# Beste Immobilien-CRM-Software

## How Many Immobilien-CRM-Software Products Does G2 Track?

**Total Products under this Category:** 303

### Category Stats (Aug 2026)

- **Average Rating:** 4.31/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Cloze (+4.06%) - Among all products in this category, Cloze recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Immobilien-CRM-Software Products?

**Warum Sie den Software-Rankings von G2 vertrauen können:**

- 30 Analysten und Datenexperten
- 6,700+ Authentische Bewertungen
- 303+ Produkte
- Unvoreingenommene Rankings

Die Software-Rankings von G2 basieren auf verifizierten Benutzerbewertungen, strenger Moderation und einer konsistenten Forschungsmethodik, die von einem Team von Analysten und Datenexperten gepflegt wird. Jedes Produkt wird nach denselben transparenten Kriterien gemessen, ohne bezahlte Platzierung oder Einflussnahme durch Anbieter. Während Bewertungen reale Benutzererfahrungen widerspiegeln, die subjektiv sein können, bieten sie wertvolle Einblicke, wie Software in den Händen von Fachleuten funktioniert. Zusammen bilden diese Eingaben den G2 Score, eine standardisierte Methode, um Tools innerhalb jeder Kategorie zu vergleichen.

## G2 Grid® for Immobilien-CRM-Software
 ![G2 Grid® for Immobilien-CRM-Software plotting products by satisfaction and market presence](https://www.g2.com/de/categories/real-estate-crm/grids.png?focus%5B%5D=1186668&focus%5B%5D=7321&focus%5B%5D=1317342&focus%5B%5D=4133&focus%5B%5D=32533&focus%5B%5D=7280&focus%5B%5D=66255&focus%5B%5D=13815)

Highlighted products: REsimpli, Zillow Premier Agent, Luxury Presence, Contactually by Compass, Rechat, ResMan, BoldTrail, und Follow Up Boss.

Underlying data: [Grid® JSON](https://www.g2.com/de/categories/real-estate-crm/grids.json?focus%5B%5D=resimpli&focus%5B%5D=zillow-premier-agent&focus%5B%5D=luxury-presence&focus%5B%5D=contactually-by-compass&focus%5B%5D=rechat&focus%5B%5D=resman&focus%5B%5D=boldtrail&focus%5B%5D=follow-up-boss)

### [REsimpli](https://www.g2.com/products/resimpli/reviews)

REsimpli (#1 AI-powered CRM for Real Estate Investors) is an all-in-one software for real estate investors that requires little to no customization. Just a few clicks and you’re on your way to maximizing your profits while keeping your back-end costs low, in under one minute or less.

**Average Rating:** 4.9/5.0

**Total Reviews:** 383

#### How Do G2 Users Rate REsimpli?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.7/10)
- **Lead Management:** 9.5/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 9.4/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 4.4/10 (Category avg: 10/10)

#### Who Is the Company Behind REsimpli?

- **Seller:** [REsimpli](https://www.g2.com/sellers/resimpli)
- **Year Founded:** 2016
- **HQ Location:** Highland, Indiana
- **Twitter:** @resimpli\_  
127 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=18d6905cb33149a4f70881efb2b7216952e6b561cd0a000b8d355ae9b0e625a4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fresimpli&secure%5Burl_type%5D=linkedin_company_website)  
33 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Real Estate, Wholesale
- **Company Size:** 93% Small

#### What Do G2 Reviewers Say About REsimpli?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend REsimpli for its **incredible customer support** , highlighting their commitment to providing straightforward assistance.
- Users commend REsimpli for its **ease of use** , customization options, and exceptional customer support.
- Users find the **robust and comprehensive support** of REsimpli invaluable for managing their real estate investments effectively.
- Users value the **all-in-one solution** of REsimpli, streamlining their business processes and eliminating the need for multiple tools.
- Users commend the **easy setup** of RESimpli, enabling quick onboarding and effective campaign development without complications.

##### Cons

- Users note a **steep learning curve** initially, making navigation and setup challenging for new investors.
- Users find REsimpli **expensive** due to multiple setups and costs, impacting budget-conscious users and onboarding efficiency.
- Users find a **lack of customization** frustrating, but anticipate improvements in upcoming updates.
- Users find the **limited customization** in REsimpli restrictive, wishing for more tailored options for their workflows.
- Users express frustration with **limited features** , particularly for land investing, which hampers usability and effectiveness.

#### What Are Recent G2 Reviews of REsimpli?

**["Comprehensive CRM Solution with Instant Results"](https://www.g2.com/survey_responses/resimpli-review-12811973)**

**Rating:** 5.0/5.0 stars

_— Heath M._

[Read full review](https://www.g2.com/survey_responses/resimpli-review-12811973)

**["Comprehensive UI, Strong Integrations, and Helpful AI for Lead Qualification"](https://www.g2.com/survey_responses/resimpli-review-12815731)**

**Rating:** 4.5/5.0 stars

_— Keonte D._

[Read full review](https://www.g2.com/survey_responses/resimpli-review-12815731)

### [Zillow Premier Agent](https://www.g2.com/products/zillow-premier-agent/reviews)

Zillow Premier Agent is a comprehensive platform designed to empower real estate professionals by connecting them with active home buyers and sellers. By leveraging Zillow's extensive network, agents can enhance their online presence, manage client relationships effectively, and close more transactions. Key Features and Functionality: - Lead Generation: Receive live connections with motivated buyers through phone calls, emails, and tour requests. Zillow verifies buyer intent, ensuring high-quality leads. - Client Management Tools: Utilize the Zillow Premier Agent CRM to track lead sources, engagement history, and communications. The mobile-optimized app allows agents to respond promptly to leads, manage tasks, and set reminders on the go. - Brand Building: Enhance your professional profile with My Agent, which provides exclusive branding across Zillow and Trulia listings. This feature ensures that your clients see you as their primary point of contact throughout their home search. - Training and Development: Access resources and support to improve your skills and stay updated with industry trends. Primary Value and Solutions Provided: Zillow Premier Agent addresses the challenge of connecting real estate professionals with serious buyers and sellers. By offering targeted advertising, verified leads, and robust client management tools, the platform enables agents to streamline their workflow, enhance client relationships, and increase transaction volume. The integration of mobile capabilities ensures that agents can manage their business efficiently, regardless of location.

**Average Rating:** 2.2/5.0

**Total Reviews:** 55

#### How Do G2 Users Rate Zillow Premier Agent?

- **Has the product been a good partner in doing business?:** 4.4/10 (Category avg: 8.7/10)
- **Lead Management:** 5.4/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 6.3/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 8.3/10 (Category avg: 10/10)

#### Who Is the Company Behind Zillow Premier Agent?

- **Seller:** [Zillow](https://www.g2.com/sellers/zillow)
- **Year Founded:** 2006
- **HQ Location:** Seattle, WA
- **Twitter:** @zillow  
346,354 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f47c13de11218ae0a5e9e7d52137fddc537e4d723d475bf226c9c59e4b83af7a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13990%2F&secure%5Burl_type%5D=linkedin_company_website)  
10,254 employees on LinkedIn®
- **Ownership:** NASDAQ

#### Who Uses This Product?

- **Who Uses This:** Realtor, Real Estate Agent
- **Top Industries:** Real Estate
- **Company Size:** 67% Small, 16% Large

#### What Do G2 Reviewers Say About Zillow Premier Agent?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Zillow Premier Agent to be **easy to use** , greatly enhancing lead generation and buyer connections in real estate.
- Users benefit from Zillow Premier Agent's **effective lead generation capabilities** , connecting them with motivated buyers quickly.

##### Cons

- Users report **poor lead quality** on Zillow Premier Agent, with leads often requiring further qualification and lacking loyalty.
- Users find the **high lead costs** of Zillow Premier Agent a barrier, particularly for smaller agents in competitive markets.

#### What Are Recent G2 Reviews of Zillow Premier Agent?

**["Great exposure and client leads for real estate professionals"](https://www.g2.com/survey_responses/zillow-premier-agent-review-11793748)**

**Rating:** 5.0/5.0 stars

_— Erika R._

[Read full review](https://www.g2.com/survey_responses/zillow-premier-agent-review-11793748)

**["Zillow Premier Agent Review"](https://www.g2.com/survey_responses/zillow-premier-agent-review-7892704)**

**Rating:** 4.0/5.0 stars

_— Verified User in Real Estate_

[Read full review](https://www.g2.com/survey_responses/zillow-premier-agent-review-7892704)

#### What Are G2 Users Discussing About Zillow Premier Agent?

- [What is Zillow Premier Agent used for?](https://www.g2.com/discussions/what-is-zillow-premier-agent-used-for)
- [Is Zillow free for agents?](https://www.g2.com/discussions/is-zillow-free-for-agents)
- [Do Zillow leads work?](https://www.g2.com/discussions/do-zillow-leads-work) - 2 comments
- [What is a Zillow Premier Agent?](https://www.g2.com/discussions/what-is-a-zillow-premier-agent)
- [Is Zillow Premier Agent worth it?](https://www.g2.com/discussions/is-zillow-premier-agent-worth-it) - 1 comment

### [Luxury Presence](https://www.g2.com/products/luxury-presence/reviews)

Luxury Presence is the growth platform for real estate's top performers. The company helps agents, teams, and brokerages attract more clients, turn their database into deals, and create relationships for life, all driven by Presence® AI. The Presence® Platform combines a full marketing team and intelligent technology for a fraction of what a traditional agency costs. More than 87,000 agents and brands across 18,000 real estate businesses rely on Luxury Presence, including 30% of the WSJ RealTrends top agents and teams. The Presence® Platform powers over $450 billion in annual transaction volume and helps agents grow six times faster and close nearly three times more transaction volume than peers in the same markets.

**Average Rating:** 4.4/5.0

**Total Reviews:** 28

#### How Do G2 Users Rate Luxury Presence?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.7/10)
- **Lead Management:** 8.3/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 8.3/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind Luxury Presence?

