficulties** with Okendo due to a complex interface and limitations in automating certain features.

#### What Are Recent G2 Reviews of Okendo?

**"[6+ Years Using Okendo and Still Very Happy With It](https://www.g2.com/survey_responses/okendo-review-13037459)"**

**Rating:** 5.0/5.0 stars
*— Mariana F.*

[Read full review](https://www.g2.com/survey_responses/okendo-review-13037459)

---

**"[Okendo: Effortless Photo &amp; Video Reviews That Build Shopper Trust](https://www.g2.com/survey_responses/okendo-review-13049768)"**

**Rating:** 4.5/5.0 stars
*— Indar C.*

[Read full review](https://www.g2.com/survey_responses/okendo-review-13049768)

---


#### What Are G2 Users Discussing About Okendo?

- [What is Okendo used for?](https://www.g2.com/discussions/what-is-okendo-used-for) - 1 comment

### 2. [Klaviyo](https://www.g2.com/products/klaviyo/reviews)
Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowers B2C businesses: - Orchestrate your email marketing, SMS marketing, RCS, push, WhatsApp, reviews, forms, and ads in one platform - Sync with 400+ tools to capture and unify behavior data - AI-optimized messages, segments, timing, and creative to scale conversions - Unlock analytics like RFM, funnel reporting, and catalog insights By capturing every click, purchase, and conversation into a unified profile, Klaviyo powers marketing automation that drives personalized, trigger-based journeys across every channel - no extra tools or complex setup required. Join more than 170,000 businesses using Klaviyo to create a true omnichannel experience for your customers. To learn more about Klaviyo or to request a demo, visit www.klaviyo.com.


**Average Rating:** 4.6/5.0
**Total Reviews:** 1,310
**How Do G2 Users Rate Klaviyo?**

- **Retail:** 8.9/10 (Category avg: 8.4/10)
- **E-commerce:** 9.8/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Klaviyo?**

- **Seller:** [Klaviyo](https://www.g2.com/sellers/klaviyo)
- **Company Website:** https://www.klaviyo.com/
- **Year Founded:** 2012
- **HQ Location:** Boston, Massachusetts
- **Twitter:** @klaviyo (22,042 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2908815/ (2,983 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner, CEO
- **Top Industries:** Retail, Marketing and Advertising
- **Company Size:** 81% Small-Business, 16% Mid-Market


#### What Are Klaviyo's Pros and Cons?

**Pros:**

- Ease of Use (167 reviews)
- Email Marketing (123 reviews)
- Automation (92 reviews)
- Integrations (89 reviews)
- Easy Integration (81 reviews)

**Cons:**

- Expensive (73 reviews)
- Learning Curve (63 reviews)
- Missing Features (57 reviews)
- Limited Features (40 reviews)
- Poor Customer Support (40 reviews)


### What Do G2 Reviewers Say About Klaviyo?
*AI-generated summary from verified user reviews*

**Pros:**

- Users benefit from Klaviyo&#39;s **ease of use** , finding it intuitive and simple even without prior experience.
- Users value the **powerful automation** of Klaviyo, making email marketing campaigns timely and highly effective.
- Users appreciate the **powerful automation** of Klaviyo, enabling tailored campaigns that enhance engagement and save time.
- Users value the **seamless integrations** of Klaviyo, enhancing campaign scheduling and connectivity with other platforms like Zapier.
- Users appreciate the **easy integration** of Klaviyo, facilitating seamless connections with e-commerce platforms for effective marketing.

**Cons:**

- Users find Klaviyo **expensive** , and the pricing doesn&#39;t align with the level of support offered.
- Users find Klaviyo has a **steep learning curve** , particularly for beginners navigating its less intuitive features.
- Users find a **lack of essential features** , like limited marketing channels and slow support, detrimental to their experience.
- Users find **limited features** in Klaviyo, often feeling updates lack depth and options for brand management are insufficient.
- Users face **poor customer support** , especially on the free plan, which can hinder timely assistance.

#### What Are Recent G2 Reviews of Klaviyo?

**"[Easy-to-Use Platform for Email Marketing Automation](https://www.g2.com/survey_responses/klaviyo-review-12959044)"**

**Rating:** 4.0/5.0 stars
*— Mohd danish  K.*

[Read full review](https://www.g2.com/survey_responses/klaviyo-review-12959044)

---

**"[Klaviyo Makes Email Automation Simple, Powerful, and Reliable](https://www.g2.com/survey_responses/klaviyo-review-12738916)"**

**Rating:** 4.5/5.0 stars
*— Tejas K.*

[Read full review](https://www.g2.com/survey_responses/klaviyo-review-12738916)

---


#### What Are G2 Users Discussing About Klaviyo?

- [What is Klaviyo used for?](https://www.g2.com/discussions/what-is-klaviyo-used-for) - 2 comments
- [What is UTM tracking Klaviyo?](https://www.g2.com/discussions/what-is-utm-tracking-klaviyo) - 3 comments
- [How do you integrate Klaviyo?](https://www.g2.com/discussions/how-do-you-integrate-klaviyo) - 1 comment, 1 upvote
- [Does Klaviyo integrate with Shopify?](https://www.g2.com/discussions/does-klaviyo-integrate-with-shopify) - 2 comments
- [Is Klaviyo a CRM?](https://www.g2.com/discussions/is-klaviyo-a-crm)

### 3. [Housecall Pro](https://www.g2.com/products/housecall-pro/reviews)
Housecall Pro is a comprehensive business solution designed specifically for home service professionals, providing a suite of innovative tools and features within an easy-to-use platform. Trusted by over 200k+ Pros, Housecall Pro aims to streamline operations for professionals in various home service industries, including plumbing, electrical work, landscaping, and cleaning services. This platform is accessible via both web and mobile applications, allowing users to manage their businesses efficiently from anywhere. The target audience for Housecall Pro includes small to medium-sized businesses in the home services sector that are looking to enhance their operational efficiency and increase revenue. The platform caters to a variety of use cases, such as automating marketing efforts to attract new customers, facilitating online booking, and managing job schedules. By integrating these functionalities, Housecall Pro empowers service professionals to focus more on their core work while effectively managing the business side of operations. Key features of Housecall Pro include automated marketing campaigns that help users reach potential clients, visually appealing proposal creation, and consumer financing options that enable businesses to secure larger jobs. The platform also supports online payment processing, allowing customers to pay via multiple methods, including credit cards, bank transfers, and mobile wallets. This flexibility not only enhances customer satisfaction but also accelerates cash flow for service providers. In addition to revenue growth and payment solutions, Housecall Pro offers robust job management capabilities. Users can automate routine tasks such as scheduling, dispatching, and invoicing, while also tracking leads and job progress through a comprehensive workflow management board. Real-time alerts enhance communication among team members and clients, ensuring everyone stays informed throughout the service process. Furthermore, the platform integrates seamlessly with third-party tools like QuickBooks, enabling users to sync data effortlessly and manage payroll and employee benefits. Housecall Pro also provides valuable insights through detailed analytics and reporting on key business metrics, allowing professionals to make informed decisions and scale their operations effectively. On average, users report a more than 35% increase in monthly revenue after their first year with Housecall Pro. Subscribers gain access to an online community where they can connect with other home service professionals, sharing insights and best practices. This collaborative environment fosters growth and learning, making Housecall Pro not just a tool, but a partner in business success.


**Average Rating:** 4.3/5.0
**Total Reviews:** 198
**How Do G2 Users Rate Housecall Pro?**

- **Retail:** 7.7/10 (Category avg: 8.4/10)
- **E-commerce:** 7.8/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 9.5/10 (Category avg: 10/10)

**Who Is the Company Behind Housecall Pro?**

- **Seller:** [Housecall Pro](https://www.g2.com/sellers/housecall-pro-ad8f2c1c-9810-4fe7-94f6-064d62280980)
- **Company Website:** https://www.housecallpro.com
- **Year Founded:** 2013
- **HQ Location:** San Diego, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/3491149/ (1,506 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner
- **Top Industries:** Construction, Consumer Services
- **Company Size:** 90% Small-Business, 4% Mid-Market


#### What Are Housecall Pro's Pros and Cons?

**Pros:**

- Ease of Use (25 reviews)
- Customer Support (13 reviews)
- Easy Setup (13 reviews)
- Integrations (11 reviews)
- User-Friendly (11 reviews)

**Cons:**

- Missing Features (13 reviews)
- Expensive (7 reviews)
- Improvement Needed (6 reviews)
- Limited Customization (6 reviews)
- Limited Features (6 reviews)


### What Do G2 Reviewers Say About Housecall Pro?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of Housecall Pro, especially during setup and for managing customer interactions seamlessly.
- Users rave about the **exceptional customer support** from Housecall Pro, appreciating the quick assistance and tailored solutions.
- Users commend the **easy setup** of Housecall Pro, highlighting its convenience in managing customer interactions effectively.
- Users value the **seamless integrations** of Housecall Pro, which enhance efficiency and streamline diverse business operations.
- Users appreciate the **user-friendly** nature of Housecall Pro, making setup and integration seamless for both staff and customers.

**Cons:**

- Users express concerns about **missing features** like vacation scheduling and customization, limiting effective employee management.
- Users find Housecall Pro to be **a little expensive** , especially for smaller businesses looking for more affordable plans.
- Users express concern about **improvement needs** , feeling the focus on new features detracts from current functionality and reporting.
- Users feel the **limited customization options** hinder their ability to tailor the product to their specific business needs.
- Users feel that Housecall Pro has **limited features** and lacks sufficient customization for specialized industry needs.

#### What Are Recent G2 Reviews of Housecall Pro?

**"[Efficient, Feature-Rich, and Easy to Use](https://www.g2.com/survey_responses/housecall-pro-review-12045862)"**

**Rating:** 5.0/5.0 stars
*— Rod B.*

[Read full review](https://www.g2.com/survey_responses/housecall-pro-review-12045862)

---

**"[Efficient Business Management with Stellar Support](https://www.g2.com/survey_responses/housecall-pro-review-12050730)"**

**Rating:** 5.0/5.0 stars
*— alberto E.*

[Read full review](https://www.g2.com/survey_responses/housecall-pro-review-12050730)

---


#### What Are G2 Users Discussing About Housecall Pro?

- [How do you use Housecall pro?](https://www.g2.com/discussions/how-do-you-use-housecall-pro)
- [How much does Housecall pro cost?](https://www.g2.com/discussions/how-much-does-housecall-pro-cost) - 1 comment
- [Is Housecall Pro safe?](https://www.g2.com/discussions/is-housecall-pro-safe) - 1 comment
- [What does Housecall Pro do?](https://www.g2.com/discussions/what-does-housecall-pro-do)

### 4. [Feefo](https://www.g2.com/products/feefo/reviews)
Feefo offers more than just stars. We bring your brand to life with the power of customer feedback. Enriched insights, intuitive features, expert advice: everything you need to transform your customers experience – from discovery to advocacy.   From solopreneurs to enterprise, we’ve got a range of features to grow your insights and build your brand. Because reviews matter ....  96% of people use reviews as their main source of research   18% higher conversion rate when reviews are shared on a website  70% of people who read reviews say they would trust them more if they knew they were from verified customers 


**Average Rating:** 4.6/5.0
**Total Reviews:** 143
**How Do G2 Users Rate Feefo?**

- **Retail:** 8.3/10 (Category avg: 8.4/10)
- **E-commerce:** 8.3/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Feefo?**

- **Seller:** [Feefo](https://www.g2.com/sellers/feefo)
- **Company Website:** https://www.feefo.com/
- **Year Founded:** 2010
- **HQ Location:** Petersfield, United Kingdom
- **Twitter:** @Feefo_Official (6,279 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/847730/ (130 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Managing Director
- **Top Industries:** Leisure, Travel &amp; Tourism, Retail
- **Company Size:** 50% Small-Business, 37% Mid-Market


#### What Are Feefo's Pros and Cons?

**Pros:**

- Customer Support (59 reviews)
- Ease of Use (49 reviews)
- Helpful (41 reviews)
- User-Friendly (32 reviews)
- Team Helpfulness (25 reviews)

**Cons:**

- Missing Features (9 reviews)
- Poor Reporting (8 reviews)
- Improvement Needed (7 reviews)
- Limited Customization (6 reviews)
- Report Complexity (6 reviews)


### What Do G2 Reviewers Say About Feefo?
*AI-generated summary from verified user reviews*

**Pros:**

- Users commend the **responsive and thorough customer support** from Feefo, enhancing their experience and satisfaction significantly.
- Users find Feefo to be **incredibly easy to use** , streamlining feedback collection and enhancing the overall experience.
- Users commend the **helpful staff** at Feefo, who provide proactive support and facilitate smooth navigation of the platform.
- Users appreciate the **easy-to-use platform** of Feefo, which simplifies gathering and managing customer feedback effectively.
- Users commend the **helpfulness of the Feefo team** , appreciating their proactive support and attentive service.

**Cons:**

- Users find the **missing features** in Feefo, such as limited analytics and branding options, hinder their experience.
- Users find **poor reporting** features complicated, needing more customization and quicker access to essential data.
- Users feel the **improvement is needed** in AI functionality and support, leading to a less efficient experience.
- Users desire **more customization options** for forms, analytics, and branding, seeking greater flexibility in their experience.
- Users find the **report complexity** of Feefo limiting, despite improvements, affecting the ease of managing reviews.

