# Best Push Notification Software for Small Business - Page 2

## How Many Push Notification Software Products Does G2 Track?

**Total Products under this Category:** 188

### Category Stats (Aug 2026)

- **Average Rating:** 4.52/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** GoodBarber (+14.67%) - Among all products in this category, GoodBarber recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Push Notification Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 27,200+ Authentic Reviews
- 188+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Push Notification Software
 ![G2 Grid® for Push Notification Software plotting products by satisfaction and market presence](https://www.g2.com/categories/push-notification/grids.png?focus%5B%5D=27101&focus%5B%5D=20732&focus%5B%5D=18316&focus%5B%5D=133616&focus%5B%5D=3644&focus%5B%5D=21115&focus%5B%5D=340&focus%5B%5D=5290)

Highlighted products: OneSignal, Braze, Customer.io, indigitall, Omnisend, ContactPigeon, Agentforce Marketing (formerly Salesforce Marketing Cloud), and WebEngage.

Underlying data: [Grid® JSON](https://www.g2.com/categories/push-notification/grids.json?focus%5B%5D=onesignal&focus%5B%5D=braze&focus%5B%5D=customer-io&focus%5B%5D=indigitall&focus%5B%5D=omnisend&focus%5B%5D=contactpigeon&focus%5B%5D=agentforce-marketing-formerly-salesforce-marketing-cloud&focus%5B%5D=webengage&segment=small-business)

**Sponsored**

### Adobe Journey Optimizer

Adobe Journey Optimizer is a leading customer engagement solution, enabling brands to orchestrate and deliver personalized customer engagement across all channels — including email, web, app, mobile, and more — in the moments that matter to your customers. Profiles and Audiences: Built on the powerful Adobe Experience Platform, Journey Optimizer unifies customer data, creating real-time profiles and audiences that allow marketers to understand behaviors and preferences deeply, ensuring relevant interations at every touchpoint. The platform also prioritizes Data Governance & Privacy with comprehensive tools to help ensure brands are enabled to manage customer data responsibly and compliance with privacy regulations. Journey Orchestration: Harness an intuitive drag-and-drop journey canvas for creating complex, multi-step customer journeys. Marketers can orchestrate and activate messages, offers, and other content in real-time, and across channels, targeting customers based on behaviors, contextual data, business events such as sign-ups, purchases, order status, flight delays, loyalty, and more. Messages and Content: Simplify creating, managing, personalizing and optimizing messages and content through a variety of authoring options from drag-and-drop visual editing to HTML coding. Users can manage, find, and distribute all the digital assets for cross-channel messaging and content creation from one centralized location . The natively embedded, centralized asset repository makes accessing digital assets easy, for faster content creation. . Personalize every messaging element with dynamic content — from subject lines to body copy — ensuring that communications resonate with audiences. Intelligent Optimization: Run experiments and make data-driven decisions, ensuring personalized interactions that align with business goals. Leverage data and AI to determine the next-best offer, test out new offer ideas, and quickly apply learnings across the journey — in real-time and at scale. Experiment with and optimize the impact of your customer engagement — from fine-tuning specifics such as subject lines, body copy, and imagery to updating strategies like channel mix, journey length, engagement frequency and more. Consumers are inundated with marketing — a lot of which gets tuned out. Journey Optimizer lets you cut through the clutter with embedded AI, dynamic content capabilities, and end-to-end journey orchestration so you can anticipate and meet your customers’ needs.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1562&secure%5Bchosen_at%5D=2026-08-02T23%3A06%3A23Z&secure%5Bdisplayable_resource_id%5D=1562&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1562&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=169941&secure%5Bresource_id%5D=1562&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fpush-notification%2Fsmall-business%3Fpage%3D2%26segment%3Dsmall-business&secure%5Btoken%5D=0d86388636caa03459d828a4e48ef300a69485ebfb88e298ef6a485a624a611c&secure%5Burl%5D=https%3A%2F%2Fbusiness.adobe.com%2Fproducts%2Fjourney-optimizer.html%3Fsdid%3DN3PCRH2X%26mv%3Daffiliate&secure%5Burl_type%5D=custom_url)

### [Nvecta](https://www.g2.com/products/nvecta/reviews)

Nvecta is an AI-powered marketing automation and CDP solution. It provides an omnichannel experience that helps you reach your desired audience through email, SMS, push notifications, pop-ups, and much more. With Nvecta, you can send automated campaigns to target your audience at the right time. Moreover, it allows you to send personalized campaigns to connect with your audience on a more personal level. Its easy-to-use interface, along with a drag-and-drop editor, makes it easier to customize your campaigns and journeys. Its in-depth campaign analytics help you measure campaign performance and adjust your campaigns accordingly. Key Features Real-time Data & Personalization Segmentation & Targeting Omnichannel Communication A/B Testing Analytics & Reporting Exit-Intent Targeting Drip Campaigns Dynamic Content Injection Seamless Third-Party App Integration

**Average Rating:** 4.8/5.0

**Total Reviews:** 335

#### How Do G2 Users Rate Nvecta?

- **Integrations:** 9.3/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.3/10)
- **Rich Notifications:** 9.5/10 (Category avg: 8.9/10)
- **A/B Testing:** 9.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Nvecta?

- **Seller:** [Nvecta](https://www.g2.com/sellers/nvecta)
- **Year Founded:** 2011
- **HQ Location:** Delhi, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d1382dfe73e9be57555ebc2b8e4527077fc4be9f8c98849af993c76d8aba7285&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnvecta%2F&secure%5Burl_type%5D=linkedin_company_website)  
58 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Search Engine Optimization Executive, Search Engine Optimization Specialist
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 69% Small, 28% Medium

#### What Do G2 Reviewers Say About Nvecta?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly interface** of NotifyVisitors, making marketing campaigns easy and efficient.
- Users love the **seamless automation** of NotifyVisitors, enabling effortless client journeys and efficient business management.
- Users value the **ease of use** with NotifyVisitors, enjoying a streamlined experience for their marketing efforts.
- Users value the **excellent customer engagement** features of Nvecta, simplifying audience interaction and enhancing marketing efforts.
- Users benefit from **awesome customer support** that is always fast and ready to help with any inquiries.

##### Cons

- Users find the **learning curve challenging** , as onboarding and understanding features can be time-consuming for new users.
- Users express concerns over **missing features** , particularly in customization and dashboard reporting, hindering overall effectiveness.
- Users find the product **extremely costly** , making it difficult for new companies to afford and utilize effectively.
- Users find the **limited customization** options frustrating, as it restricts adaptability and hampers effective use of the platform.
- Users find Nvecta to be **not intuitive** , struggling with complex dashboards and difficult customization options.

#### What Are Recent G2 Reviews of Nvecta?

**["Effortlessly Activates Customer Data into Personalized Campaigns"](https://www.g2.com/survey_responses/nvecta-review-12189652)**

**Rating:** 4.0/5.0 stars

_— sakthivel 2._

[Read full review](https://www.g2.com/survey_responses/nvecta-review-12189652)

**["All-in-One Engagement Platform That's Easy for Beginners"](https://www.g2.com/survey_responses/nvecta-review-12103392)**

**Rating:** 4.5/5.0 stars

_— Nishant S._

[Read full review](https://www.g2.com/survey_responses/nvecta-review-12103392)

#### What Are G2 Users Discussing About Nvecta?

- [What is NotifyVisitors used for?](https://www.g2.com/discussions/what-is-notifyvisitors-used-for) - 1 upvote

### [Bloomreach](https://www.g2.com/fr/products/bloomreach-bloomreach/reviews)

Bloomreach est la plateforme agentique pour la personnalisation. Alimentant la recherche autonome, le shopping conversationnel et le marketing autonome, Bloomreach personnalise l'ensemble de l'expérience client. Du commerce de détail aux services financiers, de l'hôtellerie au jeu, les entreprises créent des expériences qui stimulent une croissance plus élevée et une fidélité durable. Bloomreach stimule la personnalisation pour plus de 1 400 marques à travers le monde, y compris American Eagle, Sonepar et Pandora. Le public cible de Bloomreach englobe les entreprises de commerce de toutes tailles qui cherchent à optimiser les interactions avec les clients et à stimuler la croissance des ventes. Sa suite de produits est particulièrement bénéfique pour les spécialistes du marketing, les créateurs de contenu et les gestionnaires de commerce électronique qui visent à améliorer l'engagement des clients et les taux de conversion. Bloomreach est bien adapté aux marques opérant sur plusieurs canaux, car il fournit une stratégie cohérente pour se connecter efficacement avec les clients. Les cas d'utilisation incluent des campagnes de marketing personnalisées, une découverte de produits améliorée, une gestion de contenu rationalisée et un service client piloté par l'IA, en faisant un outil polyvalent pour divers besoins commerciaux. Les caractéristiques clés de Bloomreach incluent sa plateforme d'engagement, qui offre des capacités d'automatisation du marketing robustes permettant aux entreprises de délivrer des messages et des offres personnalisés basés sur le comportement des clients. La solution Discovery améliore l'expérience de recherche sur les sites de commerce électronique, garantissant que les clients peuvent facilement trouver des produits correspondant à leurs intérêts. De plus, le produit Content fonctionne comme un système de gestion de contenu (CMS) sans tête, permettant une livraison de contenu flexible sur diverses plateformes. L'outil Clarity, un assistant de shopping conversationnel alimenté par l'IA, enrichit encore l'expérience client en facilitant les interactions et le support en temps réel. L'intégration de Loomi, l'IA de Bloomreach pour le commerce électronique, amplifie considérablement les capacités de la plateforme en permettant un traitement et une analyse rapides des données. Cela se traduit par de nouvelles voies pour que les clients s'engagent avec les produits, conduisant finalement à une rentabilité accrue et à une croissance accélérée des affaires. Bloomreach est conçu pour simplifier les tâches complexes, offrant des parcours clients avancés, du reciblage publicitaire social, un support omnicanal et une optimisation alimentée par l'IA. Cet ensemble de fonctionnalités complet fournit une vue holistique du client, optimisant les expériences sur tous les canaux. La plateforme est également rentable et plus rapide à déployer par rapport aux concurrents, réduisant la dépendance aux solutions tierces et abaissant le coût total de possession. Avec des évaluations élevées dans les avis clients, Bloomreach est reconnu pour la qualité de ses guides d'utilisation, son support et sa fiabilité globale, en faisant un atout précieux pour les entreprises cherchant à améliorer leurs stratégies de commerce électronique.

