# Best Publisher Ad Server Software - Page 5

## How Many Publisher Ad Server Software Products Does G2 Track?

**Total Products under this Category:** 130

### Category Stats (Aug 2026)

- **Average Rating:** 4.32/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** ADvendio (+8.33%) - Among all products in this category, ADvendio recorded the largest rating increase compared to last month

_Last updated: August 12, 2026_

## How Does G2 Rank Publisher Ad Server Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 1,700+ Authentic Reviews
- 130+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Publisher Ad Server Software
 ![G2 Grid® for Publisher Ad Server Software plotting products by satisfaction and market presence](https://www.g2.com/categories/publisher-ad-server/grids.png?focus%5B%5D=54267&focus%5B%5D=5110&focus%5B%5D=1405571&focus%5B%5D=170207&focus%5B%5D=63667&focus%5B%5D=121742&focus%5B%5D=5436&focus%5B%5D=79350)

Highlighted products: AdSense, Google Ad Manager, Opti Digital, SAS Customer Intelligence 360, EX.CO, Sizmek Ad Server, AdButler, and Adpushup.

Underlying data: [Grid® JSON](https://www.g2.com/categories/publisher-ad-server/grids.json?focus%5B%5D=adsense&focus%5B%5D=google-ad-manager&focus%5B%5D=opti-digital&focus%5B%5D=sas-customer-intelligence-360-sas&focus%5B%5D=ex-co&focus%5B%5D=sizmek-ad-server&focus%5B%5D=adbutler&focus%5B%5D=adpushup)

**Sponsored**

### Yooz

Yooz is an accounts payable (AP) and Purchase to Pay (P2P) automation platform that helps organizations capture, process, manage and pay invoices through a centralized digital workflow to track approvals and related financial documents. The system is used by finance and accounting teams that need to manage invoice intake, approval routing, documentation, payments, and audit preparation across a standardized AP process. Yooz performs functions including multichannel invoice capture, general ledger coding, line-level purchase order matching, workflow orchestration, fraud identification, and electronic document retention. The platform integrates with more than 250 enterprise resource planning (ERP) and accounting systems across mid‑market and enterprise environments. Supported ecosystems include Sage, Microsoft Dynamics, Acumatica, NetSuite, and QuickBooks. Yooz accepts documents from email, document upload, scanning, mobile capture, sFTP, and structured formats such as UBL, CII, and EDIFACT. Machine learning models perform document classification, field extraction, and exception identification to support automated data processing and consistent routing across distributed teams. Yooz includes features for fraud identification through forensic AI analysis, invoice authentication, duplicate detection, and data consistency checks. The platform maintains complete audit trails, timestamps, and role‑based access permissions to support internal controls and external audit requirements. Storage and retention capabilities help organizations meet regulatory and archival needs across the AP documentation lifecycle. Reporting and analytics tools provide visibility into invoice volumes, processing times, workflow steps, and exception categories. Document search features and integrations with business intelligence platforms enable users to review transaction histories, track processing status, and analyze operational metrics across entities or locations. Organizations utilize Yooz for use cases such as invoice digitization, multi‑entity AP centralization, document archiving, fraud identification, payments, and standardized routing of recurring invoice flows. The platform supports AP teams in maintaining consistent processes and documentation practices while managing invoices from initial receipt through payment and the final posting in the ERP system. Core capabilities and benefits include: \> Multichannel invoice capture with AI–based line-level data extraction and classification \> Automated general ledger coding, two‑ and three‑way purchase order matching, and configurable workflow routing \> Fraud prevention features including fake document and duplicate detection, document validation, and data consistency checks \> Connectivity with more than 250 ERP and accounting systems for synchronized posting and data exchange \> Payment automation supporting ACH, check, and virtual card transactions, associated reporting and tracking tools, and vendor reconciliation statements

