# Best Marketing Automation Software with Email Tracking Capabilities - Page 4

## How Many Marketing Automation Software Products Does G2 Track?

**Total Products under this Category:** 510

### Category Stats (Aug 2026)

- **Average Rating:** 4.41/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** OptifiNow (+16.67%) - Among all products in this category, OptifiNow recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Marketing Automation Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 93,100+ Authentic Reviews
- 510+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Marketing Automation Software
 ![G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketing-automation/grids.png?focus%5B%5D=364&focus%5B%5D=1934&focus%5B%5D=43119&focus%5B%5D=20732&focus%5B%5D=88175&focus%5B%5D=22329&focus%5B%5D=18316&focus%5B%5D=3644)

Highlighted products: HubSpot Marketing Hub, ActiveCampaign, Insider One, Braze, Attentive, Klaviyo, Customer.io, and Omnisend.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=activecampaign&focus%5B%5D=insider-one&focus%5B%5D=braze&focus%5B%5D=attentive&focus%5B%5D=klaviyo&focus%5B%5D=customer-io&focus%5B%5D=omnisend)

**Sponsored**

### Act-On

Act-On Software is a Marketing Automation Platform that provides solutions to empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionable so marketers can dream big and build smart, effective marketing automation programs to grow their businesses and generate higher customer lifetime value – all with the fastest time-to-value. Get a Demo: https://act-on.com/demo/ Act-On empowers marketers to: • Grow and expand their businesses at scale through B2B demand generation, B2C sales and transactions, and customer marketing features. Orchestrate and optimize the entire customer journey — from awareness to advocacy — by building continuous, customized engagement that transforms visitors into prospects, prospects into qualified leads, and qualified leads into lifetime customers. • Deliver exceptional brand experiences throughout the customer lifecycle by automating buying journeys, personalizing communications and campaigns, and improving brand affinity and loyalty. Leverage Act-On’s automated capabilities to attract new prospects, engage your contacts, and guide leads toward more frequent and more lucrative purchasing decisions. • Drive measurable product adoption and customer retention through executing comprehensive onboarding and training programs, product adoption and customer retention strategies, and new products and services promotions. From new contacts to loyal partners, you can use Act-On to engage your audience, turn them into brand ambassadors, and keep them coming back for more. With interactive and dynamic reporting and analytics to assess, showcase, and improve performance, the Act-On Platform is designed to deliver growth marketing value for businesses and marketers of any size, shape, location, and scale. Platform features include: • Automated and adaptable buying journeys • Deep integrations with leading CRM systems and web conferencing • Website visitor engagement tracking and intent reporting • Dynamic lead scoring, segmenting, and nurturing • Social media listening, prospecting, publishing, and advocacy • Easy-to-design web forms, landing pages, and email templates • Event-triggered and transactional emailing • Active contact-based pricing for actual usage billing We get marketing. We understand your challenges. And we’re here to help you excel with every customer and every campaign.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=36&secure%5Bchosen_at%5D=2026-08-14T00%3A09%3A52Z&secure%5Bdisplayable_resource_id%5D=1224&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=1171&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1171&secure%5Bresource_id%5D=36&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ffilters%255Bverified_features%255D%255B%255D%3D108%26page%3D4&secure%5Btoken%5D=b2a98de021dc159a40c9c0def5a1e0a8e55518fbe80527c7da608ac28ea64318&secure%5Burl%5D=https%3A%2F%2Fact-on.com%2F%3Futm_channel%3Dpaid_ppc%26utm_medium%3Dppc_g2%26utm_campaign%3Dppc_g2_2026Q2%26offerAsset_topic%3DOther%26offerAsset_type%3Dother&secure%5Burl_type%5D=custom_url)

### [Adobe Campaign](https://www.g2.com/products/adobe-campaign/reviews)

Adobe Campaign is a powerful cross-channel marketing platform that enables organizations to orchestrate, launch, and measure personalized marketing campaigns at scale. With robust workflow automation, integrated data management, and precise targeting capabilities, Adobe Campaign empowers marketing teams to deliver consistent, relevant, and data-driven experiences that increase engagement, loyalty, and ROI. Unified Customer Profile Build unified customer profiles from data gathered across all your marketing channels. Adobe Campaign brings together all your customer data - from online and offline sources - into one connected view. This helps marketers understand each customer better and use these insights to create personalized, multi-step campaigns based on real behaviors, preferences, and past interactions. Cross-Channel Campaign Workflows Reach customers with impactful campaigns across your channels, all managed from a unified platform. Adobe Campaign lets you launch, personalize, and optimize multi-channel campaigns at scale, so you can deliver consistent experiences, accelerate execution, and drive performance across email, SMS, push notifications, direct mail, and more. Data Management & Segmentation Create highly targeted audience segments from your data warehouse using virtually any variable in a customer profile. Use these audiences in Adobe Campaign for personalized, multi-channel campaigns or share them across Adobe Experience Cloud solutions to drive more relevant customer experiences. Personalized Offers Adobe Campaign makes it easy to deliver the right offer, every time, at enterprise scale. With Adobe Campaign, marketers can manage, deploy and analyze dynamic offers across campaigns using centralized tools, rule-based logic, offer simulation, and performance insights. Content Authoring & AI Assistant Adobe Campaign gives your teams the tools to author, personalize, and manage content across channels with speed, consistency, and flexibility. Generate copy, subject lines, imagery, and even full emails that align with your brand using the built-in AI Assistant for content generation. Dynamic Reporting & Measurement Use built-in reports to quickly analyze campaign performance, customer engagement, and financial outcomes. Customize any of the reporting templates or define your own success metrics based on the KPIs that matter the most to your business, and share reports to wider teams on an automated or recurring basis. Managed Cloud Services Adobe Campaign is architected for high performance, with cloud-native infrastructure that supports campaign execution at high scale. Organizations can deploy enterprise campaigns with confidence, even at peak volumes, and benefit from high availability, lower operational overhead, and reduced IT dependency.

**Average Rating:** 4.1/5.0

**Total Reviews:** 332

#### How Do G2 Users Rate Adobe Campaign?

- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 9.0/10)
- **Customization :** 8.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Adobe Campaign?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®
- **Ownership:** NASDAQ:ADBE

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Coordinator
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 36% Small, 34% Medium

#### What Do G2 Reviewers Say About Adobe Campaign?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **seamless integration** of Adobe Campaign, allowing smooth connectivity with other systems and tools.
- Users appreciate the **ease of use** of Adobe Campaign, enabling quick deployment and testing of marketing campaigns.
- Users appreciate the **easy integrations** of Adobe Campaign, enhancing workflow and creativity across multiple platforms.
- Users appreciate the **seamless integration and comprehensive ecosystem** of Adobe Campaign, enhancing collaboration and creative workflows.
- Users value the **robust analytics** of Adobe Campaign, enhancing their ability to measure and improve campaign performance.