- **Seller:** [Luxury Presence](https://www.g2.com/sellers/luxury-presence)
- **Company Website:** www.luxurypresence.com
- **Year Founded:** 2016
- **HQ Location:** Austin, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=48e944945b1ece59d66e9e1fde7f0739d1cdfd5f5a9973996795c28b50ea3fe9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fluxurypresence&secure%5Burl_type%5D=linkedin_company_website)  
853 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Real Estate
- **Company Size:** 68% Small

#### What Do G2 Reviewers Say About Luxury Presence?

_AI-generated summary from verified user reviews_

##### Pros

- Users rave about Luxury Presence's **fantastic customer support** , highlighting responsiveness and helpfulness in optimizing their online presence.
- Users value the **exceptional customer service** from Luxury Presence, enhancing their website experience with timely support and updates.
- Users highlight the **user-friendly interface** of Luxury Presence, praising its efficiency and ease of use for website management.
- Users praise the **exceptional design quality** of Luxury Presence, enhancing their online presence and lead generation significantly.
- Users praise the **effortless website development process** and exceptional support from Luxury Presence's team.

##### Cons

- Users find the service **expensive** , yet believe it provides considerable value despite the cost.
- Users express frustration over the **limited customization options** in Luxury Presence, impacting design flexibility and usability.
- Users report **missing features** , such as limited design options and restricted analytics, hampering their site management.
- Users face issues with **inaccurate data** , leading to frustrating image formatting and alignment problems on Luxury Presence.
- Users face **integration issues** with Luxury Presence, but support helps resolve difficulties and improve workflows.

#### What Are Recent G2 Reviews of Luxury Presence?

**["High-Quality All-in-One Marketing Platform That Lets Me Focus on My Business"](https://www.g2.com/survey_responses/luxury-presence-review-13171695)**

**Rating:** 5.0/5.0 stars

_— Debbie N._

[Read full review](https://www.g2.com/survey_responses/luxury-presence-review-13171695)

**["A website that portrays elegance and luxury to a sophisticated client"](https://www.g2.com/survey_responses/luxury-presence-review-13183577)**

**Rating:** 5.0/5.0 stars

_— Armand U._

[Read full review](https://www.g2.com/survey_responses/luxury-presence-review-13183577)

### [Rechat](https://www.g2.com/products/rechat/reviews)

Rechat is the AI Operating System for Real Estate with a Super App for Agents. One connected platform where relationships, marketing, and transactions work together, and AI works across all of it. Built to solve a persistent industry problem — agents toggling between 18 disconnected apps — Rechat's platform includes a fully integrated Marketing Studio, People Center, Deals Center, and an entire workforce of AI agents that work as teammates, not tools. The brokerages that run on Rechat see 75%+ agent adoption, replacing fragmented vendor stacks with a single, intelligent operating system. Learn more at rechat.ai.

**Average Rating:** 4.7/5.0

**Total Reviews:** 86

#### How Do G2 Users Rate Rechat?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 8.7/10)
- **Lead Management:** 7.9/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 9.3/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind Rechat?

- **Seller:** [Rechat](https://www.g2.com/sellers/rechat)
- **Company Website:** rechat.ai
- **Year Founded:** 2016
- **HQ Location:** Dallas, TX
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=18f31714415e11549f35de87fd939aec7ed8feb03baa3da9e49e7b49ce735ec9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frechat%2F&secure%5Burl_type%5D=linkedin_company_website)  
71 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Realtor, Real Estate Agent
- **Top Industries:** Real Estate
- **Company Size:** 44% Small, 41% Medium

#### What Do G2 Reviewers Say About Rechat?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Rechat to be **super easy to use** , greatly simplifying daily marketing activities and tasks.
- Users value Rechat for its **time-saving efficiency** , simplifying tasks and enhancing productivity for realtors.
- Users love the **automation features** of Rechat, streamlining email blasts and providing hassle-free real estate tools.
- Users appreciate the **ease of use and organization** in Rechat, enhancing client connections and business efficiency.
- Users appreciate the **wonderful customer support** Rechat offers, ensuring assistance is available whenever needed.

##### Cons

- Users find the **learning curve challenging** , needing more intuitive design and assistance for effective implementation.
- Users find **limited customization** options in Rechat, affecting creativity and formatting consistency across platforms.
- Users are disappointed with the **missing features** , including ineffective contact syncing and limited creativity in graphics.
- Users are frustrated by **email limitations and formatting issues** that hinder effective communication and creativity.
- Users find the **limited options** in Rechat to be confusing and challenging to navigate effectively.

#### What Are Recent G2 Reviews of Rechat?

**["Rechat Speeds Up Client Emails and Streamlines My Daily Workflow"](https://www.g2.com/survey_responses/rechat-review-13124380)**

**Rating:** 4.5/5.0 stars

_— Josh T._

[Read full review](https://www.g2.com/survey_responses/rechat-review-13124380)

**["Rechat, The Ultimate Real Estate Ecosystem + A Support Team That Moves at Lightning Speed"](https://www.g2.com/survey_responses/rechat-review-12880273)**

**Rating:** 5.0/5.0 stars

_— Alicia M._

[Read full review](https://www.g2.com/survey_responses/rechat-review-12880273)

#### What Are G2 Users Discussing About Rechat?

- [What is Rechat used for?](https://www.g2.com/discussions/what-is-rechat-used-for)

### [Contactually by Compass](https://www.g2.com/products/contactually-by-compass/reviews)

Contactually is a SaaS-based intelligent customer relationship management (CRM) platform for real estate professionals and their teams that helps users develop and strengthen authentic, long-lasting relationships.&nbsp;The heart of Contactually is centralizing contacts and automatically documenting the relationship touchpoints. With a layer of intelligence over everything, and the ability to fit into your brokerage’s tech stack, Contactually scales actionable follow-up plans and automates relationship workflows, leaving agents free to do what they do best — build the kind of personal relationships that grow the business.

- Get smarter about messaging with automated relationship-nurturing programs, shared templated content, and open, click, and response tracking
- Bucket contacts by the kind of relationship you want to cultivate — new leads, current clients, past clients, sphere of influence, etc. — and set-up a personalized plan of action for each bucket
- Prioritize the day’s efforts with a daily dashboard and to-do email to prompt engagement and identify relationships that need attention
- Take advantage of growing AI features to optimize agent workflow — and their time. For example, our Best Time to Send identifies when to send an email to a specific contact to increase the likelihood of response, and allows the user to schedule it in advance
- Distribute best practices at the brokerage or team level, with options to allow agents to individualize based on their own personal success
- Access broker-level administration and reporting to drive adoption, increase agent productivity, and identify opportunities for recruiting, as well as retention risks

Contactually meets the needs of both brokers and agents, achieving higher-than-average adoption rates and contributing to recruitment, retention, and revenue growth throughout the brokerage. 75% of agents on brokerage accounts have logged in during the last 30 days, building stronger relationships and increased opportunities.

**Average Rating:** 4.2/5.0

**Total Reviews:** 115

#### How Do G2 Users Rate Contactually by Compass?

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.7/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind Contactually by Compass?

- **Seller:** [Compass](https://www.g2.com/sellers/compass-a6e45e71-8df1-4aa7-8c2e-17ce4aa6f608)
- **Year Founded:** 2012
- **HQ Location:** New York, Ny
- **Twitter:** @Compass  
20,091 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=090391b59ab56e8f4cbda94247e5b8663ebf17812e81b1d61dffaeb74c2cb30e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcompassinc&secure%5Burl_type%5D=linkedin_company_website)  
35,329 employees on LinkedIn®
- **Ownership:** NYSE: COMP

#### Who Uses This Product?

- **Who Uses This:** Realtor, Owner
- **Top Industries:** Real Estate, Marketing and Advertising
- **Company Size:** 77% Small, 12% Medium

#### What Are Recent G2 Reviews of Contactually by Compass?

**["Powerful CRM "](https://www.g2.com/survey_responses/contactually-by-compass-review-1445833)**

**Rating:** 4.5/5.0 stars

_— Joel B._

[Read full review](https://www.g2.com/survey_responses/contactually-by-compass-review-1445833)

**["One of the best softwares on the market, contactually"](https://www.g2.com/survey_responses/contactually-by-compass-review-1599581)**

**Rating:** 5.0/5.0 stars

_— Dayana P._

[Read full review](https://www.g2.com/survey_responses/contactually-by-compass-review-1599581)

#### What Are G2 Users Discussing About Contactually by Compass?

- [What is Contactually by Compass used for?](https://www.g2.com/discussions/what-is-contactually-by-compass-used-for)
- [Does compass hire new agents?](https://www.g2.com/discussions/does-compass-hire-new-agents)
- [What is the best CRM for real estate?](https://www.g2.com/discussions/contactually-by-compass-what-is-the-best-crm-for-real-estate)
- [What is Compass CRM?](https://www.g2.com/discussions/what-is-compass-crm)
- [What CRM does compass use?](https://www.g2.com/discussions/what-crm-does-compass-use)

### [BoldTrail](https://www.g2.com/products/boldtrail/reviews)

BoldTrail combines the Inside Real Estate portfolio of solutions into one cohesive ecosystem, powering and streamlining your workflow to drive maximum productivity. It’s the next generation platform, built to fuel your entire business with powerful technology plus the consultative service, support and community you need to thrive. BoldTrail is not only our new brand, but a new vehicle for Inside Real Estate to combine capabilities, including front office, back office, business intelligence and recruiting, to better serve you, the real estate professional.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1,494

#### How Do G2 Users Rate BoldTrail?

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.7/10)
- **Lead Management:** 8.8/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 8.7/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind BoldTrail?

- **Seller:** [Inside Real Estate](https://www.g2.com/sellers/inside-real-estate)
- **Company Website:** insiderealestate.com
- **Year Founded:** 2015
- **HQ Location:** Murray, Utah
- **Twitter:** @IRE\_Blogs  
4,863 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=af863ef522b947e84aaa94042793582d8affe7ed393b6d7febc4a753d01296d8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F651176%2F&secure%5Burl_type%5D=linkedin_company_website)  
450 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Realtor, Real Estate Agent
- **Top Industries:** Real Estate, Commercial Real Estate
- **Company Size:** 54% Small, 25% Large

#### What Do G2 Reviewers Say About BoldTrail?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **centralized management** of BoldTrail, enabling efficient business operations with integrated tools and information.
- Users value the **user-friendly features** of BoldTrail, appreciating its automation and effective lead capture capabilities.
- Users value the **high level of automation** in BoldTrail, simplifying lead generation and enhancing user experience.
- Users love the **ease of use** of BoldTrail, with a dramatically improved interface and user-friendly automations.
- Users love the **efficient lead generation** capabilities of BoldTrail, enhancing their campaign management with easy automation.

