# Best Master Data Management (MDM) Tools - Page 3

## How Many Master Data Management (MDM) Tools Products Does G2 Track?

**Total Products under this Category:** 145

### Category Stats (Aug 2026)

- **Average Rating:** 4.44/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Stibo Systems MDM (+1.13%) - Among all products in this category, Stibo Systems MDM recorded the largest rating increase compared to last month

_Last updated: August 05, 2026_

## How Does G2 Rank Master Data Management (MDM) Tools Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 9,000+ Authentic Reviews
- 145+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Master Data Management (MDM) Tools
 ![G2 Grid® for Master Data Management (MDM) Tools plotting products by satisfaction and market presence](https://www.g2.com/categories/master-data-management-mdm/grids.png?focus%5B%5D=29430&focus%5B%5D=1173013&focus%5B%5D=815&focus%5B%5D=18988&focus%5B%5D=10387&focus%5B%5D=69255&focus%5B%5D=2519&focus%5B%5D=8343)

Highlighted products: SAP Master Data Governance (MDG), Salesforce Data 360 (formerly Data Cloud), Boomi, Syndigo, Profisee, ON EBX, Stibo Systems MDM, and Akeneo PIM.

Underlying data: [Grid® JSON](https://www.g2.com/categories/master-data-management-mdm/grids.json?focus%5B%5D=sap-master-data-governance-mdg&focus%5B%5D=salesforce-data-360-formerly-data-cloud&focus%5B%5D=boomi&focus%5B%5D=syndigo-syndigo&focus%5B%5D=profisee&focus%5B%5D=on-ebx&focus%5B%5D=stibo-systems-mdm&focus%5B%5D=akeneo-pim)

**Sponsored**

### Amazon Athena

Amazon Athena is a serverless, interactive query service that enables users to analyze large datasets directly in Amazon S3 using standard SQL. With no infrastructure to manage, Athena allows for quick, ad-hoc querying without the need for complex ETL processes. It automatically scales to execute queries in parallel, delivering fast results even for complex queries and large datasets. Key Features and Functionality: - Serverless Architecture: Athena requires no server management, automatically handling infrastructure scaling and maintenance. - Standard SQL Support: Users can run ANSI SQL queries, facilitating easy data analysis without learning new languages. - Broad Data Format Compatibility: Supports various data formats, including CSV, JSON, ORC, Avro, and Parquet, allowing flexibility in data storage and analysis. - Integration with AWS Glue: Seamlessly integrates with AWS Glue Data Catalog for metadata management, enabling schema discovery and versioning. - Security and Compliance: Provides robust security features, including data encryption at rest and in transit, and integrates with AWS Identity and Access Management (IAM) for fine-grained access control. Primary Value and User Solutions: Amazon Athena simplifies the process of analyzing vast amounts of data stored in Amazon S3 by eliminating the need for complex infrastructure setup and management. Its serverless nature and support for standard SQL make it accessible to users with varying levels of technical expertise. By enabling quick, cost-effective querying of large datasets, Athena addresses challenges related to data analysis speed, scalability, and operational overhead, empowering organizations to derive insights efficiently.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=411&secure%5Bchosen_at%5D=2026-08-09T02%3A51%3A31Z&secure%5Bdisplayable_resource_id%5D=411&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=411&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=40859&secure%5Bresource_id%5D=411&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmaster-data-management-mdm%3FhsCtaTracking%3Db90676c9-eb04-431c-a22f-d657b8e1e5a4%257C6a6cf00a-abdf-4c0e-8de0-bbaaf1266441%26page%3D3&secure%5Btoken%5D=90b9652113770ddf660609f482f09d969d18b2a1b1ea33a4713d5fb1b7c4e08d&secure%5Burl%5D=https%3A%2F%2Faws.amazon.com%2Fathena%2F%3Ftrk%3Dfe12ca5e-123b-4cc4-bd94-0bca0a2c982f%26sc_channel%3Ddisplay%2Bads&secure%5Burl_type%5D=custom_url)

### [SyncForce Circular PIM](https://www.g2.com/products/syncforce-circular-pim/reviews)

SyncForce is a specialized software solution designed to assist Packaged Goods Manufacturers, including those in the Food, Pet Food, and Non-Food sectors, in achieving timely and complete digital product availability while alleviating the administrative burdens typically associated with product information management (PIM). By eliminating the reliance on cumbersome Excel sheets and manual updates, SyncForce streamlines the management of product and packaging data (PPWR, DoC, EPR), allowing manufacturers to focus on their core business activities. The SyncForce Circular PIM platform is tailored for manufacturers facing the complexities of modern product management. It automates and simplifies the flow of product data, ensuring compliance with industry regulations and standards. This is particularly beneficial for companies navigating the increasing demands of eCommerce, Environmental, Social, and Governance (ESG) criteria, and stringent regulatory requirements. By providing a centralized system for data management, SyncForce enhances operational efficiency and reduces the time spent on repetitive administrative tasks. One of the standout features of SyncForce is its advanced data model, which supports the intricate management of packaging components and regulated label information. This capability is essential in today's market, where sustainability and health considerations are paramount. Manufacturers can ensure that their products meet the necessary compliance standards while also appealing to environmentally conscious consumers. The platform's ability to manage complex data structures effectively makes it a valuable tool for companies looking to innovate and adapt in a rapidly changing landscape. SyncForce not only simplifies data management but also plays a crucial role in talent retention. By reducing the administrative workload associated with data tasks, it allows employees to focus on more strategic initiatives, fostering a more engaged and productive workforce. This, in turn, contributes to enhanced customer experiences and accelerated organic growth, as manufacturers can respond more swiftly to market demands and optimize their sales processes. The platform is trusted by a range of international A-Brand and Private Label manufacturers, including notable names such as Agristo, Brabantia, Tyson and Heristo. As a certified GS1-GDSN solution provider and a Microsoft Gold Partner, SyncForce stands out in its category by offering robust support and integration capabilities, ensuring that users can leverage the full potential of their product data management strategies.