##### Cons

- Users find the **complexity and steep learning curve** of Adobe Campaign challenging, especially for non-technical marketers.
- Users find the **steep learning curve** of Adobe Campaign challenging, particularly for non-technical marketers requiring specialist assistance.
- Users face **bug issues** with the interface, particularly Mac users needing a VPN to function properly.
- Users find Adobe Campaign has a **high complexity** and a steep learning curve, making it challenging for non-technical marketers.
- Users often face significant **complexity issues** , making it challenging to fully utilize Adobe Campaign's features effectively.

#### What Are Recent G2 Reviews of Adobe Campaign?

**["Effortless Integration but Steep Learning Curve"](https://www.g2.com/survey_responses/adobe-campaign-review-12269552)**

**Rating:** 4.0/5.0 stars

_— Victor F._

[Read full review](https://www.g2.com/survey_responses/adobe-campaign-review-12269552)

**["Seamless Experience Cloud Integration with Powerful Workflow Automation"](https://www.g2.com/survey_responses/adobe-campaign-review-11075479)**

**Rating:** 5.0/5.0 stars

_— Jayasri J R._

[Read full review](https://www.g2.com/survey_responses/adobe-campaign-review-11075479)

#### What Are G2 Users Discussing About Adobe Campaign?

- [What is Adobe Campaign used for?](https://www.g2.com/discussions/adobe-campaign-what-is-adobe-campaign-used-for)
- [How much is Adobe campaign?](https://www.g2.com/discussions/how-much-is-adobe-campaign)
- [What is Adobe Campaign standard?](https://www.g2.com/discussions/what-is-adobe-campaign-standard) - 1 comment
- [What is Adobe campaign tool?](https://www.g2.com/discussions/what-is-adobe-campaign-tool) - 1 comment
- [What is Adobe campaign used for?](https://www.g2.com/discussions/what-is-adobe-campaign-used-for)

### [Act!](https://www.g2.com/products/act/reviews)

Act! Advantage is a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform to help you stay organized, attract new customers, and turn relationships into results. Act! Advantage includes AI-History Summary, Interactive Quotes, Website Chat, Accounting Integration, Appointment Scheduling, Project Management, Web Forms, Payments, Online Surveys, and more, broadening Act!'s footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you. For 38 years, Act! has partnered with small and midsize businesses - listening, learning, and building alongside them and Act! Advantage is the culmination of nearly four decades of their feedback. Every feature is designed to reflect how today’s SMBs run their businesses.

**Average Rating:** 3.9/5.0

**Total Reviews:** 506

#### How Do G2 Users Rate Act!?

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.0/10)
- **Customization :** 8.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.8/10 (Category avg: 8.7/10)
- **Workflow Capability:** 6.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Act!?

- **Seller:** [Act!](https://www.g2.com/sellers/act)
- **Company Website:** www.act.com
- **Year Founded:** 1987
- **HQ Location:** Scottsdale, AZ
- **Twitter:** @ActCRM  
5,296 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4786e3db3f1595a57fa4d296d36a512c5798795d8ad44575fe2c8463bee23a11&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F77772%2F&secure%5Burl_type%5D=linkedin_company_website)  
216 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, President
- **Top Industries:** Financial Services, Marketing and Advertising
- **Company Size:** 78% Small, 17% Medium

#### What Do G2 Reviewers Say About Act!?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Act!, enjoying its user-friendly interface and streamlined access to data.
- Users value the **flexibility and customizability** of Act!, enhancing their customer management and marketing efforts.
- Users value the **improved customer support** of Act!, appreciating fast response times and helpful assistance.
- Users value the **comprehensive contact management system** in Act!, enhancing productivity and accessibility of client data.
- Users appreciate the **intuitive organization** of Act!, effectively maximizing their daily and weekly scheduling for productivity.

##### Cons

- Users are frustrated by the **lack of essential features** and burdensome update requirements of Act!, impacting usability and satisfaction.
- Users find **integration issues** problematic, highlighting the need for smoother connections with other essential tools.
- Users find the **learning curve steep** due to Act!'s outdated interface and complex feature navigation.
- Users find Act! to be **not user-friendly** , citing its outdated interface and challenging setup processes as major drawbacks.
- Users find Act! to have a **not intuitive interface** , which complicates navigation and makes it less user-friendly.

#### What Are Recent G2 Reviews of Act!?

**["Managing contacts, opportunities, and follow-ups with the right context"](https://www.g2.com/survey_responses/act-review-13108958)**

**Rating:** 4.5/5.0 stars

_— Omar S._

[Read full review](https://www.g2.com/survey_responses/act-review-13108958)

**["Good Visibility Across Contacts, Activities, and Follow-Ups"](https://www.g2.com/survey_responses/act-review-12945733)**

**Rating:** 4.5/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/act-review-12945733)

#### What Are G2 Users Discussing About Act!?

- [What is Act! used for?](https://www.g2.com/discussions/what-is-act-used-for)

### [Mapp Marketing Cloud](https://www.g2.com/products/mapp-marketing-cloud/reviews)

Mapp helps marketers build personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Our powerful technology combines AI-powered digital analytics and marketing automation to collect and unify customer data, extract insights, and trigger personalized campaigns across email, SMS, app, and your website. Mapp Marketing Cloud helps B2C and D2C companies: - Unify customer data from various sources like websites, eCommerce, loyalty platforms, CRMs, and mobile apps, build customer profiles, and enrich these with compliant first-party data collection. - Convert data into actionable insights around each customer’s socio-demographic, behavior, and preferences to create engaging online and offline experiences. - Personalize content using these customer insights and automate cross-channel marketing across your website, emails, SMS, mobile/web push notifications, and in-app messages. - Continuously monitor and optimize your campaigns with the help of AI to help drive high engagement, capitalize on new opportunities, activate churning customers, and build customer loyalty. More than 700 companies chose Mapp for their marketing needs, including well-known brands such as Ella’s Kitchen, Farrow & Ball, Furla, Admiral Group, GLD Group, Pan Macmillan, Pladis, and many more. We've been on the market for over 20 years and constantly innovate our products and services to ensure our clients have the best support, with our global offices in London, San Diego, Berlin, Munich, Milan, and Paris.

