# Best Retail Analytics Software - Page 15

## How Many Retail Analytics Software Products Does G2 Track?

**Total Products under this Category:** 230

### Category Stats (Aug 2026)

- **Average Rating:** 4.41/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Nano AI (+10.99%) - Among all products in this category, Nano AI recorded the largest rating increase compared to last month

_Last updated: August 06, 2026_

## How Does G2 Rank Retail Analytics Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 4,200+ Authentic Reviews
- 230+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Retail Analytics Software
 ![G2 Grid® for Retail Analytics Software plotting products by satisfaction and market presence](https://www.g2.com/categories/retail-analytics/grids.png?focus%5B%5D=135686&focus%5B%5D=166253&focus%5B%5D=115969&focus%5B%5D=991&focus%5B%5D=150628&focus%5B%5D=29188&focus%5B%5D=52919&focus%5B%5D=8595)

Highlighted products: Shopify POS, Crisp Data Platform, Stackline, Board, T.M.A.S., SPS Commerce Analytics, Omnia Retail, and iQmetrix Interconnected Commerce.

Underlying data: [Grid® JSON](https://www.g2.com/categories/retail-analytics/grids.json?focus%5B%5D=shopify-shopify-pos&focus%5B%5D=crisp-data-platform&focus%5B%5D=stackline&focus%5B%5D=board&focus%5B%5D=t-m-a-s&focus%5B%5D=sps-commerce-analytics&focus%5B%5D=omnia-retail&focus%5B%5D=iqmetrix-interconnected-commerce)

**Sponsored**

### SAP Commerce Cloud

SAP Commerce Cloud is a proven enterprise commerce solution that helps organizations create personalized buying experiences and simplify commerce operations to drive profitable growth. Whether supporting B2B, B2C, or B2B2C business models, SAP Commerce Cloud provides the flexibility and scale to support organizations of all sizes while adapting to evolving customer expectations and commerce requirements. AI-powered capabilities such as intelligent product discovery, recommendations, shopping assistants, and guided selling help customers make confident purchasing decisions, while self-service experiences and commerce automation improve efficiency and reduce costs. Native SAP ERP integration and a broad partner ecosystem help connect customer demand with operational execution to deliver trusted commerce experiences at scale. SAP Commerce Cloud is trusted by more than 3,500 customers across 20 industries and 100 countries. Customers rely on the solution for enterprise-scale performance and reliability, supporting more than $570 billion in gross merchandise value and over 120 million orders.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1768&secure%5Bchosen_at%5D=2026-08-13T23%3A04%3A32Z&secure%5Bdisplayable_resource_id%5D=1768&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1768&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=785&secure%5Bresource_id%5D=1768&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fretail-analytics%3FhsCtaTracking%3Ddeb43fb0-bf4c-4039-a72f-8660d1943f46%257Cef3c1782-07a0-423e-ad64-3e0462a315bd%26page%3D15&secure%5Btoken%5D=902139ff570310970a3f9dea7b3db01d856a4b02ea81664ad88bf13169f36fd0&secure%5Burl%5D=https%3A%2F%2Fwww.sap.com%2Fdocuments%2F2023%2F06%2Fe4554804-787e-0010-bca6-c68f7e60039b.rc.html%3Fcampaigncode%3DCRM-YD25-CEX-407333%26source%3DCOMMERCE-click-campaign-G2&secure%5Burl_type%5D=custom_url)

### [SKUtrak](https://www.g2.com/products/skutrak/reviews)

The SKUtrak Demand Intelligence Platform transforms retailer data into actionable insight, giving individuals at CPG companies the power to make smarter and more profitable decisions every day. SKUtrak integrate, harmonises and enriches data from any retail source, delivering powerful demand insights to commercial and supply chain teams. SKUtrak Share provides data teams with direct access to harmonised retailer data, and - with a Marketplace of approved connectors - makes it easy to connect to BI tools or business applications.