#### What Are Recent G2 Reviews of Feefo?

**"[Trusted, user-friendly review platform that supports business growth](https://www.g2.com/survey_responses/feefo-review-13051572)"**

**Rating:** 5.0/5.0 stars
*— Tamsin D.*

[Read full review](https://www.g2.com/survey_responses/feefo-review-13051572)

---

**"[Continue excellent experience with a long-time trusted platform partner](https://www.g2.com/survey_responses/feefo-review-11506495)"**

**Rating:** 4.5/5.0 stars

[Read full review](https://www.g2.com/survey_responses/feefo-review-11506495)

---


#### What Are G2 Users Discussing About Feefo?

- [What is Feefo used for?](https://www.g2.com/discussions/what-is-feefo-used-for) - 1 comment

### 5. [Yotpo](https://www.g2.com/products/yotpo/reviews)
Yotpo is leading the next era of trust and loyalty in eCommerce. From first impression to repeat purchase, Yotpo helps brands build stronger customer relationships and drive profitable growth. Yotpo’s AI-powered Reviews and industry-leading Loyalty solutions work in tandem to influence buying decisions, build trust, and reward lasting engagement across every touchpoint—on site, on social, and in store. With deep integrations into the eCommerce stack and tools that scale from launch to enterprise, Yotpo empowers brands to: - Convert better with authentic content that answers shopper questions and improves confidence - Retain more by personalizing rewards, driving repeat purchases, and creating emotional brand connection - Adapt faster with AI automation and hands-on strategic support Why brands choose Yotpo: - 400M+ reviews collected and 25K+ loyalty programs launched - 14 BFCMs in a row with 0 downtime - Regional teams and localized onboarding to support global growth Deep integrations with Shopify, Klaviyo, Attentive, Meta, TikTok, Zendesk, and many more Join the world’s most iconic and fastest-growing brands: Brooklinen, Princess Polly, Supergoop, Pandora, Barnes &amp; Noble, ThirdLove, Steve Madden, Our Place, Goodr, Dr. Martens, Perry Ellis, Allbirds, and tens of thousands more


**Average Rating:** 4.3/5.0
**Total Reviews:** 255
**How Do G2 Users Rate Yotpo?**

- **Retail:** 7.7/10 (Category avg: 8.4/10)
- **E-commerce:** 8.5/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Yotpo?**

- **Seller:** [Yotpo](https://www.g2.com/sellers/yotpo)
- **Company Website:** https://www.yotpo.com
- **Year Founded:** 2011
- **HQ Location:** New York
- **Twitter:** @Yotpo (19,212 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1515446/ (794 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner, Founder
- **Top Industries:** Retail, Apparel &amp; Fashion
- **Company Size:** 73% Small-Business, 23% Mid-Market


#### What Are Yotpo's Pros and Cons?

**Pros:**

- Ease of Use (22 reviews)
- Customer Support (21 reviews)
- Helpful (16 reviews)
- Reviews (14 reviews)
- Review Management (12 reviews)

**Cons:**

- Expensive (11 reviews)
- Missing Features (8 reviews)
- Limited Features (6 reviews)
- Limited Functionality (6 reviews)
- Feature Limitations (5 reviews)


### What Do G2 Reviewers Say About Yotpo?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** with Yotpo, finding it straightforward and seamlessly integrated with their Shopify store.
- Users commend Yotpo for their **exceptional customer support** , which enhances marketing efforts and boosts program effectiveness.
- Users commend Yotpo for their **exceptional service and support** , effectively enhancing marketing efforts and customer loyalty.
- Users appreciate the **seamless integration** of loyalty, reviews, and SMS in Yotpo, enhancing their growth potential.
- Users praise Yotpo for its **effective review management integration** , enhancing customer feedback and satisfaction through loyalty rewards.

**Cons:**

- Users find Yotpo&#39;s pricing to be **too expensive** , especially given the numerous frustrations and complications encountered.
- Users express frustration over **missing features** and poor functionality, finding Yotpo fails to meet expectations.
- Users criticize Yotpo for its **limited features** and outdated UI, causing frustration and frequent technical issues.
- Users find Yotpo&#39;s **limited functionality** frustrating, with unreliable reports and poor customer support significantly hindering usability.
- Users experience **feature limitations** with Yotpo, leading to frustration, complexity, and unsatisfactory performance in multiple areas.

#### What Are Recent G2 Reviews of Yotpo?

**"[Yopto is an essential tool for sales websites.](https://www.g2.com/survey_responses/yotpo-review-12394874)"**

**Rating:** 5.0/5.0 stars
*— Francisco B.*

[Read full review](https://www.g2.com/survey_responses/yotpo-review-12394874)

---

**"[Effortless Setup and Customer Engagement with Yotpo](https://www.g2.com/survey_responses/yotpo-review-12262971)"**

**Rating:** 5.0/5.0 stars
*— Brittaney F.*

[Read full review](https://www.g2.com/survey_responses/yotpo-review-12262971)

---


#### What Are G2 Users Discussing About Yotpo?

- [What is Yotpo used for?](https://www.g2.com/discussions/what-is-yotpo-used-for) - 1 comment
- [Where is Yotpo based?](https://www.g2.com/discussions/where-is-yotpo-based)
- [How much does Yotpo cost?](https://www.g2.com/discussions/how-much-does-yotpo-cost)
- [How do you use Yotpo?](https://www.g2.com/discussions/how-do-you-use-yotpo)
- [What is Yotpo?](https://www.g2.com/discussions/what-is-yotpo)

### 6. [Reviews.io](https://www.g2.com/products/reviews-io/reviews)
REVIEWS.io - Turn Trust into Growth with Social Proof That Converts REVIEWS.io empowers high-growth eCommerce brands to collect, manage, and amplify the voice of their customers through reviews and user-generated content (UGC). Whether you&#39;re looking to boost conversion rates, build long-term trust, or improve marketing performance—REVIEWS.io makes it easy. Automate the collection of product, company, photo, and video reviews via email, SMS, or through integrations with Klaviyo, Shopify Flow, and beyond. Display them seamlessly with over 15 fully customizable, on-brand widgets that elevate your website, email campaigns, and social media presence. Enhance your Google visibility with integrated star ratings to improve performance across both paid and organic channels. Collect deeper insights with first-party data tools like Attributes and Surveys, and syndicate your reviews to key third-party platforms to extend your reach. With over a decade of experience and thousands of 5-star rated customers, REVIEWS.io is trusted by over 12,000 leading brands to drive real business outcomes. Now part of Clearer.io, we’re helping brands build better buying experiences powered by authentic customer voice. “We saw a 38% uplift in conversions after implementing REVIEWS.io widgets across product and category pages.” — Head of Digital Commerce, Boxraw Why Brands Choose REVIEWS.io ✓ 15+ customizable review &amp; UGC widgets ✓ Google Shopping &amp; SEO-ready with structured data ✓ Deep integrations: Shopify, Klaviyo, Gorgias &amp; more ✓ First-party data for better segmentation &amp; targeting ✓ Proven ROI with fast time to value and white-glove support Whether you&#39;re launching your first campaign or scaling globally, REVIEWS.io gives you the tools to turn customer feedback into your most powerful growth engine. Join thousands of brands already building trust, driving revenue, and standing out in a crowded market with REVIEWS.io.


**Average Rating:** 4.8/5.0
**Total Reviews:** 643
**How Do G2 Users Rate Reviews.io?**

- **Retail:** 8.6/10 (Category avg: 8.4/10)
- **E-commerce:** 9.0/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Reviews.io?**

- **Seller:** [clearer.io](https://www.g2.com/sellers/clearer-io)
- **Year Founded:** 2022
- **HQ Location:** Boston, MA
- **Twitter:** @clearer_io (169 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/clearerio/ (173 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Director, Managing Director
- **Top Industries:** Retail, Apparel &amp; Fashion
- **Company Size:** 84% Small-Business, 14% Mid-Market


#### What Are Reviews.io's Pros and Cons?

**Pros:**

- Customer Support (91 reviews)
- Helpful (47 reviews)
- Ease of Use (34 reviews)
- Team Helpfulness (28 reviews)
- Easy Integrations (23 reviews)

**Cons:**

- Expensive (11 reviews)
- Difficult Setup (6 reviews)
- Poor Customer Support (6 reviews)
- Review Issues (6 reviews)
- Difficult Navigation (5 reviews)


### What Do G2 Reviewers Say About Reviews.io?
*AI-generated summary from verified user reviews*

**Pros:**

- Users praise the **excellent customer support** provided by Reviews.io, finding it helpful and easy to use.
- Users appreciate the **responsive customer support** of Reviews.io, praising its quick assistance and helpful team members.
- Users appreciate the **ease of use** of Reviews.io, benefiting from its intuitive navigation and responsive support team.
- Users highly value the **team&#39;s helpfulness** , consistently praising their quick and efficient support in various situations.
- Users value the **easy integrations** of Reviews.io, facilitating seamless connectivity with platforms like Shopify and Klaviyo.

**Cons:**

- Users note that the service can be **very expensive** for basic functionality and additional features.
- Users find the **difficult setup** process challenging, especially with advanced features and widget customization options.
- Users face challenges with **poor customer support** , struggling with unresponsive live chat and unreliable AI assistance.
- Users find **review import hassles** and issues with SEO and customer profile linking that affect usability.
- Users find the **difficult navigation** of Reviews.io complex and not user-friendly, complicating their overall experience.

#### What Are Recent G2 Reviews of Reviews.io?

**"[Quality service with good customer support](https://www.g2.com/survey_responses/reviews-io-review-10934512)"**

**Rating:** 5.0/5.0 stars
*— Mirek B.*

[Read full review](https://www.g2.com/survey_responses/reviews-io-review-10934512)

---

**"[Super Helpful!](https://www.g2.com/survey_responses/reviews-io-review-8904937)"**

**Rating:** 5.0/5.0 stars
*— Nastassja L.*

[Read full review](https://www.g2.com/survey_responses/reviews-io-review-8904937)

---



### 7. [Experience.com](https://www.g2.com/products/experience-com/reviews)
Experience.com is a comprehensive reputation management solution designed to help businesses enhance their online presence through the effective use of customer feedback and artificial intelligence. This platform serves a diverse audience, including local professionals and multi-location brands, aiming to strengthen their online reputation and build trust with their customers. The primary focus of Experience.com is to empower businesses to achieve excellence in customer experience (CX), employee engagement (EX), and reputation management. By harnessing insights derived from customer feedback, organizations can gain a deeper understanding of their audience&#39;s needs and preferences. This understanding allows businesses to tailor their services and interactions, ultimately leading to improved customer satisfaction and loyalty. Experience.com is suitable for companies of all sizes, making it an adaptable solution for various industries. Key features of Experience.com include advanced analytics tools that analyze customer feedback in real-time, enabling businesses to identify trends and areas for improvement. The platform also offers customizable surveys and feedback mechanisms, allowing organizations to gather insights directly from their customers. Additionally, the integration of AI technology helps automate responses and provides actionable recommendations, streamlining the reputation management process. By utilizing these features, businesses can not only maintain a positive online reputation but also leverage it to attract new customers. Experience.com stands out in its category by offering a holistic approach to reputation management. It combines customer feedback, employee engagement, and data analytics into a single platform, ensuring that businesses can address all aspects of their reputation. This integrated approach not only simplifies the management process but also enhances the overall effectiveness of reputation-building efforts. By focusing on both customer and employee experiences, Experience.com helps organizations create a cohesive brand image that resonates with their target audience. Overall, Experience.com provides a valuable resource for businesses looking to enhance their online reputation and foster trust with their customers. Through its innovative features and comprehensive approach, the platform equips organizations with the tools necessary to thrive in a competitive marketplace while maintaining a strong connection with their audience.


**Average Rating:** 4.8/5.0
**Total Reviews:** 385
**How Do G2 Users Rate Experience.com?**

- **Retail:** 8.4/10 (Category avg: 8.4/10)
- **E-commerce:** 8.4/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Experience.com?**

- **Seller:** [Experience.com](https://www.g2.com/sellers/experience-com)
- **Company Website:** https://experience.com/
- **Year Founded:** 2015
- **HQ Location:** San Ramon, California
- **LinkedIn® Page:** https://www.linkedin.com/company/7790598/ (266 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Branch Manager, Loan Officer
- **Top Industries:** Financial Services, Real Estate
- **Company Size:** 40% Mid-Market, 31% Small-Business


#### What Are Experience.com's Pros and Cons?

**Pros:**

- Ease of Use (93 reviews)
- Customer Support (67 reviews)
- Helpful (67 reviews)
- Review Management (60 reviews)
- Experience (49 reviews)

**Cons:**

- Linking Issues (15 reviews)
- Connection Issues (9 reviews)
- Integration Issues (9 reviews)
- Social Media Integration (9 reviews)
- Improvement Needed (8 reviews)


### What Do G2 Reviewers Say About Experience.com?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of Experience.com, praising its user-friendly setup and intuitive interface.
- Users commend the **exceptional customer support** of Experience.com, appreciating timely assistance and clear self-help resources.
- Users appreciate the **user-friendly setup and customer service** of Experience.com, enhancing their review management experience.
- Users value the **effortless review management** of Experience.com, streamlining customer feedback for enhanced operational efficiency.
- Users value the **real customer experiences** on Experience.com, enhancing marketing and boosting confidence in business growth.

**Cons:**

- Users find the **linking issues** frustrating, preferring direct posting to other review sites instead of using Experience.com.
- Users face **connection issues** , needing to frequently reconnect social media and Google business accounts, complicating usage.
- Users face **integration issues** with Experience.com, finding it challenging to connect accounts and access features tailored for loan officers.
- Users find the **social media integration cumbersome** , as it requires a business account for full functionality.
- Users note that **improvements are needed** in connectivity and survey question relevance for a better experience.