**Average Rating:** 3.9/5.0

**Total Reviews:** 65

#### How Do G2 Users Rate Mapp Marketing Cloud?

- **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 9.0/10)
- **Customization :** 5.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 6.5/10 (Category avg: 8.7/10)
- **Workflow Capability:** 6.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Mapp Marketing Cloud?

- **Seller:** [Mapp Digital](https://www.g2.com/sellers/mapp-digital)
- **Year Founded:** 2016
- **HQ Location:** London, GB
- **Twitter:** @Mapp\_Digital  
6,055 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1818b9dd71de0b932469032cae44d9b483dbfad248360db8297f7d926da58dca&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F162487%2F&secure%5Burl_type%5D=linkedin_company_website)  
415 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 43% Medium, 39% Large

#### What Do G2 Reviewers Say About Mapp Marketing Cloud?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **strong data insights** of Mapp Marketing Cloud, finding them practical and efficiently connected to marketing actions.
- Users value the **time-saving automation** of Mapp Marketing Cloud, appreciating its practical application and strong data insights.
- Users value the **automation efficiency** of Mapp Marketing Cloud, which simplifies tasks and enhances productivity seamlessly.
- Users value the **time-saving automation tools** of Mapp Marketing Cloud for their practicality and ease of use.
- Users appreciate the **ease of use** in Mapp Marketing Cloud, benefiting from practical design and efficient automation tools.

##### Cons

- Users find the **difficult setup** of Mapp Marketing Cloud to be a frustrating barrier to effective use.
- Users find the **insufficient guidance** in Mapp Marketing Cloud creates a steep learning curve and slows initial setup.
- Users find the **lack of clear documentation** in Mapp Marketing Cloud leads to a steep learning curve and setup delays.
- Users find the **learning curve steep** with Mapp Marketing Cloud, as some features lack intuitiveness and clear documentation.
- Users find the **non-intuitive features** of Mapp Marketing Cloud challenging, especially during the initial learning phase.

#### What Are Recent G2 Reviews of Mapp Marketing Cloud?

**["Easy Setup and Implementation at a Fair Price"](https://www.g2.com/survey_responses/mapp-marketing-cloud-review-12741501)**

**Rating:** 4.5/5.0 stars

_— Ronald H._

[Read full review](https://www.g2.com/survey_responses/mapp-marketing-cloud-review-12741501)

**["Clean, Practical Automation with Strong Data Insights"](https://www.g2.com/survey_responses/mapp-marketing-cloud-review-12289403)**

**Rating:** 4.0/5.0 stars

_— Sanaul K._

[Read full review](https://www.g2.com/survey_responses/mapp-marketing-cloud-review-12289403)

#### What Are G2 Users Discussing About Mapp Marketing Cloud?

- [What is Mapp engage?](https://www.g2.com/discussions/what-is-mapp-engage)
- [What is MAPP data?](https://www.g2.com/discussions/what-is-mapp-data)
- [What is Mapp Cloud?](https://www.g2.com/discussions/what-is-mapp-cloud)
- [What is MAPP software?](https://www.g2.com/discussions/what-is-mapp-software)

### [Net-Results](https://www.g2.com/products/net-results/reviews)

Experience the Net-Results Marketing Automation Platform — all the features you need, with the support you want, at a price you'll love. Execute on your digital marketing strategy with the features and technical flexibility you need to make your marketing campaigns really work.

**Average Rating:** 4.4/5.0

**Total Reviews:** 108

#### How Do G2 Users Rate Net-Results?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **Customization :** 8.6/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.8/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Net-Results?

- **Seller:** [Net-Results](https://www.g2.com/sellers/net-results)
- **Year Founded:** 2003
- **HQ Location:** Denver, CO
- **Twitter:** @NetResults  
7,350 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3878f5f955ef115a5817cb544e585cc37d1f68a82b88577ce5c021b22e7bc50b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F218888%2F&secure%5Burl_type%5D=linkedin_company_website)  
23 employees on LinkedIn®
- **Phone:** +01 303 771-2552

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 65% Small, 31% Medium

#### What Are Recent G2 Reviews of Net-Results?

**["Streamlined DACH Compliance with Enhanced Recruitment Integration"](https://www.g2.com/survey_responses/net-results-review-13002583)**

**Rating:** 4.0/5.0 stars

_— Mizzy S._

[Read full review](https://www.g2.com/survey_responses/net-results-review-13002583)

**["Cannot beat the customer service with this platform"](https://www.g2.com/survey_responses/net-results-review-8129483)**

**Rating:** 5.0/5.0 stars

_— Laura D._

[Read full review](https://www.g2.com/survey_responses/net-results-review-8129483)

#### What Are G2 Users Discussing About Net-Results?

- [What are the key benefits and challenges of using Net-Results for marketing automation?](https://www.g2.com/discussions/what-are-the-key-benefits-and-challenges-of-using-net-results-for-marketing-automation)
- [What is Net-Results used for?](https://www.g2.com/discussions/what-is-net-results-used-for)

### [Right On Interactive](https://www.g2.com/products/right-on-interactive/reviews)

Technology will always be evolving, but engagement is timeless. Engaged customers generate more revenue and often become your advocates. At Right On Interactive, we’ve seen profitable growth sustained when marketers view engagement as a journey, not just a campaign. So we’ve designed our software to automate the concept of Customer Lifecycle Marketing, providing visibility into who is the best-fit and the most engaged for an organization at each stage of the customer journey — from prospect to raving fan. Our cloud-based solution maps the customer’s entire brand experience, from messaging through product usage. Marketers and sales teams can know exactly where a prospect or customer is in their relationship with a brand, and how best to approach them to maximize lifetime value. At Right On Interactive, we believe in attracting and acquiring the best-fit customers for life.

**Average Rating:** 4.5/5.0

**Total Reviews:** 41

#### How Do G2 Users Rate Right On Interactive?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.0/10)
- **Customization :** 8.9/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Right On Interactive?

- **Seller:** [Right On Interactive](https://www.g2.com/sellers/right-on-interactive)
- **Year Founded:** 2006
- **HQ Location:** Indianapolis, IN
- **Twitter:** @roi\_marketing  
1,909 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d1d0002c00480a021127398303cd1138cc2ee9e9dc471b77bf5f6d4788a30ff6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F279952%2F&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 39% Medium, 37% Small

#### What Do G2 Reviewers Say About Right On Interactive?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Right On Interactive, enhancing productivity and streamlining workflows effortlessly.
- Users value the **easy setup** of Right On Interactive, which facilitates quick and user-friendly implementation for teams.