**Average Rating:** 4.6/5.0

**Total Reviews:** 766

#### How Do G2 Users Rate Bloomreach?

- **Intégrations:** 8.7/10 (Category avg: 8.6/10)
- **the product a-t-il été un bon partenaire commercial?:** 9.1/10 (Category avg: 9.3/10)
- **Notifications enrichies:** 8.6/10 (Category avg: 8.9/10)
- **Tests A/B:** 9.2/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Bloomreach?

- **Vendeur:** [Bloomreach](https://www.g2.com/fr/sellers/bloomreach)
- **Site Web de l'entreprise:** www.bloomreach.com
- **Année de fondation:** 2009
- **Emplacement du siège social:** Mountain View, CA
- **Twitter:** @bloomreach\_tm  
10,400 abonnés Twitter
- **Page LinkedIn®:** [www.linkedin.com](https://www.g2.com/fr/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a3fea6edee32fac5b3c6202f39bea693a3046a210909e31f453a826a29715ee3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbloomreach%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,140 employés sur LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Responsable CRM, Responsable Marketing
- **Top Industries:** Détail, Marketing et publicité
- **Company Size:** 49% Medium, 28% Small

#### What Do G2 Reviewers Say About Bloomreach?

_AI-generated summary from verified user reviews_

##### Pros

- Les utilisateurs apprécient la **facilité d'utilisation** de Bloomreach, permettant un accès fluide aux insights et une orchestration marketing efficace.
- Les utilisateurs apprécient la **facilité d'utilisation intuitive** et les puissantes informations fournies par les outils de reporting de Bloomreach.
- Les utilisateurs apprécient les **capacités intuitives de segmentation et de ciblage** de Bloomreach, améliorant considérablement leur engagement client.
- Les utilisateurs louent hautement le **support client exceptionnel** de Bloomreach, notant leur réactivité et leur serviabilité dans chaque problème.
- Les utilisateurs trouvent que Bloomreach a une **interface très intuitive** , ce qui permet aux équipes de l'utiliser efficacement.

##### Cons

- Les utilisateurs trouvent la **courbe d'apprentissage abrupte** de Bloomreach frustrante, ce qui impacte l'efficacité et la convivialité globale.
- Les utilisateurs trouvent **des fonctionnalités limitées** dans Bloomreach, en particulier avec les champs recherchables et les options de conception d'e-mails affectant la capacité globale.
- Les utilisateurs rencontrent des **fonctionnalités manquantes** dans Bloomreach, affectant les champs recherchables et les téléchargements de données de rapport, nécessitant des solutions de contournement.
- Les utilisateurs rencontrent une **avec Bloomreach, nécessitant du temps et du soutien pour naviguer dans sa complexité.**
- Les utilisateurs trouvent la **de Bloomreach difficile, nécessitant du temps et une intégration appropriée pour une utilisation efficace.**

#### What Are Recent G2 Reviews of Bloomreach?

**["Bloomreach rend la personnalisation facile avec une segmentation et une automatisation puissantes."](https://www.g2.com/fr/survey_responses/bloomreach-review-13078543)**

**Rating:** 4.0/5.0 stars

_— megan l._

[Read full review](https://www.g2.com/fr/survey_responses/bloomreach-review-13078543)

**["Bloomreach brille toujours des années plus tard"](https://www.g2.com/fr/survey_responses/bloomreach-review-7757853)**

**Rating:** 5.0/5.0 stars

_— Denise R._

[Read full review](https://www.g2.com/fr/survey_responses/bloomreach-review-7757853)

#### What Are G2 Users Discussing About Bloomreach?

- [What is Bloomreach used for?](https://www.g2.com/fr/discussions/what-is-bloomreach-used-for) - 2 comments

### [SendPulse](https://www.g2.com/products/sendpulse/reviews)

SendPulse is an all-in-one marketing automation platform designed to help you streamline your sales and marketing efforts from start to finish and scale your business. SendPulse features include: - bulk email and SMS service; - sales pipeline automation; - transactional emails; - Facebook Messenger, Instagram, Telegram, and WhatsApp chatbot builder; - web push notification service; - website builder; - live chat builder; - CRM system; - online course builder and LMS. No matter which SendPulse service you choose to work with, it will feature our platform's core components: intuitive, no-code interface; user-friendly drag-and-drop builder with extensive customization options; seamless integration of individual services within the platform; and advanced marketing and sales automation capabilities. You can seamlessly combine all services into a unified system to create automated sales pipelines. SendPulse’s online course builder integrates various marketing and sales automation tools, allowing you to effortlessly engage new students, nurture relationships with your existing audience, and effectively monetize your expertise. SendPulse is always available on your smartphone, enabling you to launch marketing campaigns, interact with your chatbot subscribers, and manage your audience from anywhere. Online courses created with SendPulse's course builder are also accessible on mobile devices. Education by SendPulse is a user-friendly app that allows students to create and edit their profiles, enroll in courses, track their learning progress, and communicate with instructors. You only need a smartphone or tablet to register, create a student account, and successfully start and complete your training. SendPulse offers a wide range of comprehensive, seamlessly integrated marketing solutions. Our core objective is to optimize marketers’ and business owners’ workflows and empower them to drive company growth through more efficient sales and marketing processes. With SendPulse, you can efficiently: - Build and segment your audience. - Manage all your sales and marketing activities from a single platform. - Track and analyze the effectiveness of your deals. - Make data-driven decisions based on actionable insights. - Boost your sales through personalized messaging tailored to subscribers across every stage of your sales funnel. SendPulse offers unlimited email campaigns, 24/7 live support, exceptional deliverability, and detailed reporting on every pricing plan. Our free plan includes 15,000 emails per month, while paid subscriptions start at just $9.85 per month.

**Average Rating:** 4.6/5.0

**Total Reviews:** 685

#### How Do G2 Users Rate SendPulse?

- **Integrations:** 8.4/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.3/10)
- **Rich Notifications:** 8.8/10 (Category avg: 8.9/10)
- **A/B Testing:** 8.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind SendPulse?

- **Seller:** [SendPulse](https://www.g2.com/sellers/sendpulse)
- **Year Founded:** 2015
- **HQ Location:** New York
- **Twitter:** @SendPulseCom  
2,084 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c48e4c43fe79b718d450ef6fef5e46a158f2d9136cdaebce7bce9bdbf6f23f4b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9359878%2F&secure%5Burl_type%5D=linkedin_company_website)  
190 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CEO, Founder
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 91% Small, 9% Medium

#### What Do G2 Reviewers Say About SendPulse?

_AI-generated summary from verified user reviews_

##### Pros

- Users find SendPulse to be **very easy to use** , enjoying a seamless sign-up process and intuitive interface.
- Users love the **automation capabilities** of SendPulse, streamlining email and message management effortlessly.
- Users love the **versatile functionality** of SendPulse, combining email, SMS, and chatbots in a user-friendly platform.
- Users appreciate the **user-friendly interface** of SendPulse, making campaign setup and management effortless and intuitive.
- Users highlight the **fantastic customer support** of SendPulse, appreciating the ability to speak to real people.

##### Cons

- Users note the **missing features** in SendPulse, particularly in the analytics and mobile app, hindering overall usability.
- Users find the **limited features** of SendPulse lacking, particularly in analytics and mobile app functionality.
- Users find the **learning curve steep** due to confusing FAQs and an overloaded interface for advanced features.
- Users express concerns over **limited options** in SendPulse, particularly in integrations and feature availability.
- Users find the **WhatsApp API setup and automation flow confusing** , which can frustratingly hinder their experience and efficiency.

#### What Are Recent G2 Reviews of SendPulse?

**["Chat Bot is a great source of information for our users and saves us great amount of work."](https://www.g2.com/survey_responses/sendpulse-review-8697479)**

**Rating:** 5.0/5.0 stars

_— Fernando C._

[Read full review](https://www.g2.com/survey_responses/sendpulse-review-8697479)

**["Sendpulse Does Everything I Need: Intuitive Chatbot Builder That Just Works"](https://www.g2.com/survey_responses/sendpulse-review-13054623)**

**Rating:** 4.5/5.0 stars

_— Vercueil v._

[Read full review](https://www.g2.com/survey_responses/sendpulse-review-13054623)

#### What Are G2 Users Discussing About SendPulse?

- [What is SendPulse used for?](https://www.g2.com/discussions/what-is-sendpulse-used-for) - 1 comment

### [Manago AI](https://www.g2.com/products/manago-ai/reviews)

Manago AI is a Customer Engagement Platform that helps marketers connect their data, understand every customer, communicate on every channel and drive results. Trusted by 2,000+ brands, Manago AI gives marketers the speed, clarity and confidence to move from idea to live campaign in minutes across email, SMS, WhatsApp and web. No technical resource required.