**Average Rating:** 4.3/5.0

**Total Reviews:** 14

#### How Do G2 Users Rate SyncForce Circular PIM?

- **Data Governance:** 8.3/10 (Category avg: 9.0/10)
- **Data Masking:** 6.1/10 (Category avg: 8.4/10)
- **Hierarchy Management:** 7.8/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.7/10 (Category avg: 8.4/10)

#### Who Is the Company Behind SyncForce Circular PIM?

- **Seller:** [SyncForce](https://www.g2.com/sellers/syncforce)
- **Company Website:** www.syncforce.com
- **Year Founded:** 1999
- **HQ Location:** Eindhoven, Netherlands
- **Twitter:** @syncforce  
513 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=950ce5969dadec1200e84e7630da9fb93bbf94c92ace2666c03958fc31770cbe&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsyncforce%2F&secure%5Burl_type%5D=linkedin_company_website)  
26 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 73% Medium, 20% Small

#### What Do G2 Reviewers Say About SyncForce Circular PIM?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **easy management of digital assets** in SyncForce, enhancing productivity and efficiency in their workflow.
- Users love the **ease of use** of SyncForce Circular PIM, streamlining digital asset management effortlessly.
- Users value the **easy management of digital assets** in SyncForce Circular PIM, streamlining their workflow and access.
- Users value the **complete PIM solution** of SyncForce for its user-friendly interface and continuous improvements.
- Users value the **easy management of digital assets** in SyncForce Circular PIM, streamlining their workflow efficiently.

##### Cons

- Users find the **limited customization options** frustrating, as changes require lengthy processes with SyncForce or partners.
- Users find the **limited flexibility** frustrating as system tweaks require external assistance, leading to delays.
- Users experience **slow performance** due to time-consuming configuration changes needing SyncForce or an implementation partner's involvement.
- Users face **time delays** due to the need for SyncForce involvement in configuration changes, slowing down the process.

#### What Are Recent G2 Reviews of SyncForce Circular PIM?

**["Ideal for managing Digital Assets"](https://www.g2.com/survey_responses/syncforce-circular-pim-review-10260170)**

**Rating:** 4.0/5.0 stars

_— Pim v._

[Read full review](https://www.g2.com/survey_responses/syncforce-circular-pim-review-10260170)

**["SyncForce Circular PIM will make your product data work for you"](https://www.g2.com/survey_responses/syncforce-circular-pim-review-9705243)**

**Rating:** 4.5/5.0 stars

_— Arjen d._

[Read full review](https://www.g2.com/survey_responses/syncforce-circular-pim-review-9705243)

#### What Are G2 Users Discussing About SyncForce Circular PIM?

- [What is Product Success Platform used for?](https://www.g2.com/discussions/what-is-product-success-platform-used-for) - 1 comment

### [SyncManager](https://www.g2.com/products/syncmanager/reviews)

SyncManager is a Software-as-a-Service (SaaS) solution designed to manage master data within and between enterprises. SyncManager forms a central repository for storing this master data and provides powerful functionality such as automatically validating data quality against industry standards, sharing data electronically with those who need it and keeping master data synchronized between different systems.

**Average Rating:** 5.0/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate SyncManager?

- **Data Governance:** 9.4/10 (Category avg: 9.0/10)
- **Data Masking:** 10.0/10 (Category avg: 8.4/10)
- **Hierarchy Management:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 9.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind SyncManager?

- **Seller:** [LANSA](https://www.g2.com/sellers/lansa)
- **Year Founded:** 1987
- **HQ Location:** Downers Grove, Illinois
- **Twitter:** @LANSA  
2,928 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8004eda81417a981a195328421a0507cac08258868cce4171074637dea3831a6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F206121%2F&secure%5Burl_type%5D=linkedin_company_website)  
137 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 60% Small, 40% Medium

#### What Are Recent G2 Reviews of SyncManager?

**["The best sdk for your next android app"](https://www.g2.com/survey_responses/syncmanager-review-5467044)**

**Rating:** 5.0/5.0 stars

_— Md Saeed B._

[Read full review](https://www.g2.com/survey_responses/syncmanager-review-5467044)

**["Very useful to sync data"](https://www.g2.com/survey_responses/syncmanager-review-9739662)**

**Rating:** 5.0/5.0 stars

_— Naveen S._

[Read full review](https://www.g2.com/survey_responses/syncmanager-review-9739662)

#### What Are G2 Users Discussing About SyncManager?

- [What is SyncManager used for?](https://www.g2.com/discussions/what-is-syncmanager-used-for)

### [Automation Anywhere Agentic Process Automation](https://www.g2.com/products/automation-anywhere-agentic-process-automation/reviews)

Automation Anywhere is the global leader in Agentic Process Automation (APA), transforming how organizations put AI to work. Our platform combines specialized AI agents, generative AI, and end-to-end process automation—including process discovery, RPA, document processing, and advanced analytics—all built on a foundation of security and governance. We empower businesses worldwide to unlock productivity, elevate customer experiences, and drive new revenue streams. Guided by our vision to fuel the future of work, we unleash human potential through Agentic AI-powered automation. Learn more at https://www.automationanywhere.com.

**Average Rating:** 4.5/5.0

**Total Reviews:** 4,060

#### How Do G2 Users Rate Automation Anywhere Agentic Process Automation?

- **Ease of Use:** 8.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Automation Anywhere Agentic Process Automation?