##### Cons

- Users report that the **reactionary campaign builder** doesn't function correctly, needing improvements in speed and interface.
- Users feel that Right On Interactive has **accessibility issues** , making it less intuitive to use effectively.
- Users experience **slow performance** with the reactionary campaign builder, finding it unresponsive and in need of improvement.

#### What Are Recent G2 Reviews of Right On Interactive?

**["Effortless Marketing with Right On Interactive"](https://www.g2.com/survey_responses/right-on-interactive-review-11959010)**

**Rating:** 5.0/5.0 stars

_— penny m._

[Read full review](https://www.g2.com/survey_responses/right-on-interactive-review-11959010)

**["Streamlined Customer Lifecycle with Data Consolidation"](https://www.g2.com/survey_responses/right-on-interactive-review-12148074)**

**Rating:** 5.0/5.0 stars

_— MD. AMIRUL I._

[Read full review](https://www.g2.com/survey_responses/right-on-interactive-review-12148074)

#### What Are G2 Users Discussing About Right On Interactive?

- [What is Right On Interactive used for?](https://www.g2.com/discussions/what-is-right-on-interactive-used-for)

### [Oracle Responsys](https://www.g2.com/products/oracle-responsys/reviews)

Oracle's Responsys Interact Marketing Cloud helps brands manage their digital relationships and deliver the right marketing to their customers across email, mobile, social, display & the web.

**Average Rating:** 3.9/5.0

**Total Reviews:** 127

#### How Do G2 Users Rate Oracle Responsys?

- **Has the product been a good partner in doing business?:** 7.1/10 (Category avg: 9.0/10)
- **Customization :** 7.4/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Oracle Responsys?

- **Seller:** [Oracle](https://www.g2.com/sellers/oracle)
- **Year Founded:** 1977
- **HQ Location:** Austin, TX
- **Twitter:** @Oracle  
827,997 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a14fcbcd818b49d781453c19628a9479a70cc1e8e335e54c876392ab5f543da3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1028%2F&secure%5Burl_type%5D=linkedin_company_website)  
208,078 employees on LinkedIn®
- **Ownership:** NYSE:ORCL

#### Who Uses This Product?

- **Who Uses This:** Email Marketing Manager
- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 47% Medium, 39% Large

#### What Do G2 Reviewers Say About Oracle Responsys?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Oracle Responsys, making setup and onboarding smooth and efficient.
- Users find the **initial setup incredibly easy** , making the onboarding process smooth and efficient for marketing efforts.
- Users value the **automation efficiency** of Oracle Responsys, significantly enhancing marketing effectiveness and saving time on tasks.
- Users value the **flexibility** of Oracle Responsys, enabling seamless orchestration of personalized campaigns across multiple channels effortlessly.
- Users value the **real-time personalization** of Oracle Responsys, enabling highly targeted and relevant communications effortlessly.

##### Cons

- Users struggle with the **poor interface design** of Oracle Responsys, making it difficult for non-technical users to navigate.
- Users highlight the **poor UX** of Oracle Responsys, finding the interface outdated and overly complex for non-technical users.
- Users find Oracle Responsys to have **complex features** that complicate usage, especially for non-technical individuals.
- Users find Oracle Responsys **complex and difficult** to navigate, particularly due to its outdated interface and technical demands.
- Users experience **dashboard issues** as reports load slowly and customizing analytics can be frustrating without exporting data.

#### What Are Recent G2 Reviews of Oracle Responsys?

**["Effective Cross-Channel Automation with Oracle Responsys"](https://www.g2.com/survey_responses/oracle-responsys-review-11980204)**

**Rating:** 4.0/5.0 stars

_— Bianca N._

[Read full review](https://www.g2.com/survey_responses/oracle-responsys-review-11980204)

**["Powerful Campaign Management, Needs UI Modernization"](https://www.g2.com/survey_responses/oracle-responsys-review-12077217)**

**Rating:** 5.0/5.0 stars

_— Rana M._

[Read full review](https://www.g2.com/survey_responses/oracle-responsys-review-12077217)

#### What Are G2 Users Discussing About Oracle Responsys?

- [What is Oracle Responsys used for?](https://www.g2.com/discussions/what-is-oracle-responsys-used-for) - 1 comment

### [Acoustic Campaign](https://www.g2.com/products/acoustic-campaign/reviews)

Acoustic Campaign is a multichannel marketing platform built for customer-obsessed brands. We help businesses connect with customers through sophisticated customer journeys, over a variety of channels - email, web, mobile push, SMS, MMS, WhatsApp, social media, print and more. The offering includes various capabilities, from everyday marketing automation and campaign execution to highly sophisticated journey orchestration, journey analytics, segmentation, personalization, high-end content creation and digital experience analytics. With our open and flexible platform, marketers can connect to any data source and segment their data for hyper-targeting. Our intuitive, zero-code UI and hyper-personalization capabilities empower marketers to independently run multichannel, personalized campaigns without relying on data teams or coding to make it happen. Unlike complex and costly enterprise offerings, we offer the same sophisticated enterprise-grade solutions for all marketers. And unlike ‘point solutions’ or email service providers, we enable you to engage with consumers across multiple channels in a single platform. We help marketers surface actionable insights and personalize communications as you begin to scale. Acoustic Marketing Cloud puts the marketer in the driver’s seat to help customers increase long-term customer engagement and drive revenue growth. Our customers include top brands and Fortune 500 companies. For more information, visit acoustic.com/products. Capabilities: Journey Orchestration Email SMS/MMS WhatsApp Mobile push Content Management System Customer Journey Insights Integrations Segmentation Social Audiences Drag and Drop Forms Composer Drag and Drop Multichannel Composer Transactional Messaging Data Layer

**Average Rating:** 3.8/5.0

**Total Reviews:** 249

#### How Do G2 Users Rate Acoustic Campaign?

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.0/10)
- **Customization :** 6.9/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.2/10 (Category avg: 8.7/10)
- **Workflow Capability:** 6.8/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Acoustic Campaign?