#### Who Is the Company Behind SKUtrak?

- **Seller:** [Atheon Analytics Ltd](https://www.g2.com/sellers/atheon-analytics-ltd)
- **Year Founded:** 2006
- **HQ Location:** Milton Keynes , GB
- **Twitter:** @atheonanalytics  
393 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8a296b426064b2e253312197331d366fcf9b47b84f585d9f046027543a2e75b7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fatheon-analytics-ltd&secure%5Burl_type%5D=linkedin_company_website)  
31 employees on LinkedIn®

### [SKYPAD](https://www.g2.com/products/skypad/reviews)

Sky I.T. Group is the home of SKYPAD, a leading B2B SaaS platform, supporting the collaboration of the world’s most recognizable brands with the top retailers across the globe. Leveraging automation and self-serve reporting, SKYPAD provides insights into product and location level trends that drive planning, forecasting, and supply chain decisions, refining the consumer shopping experience. Today, SKYPAD services over 4,000 users, from 2,000+ brands across several industry verticals and geographic regions. Our client brand portfolio of industry leaders includes Gucci, Prada, Rag & Bone, Lucky Brand, Burberry, and L’Oréal. The SKYPAD retailer partner network includes Nordstrom, Neiman Marcus, Bergdorf Goodman, and Saks Fifth Avenue. For more information, visit: www.skyitgroup.com

#### Who Is the Company Behind SKYPAD?

- **Seller:** [Sky IT Group](https://www.g2.com/sellers/sky-it-group)
- **Year Founded:** 1997
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=44c45f2d92c11c4c6428060c60e45174eac1659afcc75b7c5110ca07accf18df&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F30855&secure%5Burl_type%5D=linkedin_company_website)  
107 employees on LinkedIn®

### [SpaceSight](https://www.g2.com/products/spacesight/reviews)

SpaceSight is at the forefront of retail analytics, specifically designed for physical stores. Leveraging AI and Big Data, our platform delivers real-time analytics that empower retailers and brands to collect, assess, and visualize essential in-store data. Make informed decisions to enhance customer service, optimize operations, and drive revenue growth.

#### Who Is the Company Behind SpaceSight?

- **Seller:** [Whale - AI copilot for retailers](https://www.g2.com/sellers/whale-ai-copilot-for-retailers)
- **Year Founded:** 2017
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7bc34c22f845f43ebbfd989555e87afa221220cd8632b77ad82e7ad80a81c822&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhellowhale&secure%5Burl_type%5D=linkedin_company_website)  
65 employees on LinkedIn®

### [Space Time Research](https://www.g2.com/products/space-time-research/reviews)

At WingArc, we are experts in data analytics, visualisation and processing. We unlock insights that help governments and businesses around the world to make better supported decisions, more quickly. Over 25,000 customers globally trust WingArc solutions with their data, from government agencies publishing large volumes of confidential data to the general public, to private organisations collecting and processing data that will deliver strategic insights and drive business decision making.

#### Who Is the Company Behind Space Time Research?

- **Seller:** [Space Time Research](https://www.g2.com/sellers/space-time-research)
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=82649b191006e87cf2060c45659d39acce30eb273aebf9843f8732afabcd1054&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwingarc-australia&secure%5Burl_type%5D=linkedin_company_website)

### [Storefront Audit](https://www.g2.com/products/storefront-audit/reviews)

Storefront Audit gives local businesses a free, instant visibility score for their Google Business Profile — including a named competitor comparison, review gap analysis, and an estimated monthly revenue at risk figure. The audit takes 60 seconds. Enter your business name and city. Get a full PDF report by email showing your score (0-100), your top missed opportunity, and exactly which competitor is beating you and by how much. Paid plans ($197-$697/mo) include monthly GBP updates, review monitoring, weekly competitor tracking, and done-for-you review response service. Best for owner-operated small businesses in dental, HVAC, plumbing, auto repair, med spa, restaurant, and law verticals.

#### Who Is the Company Behind Storefront Audit?

- **Seller:** [Storefront Audit](https://www.g2.com/sellers/storefront-audit)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [StoreSmart](https://www.g2.com/products/storesmart/reviews)

AI-native StoreSmart transforms in-store execution with precise, product-level recommendations, driving superior store performance and maximizing operational efficiency. -Identifies Store-Specific Issues Affecting Local Product Sales -Compares Product Sales Performance to That of Similar Stores -Shares Findings on Execution Issues -Tracks Store Team’s Compliance/Actions -Ease of Use—High Value Created With Low Level of Effort -Centralized Source of Information to Identify Opportunities at Stores