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=616&secure%5Bchosen_at%5D=2026-08-14T04%3A24%3A57Z&secure%5Bdisplayable_resource_id%5D=1360&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=74889&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=74889&secure%5Bresource_id%5D=616&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fpublisher-ad-server%3FhsCtaTracking%3D9e42cb12-ab03-4d8e-aa37-ae8cce8d3649%257C629ef3f3-f690-4e0d-a82a-3e93c51d46cb%26page%3D5&secure%5Btoken%5D=04e17e366bef67b20ea4f1b6b0995dcedcd5a63e9e8c41e896f9bf1ce8226bde&secure%5Burl%5D=https%3A%2F%2Fwww.getyooz.com%2Fen-us%2Fad-yooz%3Futm_source%3DG2%26utm_medium%3Dother%26utm_campaign%3Dutm_web_paid_search_G2-CTA-campaign&secure%5Burl_type%5D=custom_url)

### [Ad6 Media](https://www.g2.com/products/ad6-media/reviews)

Ad6 Media is an advertising network offering publisher networking and advertisement optimization solutions.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Ad6 Media?

- **Ease of Admin:** 10.0/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Ease of Setup:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Ad6 Media?

- **Seller:** [Ad6 Media](https://www.g2.com/sellers/ad6-media)
- **Year Founded:** 2010
- **HQ Location:** Paris, FR
- **Twitter:** @ad6media  
846 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=250245837e6239bff00582fc06827c6c368c9c145fff45a26c6c14667d9ccfa3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fad6-media%2Fabout%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Ad6 Media?

**["Amazing Web Media Agency"](https://www.g2.com/survey_responses/ad6-media-review-8231580)**

**Rating:** 5.0/5.0 stars

_— Nisha V._

[Read full review](https://www.g2.com/survey_responses/ad6-media-review-8231580)

### [Adblade for Publishers](https://www.g2.com/products/adblade-for-publishers/reviews)

Content-Style Ad Platform

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Adblade for Publishers?

- **Ease of Admin:** 10.0/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Ease of Setup:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Adblade for Publishers?

- **Seller:** [Adiant](https://www.g2.com/sellers/adiant)
- **Year Founded:** 2008
- **HQ Location:** Somerville, US
- **Twitter:** @AdiantMedia  
4,045 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8e5412a70b7fb3d9cbb08ef647858220c2727128b244b795abd6bab6ff17d2ba&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2438298&secure%5Burl_type%5D=linkedin_company_website)  
41 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Large

#### What Are Recent G2 Reviews of Adblade for Publishers?

**["Being the best publisher with Adblade"](https://www.g2.com/survey_responses/adblade-for-publishers-review-9229471)**

**Rating:** 5.0/5.0 stars

_— Chloe Nicole L._

[Read full review](https://www.g2.com/survey_responses/adblade-for-publishers-review-9229471)

### [Adhese](https://www.g2.com/products/adhese/reviews)

Adhese is an independent ad server for publishers.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Adhese?

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Adhese?

- **Seller:** [Adhese](https://www.g2.com/sellers/adhese)
- **Year Founded:** 2001
- **HQ Location:** Gent, BE
- **Twitter:** @adhese  
168 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6208af05bef96b2762dfb156bd01ba2a6388219edaf0195707a44817f614f7dd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadhese%2F&secure%5Burl_type%5D=linkedin_company_website)  
45 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Large

#### What Are Recent G2 Reviews of Adhese?

**["The best ad promotion deal"](https://www.g2.com/survey_responses/adhese-review-8224172)**

**Rating:** 4.5/5.0 stars

_— Anica O._

[Read full review](https://www.g2.com/survey_responses/adhese-review-8224172)

### [Adition](https://www.g2.com/products/adition/reviews)

Adition unified adserving platform provides advertisers, agencies and publishers/marketers with individual, custom-fit solutions.

**Average Rating:** 4.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Adition?

- **Ease of Use:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Adition?