- **Seller:** [Automation Anywhere](https://www.g2.com/sellers/automation-anywhere)
- **Company Website:** www.AutomationAnywhere.com
- **Year Founded:** 2003
- **HQ Location:** San Jose, CA
- **Twitter:** @AutomationAnywh  
55,050 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b65bf215f64217ef3b0ed8a101e77a8d2b3eb6923ef8ecde6e5eaa77ae57d698&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F208639%2F&secure%5Burl_type%5D=linkedin_company_website)  
4,314 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** RPA Developer, Software Engineer
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 59% Large, 23% Medium

#### What Do G2 Reviewers Say About Automation Anywhere Agentic Process Automation?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **ease of use** in Automation Anywhere Agentic Process Automation makes bot development simple and efficient.
- Users love the **ease of automating tasks** with Automation Anywhere, enjoying its intuitive interface and time-saving capabilities.
- Users appreciate the **efficiency** of Automation Anywhere, simplifying automation and enhancing process performance across various applications.
- Users admire the **ease of automation** with Automation Anywhere, enabling non-coders to effortlessly create bots.
- Users appreciate the **intuitive user interface** of Automation Anywhere, enhancing automation ease and efficiency across processes.

##### Cons

- Users find the **pricing model complex and high** , which can be challenging for small teams or individuals.
- Users face a **steep learning curve** with Automation Anywhere, particularly when navigating advanced features and complex workflows.
- Users note the **missing features** in Automation Anywhere, impacting functionality and complicating automation tasks.
- Users frequently face **software bugs** that disrupt automation tasks and lead to frustrating experiences throughout the process.
- Users struggle with **bot issues** like complex UI, debugging challenges, and the steep learning curve for beginners.

#### What Are Recent G2 Reviews of Automation Anywhere Agentic Process Automation?

**["It was a good experience as it was easy to understand and have lots of features like AARI."](https://www.g2.com/survey_responses/automation-anywhere-agentic-process-automation-review-6882981)**

**Rating:** 4.0/5.0 stars

_— Siddharth D._

[Read full review](https://www.g2.com/survey_responses/automation-anywhere-agentic-process-automation-review-6882981)

**["Smooth Shift from Traditional RPA to Agentic Automation"](https://www.g2.com/survey_responses/automation-anywhere-agentic-process-automation-review-13190662)**

**Rating:** 4.0/5.0 stars

_— Nandini J._

[Read full review](https://www.g2.com/survey_responses/automation-anywhere-agentic-process-automation-review-13190662)

#### What Are G2 Users Discussing About Automation Anywhere Agentic Process Automation?

- [What are the most significant impacts of Automation Anywhere's RPA on business process efficiency?](https://www.g2.com/discussions/automation-anywhere-rpa-robotic-process-automation-what-are-the-most-significant-impacts-of-automation-anywhere-s-rpa-on-business-process-efficiency) - 2 comments
- [What are the most significant impacts of Automation Anywhere's RPA on business process efficiency?](https://www.g2.com/discussions/what-are-the-most-significant-impacts-of-automation-anywhere-s-rpa-on-business-process-efficiency) - 3 comments
- [What is Automation Anywhere - RPA | Robotic Process Automation used for?](https://www.g2.com/discussions/what-is-automation-anywhere-rpa-robotic-process-automation-used-for) - 1 comment
- [Can RPA be used for test automation?](https://www.g2.com/discussions/can-rpa-be-used-for-test-automation) - 4 comments, 1 upvote
- [How is RPA different from automation?](https://www.g2.com/discussions/how-is-rpa-different-from-automation)

### [Cluedin](https://www.g2.com/products/cluedin/reviews)

CluedIn is the modern Master Data Management platform that accelerates the time it takes to prepare data for insight by up to 80%. Our zero-modeling, schemaless approach means that data stewards no longer need to spend time manually modeling, mapping and integrating their data, allowing the natural data model to emerge and evolve with your business. Not only does this save time and money, it also means that the quality of your data can improve by up to 50% in as little as six weeks. Our system integrates with over 27 Microsoft Azure Data and Analytics Services, including Purview and the Fabric suite. We were also the first MDM vendor to integrate with Azure OpenAI and to launch our own AI Assistant. With CluedIn, integrate data 60% faster, validate and deduplicate data 50% quicker, and raise analytics accuracy by 25%.

**Average Rating:** 4.1/5.0

**Total Reviews:** 12

#### How Do G2 Users Rate Cluedin?

- **Data Governance:** 8.3/10 (Category avg: 9.0/10)
- **Data Masking:** 8.3/10 (Category avg: 8.4/10)
- **Hierarchy Management:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 7.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Cluedin?

- **Seller:** [CluedIn](https://www.g2.com/sellers/cluedin)
- **Year Founded:** 2015
- **HQ Location:** Copenhagen, Copenhagen
- **Twitter:** @cluedinhq  
2,422 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ecfe882bd117494691302f7d7ce64a11999186731a6dd4145d68baef47840ae9&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcluedin-aps&secure%5Burl_type%5D=linkedin_company_website)  
34 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 42% Medium, 33% Large

#### What Do G2 Reviewers Say About Cluedin?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **AI features** of Cluedin exceptionally helpful, making data management accessible even for non-technical users.
- Users praise the **great customer support** provided by Cluedin, making the experience smooth and user-friendly.
- Users find the **easy setup** of Cluedin allows quick data integration, streamlining the onboarding process effectively.

##### Cons

- Users find that the **learning curve** for Cluedin can be steep due to the terminology involved.

#### What Are Recent G2 Reviews of Cluedin?

**["Unveiling the Power of Data Collaboration: A Review of CluedIn"](https://www.g2.com/survey_responses/cluedin-review-8234686)**

**Rating:** 4.0/5.0 stars

_— Verified User in Retail_

[Read full review](https://www.g2.com/survey_responses/cluedin-review-8234686)

**["The AI features are some of the best I have seen on the market. Quite fun to use as well."](https://www.g2.com/survey_responses/cluedin-review-11392203)**

**Rating:** 5.0/5.0 stars

_— Goron M._

[Read full review](https://www.g2.com/survey_responses/cluedin-review-11392203)

### [EPMware](https://www.g2.com/products/epmware/reviews)

All-in-One Master Data Management and Data Governance Built for the business user, EPMware's unified solution centralizes, integrates, validates, and governs metadata across applications

**Average Rating:** 4.9/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate EPMware?

- **Data Governance:** 10.0/10 (Category avg: 9.0/10)
- **Hierarchy Management:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind EPMware?