**Average Rating:** 4.4/5.0

**Total Reviews:** 300

#### How Do G2 Users Rate Manago AI?

- **Integrations:** 8.8/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.3/10)
- **Rich Notifications:** 8.6/10 (Category avg: 8.9/10)
- **A/B Testing:** 8.4/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Manago AI?

- **Seller:** [Manago AI](https://www.g2.com/sellers/manago-ai)
- **Year Founded:** 2011
- **HQ Location:** Kraków, PL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8eb345398120d398ea4bb930e0425b463c76b02cc38f5653c365788bd66d2dc0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5134015%2F&secure%5Burl_type%5D=linkedin_company_website)  
347 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Automation Specialist, Marketing Specialist
- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 56% Small, 36% Medium

#### What Do G2 Reviewers Say About Manago AI?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **flexibility and adaptability** of Manago AI, enabling customized solutions for their marketing automation needs.
- Users appreciate the **automation efficiency** of SALESmanago, enabling custom integrations and enhanced marketing capabilities seamlessly.
- Users commend the **excellent customer support** from SALESmanago, noting responsiveness and helpfulness throughout their partnership.
- Users commend the **advanced campaign automation and seamless Salesforce integration** , enhancing their marketing strategy effectively.
- Users appreciate the **intuitive email builder** in SALESmanago, greatly enhancing customer communication and automation efficiency.

##### Cons

- Users experience a **steep learning curve** with Manago AI, requiring time and effort to achieve optimal setup.
- Users find the **interface not intuitive** , making it challenging to navigate and utilize all features effectively.
- Users find some aspects of the platform to be **complex and user-unfriendly** , affecting overall usability and function access.
- Users find the **complexity** of Manago AI challenging, as not all functions are easily accessible or user-friendly.
- Users report **feature issues** including limited SMS integration and difficult navigation for less frequently used tools.

#### What Are Recent G2 Reviews of Manago AI?

**["Intuitive, Feature-Rich Newsletter Builder with Reliable Automations and Great Support"](https://www.g2.com/survey_responses/manago-ai-review-12970320)**

**Rating:** 4.0/5.0 stars

_— Paulina ._

[Read full review](https://www.g2.com/survey_responses/manago-ai-review-12970320)

**["A solid platform for marketing automation"](https://www.g2.com/survey_responses/manago-ai-review-13135615)**

**Rating:** 5.0/5.0 stars

_— Martyna K._

[Read full review](https://www.g2.com/survey_responses/manago-ai-review-13135615)

#### What Are G2 Users Discussing About Manago AI?

- [What is SALESmanago used for?](https://www.g2.com/discussions/what-is-salesmanago-used-for)

### [Evam](https://www.g2.com/fr/products/evam/reviews)

Evam est une entreprise technologique de premier plan qui fournit des solutions et des produits complets pour des expériences client en temps réel et multi-canaux. Notre technologie de pointe en intelligence continue exploite l'analyse de données en temps réel pour offrir un engagement client inégalé. Evam permet aux banques, aux entreprises de télécommunications et à d'autres de gérer des milliards d'interactions avec des algorithmes d'IA, d'orchestrer des parcours clients et d'interagir avec les clients sur tous les canaux, numériques et traditionnels, en temps réel. Notre objectif est d'aider nos clients à augmenter la fidélité des clients, à maximiser le retour sur investissement et l'efficacité, et à économiser du temps et de l'argent. Les entreprises bénéficient du délai de mise sur le marché le plus court grâce à la plateforme de développement low-code, évolutive et modulaire d'Evam, exploitée par une équipe de gestion expérimentée et de haute qualité avec une expertise dans les domaines des télécommunications et de la banque. Avec des dizaines de rapports de recherche de Forrester et Gartner reconnaissant notre excellence en engagement client et en traitement de flux d'événements, notre technologie est approuvée par des géants de l'industrie comme Vodafone, T-Mobile, Jazz, Turkcell, ICBC, TEB/BNP Paribas, ING Bank et Garanti BBVA. Basée à Londres et avec des bureaux à Amsterdam, Sofia et Istanbul, Evam livre ses produits et services directement et à travers plus de 20 partenaires mondiaux. Nos solutions sont actuellement utilisées par plus de 600 millions d'utilisateurs finaux, traitant 20 milliards d'événements dans plus de 15 pays chaque jour.

**Average Rating:** 4.8/5.0

**Total Reviews:** 224

#### How Do G2 Users Rate Evam?

- **Intégrations:** 9.9/10 (Category avg: 8.6/10)
- **the product a-t-il été un bon partenaire commercial?:** 9.8/10 (Category avg: 9.3/10)
- **Notifications enrichies:** 9.9/10 (Category avg: 8.9/10)
- **Tests A/B:** 9.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Evam?

- **Vendeur:** [EVAM](https://www.g2.com/fr/sellers/evam)
- **Site Web de l'entreprise:** evam.com
- **Année de fondation:** 2015
- **Emplacement du siège social:** London
- **Page LinkedIn®:** [www.linkedin.com](https://www.g2.com/fr/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ef7c3495aecca01ded73882855805131ec0e79beba092e035ccccd0cd8cad313&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fevamtech&secure%5Burl_type%5D=linkedin_company_website)  
138 employés sur LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Analyste d'affaires senior
- **Top Industries:** Banque, Télécommunications
- **Company Size:** 36% Large, 34% Medium

#### What Do G2 Reviewers Say About Evam?

_AI-generated summary from verified user reviews_

##### Pros

- Les utilisateurs louent Evam pour sa **facilité d'utilisation** , avec une interface intuitive qui simplifie la conception et l'exécution des campagnes.
- Les utilisateurs apprécient Evam pour sa **gestion des données en temps réel et ses capacités de campagne personnalisée** , améliorant ainsi considérablement leur gestion de campagne.
- Les utilisateurs apprécient Evam pour son **design intuitif** , améliorant la création et l'exécution des campagnes avec facilité et efficacité.
- Les utilisateurs apprécient les **capacités d'automatisation** d'Evam pour créer des campagnes marketing rationalisées et efficaces en temps réel.
- Les utilisateurs s'extasient sur la **flexibilité d'Evam** , permettant des solutions sur mesure qui s'adaptent à des besoins commerciaux divers et à différentes échelles.

##### Cons

- Les utilisateurs trouvent que la **, car de nombreuses fonctionnalités sont complexes et nécessitent un effort considérable pour être maîtrisées.**
- Les utilisateurs trouvent que le système d'EVAM nécessite un **apprentissage difficile** , posant des défis pour ceux qui manquent de compétences techniques et d'expérience.
- Les utilisateurs trouvent la **courbe d'apprentissage abrupte** d'Evam difficile, surtout ceux sans formation technique.
- Les utilisateurs trouvent que les **fonctionnalités complexes** d'Evam peuvent être difficiles à configurer sans connaissances techniques préalables.
- Les utilisateurs trouvent l'interface d'Evam **non intuitive** , ce qui complique la création de campagnes et augmente le besoin de support supplémentaire.

#### What Are Recent G2 Reviews of Evam?

**["EVAM rend la communication client efficace et personnelle"](https://www.g2.com/fr/survey_responses/evam-review-12977000)**

**Rating:** 5.0/5.0 stars

_— GÖRKEM U._

[Read full review](https://www.g2.com/fr/survey_responses/evam-review-12977000)

**["Interface utilisateur/expérience utilisateur intuitive, connecteurs de données en temps réel et augmentation de conversion par 8x"](https://www.g2.com/fr/survey_responses/evam-review-12867501)**

**Rating:** 4.5/5.0 stars

_— Alfiya H._

[Read full review](https://www.g2.com/fr/survey_responses/evam-review-12867501)

#### What Are G2 Users Discussing About Evam?

- [À quoi sert la plateforme Evam Continuous Intelligence ?](https://www.g2.com/fr/discussions/what-is-evam-continuous-intelligence-platform-used-for)

### [Knock](https://www.g2.com/products/knock-knock/reviews)

Knock is infrastructure for sending product and customer messaging. Ship cross-channel product notifications and lifecycle messaging that drives engagement, growth, and retention. Knock has everything you need to power notifications for your product, including: - A powerful workflow engine to automate and manage your entire cross-channel motion, from in-product messaging to email and push notifications. - Branded, in-product messaging components, including embeddable inboxes, feeds, and lifecycle messages. - Broadcasts make it easy to send effective, one-time messages to custom audiences. - A dynamic template manager for consistent, personalized cross-channel messaging. - End-to-end observability and analytics to monitor platform health and engagement. - Notification preferences give users control of where and when they receive notifications to increase retention. - Powerful integrations with dozens of tools across email, SMS, push, and chat.

**Average Rating:** 4.6/5.0

**Total Reviews:** 147

#### How Do G2 Users Rate Knock?

- **Integrations:** 8.7/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.3/10)
- **Rich Notifications:** 8.8/10 (Category avg: 8.9/10)
- **A/B Testing:** 6.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Knock?