- **Seller:** [ADITION technologies](https://www.g2.com/sellers/adition-technologies)
- **Year Founded:** 2001
- **HQ Location:** Freiburg im Breisgau, DE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=44269c8fbd9f2abd5385cbd80015d596bb0aa2a69e2193e328ecba29b12f8712&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fvirtualminds1%2F&secure%5Burl_type%5D=linkedin_company_website)  
169 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of Adition?

**["GenZ adverstising"](https://www.g2.com/survey_responses/adition-review-8925296)**

**Rating:** 4.0/5.0 stars

_— Neenu P._

[Read full review](https://www.g2.com/survey_responses/adition-review-8925296)

### [Admixer.Publisher](https://www.g2.com/products/admixer-publisher/reviews)

Admixer.Publisher is a full-scale ad serving solution for publishers of all sizes looking for ad serving, ad campaign management, and revenue optimization. Admixer.Publisher helps publishers monetize every impression from direct ad sales and ad exchanges. With the help of Admixer.Publisher solution, publishers: - Monetize sites and apps - Easily segment ad inventory and audiences - Run cross-platform ad campaigns using targeting setting - Combine different ad formats: Display, Video, RichMedia, Native, and Mobile Ads - Monetize every impression by seamless integration with multiple demand sources: direct advertisers, ad networks, RTB, Header Bidding, etc. - Get real-time reports with lifetime data storage and stunning visualization. Have any questions? Please contact us at https://admixer.net/contactus

**Average Rating:** 3.5/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Admixer.Publisher?

- **Seller:** [Admixer](https://www.g2.com/sellers/admixer)
- **Year Founded:** 2008
- **HQ Location:** London, GB
- **Twitter:** @admixer  
135 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c9a6032e3c6d8df6c8f4c1f22b00ee12dddb6e5e3cee3b0d4b8f66f0f224efa0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F258884%2F&secure%5Burl_type%5D=linkedin_company_website)  
89 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

### [Adomik](https://www.g2.com/products/adomik/reviews)

Adomik helps digital publishers by improving programmatic and RTB yield management.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Adomik?

- **Seller:** [Adomik](https://www.g2.com/sellers/adomik)
- **Year Founded:** 2012
- **HQ Location:** Paris, FR
- **Twitter:** @adomik1  
740 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6aa6491a95d494004ba8e36265902673472df54dacdd2968e54f5fe2ffa59b7d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadomik%2F&secure%5Burl_type%5D=linkedin_company_website)  
44 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of Adomik?

**["Save your pocket."](https://www.g2.com/survey_responses/adomik-review-9061332)**

**Rating:** 4.5/5.0 stars

_— Riya A._

[Read full review](https://www.g2.com/survey_responses/adomik-review-9061332)

### [Adsparc](https://www.g2.com/products/adsparc/reviews)

AdSparc is a decade-old ad tech company that empowers publishers by fostering partnerships and encouraging meaningful interaction between advertisers and consumers. AdSparc is a Google MCM partner and a member of the Interactive Advertising Bureau (IAB). AdSparc is also TAG certified against fraud.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Adsparc?

- **Seller:** [Adsparc](https://www.g2.com/sellers/adsparc)
- **Year Founded:** 2019
- **HQ Location:** Sydney, AU
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f226db15bd3cba9a94641ce63f2993428fcb745e661dfd63f59178ecb5a62c19&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadsparc%2F&secure%5Burl_type%5D=linkedin_company_website)  
69 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Adsparc?

**["Top Notch Ad Optimization Tools"](https://www.g2.com/survey_responses/adsparc-review-7074591)**

**Rating:** 5.0/5.0 stars

_— Tanuja N._

[Read full review](https://www.g2.com/survey_responses/adsparc-review-7074591)

### [AdSpirit](https://www.g2.com/products/adspirit/reviews)

AdSpirit offers an ad serving system that allows flexible and efficient ad management.

**Average Rating:** 4.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate AdSpirit?

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Ease of Setup:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind AdSpirit?

