# The Top 20 Marketing Automation Software

Check out this list of the top Marketing Automation Software products based on user satisfaction. A product's satisfaction score is calculated by a[proprietary algorithm](https://sell.g2.com/g2-scoring-methodologies)that factors in real-user satisfaction ratings from review data. Software buyers can compare products according to their satisfaction scores to streamline the buying process and quickly identify the best products based on the experiences of their peers.

[![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Compare+the+best+business+software+and+services+based+on+user+ratings+and+social+data.+Reviews+for+CRM%2C+ERP%2C+CAD%2C+PDM%2C+HR%2C+and+Marketing+software.&title=Highest+Rated+Marketing+Automation+Software+in+2026+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Dhighest_rated)

[![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Highest+Rated+Marketing+Automation+Software+in+2026+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Dhighest_rated&via=G2dotcom)

[![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Dhighest_rated)

[![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Highest+Rated+Marketing+Automation+Software+in+2026+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Dhighest_rated%0aCompare+the+best+business+software+and+services+based+on+user+ratings+and+social+data.+Reviews+for+CRM%2C+ERP%2C+CAD%2C+PDM%2C+HR%2C+and+Marketing+software.)

[![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Highest+Rated+Marketing+Automation+Software+in+2026+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Dhighest_rated%0aCompare+the+best+business+software+and+services+based+on+user+ratings+and+social+data.+Reviews+for+CRM%2C+ERP%2C+CAD%2C+PDM%2C+HR%2C+and+Marketing+software.)

 ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link")

Filters

The next elements are filters and will change the displayed results once they are selected.
All SegmentsEnterprise ( \>1000 emp.)Mid-Market (51-1000 emp.)Small Business (50 or fewer emp.)All RegionsEuropeMiddle EastAsiaNorth AmericaAfricaLatin AmericaANZ

The Top 20 Marketing Automation Software

[![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Compare+the+best+business+software+and+services+based+on+user+ratings+and+social+data.+Reviews+for+CRM%2C+ERP%2C+CAD%2C+PDM%2C+HR%2C+and+Marketing+software.&title=Highest+Rated+Marketing+Automation+Software+in+2026+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Dhighest_rated)

[![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Highest+Rated+Marketing+Automation+Software+in+2026+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Dhighest_rated&via=G2dotcom)

[![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Dhighest_rated)

[![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Highest+Rated+Marketing+Automation+Software+in+2026+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Dhighest_rated%0aCompare+the+best+business+software+and+services+based+on+user+ratings+and+social+data.+Reviews+for+CRM%2C+ERP%2C+CAD%2C+PDM%2C+HR%2C+and+Marketing+software.)

[![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Highest+Rated+Marketing+Automation+Software+in+2026+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ftab%3Dhighest_rated%0aCompare+the+best+business+software+and+services+based+on+user+ratings+and+social+data.+Reviews+for+CRM%2C+ERP%2C+CAD%2C+PDM%2C+HR%2C+and+Marketing+software.)

 ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link")

All SegmentsEnterprise ( \>1000 emp.)Mid-Market (51-1000 emp.)Small Business (50 or fewer emp.)All RegionsEuropeMiddle EastAsiaNorth AmericaAfricaLatin AmericaANZ

[Collapse AllExpand All](#)

G2 Satisfaction Score
Information

Compare

[Expand/Collapse HubSpot Marketing Hub](#)

#1

[![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg)](/products/hubspot-marketing-hub/reviews)

[HubSpot Marketing Hub](/products/hubspot-marketing-hub/reviews "HubSpot Marketing Hub")

100

[Expand/Collapse HubSpot Marketing Hub](#)

Overall Satisfaction Score

100

Top Industries of Reviewers:

Computer Software

36%

Marketing and Advertising

27%

Information Technology and Services

26%

Financial Services

11%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

8.8

Meets Requirements

Average: 9.3

8.8

Ease of Doing Business With

Average: 9.5

8.7

Ease of Setup

Average: 9.1

8.4

Quality of Support

Average: 9.4

8.6

Ease of Admin

Average: 9.3

8.7

[Expand/Collapse ActiveCampaign](#)