- **Seller:** [Knock](https://www.g2.com/sellers/knock-68c9dc19-2711-4d35-9006-94e645cd7e02)
- **Company Website:** knock.app
- **Year Founded:** 2021
- **HQ Location:** New York, NY
- **Twitter:** @knocklabs  
2,106 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ab2a8ce7eb92085e7e1e319a3a0a1e7617780a438616b91fede06efd099f9e00&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fknocklabs%2F&secure%5Burl_type%5D=linkedin_company_website)  
23 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, CTO
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 72% Small, 21% Medium

#### What Do G2 Reviewers Say About Knock?

_AI-generated summary from verified user reviews_

##### Pros

- Users value Knock's **ease of use** , enabling smooth setup, intuitive UI, and seamless integration for all team members.
- Users find Knock's **streamlined notifications** invaluable, appreciating its seamless integration and excellent support for all systems.
- Users highlight the **easy setup** of Knock, allowing for quick integration and effective notification management.
- Users commend Knock's **excellent customer support** , highlighting its responsiveness and knowledge in resolving issues promptly.
- Users value the **easy integrations** of Knock, allowing seamless setup for notifications and workflows across platforms.

##### Cons

- Users are frustrated by the **missing features** , including incomplete documentation and lack of support for popular frameworks.
- Users encounter **notification issues** with Knock, including confusion over updates and challenges with push notification implementation.
- Users find the **difficult setup** of Knock challenging, especially with UI reliance for configurations and templates management.
- Users feel the product lacks **insufficient features** , including better analytics, UI intuitiveness, and updated documentation.
- Users find the **complexity** of Knock's email creation and settings confusing, despite recent improvements in UI clarity.

#### What Are Recent G2 Reviews of Knock?

**["Effortless Workflow Management with Powerful Integrations"](https://www.g2.com/survey_responses/knock-review-12789262)**

**Rating:** 5.0/5.0 stars

_— Bradly L._

[Read full review](https://www.g2.com/survey_responses/knock-review-12789262)

**["Robust Multichannel Notifications Made Easy"](https://www.g2.com/survey_responses/knock-review-13041880)**

**Rating:** 5.0/5.0 stars

_— Tyler T._

[Read full review](https://www.g2.com/survey_responses/knock-review-13041880)

### [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews)

SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the SAP Customer Experience (CX) portfolio, Engagement Cloud enables personalized, AI-driven interactions across every channel—turning moments like orders, service events, and loyalty milestones into timely, relevant experiences that build trust, strengthen relationships, and drive growth.

**Average Rating:** 4.3/5.0

**Total Reviews:** 615

#### How Do G2 Users Rate SAP Engagement Cloud (formerly SAP Emarsys)?

- **Integrations:** 7.4/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.3/10)
- **Rich Notifications:** 7.0/10 (Category avg: 8.9/10)
- **A/B Testing:** 7.6/10 (Category avg: 8.4/10)

#### Who Is the Company Behind SAP Engagement Cloud (formerly SAP Emarsys)?

- **Seller:** [SAP](https://www.g2.com/sellers/sap)
- **Company Website:** www.sap.com
- **Year Founded:** 1972
- **HQ Location:** Walldorf
- **Twitter:** @SAP  
297,052 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8fd712dbd816fadfc039a60dcf8c1a3d6a48469756075586fa0be3da7e4b74d7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsap%2F&secure%5Burl_type%5D=linkedin_company_website)  
141,955 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CRM Manager, Marketing Manager
- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 49% Medium, 22% Small

#### What Do G2 Reviewers Say About SAP Engagement Cloud (formerly SAP Emarsys)?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** in SAP Emarsys, allowing for quick and efficient campaign management.
- Users value the **automation features** of SAP Emarsys, enhancing campaign efficiency while maintaining a personal touch.
- Users appreciate the **user-friendly interface** of SAP Emarsys, enabling easy campaign setups and effective CRM strategies.
- Users value the **helpful support team** of SAP Engagement Cloud, enhancing their experience and campaign effectiveness.
- Users appreciate the **highly personalized customer interactions** enabled by SAP Emarsys, enhancing their CRM strategies effectively.

##### Cons

- Users report **missing features** in SAP Engagement Cloud, finding the new segmentation overview less intuitive and lacking essential functionality.
- The **learning curve** for SAP Engagement Cloud can be overwhelming, requiring extensive training and support for users.
- Users find the **difficult learning** curve overwhelming, requiring extensive training and support to navigate the platform.
- Users find the **limited features** of SAP Engagement Cloud challenging, complicating the overall user experience and learning process.
- Users find SAP Emarsys to have a **not intuitive** interface, making initial setup and learning challenging.

#### What Are Recent G2 Reviews of SAP Engagement Cloud (formerly SAP Emarsys)?

**["Effortless Campaign Management, But Needs More Integrations"](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13184092)**

**Rating:** 5.0/5.0 stars

_— Ayush b._

[Read full review](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13184092)

**["Powerful Marketing Automation with strong personalization capabilities"](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13130288)**

**Rating:** 5.0/5.0 stars

_— Supraja B._

[Read full review](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13130288)

#### What Are G2 Users Discussing About SAP Engagement Cloud (formerly SAP Emarsys)?

- [What is Emarsys used for?](https://www.g2.com/discussions/what-is-emarsys-used-for)

### [Optimove (formely Kumulos)](https://www.g2.com/products/optimove-formely-kumulos/reviews)

With Kumulos, marketing teams can quickly create personalized journeys that users love, turbocharging mobile app engagement and creating vocal brand advocates for life. We put your team back in the driving seat, providing them with all of the powerful marketing tools they need for greater control, faster growth and measurable results. The Kumulos toolkit includes Mobile and Web Push Notifications, In-App Messaging, Deferred Deep Linking, Web-to-App Banners, Geo-fencing and Proximity Marketing, App Store Optimization, mBaaS and Crash Reporting - and so much more! Monetizing your mobile app doesn’t have to be complicated and costly. Find untapped opportunities hiding in your data, optimize your app and plug those leaky conversion holes with insights that make app management a breeze. Leaving no stone unturned, the Kumulos platform’s comprehensive, built-in mobile app Analytics goes beyond the reaches of other stand-alone behavioral analytics packages. From discoverability in the App Store through to acquisition, retention, engagement, conversion, and even user experience. The award-winning Kumulos platform was built by developers, for developers - so it’s quick and easy to integrate, with a huge range of client-side SDKs and supporting all major devices and platforms. We’ve got a world-class team of developers, ready to support you in any way we can, right from the get-go.

**Average Rating:** 4.8/5.0

**Total Reviews:** 29

#### How Do G2 Users Rate Optimove (formely Kumulos)?

- **Integrations:** 9.3/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.3/10)
- **Rich Notifications:** 8.6/10 (Category avg: 8.9/10)
- **A/B Testing:** 9.2/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Optimove (formely Kumulos)?

- **Seller:** [Optimove](https://www.g2.com/sellers/optimove)
- **Year Founded:** 2012
- **HQ Location:** New York
- **Twitter:** @Optimove  
5,475 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6a2d0cdd82f1c1def1160108437b8228fba304189302e0b18e9d0ac3ac28906e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F227901%2F&secure%5Burl_type%5D=linkedin_company_website)  
572 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 60% Small, 30% Medium

#### What Are Recent G2 Reviews of Optimove (formely Kumulos)?

**["Kumulos brings more benefits to our app than just notifications and in-app messaging."](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-5153899)**

**Rating:** 5.0/5.0 stars

_— Francis d._

[Read full review](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-5153899)

**["The easiest way to start engaging your mobile customers"](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-4521969)**

**Rating:** 5.0/5.0 stars

_— Jay P._

[Read full review](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-4521969)

#### What Are G2 Users Discussing About Optimove (formely Kumulos)?

- [What does Kumulos do?](https://www.g2.com/discussions/what-does-kumulos-do)
- [What is the use of Kumulos?](https://www.g2.com/discussions/what-is-the-use-of-kumulos)
- [How much does Kumulos cost?](https://www.g2.com/discussions/how-much-does-kumulos-cost)

### [Iterable](https://www.g2.com/fr/products/iterable/reviews)

Iterable est une plateforme de communication client alimentée par l'IA, conçue pour le marketing basé sur les moments. En combinant des données comportementales en temps réel avec une automatisation intelligente, Iterable permet aux marques de livrer des moments personnalisés qui captent l'attention et suscitent l'interaction, au moment où cela compte le plus. Avec des solutions de personnalisation intelligentes alimentées par la suite AI d'Iterable, les capacités de contenu dynamique et individualisé de Catalog, des fonctionnalités comme Smart Ingest facilitent l'unification des données de votre entrepôt cloud sans aide technique, et une suite de personnalisation cross-canal de premier ordre, Iterable aide les marques à redéfinir l'expérience de leurs clients. Iterable se distingue également par sa suite complète d'outils de personnalisation cross-canal, permettant aux marques d'engager les clients à travers divers canaux tels que l'email, le SMS, les notifications push mobiles, la messagerie in-app, WhatsApp et les interactions web. Livrez des messages personnalisés en temps réel avec la rapidité, la sécurité et le contrôle dont vous avez besoin pour vous connecter avec les clients à chaque point de contact—tout cela à partir d'une plateforme unifiée. Apprenez-en plus sur Iterable.com.