#### Who Is the Company Behind StoreSmart?

- **Seller:** [Impact Analytics](https://www.g2.com/sellers/impact-analytics)
- **Year Founded:** 2015
- **HQ Location:** New York, US
- **LinkedIn® Page:** [in.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c578f7fe6f681793c09181a5f10f94217583baa56c64cb2ea1bed794d5a3c988&secure%5Burl%5D=https%3A%2F%2Fin.linkedin.com%2Fcompany%2Fimpact-analytics&secure%5Burl_type%5D=linkedin_company_website)  
786 employees on LinkedIn®

### [Swiftly](https://www.g2.com/products/swiftly-systems-inc-swiftly/reviews)

Welcome to Swiftly, an innovative technology platform that delivers turn-key solutions to retailers globally. By offering the same tools that retail and e-commerce giants already deploy, we give you everything you need to compete in the market … and win.

#### Who Is the Company Behind Swiftly?

- **Seller:** [Swiftly Systems](https://www.g2.com/sellers/swiftly-systems)
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5823a0c6b79bc191e4822ce7d7346f5b282264eabe20594c974cb583b879a87b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fswiftlysystems&secure%5Burl_type%5D=linkedin_company_website)  
211 employees on LinkedIn®

### [Tightly](https://www.g2.com/products/tightly/reviews)

Tightly is the AI-powered Smart Replenishment platform built for Shopify merchants who are tired of stock-outs, dead stock, and spreadsheet chaos. In one plug-and-play app you get: Event-aware demand forecasting that blends 36 months of sales with real-time velocity and upcoming promos, so you always know what will sell—not just what has sold. Automated purchase-order engines that email suppliers or sync natively to 3PLs, WMS, NetSuite, and Brightpearl, turning forecasts into perfect POs while you sleep. In-Stock Back-Ordering that flips “Sold Out” pages into instant revenue with pre-order badges, ETA timers, and automated customer notifications. Usage-based Movement Credits—no per-SKU fees, no contracts. One credit moves one unit; unused credits roll forward. AI Analytics Assistant & action-driven alerts across email, Slack, and webhooks, surfacing next-best actions before issues cost you cash.

#### Who Is the Company Behind Tightly?

- **Seller:** [Tightly](https://www.g2.com/sellers/tightly)
- **Year Founded:** 2024
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e006fc7d531ec637b2058acf80d87704b9a85c95fef924025610e5c3cfa7d07e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftightly%2F&secure%5Burl_type%5D=linkedin_company_website)  
20 employees on LinkedIn®

### [Vectaury](https://www.g2.com/products/vectaury/reviews)

A Data-Centric tool enabling retailers and brands to interact throughout their customers' journey and to generate incremental traffic

#### Who Is the Company Behind Vectaury?

- **Seller:** [Vectaury](https://www.g2.com/sellers/vectaury)
- **Year Founded:** 2021
- **HQ Location:** Paris, FR
- **Twitter:** @VECTAURY\_fr  
393 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4961600d27e944145115acac3f10441b50a7ef15eba274877faa8a463c12f5e2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F80944884&secure%5Burl_type%5D=linkedin_company_website)  
56 employees on LinkedIn®

### [Veda Labs](https://www.g2.com/products/veda-labs/reviews)

Vedalabs is a Retail Analytics company that allows retailers to move more inventory and make informed decisions through real time business insights at store level. Data points like total footfall, age, gender and repeat count allows retailers to manage and measure the ROI on their marketing and sales spend.

#### Who Is the Company Behind Veda Labs?

- **Seller:** [Veda Labs](https://www.g2.com/sellers/veda-labs)
- **Year Founded:** 2019
- **HQ Location:** San Jose, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3858eb9f653065f6bcff2180b57961300f82d8273f4dd61dbd69d86ea8723687&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fvedalabs.inc&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

### [VendAIQ](https://www.g2.com/products/vendaiq/reviews)

VendAIQ is an AI assistant built for vending operators. It helps teams get instant answers from vending data, including sales, inventory, stockouts, machine performance, route efficiency, and operational reports. VendAIQ supports smarter vending decisions through simple text or voice queries and is designed for USA vending operators looking to reduce manual reporting and improve daily operations.