#### What Are Recent G2 Reviews of Experience.com?

**"[Effortless Survey Responses with Helpful AI Follow-Ups](https://www.g2.com/survey_responses/experience-com-review-12910139)"**

**Rating:** 5.0/5.0 stars
*— Jo Anne (Joey) F.*

[Read full review](https://www.g2.com/survey_responses/experience-com-review-12910139)

---

**"[Effortless Review Management, Seamless Integration](https://www.g2.com/survey_responses/experience-com-review-9917130)"**

**Rating:** 4.5/5.0 stars
*— Hans B.*

[Read full review](https://www.g2.com/survey_responses/experience-com-review-9917130)

---


#### What Are G2 Users Discussing About Experience.com?

- [What is Experience.com used for?](https://www.g2.com/discussions/what-is-experience-com-used-for) - 1 comment

### 8. [Videowise](https://www.g2.com/products/videowise/reviews)
Videowise is the all-in-one video commerce platform for ecommerce brands that want shoppable video, live shopping, AI-generated product visuals, and AI video clipping in a single tool. Built for Shopify and headless storefronts, Videowise is trusted by +4,000 brands like Dr. Squatch, Hot Ones, True Classic, Tibi, Sculpted by Aimee, Skullcandy and Fresh Patch to turn video into their highest-converting channel on-site. Key Features: - Shoppable Video &amp; Images: Build interactive shoppable videos, hotspot images, and video quizzes that let customers check out directly from the content. A/B test widgets across homepage, PDPs, collection pages, and checkout to prove lift. Bare Biology saw a 47% increase in homepage CVR after going live. - Live Shopping: Run multi-host live shows with shoppable products, real-time chat, giveaways, RSVP flows, and instant shoppable replays. Tibi generated over $2.8M across 27 episodes. Andar generated $134K in a single 3-hour show. - AI Studio: Turn a single product photo into studio-grade video assets without a shoot. Four generation modes: 180° product spin videos, lookbook videos, image-to-video, and product try-on images. - Clips: AI that understands video and audio context and automatically slices long content (live replays, demos, UGC, interviews) into categorized short clips that are ready to publish back to your site and social. - UGC &amp; Content Import: Upload your own footage or import from TikTok, Instagram (posts, reels, stories), and YouTube. UGC social listening surfaces every brand mention across platforms, with one-click rights requests. - Video Channels: Launch Netflix-style, SEO-indexed video hubs for tutorials, story-driven content, and on-demand live replays. - AI-Optimized Performance: Every video and image is compressed and delivered up to 5x faster with zero impact on Core Web Vitals or SEO. - Native Integrations: Shopify, Shop app, Tapcart, Klaviyo emails, headless setups, and every major ecommerce stack. - Analytics &amp; A/B Testing: Track video-driven revenue, RPS, AOV, completion rate, and engagement down to individual widget placements, with built-in split testing on every surface. - SEO-Optimized Metadata: Video and image assets are indexed with structured metadata to drive organic traffic from Google video results. Why Choose Videowise? Videowise is what brands switch to after Tolstoy, Firework, Vimeo, and LyveCom stop keeping up. One platform covers content generation, shoppable on-site experiences, live shopping, and AI-powered video repurposing, so your team stops stitching tools together. Every feature ships with A/B testing and real performance data, backed by a support team that helps you ship. Turn your product catalog into video at scale, and your storefront into the highest-converting channel you own.


**Average Rating:** 4.8/5.0
**Total Reviews:** 66
**How Do G2 Users Rate Videowise?**

- **Retail:** 9.4/10 (Category avg: 8.4/10)
- **E-commerce:** 9.4/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 2.1/10 (Category avg: 10/10)

**Who Is the Company Behind Videowise?**

- **Seller:** [Videowise](https://www.g2.com/sellers/videowise)
- **Company Website:** https://videowise.com/
- **Year Founded:** 2021
- **HQ Location:** Dover, DE
- **Twitter:** @VideoWiseHQ (921 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/videowisehq/ (40 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Consumer Goods, Retail
- **Company Size:** 79% Small-Business, 17% Mid-Market


#### What Are Videowise's Pros and Cons?

**Pros:**

- Customer Support (26 reviews)
- Team Helpfulness (24 reviews)
- Ease of Use (20 reviews)
- Response Time (14 reviews)
- Integrations (11 reviews)

**Cons:**

- Complexity (2 reviews)
- Expensive (1 reviews)
- Limited Customization (1 reviews)
- Limited Features (1 reviews)
- Not User-Friendly (1 reviews)


### What Do G2 Reviewers Say About Videowise?
*AI-generated summary from verified user reviews*

**Pros:**

- Users praise the **outstanding customer support** of Videowise, noting quick responses and effective implementation strategies.
- Users highly value the **team&#39;s helpfulness** at Videowise, noting their responsiveness and collaboration throughout the process.
- Users commend Videowise for its **ease of use** , highlighting seamless integration and excellent customer support throughout their experience.
- Users commend Videowise for its **exceptional response time** and effective communication, enhancing their overall experience.
- Users love the **seamless integration** of Videowise with Shopify, enhancing their customer experience and support responsiveness.

**Cons:**

- Users find the **complexity overwhelming** , especially the learning curve and disorganized library with extensive content.
- Users find the **pricing prohibitive** , which may limit access for some potential clients of Videowise.
- Users desire more **advanced customization options** in Videowise to better match their branding needs.
- Users find the **limited features** of Videowise not fully meeting their needs and impacting usability.
- Users find Videowise **not user-friendly** , often struggling with clunky navigation and poor preview capabilities before going live.

#### What Are Recent G2 Reviews of Videowise?

**"[Videowise: Stellar onboarding and easy imports turn existing videos into value](https://www.g2.com/survey_responses/videowise-review-13047688)"**

**Rating:** 5.0/5.0 stars
*— Katie C.*

[Read full review](https://www.g2.com/survey_responses/videowise-review-13047688)

---

**"[Exceptional Video Hosting with Outstanding Support](https://www.g2.com/survey_responses/videowise-review-12806417)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Cosmetics*

[Read full review](https://www.g2.com/survey_responses/videowise-review-12806417)

---



### 9. [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews)
Sprinklr Social’s industry-leading platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with in-depth capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. - Plan and schedule content using an editorial calendar, store all media assets in a digital asset manager and simultaneously publish across channels at AI-recommended times with an omni- channel publisher - Generate engaging, platform-specific content instantly with Sprinklr AI+ - Engage with your audience across 35+ social and messaging channels using a unified inbox - Leverage AI-powered classification to efficiently analyze sentiment and intent of the inbound messages and engage better and faster with AI Smart Response, Smart Compose, and auto- responses - Analyze performance across owned, earned and paid media, and integrate data from multiple sources into a unified report and get on-demand or routine access - Get 5 times more granular business insights with custom metrics and out-of-the-box dashboards - Uncover AI-powered, critical insights across brand health, campaign performance, competitor benchmarking and more - Empower your sales teams to grow leads by reaching more prospects and delivering personalized content faster - Amplify reach by empower your employees to share your branded content easily, leveraging user-generated content and engaging influencers - Leverage truly enterprise-grade with 10x more granular &amp; customizable compliance and approval workflows for unique business needs


**Average Rating:** 4.1/5.0
**Total Reviews:** 1,140
**How Do G2 Users Rate Sprinklr Social?**

- **Retail:** 7.6/10 (Category avg: 8.4/10)
- **E-commerce:** 7.5/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Sprinklr Social?**

- **Seller:** [Sprinklr](https://www.g2.com/sellers/sprinklr)
- **Company Website:** https://www.sprinklr.com
- **Year Founded:** 2009
- **HQ Location:** New York
- **Twitter:** @Sprinklr (38,047 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/399351/ (4,380 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Social Media Specialist, Social Media Manager
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 49% Enterprise, 29% Mid-Market


#### What Are Sprinklr Social's Pros and Cons?

**Pros:**

- Ease of Use (79 reviews)
- Centralized Management (70 reviews)
- Features (57 reviews)
- Analytics (43 reviews)
- Social Media Integration (37 reviews)

**Cons:**

- Complex Usage (51 reviews)
- Learning Curve (45 reviews)
- Complexity (31 reviews)
- Improvement Needed (30 reviews)
- Learning Complexity (29 reviews)


### What Do G2 Reviewers Say About Sprinklr Social?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of Sprinklr Social, complemented by strong support from the dedicated team.
- Users value the **centralized management** of Sprinklr Social, enhancing efficiency across multiple social media platforms.
- Users appreciate the **customizable features** of Sprinklr Social, enhancing team collaboration and simplifying multi-channel management.
- Users value the **robust reporting and analytics** of Sprinklr Social, enhancing their tracking of KPIs effectively.
- Users value the **seamless management of multiple social media channels** in one place, enhancing engagement and monitoring.

**Cons:**

- Users often find the **complex usage** of Sprinklr Social overwhelming, especially when navigating features and generating reports.
- Users find the **learning curve steep** , making Sprinklr Social challenging to master and requiring extensive training and support.
- Users find Sprinklr Social to have a **steep learning curve** and complexity that can hinder effective usage.
- Users find that **improvement is needed** due to the complexity and steep learning curve of Sprinklr Social.
- Users find the **learning complexity** of Sprinklr Social challenging, often requiring additional training to navigate effectively.

#### What Are Recent G2 Reviews of Sprinklr Social?

**"[Boosts Social Media Efficiency, User-Friendly Setup](https://www.g2.com/survey_responses/sprinklr-social-review-13060012)"**

**Rating:** 4.5/5.0 stars
*— Ahmed E.*

[Read full review](https://www.g2.com/survey_responses/sprinklr-social-review-13060012)

---

**"[Feature Rich Social Platform That Keeps Getting Smarter](https://www.g2.com/survey_responses/sprinklr-social-review-11426970)"**

**Rating:** 5.0/5.0 stars
*— Shruti D.*

[Read full review](https://www.g2.com/survey_responses/sprinklr-social-review-11426970)

---



### 10. [Shopper Approved](https://www.g2.com/products/shopper-approved/reviews)
Since 2010, Shopper Approved has helped over 25,000 online businesses collect up to 10x more ratings and reviews than any other review platform online. Not only is Shopper Approved one of the leading online review platforms in the world, but we&#39;re also the #1 Rated Review Platform - with a 4.8-star rating on G2, a 4.8-star rating on Capterra, and a 4.7-star rating on Trustpilot (our direct competitor). We&#39;re also a two-time award-winning Inc. 500 company, an official Google Review Partner, and we have an A+ BBB rating. The thing that really sets Shopper Approved apart is our unique ability to help our clients to collect up to 10x more reviews than their competitors, and then display those reviews in as many strategic locations as possible, which drives more visibility, credibility, traffic, and conversions. Unlike other review platforms, we take a holistic, highly strategic approach to reviews and other forms of User-Generated Content (like Q&amp;A), which, when search-optimized, gives our clients to ability to drive up to 4x more traffic to their website, and up to 9x higher conversion rates on individual product pages. We also offer a Double Your Reviews Guarantee - the first of its kind in the industry. Bottom line, if you just want reviews in order to check a box, then it doesn&#39;t really matter which review platform you use. But if you want to get more traffic and conversions, and become a leader in your industry, you want Shopper Approved. We have the reputation and the results that you need to take your company to the next level. If you want to see if we&#39;re a good fit, sign up for a free demo. There&#39;s no pressure and no obligation.


**Average Rating:** 4.7/5.0
**Total Reviews:** 230
**How Do G2 Users Rate Shopper Approved?**

- **Retail:** 8.6/10 (Category avg: 8.4/10)
- **E-commerce:** 9.0/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Shopper Approved?**

- **Seller:** [Shopper Approved](https://www.g2.com/sellers/shopper-approved)
- **Company Website:** https://shopperapproved.com
- **Year Founded:** 2010
- **HQ Location:** Ogden, UT
- **Twitter:** @ShopperApproved (311 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/4802495/ (66 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner, President
- **Top Industries:** Retail, Consumer Goods
- **Company Size:** 89% Small-Business, 15% Mid-Market


#### What Are Shopper Approved's Pros and Cons?

**Pros:**

- Ease of Use (9 reviews)
- Customer Support (5 reviews)
- Reputation Management (5 reviews)
- Setup Ease (5 reviews)
- Visibility Growth (5 reviews)

**Cons:**

- Outdated Interface (4 reviews)
- Poor Interface Design (4 reviews)
- Expensive (3 reviews)
- Difficult Navigation (2 reviews)
- Layout Issues (2 reviews)


### What Do G2 Reviewers Say About Shopper Approved?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Shopper Approved to be **incredibly easy to use** , seamlessly integrating for efficient review collection.
- Users appreciate the **responsive customer support** of Shopper Approved, enhancing setup and overall user experience.
- Users commend the **efficient reputation management** by Shopper Approved, enhancing their review collection and boosting conversion rates.
- Users find the **setup ease** of Shopper Approved beneficial, appreciating its automated review collection and intuitive management.
- Users value the **visibility growth** from Shopper Approved&#39;s automated review features and seamless eCommerce integrations.

**Cons:**

- Users find the **admin interface outdated** and in need of modernization for better usability and aesthetics.
- Users find the **poor interface design** of Shopper Approved outdated, limiting usability and requiring significant modernization.
- Users find Shopper Approved&#39;s pricing to be **expensive and inconsistent** , leading to frustration and budgetary issues.
- Users find the **difficult navigation** of Shopper Approved&#39;s dashboard and admin panel quite cumbersome, especially with multiple sites.
- Users find **layout issues** in Shopper Approved, noting the admin interface needs modernization and better organization.