##### Cons

- Users find the **difficult usability** of BoldTrail hinders productivity, with a lack of guidance for new users.
- Users find the **learning curve steep** , as the multitude of features makes mastery challenging and overwhelming.
- Users find the **difficult learning** curve of BoldTrail challenging, affecting their ability to utilize the platform effectively.
- Users find BoldTrail to be **expensive** , wishing for more affordable options and flexible agent addition.
- Users find the **difficult learning curve** of BoldTrail challenging, often feeling overwhelmed by its extensive features and setup.

#### What Are Recent G2 Reviews of BoldTrail?

**["I am super happy with KvCore!"](https://www.g2.com/survey_responses/boldtrail-review-4790497)**

**Rating:** 5.0/5.0 stars

_— Charles F._

[Read full review](https://www.g2.com/survey_responses/boldtrail-review-4790497)

**["Streamlined CRM for Real Estate Success"](https://www.g2.com/survey_responses/boldtrail-review-13089606)**

**Rating:** 5.0/5.0 stars

_— Paul S._

[Read full review](https://www.g2.com/survey_responses/boldtrail-review-13089606)

#### What Are G2 Users Discussing About BoldTrail?

- [I'm struggling to understand kvCORE's lead generation and nurturing tools. Can someone explain them to me?](https://www.g2.com/discussions/i-m-struggling-to-understand-kvcore-s-lead-generation-and-nurturing-tools-can-someone-explain-them-to-me)
- [What is kvCORE used for?](https://www.g2.com/discussions/what-is-kvcore-used-for) - 1 comment
- [What is BoomTown used for?](https://www.g2.com/discussions/what-is-boomtown-used-for)
- [What is CORE ListingMachine used for?](https://www.g2.com/discussions/what-is-core-listingmachine-used-for)
- [What is the meaning of BoomTown?](https://www.g2.com/discussions/what-is-the-meaning-of-boomtown)

### [ResMan](https://www.g2.com/products/resman/reviews)

ResMan stands as the unrivaled choice in the multifamily and affordable housing real estate marketplace, embraced by owners, operators, and investors. Our platform is thoughtfully designed to provide tailored and seamless solutions that match your specific needs. With ResMan, you enjoy open, scalable architecture and freedom through our expanded product suite, including budgeting, fraud detection, utilities management, and the innovative AI chatbot "Leasing Assistant." Discover the simplicity of managing your property with our intuitive platform, integrating a comprehensive marketing suite, advanced accounting, reporting, and property management capabilities. ResMan's Marketing Suite includes Websites, CRM, Contact Center, and the AI-powered Leasing Assistant chatbot, providing a complete solution to attract and retain tenants while improving communication and lead conversion. Our leading-edge UI/UX transforms complexity into clarity, saving valuable time and boosting efficiencies. ResMan’s platform also includes powerful tools for applicant screening, maintenance optimization, and real-time analytics, ensuring every aspect of property management is covered. Our dedicated customer support and seamless implementation ensure a hassle-free experience. The benefits of ResMan extend further with features designed to address the needs of multifamily and affordable housing properties. ResMan makes property management easier by integrating solutions such as budgeting, fraud detection, and utility management, ensuring comprehensive operational control. One of ResMan's standout features is its open integration partner network, allowing organizations to build their product suite the way they want. This flexibility ensures that you can tailor the platform to meet your specific needs, leveraging partnerships that enhance and expand the functionality of ResMan. Elevate your property management with ResMan, where innovation meets practicality, empowering your success in today's competitive real estate landscape. With ResMan, property management becomes more than just a task—it’s a seamless, efficient experience that transforms operations and drives growth. Discover why ResMan is ahead of the competition and take your property management to new heights.

**Average Rating:** 4.8/5.0

**Total Reviews:** 433

#### How Do G2 Users Rate ResMan?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.7/10)
- **Lead Management:** 9.4/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 9.7/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind ResMan?

- **Seller:** [Inhabit IQ](https://www.g2.com/sellers/inhabit-iq)
- **Company Website:** inhabit.com
- **Year Founded:** 2016
- **HQ Location:** Knoxville, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=adb75b79df223e380fed9388e6110dcb6784549d0f1e1e952b19f45a51b011ba&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finhabit-iq&secure%5Burl_type%5D=linkedin_company_website)  
2,600 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Property Manager, Assistant Manager
- **Top Industries:** Real Estate, Commercial Real Estate
- **Company Size:** 47% Small, 43% Medium

#### What Do G2 Reviewers Say About ResMan?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **ease of use** of ResMan, highlighting its intuitive design and seamless integration for efficient management.
- Users love ResMan for its **user-friendly layout** , making it easy to navigate and learn quickly.
- Users find ResMan to be **user-friendly and easy to learn** , facilitating seamless management of work orders and tenant profiles.
- Users appreciate the **exceptional customer support** from ResMan, praising their dedicated assistance and availability of support staff.
- Users appreciate the **user-friendly interface** of ResMan, which makes operations smooth and organized for everyone.

##### Cons

- Users express frustration over **missing features** like a payroll module and difficulties in accessing shared documents.
- Users report experiencing **slow performance** with ResMan, particularly during updates and when accessing schedules.
- Users struggle with **poor usability** in ResMan, finding navigation and document access frustrating and error-prone.
- Users experience occasional **slow speeds** on ResMan, particularly when searching for units, affecting overall performance.
- Users find the **interface not user-friendly** , with some features being unintuitive and difficult to navigate.

#### What Are Recent G2 Reviews of ResMan?

**["ResMan: Reliable, Organized Property Management with Powerful Integrations"](https://www.g2.com/survey_responses/resman-review-13000353)**

**Rating:** 5.0/5.0 stars

_— Jazmyn C._

[Read full review](https://www.g2.com/survey_responses/resman-review-13000353)

**["The Best PM Software with Navigation Ease and Drill-Down Access Without Extra Logins"](https://www.g2.com/survey_responses/resman-review-12906569)**

**Rating:** 5.0/5.0 stars

_— Michelle S._

[Read full review](https://www.g2.com/survey_responses/resman-review-12906569)

#### What Are G2 Users Discussing About ResMan?

- [What is ResMan used for?](https://www.g2.com/discussions/what-is-resman-used-for)

### [Follow Up Boss](https://www.g2.com/products/follow-up-boss/reviews)

Follow Up Boss is simple sales software for real estate teams. We help you follow up faster, more often, and with the leads and clients most likely to convert into sales and revenue. Our clients range from solo agents through to some of the top performing teams in the country, as well as e-leads teams within larger brokerages. Our system is designed to manage the entire lifecycle of your relationship from new lead through to past clients and sphere.

**Average Rating:** 4.6/5.0

**Total Reviews:** 114

#### How Do G2 Users Rate Follow Up Boss?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.7/10)
- **Lead Management:** 9.2/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 8.8/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 8.7/10 (Category avg: 10/10)

#### Who Is the Company Behind Follow Up Boss?

- **Seller:** [Follow up Boss](https://www.g2.com/sellers/follow-up-boss)
- **Year Founded:** 2011
- **HQ Location:** San Francisco, CA
- **Twitter:** @FollowUpBoss  
1,550 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7e0b76aafc540ff1b3809f7ac76d654c9684524e9df837b06983e4f47be15cc6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F24780438%2F&secure%5Burl_type%5D=linkedin_company_website)  
96 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Realtor
- **Top Industries:** Real Estate
- **Company Size:** 77% Small, 15% Medium

#### What Do G2 Reviewers Say About Follow Up Boss?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **ease of use** of Follow Up Boss, appreciating its simplicity and effective automation features.
- Users appreciate the **responsive customer support** of Follow Up Boss, enhancing their onboarding and overall experience.
- Users value the **seamless integrations** with major platforms, enhancing communication and client activity visibility.
- Users value the **automation features** of Follow Up Boss, simplifying workflows and enhancing overall efficiency.
- Users value the **easy setup** of Follow Up Boss, allowing for a smooth transition and efficient use right away.

##### Cons

- Users find the initial **learning difficulty** challenging, but ultimately believe it pays off after usage.
- Users find the **contact search functionality lacking** , affecting efficiency and overall user experience on the mobile app.
- Users find the mobile app **occasionally slow** , which can lead to frustration and inefficiencies in usage.
- Users sometimes face **phone bugs** with Follow Up Boss, which can disrupt their overall experience.

#### What Are Recent G2 Reviews of Follow Up Boss?

**["Efficient CRM with Seamless Integration"](https://www.g2.com/survey_responses/follow-up-boss-review-12709107)**

**Rating:** 5.0/5.0 stars

_— Lilly S._

[Read full review](https://www.g2.com/survey_responses/follow-up-boss-review-12709107)

**["A CRM Lifesaver for Real Estate Teams"](https://www.g2.com/survey_responses/follow-up-boss-review-9112857)**

**Rating:** 5.0/5.0 stars

_— Yola S._

[Read full review](https://www.g2.com/survey_responses/follow-up-boss-review-9112857)

#### What Are G2 Users Discussing About Follow Up Boss?

- [Do you recommend Follow Up Boss for real estate CRM, and what features are most valuable?](https://www.g2.com/discussions/do-you-recommend-follow-up-boss-for-real-estate-crm-and-what-features-are-most-valuable)
- [Does follow up boss have a dialer?](https://www.g2.com/discussions/does-follow-up-boss-have-a-dialer)
- [What is Fub CRM?](https://www.g2.com/discussions/what-is-fub-crm)
- [How do you follow up with your boss?](https://www.g2.com/discussions/how-do-you-follow-up-with-your-boss)
- [What is the use of follow up boss?](https://www.g2.com/discussions/what-is-the-use-of-follow-up-boss)

### [BoomTown](https://www.g2.com/products/boomtown/reviews)

BoomTown, the only solution that generates and manages leads. Expert lead generation, consumer websites, CRM, in-house lead qualification services, and more, in flexible packages that scale.

**Average Rating:** 4.7/5.0

**Total Reviews:** 564

#### How Do G2 Users Rate BoomTown?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.7/10)
- **Lead Management:** 9.2/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 9.0/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind BoomTown?

- **Seller:** [Inside Real Estate](https://www.g2.com/sellers/inside-real-estate)
- **Company Website:** insiderealestate.com
- **Year Founded:** 2015
- **HQ Location:** Murray, Utah
- **Twitter:** @IRE\_Blogs  
4,863 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=af863ef522b947e84aaa94042793582d8affe7ed393b6d7febc4a753d01296d8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F651176%2F&secure%5Burl_type%5D=linkedin_company_website)  
450 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Realtor, Real Estate Agent
- **Top Industries:** Real Estate
- **Company Size:** 78% Small, 19% Medium

#### What Do G2 Reviewers Say About BoomTown?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of BoomTown, finding it manageable and effective for client engagement.
- Users appreciate the **lead generation capabilities** of BoomTown, finding it easy to manage and engage with their leads.
- Users find the **tagging system for organizing contacts** in BoomTown helpful for managing leads and notes efficiently.
- Users praise the **effective lead management** of BoomTown, appreciating its ease of use and organized CRM features.
- Users appreciate the **ease of access** in BoomTown, highlighting its user-friendly features for comparing leads and listings.

