Mobile App Analytics Tools Resources

Articles, Glossary Terms, Discussions, and Reports to expand your knowledge on Mobile App Analytics Tools

Resource pages are designed to give you a cross-section of information we have on specific categories. You'll find articles from our experts, feature definitions, discussions from users like you, and reports from industry data.

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Mobile App Analytics Tools Articles

G2 Launches New Attribute for Its Heatmap Tools Category

In this growing competitive digital world, where companies compete for user attention and time, tracking website traffic is essential for businesses to collect the necessary data to understand how visitors interact with their websites. Capturing how potential customers navigate a website has been an integral part of heatmap tools. These tools are important for usability testing to optimize websites and engage visitors.

by Alanna Iwuh

I Have an Idea for an App, Now What?

Believe it or not, coming up with your app idea was the easy part.

by Bridget Poetker

Mobile App Analytics Tools Glossary Terms

User Segmentation

User segmentation is the action of separating different users into specific groups, or segments, based on common characteristics.

by Victoria Blackwell

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Technology Glossary

Browse through dozens of terms to better understand the products you purchase and use everyday.

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Mobile App Analytics Tools Discussions

Question on: Google Analytics

How do I add offline transaction data in Google Analytics?

I wish to add offline transaction data into my google analytics account.

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There are a few things you can do. You can create a dummy URL on your website and pass data into query parameters, e.g.: mywebsite.com/conversionpage/?event_category=Purchase&event_action=payment_success&event_label=ordernumber&event_value=100 For this, you may want to export your offline transactions into a Google Sheet, create a new column that will grab data from exported transactions and generate that URL. On your website, you'll have to create a short javascript that will grab all that data from URL and send an event. This is useful if there is not a lot of offline events. If there is a lot of events, your developers can create a webhook that will fire a Google Analytics event every time offline transaction is registered. I can explain this in more detail, just hit me up on Linkedin.

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Answered: Alex Chernikov on April 21, 2021

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Question on: Google Analytics 360

Is there an easier way to collate data from multiple sources?

How can we collate data from multiple sources? Is there an easy shortcut?

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Very easy

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Answered: Jashan deep Singh on January 29, 2021

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Question on: Amplitude Analytics