- **Seller:** [Acoustic](https://www.g2.com/sellers/acoustic)
- **Year Founded:** 2019
- **HQ Location:** Conway, AR
- **Twitter:** @GoAcoustic  
64,110 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3dc561d451f675b447803fe4cd240c8846537b38b67416eb98e87b33b9bb2c4c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F14841964%2F&secure%5Burl_type%5D=linkedin_company_website)  
494 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 50% Large, 39% Medium

#### What Do G2 Reviewers Say About Acoustic Campaign?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **engagement efficiency** of Acoustic Campaign, enabling impactful, personalized marketing across multiple channels.
- Users value the **best automation features** of Acoustic Campaign, significantly enhancing efficiency and boosting engagement in marketing efforts.
- Users appreciate the **multichannel marketing capabilities** of Acoustic Campaign, enhancing engagement and boosting personalized communications.
- Users value the **easy integration** of Acoustic Campaign, which streamlines multichannel marketing and enhances operational efficiency.
- Users appreciate the **multichannel marketing capabilities** of Acoustic Campaign, boosting engagement and personalized communications effectively.

##### Cons

- Users find the navigation **not intuitive** , suggesting improvements for a better user experience in Acoustic Campaign.

#### What Are Recent G2 Reviews of Acoustic Campaign?

**["Powerful Email Marketing & Automation with Great Segmentation and Analytics"](https://www.g2.com/survey_responses/acoustic-campaign-review-12497556)**

**Rating:** 4.5/5.0 stars

_— Gaurav S._

[Read full review](https://www.g2.com/survey_responses/acoustic-campaign-review-12497556)

**["Efficient Campaign Management, But UI Needs Improvement"](https://www.g2.com/survey_responses/acoustic-campaign-review-12876930)**

**Rating:** 4.0/5.0 stars

_— Adarsh S._

[Read full review](https://www.g2.com/survey_responses/acoustic-campaign-review-12876930)

### [Lead Liaison](https://www.g2.com/products/lead-liaison/reviews)

Lead Liaison is a cloud-based sales and marketing automation solution that helps businesses accelerate sales by attracting, converting, closing and retaining more prospects. Filling a void in the small pool of marketing automation providers that focus on marketing-centric functionality, Lead Liaison gives equal focus to sales support with solutions such as a hot-lead dashboard, Buy Signals and a live ticker alert of businesses on the customer’s website. Lead Liaison blends ease-of-use, a flexible business model, deep external integration, marketing across social, web, mobile, email and offline channels and powerful functionality, all specifically tailored for small to mid-sized businesses, into a single platform, called Revenue Generation Software®. Lead Liaison offers clients the highest value per dollar of any industry provider. Additionally, Lead Liaison provides content creation services leveraged for communication vehicles such as press releases, blog posts, emails, and posts on social media platforms. Founded in 2013, Lead Liaison is headquartered in Allen, Texas, near Dallas, and employs 19 people. For more information, visit www.leadliaison.com or call 1-800-89-LEADS (895-3237).

**Average Rating:** 4.6/5.0

**Total Reviews:** 58

#### How Do G2 Users Rate Lead Liaison?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.0/10)
- **Customization :** 8.5/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.7/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Lead Liaison?

- **Seller:** [Lead Liaison](https://www.g2.com/sellers/lead-liaison)
- **Year Founded:** 2008
- **HQ Location:** Allen, TX
- **Twitter:** @leadliaison  
677 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b586e89762ceb661eed96a8bd75090adf7a1dd52b40c0b2c61c8b57ad39036fd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F573074%2F&secure%5Burl_type%5D=linkedin_company_website)  
79 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 53% Small, 32% Medium

#### What Do G2 Reviewers Say About Lead Liaison?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Lead Liaison **easy to use** , benefiting from its fast setup and seamless integration with existing systems.
- Users appreciate the **easy implementation** of Lead Liaison, enjoying a streamlined setup that enhances their workflow efficiency.
- Users appreciate the **easy setup** of Lead Liaison, making the installation process quick and hassle-free.
- Users love the **customizable workflows** of Lead Liaison, enhancing B2B lead management and demand generation effortlessly.
- Users appreciate the **seamless integrations** of Lead Liaison, enhancing their sales and marketing workflows effectively.

##### Cons

- Users find the **inefficiency** in lead management frustrating due to excessive approvals and lack of autonomy for regional teams.
- Users find the **limited customization** frustrating, as regional teams lack autonomy for essential modifications and workflows.
- Users find the **lack of regional admin autonomy** time-consuming, delaying essential adjustments and affecting lead management efficiency.
- Users criticize the **workflow issues** due to lack of regional autonomy, leading to delays and inefficiencies in lead management.

#### What Are Recent G2 Reviews of Lead Liaison?

**["Best software for Visitor tracking and Marketing Automation"](https://www.g2.com/survey_responses/lead-liaison-review-8199470)**

**Rating:** 4.0/5.0 stars

_— Azaruddin S._

[Read full review](https://www.g2.com/survey_responses/lead-liaison-review-8199470)

**["Fast"](https://www.g2.com/survey_responses/lead-liaison-review-8346030)**

**Rating:** 4.0/5.0 stars

_— Angela J._

[Read full review](https://www.g2.com/survey_responses/lead-liaison-review-8346030)

### [Makesbridge](https://www.g2.com/products/makesbridge/reviews)

Makesbridge is an established best-of-breed solution used by thousands of users around the globe. Use the platform for simple mass email shots, advanced B2C emailing to millions per day, sales automation, or marketing automation. Testimonials say we're an improvement for MailChimp and Marketo if you need power at the right price with world-class support. Whether your looking for simple email or advanced marketing automation, Makesbridge is a best-of-breed option. Makesbridge plays nicely with Salesforce, Netsuite, G-Suite, and thousands of other cloud based CRMs.

**Average Rating:** 4.3/5.0

**Total Reviews:** 20

#### How Do G2 Users Rate Makesbridge?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)
- **Customization :** 7.5/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 6.7/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Makesbridge?

- **Seller:** [Makesbridge](https://www.g2.com/sellers/makesbridge)
- **Year Founded:** 2001
- **HQ Location:** Saratoga Village, CA
- **Twitter:** @makesbridge  
1,620 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=aad6871dc57cf9a5d123a03ae52dcba1a9167d4d578a483bb4cd1053bbb3d9db&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2003423%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 62% Small, 24% Medium

#### What Do G2 Reviewers Say About Makesbridge?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **automation efficiency** of Makesbridge, enhancing productivity with seamless integration and powerful features.
- Users praise Makesbridge for its **all-in-one email marketing capabilities** , streamlining automation and analytics for B2B teams.
- Users value the **all-in-one marketing automation** features of Makesbridge, enhancing efficiency for B2B teams without clunky add-ons.
- Users appreciate the **easy setup** of Makesbridge, which enhances their marketing efficiency and automation.
- Users appreciate the **all-in-one marketing automation** platform of Makesbridge, seamlessly integrating essential tools for B2B teams.