##### Cons

- Users express concerns over **update issues** , citing outdated functionality and challenges with email graphics and lead management.
- Users struggle with **email issues** , including difficulties in adding graphics and concerns about platform innovation.
- Users face challenges with **poor lead quality** , often receiving fake leads that are difficult to manage or delete.
- Users find it a **hard process to include graphics** in emails, requiring cumbersome code updates.
- Users find the **confusing instructions** of BoomTown overwhelming, making it challenging to navigate the platform effectively.

#### What Are Recent G2 Reviews of BoomTown?

**["User-Friendly that keeps clients engaged"](https://www.g2.com/survey_responses/boomtown-review-7955665)**

**Rating:** 5.0/5.0 stars

_— Megan S._

[Read full review](https://www.g2.com/survey_responses/boomtown-review-7955665)

**["The Best CRM and website I have ever seen"](https://www.g2.com/survey_responses/boomtown-review-6485921)**

**Rating:** 5.0/5.0 stars

_— Laura H._

[Read full review](https://www.g2.com/survey_responses/boomtown-review-6485921)

### [BoldTrail BackOffice](https://www.g2.com/products/boldtrail-backoffice/reviews)

BoldTrail BackOffice is the next generation of Brokermint and brings your entire business together. This powerful set of products and thriving community provides all the insights, tools, and innovations you need to streamline transaction operations, enhance your brand, and drive business growth. Everything you need is all in one place in the most user-friendly, and supportive system. It’s modern, it’s automated, it’s built for the cloud, and it comes in flexible packages to fit your unique business needs. BoldTrail BackOffice has it all: - Forms and e-sign - Transaction management - Commissions - Accounting/Reporting - Retention/Coaching - Recruiting - Analytics

**Average Rating:** 4.3/5.0

**Total Reviews:** 171

#### How Do G2 Users Rate BoldTrail BackOffice?

- **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 8.7/10)
- **Lead Management:** 9.2/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 9.6/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind BoldTrail BackOffice?

- **Seller:** [Inside Real Estate](https://www.g2.com/sellers/inside-real-estate)
- **Company Website:** insiderealestate.com
- **Year Founded:** 2015
- **HQ Location:** Murray, Utah
- **Twitter:** @IRE\_Blogs  
4,863 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=af863ef522b947e84aaa94042793582d8affe7ed393b6d7febc4a753d01296d8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F651176%2F&secure%5Burl_type%5D=linkedin_company_website)  
450 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Broker/Owner, Broker
- **Top Industries:** Real Estate, Accounting
- **Company Size:** 80% Small, 16% Medium

#### What Do G2 Reviewers Say About BoldTrail BackOffice?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **user-friendly organization** of BoldTrail BackOffice, revolutionizing how they manage transactions effortlessly.
- Users find BoldTrail BackOffice to be **user-friendly** , significantly enhancing transaction management and organizational efficiency.
- Users love the **efficiency** of BoldTrail BackOffice, enhancing organization and saving time in document management.
- Users value the **effective contact management** in BoldTrail BackOffice for its detailed transaction checklists and notifications.
- Users value the **automation features** of BoldTrail BackOffice for streamlining workflow and enhancing efficiency.

##### Cons

- Users find the **poor customer support** frustrating, noting slow responses and limited dashboard customization options.
- Users experience **email issues** with BoldTrail BackOffice, as important communications often end up in junk mail.
- Users find the **limited customization options** frustrating, impacting efficiency and overall user satisfaction with BoldTrail BackOffice.
- Users find the **difficult usability** of BoldTrail BackOffice frustrating, especially during onboarding and form management.
- Users dislike the **email spamming** that causes important correspondence to end up in junk mail.

#### What Are Recent G2 Reviews of BoldTrail BackOffice?

**["Streamlined Team Workflows, Minor UI Tweaks Needed"](https://www.g2.com/survey_responses/boldtrail-backoffice-review-13086996)**

**Rating:** 4.5/5.0 stars

_— Maria D._

[Read full review](https://www.g2.com/survey_responses/boldtrail-backoffice-review-13086996)

**["Intuitive and Organized, Perfect for Document Management"](https://www.g2.com/survey_responses/boldtrail-backoffice-review-13210784)**

**Rating:** 5.0/5.0 stars

_— Juan M._

[Read full review](https://www.g2.com/survey_responses/boldtrail-backoffice-review-13210784)

#### What Are G2 Users Discussing About BoldTrail BackOffice?

- [What is a real estate transaction coordinator?](https://www.g2.com/discussions/what-is-a-real-estate-transaction-coordinator)
- [What is transaction management real estate?](https://www.g2.com/discussions/what-is-transaction-management-real-estate)
- [How much is Brokermint monthly?](https://www.g2.com/discussions/how-much-is-brokermint-monthly) - 1 comment
- [Does Brokermint have an app?](https://www.g2.com/discussions/does-brokermint-have-an-app) - 6 comments

### [Brivity](https://www.g2.com/products/brivity/reviews)

Brivity Platform isn’t just real estate software—it’s a complete ecosystem designed to help you capture, nurture, and close leads while building lasting client relationships. From stunning IDX websites and a world-class CRM to powerful nurturing tools, transaction management, lead generation, marketing suite, recruiting solution, and a reporting center to track your business performance against your goals, Brivity provides everything you need. Empowering agents and teams to streamline processes, save time, and achieve measurable results, Brivity is the ultimate platform for real estate success. Brivity Platform consolidates your entire business workflow from lead generation to closing into one streamlined, intelligent technology platform. Whether you're a solo agent or a large team, Brivity helps you generate and convert more leads, stay accountable, scale your systems, and close more deals, all from one login.

**Average Rating:** 4.2/5.0

**Total Reviews:** 43

#### How Do G2 Users Rate Brivity?

- **Has the product been a good partner in doing business?:** 7.0/10 (Category avg: 8.7/10)
- **Lead Management:** 8.9/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 8.7/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind Brivity?

- **Seller:** [Brivity](https://www.g2.com/sellers/brivity)
- **Year Founded:** 2012
- **HQ Location:** Bellingham, WA
- **Twitter:** @Brivity  
2,478 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=118e66e4e98c36dbc984f80c48a30b9dd1be692a7447b911dd647e0ea7573ac1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3122486%2F&secure%5Burl_type%5D=linkedin_company_website)  
142 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Real Estate
- **Company Size:** 93% Small, 5% Large

#### What Do G2 Reviewers Say About Brivity?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **all-in-one solution** of Brivity, appreciating its continual improvement and comprehensive tools integration.
- Users value the **robust all-in-one system** of Brivity, appreciating its continuous improvements and extensive training options.
- Users praise Brivity for its **continuous improvements and all-in-one system** that enhances their business operations effectively.
- Users praise Brivity for its **all-in-one solution** that effectively supports business growth and streamlines operations.
- Users value the **centralization** of Brivity, enjoying a seamless and powerful all-in-one solution for their business needs.

##### Cons

- Users wish for a **forms library** feature to manage office documents within Brivity instead of external platforms.
- Users desire a **forms library** for easier document management instead of relying on third-party platforms like Google Docs.
- Users wish for a **forms library** to upload documents directly to Brivity instead of relying on external platforms.
- Users find the **reporting tools lacking** and wish for improvements similar to those in other excel programs.

#### What Are Recent G2 Reviews of Brivity?

**["A true one-stop shop for Real Estate teams and solo agents"](https://www.g2.com/survey_responses/brivity-review-11818917)**

**Rating:** 5.0/5.0 stars

_— Victoria W._

[Read full review](https://www.g2.com/survey_responses/brivity-review-11818917)

**["BRIVITY is THE BEST CRM that I have ever used PERIOD!!!!!"](https://www.g2.com/survey_responses/brivity-review-4562239)**

**Rating:** 5.0/5.0 stars

_— Bob W._

[Read full review](https://www.g2.com/survey_responses/brivity-review-4562239)

### [CINC](https://www.g2.com/products/cinc/reviews)

Turn your database into a databank. CINC is the premier lead generation and conversion engine helping real estate agents increase their ROI and develop a valuable asset. CINC‘s 50,000+ top producers power their teams to drive bigger business and a better life. Now is the time to increase the value of your business. CINC allows you to: --Capture New Leads with Paid Search & Paid Social --Identify Now & Future Business --Nurture Leads in Your Database --Convert Leads into Homebuyers & Repeat Business

**Average Rating:** 4.4/5.0

**Total Reviews:** 193

#### How Do G2 Users Rate CINC?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.7/10)
- **Lead Management:** 8.6/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 8.6/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind CINC?

- **Seller:** [Comissions Inc.](https://www.g2.com/sellers/comissions-inc)
- **Company Website:** www.commissionsinc.com
- **Year Founded:** 2011
- **HQ Location:** Marietta, Georgia
- **Twitter:** @CINCPro  
810 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a81233d4b435399cb8592673b4e3b5107207d4a16bf6330cdee78782272ff611&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3012495%2F&secure%5Burl_type%5D=linkedin_company_website)  
79 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Realtor, Real Estate Agent
- **Top Industries:** Real Estate
- **Company Size:** 87% Small, 9% Medium

#### What Do G2 Reviewers Say About CINC?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of CINC, praising its intuitive design and seamless integration into workflows.
- Users value CINC for its **quality lead generation** , enhancing efficiency and engagement in their marketing efforts.
- Users value CINC's **excellent customer support** , appreciating prompt issue resolution and helpful monthly meetings for feature exploration.
- Users value the **extensive features and updates** of CINC, enhancing their real estate business and confidence in client interactions.
- Users value the **AI integration** in CINC for maintaining contact and enhancing lead management effortlessly.

##### Cons

- Users report frequent issues with **poor lead quality** , wasting time on unqualified contacts and inaccurate information.
- Users report **AI inefficiencies** with inaccurate leads and robotic communication, complicating their outreach efforts.
- Users find the **learning curve steep** , making onboarding and effective use challenging for some team members.
- Users are frustrated by **missing features** in CINC, including inadequate lead quality and poor customer support.
- Users desire a **more effective search functionality** that includes comprehensive MLS listings and enhanced filtering options.