- **Seller:** [EPMware](https://www.g2.com/sellers/epmware)
- **Year Founded:** 2013
- **HQ Location:** San Jose, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a27e7d73628af326d07f2d6a5e0d95e704d10649e9b79a42ba112ff1635398ca&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fepmware%2F&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 75% Large, 25% Medium

#### What Do G2 Reviewers Say About EPMware?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **pre-built integrations** of EPMware, which enhance functionality and streamline master data management.
- Users commend the **excellent customer support** from EPMware, noting it significantly enhances their overall experience.
- Users find EPMware's interface **intuitive and easy to use** , making implementation and meeting data needs seamless.
- Users value the **intuitive interface and seamless integrations** of EPMware, appreciating the effective support and straightforward implementation.
- Users value the **pre-built integrations** of EPMware, which enhance efficiency and streamline implementation processes.

#### What Are Recent G2 Reviews of EPMware?

**["Solid Master Data Management Solution"](https://www.g2.com/survey_responses/epmware-review-12333431)**

**Rating:** 5.0/5.0 stars

_— Verified User in Telecommunications_

[Read full review](https://www.g2.com/survey_responses/epmware-review-12333431)

**["Quick to Implement, Streamlined Workflow, and Fewer Metadata Errors"](https://www.g2.com/survey_responses/epmware-review-12951603)**

**Rating:** 4.5/5.0 stars

_— Verified User in Mining & Metals_

[Read full review](https://www.g2.com/survey_responses/epmware-review-12951603)

### [Informatica Multidomain MDM](https://www.g2.com/products/informatica-multidomain-mdm/reviews)

MDM creates high-quality data that helps you improve business outcomes with trusted, relevant, and authoritative information.

**Average Rating:** 4.6/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate Informatica Multidomain MDM?

- **Ease of Use:** 9.6/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Informatica Multidomain MDM?

- **Seller:** [Informatica](https://www.g2.com/sellers/informatica)
- **Year Founded:** 1993
- **HQ Location:** Redwood City, CA
- **Twitter:** @Informatica  
99,643 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=06f93f9659c25422bea5c34037117512928a659c5d640bb989ed85a85cdb1252&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3858%2F&secure%5Burl_type%5D=linkedin_company_website)  
2,802 employees on LinkedIn®
- **Ownership:** NYSE: INFA

#### Who Uses This Product?

- **Company Size:** 75% Large, 25% Small

#### What Are Recent G2 Reviews of Informatica Multidomain MDM?

**["Comprehensive review of Informatica MDM"](https://www.g2.com/survey_responses/informatica-multidomain-mdm-review-9522434)**

**Rating:** 4.5/5.0 stars

_— Sumeet J._

[Read full review](https://www.g2.com/survey_responses/informatica-multidomain-mdm-review-9522434)

**["Easy to use and maintain data."](https://www.g2.com/survey_responses/informatica-multidomain-mdm-review-7938115)**

**Rating:** 5.0/5.0 stars

_— Sandeep S._

[Read full review](https://www.g2.com/survey_responses/informatica-multidomain-mdm-review-7938115)

#### What Are G2 Users Discussing About Informatica Multidomain MDM?

- [What is Informatica Multidomain MDM used for?](https://www.g2.com/discussions/what-is-informatica-multidomain-mdm-used-for)

### [Palantir Gotham](https://www.g2.com/products/palantir-gotham/reviews)

Palantir Gotham is a commercially-available, AI-ready operating system that improves and accelerates decisions for operators across roles and all domains. For over a decade, Gotham has surfaced insights from complex data for global defense agencies, the intelligence community, disaster relief organizations, and beyond. Gotham joins and enriches massive volumes of near-real time data and presents them in a single view that enables users to make faster, more confident decisions, together. Decision makers from headquarters to the forward deployed edge access the most recent understanding of the world, and can act while accounting for global tradeoffs and dependencies.

**Average Rating:** 3.9/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Palantir Gotham?

- **Data Governance:** 10.0/10 (Category avg: 9.0/10)
- **Data Masking:** 10.0/10 (Category avg: 8.4/10)
- **Hierarchy Management:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 7.5/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Palantir Gotham?

- **Seller:** [Palantir](https://www.g2.com/sellers/palantir)
- **HQ Location:** Denver, US
- **Twitter:** @PalantirTech  
425,595 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=72dcda59d40c2baf9a4bfa194ce70870e9bd13d15815cbb074e629c18193ec32&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpalantir-technologies%2F&secure%5Burl_type%5D=linkedin_company_website)  
5,858 employees on LinkedIn®
- **Ownership:** PLTR (NYSE)

#### Who Uses This Product?

- **Company Size:** 36% Medium, 27% Large

#### What Are Recent G2 Reviews of Palantir Gotham?

**["Get Everything About Your data With Palantir Gotham"](https://www.g2.com/survey_responses/palantir-gotham-review-8595794)**

**Rating:** 4.5/5.0 stars

_— Amruta k._

[Read full review](https://www.g2.com/survey_responses/palantir-gotham-review-8595794)

**["Palantir Gotham - Unleashing the Power of Data Analysis"](https://www.g2.com/survey_responses/palantir-gotham-review-8332874)**

**Rating:** 4.0/5.0 stars

_— Prashant T._

[Read full review](https://www.g2.com/survey_responses/palantir-gotham-review-8332874)

#### What Are G2 Users Discussing About Palantir Gotham?

- [What is Palantir Gotham used for?](https://www.g2.com/discussions/palantir-gotham-what-is-palantir-gotham-used-for)
- [What is Palantir Gotham used for?](https://www.g2.com/discussions/what-is-palantir-gotham-used-for)

### [Tolerro](https://www.g2.com/products/tolerro/reviews)

At Tolerro, we didn't just start in software or IT. We started as Enterprise Asset Management specialists and that's where our experience lies. Whether our clients require Strategic Advice & Analysis, Tactical Advice & Support, Mobility Solutions or Asset Performance & Reporting, we are experts in developing solutions to fit your needs. Across IBM® Maximo®, IBM® TRIRIGA®, Interloc, SAP or other systems, we know the tools inside out, but more importantly we know Enterprise Asset Management inside out.