##### Cons

- Users express frustration with **dashboard issues** , citing limited customization and rigidity in reporting and analytics tools.
- Users express frustration with **export limitations** , as advanced reporting tools lack customization and require extra formatting work.
- Users express frustration with the **limited customization** of dashboards, hindering their ability to track key B2B metrics effectively.
- Users find Makesbridge suitable for mid-range companies, but indicate **limitations for larger organizations** in its capabilities.

#### What Are Recent G2 Reviews of Makesbridge?

**["Efficient Marketing Automation and Data Management Platform"](https://www.g2.com/survey_responses/makesbridge-review-12122427)**

**Rating:** 4.5/5.0 stars

_— Charles P._

[Read full review](https://www.g2.com/survey_responses/makesbridge-review-12122427)

**["Versatile Marketing Tool with Seamless Integration"](https://www.g2.com/survey_responses/makesbridge-review-12272757)**

**Rating:** 4.5/5.0 stars

_— pooja p._

[Read full review](https://www.g2.com/survey_responses/makesbridge-review-12272757)

#### What Are G2 Users Discussing About Makesbridge?

- [What is Makesbridge used for?](https://www.g2.com/discussions/what-is-makesbridge-used-for)

### [Click](https://www.g2.com/products/clickdimensions-click/reviews)

Click is the only complete marketing technology solution that is natively integrated with Microsoft Dynamics CRM. Our top-rated marketing automation platform and communication tools create a unified and seamless user experience, ensuring your Sales, Marketing and IT teams are fully aligned and able to work together easily and productively. Providing email, marketing automation, journey builders, web intelligence, lead scoring, web forms, landing pages, SMS messaging, event management, surveys, social media tools and much more, Click offers a comprehensive solution that meets the needs of businesses and organizations of all sizes. Over 3,700 customers across 76 countries trust us to provide the tools they need to drive marketing results. Discover what ClickDimensions can help you achieve. Click – Built to Grow your Business.

**Average Rating:** 4.0/5.0

**Total Reviews:** 293

#### How Do G2 Users Rate Click?

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 9.0/10)
- **Customization :** 7.7/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.7/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Click?

- **Seller:** [Click](https://www.g2.com/sellers/click)
- **Year Founded:** 2010
- **HQ Location:** Atlanta, GA
- **Twitter:** @ClickDimensions  
4,918 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=796101a9fb7e6a3b033718af5a393b74080132ba10fda675194e99d4f6d694d7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1223882%2F&secure%5Burl_type%5D=linkedin_company_website)  
167 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Director of Marketing
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 47% Medium, 38% Small

#### What Do G2 Reviewers Say About Click?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Click to be **easy to use** , appreciating its straightforward setup and problem-free online shopping experience.
- Users appreciate the **ease of use and extensive features** of Click, enhancing online shopping and business management.
- Users value Click's **user-friendly design** , effective tools, and responsive customer service that enhance team collaboration and efficiency.
- Users value the **responsive customer service** of Click, ensuring prompt solutions whenever issues arise.
- Users praise the **exceptional customer support** of Click, appreciating the prompt solutions available 24/7.

##### Cons

- Users find the **excessive email spam** from Click overwhelming and prefer a more manageable communication approach.
- Users find the **poor notifications** overwhelming and distracting, complicating their ability to tailor communication preferences.
- Users face **complex setup challenges** with Click, leading to frustration and lengthy adjustments for effective communication.
- Users find the **complexity of setup** for Click to be a significant hurdle, especially with integrations.
- Users find the **dependency issues** create a cluttered interface, especially during large project management.

#### What Are Recent G2 Reviews of Click?

**["User-Friendly Marketing Automation That Integrates Smoothly with Microsoft Dynamics 365"](https://www.g2.com/survey_responses/click-review-12378339)**

**Rating:** 4.5/5.0 stars

_— Sunil C._

[Read full review](https://www.g2.com/survey_responses/click-review-12378339)

**["Clean, Easy Navigation with Well-Organized Tasks"](https://www.g2.com/survey_responses/click-review-12817705)**

**Rating:** 4.5/5.0 stars

_— Verified User in Research_

[Read full review](https://www.g2.com/survey_responses/click-review-12817705)

#### What Are G2 Users Discussing About Click?

- [What is ClickDimensions used for?](https://www.g2.com/discussions/what-is-clickdimensions-used-for) - 2 comments, 1 upvote

### [RD Station Marketing](https://www.g2.com/products/rd-station-marketing/reviews)

RD Station is a business unit of TOTVS, the largest technology company in Brazil. Within this national giant, RD Station delivers digital solutions for Marketing, Sales, and Customer Service. For decades, our ecosystem has inspired people and companies to grow, achieve their goals, and realize their ideas, with market-leading tools, extensive knowledge sharing, and partners full of insights so that each achievement reaches maximum productivity and efficiency. We are made up of people who live and breathe marketing and sales in Brazil every day, and helping you grow is what we love to do most. We do this through our multichannel solutions for Marketing Automation, Sales, Conversational Marketing, and E-commerce. All of this is further supported by a robust Partner Program with over 2,000 marketing and sales agencies and consultancies.

**Average Rating:** 4.7/5.0

**Total Reviews:** 333

#### How Do G2 Users Rate RD Station Marketing?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.0/10)
- **Customization :** 7.6/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.7/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind RD Station Marketing?

- **Seller:** [RD Station](https://www.g2.com/sellers/rd-station-3ba56937-8d4d-44e4-9362-601787c749ae)
- **Year Founded:** 2010
- **HQ Location:** Florianopolis, SC
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8c6ff8dfa33532c874035537678268ef73b759b9266ce82f6ae6e9e99a34994b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frd-station%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Analista de Marketing, Analista de marketing
- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 61% Small, 36% Medium

#### What Do G2 Reviewers Say About RD Station Marketing?

_AI-generated summary from verified user reviews_

##### Pros

- Users find RD Station Marketing's **user-friendly interface** simplifies marketing tasks and enhances overall experience significantly.
- Users appreciate the **user-friendly interface** of RD Station Marketing, making marketing tasks easy and accessible for everyone.
- Users admire the **user-friendly email marketing tools** of RD Station, making campaign management simple and efficient.
- Users appreciate the **intuitive interface** of RD Station, making it easy for anyone to start using the platform.
- Users love the **easy creation** of campaigns with RD Station Marketing, thanks to its user-friendly and intuitive platform.