- **Seller:** [Adspirit](https://www.g2.com/sellers/adspirit)
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=77fba5cde18778de30c505b2837ea3626a62be66799c010eed4dadc381270ecc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadspirit-gmbh%2F&secure%5Burl_type%5D=linkedin_company_website)

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of AdSpirit?

**["Campaign detailed coverage and audience analysis"](https://www.g2.com/survey_responses/adspirit-review-10197312)**

**Rating:** 4.0/5.0 stars

_— Christopher L._

[Read full review](https://www.g2.com/survey_responses/adspirit-review-10197312)

### [AOS](https://www.g2.com/products/operative-aos/reviews)

Operative AOS is the AI-powered converged media platform built to accelerate revenue growth across digital and linear channels. Leading media companies use AOS to modernize sales, automate operations, and deliver unmatched campaign performance. With AOS, sellers can unlock new monetization opportunities by unifying products, data, and rate cards into one intelligent, connected platform. Self-serve tools, AI-optimized planning, and flexible workflows empower teams to scale quickly. From real-time, multi-currency performance reporting to seamless platform integration, AOS delivers the speed, flexibility, and automation today’s media businesses demand. Transform how you sell, operate, and perform, with the only platform designed to connect your entire media ecosystem and drive growth in an AI-powered future.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate AOS?

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Ease of Setup:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind AOS?

- **Seller:** [Operative](https://www.g2.com/sellers/operative)
- **Year Founded:** 2000
- **HQ Location:** New York, New York, United States
- **Twitter:** @Operative\_Media  
1,875 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fd68311c5d0e1a14f9b2d7615e47f8555a45dec94327316aa8d53a85a98f7024&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Foperative&secure%5Burl_type%5D=linkedin_company_website)  
799 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of AOS?

**["excellent surface activity,"](https://www.g2.com/survey_responses/aos-review-9897046)**

**Rating:** 5.0/5.0 stars

_— Rochelle D._

[Read full review](https://www.g2.com/survey_responses/aos-review-9897046)

### [BiddR Connect](https://www.g2.com/products/biddr-connect/reviews)

BiddR Connect provides publishers seamless access to EMXs marketplace of unique demand, to increase bid competition, CPMs, and maximize revenue across all demand partners.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate BiddR Connect?

- **Ease of Admin:** 10.0/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Ease of Setup:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind BiddR Connect?

- **Seller:** [EMX Digital](https://www.g2.com/sellers/emx-digital)
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fe0523c10b6912ce178edece3ba5e8f8769969856db8ace11e7a1b717c9a6d53&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcadenttv%2F&secure%5Burl_type%5D=linkedin_company_website)  
736 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of BiddR Connect?

**["Great platform for buyers and sellers to collaborate"](https://www.g2.com/survey_responses/biddr-connect-review-8242967)**

**Rating:** 5.0/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/biddr-connect-review-8242967)

### [BidsCube Community](https://www.g2.com/products/bidscube-community/reviews)

Bidscube Community is the final stage of our ambition to create the most profitable cooperation between publishers&advertisers, WLS Partners, and AdTech companies with the goal to create more value for all participants. Our technological solution ensures income growth and guarantees financial security for all members of the environment without additional fees. You get access to premium demand or supply from members of our programmatic ecosystem.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate BidsCube Community?

- **Ease of Use:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind BidsCube Community?

- **Seller:** [BidsCube](https://www.g2.com/sellers/bidscube)
- **Year Founded:** 2020
- **HQ Location:** Wrocław, Poland
- **Twitter:** @BidsCube\_Ads  
9 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=808ce6b3f848ac37fa24588bd98846e4c63a5182412685b549f7fd2937f83e47&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbidscube%2F&secure%5Burl_type%5D=linkedin_company_website)  
55 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of BidsCube Community?