#2

[![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg)](/products/activecampaign/reviews)

[ActiveCampaign](/products/activecampaign/reviews "ActiveCampaign")

99

[Expand/Collapse ActiveCampaign](#)

Overall Satisfaction Score

99

Top Industries of Reviewers:

Marketing and Advertising

38%

Health, Wellness and Fitness

28%

Professional Training & Coaching

23%

E-Learning

12%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

8.2

Meets Requirements

Average: 9.3

8.7

Ease of Doing Business With

Average: 9.5

8.4

Ease of Setup

Average: 9.1

8.0

Quality of Support

Average: 9.4

8.3

Ease of Admin

Average: 9.3

8.3

[Expand/Collapse Insider One](#)

#3

[![Insider One](https://images.g2crowd.com/uploads/product/hd_favicon/6ef10bb2b86f91c767132efa3390f728/insider-one.svg)](/products/insider-one/reviews)

[Insider One](/products/insider-one/reviews "Insider One")

96

[Expand/Collapse Insider One](#)

Overall Satisfaction Score

96

Top Industries of Reviewers:

Retail

57%

Apparel & Fashion

23%

Marketing and Advertising

10%

Leisure, Travel & Tourism

10%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.6

Meets Requirements

Average: 9.3

9.5

Ease of Doing Business With

Average: 9.5

9.5

Ease of Setup

Average: 9.1

9.2

Quality of Support

Average: 9.4

9.6

Ease of Admin

Average: 9.3

9.3

[Expand/Collapse EngageBay](#)

#4

[![EngageBay](https://images.g2crowd.com/uploads/product/hd_favicon/a0b88ff17ce915a35f07f0800b76fd4c/engagebay.svg)](/products/engagebay/reviews)

[EngageBay](/products/engagebay/reviews "EngageBay")

93

[Expand/Collapse EngageBay](#)

Overall Satisfaction Score

93

Top Industries of Reviewers:

Information Technology and Services

44%

Staffing and Recruiting

23%

Marketing and Advertising

19%

Computer Software

14%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.3

Meets Requirements

Average: 9.3

9.5

Ease of Doing Business With

Average: 9.5

9.6

Ease of Setup

Average: 9.1

9.2

Quality of Support

Average: 9.4

9.4

Ease of Admin

Average: 9.3

9.1

[Expand/Collapse Braze](#)

#5

[![Braze](https://images.g2crowd.com/uploads/product/hd_favicon/048489136cfe3c3bae96cb6be5abaa04/braze.svg)](/products/braze/reviews)

[Braze](/products/braze/reviews "Braze")

91

[Expand/Collapse Braze](#)

Overall Satisfaction Score

91

Top Industries of Reviewers:

Financial Services

39%

Marketing and Advertising

23%

Health, Wellness and Fitness

19%

Information Technology and Services

19%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

8.6

Meets Requirements

Average: 9.3

8.7

Ease of Doing Business With

Average: 9.5

8.8

Ease of Setup

Average: 9.1

7.9

Quality of Support

Average: 9.4

8.5

Ease of Admin

Average: 9.3

8.4

[Expand/Collapse ContactPigeon](#)

#6

[![ContactPigeon](https://images.g2crowd.com/uploads/product/hd_favicon/d2dc11b7cfd1a98f265f35c36e2c83db/contactpigeon.svg)](/products/contactpigeon/reviews)

[ContactPigeon](/products/contactpigeon/reviews "ContactPigeon")

90

[Expand/Collapse ContactPigeon](#)

Overall Satisfaction Score

90

Top Industries of Reviewers:

Apparel & Fashion

36%

Retail

26%

Marketing and Advertising

22%

Health, Wellness and Fitness

16%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.6

Meets Requirements

Average: 9.3

9.8

Ease of Doing Business With

Average: 9.5

10.0

Ease of Setup

Average: 9.1

9.8

Quality of Support

Average: 9.4

9.9

Ease of Admin

Average: 9.3

9.8

[Expand/Collapse Omnisend](#)