#### What Are Recent G2 Reviews of Shopper Approved?

**"[Excellent for review collection, just wish analytics went deeper](https://www.g2.com/survey_responses/shopper-approved-review-11465308)"**

**Rating:** 5.0/5.0 stars
*— Jojo p.*

[Read full review](https://www.g2.com/survey_responses/shopper-approved-review-11465308)

---

**"[Smooth Integration and Outstanding Support](https://www.g2.com/survey_responses/shopper-approved-review-12980254)"**

**Rating:** 5.0/5.0 stars
*— Manjot K.*

[Read full review](https://www.g2.com/survey_responses/shopper-approved-review-12980254)

---


#### What Are G2 Users Discussing About Shopper Approved?

- [What is Shopper Approved used for?](https://www.g2.com/discussions/what-is-shopper-approved-used-for)
- [What does Shopper Approved do?](https://www.g2.com/discussions/what-does-shopper-approved-do) - 1 comment
- [How do you review a business on Google?](https://www.g2.com/discussions/how-do-you-review-a-business-on-google)
- [Is Shopper Approved legitimate?](https://www.g2.com/discussions/is-shopper-approved-legitimate) - 2 comments
- [What does Shopper Approved mean?](https://www.g2.com/discussions/what-does-shopper-approved-mean) - 1 comment

### 11. [ReputationStacker](https://www.g2.com/products/reputationstacker/reviews)
ReputationStacker&#39;s review management software helps businesses get more reviews, rank higher in local search, and win more customers... automatically. It’s a completely hands-off reputation management system, so you can focus on running your business while the system does the work for you. RS’s reporting suite turns qualitative feedback from reviews and NPS surveys into quantified, actionable data you can use to immediately improve your business and create better customer experiences... which of course drives more positive reviews. ReputationStacker is built to scale, making it especially powerful for multi-location businesses looking to boost reviews, improve customer experience, and dominate local search.


**Average Rating:** 4.9/5.0
**Total Reviews:** 64
**How Do G2 Users Rate ReputationStacker?**

- **Retail:** 10.0/10 (Category avg: 8.4/10)
- **E-commerce:** 10.0/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 3.3/10 (Category avg: 10/10)

**Who Is the Company Behind ReputationStacker?**

- **Seller:** [ReputationStacker](https://www.g2.com/sellers/reputationstacker)
- **Year Founded:** 2016
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/reputationstacker/ (2 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Marketing Director
- **Top Industries:** Consumer Services, Hospital &amp; Health Care
- **Company Size:** 56% Small-Business, 36% Mid-Market


#### What Are ReputationStacker's Pros and Cons?

**Pros:**

- Ease of Use (12 reviews)
- Review Increase (11 reviews)
- Reputation Management (8 reviews)
- Automation (7 reviews)
- Easy Setup (6 reviews)

**Cons:**

- Connection Issues (1 reviews)
- Difficult Learning (1 reviews)
- Expensive (1 reviews)
- Filtering Issues (1 reviews)
- Filtering Limitations (1 reviews)


### What Do G2 Reviewers Say About ReputationStacker?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of ReputationStacker, finding setup simple and automation effective for collecting reviews.
- Users praise the **ease of use and automation** of ReputationStacker, significantly boosting their review counts effortlessly.
- Users value the **effortless online reputation management** with ReputationStacker, simplifying review generation and monitoring across locations.
- Users love the **automation** of ReputationStacker, efficiently boosting their reviews without the hassle of manual requests.
- Users appreciate the **easy setup** of ReputationStacker, enabling effortless automation for collecting more customer reviews.

**Cons:**

- Users face **connection issues** with other systems during setup, but onboarding support alleviates some difficulties.
- Users find the **difficult learning curve** due to complex filtering options and lack of adequate documentation for guidance.
- Users find the service **expensive** when exceeding their text message plan, leading to unexpected costs.
- Users find the **filtering functionality complex** , requesting better documentation to navigate multiple filtering conditions easily.
- Users find the **filtering limitations** confusing when combining multiple options, lacking sufficient documentation to assist them.

#### What Are Recent G2 Reviews of ReputationStacker?

**"[Fast Setup, Automated Review Requests, and a Clean All-in-One Dashboard](https://www.g2.com/survey_responses/reputationstacker-review-13086958)"**

**Rating:** 5.0/5.0 stars
*— Daniel N.*

[Read full review](https://www.g2.com/survey_responses/reputationstacker-review-13086958)

---

**"[Powerful, Intuitive Admin Controls for Managing Permissions at Scale](https://www.g2.com/survey_responses/reputationstacker-review-13074545)"**

**Rating:** 5.0/5.0 stars
*— Morgan F.*

[Read full review](https://www.g2.com/survey_responses/reputationstacker-review-13074545)

---


#### What Are G2 Users Discussing About ReputationStacker?

- [What is ReputationStacker used for?](https://www.g2.com/discussions/what-is-reputationstacker-used-for) - 1 comment

### 12. [EmbedReviews](https://www.g2.com/products/embedreviews/reviews)
EmbedReviews is a complete online review management software that can automatically generate all your customer reviews and display them in the form of a review widget on your website. It is an advanced online reputation management software that allows businesses to manage all their online reviews on one dashboard. You can automate the reviews process, manage it, do review monitoring, respond to your customer feedback from one spot, and receive real-time alerts every time there is a new review. No more manual copy-pasting of reviews. Just provide simple permissions to your social media platforms and review site accounts and let the system fetch all your reviews. The software will connect to your Google and Facebook accounts, generate the reviews, you can monitor reviews, and pick which one you want to be displayed. Users can collect reviews on any website in a web-collect form and send email or SMS requests for more. Ask for customer satisfaction via messaging by sending review requests via email and SMS to get feedback and earn your customer&#39;s trust with customer interactions. Thanks to this reputation management tool, you can display star ratings in Google search results, boost the SEO and rank higher in the search results. It will bring more traffic, increase sales, and improve customer satisfaction. Trusted by over 50.000 businesses of all sizes, it&#39;s a simple and affordable reputation management platform for every kind of business size, no matter if it is an international or local business. Main benefits: Boost your business&#39; credibility with reviews that your customers want to share Streamline your online presence and let new customers find you faster Put the review collection process on auto-pilot and save tons of time Complete management of your reviews from one dashboard Ensures control over your reputation by filtering the negative feedback you don&#39;t want to show Changes customer perception and improves customer experience Gives trustworthiness and authority to the brand Drives traffic and conversions Helps you get found in Google Improves the rankings with reviews Lets happy customers speak for the brand Encourages new reviews Collect real feedback from any website in seconds Easy to use for non-tech people Starts working immediately, no coding skills needed Works with any website Saves tons of time Here is what you get when using EmbedReviews: 10+ templates to create a customizable widget that will best fit your brand Aggregated star rating snippets for your web pages to improve local SEO and dominate search engine results. Review badges to show your average rating from multiple sources in a single badge. Option to handpick your reviews. Show the positive reviews and leave the negative reviews aside. Fetch the reviews you want to appear on your website while eliminating the bad reviews. Create unlimited review forms for your website and start getting more reviews from your website. Amplify and re-use your customer testimonials for ad campaigns and let them convert users to customers. Facebook auto-responder to automate the responding process. Advanced analytics to track your progress. Custom CSS to create your desired on-site widgets with the next level customization that matches your brand entirely. WordPress plugin that works smoothly with WordPress websites. The official plugin is easy to install and implement. Make your best review mix from multiple review platforms: Facebook pages, Google location, Yelp, or reviews that you&#39;ve submitted manually. Get dedicated real-time customer support and overcome any obstacle you may face in the process of your CRM.


**Average Rating:** 4.9/5.0
**Total Reviews:** 97
**How Do G2 Users Rate EmbedReviews?**

- **Retail:** 8.7/10 (Category avg: 8.4/10)
- **E-commerce:** 8.7/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 5.4/10 (Category avg: 10/10)

**Who Is the Company Behind EmbedReviews?**

- **Seller:** [EmbedSocial](https://www.g2.com/sellers/embedsocial)
- **HQ Location:** Skopje, MK
- **Twitter:** @EmbedSocial (420 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/9492319 (32 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner
- **Top Industries:** Retail, Real Estate
- **Company Size:** 86% Small-Business, 9% Mid-Market


#### What Are EmbedReviews's Pros and Cons?

**Pros:**

- Customer Support (17 reviews)
- Ease of Use (15 reviews)
- Helpful (11 reviews)
- Team Helpfulness (7 reviews)
- Customization (6 reviews)

**Cons:**

- Expensive (5 reviews)
- Limited Customization (3 reviews)
- Complexity (1 reviews)
- Content Repetition (1 reviews)
- Difficult Navigation (1 reviews)


### What Do G2 Reviewers Say About EmbedReviews?
*AI-generated summary from verified user reviews*

**Pros:**

- Users commend the **exceptional customer support** of EmbedReviews, highlighting their helpfulness and responsiveness throughout the process.
- Users appreciate the **ease of use** of EmbedReviews, allowing for seamless integration and management of reviews on websites.
- Users find EmbedReviews **extremely helpful** with its seamless integration, customization, and excellent support for business needs.
- Users praise the **exceptional support team** of EmbedReviews for their responsiveness and effective customization assistance.
- Users love the **customization features** of EmbedReviews, allowing seamless integration and a cohesive visual experience on their websites.

**Cons:**

- Users feel that EmbedReviews is **too expensive** for the features offered, especially for automating review integrations.
- Users are frustrated by the **limited customization** options in EmbedReviews, impacting the uniqueness of their review displays.
- Users find the **complexity** of multiple separate software packages confusing during signup and trial periods.
- Users find the **limited templates and customization options** in EmbedReviews lead to content repetition across reviews.
- Users find the **difficult navigation** challenging at times, though they appreciate the helpfulness of the staff.

#### What Are Recent G2 Reviews of EmbedReviews?

**"[Amazing customer service!](https://www.g2.com/survey_responses/embedreviews-review-10943409)"**

**Rating:** 5.0/5.0 stars
*— Mitchell B.*

[Read full review](https://www.g2.com/survey_responses/embedreviews-review-10943409)

---

**"[Effortless Review Management and Outstanding Support—Didi Is a Star!](https://www.g2.com/survey_responses/embedreviews-review-11845373)"**

**Rating:** 5.0/5.0 stars
*— Jason M.*

[Read full review](https://www.g2.com/survey_responses/embedreviews-review-11845373)

---


#### What Are G2 Users Discussing About EmbedReviews?

- [What is EmbedReviews used for?](https://www.g2.com/discussions/what-is-embedreviews-used-for)

### 13. [Trustpilot](https://www.g2.com/products/trustpilot/reviews)
Trustpilot is a customer review management tool that helps businesses engage and build trust with their customers. Founded in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews. Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve. Today, we have more than 300 million reviews and 67 million monthly active users across the globe, with 127 billion annual Trustpilot brand impressions, and the numbers keep growing. We have more than 900 employees and we’re headquartered in Copenhagen, with operations in Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York. Trustpilot provides businesses with the necessary tools to assist with review invitations, onsite widgets, Google Seller Ratings, rich snippet stars, and more, to help stand out where it matters most - in search. Our powerful reporting and analytics also allows brands to boost LTV, conversion rates, and ROI. Sign up for a free account today to experience the power of reviews!


**Average Rating:** 3.4/5.0
**Total Reviews:** 252
**How Do G2 Users Rate Trustpilot?**

- **Retail:** 6.3/10 (Category avg: 8.4/10)
- **E-commerce:** 6.6/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 6.8/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Trustpilot?**

- **Seller:** [Trustpilot](https://www.g2.com/sellers/trustpilot)
- **Year Founded:** 2007
- **HQ Location:** Copenhagen, Denmark
- **Twitter:** @Trustpilot (30,190 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/862573/ (1,367 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Founder
- **Top Industries:** Financial Services, Retail
- **Company Size:** 60% Small-Business, 32% Mid-Market


#### What Are Trustpilot's Pros and Cons?

**Pros:**

- Ease of Use (10 reviews)
- Reputation Management (5 reviews)
- Easy Setup (3 reviews)
- Helpful (3 reviews)
- Review Increase (3 reviews)

**Cons:**

- Review Issues (11 reviews)
- Poor Customer Support (10 reviews)
- Review Manipulation (6 reviews)
- Expensive (5 reviews)
- Usage Difficulty (3 reviews)


### What Do G2 Reviewers Say About Trustpilot?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **user-friendly interface** of Trustpilot, which simplifies the process of making informed decisions.
- Users value Trustpilot for its **efficient reputation management tools** , enhancing workflow and simplifying feedback integration.
- Users find the **easy setup** of Trustpilot efficient, allowing quick integration of feedback and streamlined processes.
- Users value Trustpilot for its **ease of use** , making it a go-to platform for reading reviews.
- Users value the **review increase** feature of Trustpilot, enhancing credibility and showcasing genuine customer feedback.

**Cons:**

- Users often face **review issues** with Trustpilot, citing fake reviews and inconsistent moderation that undermine trust.
- Users experience **poor customer support** with slow responses and inconsistent information, complicating issue resolution.
- Users warn about **review manipulation** on Trustpilot, compromising accuracy and harming small businesses&#39; reputations.
- Users find Trustpilot&#39;s pricing to be **expensive** , causing frustration with unexpected fee increases and limited service usage.
- Users find **usage difficult** , citing steep learning curves and non-intuitive moderation rules impacting their experience with Trustpilot.