**Average Rating:** 4.4/5.0

**Total Reviews:** 4

#### Who Is the Company Behind Tolerro?

- **Seller:** [Tolerro](https://www.g2.com/sellers/tolerro)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Small, 33% Large

#### What Are Recent G2 Reviews of Tolerro?

**["Value for money with proven management skills to give wings to business"](https://www.g2.com/survey_responses/tolerro-review-7675746)**

**Rating:** 4.0/5.0 stars

_— Heena R._

[Read full review](https://www.g2.com/survey_responses/tolerro-review-7675746)

**["Review on tolerro"](https://www.g2.com/survey_responses/tolerro-review-7675619)**

**Rating:** 4.5/5.0 stars

_— Ajay D._

[Read full review](https://www.g2.com/survey_responses/tolerro-review-7675619)

#### What Are G2 Users Discussing About Tolerro?

- [What is Tolerro used for?](https://www.g2.com/discussions/what-is-tolerro-used-for)

### [Verdantis Master Data Management Suite](https://www.g2.com/products/verdantis-master-data-management-suite/reviews)

Verdantis MDM Suite is an AI-native master data management software built specifically for asset-intensive industries like Oil & Gas, Mining, Energy, Utilities, and Manufacturing. Unlike generic MDM platforms, it is engineered from the ground up to handle the complexity of industrial data across materials, customers, vendors, and services, making it the go-to solution for enterprises that cannot afford data inconsistencies in their operations. Harmonize tackles legacy data by automating the cleansing, deduplication, and normalization of data accumulated from ERP migrations, acquisitions, and multi-site operations, turning years of messy records into clean, usable master data. Integrity keeps that data clean going forward through business rules, validation checks, and change workflows that teams configure themselves, ensuring ongoing master data governance around your standards. MDM Suite also includes a set of AI tools built for industrial data challenges. AutoDoc extracts structured data from engineering drawings, BOMs, and datasheets using OCR and contextual AI. SpareSeek surfaces equivalent, alternate, and obsolete parts across vendor catalogs. TransAI translates and localizes data into regional languages and technical standards for global teams. Auto-Enrichment automatically populates missing attributes across master data using AI models trained on industrial data. Verdantis connects natively with SAP S/4HANA, SAP ECC, Oracle EAM, IBM Maximo, and Microsoft Dynamics 365, and deploys on cloud, on-premise, or hybrid infrastructure.

**Average Rating:** 4.5/5.0

**Total Reviews:** 8

#### How Do G2 Users Rate Verdantis Master Data Management Suite?

- **Data Governance:** 10.0/10 (Category avg: 9.0/10)
- **Hierarchy Management:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Verdantis Master Data Management Suite?

- **Seller:** [Verdantis](https://www.g2.com/sellers/verdantis)
- **Year Founded:** 2004
- **HQ Location:** Princeton, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=996d83e5e33ac8c581c0256642e988a0b4f31a67a599fa79db1b970e0240d99c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fverdantis-inc%2F&secure%5Burl_type%5D=linkedin_company_website)  
76 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 63% Large, 50% Medium

#### What Do G2 Reviewers Say About Verdantis Master Data Management Suite?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Verdantis Master Data Management Suite, enjoying its fast and intuitive navigation.
- Users appreciate how Verdantis provides **unified and accurate data management** , enhancing efficiency and reducing costs across operations.
- Users commend the **data accuracy** of Verdantis, enhancing efficiency and unifying various operational records seamlessly.
- Users value the **unified and accurate data** provided by Verdantis, enhancing efficiency and reducing operational delays.
- Users value the **time-saving benefits** of Verdantis, achieving greater efficiency by unifying operational data seamlessly.

##### Cons

- Users find the **complex setup** frustrating due to the lack of off-the-shelf integration options available.
- Users find the **difficult setup** frustrating due to the lack of off-the-shelf integration options available.
- Users find the **initial setup challenging** due to the lack of off-the-shelf integration options available.
- Users find the **data management issues** time-consuming due to initial setup and necessary manual reviews post-correction.

#### What Are Recent G2 Reviews of Verdantis Master Data Management Suite?

**["Harmonize Transformed Our Legacy Data into a Clean, Consistent Material Taxonomy"](https://www.g2.com/survey_responses/verdantis-master-data-management-suite-review-13148291)**

**Rating:** 4.5/5.0 stars

_— Dana W._

[Read full review](https://www.g2.com/survey_responses/verdantis-master-data-management-suite-review-13148291)

**["Verdantis MDM Suite Streamlined Our Supply Chain with Automated Data Cleansing"](https://www.g2.com/survey_responses/verdantis-master-data-management-suite-review-13189898)**

**Rating:** 4.5/5.0 stars

_— Bryan D._

[Read full review](https://www.g2.com/survey_responses/verdantis-master-data-management-suite-review-13189898)

### [Axtria DataMAx](https://www.g2.com/products/axtria-datamax/reviews)

Axtria DataMAx™ is the next generation global cloud-based commercial Life Sciences data management product enabling accelerated actionable business insights from trusted data. Axtria DataMAx™ facilitates the rapid integration of all major structured and unstructured life sciences data sources, securely, accurately, and with industry compliance. Data quality and business management rules are applied to make sure the data being processed is conditioned for its intended use and can be trusted. Users can provision data mart creation for downstream consumption and reporting by analytics systems, models, or individual data stewards.

**Average Rating:** 4.3/5.0

**Total Reviews:** 6

#### How Do G2 Users Rate Axtria DataMAx?

- **Ease of Use:** 9.0/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Axtria DataMAx?