**Average Rating:** 4.4/5.0

**Total Reviews:** 814

#### How Do G2 Users Rate Iterable?

- **Intégrations:** 7.8/10 (Category avg: 8.6/10)
- **the product a-t-il été un bon partenaire commercial?:** 9.0/10 (Category avg: 9.3/10)
- **Notifications enrichies:** 7.7/10 (Category avg: 8.9/10)
- **Tests A/B:** 8.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Iterable?

- **Vendeur:** [Iterable](https://www.g2.com/fr/sellers/iterable)
- **Site Web de l'entreprise:** www.iterable.com
- **Année de fondation:** 2013
- **Emplacement du siège social:** San Francisco, CA
- **Twitter:** @Iterable  
2,603 abonnés Twitter
- **Page LinkedIn®:** [www.linkedin.com](https://www.g2.com/fr/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=57f34ca5fa287acf17def82f09fa1ea2d8eadd357dca07844933766eb1e6e1a0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3119164%2F&secure%5Burl_type%5D=linkedin_company_website)  
858 employés sur LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Responsable du marketing par e-mail, Responsable du marketing de cycle de vie
- **Top Industries:** Marketing et publicité, Santé, bien-être et fitness
- **Company Size:** 54% Medium, 26% Small

#### What Do G2 Reviewers Say About Iterable?

_AI-generated summary from verified user reviews_

##### Pros

- Les utilisateurs louent la **facilité d'utilisation** d'Iterable, appréciant particulièrement l'intégration fluide et le soutien de l'équipe.
- Les utilisateurs apprécient le **design intuitif** d'Iterable, rendant la gestion des campagnes et l'apprentissage de la plateforme sans effort.
- Les utilisateurs apprécient le **support client utile et compétent** d'Iterable, facilitant une expérience d'intégration fluide.
- Les utilisateurs trouvent le **soutien exceptionnel** et l'expérience d'intégration d'Iterable inestimables pour maximiser leur efficacité et efficacité marketing.
- Les utilisateurs apprécient la **facilité d'automatisation** dans Iterable, améliorant ainsi leur efficacité marketing et l'engagement client sans effort.

##### Cons

- Les utilisateurs expriment leur frustration face aux **fonctionnalités manquantes** dans Iterable, y compris les filtres NHI et les options d'exportation de modèles HTML.
- Les utilisateurs trouvent que **la courbe d'apprentissage pour Iterable** est raide, surtout en ce qui concerne la segmentation avancée et le démarrage des parcours.
- Les utilisateurs trouvent que les **fonctionnalités limitées** d'Iterable entravent l'utilisabilité et nécessitent des solutions de contournement pour une meilleure gestion des campagnes.
- Les utilisateurs trouvent l'interface d'Iterable **pas intuitive** , ce qui entraîne de la frustration et une courbe d'apprentissage abrupte pour les nouveaux utilisateurs.
- Les utilisateurs sont frustrés par la **personnalisation limitée** dans Iterable, ce qui impacte la flexibilité dans les champs dynamiques et les rapports.

#### What Are Recent G2 Reviews of Iterable?

**["Iterable : La plateforme intuitive qui rend les données exploitables"](https://www.g2.com/fr/survey_responses/iterable-review-12383489)**

**Rating:** 4.5/5.0 stars

_— Jake B._

[Read full review](https://www.g2.com/fr/survey_responses/iterable-review-12383489)

**["Iterable évolue avec votre croissance et unifie les parcours B2B et B2C"](https://www.g2.com/fr/survey_responses/iterable-review-12943549)**

**Rating:** 5.0/5.0 stars

_— Daniel A._

[Read full review](https://www.g2.com/fr/survey_responses/iterable-review-12943549)

#### What Are G2 Users Discussing About Iterable?

- [Is iterable a CRM?](https://www.g2.com/fr/discussions/is-iterable-a-crm)
- [Qu'est-ce qu'un itérable en Java ?](https://www.g2.com/fr/discussions/what-is-iterable-in-java) - 1 comment
- [Combien coûte Iterable ?](https://www.g2.com/fr/discussions/how-much-does-iterable-cost) - 1 comment
- [Qu'est-ce qu'un Iterable ?](https://www.g2.com/fr/discussions/what-is-iterable) - 2 comments

### [Courier](https://www.g2.com/products/courier/reviews)

Courier is notification infrastructure for customer messaging, built for humans and AI agents. It sits between your app and every channel you send on: email, SMS, push, in-app inbox, chat, and webhooks. You send one request, and Courier works out where it goes, what it looks like, and whether the user wanted it at all. Teams use it for the messages a product has to send: onboarding, alerts, receipts, reminders, and account notices. You keep the providers you already pay for. Courier is the layer above them. • Design a message once and it adapts to each channel it goes out on, whether you build it in the visual editor or manage it as code. • Journeys handle the sequencing: waits, batching, digests, and branching on what someone does or ignores. • Add an in-app inbox to your web and mobile apps without building one from scratch. • Users set their own channel and topic preferences, so you are not fielding requests to turn things off. • When a provider fails, Courier fails over to another, and every send lands in one log with its delivery status. Everything in the product is on the API, so the same template or journey works however your team wants to build it: in the visual editor, as code, or handed to an AI agent through Courier's MCP server. Courier connects to 50+ providers, including SendGrid, Amazon SES, Twilio, Firebase, and Slack, and bills per message sent at one rate on every channel, with no per-seat fees. The free tier covers 10,000 messages a month. Twilio, Trusted Health, and Nav run their customer messages on Courier. Founded in 2019 in San Francisco, Courier came out of Y Combinator and is backed by GV, Bessemer Venture Partners, Matrix Partners, Twilio, and Slack Fund.

**Average Rating:** 4.5/5.0

**Total Reviews:** 59

#### How Do G2 Users Rate Courier?

- **Integrations:** 8.9/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.3/10)
- **Rich Notifications:** 8.7/10 (Category avg: 8.9/10)
- **A/B Testing:** 6.7/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Courier?

- **Seller:** [Courier](https://www.g2.com/sellers/courier)
- **Year Founded:** 2019
- **HQ Location:** San Francisco, California
- **Twitter:** @trycourier  
1,424 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=38eb6c501c2b6008361e3176c33286ba5d057be99718d4e3957778a9660f1577&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftrycourier%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,184 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 75% Small, 22% Medium

#### What Do G2 Reviewers Say About Courier?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** in Courier, particularly for creating dynamic emails effortlessly with drag and drop functionality.
- Users praise the **excellent customer support** of Courier, appreciating the numerous contact options for assistance.
- Users appreciate the **dynamic notification configuration** in Courier, enhancing user experience with customizable recipient options.
- Users love the **personalization features** of Courier, enabling them to easily create dynamic emails with drag and drop design.
- Users love the **drag and drop design** feature for creating dynamic emails effortlessly with Courier.

##### Cons

- Users express frustration over **API integration issues** , limiting connections to social media services like Instagram and Snapchat.
- Users find **customization difficult** , as achieving the highest level of personalization is a challenging experience.
- Users express concern over **integration issues** as Courier lacks options for connecting to various social media platforms.
- Users find **limited customization** frustrating, despite the helpful drag and drop feature of the Courier product.
- Users express concern over the **missing integration options** with various social media platforms, limiting functionality.

#### What Are Recent G2 Reviews of Courier?

**["A Developer's API for Easy Design and notification with Courier"](https://www.g2.com/survey_responses/courier-review-10035503)**

**Rating:** 5.0/5.0 stars

_— Shiva A._

[Read full review](https://www.g2.com/survey_responses/courier-review-10035503)

**["This is a great platform for sending noficaitons in a nice easy to implememt way."](https://www.g2.com/survey_responses/courier-review-10832638)**

**Rating:** 4.0/5.0 stars

_— Evgeniy P._

[Read full review](https://www.g2.com/survey_responses/courier-review-10832638)

#### What Are G2 Users Discussing About Courier?

- [What are the advantages of courier services?](https://www.g2.com/discussions/what-are-the-advantages-of-courier-services)
- [What services do couriers provide?](https://www.g2.com/discussions/what-services-do-couriers-provide) - 2 comments
- [What is a courier software?](https://www.g2.com/discussions/what-is-a-courier-software)
- [What are the features of courier service?](https://www.g2.com/discussions/what-are-the-features-of-courier-service)

### [PushEngage](https://www.g2.com/products/pushengage/reviews)

PushEngage is a customer engagement platform built for mid-market and enterprise eCommerce brands that want to grow retained revenue without increasing acquisition spend or engineering load. When paid channels plateau and CAC keeps climbing, PushEngage helps retention and growth teams shift revenue to an owned, high-intent channel: real-time Web and App push notifications — fully driven by marketing, not developers. What PushEngage Does Best PushEngage enables lifecycle, retention, and CRM teams to automate revenue-driving messages based on real user behavior—across web and mobile—without waiting on engineering backlogs. Teams use PushEngage to: - Recover abandoned carts and sessions in real time - Increase repeat purchases and customer lifetime value - Drive AOV with timely, personalized product and offer triggers - Reactivate dormant users with behavior-based automation - Unify Web + App push as part of a modern retention stack Built for Scale, Not SMB Hacks PushEngage is purpose-built for organizations with real volume, real complexity, and real revenue targets. Ideal for teams with: - $25M–$500M+ in annual revenue - 1M+ monthly sessions - A mature martech stack (HubSpot, Marketo, Salesforce) - Limited engineering bandwidth but high retention goals - Web platforms with multi-step checkout or high SKU velocity - Existing or planned mobile apps Why Teams Choose PushEngage Unlike generic notification tools, PushEngage is designed around retention as a revenue function, not just messaging. Key outcomes customers see: - 12–25% uplift in recovery revenue - 15–40% increase in repeat purchases - Reduced CAC dependency by shifting growth to owned channels - Faster experimentation without dev involvement PushEngage puts retention ownership where it belongs — with growth and lifecycle teams — while giving leadership clear, measurable revenue impact. If your acquisition engine is already built and you’re ready to scale revenue more efficiently, PushEngage is the missing retention layer in your stack.