#### What Are Recent G2 Reviews of CINC?

**["Effortless CRM with Auto-Tracking Excellence"](https://www.g2.com/survey_responses/cinc-review-11449988)**

**Rating:** 5.0/5.0 stars

_— Frankie P._

[Read full review](https://www.g2.com/survey_responses/cinc-review-11449988)

**["Intuitive and Powerful—CINC Made Lead Management Easy from Day One"](https://www.g2.com/survey_responses/cinc-review-12311648)**

**Rating:** 5.0/5.0 stars

_— Jan R._

[Read full review](https://www.g2.com/survey_responses/cinc-review-12311648)

#### What Are G2 Users Discussing About CINC?

- [What is CINC used for?](https://www.g2.com/discussions/what-is-cinc-used-for)

### [SellDo](https://www.g2.com/products/selldo/reviews)

Sell.Do is an end-to-end real estate CRM that empowers real estate businesses to automate their marketing & sales cycle, optimize operations, and attain maximum ROI. The unique software solution has been built exclusively by real estate experts and industry veterans to enhance the overall client relationship experience of the real estate ecosystem. With Sell.Do, real estate builders, developers, agents, and brokers can effectively manage sales & marketing cycles, lead management, inventory management, digital payments, channel partner management, performance management, reports & dashboards, and analytics. Such customers of Sell.Do have witnessed increased sales, improved customer retention, informed decision making, and unmatched productivity among the teams. Since its inception in 2011, Sell.Do has contributed to the growth of more than 1000 real estate companies. In just over a decade, Sell.Do has bagged six awards and recognitions, making it one of the best real estate CRM software in India. Sell.Do’s Ask Jarvis feature uses advanced AI sentiment analysis to instantly interpret buyer intent — helping sales teams decide the right moment to engage, pause, or follow up. With AI Calling, Sell.Do eliminates the need for temporary calling staff by managing thousands of buyer conversations round the clock, ensuring every inquiry gets answered without delay or fatigue. Plus, with native in-built WhatsApp, teams can connect, nurture, and convert leads seamlessly within the same platform — no integrations needed.

**Average Rating:** 4.8/5.0

**Total Reviews:** 127

#### How Do G2 Users Rate SellDo?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.7/10)
- **Lead Management:** 9.8/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 9.4/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind SellDo?

- **Seller:** [Sell.Do](https://www.g2.com/sellers/sell-do-5953e727-c147-4e55-8697-7d82d94926d3)
- **Year Founded:** 2011
- **HQ Location:** Pune, Maharashtra
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=23243c152040845e87a2aaa7a69fec5efc98680e316f0cc9a7ee68ad68ab423e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsell-do%2F&secure%5Burl_type%5D=linkedin_company_website)  
139 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Real Estate, Construction
- **Company Size:** 59% Small, 41% Medium

#### What Do G2 Reviewers Say About SellDo?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of SellDo, highlighting its user-friendly interface and seamless integration with lead sources.
- Users value the **excellent customer support** from SellDo, enhancing their experience with live chat and comprehensive resources.
- Users find the **reporting features** effective for lead tracking and management, enhancing their overall workflow.
- Users appreciate SellDo for its **user-friendly UI** , making navigation and integration seamless for lead management.
- Users enjoy the **all-in-one solution** of SellDo, appreciating its ease of use and centralized data management.

##### Cons

- Users find the **learning difficulty** with SellDo challenging due to steep learning curves and confusing setups.
- Users find the **learning curve steep** and the setup process confusing, making initial use challenging.
- Users find the **update issues** frustrating, especially with unexpected changes impacting field sales employees' efficiency.

#### What Are Recent G2 Reviews of SellDo?

**["One stop solution for Realestate Companies"](https://www.g2.com/survey_responses/selldo-review-10602208)**

**Rating:** 4.0/5.0 stars

_— Manvi S._

[Read full review](https://www.g2.com/survey_responses/selldo-review-10602208)

**["Sell.Do – An Affordable and User-Friendly CRM Tailored for Real Estate Success"](https://www.g2.com/survey_responses/selldo-review-11419202)**

**Rating:** 4.0/5.0 stars

_— Soumen K._

[Read full review](https://www.g2.com/survey_responses/selldo-review-11419202)

### [Lofty](https://www.g2.com/products/lofty-lofty/reviews)

Lofty is an award-winning, all-in-one marketing, lead generation, and customer relationship management (CRM) platform built specifically for real estate professionals — from solo agents and growing teams to large brokerages. Designed to automate marketing, boost productivity, and streamline sales workflows, Lofty empowers users to capture, nurture, and convert leads into closed transactions more efficiently. Powered by advanced AI, Lofty's AI Workforce delivers intelligent automation, predictive insights, and virtual assistant capabilities, ensuring that agents never miss an opportunity. With more than 33 built-in lead generation methods, cross-platform 360° marketing, brand advertising, and hyper-local automation tools like Lofty Bloom, the platform helps real estate businesses scale their client base and maximize ROI. A key differentiator is Lofty’s IDX-integrated, SEO-optimized websites, which seamlessly sync with the CRM. This integration ensures that lead data flows directly into your pipeline, enabling personalized follow-ups, automated nurturing, and real-time engagement tracking — all from one central platform. Combined with tools like AI Copilot, social media automation, Dynamic CMA presentations, a power dialer, and complete transaction management, Lofty simplifies every step of the sales cycle. Trusted by top agents, teams, and brokerages nationwide, Lofty brings marketing, lead generation, client engagement, and deal management together in a single, mobile-friendly solution built to accelerate growth and close more transactions.

**Average Rating:** 4.3/5.0

**Total Reviews:** 401

#### How Do G2 Users Rate Lofty?

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.7/10)
- **Lead Management:** 8.6/10 (Category avg: 8.5/10)
- **Contact & Account Management:** 8.4/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind Lofty?

- **Seller:** [Lofty](https://www.g2.com/sellers/lofty)
- **Company Website:** www.lofty.com
- **Year Founded:** 2016
- **HQ Location:** Phoenix, Arizona
- **LinkedIn® Page:** [linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c0bdcda7ceb5a1b50f2aaca941eba2ce71eb04d9a7fe06315b2a6eaa72c88d6d&secure%5Burl%5D=https%3A%2F%2Flinkedin.com%2Fcompany%2Floftyplatform&secure%5Burl_type%5D=linkedin_company_website)  
138 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Realtor, Real Estate Agent
- **Top Industries:** Real Estate, Commercial Real Estate
- **Company Size:** 83% Small, 10% Medium

#### What Do G2 Reviewers Say About Lofty?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Lofty, enjoying its seamless setup and comprehensive toolset for efficient management.
- Users appreciate the **intuitive design and extensive features** of Lofty, enhancing customization and ease of use.
- Users love the **seamless integrations** of Lofty, allowing efficient handling of all tasks within one platform.
- Users love the **customization options** of Lofty, making it a versatile tool that meets all their business needs.
- Users value Lofty's **lead generation capabilities** , which efficiently manage relationships and enhance productivity for realtors.

##### Cons

- Users report **poor customer support** with Lofty, often finding it unresponsive and unhelpful when issues arise.
- Users express frustration over **missing features** in Lofty, highlighting the lack of critical tools and poor performance.
- Users find the **steep learning curve** of Lofty challenging, requiring time and training to fully utilize its features.
- Users find the **AI inefficiency** in Lofty frustrating, citing slow responses and poor feature performance.
- Users find Lofty to have a **poor user interface** , making navigation and functionality confusing and difficult to manage.

#### What Are Recent G2 Reviews of Lofty?

**["Smart CRM Features Boost Consistency but Need Refinement"](https://www.g2.com/survey_responses/lofty-review-12640627)**

**Rating:** 4.5/5.0 stars

_— Linda M._

[Read full review](https://www.g2.com/survey_responses/lofty-review-12640627)

**["User-Friendly Platform with Strong Customer Service"](https://www.g2.com/survey_responses/lofty-review-12941579)**

**Rating:** 5.0/5.0 stars

_— Jyoti G._

[Read full review](https://www.g2.com/survey_responses/lofty-review-12941579)

### [ActivePipe](https://www.g2.com/products/activepipe/reviews)

ActivePipe is a specialized marketing automation platform designed to assist real estate agents, agencies, and mortgage brokers in Australia and New Zealand in transforming their contact databases into revenue-generating assets. By leveraging behavioral intelligence, automated nurturing campaigns, and real-time lead scoring, ActivePipe enables users to systematically identify prospects ready to engage, maintain consistent client interactions, and capture listing opportunities ahead of competitors. The platform primarily targets brokerages, team leaders, independent agents, and franchise networks looking to optimize their marketing efforts. ActivePipe addresses the challenge of underutilized databases, which often contain valuable contacts that can lead to significant business opportunities. For instance, an average agent's database of 3,000 contacts can represent around 150 potential annual listings, but without systematic nurturing, many of these opportunities may go unnoticed. By providing tools that enhance engagement and streamline communication, ActivePipe empowers users to maximize their outreach and conversion potential. Key features of ActivePipe include its Intent Engine and Behavioral Intelligence capabilities, which automatically identify buyer and seller personas through interactive surveys and engagement analysis. The platform tracks behavioral signals that indicate purchase or sale intent, such as property research patterns and home valuation clicks. This functionality allows agents to prioritize their follow-up efforts effectively, focusing on "Up & Coming" contacts who have recently re-engaged and "Highly Interactive" prospects who require immediate attention. Additionally, Smart Property Matching delivers personalized property recommendations based on user preferences and observed behavior, ensuring that communications remain relevant and engaging. ActivePipe also offers pre-built real estate campaigns that are ready to deploy, significantly reducing the time required to launch marketing initiatives compared to generic platforms. These campaigns are compliant with local regulations, including the Spam Act 2003 and Privacy Act, ensuring that users can engage their contacts without legal concerns. Furthermore, the platform automates the generation and distribution of monthly branded local market reports, positioning agents as trusted experts in their communities while providing valuable insights into market trends. The platform's multi-agent management capabilities allow single administrators to oversee campaigns for numerous agents, maintaining brand consistency while personalizing communications. ActivePipe integrates seamlessly with leading real estate CRMs in the ANZ region, ensuring that users can maintain their CRM as the source of truth while adding an intelligence layer for enhanced marketing automation. With dedicated training and implementation support, ActivePipe helps users navigate the complexities of automation, ensuring that they can leverage the platform's full potential to drive business growth.