#7

[![Omnisend](https://images.g2crowd.com/uploads/product/hd_favicon/c0f501f06a970bbfecf6da058f184e71/omnisend.svg)](/products/omnisend/reviews)

[Omnisend](/products/omnisend/reviews "Omnisend")

90

[Expand/Collapse Omnisend](#)

Overall Satisfaction Score

90

Top Industries of Reviewers:

Retail

41%

Apparel & Fashion

31%

Consumer Goods

16%

Marketing and Advertising

12%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.3

Meets Requirements

Average: 9.3

9.0

Ease of Doing Business With

Average: 9.5

9.4

Ease of Setup

Average: 9.1

9.2

Quality of Support

Average: 9.4

9.5

Ease of Admin

Average: 9.3

9.3

[Expand/Collapse Evam](#)

#8

[![Evam](https://images.g2crowd.com/uploads/product/hd_favicon/032597752a331886e489819f21c6ab5e/evam.svg)](/products/evam/reviews)

[Evam](/products/evam/reviews "Evam")

89

[Expand/Collapse Evam](#)

Overall Satisfaction Score

89

Top Industries of Reviewers:

Banking

55%

Telecommunications

27%

Retail

11%

Financial Services

8%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.5

Meets Requirements

Average: 9.3

9.6

Ease of Doing Business With

Average: 9.5

9.9

Ease of Setup

Average: 9.1

9.4

Quality of Support

Average: 9.4

9.6

Ease of Admin

Average: 9.3

9.7

[Expand/Collapse Attentive](#)

#9

[![Attentive](https://images.g2crowd.com/uploads/product/hd_favicon/8b5414d56b72f83a49daab15f40ccb80/attentive.svg)](/products/attentive/reviews)

[Attentive](/products/attentive/reviews "Attentive")

88

[Expand/Collapse Attentive](#)

Overall Satisfaction Score

88

Top Industries of Reviewers:

Retail

42%

Apparel & Fashion

29%

Consumer Goods

15%

Marketing and Advertising

13%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.0

Meets Requirements

Average: 9.3

8.7

Ease of Doing Business With

Average: 9.5

9.1

Ease of Setup

Average: 9.1

8.7

Quality of Support

Average: 9.4

9.1

Ease of Admin

Average: 9.3

9.0

[Expand/Collapse Sendpilot AI](#)

#10

[![Sendpilot AI](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_7e681d1c98a756a21235d9324b0e1d4d/sendpilot-ai.gif)](/products/sendpilot-ai/reviews)

[Sendpilot AI](/products/sendpilot-ai/reviews "Sendpilot AI")

88

[Expand/Collapse Sendpilot AI](#)

Overall Satisfaction Score

88

Top Industries of Reviewers:

Marketing and Advertising

65%

Computer Software

15%

Information Technology and Services

11%

Consulting

9%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.5

Meets Requirements

Average: 9.3

9.4

Ease of Doing Business With

Average: 9.5

9.7

Ease of Setup

Average: 9.1

9.5

Quality of Support

Average: 9.4

9.4

Ease of Admin

Average: 9.3

9.7

[Expand/Collapse Customer.io](#)

#11

[![Customer.io](https://images.g2crowd.com/uploads/product/hd_favicon/796a98b0661c81fd4f6aa01f2c7b5c2a/customer-io.svg)](/products/customer-io/reviews)

[Customer.io](/products/customer-io/reviews "Customer.io")

87

[Expand/Collapse Customer.io](#)

Overall Satisfaction Score

87

Top Industries of Reviewers:

Computer Software

33%

Financial Services

30%

Information Technology and Services

19%

Marketing and Advertising

18%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

8.5

Meets Requirements

Average: 9.3

8.8

Ease of Doing Business With

Average: 9.5

9.0

Ease of Setup

Average: 9.1

8.2

Quality of Support

Average: 9.4

8.7

Ease of Admin

Average: 9.3

8.7

[Expand/Collapse Comarch Marketing Automation](#)