- **Seller:** [Axtria](https://www.g2.com/sellers/axtria)
- **Year Founded:** 2010
- **HQ Location:** Berkeley Heights, NJ
- **Twitter:** @Axtria  
3,213 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=65c14bf02db9cfe99e4ae8edae313461841c6a74a271ae91d159b9f775b074cc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F789643&secure%5Burl_type%5D=linkedin_company_website)  
3,649 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 33% Medium

#### What Are Recent G2 Reviews of Axtria DataMAx?

**["DataMatically Super"](https://www.g2.com/survey_responses/axtria-datamax-review-7542961)**

**Rating:** 4.5/5.0 stars

_— Nitin P._

[Read full review](https://www.g2.com/survey_responses/axtria-datamax-review-7542961)

**["Good choice for Bigdata analytics"](https://www.g2.com/survey_responses/axtria-datamax-review-7673087)**

**Rating:** 4.5/5.0 stars

_— Divya S._

[Read full review](https://www.g2.com/survey_responses/axtria-datamax-review-7673087)

### [Datafi](https://www.g2.com/products/datafi/reviews)

Datafi unlocks enterprise data with AI — changing how everyone can find and use the business information they need, regardless of where or how it is stored across the enterprise data ecosystem. Our AI-powered platform connects data from all sources, while our AI-powered Agent transforms plain language questions into requests that find the information needed, while enforcing granular security and data quality controls. We empower everyone, from entry-level to executive-level, with their own personalized AI Agent. Our AI Agent is context aware, intent aware, and user aware, becoming smarter with each use while eliminating unwanted hallucinations. Join Datafi customers, partners and solution providers already powering their business with AI. Learn more at datafi.co

**Average Rating:** 4.9/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate Datafi?

- **Data Governance:** 10.0/10 (Category avg: 9.0/10)
- **Data Masking:** 10.0/10 (Category avg: 8.4/10)
- **Hierarchy Management:** 10.0/10 (Category avg: 8.7/10)
- **Ease of Use:** 9.2/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Datafi?

- **Seller:** [Datafi](https://www.g2.com/sellers/datafi)
- **Year Founded:** 2020
- **HQ Location:** Seattle, US
- **Twitter:** @DatafiLabs  
29 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f7f7b1ada07bb5ae7191478ec11d7a137cafb41af3dbb1428f5f2494aa9451fc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdatafi-co%2F&secure%5Burl_type%5D=linkedin_company_website)  
22 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 25% Medium

#### What Are Recent G2 Reviews of Datafi?

**["DataFi and the Seattle Mariners"](https://www.g2.com/survey_responses/datafi-review-8256494)**

**Rating:** 4.5/5.0 stars

_— Jeff L._

[Read full review](https://www.g2.com/survey_responses/datafi-review-8256494)

**["Teamwork and collaboration to produce an amazing product."](https://www.g2.com/survey_responses/datafi-review-8210412)**

**Rating:** 5.0/5.0 stars

_— Scott T._

[Read full review](https://www.g2.com/survey_responses/datafi-review-8210412)

### [Fireflai](https://www.g2.com/products/fireflai/reviews)

Fireflai® is a B2B SaaS Data platform that leverages proprietary Data Science, Machine Learning and Generative AI to transform product data operations. Fireflai® enables seamless ingestion, management and enrichment of complex catalogues and product master data - accelerating the onboarding, activation and continuous improvement of SKUs for Manufacturers, Distributors and Retailers. Fireflai can: - Ingest PIM/ERP extracts such as product and parts lists, taxonomies and lists of values - Enrich product lists with validated data, documents and images from unstructured supplier files, catalogues, metadata, even the web - Generate content such as descriptions, taglines, features & benefits, SEO tags - Cleanse, match and merge datasets to create a 'golden product dataset' - Classify and transform product data into required taxonomies for simple ERP/PIM import - Translate datasets into multiple languages

**Average Rating:** 4.5/5.0

**Total Reviews:** 5

#### How Do G2 Users Rate Fireflai?

- **Data Governance:** 10.0/10 (Category avg: 9.0/10)
- **Data Masking:** 4.2/10 (Category avg: 8.4/10)
- **Hierarchy Management:** 4.2/10 (Category avg: 8.7/10)
- **Ease of Use:** 9.2/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Fireflai?

- **Seller:** [Fireflai](https://www.g2.com/sellers/fireflai)
- **Year Founded:** 2023
- **HQ Location:** Manchester , GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cc1d49cf47e6bc3ade080cc61ff68fd987f307eee88b1466535fb422d5f3f41d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffireflai-ai&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 60% Large, 20% Medium

#### What Do G2 Reviewers Say About Fireflai?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Fireflai to be **easy to use** , facilitating efficient data processing and intuitive navigation for all users.
- Users value the **time-saving functionality** of Fireflai, enabling them to focus on other important tasks efficiently.
- Users love the **speed** of Fireflai for quickly processing data and delivering efficient solutions without integration delays.
- Users appreciate the **implementation ease** of Fireflai, which ensures efficient collection of product attributes without complications.
- Users commend Fireflai for their **efficient automation** , making implementation quick and integration-free with existing systems.

##### Cons

- Users report **bug issues** , particularly hallucinations in results that require double-checking for accuracy, especially with images.
- Users note the **occasional hallucinations** in Fireflai's results, necessitating double-checking, particularly with images.
- Users report **inaccuracy issues** with Fireflai, requiring double-checking of results, particularly for images.
- Users report **occasional hallucinations** in results, necessitating double-checking, particularly with images for accuracy.