**Average Rating:** 4.5/5.0

**Total Reviews:** 23

#### How Do G2 Users Rate ActivePipe?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.7/10)
- **Contact & Account Management:** 10.0/10 (Category avg: 8.5/10)
- **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10)

#### Who Is the Company Behind ActivePipe?

- **Seller:** [MoxiWorks](https://www.g2.com/sellers/moxiworks)
- **Company Website:** moxiworks.com
- **Year Founded:** 2010
- **HQ Location:** Bellevue, Washington
- **Twitter:** @MoxiWorks  
1,325 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cd31397a3856896176f8dbf3856f21742831857905917fe078a2941efc6db767&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmoxi-works%2F&secure%5Burl_type%5D=linkedin_company_website)  
148 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Real Estate
- **Company Size:** 61% Medium, 39% Small

#### What Do G2 Reviewers Say About ActivePipe?

_AI-generated summary from verified user reviews_

##### Pros

- Users find ActivePipe's **ease of use** outstanding, empowering them to create effective, branded emails effortlessly.
- Users highlight the **seamless automation** of ActivePipe, enhancing campaigns and simplifying marketing efforts for agents.
- Users appreciate how ActivePipe enables **business growth** through simultaneous campaigns and seamless integration with existing tools.
- Users commend ActivePipe for its **responsive customer support** , enhancing their overall experience and satisfaction with the platform.
- Users appreciate the **customization options** of ActivePipe, enabling tailored email campaigns and seamless integration with existing tools.

##### Cons

- Users face **integration issues** with ActivePipe, but appreciate the responsive support provided to resolve them.
- Users desire **more design capabilities** in ActivePipe, often feeling constrained and needing to use external tools.

#### What Are Recent G2 Reviews of ActivePipe?

**["Automated Lead Nurturing with Valuable Behavioural Insights"](https://www.g2.com/survey_responses/activepipe-review-13034510)**

**Rating:** 4.0/5.0 stars

_— Bec R._

[Read full review](https://www.g2.com/survey_responses/activepipe-review-13034510)

**["Intuitive Platform & Outstanding Customer Support"](https://www.g2.com/survey_responses/activepipe-review-12972604)**

**Rating:** 5.0/5.0 stars

_— Natalie G._

[Read full review](https://www.g2.com/survey_responses/activepipe-review-12972604)

#### What Are G2 Users Discussing About ActivePipe?

- [Who owns ActivePipe?](https://www.g2.com/discussions/who-owns-activepipe)
- [How do you use ActivePipe?](https://www.g2.com/discussions/how-do-you-use-activepipe)
- [Is ActivePipe a CRM?](https://www.g2.com/discussions/is-activepipe-a-crm)

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Ähnliche Kategorien

- [Maklerverwaltung](/de/categories/brokerage-management)
- [Integrierte Arbeitsplatzmanagementsysteme (IWMS)](/de/categories/integrated-workplace-management-systems-iwms)
- [Leasingverwaltung](/de/categories/lease-administration)
- [Immobilienverwaltung](/de/categories/property-management)
- [Mehrfaches Listungsservice (MLS)](/de/categories/multiple-listing-service-mls)

- [Immobilienmarketing](/de/categories/real-estate-marketing)
- [Immobilienaktivitätenmanagement](/de/categories/real-estate-activities-management)
- [Virtuelle Inszenierung durch KI](/de/categories/ai-virtual-staging)
- [Gemeinschaftsverwaltungsmanagement](/de/categories/community-association-management)
- [Hausinspektion](/de/categories/home-inspection)

- [Leasingbuchhaltung](/de/categories/lease-accounting)
- [Andere Immobilien](/de/categories/other-real-estate)
- [Paketverfolgung](/de/categories/package-tracking)
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- [Immobilienintelligenz](/de/categories/property-intelligence)

[Browse Immobilien-CRM Themes](/de/categories/real-estate-crm/themes)

 ![Neya Kumaresan](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Neya Kumaresan")
NK

Von [Neya Kumaresan](https://research.g2.com/insights/author/neya-kumaresan) recherchiert und verfasst

Updated October 3, 2024

Immobilien-CRM-Software hilft Immobilienfachleuten, Kundeninteraktionen mit aktuellen und potenziellen Käufern und Mietern zu identifizieren, zu verfolgen und zu verwalten. Diese Lösungen können mehrere Geschäftsprozesse vereinfachen, wie z.B. die Vorvermietungspipeline, die Akquise von Geschäften, das Management von Verkäufen, die Beziehungspflege und die Terminplanung von Besichtigungen. Neben branchenspezifischen Vorteilen kann eine Immobilien-CRM-Plattform eine bessere Organisation, schnellere Reaktionszeiten bei der Kommunikation mit Kunden, eine Verbesserung der Kundenzufriedenheit und eine schnelle Reaktion auf neue Leads ermöglichen, um mehr Geschäft für die Agentur zu generieren. Diese Systeme können sowohl Maklern als auch Immobilienagenten zugutekommen, da Immobilien-CRMs es ihnen ermöglichen, Kunden und Interessenten zu verwalten, die über ihr Büro oder ihre Agentur ein Haus mieten oder kaufen möchten.

Während sich die meisten Immobilien-CRMs darauf konzentrieren, Maklern bei der Verwaltung ihrer Beziehungen zu Käufern und Mietern zu helfen, sind einige Produkte für Immobilienentwicklungsgesellschaften konzipiert, im Gegensatz zu traditionellen Agenturen. Darüber hinaus gibt es mehrere gängige Integrationen, die helfen, die Produktfunktionalität eines Immobilien-CRMs zu erweitern. Durch die Verbindung von Immobilien-CRM-Software mit [Software für Multiple Listing Services](https://www.g2.com/de/categories/multiple-listing-service-mls) können Immobilienmakler Benachrichtigungen erhalten, wenn Interessenten gelistete Immobilien ansehen. [Immobilienmarketing-Software](https://www.g2.com/de/categories/real-estate-marketing) und [Software für das Management von Immobilienaktivitäten](https://www.g2.com/de/categories/real-estate-activities-management) können ebenfalls mit einem CRM-Produkt zusammenarbeiten, um Finanzunterlagen, Verwaltungsdateien, interne Kommunikation, Websites und Branding für eine Immobilienagentur zu verwalten.

Um sich für die Aufnahme in die Kategorie Immobilien-CRM zu qualifizieren, muss ein Produkt:

- Immobilienfachleuten ermöglichen, mit Käufern oder Mietern über geschäftliche Sofortnachrichten, Text, E-Mail oder Anruf zu kommunizieren
- Kundenkontakte in einer organisierten Datenbank verfolgen, erfassen und verwalten
- Immobilienkontakte von Internet-Datenaustausch (IDX)-Seiten oder Internet-Listing-Diensten importieren
- Eine Immobilienmarketing-Plattform bereitstellen oder integrieren

Top-Tools auf einen Blick

| Product | Am besten geeignet für | User Review |
| --- | --- | --- |
| [![Produkt-Avatar-Bild](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_078faa09de9e024c395f0689ff109e1a/resimpli.png "Produkt-Avatar-Bild")](https://www.g2.com/de/products/resimpli/reviews)[REsimpli](https://www.g2.com/de/products/resimpli/reviews)[4.9/5(397)](https://www.g2.com/de/products/resimpli/reviews) | Investor lead pipelines with built-in drip automation | "Umfassende CRM-Lösung mit sofortigen Ergebnissen" |
| [![Produkt-Avatar-Bild](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_35302736c67f537bd5a17a1780e613b0/zillow-premier-agent.png "Produkt-Avatar-Bild")](https://www.g2.com/de/products/zillow-premier-agent/reviews)[Zillow Premier](https://www.g2.com/de/products/zillow-premier-agent/reviews)[2.2/5(55)](https://www.g2.com/de/products/zillow-premier-agent/reviews) | Zillow-native lead capture with visibility costs | "Große Sichtbarkeit und Kundenkontakte für Immobilienfachleute" |
| [![Produkt-Avatar-Bild](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_94866f795cfa56887281195993abfc51/luxury-presence.jpg "Produkt-Avatar-Bild")](https://www.g2.com/de/products/luxury-presence/reviews)[Luxury Presence](https://www.g2.com/de/products/luxury-presence/reviews)[4.4/5(28)](https://www.g2.com/de/products/luxury-presence/reviews) | Luxusmarken-Websites mit SEO-gesteuerter Lead-Generierung | "Hochwertige All-in-One-Marketing-Plattform, die es mir ermöglicht, mich auf mein Geschäft zu konzentrieren." |
| [![Produkt-Avatar-Bild](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5e9a647f38809988d515958b42285e1d/rechat.png "Produkt-Avatar-Bild")](https://www.g2.com/de/products/rechat/reviews)[Rechat](https://www.g2.com/de/products/rechat/reviews)[4.7/5(90)](https://www.g2.com/de/products/rechat/reviews) | All-in-One CRM-, Marketing- und Listing-Workflows | "Rechat beschleunigt Kunden-E-Mails und optimiert meinen täglichen Arbeitsablauf." |
| [![Produkt-Avatar-Bild](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_bc4073574772844b7557822c89c51289/contactually-by-compass.PNG "Produkt-Avatar-Bild")](https://www.g2.com/de/products/contactually-by-compass/reviews)[Contactually by Compass](https://www.g2.com/de/products/contactually-by-compass/reviews)[4.2/5(125)](https://www.g2.com/de/products/contactually-by-compass/reviews) | Relationship follow-up reminders with contact bucketing | "Leistungsstarkes CRM" |
| [![Produkt-Avatar-Bild](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9c890af3b73a48996ec287585d5b01c1/boldtrail.jpg "Produkt-Avatar-Bild")](https://www.g2.com/de/products/boldtrail/reviews)[BoldTrail](https://www.g2.com/de/products/boldtrail/reviews)[4.5/5(1,554)](https://www.g2.com/de/products/boldtrail/reviews) | Agent database automation with integrated back office | "Optimiertes CRM für Erfolg im Immobilienbereich" |
| [![Produkt-Avatar-Bild](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_16426185626c57445e56e1361c0c6ae0/follow-up-boss.png "Produkt-Avatar-Bild")](https://www.g2.com/de/products/follow-up-boss/reviews)[Follow Up Boss](https://www.g2.com/de/products/follow-up-boss/reviews)[4.6/5(117)](https://www.g2.com/de/products/follow-up-boss/reviews) | Real estate lead distribution and follow-up automation | "Effizientes CRM mit nahtloser Integration" |
| [![Produkt-Avatar-Bild](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_0435c19447ab8dcf32e39b33f58b6351/boomtown.png "Produkt-Avatar-Bild")](https://www.g2.com/de/products/boomtown/reviews)[BoomTown](https://www.g2.com/de/products/boomtown/reviews)[4.7/5(588)](https://www.g2.com/de/products/boomtown/reviews) | Automated buyer lead nurture with website activity tracking | "Benutzerfreundlich, das die Kunden engagiert hält" |