**Average Rating:** 4.6/5.0

**Total Reviews:** 52

#### How Do G2 Users Rate PushEngage?

- **Integrations:** 9.4/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.3/10)
- **Rich Notifications:** 9.7/10 (Category avg: 8.9/10)
- **A/B Testing:** 8.8/10 (Category avg: 8.4/10)

#### Who Is the Company Behind PushEngage?

- **Seller:** [Push Engage LLC](https://www.g2.com/sellers/push-engage-llc)
- **Year Founded:** 2016
- **HQ Location:** West Palm Beach, US
- **Twitter:** @PushEngage  
775 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=10eb2492452b03f014678c8563bc67b68e9505e74126a984af849f28405aa3b5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpushengage%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Internet, Marketing and Advertising
- **Company Size:** 74% Small, 25% Medium

#### What Do G2 Reviewers Say About PushEngage?

_AI-generated summary from verified user reviews_

##### Pros

- Users enjoy the **robust customization and segmentation features** of PushEngage, enhancing targeted communication and engagement.
- Users love the **customization and targeting of notifications** , enhancing engagement through tailored messaging and relevant updates.
- Users love the **effective campaign management** tools in PushEngage, enhancing audience engagement and timely communication.
- Users appreciate the **customer satisfaction** of PushEngage, ensuring messages reach those interested even without social media.
- Users appreciate the **ease of use** of PushEngage, allowing effortless management of push notifications to engage their audience.

##### Cons

- Users find the **steep learning curve** of PushEngage occasionally challenging, impacting their overall experience with the tool.

#### What Are Recent G2 Reviews of PushEngage?

**["Great if off social media"](https://www.g2.com/survey_responses/pushengage-review-10415730)**

**Rating:** 5.0/5.0 stars

_— k W._

[Read full review](https://www.g2.com/survey_responses/pushengage-review-10415730)

**["VERY GOOD!"](https://www.g2.com/survey_responses/pushengage-review-10032275)**

**Rating:** 5.0/5.0 stars

_— Daniel M._

[Read full review](https://www.g2.com/survey_responses/pushengage-review-10032275)

#### What Are G2 Users Discussing About PushEngage?

- [What is a mobile push notification?](https://www.g2.com/discussions/pushengage-what-is-a-mobile-push-notification)
- [Is PushEngage free?](https://www.g2.com/discussions/is-pushengage-free)
- [How does PushEngage work?](https://www.g2.com/discussions/how-does-pushengage-work)
- [What is PushEngage?](https://www.g2.com/discussions/what-is-pushengage)

### [SuperAGI](https://www.g2.com/products/superagi/reviews)

SuperAGI is an AI-native CRM platform that unifies sales, marketing, and customer service teams under one intelligent system. It automates high-impact workflows and continuously learns to personalize every customer touchpoint. By replacing multiple tools with autonomous agents, SuperAGI streamlines operations and drives predictable revenue growth. 1) Sales - CRM → CRM items + Tasks An AI-Native CRM that tracks actions by both reps and AI agents, auto-organizes pipeline, and surfaces the next best action. You get enriched records, real-time insights, role-based access, and a “Streamlined Task Play” to fly through prioritized to-dos without tab-hopping. The LinkedIn plugin and our native integrations keep data fresh and actionable. - Prospect → Prospects & Data Enrichment Prospect from an agent-verified contact/company database and auto-enrich records with verified emails and phones. Keep profiles updated with AI, import or export cleanly, and add leads from LinkedIn directly into CRM so you can email or call immediately. Build granular lists, and push them straight into outreach. Upload CSVs for waterfall enrichment, adding leads to lists, sequences, or CRM in one go. - Signals A single signal deanonymizes website visitors, enriches them, scores intent, and explains the “reason to engage.” Alerts land in Slack/email, and you can push accounts into sequences or tasks automatically so sellers hit peak-interest moments, not inbox dead zones. - Cold Outreach Automate LinkedIn + email outreach with copy tuned to persona and context, protect deliverability with mailbox rotation, and run multi-step, multi-channel sequences that book meetings even while you are away. Review or override messages as needed; the system learns what wins and scales it. - Sequences → Sequences + Conversations + Email Orchestrate email, calls, SMS, and LinkedIn in one place, with AI-written variants and A/B tests to lift conversion. Keep stakeholder replies stitched in one email thread, auto-log every touch in CRM, and get sentiment insights to handle objections faster. - AI Dialer Run high-throughput calling with international numbers and parallel dialing (up to multiple lines at once). The system drops unanswered calls, connects reps instantly, and auto-captures notes and activity so talk time goes up while admin time goes down. - Meetings Apply SLAs and rules to route by territory/AEs, convert website and campaign interest into booked slots, and automate SDR→AE handoffs so nothing slips. It’s built to turn traffic into pipeline with less back-and-forth. - Workflows Define automation plays across sales and marketing, e.g., signal detected → enrich → route → trigger sequence → create task → update CRM—so execution is consistent and fast. Works hand-in-hand with AI Journeys and Journey Orchestration to keep motions coordinated. Analytics See pipeline health, cohort conversion, channel impact, and rep performance in one pane. AI explains drivers and recommends actions (double-down, fix, or re-route), helping teams forecast better and remove bottlenecks before they stall deals. CPQ Define price books, approvals, discounts, and quote templates natively. Generate branded quotes with one click from deals, route approvals automatically, and sync accepted quotes straight back to pipeline—so selling stays in one flow. 2) Marketing - Campaigns Build segmented audiences, personalize journeys, and run coordinated touchpoints across email, SMS/WhatsApp, push, and more. Measure lift across channels and feed results back into Signals and Sales so marketing and pipeline stay perfectly in sync. - Customer Journeys Goodbye templatized automation flows! Let AI build the most optimal customer engagement workflows & customer journeys based on their recent interactions to maximize your ROI. - Customer Segmentation: Orchestrate highly personalized and targeted customer interactions based on behavioral data, demographics & recent actions on the website. - Analytics Get granular visibility of your customer behavior, campaign performance, and overall business intelligence along with AI-generated insights, recommendations, and autonomous reporting. - Customer Engagement Deliver a seamless brand experience to your customers via chat across Facebook/Instagram/WhatsApp and make phone calls directly from a single dashboard. - Ads (Coming soon) Create audience syncs from CRM segments, push to ad platforms, and let AI recommend budgets, creatives, and negative-keyword hygiene. Close the loop by attributing pipeline and revenue—not just clicks—back to source. - Social (Coming soon) Publish across networks, monitor intent cues, and turn comments/DMs into sequences, tickets, or meetings with a click. One content calendar; full attribution to pipeline. 3) Support - AI Live Chat Give customers real-time answers, deflect repeats with knowledge-base automation, and escalate to humans when needed—still in one thread. Tie conversations to CRM objects and SLAs, and keep an AI Support Inbox running for always-on assistance. Voice Support (Coming soon) Use voice agents that integrate with live data and your CRM: authenticate callers, update records, send follow-up texts, or book time with a rep. Guardrails keep calls on-brand while the agent scales to hundreds of simultaneous conversations.

**Average Rating:** 4.5/5.0

**Total Reviews:** 439

#### How Do G2 Users Rate SuperAGI?

- **Integrations:** 8.6/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.3/10)
- **Rich Notifications:** 8.0/10 (Category avg: 8.9/10)
- **A/B Testing:** 8.2/10 (Category avg: 8.4/10)

#### Who Is the Company Behind SuperAGI?

- **Seller:** [SuperAGI](https://www.g2.com/sellers/superagi)
- **Company Website:** superagi.com
- **Year Founded:** 2023
- **HQ Location:** Palo Alto, California, United States
- **Twitter:** @\_superAGI  
6,088 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6ee56b01dd831e6101f27ef930d09250ca045208f42f9b2fc657348584e9bab6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsuperagi%2F&secure%5Burl_type%5D=linkedin_company_website)  
163 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder
- **Top Industries:** Apparel & Fashion, Consumer Goods
- **Company Size:** 82% Small, 18% Medium

#### What Do G2 Reviewers Say About SuperAGI?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** of SuperAGI, making it simple and efficient for various tasks.
- Users find the **helpful team** of SuperAGI to provide excellent support and guidance throughout their experience.
- Users praise the **fast and helpful customer support** of SuperAGI, enhancing their overall experience and satisfaction.
- Users value the **user-friendly interface and powerful segmentation** of SuperAGI, enhancing campaign building and customer journeys.
- Users value the **full control over automations** that SuperAGI offers, making audience segmentation and integration effortless.