##### Cons

- Users find the **high complexity** of RD Station Marketing overwhelming, especially as their business needs grow.
- Users find the **limited customization options** of RD Station Marketing restrictive, affecting their specific requirements and personalization needs.
- Users find the **limited templates** in RD Station Marketing restrict their ability to customize for complex business needs.
- Users feel RD Station's **pricing is high** , presenting challenges for small businesses or startups with limited budgets.
- Users find the **learning curve steep** as business complexity increases, making segmentation and automation challenging.

#### What Are Recent G2 Reviews of RD Station Marketing?

**["All-in-One Marketing Funnel with Intuitive Automation and Strong Analytics"](https://www.g2.com/survey_responses/rd-station-marketing-review-12694092)**

**Rating:** 4.0/5.0 stars

_— Verified User in Oil & Energy_

[Read full review](https://www.g2.com/survey_responses/rd-station-marketing-review-12694092)

**["Automation and Emails Facilitate Lead Generation"](https://www.g2.com/survey_responses/rd-station-marketing-review-12346521)**

**Rating:** 4.5/5.0 stars

_— Robsôn B._

[Read full review](https://www.g2.com/survey_responses/rd-station-marketing-review-12346521)

### [Keap](https://www.g2.com/products/thryv-keap/reviews)

Keap is a small business CRM and automation platform designed to grow your profitable business. With Keap, you'll easily capture, organize, track, and nurture all of your leads to increase sales and revenue. The Keap CRM has everything you need to automate your business: lead capture and management, sales automation, marketing automation, email automation and text marketing.

**Average Rating:** 3.8/5.0

**Total Reviews:** 29

#### How Do G2 Users Rate Keap?

- **Has the product been a good partner in doing business?:** 7.2/10 (Category avg: 9.0/10)
- **Customization :** 8.3/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Keap?

- **Seller:** [Thryv](https://www.g2.com/sellers/thryv)
- **Year Founded:** 2012
- **HQ Location:** Dallas, TX
- **Twitter:** @thryv  
8,415 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=27887848e034bb1ec04ffc19993643ac5aba8ec3f47189ab13b2d95d7f950b19&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fthryvinc&secure%5Burl_type%5D=linkedin_company_website)  
5,883 employees on LinkedIn®
- **Ownership:** NASDAQ: THRY

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 73% Small, 27% Medium

#### What Do G2 Reviewers Say About Keap?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of automation** in Keap, enabling effective task management and seamless campaign execution.
- Users love Keap's **advanced automation features** , enabling efficient management of marketing campaigns and client communication.
- Users value the **ease of use** of Keap, praising its intuitive design and seamless setup for managing tasks.
- Users appreciate the **automation efficiency** of Keap, simplifying tasks like reminders and client management seamlessly.
- Users value the **automation capabilities** of Keap, appreciating its efficiency in managing marketing tasks seamlessly.

##### Cons

- Users find Keap's **complexity** challenging, particularly for those with fewer contacts or new to the platform.
- Users find Keap to be **quite expensive** compared to competitors, which has led some to seek alternatives.
- Users find **lack of flexibility** in Keap, requiring significant effort and resources for effective customization.
- Users find the **learning curve steep** with Keap, requiring significant effort to fully utilize its capabilities.
- Users find **limitations in flexibility** for invoicing, making it less suitable for small companies or entrepreneurs.

#### What Are Recent G2 Reviews of Keap?

**["Powerful Automation with Ease, but Pricey"](https://www.g2.com/survey_responses/keap-review-12720086)**

**Rating:** 4.5/5.0 stars

_— karan k._

[Read full review](https://www.g2.com/survey_responses/keap-review-12720086)

**["Seamless Business Automation and CRM Efficiency"](https://www.g2.com/survey_responses/keap-review-12701290)**

**Rating:** 4.5/5.0 stars

_— SHEMEKA J._

[Read full review](https://www.g2.com/survey_responses/keap-review-12701290)

#### What Are G2 Users Discussing About Keap?

- [What is KEAP?](https://www.g2.com/discussions/what-is-keap)

### [Agile CRM](https://www.g2.com/products/agile-crm/reviews)

Agile CRM is a fully integrated CRM with sales tracking, contact management, marketing automation, web analytics, 2-way emails, telephony, helpdesk with a clean modern interface. With Agile CRM, SMB's can now: - Automate their marketing, sales and customer retention process with simple and powerful drag-drop editor - Convert website visitors directly to leads in the CRM - Nurture, track and score leads automatically based on web or email activity - Enable multi channel communication with the ability to call or email or tweet to a contact from the same page - Monitor customer behavior and get real time alerts for customer activity - Manage helpdesk tickets with all of the customers history in one place - Have a detailed record of all of the customer's details and communication history in one page, sorted chronologically - See customer data from various other business apps on one page using extensive integrations

**Average Rating:** 4.0/5.0

**Total Reviews:** 364

#### How Do G2 Users Rate Agile CRM?

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 9.0/10)
- **Customization :** 8.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Agile CRM?

- **Seller:** [Agile CRM](https://www.g2.com/sellers/agile-crm)
- **Year Founded:** 2013
- **HQ Location:** Dallas, TX
- **Twitter:** @agilecrm  
6,703 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=950aac5412fef4aabd033ca9c15656ea4211d6efdc51f99e8ed9f83b6277cf42&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3156418%2F&secure%5Burl_type%5D=linkedin_company_website)  
102 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 76% Small, 16% Medium

#### What Do G2 Reviewers Say About Agile CRM?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Agile CRM, finding it efficient and practical for managing sales pipelines.
- Users value the **effective consolidation** of tools in Agile CRM, enhancing productivity and affordability for small teams.
- Users appreciate the **all-in-one toolset** of Agile CRM, benefiting from effective management and automation capabilities.
- Users value the **affordability** of Agile CRM, praising its effective all-in-one tools for small businesses.
- Users value the **effective automation** features of Agile CRM, enhancing efficiency for small and mid-sized teams.

##### Cons

- Users find the **interface not intuitive** , making navigation and using advanced features more challenging than expected.
- Users express frustration over **poor customer support** , citing slow response times and unhelpful assistance as major issues.
- Users report a **difficult user interface** that feels outdated and lacks the polish of competitors, hindering ease of use.
- Users experience **slow loading** times with Agile CRM, hindering productivity, especially with larger datasets.
- Users find Agile CRM's interface clean but note **interface issues** that hinder engagement and clarity compared to competitors.

