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Mobile Marketing reviews by real, verified users. Find unbiased ratings on user satisfaction, features, and price based on the most reviews available anywhere.

Best Mobile Marketing Software

Using mobile marketing software, companies can plan, implement, and control diverse marketing campaigns that target smartphones, tablets, and other mobile devices within mobile web browsers, mobile applications, or mobile advertising. Retail stores, restaurants, airlines, and entertainment providers regularly use these platforms to engage mobile users with promotions, coupons, and surveys. Mobile marketing software can often collect a mobile user’s data, including web history and location, and use it to execute custom and timely interactions with existing and potential customers. This can lead to a quick turnaround in creating sales or gaining subscribers, as customers can take immediate action on their mobile device. Marketing teams can use these software solutions in conjunction with email marketing software and proactive notification software to maximize their visibility during marketing campaigns.

To qualify for inclusion in the Mobile Marketing category, a product must:

Enable the user to reach consumers through their mobile devices
Reach users through web browsers, push notifications, and in-app or in-game ads
Provide templates or design platforms for mobile ad campaigns
Track interaction data related to each advertisement
Be compatible with or offer proximity analytics software that helps target ads

Top 10 Mobile Marketing Software

  • AppsFlyer
  • Insider
  • Attentive
  • CleverTap
  • BirdEye
  • Braze
  • Adobe Campaign
  • MoEngage
  • Branch
  • Marketo

Compare Mobile Marketing Software

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
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MightySignal provides mobile app and SDK intelligence for prospecting, churn reduction, and spying on the competition. Our data system gathers intelligence straight from sources like Apple and Google on SDKs, mobile ads, rank changes, and more. Sales and marketing teams rely on MightySignal to power key decisions in prospecting, lead qualifying, market sizing, and more.

Oracle's Responsys Interact Marketing Cloud helps brands manage their digital relationships and deliver the right marketing to their customers across email, mobile, social, display & the web.

Salesforce Mobile Studio helps you to reach customers on any device by personalizing your mobile messaging with SMS marketing, push notifications, and group messages.

(18)3.9 out of 5
Optimized for quick response

Upland Localytics is a leading mobile app analytics and marketing platform. We give companies the insights and tools they need to improve their mobile app acquisition, engagement and retention efforts. Our secret sauce is in the data. We use all the data surrounding your app, your users, and how they interact with your brand to deliver highly targeted and personalized engagement, including app and web push, in-app, app inbox and location-based campaigns. We then use digital intelligence to optim

(17)3.7 out of 5

Urban Airship is trusted by thousands of businesses to drive growth with digital customer engagement. Every day, marketers and developers depend on Urban Airship to deliver billions of personalized, interactive notifications that inspire interest and drive action across all digital channels. Urban Airship is used by many of the world’s most admired companies, including Adidas, Alaska Airlines, The Home Depot, NBCUniversal, Sky Plc and Zillow.

(31)3.4 out of 5
Entry Level Price:$56,00 per month

MailUp is a simple and scalable solution to create, automate and customize Email, SMS and Messaging Apps Marketing campaigns. Trusted by 11,000+ customers worldwide, it offers advanced automation features and best-of-breed technology for your marketing strategies. Advanced Marketing Automation features, bespoke consultancy, training resources, and solid expertise. MailUp offers companies and agencies everything they need to shape effective Email, SMS and Messaging Apps Marketing strategies.

(10)4.2 out of 5

The Vibes Mobile Engagement Platform enables marketers to deliver compelling and profitable mobile engagement conversations—all through a single interface. By being the leader in mobile marketing for over 20 years, Vibes has partnered with more than 150 global brands, including Gap, Amazon, Discover, The Home Depot, Chipotle and Lane Bryant, to run sophisticated mobile marketing campaigns across SMS, MMS, mobile wallet, push and other messaging channels. Vibes is recognized as one of only four

Aritic is full stack automation software platform for digital business. Aritic platform for business help business with full-stack marketing automation, communication automation, CRM application, service desk application and business automation stack. At present there is more than 1800+ business globally. Aritic PinPoint is a full-stack marketing automation software platform for the digital marketing team at SMBs. It helps to build the relationship with leads, automate marketing campaigns and c

(14)4.8 out of 5

Voice and Text messaging software to connect with your supporters. Automatically gather people's names and emails via SMS opt-in. Get thousands of volunteers working from any location talk to your supporters using phone banking and peer to peer texting. Remind your supporters about election dates and to go out to vote using voice broadcasting. Sophisticated software for the biggest political parties, yet simple enough for a cause! The only solution that smoothly integrates with your CRM. Reach

(16)4.7 out of 5
Entry Level Price:Free

The most used Geofencing SDK thanks to our long time experience resulting in high accuracy & low battery-use. Developing advanced location based functionalities in an app is time-consuming. PlotProjects SDK is easy to install and implement in your app. We also provide you with accurate data and the right numbers to precisely measure footfall and store visits. It has been used and tested by many high-scale publisher apps, airlines, time management apps, airports etc. Examples: Shopfully.com

QR Code Generator Pro create is a solution to design, manage and track QR codes for great mobile campaigns.

(7)4.8 out of 5
Optimized for quick response

Straightxt is a text message marketing solution allowing marketers to create and track a closed-loop customer acquisition opportunity using our feature-rich “campaign in a box” platform that is easy to implement, reduces execution time and tracks performance for better data decisions. To learn more, visit https://pocketstop.com/products/straightxt/

(5)4.0 out of 5
Entry Level Price:$0 0 NA NA

The all-in-one install attribution, app analytics and marketing platform. AppMetrica lets you pull your app's raw data for any period via the API and manage it any way you wish. Integrate it into your CRM, BI system or custom analytics solution, or send the data to your ad partner to use it for remarketing.