##### Cons

- Users find the **missing features** of SuperAGI limiting, desiring more automation and analytics options for promotions.
- Users note **missing features and occasional errors** in SuperAGI, indicating a need for improved functionality and analytics.
- Users experience **technical issues** with glitches and speed, which can impact the overall functionality of SuperAGI.
- Users experience **bugs and glitches** with SuperAGI, including errors in emails and suboptimal UI details.
- Users find **limited features** in SuperAGI, noting missing options like WhatsApp marketing and fewer font styles.

#### What Are Recent G2 Reviews of SuperAGI?

**["SuperAGI is the hidden Gem of the CRM world in my opinion. It blows my mind that is has no reviews."](https://www.g2.com/survey_responses/superagi-review-11261861)**

**Rating:** 4.5/5.0 stars

_— Jon S._

[Read full review](https://www.g2.com/survey_responses/superagi-review-11261861)

**["Efficient Sales Automation with Room for Customization"](https://www.g2.com/survey_responses/superagi-review-11312934)**

**Rating:** 4.5/5.0 stars

_— Nicolás V._

[Read full review](https://www.g2.com/survey_responses/superagi-review-11312934)

### [Xtremepush](https://www.g2.com/products/xtremepush/reviews)

Xtremepush is the leading CRM & Loyalty Marketing solution powered by InfinityAI. We enable iGaming companies to leverage real-time data, gamification and omnichannel engagement to turn visitors into loyal players. All with one unified solution. Headquartered in Dublin, and with offices in London, São Paulo and New York, the company helps operators all around the world understand their customers and improve player experiences. Prominent partners include Livescore, Oddschecker, FanDuel, Golden Nugget, Groupe Dynamite, Betsson, Betsul, The Pools, Kaizen, and William Hill.

**Average Rating:** 4.4/5.0

**Total Reviews:** 260

#### How Do G2 Users Rate Xtremepush?

- **Integrations:** 8.3/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.3/10)
- **Rich Notifications:** 8.1/10 (Category avg: 8.9/10)
- **A/B Testing:** 8.1/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Xtremepush?

- **Seller:** [Xtremepush](https://www.g2.com/sellers/xtremepush)
- **Company Website:** xtremepush.com
- **Year Founded:** 2012
- **HQ Location:** Dublin
- **Twitter:** @XtremePush  
11,098 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=688d0b2c024976a47d98dc3a77f13d6be2bac8950fd42aed11b4fa24663fa4eb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3334885%2F&secure%5Burl_type%5D=linkedin_company_website)  
139 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, CRM Manager
- **Top Industries:** Gambling & Casinos, Marketing and Advertising
- **Company Size:** 45% Medium, 37% Small

#### What Do G2 Reviewers Say About Xtremepush?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Xtremepush's **ease of use** remarkable, praising the intuitive interface and engaged support team.
- Users appreciate the **helpful campaign management** features of Xtremepush, making targeted messaging seamless and efficient.
- Users commend the **responsive and knowledgeable customer support** of Xtremepush, appreciating their quick assistance with issues.
- Users appreciate the **user-friendly interface** of Xtremepush, finding it simple and straightforward to navigate.
- Users appreciate the **real-time analytics** of Xtremepush, enhancing campaign optimization and user engagement significantly.

##### Cons

- Users find the **user interface not intuitive** , making navigation and report reading a complex experience.
- Users find the **learning curve steep** , as advanced features and integrations require significant time and training.
- Users find **missing features** in Xtremepush, such as limited journey builder and lack of push management options.
- Users express frustration with the **limited features** of Xtremepush, including inadequate analytics and lack of essential tools.
- Users find Xtremepush's **difficult learning curve** a barrier, particularly for advanced features and analytics navigation.

#### What Are Recent G2 Reviews of Xtremepush?

**["Easy Setup and Various Options, with Potential for Improvement in UI"](https://www.g2.com/survey_responses/xtremepush-review-12369277)**

**Rating:** 5.0/5.0 stars

_— Verified User in Gambling & Casinos_

[Read full review](https://www.g2.com/survey_responses/xtremepush-review-12369277)

**["Intuitive, Powerful Segmentation with Real-Time Data That Optimizes Campaigns Fast"](https://www.g2.com/survey_responses/xtremepush-review-12369332)**

**Rating:** 5.0/5.0 stars

_— Raúl A._

[Read full review](https://www.g2.com/survey_responses/xtremepush-review-12369332)

#### What Are G2 Users Discussing About Xtremepush?

- [What is Xtremepush used for?](https://www.g2.com/discussions/what-is-xtremepush-used-for)

### [Segmentify](https://www.g2.com/products/segmentify/reviews)

Segmentify is an AI-powered personalisation platform that helps eCommerce businesses improve customer experiences and increase conversions. Growth Solutions Boosts conversions and retention with personalised recommendations, engagement campaigns, and upsell strategies. Search and Discovery Enhances shopping with personalised search, dynamic filtering, and product discovery. Channel Marketing Drives multi-channel segmented engagement via email, push notifications.

**Average Rating:** 4.7/5.0

**Total Reviews:** 69

#### How Do G2 Users Rate Segmentify?

- **Integrations:** 9.3/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.3/10)
- **Rich Notifications:** 8.1/10 (Category avg: 8.9/10)
- **A/B Testing:** 9.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Segmentify?

- **Seller:** [Segmentify](https://www.g2.com/sellers/segmentify)
- **Year Founded:** 2015
- **HQ Location:** London, England
- **Twitter:** @segmentify  
1,836 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=484ccaedbb65756768c3de1f7c099458d99e7a0a9d81ebc20088fce52cd6e1ef&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5213969%2F&secure%5Burl_type%5D=linkedin_company_website)  
68 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 52% Small, 36% Medium

#### What Do G2 Reviewers Say About Segmentify?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **excellent support and tools** from Segmentify that significantly boost sales and site performance.
- Users commend the **exceptional automation** provided by Segmentify, enhancing efficiency and performance while receiving fantastic support.
- Users value the **exceptional customer engagement** of Segmentify, enhancing site performance and overall sales effectiveness.
- Users praise the **responsive customer support** from Segmentify, noting their helpfulness and quick problem resolution.
- Users praise the **helpful support** from Segmentify, noting quick resolutions and valuable tips for improvement.

##### Cons

- Users often experience **data alignment issues** with Segmentify that hinder effective management and insights.
- Users find Segmentify's **costs prohibitively high** , making it challenging for smaller businesses to adopt the service.
- Users find the **subscription costs too high** , impacting affordability and overall value for their business needs.
- Users have faced **poor customer support** , though some improvements have been noted thanks to specific team members.
- Users often face **slow loading times** with Segmentify widgets, leading to a frustrating experience and uncertainty for customers.

#### What Are Recent G2 Reviews of Segmentify?

**["The Smartest Way to Understand and Engage Your Customers – Just Like We Do at Egeye Dönüş"](https://www.g2.com/survey_responses/segmentify-review-11404355)**

**Rating:** 5.0/5.0 stars

_— Ahmet C._

[Read full review](https://www.g2.com/survey_responses/segmentify-review-11404355)

**["Excellent help, easy to understand UI and loads of functionallity"](https://www.g2.com/survey_responses/segmentify-review-10711966)**

**Rating:** 5.0/5.0 stars

_— Peter O._

[Read full review](https://www.g2.com/survey_responses/segmentify-review-10711966)

#### What Are G2 Users Discussing About Segmentify?

- [What is Segmentify used for?](https://www.g2.com/discussions/what-is-segmentify-used-for)

### [iZooto](https://www.g2.com/products/izooto/reviews)

iZooto is an owned audience marketing solution that leverages push notification as a channel to help publishers build, own, and engage their audience. iZooto enables publishers to take charge of their audience and reduce their dependence on Google and Facebook. Publishers engage their audience with personalized and automated notifications to build repeat traffic and earn more from their current display ads. Publishers can also push ads to their audience using notifications and generate incremental revenue

**Average Rating:** 4.5/5.0

**Total Reviews:** 85

#### How Do G2 Users Rate iZooto?

- **Integrations:** 8.2/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.3/10)
- **Rich Notifications:** 8.1/10 (Category avg: 8.9/10)
- **A/B Testing:** 7.7/10 (Category avg: 8.4/10)

#### Who Is the Company Behind iZooto?

- **Seller:** [iZooto](https://www.g2.com/sellers/izooto)
- **Year Founded:** 2016
- **HQ Location:** Noida, Uttar Pradesh
- **Twitter:** @iZootoTeam  
1,907 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1891df24b09f37ffe5ac5f8ad1d0fd37ead5a3b6031b321b8951534a11923ec0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10413108%2F&secure%5Burl_type%5D=linkedin_company_website)  
24 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Online Media, Media Production
- **Company Size:** 51% Small, 42% Medium

#### What Are Recent G2 Reviews of iZooto?

**["Highly recommended Push notification tool"](https://www.g2.com/survey_responses/izooto-review-4822698)**

**Rating:** 4.5/5.0 stars

_— Aditya K._

[Read full review](https://www.g2.com/survey_responses/izooto-review-4822698)

**["Amazing tool for push notification !!"](https://www.g2.com/survey_responses/izooto-review-3081611)**

**Rating:** 4.5/5.0 stars

_— Verified User in Media Production_

[Read full review](https://www.g2.com/survey_responses/izooto-review-3081611)

#### What Are G2 Users Discussing About iZooto?

- [What needs improvement with iZooto to better meet your push notification marketing needs?](https://www.g2.com/discussions/what-needs-improvement-with-izooto-to-better-meet-your-push-notification-marketing-needs)
- [What is iZooto used for?](https://www.g2.com/discussions/what-is-izooto-used-for)

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[Browse Push Notification Themes](/categories/push-notification/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna&nbsp;Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated 

Products classified in the overall Push Notification category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Push Notification to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Push Notification category.