#### What Are Recent G2 Reviews of Fireflai?

**["Efficient Data Scraping with Stellar Support"](https://www.g2.com/survey_responses/fireflai-review-12543523)**

**Rating:** 4.5/5.0 stars

_— Jessica O._

[Read full review](https://www.g2.com/survey_responses/fireflai-review-12543523)

**["Enriching our product data with Fireflai"](https://www.g2.com/survey_responses/fireflai-review-12039233)**

**Rating:** 5.0/5.0 stars

_— Simon C._

[Read full review](https://www.g2.com/survey_responses/fireflai-review-12039233)

### [Palantir Foundry](https://www.g2.com/products/palantir-foundry/reviews)

Foundry is a transformative data platform built to help solve the modern enterprise’s most critical problems by creating a central operating system for an organization’s data, while securely integrating siloed data sources into a common analytics and operations picture. Palantir works with commercial companies and government organizations alike to close the operational loop, feeding real-time data into your data science models and updating source systems. With a breadth of industry-leading capabilities, Palantir can help enterprises traverse and operationalize data to enable and scale decision-making, alongside best-in-class security, data protection, and governance. Foundry was named by Forrester as a leader in the The Forrester Wave™: AI/ML Platforms, Q3 2022. Scoring the highest marks possible in product vision, performance, market approach, and applications criteria. As a Dresner-Award winning platform, Foundry is the overall leader in the BI and Analytics market and rated a perfect 5/5 by its customer base.

**Average Rating:** 4.1/5.0

**Total Reviews:** 18

#### How Do G2 Users Rate Palantir Foundry?

- **Data Governance:** 9.2/10 (Category avg: 9.0/10)
- **Data Masking:** 9.2/10 (Category avg: 8.4/10)
- **Hierarchy Management:** 9.2/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.1/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Palantir Foundry?

- **Seller:** [Palantir](https://www.g2.com/sellers/palantir)
- **HQ Location:** Denver, US
- **Twitter:** @PalantirTech  
425,595 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=72dcda59d40c2baf9a4bfa194ce70870e9bd13d15815cbb074e629c18193ec32&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpalantir-technologies%2F&secure%5Burl_type%5D=linkedin_company_website)  
5,858 employees on LinkedIn®
- **Ownership:** PLTR (NYSE)

#### Who Uses This Product?

- **Company Size:** 44% Large, 33% Small

#### What Do G2 Reviewers Say About Palantir Foundry?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **integration of AI workflows** in Palantir Foundry, enhancing their tech stack and data ecosystem.
- Users value the **AI integration capabilities** of Palantir Foundry, enhancing their tech stack and data workflows.
- Users benefit from the **seamless AI integration** of Palantir Foundry, enhancing their tech stack and data ecosystem.
- Users value the **integration of AI workflows** in Palantir Foundry, enhancing their tech stack and data ecosystem.
- Users value the **analysis efficiency** of Palantir Foundry, benefiting from its comprehensive end-to-end data capabilities.

##### Cons

- Users find Palantir Foundry **expensive** , though they acknowledge the value of the features provided for the cost.
- Users note the **limited customization** in Palantir Foundry, especially when compared to more flexible open-source alternatives.
- Users find the **limited customization options** of Palantir Foundry restrictive compared to open-source alternatives.
- Users find the **limited customization options** of Palantir Foundry restrictive compared to other open-source solutions.

#### What Are Recent G2 Reviews of Palantir Foundry?

**["Powerful Platform with a Steep Learning Curve"](https://www.g2.com/survey_responses/palantir-foundry-review-13176404)**

**Rating:** 4.0/5.0 stars

_— Verified User_

[Read full review](https://www.g2.com/survey_responses/palantir-foundry-review-13176404)

**["Palantir Foundry: Powerful, Scalable Platform for Unifying Data and Driving Insights"](https://www.g2.com/survey_responses/palantir-foundry-review-13206833)**

**Rating:** 4.5/5.0 stars

_— Tanzim S._

[Read full review](https://www.g2.com/survey_responses/palantir-foundry-review-13206833)

### [Peliqan](https://www.g2.com/products/peliqan/reviews)

Peliqan.io is an all-in-one AI-first data integration and automation platform designed for business teams, scale-ups and consultants. Unlike traditional data tools that demand heavy engineering effort, Peliqan enables both business users and technical teams to connect, manage, and activate their data in one collaborative environment - without requiring a dedicated data engineer. With 300+ built-in connectors, Peliqan connects to databases, SaaS business applications (ERP, CRM, Accounting, HRM/ATS etc.), cloud storage, files and APIs as well as on-prem data sources. New connectors are available on demand within 5 business days. Peliqan offers one-click ELT pipelines to the built-in data warehouse, or you can bring your own data warehouse. Peliqan supports all major data warehouses. Thanks to Peliqan’s Excel add-in, business users and consultants can work with real-time data in Excel. Analysts and power users can use Peliqan’s advanced SQL editor with the support of an AI assistant to transform data and prepare business-ready data sets, which can be used in any BI tool such as Microsoft Power BI, Metabase, Tableau, Qlik, Looker etc. Users can also set up Reverse ETL flows. Developers can go even further with Peliqan’s low-code environment, with a built-in virtual AI Data Engineer, where they can: - Build & Publish interactive data apps - Automate writebacks into source systems - Publish API endpoints for data sharing - Implement custom pipelines - Build out internal AI Agents By empowering business users, analysts, consultants and developers, Peliqan dramatically reduces reliance on IT support and speeds up decision-making. Peliqan is not just an ELT data pipeline tool, it’s a complete solution for data orchestration, automation, and activation. Peliqan also acts as the data foundation for Agentic AI, ensuring that AI agents work with trusted, up-to-date 360° views of customers, products, orders, and more - at the speed of a cloud data warehouse. Peliqan’s data warehouse provides an AI-ready data layer out-of-the-box including: - Automatic vectorizing of structured and non-structured data for RAG (Retrieval-Augmented Generation) - Text-to-SQL - MCP Gateway In today’s landscape, a data warehouse is no longer just for BI - it’s the foundation for both BI and AI. With Peliqan.io, organizations can integrate, analyze, and activate their data seamlessly, empowering both humans and AI agents to make smarter, faster decisions.

**Average Rating:** 4.8/5.0

**Total Reviews:** 82

#### How Do G2 Users Rate Peliqan?

- **Data Governance:** 7.5/10 (Category avg: 9.0/10)
- **Data Masking:** 7.5/10 (Category avg: 8.4/10)
- **Hierarchy Management:** 7.5/10 (Category avg: 8.7/10)
- **Ease of Use:** 9.4/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Peliqan?