#### What Are Recent G2 Reviews of Trustpilot?

**"[Genuine Verified Reviews That Boost SEO Visibility](https://www.g2.com/survey_responses/trustpilot-review-12678034)"**

**Rating:** 5.0/5.0 stars
*— Visal K.*

[Read full review](https://www.g2.com/survey_responses/trustpilot-review-12678034)

---

**"[Trustpilot Makes Confident Buying Decisions Easy](https://www.g2.com/survey_responses/trustpilot-review-13040258)"**

**Rating:** 4.5/5.0 stars
*— Muzammil M.*

[Read full review](https://www.g2.com/survey_responses/trustpilot-review-13040258)

---


#### What Are G2 Users Discussing About Trustpilot?

- [What is Trustpilot used for?](https://www.g2.com/discussions/what-is-trustpilot-used-for) - 1 upvote

### 14. [SmartCustomer](https://www.g2.com/products/smartcustomer/reviews)
SmartCustomer is a comprehensive review management platform that helps brands to elevate their online presence by collecting, monitoring, and sharing brand and product reviews. Businesses use SmartCustomer to easily gather authentic feedback and surface them across the channels that matter most, resulting in expanded visibility and the development of vital trust signals for buyers and AI commerce. Beyond review management, SmartCustomer provides deep customer feedback insights and NPS metrics to help brands make data-driven decisions and improve customer satisfaction. As an official Google Review partner, the platform enables businesses to leverage ratings to boost ad conversions, helping them stand out in search and shopping results, and optimize total ad performance. SmartCustomer currently supports over 60K brands in building connections based on trust and transparency.


**Average Rating:** 4.4/5.0
**Total Reviews:** 77
**How Do G2 Users Rate SmartCustomer?**

- **Retail:** 6.2/10 (Category avg: 8.4/10)
- **E-commerce:** 6.1/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind SmartCustomer?**

- **Seller:** [SmartCustomer](https://www.g2.com/sellers/smartcustomer)
- **Year Founded:** 2006
- **HQ Location:** Menlo Park, CA
- **Twitter:** @_smartcustomer (2,786 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/smartcustomer/ (29 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner
- **Top Industries:** Retail, Consumer Goods
- **Company Size:** 78% Small-Business, 19% Mid-Market


#### What Are SmartCustomer's Pros and Cons?

**Pros:**

- Automation (1 reviews)
- Centralized Management (1 reviews)
- Content Creation (1 reviews)
- Customer Support (1 reviews)
- Ease of Use (1 reviews)

**Cons:**

- Limited Features (1 reviews)
- Poor Customer Support (1 reviews)
- Small Business Limitations (1 reviews)


### What Do G2 Reviewers Say About SmartCustomer?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **automation** of SmartCustomer, enhancing efficiency and ensuring a steady flow of reviews effortlessly.
- Users value the **centralized management** of SmartCustomer, which simplifies review collection and boosts overall business ratings.
- Users value the **intuitive content creation** features of SmartCustomer, enhancing their ability to manage customer feedback effectively.
- Users appreciate the **excellent customer support** from SmartCustomer, leading to improved review flow and ratings.
- Users praise the **ease of use** of SmartCustomer, benefiting from its intuitive and readily available features.

**Cons:**

- Users find the **limited features** of SmartCustomer hinder the collection of unsolicited reviews, impacting their business benefits.
- Users report experiencing **poor customer support** , leading to frustration and unresolved issues with SmartCustomer.
- Users feel that **limited review solicitation** hinders authentic feedback, affecting the visibility of small businesses like theirs.

#### What Are Recent G2 Reviews of SmartCustomer?

**"[The Only Review-Capture Tool That Works with Our Rewards System](https://www.g2.com/survey_responses/smartcustomer-review-12908150)"**

**Rating:** 4.5/5.0 stars
*— ronald w.*

[Read full review](https://www.g2.com/survey_responses/smartcustomer-review-12908150)

---

**"[Fair Review Management with Great Customer Service](https://www.g2.com/survey_responses/smartcustomer-review-12908835)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Retail*

[Read full review](https://www.g2.com/survey_responses/smartcustomer-review-12908835)

---


#### What Are G2 Users Discussing About SmartCustomer?

- [What is the best review site?](https://www.g2.com/discussions/what-is-the-best-review-site)
- [Is Sitejabber free?](https://www.g2.com/discussions/is-sitejabber-free) - 1 comment
- [Is Sitejabber a legitimate site?](https://www.g2.com/discussions/is-sitejabber-a-legitimate-site) - 1 comment
- [What is Sitejabber?](https://www.g2.com/discussions/what-is-sitejabber)

### 15. [Reputation](https://www.g2.com/products/reputation/reviews)
Reputation is the #1 AI-native reputation management platform, built to help multi-location businesses be found, trusted, and chosen in search, AI answers, and everywhere customers make decisions. By operating as a unified data system, the platform turns fragmented reviews, listings, and surveys into actionable intelligence—ensuring every local storefront, franchise, or dealer group receives clear, prioritized actions. This consolidation empowers marketing and operations teams with complete visibility into local search performance and customer interactions across the entire enterprise network. Rather than functioning as a standard aggregation tool, the platform&#39;s core architecture facilitates advanced operational analytics and Generative Engine Optimization (GEO). The system processes siloed feedback channels into operational intelligence, allowing teams to uncover critical performance metrics without manually scouring through raw data. This capability is powered by a native AI assistant (Reputation IQ) that analyzes all feedback data to find trends and opportunities for improvement. Because this intelligence operates natively within the platform, organizations can extract deep conversational insights and track location-specific performance while keeping their proprietary data completely secure from third-party exposure. Core Capabilities Unified Feedback Hub: Consolidates reviews, surveys, and social media commentary from over 200 external directories into a centralized dashboard for standardized monitoring. Conversational Intelligence: Leverages secure, internal AI to instantly identify sentiment trends and customer friction points at scale. Global Listings Management: Audits and publishes accurate location data across the digital ecosystem to ensure strict consistency. AI Engine Optimization (AEO): Analyzes how large language models perceive the brand, equipping teams to optimize structured data for algorithmic discovery. Core Benchmarking: Calculates an objective Reputation Score to index review volume, sentiment analysis, and responsiveness against industry competitors. The primary value of Reputation lies in its capacity to transform legacy local SEO efforts into a modern AEO strategy. As search behavior continues to fragment, multi-location brands utilize the platform to solve the inherent blind spots created by AI aggregators. By actively managing their digital footprint and automating their engagement protocols, organizations establish the precise citation consistency and interaction signals required by large language models. Ultimately, the platform empowers businesses to systematically elevate their localized customer experience, secure massive operational time savings, and capture market share through improved algorithmic visibility.


**Average Rating:** 4.5/5.0
**Total Reviews:** 2,405
**How Do G2 Users Rate Reputation?**

- **Retail:** 7.3/10 (Category avg: 8.4/10)
- **E-commerce:** 7.0/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Reputation?**

- **Seller:** [Reputation](https://www.g2.com/sellers/reputation)
- **Company Website:** https://reputation.com/
- **Year Founded:** 2006
- **HQ Location:** San Ramon, CA
- **Twitter:** @Reputation_Com (10,930 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1579888/ (707 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Community Manager, Property Manager
- **Top Industries:** Automotive, Real Estate
- **Company Size:** 46% Mid-Market, 29% Small-Business


#### What Are Reputation's Pros and Cons?

**Pros:**

- Ease of Use (103 reviews)
- Review Management (90 reviews)
- Helpful (79 reviews)
- Centralized Reviews (69 reviews)
- Reputation Management (62 reviews)

**Cons:**

- Improvement Needed (25 reviews)
- Reporting Issues (21 reviews)
- Review Management (21 reviews)
- Missing Features (18 reviews)
- Scoring Issues (17 reviews)


### What Do G2 Reviewers Say About Reputation?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Reputation **easy to use** , enjoying its straightforward interface that simplifies managing customer feedback and metrics.
- Users appreciate the **easy SMS review requests** of Reputation, enhancing engagement and feedback collection effectively.
- Users value the **user-friendly interface** of Reputation.com, benefiting from clear data and helpful insights for improvement.
- Users value the **centralized review management** of Reputation, simplifying responses and improving dealership oversight across platforms.
- Users appreciate the **centralized management** of reviews and surveys, making response handling efficient and seamless.

**Cons:**

- Users note the need for **improvement in integration and implementation** for a smoother experience with Reputation.
- Users find the **survey email issues** frustrating, particularly when incorrect addresses prevent resending requests for feedback.
- Users find the **feedback capture process frustrating** due to issues with bouncing survey emails and resending limitations.
- Users are disappointed by the **missing features** in Reputation, wanting more tools for insights and social publishing.
- Users find **scoring issues** frustrating, with unclear calculations and concerns over score drops affecting team engagement.

#### What Are Recent G2 Reviews of Reputation?

**"[Visually pleasing &amp; streamlined process. No complaints](https://www.g2.com/survey_responses/reputation-review-9899978)"**

**Rating:** 4.0/5.0 stars
*— Danny M.*

[Read full review](https://www.g2.com/survey_responses/reputation-review-9899978)

---

**"[Centralized Hub for Reputation with Room for Social Media Improvement](https://www.g2.com/survey_responses/reputation-review-7128655)"**

**Rating:** 4.0/5.0 stars
*— Giovanni A.*

[Read full review](https://www.g2.com/survey_responses/reputation-review-7128655)

---


#### What Are G2 Users Discussing About Reputation?

- [Is BlackLine an ERP?](https://www.g2.com/discussions/is-blackline-an-erp)
- [How much does reputation com cost?](https://www.g2.com/discussions/how-much-does-reputation-com-cost) - 1 comment
- [What is Reputation Management Software?](https://www.g2.com/discussions/what-is-reputation-management-software) - 1 comment
- [How does reputation com work?](https://www.g2.com/discussions/how-does-reputation-com-work) - 1 comment

### 16. [Lipscore](https://www.g2.com/products/lipscore/reviews)
Lipscore is a customer feedback and review management platform specifically designed for retail and e-commerce businesses to efficiently collect and display verified product and service reviews. This solution focuses on enhancing trust, boosting conversion rates, and improving search engine visibility through high-volume customer feedback. By ensuring that only verified customers can submit reviews, Lipscore effectively combats fake feedback, aligning with compliance standards such as those set by EU regulations. Targeted primarily at retailers and brands, Lipscore addresses a critical need in the online retail space: the necessity for authentic customer feedback. With the platform&#39;s rapid growth, expanding from 25 clients in 2020 to over 1,000 by 2024, it has established itself as a trusted partner for numerous well-known brands, including Kappahl, The Body Shop, and Peak Performance. The platform&#39;s reach extends beyond Norway, making significant inroads into markets in Sweden, the UK, Denmark, Finland, the Netherlands, and the US, with an impressive addition of 50+ new clients each month. Key features of Lipscore include its verified-only review system, which guarantees that only genuine customers can leave feedback, thereby fostering a trustworthy environment. This feature is complemented by the platform&#39;s ability to collect high volumes of ratings efficiently, providing businesses with a comprehensive overview of customer satisfaction. Notably, Lipscore boasts the highest response rates in the industry, yielding 2-4 times more feedback than competing platforms.The platform integrates seamlessly with most e-commerce solutions, ensuring easy adoption and smooth operation. The advantages of using Lipscore extend beyond just collecting ratings and reviews. By integrating with Google, verified ratings and reviews can be displayed in Google Search and Google Shopping Ads, significantly enhancing SEO and visibility. Additionally, the platform supports multiple languages, automatically translating reviews to help global retailers establish trust in new markets. Businesses benefit from transparent pricing with no hidden costs, ensuring a cost-effective solution that provides high value regardless of size. Importantly, Lipscore allows businesses to retain full ownership of their data, giving them complete control over their reviews and insights. Overall, Lipscore stands out as a robust solution for retail and e-commerce businesses seeking to harness the power of customer feedback. By prioritizing verified reviews and high engagement rates, it empowers brands to build credibility, enhance conversion rates, and make informed business decisions, ultimately driving long-term growth in a competitive online marketplace.


**Average Rating:** 4.6/5.0
**Total Reviews:** 85
**How Do G2 Users Rate Lipscore?**

- **Retail:** 8.0/10 (Category avg: 8.4/10)
- **E-commerce:** 9.1/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 6.0/10 (Category avg: 10/10)

**Who Is the Company Behind Lipscore?**

- **Seller:** [lipscore.com](https://www.g2.com/sellers/lipscore-com)
- **Company Website:** https://lipscore.com
- **Year Founded:** 2014
- **HQ Location:** Oslo, Norway
- **LinkedIn® Page:** https://www.linkedin.com/company/lipscore/ (42 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** CEO, Ecommerce Manager
- **Top Industries:** Retail, Apparel &amp; Fashion
- **Company Size:** 76% Small-Business, 17% Mid-Market


#### What Are Lipscore's Pros and Cons?

**Pros:**

- Customer Support (40 reviews)
- Ease of Use (33 reviews)
- Integrations (13 reviews)
- Setup Ease (13 reviews)
- Team Helpfulness (13 reviews)

**Cons:**

- Expensive (6 reviews)
- Limited Customization (5 reviews)
- Outdated Interface (5 reviews)
- Billing Issues (3 reviews)
- Difficult Navigation (3 reviews)


### What Do G2 Reviewers Say About Lipscore?
*AI-generated summary from verified user reviews*

**Pros:**

- Users praise the **quick and helpful customer support** of Lipscore, enhancing their overall experience effectively.
- Users find Lipscore to be **intuitive and easy to use** , with efficient review collection and excellent customer support.
- Users praise the **easy Shopify integration** of Lipscore, enhancing product-specific review collection and user engagement.
- Users find the **setup process effortless** with Lipscore, enabling quick integration and efficient review management.
- Users commend the **helpfulness of the tech team** and customer service, ensuring smooth implementation and support.

