Using mobile marketing software, companies can plan, implement, and control diverse marketing campaigns that target smartphones, tablets, and other mobile devices within mobile web browsers, mobile applications, or mobile advertising. Retail stores, restaurants, airlines, and entertainment providers regularly use these platforms to engage mobile users with promotions, coupons, and surveys. Mobile marketing software can often collect a mobile user’s data, including web history and location, and use it to execute custom and timely interactions with existing and potential customers. This can lead to a quick turnaround in creating sales or gaining subscribers, as customers can take immediate action on their mobile device. Marketing teams can use these software solutions in conjunction with email marketing software and proactive notification software to maximize their visibility during marketing campaigns.
To qualify for inclusion in the Mobile Marketing category, a product must:
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Upaknee is a leading provider of email & SMS communications technology. We offer a robust platform, providing organizations with an easy and intuitive toolset as a means of online communication and engagement with clients, contacts, and supporters. Our specialties include email newsletters, campaigns, subscription centers, widgets, forms, SMS notifications, and more.
Campaign Manager is a customer experience orchestration platform that enables Adaptive Marketers™ to automate a consistently relevant Adaptive Customer Experience™ by simultaneously utilizing the latest state of each customer relationship across multiple campaigns and channels. As part of the Chameleon™ platform, Campaign Manager orchestrates a fully contextual experience through Omnichannel marketing automation delivering response driven personalization. This is underpinned by unprecedented ac
Attentive is a personalized mobile messaging platform built for innovative e-commerce and retail brands. Using Attentive’s patent-pending solutions, marketers can quickly grow a list of mobile subscribers and create a new top 3 revenue channel. Attentive automatically sends engaging text messages to each subscriber based on real-time data— whether it’s a cart reminder, a notice about an exclusive sale, or product recommendations. 350+ brands rely on Attentive and see strong results like 30%+ cli
Location delivers relevancy and intent. Bluedot empowers companies (via their mobile app) to take advantage of real-world insights and uncover the right moments to message customers on their preferred channels. Bluedot’s mobile location technology enables brands and enterprises to delight customers - at scale. We deliver 20x location precision over other solutions. No hardware required. Know where you’re customers have been, where they frequent and anticipate how best to engage them. 1:1 insi
LeadsByCell provides a "text for info" solution to enhance advertisements while delivering automatic phone number alerts (leads). Great for enterprise or small businesses such as contractors, real estate agents, auto dealers, salons, restaurants, service providers, Craigslist sellers, and individuals.
With more than a decade of bridging the gap between the digital and physical urban landscape, Connecthings is the leader in augmented location technology. Leveraging a deep knowledge of the city fabric, hyper-precise SDK location technology and machine-learning algorithms, Herow by Connecthings is a location-based intelligence and engagement SaaS platform that helps mobile applications understand the context of their users – in real-time – and give them the ability to deliver relevant, timely
MobileROI is a comprehensive cross-platform 'system of engagement' solution that empowers brands to automatically deliver personally targeted and situationally appropriate content, experiences, functionality and advertising based on customer knowledge and real-time signal data from beacons, smartphones and other connected devices. MobileROI removes friction from all aspects of the customer journey including loyalty programs and offers, in-store experiences, CRM and social advocacy, in addition
MoEngage is an Intelligent Marketing Cloud, built for the Mobile-first world. With MoEngage, companies can orchestrate campaigns across channels like push, email, in-app messaging, web push and SMS, with auto-optimization towards higher conversions powered by machine learning. Traditionally, marketing clouds are expensive to implement, hard to learn and rule-based. At MoEngage, we have built an enterprise solution that is easier to use, elegantly designed, fully integrated and is learning-based