### Contents

- [**Articles**](#resources-articles)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

# Proactive Customer Retention Software Resources

##### Articles, Discussions, and Reports to expand your knowledge on Proactive Customer Retention Software

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find [articles](#resources-articles) from our experts, [discussions](#resources-discussions) from users like you, and [reports](#resources-reports) from industry data.

[ContentsExpand/Collapse Contents](#)
- [**Articles**](#resources-articles)
- [**Discussions**](#resources-discussions)
- [**Reports**](#resources-reports)

## Proactive Customer Retention Software Articles

[![2023 Trends in Customer Support, Automation, and Customer Loyalty](https://learn.g2.com/hubfs/2023%20Trends%20in%20Customer%20Support%2c%20Automation%2c%20and%20Customer%20Loyalty.png "2023 Trends in Customer Support, Automation, and Customer Loyalty")](https://www.g2.com/articles/customer-support-trends-2023)

[
### 2023 Trends in Customer Support, Automation, and Customer Loyalty
](https://www.g2.com/articles/customer-support-trends-2023)
This post is part of G2's 2023 digital trends series. Read more about G2’s perspective on digital transformation trends in an introduction from Emily Malis Greathouse, director, market research, and additional coverage on trends identified by G2’s analysts.&nbsp;

[
 ![Jeffrey Lin](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jeffrey Lin")
JL

](https://learn.g2.com/author/jeffrey-lin)

by Jeffrey Lin

[![G2 Launches New Category for Proactive Customer Retention Software](https://learn.g2.com/hubfs/PCR%20software-JL.jpg "G2 Launches New Category for Proactive Customer Retention Software")](https://www.g2.com/articles/g2-launches-new-category-for-proactive-customer-retention-software)

[
### G2 Launches New Category for Proactive Customer Retention Software
](https://www.g2.com/articles/g2-launches-new-category-for-proactive-customer-retention-software)
Customer retention is critically important to the longevity of any business that relies on maintaining a subscription-based, SaaS, PaaS, etc., business model. Practical applications for artificial intelligence (AI) have developed to the point where AI can automate customer success and customer support processes. In August, G2 launched the Proactive Customer Retention category under its Customer Service category to accurately represent the growing market of AI applications in customer success and service support functions.

[
 ![Jeffrey Lin](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jeffrey Lin")
JL

](https://learn.g2.com/author/jeffrey-lin)

by Jeffrey Lin

## Proactive Customer Retention Software Discussions

0

Question on: Aisera
[What is Aisera used for?](/discussions/what-is-aisera-used-for)

What is Aisera used for?

It leverages artificial intelligence, natural language processing (NLP), and machine learning to provide self-service solutions, streamline workflows, and improve user experiences

Answered: John Marc Oandasan on December 18, 2024

[Your answer](/discussions/what-is-aisera-used-for/comments/new?remote=true)

0

Question on: Forethought
[What is Forethought AI used for?](/discussions/what-is-forethought-ai-used-for)

What is Forethought AI used for?

Forethought's strength is in applying AI to an unmanaged support chat bot to quickly resolve common customer issues based on a dataset you provide it such as a knowledgebase. Additionally, it has ticket-adjacent features that help agents quickly recognize common articles of resolutions to tickets they are viewing, all powered by AI.

Answered: Chad Allard on December 11, 2024

[Your answer](/discussions/what-is-forethought-ai-used-for/comments/new?remote=true)

0

Question on: Qualtrics Customer Experience
[What does qualtrics software do?](/discussions/what-does-qualtrics-software-do)

What does qualtrics software do?

It acts an listening agent where you an build, collect and organise data and gain insights out of the visualised data. Provides the summary for next corrective actions to be taken. 

Answered: Arpana Kulkarni on March 16, 2023

[Your answer](/discussions/what-does-qualtrics-software-do/comments/new?remote=true)

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## Proactive Customer Retention Software Reports

Small-Business Grid® Report for Proactive Customer Retention

Summer 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Proactive Customer Retention

Summer 2026

G2 Report: Grid® Report

Grid® Report for Proactive Customer Retention

Summer 2026

G2 Report: Grid® Report

Momentum Grid® Report for Proactive Customer Retention

Summer 2026

G2 Report: Momentum Grid® Report

Grid® Report for Proactive Customer Retention

Spring 2026

G2 Report: Grid® Report

Mid-Market Grid® Report for Proactive Customer Retention

Spring 2026

G2 Report: Grid® Report

Momentum Grid® Report for Proactive Customer Retention

Spring 2026

G2 Report: Momentum Grid® Report

Grid® Report for Proactive Customer Retention

Winter 2026

G2 Report: Grid® Report

Momentum Grid® Report for Proactive Customer Retention

Winter 2026

G2 Report: Momentum Grid® Report

Mid-Market Grid® Report for Proactive Customer Retention

Winter 2026

G2 Report: Grid® Report