**Cons:**

- Users find Lipscore to be quite **expensive** , especially for small businesses with limited orders and unclear ROI.
- Users note the **limited customization** options in Lipscore, wishing for more flexibility to enhance their branding efforts.
- Users find the **interface outdated** and clunky, hindering brand alignment and overall user experience.
- Users report **billing issues** with Lipscore, including high costs and lack of timely communication from support.
- Users find the **difficult navigation** of Lipscore frustrating, particularly when sorting reviews and locating features.

#### What Are Recent G2 Reviews of Lipscore?

**"[Excellent Review Platfom With Great Results](https://www.g2.com/survey_responses/lipscore-review-10871179)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Consumer Goods*

[Read full review](https://www.g2.com/survey_responses/lipscore-review-10871179)

---

**"[Seamless Shopify Integration, Easy Real Reviews](https://www.g2.com/survey_responses/lipscore-review-12261660)"**

**Rating:** 4.0/5.0 stars
*— Steve B.*

[Read full review](https://www.g2.com/survey_responses/lipscore-review-12261660)

---


#### What Are G2 Users Discussing About Lipscore?

- [What is Lipscore used for?](https://www.g2.com/discussions/what-is-lipscore-used-for)

### 17. [Loox](https://www.g2.com/products/loox/reviews)
Loox is a fully-featured product review app that enables brands of all sizes to automatically collect customer reviews with photos &amp; videos and beautifully display happy customer content. 5 reasons merchants choose Loox Read why over 100,000 Shopify &amp; Shopify Plus merchants use Loox to boost trust, drive word of mouth and referrals, and increase customer retention and sales. 1. Collect more reviews, photos and videos - Loox gathers authentic product reviews by using smart and customizable review request emails. - Schedule by delivery time or order status - Offer a discount for photo / video reviews - Send review request reminders - Photo / Video reminders for text reviews - Send review requests up to 3 months back upon install - Review widget multi-lingual support 2. Beautiful displays that make YOUR brand shine - Loox’s Shopify reviews app provides merchants with eye-catching widgets for showcasing - - their happy customer content. - Galleries in list/grid layout, product review carousels, review popups, and a reviews sidebar - Customizable to match your brand - Looks great on any theme, mobile-friendly &amp; 100% responsive 3. High ROI: Loox is a revenue generator Encourage word of mouth and repeat purchases with photo and video review incentives, referral discounts, and post-purchase upsells. - Site-wide referral widgets - One/Two-sided incentives (Give 10%, Get $5) - Next-purchase discount codes for photo and video reviews - Combine photo reviews &amp; one-click post-purchase upsells - Drive brand discovery via social media &amp; Google Shopping 4. Easy setup and 24/7 support - A simple interface to configure and manage the app - No technical knowledge needed - World-class support available to answer you 24/7 5. Loox reviews do not slow down your website - A CDN (content delivery network) to serve all scripts and photos in milliseconds - Only starts loading after the page is fully loaded 6. (Bonus) Additional Features - Available in English, French (Avis) &amp; 17 other languages - Import reviews from any source. 1-Click AliExpress reviews importer. Built-in imports all other review apps. - Customization &amp; branding - Define email timing, review form questions, widget colors, looks, font, size &amp; position - Moderation - You decide which product reviews get published - Reply to reviews - Add a public response to published customer reviews - Inline SEO - Display product reviews &amp; ratings on search results with Rich Snippets - Google Shopping - Display ratings, reviews &amp; photos - Facebook pixel - Create look-alike campaigns based on your happiest customers - Grouping - Automatically share reviews between similar or identical products - Happy Customers page - Show off all your product reviews in one place - GDPR Compliant


**Average Rating:** 4.9/5.0
**Total Reviews:** 30
**How Do G2 Users Rate Loox?**

- **Retail:** 10.0/10 (Category avg: 8.4/10)
- **E-commerce:** 9.3/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Loox?**

- **Seller:** [Loox](https://www.g2.com/sellers/loox)
- **Year Founded:** 2016
- **HQ Location:** Ramat Gan, Israel
- **Twitter:** @looxio (1,001 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10227899/ (81 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Apparel &amp; Fashion, Retail
- **Company Size:** 87% Small-Business, 13% Mid-Market



#### What Are Recent G2 Reviews of Loox?

**"[Friendly, Easy to Use, and Seamless Shopify Integration](https://www.g2.com/survey_responses/loox-review-12704164)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Retail*

[Read full review](https://www.g2.com/survey_responses/loox-review-12704164)

---

**"[why to use Loox](https://www.g2.com/survey_responses/loox-review-10011597)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Consulting*

[Read full review](https://www.g2.com/survey_responses/loox-review-10011597)

---


#### What Are G2 Users Discussing About Loox?

- [What is Loox used for?](https://www.g2.com/discussions/what-is-loox-used-for)
- [Is loox review free?](https://www.g2.com/discussions/is-loox-review-free)
- [What is loox?](https://www.g2.com/discussions/what-is-loox) - 2 comments, 1 upvote
- [How much does loox cost?](https://www.g2.com/discussions/how-much-does-loox-cost)
- [How does loox work?](https://www.g2.com/discussions/how-does-loox-work)

### 18. [PowerReviews](https://www.g2.com/products/powerreviews/reviews)
A UGC partner passionate about growing your business. Solicit more user-generated content, expand its reach, and then analyze holistically to drive conversions, sales and grow. Ratings &amp; Reviews Collect more review content. Display for maximum impact. Inspire buyer confidence. Drive conversions and sales. Product Sampling Proven money-saving process to generate fresh ratings and reviews content fast. User-Generated Content Sharing Expand reach and acquire customers at scale with our extensive network. Analyze. Benchmark. Grow Optimize your UGC program. Understand, benchmark, and enhance product and CX. Grow your business. Store Experience Feedback Understand and optimize in-store experience, while simultaneously building loyalty and driving sales.


**Average Rating:** 4.4/5.0
**Total Reviews:** 196
**How Do G2 Users Rate PowerReviews?**

- **Retail:** 8.6/10 (Category avg: 8.4/10)
- **E-commerce:** 8.8/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind PowerReviews?**

- **Seller:** [Syndigo](https://www.g2.com/sellers/syndigo)
- **Company Website:** https://www.syndigo.com
- **Year Founded:** 2017
- **HQ Location:** Chicago, Illinois
- **Twitter:** @syndigoLLC (281 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/28625135/ (1,727 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail, Consumer Goods
- **Company Size:** 45% Mid-Market, 41% Enterprise


#### What Are PowerReviews's Pros and Cons?

**Pros:**

- Ease of Use (7 reviews)
- Reviews (5 reviews)
- Features (4 reviews)
- Reputation Management (4 reviews)
- Analytics (3 reviews)

**Cons:**

- Expensive (4 reviews)
- Missing Features (4 reviews)
- Poor Integration (2 reviews)
- Slow Performance (2 reviews)
- Access Issues (1 reviews)


### What Do G2 Reviewers Say About PowerReviews?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find PowerReviews&#39; **ease of use** remarkable, enabling smooth navigation and efficient management of product reviews.
- Users value the **flexibility and effectiveness** of PowerReviews in gathering and displaying authentic customer feedback.
- Users value PowerReviews for its **flexible and comprehensive review collection capabilities** , enhancing authenticity and boosting sales.
- Users value the **authenticity controls** in PowerReviews, enhancing reputation management through moderated customer engagement.
- Users appreciate the **intuitive dashboard and advanced analytics** of PowerReviews, enhancing product performance understanding.

**Cons:**

- Users find PowerReviews **expensive** , making it less accessible for smaller companies seeking affordable solutions.
- Users express concerns about **missing features** and lack of innovation in PowerReviews, affecting overall usability and trust.
- Users find that **poor integration** with other systems hampers PowerReviews&#39; usability and limits customization options.
- Users experience **slow performance** in PowerReviews, facing difficulties in accessing features and slow innovation updates.
- Users face significant **access issues** with PowerReviews, requiring additional resources and time for a smooth experience.

#### What Are Recent G2 Reviews of PowerReviews?

**"[Thoughtful Planning, Customer-Centered Execution](https://www.g2.com/survey_responses/powerreviews-review-11570069)"**

**Rating:** 5.0/5.0 stars
*— Evelyn V.*

[Read full review](https://www.g2.com/survey_responses/powerreviews-review-11570069)

---

**"[Vibrant UGC and Display, but Integration and Customization Need Improvement](https://www.g2.com/survey_responses/powerreviews-review-11846103)"**

**Rating:** 4.5/5.0 stars
*— Ifeoma E.*

[Read full review](https://www.g2.com/survey_responses/powerreviews-review-11846103)

---


#### What Are G2 Users Discussing About PowerReviews?

- [What is PowerReviews used for?](https://www.g2.com/discussions/what-is-powerreviews-used-for)

### 19. [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews)
Emplifi is the AI-powered autonomous CX platform that unifies social marketing, commerce, and customer care in a single command center. Powered by Emplifi Fuel, its intelligence engine, the platform connects every team and every customer interaction, from content creation to conversion to post-sale support. 20,000+ global brands, including Domino&#39;s, Puma, Canon, Delta, and UFC, rely on Emplifi to manage 4 billion CX interactions per month across social, messaging, reviews, and live chat. The platform includes AI-powered publishing, community management, social listening, unified analytics, influencer marketing, UGC and visual commerce, ratings and reviews, and omnichannel customer care.


**Average Rating:** 4.4/5.0
**Total Reviews:** 373
**How Do G2 Users Rate Emplifi?**

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Emplifi?**

- **Seller:** [Emplifi](https://www.g2.com/sellers/emplifi-7f303838-0fb9-47c0-bc12-d24f181fe4b2)
- **HQ Location:** Columbus , US
- **LinkedIn® Page:** https://www.linkedin.com/company/emplifi/ (547 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Community Manager
- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 44% Mid-Market, 31% Enterprise


#### What Are Emplifi's Pros and Cons?

**Pros:**

- Ease of Use (49 reviews)
- Social Media Management (48 reviews)
- Analytics (38 reviews)
- Analytics Focus (34 reviews)
- Features (23 reviews)

**Cons:**

- Missing Features (25 reviews)
- Technical Issues (18 reviews)
- Feature Limitations (15 reviews)
- Improvement Needed (12 reviews)
- Lack of Features (12 reviews)


### What Do G2 Reviewers Say About Emplifi?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Emplifi&#39;s interface **intuitive and user-friendly** , making social media management efficient and adaptable.
- Users find Emplifi to be a **user-friendly and intuitive social media management tool** that simplifies content scheduling and management.
- Users value the **robust analytics capabilities** of Emplifi, enabling effective data analysis and insights for better decision-making.
- Users value the **insightful analytics** from Emplifi, enabling effective data analysis and competitive benchmarking.
- Users value the **intuitive and regularly updated features** of Emplifi, enhancing their social media marketing efficiency.

**Cons:**

- Users find the **missing features** in Emplifi limiting, especially regarding data download and functionality in the Inspiration tab.
- Users report **technical issues** with Emplifi, particularly with analytics and filters on Instagram and TikTok.
- Users find **feature limitations** in Emplifi, struggling with API constraints and lack of custom metrics options.
- Users feel that **improvement is needed** in configurability and feature enhancements for a more efficient dashboard experience.
- Users note a **lack of features** in Emplifi, particularly regarding analytics and custom metrics limitations.

#### What Are Recent G2 Reviews of Emplifi?

**"[Emplifi’s Intuitive Platform Makes Publishing and Dashboards Effortless](https://www.g2.com/survey_responses/emplifi-review-12624587)"**

**Rating:** 4.5/5.0 stars
*— Mel H.*

[Read full review](https://www.g2.com/survey_responses/emplifi-review-12624587)

---

**"[Evolving, User-Friendly Suite with Responsive Implementation Support](https://www.g2.com/survey_responses/emplifi-review-12580996)"**

**Rating:** 4.5/5.0 stars
*— John M. C.*

[Read full review](https://www.g2.com/survey_responses/emplifi-review-12580996)

---


#### What Are G2 Users Discussing About Emplifi?

- [What is Emplifi Social Marketing Cloud used for?](https://www.g2.com/discussions/what-is-emplifi-social-marketing-cloud-used-for)
- [What is Emplifi Service Cloud used for?](https://www.g2.com/discussions/what-is-emplifi-service-cloud-used-for)
- [What is socialbakers?](https://www.g2.com/discussions/what-is-socialbakers) - 1 comment
- [Is social Baker free?](https://www.g2.com/discussions/is-social-baker-free)
- [What is scalability in Software?](https://www.g2.com/discussions/what-is-scalability-in-software)

### 20. [Bazaarvoice](https://www.g2.com/products/bazaarvoice/reviews)
Commerce is facing its biggest shift in a generation. The way shoppers discover products is being completely upended by AI, creating a new &#39;front door&#39; to every brand. At the same time, consumers are drowning in a sea of fake content and polished advertising that they inherently distrust. This has created a profound trust crisis. In this new world, visibility and growth are no longer guaranteed by the biggest ad budget. They are earned through authenticity. This is where Bazaarvoice comes in. We are the trusted network that turns authentic consumer voices into confident purchases. For over 20 years, we have been dedicated to a single mission: sourcing, verifying, and amplifying authentic consumer voices on a scale unmatched by anyone else. Think of the parent anxiously choosing a baby stroller, or the gamer deciding on a new headset. They aren&#39;t looking for an ad; they&#39;re looking for a real person who can answer their one simple question: &quot;Is this product right for me or my family?&quot; We provide that answer, confidently and authentically. And now, AI is asking the same question. As AI agents and summaries increasingly make purchasing decisions on behalf of shoppers, they are actively designed to seek out genuine human experience. We are the essential data that teaches AI what is true. We collect, verify, and distribute this truth worldwide, transforming trust into a tangible asset. We don’t just help brands get seen; we help brands get believed. And ultimately, we help them get chosen.