**["Efficient Platform for adtech solution"](https://www.g2.com/survey_responses/bidscube-community-review-9228828)**

**Rating:** 4.5/5.0 stars

_— Akshay S._

[Read full review](https://www.g2.com/survey_responses/bidscube-community-review-9228828)

### [Brightcom](https://www.g2.com/products/brightcom/reviews)

Brightcom is a publisher side platform whose compass proprietary technology and teams of trusted advisers across the globe turn Brightcom into an entry point for all the best the programmatic world has to offer. The company's focus on the needs of publishers allows to offer advertisers premium traffic, quality assurance and exclusive media opportunities.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Brightcom?

- **Ease of Admin:** 10.0/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.7/10)
- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)
- **Ease of Setup:** 10.0/10 (Category avg: 8.6/10)

#### Who Is the Company Behind Brightcom?

- **Seller:** [Brightcom](https://www.g2.com/sellers/brightcom)
- **Year Founded:** 1999
- **HQ Location:** Herzilya, IL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2864bbe553be0e4572466e6486330b01f67ac2e2aa498770bae1aca232154a82&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbrightcomglobal%2F&secure%5Burl_type%5D=linkedin_company_website)  
116 employees on LinkedIn®
- **Ownership:** NSE: BCG

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Brightcom?

**["Great Partner"](https://www.g2.com/survey_responses/brightcom-review-4298284)**

**Rating:** 5.0/5.0 stars

_— Mike L._

[Read full review](https://www.g2.com/survey_responses/brightcom-review-4298284)

**["Professionals and Team Players"](https://www.g2.com/survey_responses/brightcom-review-3871437)**

**Rating:** 5.0/5.0 stars

_— Rachel S._

[Read full review](https://www.g2.com/survey_responses/brightcom-review-3871437)

### [BuySellAds](https://www.g2.com/products/buysellads/reviews)

BuySellAds is a contextual advertising platform that helps brands and publishers grow easily and efficiently. We help marketers reach their target audience online with contextual advertising campaigns that scale. With BSA, marketers can source ad opportunities from multiple publishers using a single platform. We also offer complimentary full-service support from our expert team. From planning to negotiating to launching campaigns, we're ready to help you maximize success. For publishers, BuySellAds helps monetize their websites, newsletters, and podcasts. We'll help you execute a strategy that will allow you to earn more revenue without any extra work. Learn more at buysellads.com/publishers

**Average Rating:** 3.8/5.0

**Total Reviews:** 12

#### How Do G2 Users Rate BuySellAds?

- **Ease of Admin:** 3.9/10 (Category avg: 8.6/10)
- **Has the product been a good partner in doing business?:** 6.3/10 (Category avg: 8.7/10)
- **Ease of Use:** 7.3/10 (Category avg: 8.8/10)
- **Ease of Setup:** 5.4/10 (Category avg: 8.6/10)

#### Who Is the Company Behind BuySellAds?

- **Seller:** [BuySellAds](https://www.g2.com/sellers/buysellads-f24c3d24-3f75-4027-927f-58a4b35651c7)
- **Year Founded:** 2008
- **HQ Location:** Boston, MA
- **Twitter:** @BuySellAds  
28,057 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b45ea5d34f8a6827893331bb52fbb27e197d5f4c0bfb07fd9daecbfbbf21c483&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F368964%2F&secure%5Burl_type%5D=linkedin_company_website)  
34 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 75% Small, 17% Medium

#### What Are Recent G2 Reviews of BuySellAds?

**["A great online platform for generating sponsored content with targeted publishers!"](https://www.g2.com/survey_responses/buysellads-review-4563216)**

**Rating:** 5.0/5.0 stars

_— Danielle S._

[Read full review](https://www.g2.com/survey_responses/buysellads-review-4563216)

**["A great platform, would benefit from conversion data"](https://www.g2.com/survey_responses/buysellads-review-4562646)**

**Rating:** 4.0/5.0 stars

_— Verified User in Publishing_

[Read full review](https://www.g2.com/survey_responses/buysellads-review-4562646)

#### What Are G2 Users Discussing About BuySellAds?

- [What is BuySellAds used for?](https://www.g2.com/discussions/what-is-buysellads-used-for)

### [Carambola](https://www.g2.com/products/carambola/reviews)

Carambola is a unique, publisher focused platform that creates new revenue streams for premium publishers, while enhancing the experience on their pages - rather than damaging it.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Carambola?