#### Who Is the Company Behind VendAIQ?

- **Seller:** [Vendekin Technologies](https://www.g2.com/sellers/vendekin-technologies)
- **Year Founded:** 2015
- **HQ Location:** Pune, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=239a378f8104ccc3c9be7b73a77f392e38c398ea64fd87e973e24a77761108b0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fvendekintechnologies&secure%5Burl_type%5D=linkedin_company_website)  
90 employees on LinkedIn®

### [Vendormint](https://www.g2.com/products/vendormint/reviews)

Vendormint is a tech-enabled service platform that helps retail suppliers recover lost revenue and improve compliance by resolving deductions, chargebacks, and retailer fines. We specialize in deduction management for suppliers selling into major brick-and-mortar retailers, including audits for shortages, overages, and operational fines related to on-time delivery, labeling, and ASN issues. Vendormint combines expert-led dispute management with technology-driven workflows to identify claim opportunities, automate documentation, and maximize recovery outcomes. Whether suppliers need historical audits or ongoing compliance support, Vendormint reduces internal workload and accelerates cash flow recovery—giving vendors the clarity and control they need to protect their margins.

#### Who Is the Company Behind Vendormint?

- **Seller:** [Vendormint](https://www.g2.com/sellers/vendormint)
- **HQ Location:** Rogers, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9d058f865e8bfef85be709c9cc078dbd8bbcb195abaa3edb9578426e86e12c43&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fvendormint%2F&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

### [VIA|central office](https://www.g2.com/products/accuvia-software-group-via-central-office/reviews)

How useful is your data? VIA|central office is our flexible analytics platform specifically for retail in-store data, designed to give the store operations team the data they need, when they need it. 🔀 With countless integrations, VIA|central office can collect all kinds of data like traffic, customer sentiment, eCommerce metrics, and more. 📊 Our platform seamlessly collects store data and processes it into easy to digest formats, so team members can quickly interpret the data they need. 🤝 Through clever distribution processes, VIA|central office can get the right data to the right teams, at the right time. It can also handshake with other key platforms, such as marketing, finance, and operations, so key decisions can be quickly executed. With a variety of useful data that can be interpreted, and then efficiently used to execute key actions, VIA|central office empowers The Intelligent Store.

#### Who Is the Company Behind VIA|central office?

- **Seller:** [Accuvia Software Group](https://www.g2.com/sellers/accuvia-software-group)
- **Year Founded:** 2016
- **HQ Location:** Chicago, US
- **Twitter:** @AccuviaSW  
54 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0007767e975274558c519b0f853054d13118ab0b73488dca5b170ebfe33af76e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Faccuvia-software-group&secure%5Burl_type%5D=linkedin_company_website)  
17 employees on LinkedIn®

### [Video Analysis System](https://www.g2.com/products/video-analysis-system/reviews)

The Video Analysis system is a complete hardware and software solution providing insights from the movement of people in various spaces. The system supports end-users with unique information on the behavior of shoppers. Combining the information collected from camera images and other dedicated sensors with data from transactional systems and CRM/ERP class systems, among other sources, gives the term "big data" a whole new practical meaning. VA system converts shopper foot traffic, movement, and shopper behavior into colorful, easy-to-understand dashboards and KPIs such as traffic, conversions, queue time, heat maps, and customer movement. It also provides in-depth, reliable, and timely insight into how shoppers are responding to specific store layout, merchandising, staffing, marketing, and promotions, allowing the companies to maximize benefits for the organization and, most of all, optimizing the delivery chain and increasing turnover.The Video Analysis system is a complete hardware and software solution providing insights from the movement of people in various spaces. The system supports end-users with unique information on the behavior of shoppers. Combining the information collected from camera images and other dedicated sensors with data from transactional systems and CRM/ERP class systems, among other sources, gives the term "big data" a whole new practical meaning. VA system converts shopper foot traffic, movement, and shopper behavior into colorful, easy-to-understand dashboards and KPIs such as traffic, conversions, queue time, heat maps, and customer movement. It also provides in-depth, reliable, and timely insight into how shoppers are responding to specific store layout, merchandising, staffing, marketing, and promotions, allowing the companies to maximize benefits for the organization and, most of all, optimizing the delivery chain and increasing turnover.