* * *

Show More

### Immobilien-CRM Themen

- [Was ist Immobilien-CRM-Software?](#was-ist-immobilien-crm-software)
- [Warum Immobilien-CRM-Software verwenden?](#warum-immobilien-crm-software-verwenden)
- [Wer nutzt Immobilien-CRM-Software?](#wer-nutzt-immobilien-crm-software)
- [Arten von Immobilien-CRM-Software](#arten-von-immobilien-crm-software)
- [Funktionen von Immobilien-CRM-Software](#funktionen-von-immobilien-crm-software)
- [Trends im Zusammenhang mit Immobilien-CRM-Software](#trends-im-zusammenhang-mit-immobilien-crm-software)
- [Potenzielle Probleme mit Immobilien-CRM-Software](#potenzielle-probleme-mit-immobilien-crm-software)
- [Software und Dienstleistungen im Zusammenhang mit Immobilien-CRM-Software](#software-und-dienstleistungen-im-zusammenhang-mit-immobilien-crm-software)

[
### Immobilien-CRM Themen
Erweitern/Einklappen ](#)
- [Was ist Immobilien-CRM-Software?](#was-ist-immobilien-crm-software)
- [Warum Immobilien-CRM-Software verwenden?](#warum-immobilien-crm-software-verwenden)
- [Wer nutzt Immobilien-CRM-Software?](#wer-nutzt-immobilien-crm-software)
- [Arten von Immobilien-CRM-Software](#arten-von-immobilien-crm-software)
- [Funktionen von Immobilien-CRM-Software](#funktionen-von-immobilien-crm-software)
- [Trends im Zusammenhang mit Immobilien-CRM-Software](#trends-im-zusammenhang-mit-immobilien-crm-software)
- [Potenzielle Probleme mit Immobilien-CRM-Software](#potenzielle-probleme-mit-immobilien-crm-software)
- [Software und Dienstleistungen im Zusammenhang mit Immobilien-CRM-Software](#software-und-dienstleistungen-im-zusammenhang-mit-immobilien-crm-software)

## Mehr über Immobilien-CRM-Software erfahren

### Was ist Immobilien-CRM-Software?

Immobilienmakler sind ständig unterwegs und immer „on“. Sie müssen neue Kunden gewinnen, die Kommunikation mit bestehenden Kunden aufrechterhalten, über Angebote auf dem Laufenden bleiben, Verträge und den bestehenden Verkaufstrichter verfolgen, ihre persönliche Marke bewerben, eine aktive Präsenz in den sozialen Medien pflegen und wissen, wie sie Technologie nutzen können, um der Konkurrenz und potenziellen Kunden einen Schritt voraus zu sein. Immobilien-CRM-Software hilft, Prioritäten und Aufgaben zu vereinheitlichen und arbeitet im besten Interesse des Maklers, der die Software nutzt.

Immobilien-CRM-Software ist mehr als nur ein glorifiziertes Werkzeug zur Erfassung, Generierung und Verfolgung von Leads. Immobilien-CRM-Software ist eine Kunden-, Vertrags- und Maklerdatenbank, die speziell für die Immobilienbranche entwickelt wurde. Immobilien-CRM-Software hilft Maklern und Unternehmen, ihre Kunden besser zu bedienen, indem sie alle Makleraktivitäten in einem konsolidierten System zentralisiert und integriert. Immobilien-CRM-Software hat die Fähigkeit, Arbeitsabläufe zu automatisieren, Maklerinteraktionen und Verkaufszyklen zu analysieren und die Kundenkorrespondenz zu optimieren und zu verfolgen. Mit einem Immobilien-CRM können Immobilienmakler und -vermittler ihre Zeit effizienter und produktiver nutzen und gleichzeitig eine verbesserte, ansprechende Personalisierung sicherstellen.

Hauptvorteile von Immobilien-CRM-Software

- Konsolidiert und organisiert Lead- und Kontaktinformationen in einer durchsuchbaren Datenbank
- Automatisiert Arbeitsabläufe und zeitaufwändige Aufgaben
- Optimiert Marketingautomatisierungsbemühungen
- Verfolgt und berichtet über die Leistung von Maklern und Geschäftsdaten
- Integriert sich mit MLS-Systemen und anderer relevanter Drittanbieter-Software

### Warum Immobilien-CRM-Software verwenden?

Abgesehen von der Datenzentralisierung und der Automatisierung von Arbeitsabläufen nutzen Immobilienprofis Immobilien-CRM-Software aus zwei wesentlichen Gründen: um die Effizienz zu steigern und die Kundenbeziehungen zu verbessern.

**Effizienz —** Da Immobilien-CRM-Software automatisch Kundeninformationen sammelt und Erinnerungen und Benachrichtigungen über Meilensteine und bemerkenswerte Ereignisse einrichtet, müssen Immobilienmakler diese Informationen nicht selbst beschaffen. Diese Art von Informationen ist entscheidend, um die Kundenkorrespondenz genau zu personalisieren, aber es dauert, sie zu sammeln und zu analysieren. Immobilien-CRM-Software automatisiert banale, zeitaufwändige Aufgaben, sodass Makler schnell und gezielt reagieren können.

**Stärkt Kundenbeziehungen —** Immobilien-CRM-Software ermöglicht es Maklern, unnötige Hin- und Her-Kommunikation mit einem Kunden über Wohnanforderungen zu minimieren, indem sie Präferenzen und Ähnliches sammelt und verarbeitet. Während und nach einem abgeschlossenen Geschäft verfolgt die Immobilien-CRM-Software das Verhalten und die Interaktionen der Kunden mit den Maklern, was hilft, das Feedback vorherzusagen, das ein Makler von einem zufriedenen oder unzufriedenen Kunden erhalten könnte. Immobilien-CRM-Software hilft Maklern auch, einen leichten, nicht aufdringlichen Kontakt bei Nachfassaktionen zu pflegen und kann Empfehlungen in Gang setzen.

### Wer nutzt Immobilien-CRM-Software?

**Immobilienmakler —** Immobilienmakler nutzen Immobilien-CRM-Software, um ihren Verkaufstrichter, Verträge und die Kundenkorrespondenz besser zu verfolgen. Makler profitieren von der All-in-One-Lösung, die ein Immobilien-CRM bietet, indem sie die Vielzahl unterschiedlicher Softwaresysteme, physischer Repositories und Anwendungen reduzieren, die sie möglicherweise zuvor verwendet haben, um ihre Aktivitäten und Kunden im Auge zu behalten.

**Immobilieninvestoren —** Immobilieninvestoren können die Datenberichts- und Visualisierungsfunktionen von Immobilien-CRM nutzen, um Geschäftsdaten zu präsentieren und zu modellieren. Die Datenkonsolidierungsfähigkeit von Immobilien-CRM hilft Investoren, die Anzahl der in einem bestimmten Zeitraum gewonnenen Geschäfte und den Gesamtwert aller derzeit im Trichter befindlichen Geschäfte zu sehen, während sie die Erstellung langfristiger Portfoliostrategien unterstützt.

**Hypothekengeber —** Obwohl [Hypotheken-CRM-Software](https://www.g2.com/categories/mortgage-crm) als maßgeschneiderte Lösung für die Kreditvergabeindustrie existiert, können Kreditgeber dennoch Immobilien-CRM nutzen, um Kontakte zu verwalten, Dokumente zu aggregieren und Aufgaben zu priorisieren. Während ein Immobilien-CRM nicht so nahtlos mit einem Loan Origination System (LOS) integriert werden kann wie ein Hypotheken-CRM, ist es dennoch ein nützliches Werkzeug, das helfen kann, Informationen zu konsolidieren, um Kundenbeziehungen und Kreditzyklen zu verbessern.

### Arten von Immobilien-CRM-Software

Immobilien-CRM-Software wird weiter in kommerzielle, Wohn-, Miet- und Eigentumswohnungen sowie nach Preispunkten unterteilt. Die Bedürfnisse und Anforderungen jeder Art von Immobilienfokus variieren, ebenso wie die CRM-Lösung, die am besten den Geschäftsabläufen dienen oder sich anpassen kann. Der folgende Abschnitt wird jedoch die zwei verschiedenen Möglichkeiten zur Implementierung von Immobilien-CRM in ein Unternehmen diskutieren.

**Cloud-basiert —** Web- oder cloudbasierte Immobilien-CRM-Software kann entweder auf Abonnementbasis oder als einmaliger Download erworben werden. Ein cloudbasiertes Immobilien-CRM ist hilfreich für Immobilienmakler, die ständig unterwegs sind, da es ihnen ermöglicht, Angebote oder Kundeninformationen in Echtzeit zuzugreifen oder zu aktualisieren. Cloudbasierte Lösungen können kostengünstiger sein als vor Ort bereitgestellte CRMs.

**Vor Ort —** Während vor Ort bereitgestellte Immobilien-CRM-Software teurer sein und zusätzliche Hardware- oder Infrastruktur-Updates erfordern kann, verspricht die Bereitstellung vor Ort die Sicherheit von Kunden- und Geschäftsdaten.

### Funktionen von Immobilien-CRM-Software

Nicht alle Immobilien-CRMs sind gleich, da einige für Wohn- versus Gewerbeimmobilien und Eigentum versus Mietimmobilien konzipiert sind. Einige Funktionen sind jedoch standardmäßig in allen Immobilien-CRMs enthalten.

**Kontaktmanagement —** Die Kontaktmanagementfunktion bietet die Möglichkeit, Kontakte und Leads nach Art des Leads, Empfehlungsstatus, Historie und Präferenzen zu segmentieren und zu kategorisieren. Normalerweise erscheinen diese Arten von Kategorisierungen als Filterfelder oder Tags. Je flexibler oder anpassbarer die Felder sind, desto besser für die Benutzerfreundlichkeit. Die Kontaktdatenbank eines Immobilien-CRM sollte auch navigierbar sein, da die Datenbank das Repository für jede zukünftige Interaktion oder Kommunikation sein wird.