#12

[![Comarch Marketing Automation](https://images.g2crowd.com/uploads/product/hd_favicon/d6b8263a414d29bd5751b11de2e76a08/comarch-marketing-automation.svg)](/products/comarch-marketing-automation/reviews)

[Comarch Marketing Automation](/products/comarch-marketing-automation/reviews "Comarch Marketing Automation")

86

[Expand/Collapse Comarch Marketing Automation](#)

Overall Satisfaction Score

86

Top Industries of Reviewers:

Education Management

43%

Computer Software

29%

Apparel & Fashion

14%

Aviation & Aerospace

14%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

10.0

Meets Requirements

Average: 9.3

10.0

Ease of Doing Business With

Average: 9.5

10.0

Ease of Setup

Average: 9.1

10.0

Quality of Support

Average: 9.4

9.9

Ease of Admin

Average: 9.3

10.0

[Expand/Collapse Dotdigital](#)

#13

[![Dotdigital](https://images.g2crowd.com/uploads/product/hd_favicon/fa64090a79b0dbe361cb5e7ad73b2f97/dotdigital.svg)](/products/dotdigital/reviews)

[Dotdigital](/products/dotdigital/reviews "Dotdigital")

84

[Expand/Collapse Dotdigital](#)

Overall Satisfaction Score

84

Top Industries of Reviewers:

Retail

39%

Non-Profit Organization Management

25%

Marketing and Advertising

24%

Consumer Goods

12%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.1

Meets Requirements

Average: 9.3

9.0

Ease of Doing Business With

Average: 9.5

9.3

Ease of Setup

Average: 9.1

8.8

Quality of Support

Average: 9.4

9.4

Ease of Admin

Average: 9.3

9.0

[Expand/Collapse Dashly](#)

#14

[![Dashly](https://images.g2crowd.com/uploads/product/hd_favicon/ad47532c4f4a24bbc0262622baabfd88/dashly.svg)](/products/dashly/reviews)

[Dashly](/products/dashly/reviews "Dashly")

84

[Expand/Collapse Dashly](#)

Overall Satisfaction Score

84

Top Industries of Reviewers:

Computer Software

32%

Marketing and Advertising

29%

Information Technology and Services

25%

E-Learning

14%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.9

Meets Requirements

Average: 9.3

9.8

Ease of Doing Business With

Average: 9.5

9.8

Ease of Setup

Average: 9.1

9.9

Quality of Support

Average: 9.4

9.8

Ease of Admin

Average: 9.3

9.8

[Expand/Collapse Intuit Mailchimp All-in-One Marketing Platform](#)

#15

[![Intuit Mailchimp All-in-One Marketing Platform](https://images.g2crowd.com/uploads/product/hd_favicon/302d00e021ff406c195b03ba50832862/intuit-mailchimp-all-in-one-marketing-platform.svg)](/products/intuit-mailchimp-all-in-one-marketing-platform/reviews)

[Intuit Mailchimp All-in-One Marketing Platform](/products/intuit-mailchimp-all-in-one-marketing-platform/reviews "Intuit Mailchimp All-in-One Marketing Platform")

82

[Expand/Collapse Intuit Mailchimp All-in-One Marketing Platform](#)

Overall Satisfaction Score

82

Top Industries of Reviewers:

Marketing and Advertising

48%

Information Technology and Services

22%

Non-Profit Organization Management

16%

Computer Software

14%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.0

Meets Requirements

Average: 9.3

9.0

Ease of Doing Business With

Average: 9.5

9.0

Ease of Setup

Average: 9.1

8.9

Quality of Support

Average: 9.4

8.6

Ease of Admin

Average: 9.3

9.2

[Expand/Collapse ProFundCom](#)