#### Who Is the Company Behind Video Analysis System?

- **Seller:** [StayinFront](https://www.g2.com/sellers/stayinfront)
- **HQ Location:** Fairfield, US
- **Twitter:** @StayinFront  
800 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cc48bdc4b5b457b7d7918b747bfa049f8856332a2af6dafcd879cb372201e9de&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fstayinfront%2F&secure%5Burl_type%5D=linkedin_company_website)  
330 employees on LinkedIn®

### [Vision Group Retail](https://www.g2.com/products/vision-group-retail/reviews)

Vision Group Retail is a retail execution and category management software platform for consumer packaged goods manufacturers and retailers. The company is privately held, founded in 2016, and headquartered in Hauppauge, New York, with a registered office in Virginia and teams in around ten countries. Its technology uses computer vision and AI to turn images and data from stores into structured information that commercial, category, and operations teams can act on. The product family covers three main areas: planning, execution, and optimization of shelves and assets across large store networks. Key capabilities include: • Product digitization and digital image library for SKUs, including images, dimensions, and key attributes. • Space planning and planogram tools that build, edit, and convert layouts from product libraries, PDFs, and shelf photos. • Image recognition that reads shelf and cooler photos to detect product presence, facings, pricing, and basic compliance metrics. • IoT and autonomous retail modules that monitor connected equipment, such as branded coolers, to track status, activity, and basic stock levels. Customers use Vision Group Retail to connect retail plans with what actually happens in stores and to replace manual checks with near real time feedback from images and devices. Typical users include category managers, space planners, trade and revenue management teams, field sales and merchandising organizations, and retail operations and analytics teams at CPG manufacturers and retailers. The platform is generally adopted by large CPG manufacturers and retailers operating across many outlets that want a single environment for product data, shelf planning, execution tracking, and basic performance analysis.

#### Who Is the Company Behind Vision Group Retail?

- **Seller:** [Vision Group Retail](https://www.g2.com/sellers/vision-group-retail)
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d7fc40a6060739293ed26119e560cd346bdf431d87b613c6a4accfd8ef58821b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fvisiongroupretail%2F&secure%5Burl_type%5D=linkedin_company_website)  
548 employees on LinkedIn®

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Similar Categories

- [Other Retail](/categories/other-retail)
- [Rebate Management](/categories/rebate-management)
- [Retail Assortment Planning](/categories/retail-assortment-planning)
- [Retail Distributed Order Management Systems](/categories/retail-distributed-order-management-systems)

- [Retail Intelligence](/categories/retail-intelligence)
- [Retail IoT](/categories/retail-iot)
- [Retail Management Software](/categories/retail-management-software)
- [Retail Pricing](/categories/retail-pricing)

- [Retail Space Planning](/categories/retail-space-planning)
- [Retail Task Management](/categories/retail-task-management)

[Browse Retail Analytics Themes](/categories/retail-analytics/themes)

 ![Subhransu Sahu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Subhransu Sahu")
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Researched and written by [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)

Updated October 3, 2024

Retail analytics software provides retailers with an in-depth look into all aspects of their business. It equips them with detailed analytical data to make more informed and strategic decisions. The tool does so by analyzing retail key performance indicators (KPI) like the total sales volume, average transaction size, retail conversion rate, rate of return, etc. Retail analysts and managers use this tool to see how the company performs across regions and business units, often in real time.

Retail analytics software helps identify and analyze customers' data and determine which items are selling well, when items sell most, and what demographics purchase which items. It also helps study shopping patterns and uncover consumer trends with consumer packaged goods (CPG) or durable goods, enabling sales and marketing teams to formulate better sales strategies and implement effective marketing loyalty programs.

Retail analytics software integrates with other software, such as [retail POS systems](https://www.g2.com/categories/retail-pos), [retail management systems](https://www.g2.com/categories/retail-management-system), and [retail operations software](https://www.g2.com/categories/retail-operations), to gather data on a daily basis.

To qualify for inclusion in the Retail Analytics category, a product must:

- Integrate with or analyze data from various other retail software
- Help in gathering, cleansing, organizing, and analyzing retail data
- Provide real-time analytics and visualization through intelligent dashboards
- Monitor business KPIs, and enable trend prediction and retail data forecasting
- Act as a centralized database and enable the creation of enterprise-ready reports
- Be designed specifically for retail and wholesale businesses

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