**Average Rating:** 4.2/5.0
**Total Reviews:** 793
**How Do G2 Users Rate Bazaarvoice?**

- **Retail:** 7.9/10 (Category avg: 8.4/10)
- **E-commerce:** 7.8/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Bazaarvoice?**

- **Seller:** [Bazaarvoice](https://www.g2.com/sellers/bazaarvoice)
- **Company Website:** https://www.bazaarvoice.com
- **Year Founded:** 2005
- **HQ Location:** Austin, Texas
- **Twitter:** @Bazaarvoice (19,148 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/21811/ (1,711 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Marketing Manager, Digital Marketing Manager
- **Top Industries:** Consumer Goods, Retail
- **Company Size:** 40% Mid-Market, 38% Small-Business


#### What Are Bazaarvoice's Pros and Cons?

**Pros:**

- Customer Support (6 reviews)
- Review Management (6 reviews)
- Ease of Use (5 reviews)
- Setup Ease (5 reviews)
- Visibility Growth (5 reviews)

**Cons:**

- Difficult Learning (6 reviews)
- Expensive (6 reviews)
- Insufficient Information (6 reviews)
- Review Management (6 reviews)
- Poor Customer Support (5 reviews)


### What Do G2 Reviewers Say About Bazaarvoice?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **responsive customer support** of Bazaarvoice, enhancing their campaign experiences and technical implementations.
- Users value the **extensive retail syndication network** of Bazaarvoice, enhancing product visibility and consumer confidence significantly.
- Users commend the **ease of use** of Bazaarvoice, finding implementation and navigation straightforward and efficient.
- Users find the **setup ease** of Bazaarvoice exceptional, appreciating quick implementation and user-friendly navigation.
- Users love the **flawless syndication of reviews** across various platforms, enhancing their product visibility significantly.

**Cons:**

- Users find the **difficult learning curve** with Bazaarvoice&#39;s navigation and filtering to be time-consuming and frustrating.
- Users find Bazaarvoice to be **expensive** , with inflexible contracts and hidden costs significantly affecting their business.
- Users express frustration over **insufficient information** leading to confusion and reliance on self-help tools rather than personal support.
- Users express frustration over Bazaarvoice&#39;s **rigid contracts and unresponsive customer service** , highlighting a negative vendor experience.
- Users report **poor customer support** from Bazaarvoice, citing unhelpfulness and inflexible contract practices that hinder collaboration.

#### What Are Recent G2 Reviews of Bazaarvoice?

**"[Game-Changer for Review Management with Stellar Support](https://www.g2.com/survey_responses/bazaarvoice-review-12626563)"**

**Rating:** 5.0/5.0 stars
*— Alice P.*

[Read full review](https://www.g2.com/survey_responses/bazaarvoice-review-12626563)

---

**"[Great Syndication Across Retail Partners Like Target, Babylist, and Walmart](https://www.g2.com/survey_responses/bazaarvoice-review-12749488)"**

**Rating:** 5.0/5.0 stars
*— Gary S.*

[Read full review](https://www.g2.com/survey_responses/bazaarvoice-review-12749488)

---


#### What Are G2 Users Discussing About Bazaarvoice?

- [What is Bazaarvoice used for?](https://www.g2.com/discussions/what-is-bazaarvoice-used-for) - 2 comments
- [What is Affable.ai used for?](https://www.g2.com/discussions/what-is-affable-ai-used-for)

### 21. [Stamped](https://www.g2.com/products/stamped/reviews)
Stamped is a multi-channel eCommerce marketing automation platform designed to optimize customer acquisition and retention for eCommerce merchants. Engineered for reliability and scale, Stamped empowers online retailers of all sizes with access to enterprise-level technology for accelerated business growth through reviews, ratings, and loyalty incentive programs. Think of Stamped as the ultimate team player, from the migration, integration, and improvement of marketing stack conversions through open API access; to unique bespoke program solutions and excellent customer service at any plan level. Stamped is an extension of any in-house team. As a product-focused company, Stamped was designed by entrepreneurs for entrepreneurs, providing data-driven, cost-effective solutions in a single-platform approach; so sellers can get back to uniquely contributing to today’s global eCommerce consumer market. Trusted by industry-leading brands such as Colgate, Purple.com, and Linjer, Stamped is headquartered in Victoria, B.C, and currently supports 45,000+ global eCommerce merchants contributing to a diversified eCommerce economy.


**Average Rating:** 4.6/5.0
**Total Reviews:** 27
**How Do G2 Users Rate Stamped?**

- **Retail:** 9.6/10 (Category avg: 8.4/10)
- **E-commerce:** 8.8/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Stamped?**

- **Seller:** [Stamped.io](https://www.g2.com/sellers/stamped-io)
- **Year Founded:** 2016
- **HQ Location:** Vancouver, BC
- **Twitter:** @StampedHQ (1,434 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/stamped-io (37 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail
- **Company Size:** 85% Small-Business, 11% Mid-Market


#### What Are Stamped's Pros and Cons?

**Pros:**

- Ease of Use (1 reviews)
- Easy Integrations (1 reviews)
- Integrations (1 reviews)
- Setup Ease (1 reviews)



### What Do G2 Reviewers Say About Stamped?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Stamped to be **easy to set up and use** , seamlessly integrating with Shopify without slowing down their website.
- Users appreciate the **easy integrations** with Shopify, enhancing their experience without slowing down their website.
- Users find the **easy setup and seamless Shopify integration** of Stamped enhances their website experience without slowing it down.
- Users praise the **easy setup** and integration with Shopify, enhancing their experience without slowing down their website.


#### What Are Recent G2 Reviews of Stamped?

**"[Ease of use for a loyalty program](https://www.g2.com/survey_responses/stamped-review-10968463)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Retail*

[Read full review](https://www.g2.com/survey_responses/stamped-review-10968463)

---

**"[A Heartfelt Thank You from GWBMA](https://www.g2.com/survey_responses/stamped-review-9811947)"**

**Rating:** 5.0/5.0 stars
*— Fiona H.*

[Read full review](https://www.g2.com/survey_responses/stamped-review-9811947)

---


#### What Are G2 Users Discussing About Stamped?

- [Where is stamped IO located?](https://www.g2.com/discussions/stamped-where-is-stamped-io-located) - 1 comment
- [Where is stamped IO located?](https://www.g2.com/discussions/where-is-stamped-io-located)
- [Is stamped IO legit?](https://www.g2.com/discussions/stamped-is-stamped-io-legit)
- [Is stamped IO legit?](https://www.g2.com/discussions/is-stamped-io-legit)
- [Is stamped free?](https://www.g2.com/discussions/stamped-is-stamped-free)

### 22. [ResellerRatings](https://www.g2.com/products/resellerratings/reviews)
We bring shoppers and merchants together to improve the buying experience. ResellerRatings helps customers find, choose, and advocate for the products and brands they love while providing organizations with the tools to boost discovery, increase conversion, and build social proof. With ResellerRatings Reviews Suite, your brand reaches the world’s largest search engines and all your VoC data comes together to tell a unified customer story. ResellerRatings clients include more than 3,500 companies that have streamlined and advanced their ratings and reviews programs into a competitive business strategy that delivers positive economic impact.


**Average Rating:** 4.4/5.0
**Total Reviews:** 80
**How Do G2 Users Rate ResellerRatings?**

- **Retail:** 9.7/10 (Category avg: 8.4/10)
- **E-commerce:** 9.8/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind ResellerRatings?**

- **Seller:** [ResellerRatings](https://www.g2.com/sellers/resellerratings)
- **Year Founded:** 1996
- **HQ Location:** Cleveland, Ohio
- **Twitter:** @ResellerRatings (683 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/resellerratings-com/ (9 employees on LinkedIn®)

**Who Uses This Product?**
- **Top Industries:** Retail, Health, Wellness and Fitness
- **Company Size:** 51% Small-Business, 45% Mid-Market


#### What Are ResellerRatings's Pros and Cons?

**Pros:**

- Ease of Use (3 reviews)
- Helpful (2 reviews)
- Review Increase (2 reviews)
- Customer Support (1 reviews)
- Insights (1 reviews)

**Cons:**

- Expensive (1 reviews)
- Not User-Friendly (1 reviews)
- Poor Interface Design (1 reviews)
- Price Increase (1 reviews)
- Slow Performance (1 reviews)


### What Do G2 Reviewers Say About ResellerRatings?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find ResellerRatings to be **user-friendly** , particularly appreciating the effective search filters for finding relevant reviews.
- Users value the **trust and transparency** fostered by ResellerRatings, aiding informed decisions and enhancing customer-business rapport.
- Users value the **trust and transparency** provided by ResellerRatings, helping businesses improve and customers make informed decisions.
- Users appreciate the **helpful customer support** of ResellerRatings in navigating online stores and vendor reviews.
- Users value the **trust and transparency** that ResellerRatings fosters between businesses and their customers through insightful reviews.

**Cons:**

- Users are frustrated by the **expensive pricing** which led them to seek alternative options.
- Users feel that some features are not **user-friendly** , making it difficult for them and their clients to navigate.
- Users find the **poor interface design** of ResellerRatings frustrating, making navigation and usability challenging.
- Users are frustrated by the **price increase** , with significant hikes leading some to abandon the service.
- Users find the **slow performance** of ResellerRatings frustrating, especially in a fast-paced digital environment.

#### What Are Recent G2 Reviews of ResellerRatings?

**"[Good Solution To The Problem Of Needing Product and Service Reviews](https://www.g2.com/survey_responses/resellerratings-review-10767117)"**

**Rating:** 5.0/5.0 stars
*— Sophia R.*

[Read full review](https://www.g2.com/survey_responses/resellerratings-review-10767117)

---

**"[All in one!](https://www.g2.com/survey_responses/resellerratings-review-10765050)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Computer Software*

[Read full review](https://www.g2.com/survey_responses/resellerratings-review-10765050)

---


#### What Are G2 Users Discussing About ResellerRatings?

- [How do I see reviews on Google Maps?](https://www.g2.com/discussions/how-do-i-see-reviews-on-google-maps)
- [How do I review a store?](https://www.g2.com/discussions/how-do-i-review-a-store)
- [What is Trustpilot app?](https://www.g2.com/discussions/what-is-trustpilot-app)

### 23. [Feedspace](https://www.g2.com/products/feedspace/reviews)
Feedspace is a testimonial collection software that allows individuals and businesses to collect, capture, and import different types of review content, such as Text, Video, Audio, and Images from their customers, users, or employees with one simple link. They can use this content for internal processes and marketing.


**Average Rating:** 4.7/5.0
**Total Reviews:** 16
**How Do G2 Users Rate Feedspace?**

- **Retail:** 8.3/10 (Category avg: 8.4/10)
- **E-commerce:** 8.1/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind Feedspace?**

- **Seller:** [TechUp Labs](https://www.g2.com/sellers/techup-labs)
- **HQ Location:** Mumbai, IN
- **Twitter:** @getfeedspace (198 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/getfeedspace (10 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 69% Small-Business, 6% Mid-Market


#### What Are Feedspace's Pros and Cons?

**Pros:**

- Ease of Use (8 reviews)
- Feedback Management (5 reviews)
- Setup Ease (4 reviews)
- Automation (3 reviews)
- Email Notifications (3 reviews)

**Cons:**

- Limited Customization (3 reviews)
- Slow Performance (2 reviews)
- Missing Features (1 reviews)
- Poor Design (1 reviews)
- Technical Issues (1 reviews)


### What Do G2 Reviewers Say About Feedspace?
*AI-generated summary from verified user reviews*

**Pros:**

- Users commend the **ease of use** of Feedspace, highlighting its intuitive setup and seamless integration with multiple platforms.
- Users commend Feedspace for its **seamless integration and AI-driven review collection** , enhancing the feedback showcase experience effortlessly.
- Users commend the **setup ease** of Feedspace, noting its straightforward onboarding process that ensures a hassle-free transition.
- Users love the **automation features** of Feedspace that simplify collecting and showcasing feedback efficiently.
- Users appreciate the **email notifications** from Feedspace, ensuring they stay updated with new reviews effortlessly.

**Cons:**

- Users express frustration over **limited customization** options, hindering visual integration with their website designs and themes.
- Users find the **slow performance** of Feedspace frustrating, particularly during video uploads and mobile usage.
- Users find the **missing mobile features** of Feedspace hinder usability, especially with slow data loading.
- Users find the **poor design** of Feedspace&#39;s limited customization options frustrating and insufficient for aligning with their website aesthetics.
- Users face some **technical issues** during video uploads, including bugs and delays that can be frustrating.