#16

[![ProFundCom](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_122f8641c0e946ea670b3054e5a045c8/profundcom.png)](/products/profundcom/reviews)

[ProFundCom](/products/profundcom/reviews "ProFundCom")

82

[Expand/Collapse ProFundCom](#)

Overall Satisfaction Score

82

Top Industries of Reviewers:

Financial Services

61%

Investment Management

25%

Information Technology and Services

7%

Marketing and Advertising

7%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.3

Meets Requirements

Average: 9.3

9.7

Ease of Doing Business With

Average: 9.5

10.0

Ease of Setup

Average: 9.1

9.6

Quality of Support

Average: 9.4

10.0

Ease of Admin

Average: 9.3

9.5

[Expand/Collapse indigitall](#)

#17

[![indigitall](https://images.g2crowd.com/uploads/product/hd_favicon/d344a64f2e082e0f6c6bc6b7755175bf/indigitall.svg)](/products/indigitall/reviews)

[indigitall](/products/indigitall/reviews "indigitall")

81

[Expand/Collapse indigitall](#)

Overall Satisfaction Score

81

Top Industries of Reviewers:

Marketing and Advertising

32%

Telecommunications

26%

Broadcast Media

21%

Retail

21%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.5

Meets Requirements

Average: 9.3

9.4

Ease of Doing Business With

Average: 9.5

9.8

Ease of Setup

Average: 9.1

9.3

Quality of Support

Average: 9.4

9.6

Ease of Admin

Average: 9.3

9.6

[Expand/Collapse SimplyCast 360](#)

#18

[![SimplyCast 360](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_63503ddf0032e1ae9af2040021d3367a/simplycast-360.png)](/products/simplycast-360/reviews)

[SimplyCast 360](/products/simplycast-360/reviews "SimplyCast 360")

81

[Expand/Collapse SimplyCast 360](#)

Overall Satisfaction Score

81

Top Industries of Reviewers:

Banking

25%

Consumer Goods

25%

Fund-Raising

25%

Airlines/Aviation

25%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.9

Meets Requirements

Average: 9.3

9.8

Ease of Doing Business With

Average: 9.5

10.0

Ease of Setup

Average: 9.1

9.9

Quality of Support

Average: 9.4

9.9

Ease of Admin

Average: 9.3

10.0

[Expand/Collapse OptiPub](#)

#19

[![OptiPub](https://images.g2crowd.com/uploads/product/hd_favicon/69e9df1936a77c29eaa9c6054d296ab5/optipub.png)](/products/optipub/reviews)

[OptiPub](/products/optipub/reviews "OptiPub")

81

[Expand/Collapse OptiPub](#)

Overall Satisfaction Score

81

Top Industries of Reviewers:

Publishing

42%

Financial Services

33%

Marketing and Advertising

17%

Information Technology and Services

8%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.4

Meets Requirements

Average: 9.3

9.9

Ease of Doing Business With

Average: 9.5

10.0

Ease of Setup

Average: 9.1

9.0

Quality of Support

Average: 9.4

10.0

Ease of Admin

Average: 9.3

9.5

[Expand/Collapse BuyerGenomics](#)

#20

[![BuyerGenomics](https://images.g2crowd.com/uploads/product/hd_favicon/3d32548482eff33ad81cf345351f3f52/buyergenomics.svg)](/products/buyergenomics/reviews)

[BuyerGenomics](/products/buyergenomics/reviews "BuyerGenomics")

81

[Expand/Collapse BuyerGenomics](#)

Overall Satisfaction Score

81

Top Industries of Reviewers:

Apparel & Fashion

36%

Restaurants

27%

Banking

18%

Consumer Goods

18%

Ratings from Reviews (out of 10):

Ease of Use

Average: 9.3

9.6

Meets Requirements

Average: 9.3

9.9

Ease of Doing Business With

Average: 9.5

10.0

Ease of Setup

Average: 9.1

9.9

Quality of Support

Average: 9.4

9.9

Ease of Admin

Average: 9.3

8.8