- **Seller:** [Peliqan](https://www.g2.com/sellers/peliqan)
- **Company Website:** peliqan.io
- **Year Founded:** 2022
- **HQ Location:** Gent
- **Twitter:** @Peliqan\_io  
9 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ac685f03389350962bf33f4ac2f76b8cf7ed9b7db0a578cb8af2dae9592d04e1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpeliqan-data&secure%5Burl_type%5D=linkedin_company_website)  
29 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 45% Small, 43% Medium

#### What Do G2 Reviewers Say About Peliqan?

_AI-generated summary from verified user reviews_

##### Pros

- Users highly value the **ease of use** of Peliqan, enabling effortless integration and smooth data management processes.
- Users value the **effortless integration** capabilities of Peliqan, enhancing automation and real-time data access without complexity.
- Users appreciate the **easy integrations** of Peliqan, which streamline workflows and enhance overall productivity.
- Users benefit from **200+ pre-built connectors** , streamlining client onboarding and creating efficient data transformations across platforms.
- Users value the **easy data replication and integration** features of Peliqan, enhancing their overall data management experience.

##### Cons

- Users find the **learning difficulty** of Peliqan challenging, especially requiring technical skills for effective use.
- Users find Peliqan to be **non-tech friendly** , requiring technical skills for data transformations and report distribution.
- Users face **feature limitations** in Peliqan, needing custom connectors and additional tools for comprehensive BI capabilities.
- Users find that the **learning curve** for Peliqan is steep, requiring expertise for effective setup and usage.
- Users find a **steep learning curve** , especially for non-tech individuals needing assistance to get started.

#### What Are Recent G2 Reviews of Peliqan?

**["Python data apps replaced our scripts"](https://www.g2.com/survey_responses/peliqan-review-13077269)**

**Rating:** 5.0/5.0 stars

_— Shailesh Kumar Y._

[Read full review](https://www.g2.com/survey_responses/peliqan-review-13077269)

**["Repetable agent setup per client."](https://www.g2.com/survey_responses/peliqan-review-13112554)**

**Rating:** 5.0/5.0 stars

_— Priya Ranjan K._

[Read full review](https://www.g2.com/survey_responses/peliqan-review-13112554)

### [Surefront](https://www.g2.com/products/surefront/reviews)

Surefront is a cloud-based Product Lifecycle Management (PLM), Product Information Management (PIM), and Wholesale Customer Relationship Management (CRM) 3-in-1 platform that streamlines the product development and merchandising process for retailers and suppliers. Surefront replaces antiquated tools like emails and spreadsheets. It frees up product development and merchandising teams so they can do what they do best.

**Average Rating:** 4.7/5.0

**Total Reviews:** 13

#### How Do G2 Users Rate Surefront?

- **Data Governance:** 8.9/10 (Category avg: 9.0/10)
- **Data Masking:** 8.9/10 (Category avg: 8.4/10)
- **Hierarchy Management:** 8.9/10 (Category avg: 8.7/10)
- **Ease of Use:** 8.7/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Surefront?

- **Seller:** [Surefront](https://www.g2.com/sellers/surefront)
- **Year Founded:** 2018
- **HQ Location:** San Marino, US
- **Twitter:** @surefront  
362 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d5556ce8edbad5050b5d82e0f54977b3f8696421b492b591899b5dd209f69389&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsurefront%2F&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Apparel & Fashion
- **Company Size:** 62% Medium, 31% Small

#### What Do G2 Reviewers Say About Surefront?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of collaboration** with Surefront, streamlining communication and project management across teams and vendors.
- Users find Surefront's interface **easy to use** , facilitating smooth access to information and efficient project management.
- Users value the **easy access to information and efficient filtering** in Surefront, enhancing organization and communication.
- Users appreciate the **organizational efficiency** of Surefront, streamlining communication and task management within product development teams.
- Users value the **centralized data management** of Surefront, enhancing collaboration and operational efficiency across teams.

##### Cons

- Users experience **slow performance** in Surefront, making navigation difficult for both internal and external users.
- Users experience **lagging performance** with slow loading times, especially during high usage, impacting overall navigation efficiency.
- Users express frustration over the lack of a **search functionality** , making product navigation slow and less efficient.
- Users find the **inefficient search functionality** frustrating, hindering quick product access and navigation for teams and partners.
- Users experience **performance issues** with Surefront, noting occasional slowness that impacts overall efficiency.

#### What Are Recent G2 Reviews of Surefront?

**["The All-in-one tool for Production Managers"](https://www.g2.com/survey_responses/surefront-review-11133299)**

**Rating:** 5.0/5.0 stars

_— Ana C._

[Read full review](https://www.g2.com/survey_responses/surefront-review-11133299)

**["Helpful for product development across all teams"](https://www.g2.com/survey_responses/surefront-review-10629257)**

**Rating:** 4.0/5.0 stars

_— Erin F._

[Read full review](https://www.g2.com/survey_responses/surefront-review-10629257)

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[Browse Master Data Management (MDM) Themes](/categories/master-data-management-mdm/themes)

 ![Shalaka Joshi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shalaka Joshi")
SJ

Researched and written by [Shalaka Joshi](https://research.g2.com/insights/author/shalaka-joshi)

Updated October 3, 2024

Master data management (MDM) tools track the most essential company-wide data points, also known as master data, and provide insights related to company operations, clients, and goals. MDM platforms draw information from multiple domains and departments and single out the core data that administrators have determined is most relevant to the organization. Users can then implement that data as they see fit, keep records of data history, and make projections based on findings. Operations teams can utilize these tools, in conjunction with IT teams, to identify the essential metrics across the entire business and pinpoint areas of concern, gauge the success of individual departments, increase productivity, and maximize ROI.

To qualify for inclusion in the MDM category, a product must:

- Track data from multiples sources related to an organization, specifically department performance metrics
- Consolidate, organize, and store master data, filtering for duplicate information and inconsistencies and presenting findings in a clean format
- Provide administrators with tools and/or initiatives related to master data
- Export MDM data as necessary to other software tools

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