#### What Are Recent G2 Reviews of Feedspace?

**"[Perfect tool for gathering employee feedback with ease](https://www.g2.com/survey_responses/feedspace-review-11679888)"**

**Rating:** 5.0/5.0 stars
*— Ankita S.*

[Read full review](https://www.g2.com/survey_responses/feedspace-review-11679888)

---

**"[Seamless Testimonial Collection and Stellar Support](https://www.g2.com/survey_responses/feedspace-review-12983673)"**

**Rating:** 5.0/5.0 stars
*— Martin E.*

[Read full review](https://www.g2.com/survey_responses/feedspace-review-12983673)

---



### 24. [JustReview](https://www.g2.com/products/justreview/reviews)
JustReview is a tool for collecting reviews of your brand on the Internet. You can then easily embed them on your website (using customized widgets) to build social proof of equity. The tool is perfect for service companies (embed reviews from Facebook &amp; Google) and eCommerce (embed reviews from Amazon, eBay, Etsy, Allegro). For your convenience it also supports TripAdvisor, Yelp, Trusted Shops, TrustPilot, Reviews.io and more! --\&gt; Try it free at www.justreview.co \&lt;--


**Average Rating:** 4.9/5.0
**Total Reviews:** 14
**How Do G2 Users Rate JustReview?**

- **Retail:** 8.9/10 (Category avg: 8.4/10)
- **E-commerce:** 9.2/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 8.3/10 (Category avg: 10/10)

**Who Is the Company Behind JustReview?**

- **Seller:** [JustReview](https://www.g2.com/sellers/justreview)
- **HQ Location:** Kraków, PL
- **LinkedIn® Page:** https://www.linkedin.com/company/42438742 (2 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 80% Small-Business, 7% Enterprise



#### What Are Recent G2 Reviews of JustReview?

**"[Read Reviews on Just Reviews for best recommendations](https://www.g2.com/survey_responses/justreview-review-8287850)"**

**Rating:** 5.0/5.0 stars
*— Gaurav B.*

[Read full review](https://www.g2.com/survey_responses/justreview-review-8287850)

---

**"[Top Solution for Reviews &amp; Reputation Management!](https://www.g2.com/survey_responses/justreview-review-7847897)"**

**Rating:** 5.0/5.0 stars
*— Paul Anton V.*

[Read full review](https://www.g2.com/survey_responses/justreview-review-7847897)

---


#### What Are G2 Users Discussing About JustReview?

- [What is JustReview used for?](https://www.g2.com/discussions/what-is-justreview-used-for)

### 25. [TrueReview](https://www.g2.com/products/truereview/reviews)
🤩 The most effective way to increase your Google (or any other website) reviews is with TrueReview! With TrueReview, sending SMS or Email review requests is simple and does not require complicated setup. 🚀 TrueReview keeps track of your customers&#39; interactions with review requests, and sends follow-up emails to increase engagement and get you more reviews! 🤖 Work smarter by integrating TrueReview with your existing CRM via Zapier or through TrueReview&#39;s API to automatically send review requests to your customers whenever a payment is received, a job is completed, or any other trigger supported in your CRM. ✨ Create unique, human-like review responses with AI-powered Review Response Generator! ❤️ Convert your best reviews into striking visual posts. Customize fonts, colors, and layouts to match your brand and make testimonials stand out with our newest feature, Social Review Post Generator!


**Average Rating:** 4.8/5.0
**Total Reviews:** 72
**How Do G2 Users Rate TrueReview?**

- **Retail:** 8.4/10 (Category avg: 8.4/10)
- **E-commerce:** 8.5/10 (Category avg: 8.5/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10)
- **What is your organization&#39;s estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

**Who Is the Company Behind TrueReview?**

- **Seller:** [TrueReview](https://www.g2.com/sellers/truereview)
- **Year Founded:** 2019
- **HQ Location:** Miami, US
- **Twitter:** @TrueReviewCo (1 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/truereviewco/ (4 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner
- **Top Industries:** Construction, Real Estate
- **Company Size:** 89% Small-Business, 11% Mid-Market


#### What Are TrueReview's Pros and Cons?

**Pros:**

- AI Integration (1 reviews)
- Client Interaction (1 reviews)
- Communication (1 reviews)
- Ease of Use (1 reviews)
- Email Notifications (1 reviews)

**Cons:**

- Filtering Limitations (1 reviews)
- Spam Management (1 reviews)


### What Do G2 Reviewers Say About TrueReview?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **seamless AI integration** of TrueReview, enhancing workflows and simplifying Google review requests.
- Users value the **seamless communication** of TrueReview, enhancing workflows and facilitating easy Google review requests.
- Users commend the **effective communication** in TrueReview, enhancing workflows and simplifying Google review requests.
- Users find the **ease of use** of TrueReview beneficial, resulting in more reviews than ever before.
- Users value the **email notifications** from TrueReview, enhancing workflows and streamlining their review request processes seamlessly.

**Cons:**

- Users experience **filtering limitations** with TrueReview, leading to reduced visibility of important text messages.
- Users noted that many messages were filtered as **spam** , reducing engagement and affecting overall communication effectiveness.

#### What Are Recent G2 Reviews of TrueReview?

**"[Love TrueReview - All My Review Links In One Place](https://www.g2.com/survey_responses/truereview-review-9577827)"**

**Rating:** 5.0/5.0 stars
*— Deborah N.*

[Read full review](https://www.g2.com/survey_responses/truereview-review-9577827)

---

**"[TrueReview has been Professional, Reliable, Proactive, and Organized.](https://www.g2.com/survey_responses/truereview-review-11689771)"**

**Rating:** 5.0/5.0 stars
*— Flowerdale .*

[Read full review](https://www.g2.com/survey_responses/truereview-review-11689771)

---




## What Is Review Management Software?

[E-Commerce Software](https://www.g2.com/categories/e-commerce)

## What Software Categories Are Similar to Review Management Software?

- [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management)
- [User-Generated Content Platforms](https://www.g2.com/categories/user-generated-content-platforms)
- [Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms)


---

## How Do You Choose the Right Review Management Software?

### What You Should Know About Product Reviews Software

### What is review management software?

Review management software is a powerful tool that enables businesses to effectively oversee and engage with customer reviews and feedback across multiple platforms. By consolidating reviews from various sources into a single, centralized dashboard, this software simplifies the process of monitoring and responding to customer interactions. This streamlined approach saves time and enhances businesses&#39; ability to improve their service and reputation based on customer insights.

This type of software should not be confused with review platforms, even though they serve similar purposes. Review platforms allow any product or service provider to collect reviews, while a company usually uses review management software to create its own reviews portal.

### Key benefits of review management software

- Generate brand awareness to help ensure consumers are aware of the distinctive qualities of a brand.
- Encourage authenticity by allowing prospects and customers to learn about brand weaknesses.
- Allow consumers to provide feedback since a positive customer experience is essential to attract and retain customers.
- Increase sales by understanding the overall brand image

### Why use review management software?

Review management software helps companies gather, manage, and analyze reviews from customers and consumers. What matters most, though, is using reviews to better engage with prospects and customers and adapt to market changes and consumer needs.

**Engagement—** Companies use review management tools to engage reviewers, address their concerns, and provide assistance when necessary. Engagement makes reviewers feel their opinions matter and can create relationships between consumers and brands.

**Improve products and services—** Analyzing large numbers of reviews can generate valuable insights into a product or service&#39;s strengths and weaknesses. Companies can use this information to improve their offering, which can improve the customer experience and boost customer loyalty.

### Who uses review management software?

Reviewer feedback can benefit multiple company departments, from sales and marketing to product development.

**Marketing —** Marketers use review management software to capture and use reviews for promotional purposes. Review data helps marketers identify buyer personas and more accurately target prospects based on their preferences.

**Sales—** Salespeople use reviews to help prospects make buying decisions. While case studies and other types of content can still be useful in sales, genuine feedback from many customers is the most beneficial.

**Product management —** Product managers analyze customer feedback to define or improve go-to-market strategies to increase sales and customer satisfaction.

### Kinds of review management software

Review management software can be categorized in various ways depending on how vendors deliver standard and advanced functionality for review management.

**Best-of-breed—** Most review management software focuses exclusively on collecting and managing reviews. Some products provide additional features, such as brand management and technologies like artificial intelligence. Best-of-breed software has the benefit of providing all features as a single solution at a reasonable price.

**Suites—** Some vendors provide functionality to manage multiple types of consumer-generated content, such as questions and answers or curated social media content. Other features that may be included are e-commerce personalization, content management, product sampling, or brand protection. Suites are usually delivered as a mix of multiple software products that can be bought and used in multiple configurations.

**Point solutions —** A multitude of integrations and tools focus on a subset of the capabilities included in review management tools. These tools complement but cannot replace review management software.

### Review management software features

**Collection—** Reviews are usually collected through an online portal embedded in the company&#39;s website or online store. Reviewers can provide feedback when looking for or buying a product, but companies also use other methods to collect reviews. Some of the most important include email campaigns, social media, or pop-up ads. To streamline the collection process, most review management software solutions allow users to post multiple reviews simultaneously.

**Moderation—** Each review should be verified and validated to ensure it is genuine and applies to the right product. Moderation can be done automatically using algorithms to detect potential issues such as duplicate text. The identity of the reviewers and their eligibility for rewards can also be verified. Also, any changes to existing reviews should go through a validation process.

**Management—** Once reviews are validated and publicly available, they cannot be modified by reviewers or the company. However, administrators may need to manage reviews in certain situations. For instance, when a product is discontinued and removed from the website, the associated reviews will also be removed. If some of those reviews are also related to another product that is still active, they should not be deleted.

Visual display elements such as photos, ratings, or badges can make reviews more attractive.

[**Syndication**](https://www.g2.com/categories/product-reviews/f/syndication) **—** Syndication refers to using reviews to provide consumers with an overview of what others think about a product. Through syndication, companies can consolidate reviews about a product and display the results on their website or online store. Therefore, it is critical to match reviews with the right products and analyze all reviews for each product to generate stats.

Other features of review management software: [Community Q&amp;A Capabilities](https://www.g2.com/categories/product-reviews/f/community-q-a), [Customer Service Capabilities](https://www.g2.com/categories/product-reviews/f/customer-service), [Engagement Capabilities](https://www.g2.com/categories/product-reviews/f/engagement), [Integration &amp; APIs Capabilities](https://www.g2.com/categories/product-reviews/f/integration-apis), [Marketing Capabilities](https://www.g2.com/categories/product-reviews/f/marketing), [Response Types Capabilities](https://www.g2.com/categories/product-reviews/f/response-types), [Sampling Capabilities](https://www.g2.com/categories/product-reviews/f/sampling)

#### Additional review management software features

**Brand management—** Review data provides valuable details about how a brand is perceived. Companies can monitor reviews and respond when their brand is at risk due to negative feedback. Since companies cannot remove or alter reviews because they don’t like them, brand managers need to engage and address issues as soon as possible.

**Omnichannel communications—** Advanced review management platforms include multiple options for communicating with reviewers, such as email, social media, or SMS. Anyone can share reviews on multiple channels and comment on and rate them.

### Trends related to review management software

**Retail use—** While reviews are mostly used online, retailers are starting to gather consumer feedback in physical locations such as stores or public spaces. Retailers also test technologies like virtual and augmented reality to capture reviews and customer feedback.

**Artificial intelligence (AI) —** As reviews become more popular, their number can increase exponentially, which makes them challenging to manage and analyze. AI can help companies process large amounts of data and identify fraud attempts or duplicate content. AI makes it easy for companies to moderate tens of thousands of reviews. Furthermore, AI can help provide valuable insights into customer behavior, sentiment analysis, and industry trends.

### Potential issues with review management software

**Moderation—** Review moderation requires necessary human and technical resources, which many companies cannot afford. While review management software usually provides functionality for moderation, this type of feature can vary significantly from one product to another. Also, moderation features rarely replace human intervention completely, meaning companies still require some moderators.

**Integration—** Review management systems integrate with other types of software, such as [CRM](https://www.g2.com/categories/crm), sales, and [marketing automation](https://www.g2.com/categories/marketing-automation). Since review data is essential to improving sales and marketing strategies, seamlessly transferring data between multiple systems is also important. Vendors usually provide standard integration and connectors or APIs, but these aren’t always enough for complex integrations. Companies may need to invest in additional software, such as [data integration software](https://www.g2.com/categories/data-integration).

**Review relevance—** Due to the fast pace of change in most markets, especially consumer products, reviews may become irrelevant very quickly. Companies need to constantly receive new reviews and ensure that irrelevant reviews don’t influence buyer behavior.

**Privacy —** While review management platform vendors provide secure features, companies in highly regulated industries often require additional privacy functionality. Examples include financial institutions, healthcare organizations, government agencies, and public sector agencies.

**Increased competition —** As reviews become more popular, finding new reviewers or convincing existing users to share new reviews will become difficult. More brands will try to source reviews from the same people, and they will need to provide better incentives.

### Software and services related to review management software

[**E-commerce personalization software**](https://www.g2.com/categories/e-commerce-personalization) **—** Companies can use reviews to learn about their customers and use this information to personalize their shopping experience. E-commerce personalization uses primarily data gathered through website tracking technology, but product reviews can provide valuable additional information.

[**Brand protection software**](https://www.g2.com/categories/brand-protection) **—** Review data can help companies identify threats that may negatively impact their branding. Brand protection software analyzes public data about a company’s products and services. Product data such as names, descriptions, or prices can be mentioned in reviews, and brands need to ensure that it’s accurate information.

[**Gamification software**](https://www.g2.com/categories/gamification) **—** Since monetary incentives aren’t always efficient for motivating reviewers, gamification software provides digital awards and achievements to improve engagement. It uses gaming principles to create competition between users, incentivizing them to write reviews or share and comment on reviews posted by others.