**Angebotsmanagement —** Ob das Angebotsmanagement eines Immobilien-CRM eine nahtlose MLS-Synchronisation oder eine anpassbare Angebotsdatenbank bedeutet, dies ist eine entscheidende Funktion. Was nützt ein zentrales System von Kunden-, Angebots- und Maklerpersönlichkeiten, wenn es keinen 360-Grad-Überblick über den potenziellen Kunden bieten kann? Das Angebotsmanagement umfasst auch die Dokumentenspeicherung und -verwaltung sowie die Verfolgung von Ereignissen oder Transaktionen.

**E-Mail-Management —** E-Mail- und E-Newsletter-Vorlagen helfen Immobilienmaklern, prägnante E-Mails zu versenden, die dennoch Freundlichkeit und Nachdenklichkeit ausstrahlen. Eine robuste E-Mail-Management-Funktion hilft Maklern, Vorschläge zusammenzustellen und zu versenden, an Drip-E-Mail-Kampagnen teilzunehmen und von zusätzlichen Funktionen wie Unterstützung für mehrere Sprachen zu profitieren.

**Mobile Lösung —** Speziell für cloud- oder webbasierte Lösungen bieten Immobilien-CRMs, die eine mobile Anwendung oder Unterstützung für mobile Geräte bereitstellen, besser den reisenden Lebensstil eines Außendienstmitarbeiters.

### Trends im Zusammenhang mit Immobilien-CRM-Software

Die Technologie hat den Immobiliensektor verändert, und Unternehmen müssen mit dem Komfortfaktor vollständig online abgewickelter Immobilientransaktionen Schritt halten.

**Fokus auf das Verbrauchererlebnis —** Online-Listing-Marktplätze haben das Immobilienerlebnis verändert. Jetzt haben potenzielle Hauskäufer höchstwahrscheinlich bereits online mit ihrer Suche begonnen. Es liegt an den Immobilienmaklern, ein personalisiertes, herausragendes Verbrauchererlebnis zu bieten, das den Komfortfaktor des Online-Shoppings übertrifft. Pflege von Beziehungen ist der Schlüssel, und Immobilien-CRM-Software erleichtert dies für Immobilienmakler. Automatisierte Nachfassaktionen, Angebotsabgleiche, SEO und Empfehlungsmanagement helfen, die Marke des Maklers aufzubauen, erleichtern aber auch zahlreiche Verbraucherkontaktpunkte, die zu einem abgeschlossenen Geschäft führen können.

**Datenaggregation —** Daten sind entscheidend für den Erfolg einer Immobilienagentur. Daten über Angebote, Kundenpräferenzen und den Markt müssen alle gesammelt und verarbeitet werden, bevor sie genutzt werden können. Immobilien-CRM-Software hat es Maklern und Vermittlern bereits ermöglicht, ihre Zeit besser mit der Nutzung solcher Daten zu verbringen, aber jetzt scheint die Echtzeit-Interaktion mit den Daten im Kommen zu sein. Die bloße Nutzung eines Immobilien-CRM beseitigt nicht die Konkurrenz, wenn es um bessere Angebote geht, aber das Echtzeit-Datenmanagement kann Maklern einen Vorteil bei der Verwaltung von Kundenbeziehungen verschaffen.

**Automatisierung —** Immobilien-CRM spart Maklern Zeit, indem es banale Aufgaben automatisiert. Diese Automatisierung reduziert auch verschwendete Zeit, indem sie hart daran arbeitet, eingegebene Daten zu deduplizieren und Angebote und Kundeninformationen so aktuell wie möglich zu halten. Immobilien-CRM ist auch gut für die Verfolgung der gesamten Abläufe, um Ineffizienzen zu identifizieren, die Makler daran hindern, gut zu arbeiten. Jetzt kann KI-gestützte Automatisierung Aufgaben wie genaue Segmentierung, Personalisierung und organisatorische Effizienz weiter optimieren.

### Potenzielle Probleme mit Immobilien-CRM-Software

**Unflexibilität —** Eine Lösung, die entweder an Anpassungsoptionen oder Flexibilität fehlt, um sich an die Anforderungen eines Unternehmens anzupassen, wird scheitern. Der Käufer sollte recherchieren, wie anpassbar ein Satz von Funktionen oder Dashboards ist und die Lösung in einer kostenlosen Testversion ausprobieren, um herauszufinden, ob Felder und Anzeigen einfach bearbeitet, gelöscht oder hinzugefügt werden können.

**Mangelnde Integration —** Die Investition in ein einziges Immobilien-CRM bedeutet nicht eine dramatische Überholung einer Immobilienagentur. Das CRM wird helfen, aber eine einfache Integration in andere Immobilienlösungen ist notwendig, damit das Geschäft erfolgreich ist. Keine Lösung wird sich mit jedem Stück Immobilien-Technologie da draußen integrieren, daher sollte der Käufer die generischen und branchenspezifischen Systeme im Auge behalten, die bereits vorhanden sind.

**Schwierige Lernkurve —** Die vollständige Einführung jeder Software ist wünschenswert, aber das kann nur geschehen, wenn die Lernkurve nicht zu steil oder umständlich ist. Menschen sind Gewohnheitstiere, und Immobilienmakler sind bereits aufgrund der enormen Menge an Multitasking, die von ihnen erwartet wird, stark beansprucht. Software, die nicht intuitiv ist, umfangreiche Schulungen erfordert oder keinen leicht erreichbaren Anbietersupport bietet, wird scheitern.

**Teuer —**"Man bekommt, wofür man bezahlt" ist ein Sprichwort, das auf Immobilien-CRM-Software zutrifft. Die billigste Lösung wird nicht so effektiv sein, um die Pflichten und Verantwortlichkeiten eines Immobilienmaklers zu optimieren, aber Käufer müssen die Vertriebsmitarbeiter eines Anbieters fragen, was im Preis der Lösung enthalten ist. Ist der Anbietersupport ein zusätzlicher Kostenpunkt? Welche Art von Infrastruktur- oder Hardwareanforderungen benötigt eine Lösung, um gut zu funktionieren?

### Software und Dienstleistungen im Zusammenhang mit Immobilien-CRM-Software

Nachfolgend sind mehrere Lösungen aufgeführt, die in Verbindung mit Immobilien-CRM-Software oder als Alternativen zu Immobilien-CRM-Software verwendet werden können, basierend auf den Bedürfnissen der Benutzer:

**Hypotheken-CRM —** Hypothekengeber und -vermittler können Immobilien-CRM-Software nutzen, um ihre Kunden und wichtige Dokumente im Auge zu behalten. Sie sind jedoch besser bedient, wenn sie sich an branchenspezifische [Hypotheken-CRM-Software](https://www.g2.com/categories/mortgage-crm) wenden, um Geschäftsabläufe zu optimieren, da letztere die Besonderheiten der Kreditvergabeindustrie versteht.

**Immobilienmarketing —** [Immobilienmarketing-Software](https://www.g2.com/categories/real-estate-marketing) rationalisiert die Werbung für die Dienstleistungen und Immobilien eines Immobilienprofis, wobei verschiedene Kanäle und SEO-Strategien berücksichtigt werden. Die meisten Immobilienmarketing-Softwarelösungen integrieren sich nahtlos mit Immobilien-CRM-Software, um Leads besser von Websites und anderen Formen der digitalen Präsenz zu generieren und zu erfassen.

**Maklerverwaltung —** Jeder Immobilienprofi kann Immobilien-CRM nutzen, einschließlich Makler. Ein Immobilien-CRM ermöglicht es Immobilienmaklern und -vermittlern, besser zu arbeiten und Geschäfte effektiver abzuschließen, indem es manuelle Zeit für notwendige, aber zeitaufwändige Aufgaben wie das Versenden von Nachfass-E-Mails und das Durchsuchen von Angeboten freigibt. Immobilien-CRM-Software lässt sich in der Regel leicht mit [Maklerverwaltungssoftware](https://www.g2.com/categories/brokerage-management) für eine umfassende Immobilienagentur-Managementlösung integrieren.

**Immobilienaktivitäten-Management —** [Immobilienaktivitäten-Management-Software](https://www.g2.com/categories/real-estate-activities-management) erleichtert die Verfolgung der Verkäufe, Transaktionen und anderer relevanter Leistungskennzahlen eines Immobilienprofis. Transaktionsmanagement und Vertragsmanagement sind gängige Funktionen von Immobilienaktivitäten-Management-Software, die durch die Integration mit einem Immobilien-CRM noch einfacher und effizienter gestaltet werden können.

**Multiple Listing Service (MLS) Listing —** Im Gegensatz zu generischen CRMs sind Immobilien-CRMs darauf ausgelegt, Angebotsinformationen aus [Multiple Listing Service (MLS) Listings](https://www.g2.com/categories/multiple-listing-service-mls-listing) zu analysieren und zu sammeln, um Kunden besser mit ihrem Traumhaus abzugleichen.

**Immobilieninvestment-Management —** Immobilieninvestoren können Immobilien-CRM-Software nutzen, um ihre Kunden im Auge zu behalten und mit jedem Listensystem zu synchronisieren. [Immobilieninvestment-Management-Software](https://www.g2.com/categories/real-estate-investment-management) geht jedoch einen Schritt weiter, da sie speziell für die Abwicklung von Immobilieninvestment-spezifischen Aktivitäten entwickelt wurde.

**CRM —** Immobilien-CRM ist nur ein Beispiel für branchenspezifische [CRM-Software](https://www.g2.com/categories/crm). Eine Immobilienagentur oder ein Unternehmen kann ein allgemeines CRM verwenden, um ihre Kontaktdatenbanken zu organisieren und ihre Verkaufszyklen und Transaktionen im Auge zu behalten. Darüber hinaus haben einige Anbieter von allgemeinen CRM-Lösungen begonnen, branchenspezifische Anpassungen einzuführen.

**CRM All-in-One —** [CRM All-in-One-Software](https://www.g2.com/categories/crm-all-in-one) bündelt CRM- und Marketingautomatisierungsfunktionen, um die Bedürfnisse kleiner Unternehmen zu erfüllen. Immobilien-CRM geht über einfaches Lead-Tracking und -Pflege hinaus und konzentriert sich auf die Optimierung und Pflege von Kundenbeziehungen, einschließlich der Bereitstellung von Marketingautomatisierungsfunktionen für Immobilienprofis.