In addition to qualifying for inclusion in the Push Notification Software category, to qualify for inclusion in the Small Business Push Notification Software category, a product must have at least 10 reviews left by a reviewer from a small business.

Show More

* * *

## How Do You Choose the Right Push Notification Software?

### What You Should Know About Push Notification Software

### What is Push Notification Software?

Push notifications are messages sent directly to a user’s mobile device, computer, or web browser. There are a variety of ways for companies to communicate with their customers through push notifications. Most people are familiar with the push notifications they receive from apps on their mobile phones that alert them when they receive a new email or engagement on a social media post. Businesses with their own mobile apps use push notification software to create and schedule messages as well as analyze the performance of these messages. App push notifications are delivered to a user’s device regardless of what the user is doing.

There is a second type of push notification known as web push notifications. These differ from mobile app push notifications in a few ways. First, web push notifications work within web browsers instead of applications. Users do not need to download and install an app to receive the notifications. Second, because they work on browsers, web push notifications can be delivered to all devices, including laptops, mobile phones, and tablets. Web push messages typically appear in the right-hand corner of the browser or in a notification center, depending on the user’s device and browser.

For a user to receive a web push notification, they must first opt in. Once a user subscribes, they will receive push notifications as long as they have a browser running—even when they are not actually on the site.

Marketing teams use push notifications to grow, engage, and retain their subscriber base. Push notifications can be used to deliver marketing messages about new content, products, events, or promotions, as well as informational messages like traffic or weather alerts, flight changes, breaking news, and more.

Key Benefits of Push Notification Software

- Send messages to customers even when they aren’t using your app or website
- Reengage customers who haven’t visited your app or website recently
- Personalize messages and target users based on their location or previous behavior
- Analyze the performance of push notification campaigns

### Why Use Push Notification Software?

**User engagement —** Push notifications are highly valued for their ability to reengage customers. These tools are designed to reach lapsed customers and bring them back to a company’s website or app. Unlike emails or social media messages, users receive these notifications in real time, which can help improve conversion rates.

**Targeted messages —** Push notifications can be used to target users with personalized messages based on the user’s previous behavior. For example, a marketer may send a discount alert to a group of customers who have viewed a particular product that has dropped in price. Notifications can also be used to target and reengage users who haven’t visited the website recently.

**Easy to implement —** While it is possible for a company to build their own push notification service, the platform’s development would require a significant amount of time and resources. Push notification software makes it easy for non-developers to implement these tools and align them with a broader digital marketing strategy.

**No app required —** Before the development of web push technology, a company would need to build a mobile app to deliver push notifications. However, developing and maintaining a mobile application is cost-prohibitive for many companies. Web push notification software allows businesses to harness the power of this notification service without the costly investment of a mobile application. Web push notifications also have the added benefit of delivering alerts directly to a user’s browser on any device, including desktops.

**Data privacy —** An additional benefit of web push notifications is that no personally identifiable information (PII) is required to opt in, so anonymous visitors who don’t wish to give away their email address or phone number are more likely to become subscribers. This makes web push notifications a useful tool for marketers seeking to combat data privacy concerns.

### Who Uses Push Notification Software?

Businesses use push notification software to build and engage their online or mobile audiences. Since these messages can easily be customized to suit a company’s specific industry and marketing goals, push notifications are considered an efficient and flexible tool for converting customers, boosting traffic, and increasing sales.

**B2C marketing —** Business-to-consumer (B2C) marketers primarily use push notification software to improve customer engagement and conversion rates. Push notifications can be used to create an ongoing channel of communication with customers in order to increase repeat traffic, encourage purchases, and engage users at the top and middle of the marketing funnel.

**E-commerce —** E-commerce companies use push notifications to send customers sales alerts, reminders, and incentives. If a user has abandoned their shopping cart, a push notification can be delivered to draw the user back to the app or website to complete their purchase. E-commerce sites can also use push notifications to send their customers order confirmations, shipping updates, and limited-time special offers.

**Digital publishers —** Publishers of digital content such as news sites, blogs, and online magazines use push notifications to alert their subscribers when new content is available. Push notifications allow publishers to build their audience, boost traffic, and deliver important or breaking news directly to their followers’ devices.

**Travel and hospitality —** Companies in the travel and hospitality industry can use push notifications to send their subscribers deal alerts, booking reminders, flight updates, travel tips, and more. Push notifications help these businesses improve their conversion rates and boost customer satisfaction.

### Kinds of Push Notification Software

There are two kinds of push notifications: messages sent through an application on a user’s desktop or mobile phone, and notifications delivered through a user’s web browser.

[**App push notifications**](https://www.g2.com/categories/push-notification/f/app-push-notification) **—** App push notifications are the messages users receive from apps on their computers or mobile devices, although mobile app push notifications are more commonly used. On iOS, users must grant permission for an app to send them push notifications. On other mobile operating systems such as Android, users are automatically opted in to receive push notifications.

App push notifications support rich media and interactivity, which means companies can include content such as animated gifs, videos, and audio in their messages. Messages are delivered to a user’s device whether or not the customer is using it. Unread messages will appear on the user’s lock screen or in a notification center, increasing the likelihood the user will engage with the notification.

[**Web push notifications**](https://www.g2.com/categories/push-notification/f/web-push-notification) **—** Web push notifications are messages sent directly to a user via their desktop or mobile web browser. Users do not have to download a special app to receive these notifications. Instead, they are prompted to opt in when they visit a company’s website. Web push notifications will be delivered to the user’s browser even if they do not have the company’s website open. These kinds of push notifications are ideal for companies that don’t need a mobile app or do not have the resources to develop one.

### Push Notification Software Features

Push notification solutions provide different combinations of features at varying price points. When selecting push notification software, you should consider which features will most benefit your business and marketing goals.

**Personalization —** Marketing messages are more effective when they’re tailored to specific users. Personalization features allow marketers to send customers push notifications about products, sales, or content that will interest them most.

**Scheduling —** Scheduling enables marketers to create a push notification and schedule it to be delivered at a later date. This feature can be used to schedule multiple or recurring notifications so you do not have to be present to send the messages in real time.

**Segmentation —** The segmentation feature provided by push notification software enables marketers to segment their audience based on certain criteria, such as device type, location, time zone, site actions, and subscription date. With segmentation, companies can develop targeted marketing campaigns and increase click-through rates by delivering the most relevant messages to subscribers.

**A/B testing —** A/B testing allows marketers to test different push notifications and determine which message was the most effective. Variables that can be tested include the notification title, the content of the message, emojis, images, and the call to action.

**Analytics —** Analytics features provide marketers with the ability to measure and analyze the performance of their push notification campaigns. Analytics and reporting tools can track metrics such as opt-in rates, delivery rates, click-through rates, and conversion rates.

**Browser support —** As of 2019, Chrome, Firefox, Opera, and Safari web browsers all support web push notifications. Most web push notification software should support these browsers. However, buyers should confirm browser support before purchasing a product for web push notifications.

### Potential Issues with Push Notification Software

**Oversending —** Because push notifications are so quick and easy to send, some companies may overdo it by sending too many messages. However, push notifications work best when they are used in moderation. Users who are annoyed by multiple push notifications every day will inevitably opt out of the service or even uninstall the app altogether. To maintain high opt-in rates, businesses should make sure they are only sending relevant and timely messages that provide real value to their customers.

**Opt-in rates —** For app push notifications on iOS and for web push notifications, users must opt in to receive messages. Some companies use a generic request for permission, which can discourage users who don’t understand the request or do not immediately see the value in subscribing to a business’ push notifications. To avoid this drawback, companies can use messaging that explains what push notifications are and what kinds of benefits they will provide the user.

**Rich media —** Although some app push notifications support rich media like videos, animated gifs, and audio, web push notifications do not yet support this interactive content. Web push notifications can display icons, large images, and badges, although the level of support varies depending on the user’s device and browser. As web push gains popularity, however, browsers may expand support for rich media.

### Software and Services Related to Push Notification Software

[**Mobile marketing software**](https://www.g2.com/categories/mobile-marketing) **—** Mobile marketing software enables companies to plan, implement, and control diverse marketing campaigns that target smartphones, tablets, and other mobile devices within mobile web browsers, mobile applications, or mobile advertising. Most mobile marketing solutions offer app push notifications as a feature, and some also provide web push notification tools.

[**Proactive notification software**](https://www.g2.com/categories/proactive-notification) **—** Proactive notification software helps companies inform customers about upcoming activities or actions, such as deadlines, payments, product updates, promotions, or suspicious account activity. Proactive notification software can also be used to alert companies of customer events in order to optimize customer service and increase sales.

[**SMS marketing software**](https://www.g2.com/categories/sms-marketing) **—** SMS marketing is another method for targeting customers through mobile devices. SMS marketing software enables companies to engage their subscribers via SMS (short message service). With these tools, marketers can implement digital advertising promotions, polls, surveys, and coupons. Service-based businesses can also use SMS marketing to send appointment reminders or reengage past customers.