(15)4.2 out of 5
Optimized for quick response

Clutch’s Customer Management Platform helps B2C brands identify, understand and motivate each segment of their customer base. Clutch empowers marketers to discover and identify their most valuable customers on an array of configurable dimensions from behavior to spend to frequency to evangelism, rewarding them with the currency of their choice and fostering true loyalty. Clutch’s loyalty solution offers enterprise-level features for structured, rules-based or points programs as well as unstruc

(5)4.6 out of 5

Factual is a location data company that helps marketers and their organizations use location to better understand, reach and engage consumers. Location data is key to driving smarter business decisions for marketers and brands. Our world is now mobile, computing is everywhere, and the power of location data helps companies to provide personalized, relevant experiences for their audiences. Customers use Factual’s insights, targeting, measurement, and data enrichment products to build and execu

Vizury Engage360 is an AI-driven omnichannel marketing platform that optimizes the potential of each channel and delivers integrated consumer experiences across connected devices. It delivers high-value consumer conversions by empowering marketers to seamlessly craft unique consumer journeys and enables timely decision-making across multiple touch-points powered by machine learning algorithms that learn and evolve real-time. Vizury Engage360 platform aims to bring efficiency in marketing spends

(3)4.3 out of 5

Gamooga is a marketing automation solution which helps e-businesses deliver personalized actions at their customers through various channels such as email, web, mobile, social and display.

(3)3.7 out of 5
Entry Level Price:$199/month

Skipio helps businesses automatically start and continue conversations with leads and customers. Through automated, personalized texting, businesses of every size can decrease the amount of time it takes to follow up, nurture leads, close sales, and retain customers. Integrate your CRM and other systems with Skipio and automatically reach out when information changes within a customer profile. Personalize every message with custom merge fields and create appointment and event reminders within t

(4)4.9 out of 5

Xtremepush is a customer engagement, personalisation and data platform. It’s purpose-built for multichannel and mobile marketing. It has all of the capabilities you need to understand, engage and influence your customers. Xtremepush empowers brands to deliver relevant and real-time messages across email, website, mobile app, SMS and social messengers. The modular platform combines enterprise-grade analytics with a full suite of campaign optimisation tools. It also allows brands to unify their

(2)2.3 out of 5

Drive your bottom line and reach current and potential customers w/ mobile coupons, mobile websites, and SMS campaigns.

Transform more customers into active shoppers. Accurately target and effectively re-engage more customers with dynamic ads across web, mobile browsers, and apps, going beyond the confines of walled gardens. Designed to perfectly complement Criteo Dynamic Retargeting and powered by the same market-leading machine learning, Criteo Audience Match drives sales against diverse marketing objectives from promoting seasonal offers to engaging lapsed users to bringing offline buyers online. How Crite

(8)3.8 out of 5

GoSite creates simplified technology for small businesses that drive America's economy. Our software empowers them to have everything they need in one place to connect with their customers in the digital era. Our cloud-based suite of mobile and web tools transforms the way our customers run their business, on the go, and everywhere.

(2)3.5 out of 5
Entry Level Price:$9 per month

Text-to-download form generator for mobile app landing pages.

(2)5.0 out of 5

LocalVox is a social and mobile marketing platform that helps local businesses market themselves online.

(2)5.0 out of 5
Entry Level Price:$37 per month

A revolutionary text message marketing automation and communications platform for the ‘smartphone world of today’ and ‘instep’ with integrated business applications and workflow processes.

(3)5.0 out of 5
Entry Level Price:Free

Pyze Growth Intelligence addresses the increasingly critical business need to engage and retain users across disparate platforms. Pyze develops holistic user profiles by aggregating user behavior across platforms and enables realtime, targeted engagement & personalization campaigns to ensure individualized experiences for all users: - Gain competitive advantage by understanding user clusters, trends, patterns, and anomalies - Provide personalized engagement, content and experience to users

Barcodes, Inc. is North America's leading provider of barcode, mobile computing, and RFID solutions.

(3)4.7 out of 5

Sakari is a bulk text messaging service for sending announcements, reminders, alerts, confirmations and marketing campaigns.

(2)4.8 out of 5

Mobilize your website in minutes. It’s fast. It’s automatic.

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Check out the G2 Grid® for the top Mobile Marketing Software products. G2 scores products and vendors based on reviews gathered from our user community, as well as data aggregated from online sources and social networks. Together, these scores are mapped on our proprietary G2 Grid®, which you can use to compare products, streamline the buying process, and quickly identify the best products based on the experiences of your peers.
Leaders
High Performers
Contenders
Niche
Marketo
Adobe Campaign
Oracle Responsys
Trumpia
dotdigital Engagement Cloud
Listrak
Sailthru
Autopilot
CallFire
Emarsys
Iterable
MailUp
Upland Localytics
Leanplum
Swrve
WebEngage
Airship
Cordial
Blueshift
OutboundEngine
CleverTap
SendPulse
AppsFlyer
BirdEye
Branch
MightySignal
Braze
Outgrow
OneSignal
Kochava
Insider
Salesforce Mobile Studio
MoEngage
Beaconstac QR Codes
Attentive
Sonar
Market Presence
Satisfaction

Learn More About Mobile Marketing Software