- **Ease of Use:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Carambola?

- **Seller:** [Carambola](https://www.g2.com/sellers/carambola)
- **Year Founded:** 2011
- **HQ Location:** Herzeliya, IL
- **Twitter:** @CarambolaMedia  
308 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d9a5fdf621fd44b8e57a3e918585d744726218519d04247b7adadfa4e9dd11e2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcarambolamedia%2F&secure%5Burl_type%5D=linkedin_company_website)  
15 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Carambola?

**["Publisher Dashboard"](https://www.g2.com/survey_responses/carambola-review-9082549)**

**Rating:** 4.5/5.0 stars

_— Haya F._

[Read full review](https://www.g2.com/survey_responses/carambola-review-9082549)

### [Clear Pier](https://www.g2.com/products/clear-pier/reviews)

ClearPier is Canada’s Leading Premium Performance Marketplace. Our mission is to bring efficiency, transparency, and quality back into the ad-trading ecosystem. We offer advertisers a robust programmatic and performance trading solution through our premium supply. As the exclusive representative of a diverse portfolio of the world’s top comScore publishers with premium Canadian audiences, advertisers get expansive reach, superior viewability rates, and complete trading transparency. Established in Canada in 2010 with an international support team, ClearPier is a global organization. Our innovative team hails from the world’s leading exchanges and trading platforms, and has years of experience in media buying, performance, and publisher monetization. As a team, we are redefining the ad trading ecosystem by returning transparency and accountability to buyers and sellers alike. Visit www.clearpier.com to learn more.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Clear Pier?

- **Ease of Use:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Clear Pier?

- **Seller:** [ClearPier](https://www.g2.com/sellers/clearpier)
- **HQ Location:** N/A
- **Twitter:** @ClearPier  
228 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a487971d84a850aa4374651902775ed488c2a13a4206bfb51145ff2937962472&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fclearpier-inc%2F&secure%5Burl_type%5D=linkedin_company_website)  
25 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Large

#### What Are Recent G2 Reviews of Clear Pier?

**["The Best One, I have ever come across"](https://www.g2.com/survey_responses/clear-pier-review-8355915)**

**Rating:** 5.0/5.0 stars

_— Neeraj R._

[Read full review](https://www.g2.com/survey_responses/clear-pier-review-8355915)

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[Browse Publisher Ad Server Themes](/categories/publisher-ad-server/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated November 8, 2024

Publisher ad servers, commonly referred to as ad servers, help website publishers earn money from their websites through online advertising. It allows publishers to generate revenue from their content by selling ads on their site while keeping that content free for their audiences.

Publishers use ad servers to manage ad operations such as creating ad units, setting inventory price minimums, trafficking ads, and tracking conversions and advertisers’ budgets.

Ad servers are complemented by advertiser campaign management software that marketers use to buy the ad inventory made available by publishers. Publisher ad servers make inventory available to sell through [ad networks software](https://www.g2.com/categories/ad-networks), which packages ad units from multiple publishers together to sell to advertisers.

 

Publisher ad servers commonly function as [supply side platforms (SSP)](https://www.g2.com/categories/supply-side-platform-ssp) as well, and many products in the ad server category are also in the SSP category. Ad servers may also provide functionalities otherwise found in [mobile app monetization software](https://www.g2.com/categories/app-monetization-platforms).

To qualify for inclusion in the Publisher Ad Server category, a product must:

- Be able to create and manage ad units on websites
- Integrate with third-party ad networks and exchanges, and offer access to its own proprietary ad inventory offerings
- Automate processes for trafficking and managing ads
- Track ad conversion and audience demographic information

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