#### What Are Recent G2 Reviews of Agile CRM?

**["Streamlined Compliance and Coordination for Aerospace"](https://www.g2.com/survey_responses/agile-crm-review-12964314)**

**Rating:** 4.0/5.0 stars

_— Alvi N._

[Read full review](https://www.g2.com/survey_responses/agile-crm-review-12964314)

**["All-in-One Customer & Task Tracking with Agile CRM"](https://www.g2.com/survey_responses/agile-crm-review-12835599)**

**Rating:** 5.0/5.0 stars

_— Saman H._

[Read full review](https://www.g2.com/survey_responses/agile-crm-review-12835599)

#### What Are G2 Users Discussing About Agile CRM?

- [What is Agile CRM used for?](https://www.g2.com/discussions/what-is-agile-crm-used-for) - 1 comment
- [Is agile CRM free?](https://www.g2.com/discussions/is-agile-crm-free)
- [What are the major components of CRM?](https://www.g2.com/discussions/what-are-the-major-components-of-crm)
- [How does agile CRM work?](https://www.g2.com/discussions/how-does-agile-crm-work)
- [What are some features of CRM?](https://www.g2.com/discussions/agile-crm-what-are-some-features-of-crm)

### [Kartra](https://www.g2.com/products/kartra/reviews)

Kartra is the all-in-one business platform for experienced creators, coaches, and experts to monetize their knowledge and services online. The platform includes everything you need to market and sell digital products–like email marketing, membership sites, pages, and checkouts. Forecast, automate, and optimize your sales with A/B testing, Funnel Simulator, and Real-Time Funnel Analytics.

**Average Rating:** 3.9/5.0

**Total Reviews:** 61

#### How Do G2 Users Rate Kartra?

- **Has the product been a good partner in doing business?:** 7.3/10 (Category avg: 9.0/10)
- **Customization :** 5.4/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.2/10 (Category avg: 8.7/10)
- **Workflow Capability:** 7.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Kartra?

- **Seller:** [Genesis Digital](https://www.g2.com/sellers/genesis-digital-53b4178b-7793-40cd-ade8-dfce06593b87)
- **Year Founded:** 2013
- **HQ Location:** Las Vegas, NV
- **Twitter:** @genn\_digital  
489 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1ff760d219cfe74a8b4ba45d747c176aae5fcf86366c0c03fa29c2d64fb53f5b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F7943001%2F&secure%5Burl_type%5D=linkedin_company_website)  
102 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner
- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 94% Small, 11% Medium

#### What Do G2 Reviewers Say About Kartra?

_AI-generated summary from verified user reviews_

##### Pros

- Users love Kartra's **affordability** , especially appreciating the excellent customer support and user-friendly interface.
- Users praise the **excellent customer support** of Kartra, highlighting its value at an affordable price.
- Users appreciate the **user-friendly interface** of Kartra, making it easy to manage their social presence efficiently.
- Users value the **excellent customer support** of Kartra, appreciating its affordability and user-friendly interface.
- Users commend the **user-friendly interface** of Kartra, enhancing their experience in managing social presence effectively.

##### Cons

- Users find **mobile app limitations** in Kartra frustrating, impacting their ability to manage tasks on the go.
- Users find the **mobile app limitations** of Kartra frustrating, affecting their overall usage and experience.
- Users express concern over the **mobile app limitations** of Kartra, affecting usability on the go.
- Users note the **mobile app limitations** of Kartra, wishing for enhancements to improve usability on mobile devices.
- Users are frustrated by the **mobile app limitations** of Kartra, which hinder their overall experience and functionality.

#### What Are Recent G2 Reviews of Kartra?

**["Kartra finally killed my frankenstack"](https://www.g2.com/survey_responses/kartra-review-12811459)**

**Rating:** 4.0/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/kartra-review-12811459)

**["Simplified My Marketing Needs, But Slow Page Loads"](https://www.g2.com/survey_responses/kartra-review-12682823)**

**Rating:** 4.0/5.0 stars

_— ROHIT Y._

[Read full review](https://www.g2.com/survey_responses/kartra-review-12682823)

#### What Are G2 Users Discussing About Kartra?

- [What is Kartra used for?](https://www.g2.com/discussions/kartra-what-is-kartra-used-for)
- [What is Kartra agency?](https://www.g2.com/discussions/what-is-kartra-agency)
- [Does Kartra have a CRM?](https://www.g2.com/discussions/does-kartra-have-a-crm) - 1 comment
- [What does Kartra cost?](https://www.g2.com/discussions/what-does-kartra-cost) - 1 comment
- [What is Kartra used for?](https://www.g2.com/discussions/what-is-kartra-used-for) - 1 comment

### [Upsales Sales and Marketing Platform](https://www.g2.com/products/upsales-sales-and-marketing-platform/reviews)

Upsales helps B2B companies find new leads and win more deals. Our customers increase sales by 22% in the first year using our revenue growth platform 🚀 Our products: - Sales & CRM - Marketing Automation - Company Data Hub - Revenue & Order Management - Revenue Analytics - Customer Support & Project Management

**Average Rating:** 4.5/5.0

**Total Reviews:** 175

#### How Do G2 Users Rate Upsales Sales and Marketing Platform?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.0/10)
- **Customization :** 7.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.7/10)
- **Workflow Capability:** 7.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Upsales Sales and Marketing Platform?

- **Seller:** [Upsales](https://www.g2.com/sellers/upsales)
- **Year Founded:** 2003
- **HQ Location:** Stockholm
- **Twitter:** @upsales  
277 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d8eb762c64df6cd991baacca1c01b7d3f3c1027d97a934520648050405b6a085&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F209870%2F&secure%5Burl_type%5D=linkedin_company_website)  
98 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Manager, CEO
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 71% Small, 24% Medium

#### What Do G2 Reviewers Say About Upsales Sales and Marketing Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Upsales to be **user-friendly and intuitive** , effectively integrating sales and marketing processes seamlessly.
- Users appreciate the **integrated lead management** in Upsales, streamlining sales and marketing efforts for better efficiency.
- Users appreciate the **effective integration of CRM and marketing automation** in Upsales, enhancing alignment and boosting sales.
- Users find the **seamless email and calendar integrations** of Upsales essential for improving communication and scheduling efficiency.
- Users find the **user-friendly interface** of Upsales enhances daily operations and simplifies communication effectively.

##### Cons

- Users find the **limited customization** options restrict their specific sales workflows, impacting overall platform flexibility.
- Users find the **learning curve steep** , particularly with advanced features and customization, especially for newcomers to the platform.
- Users highlight **missing features** in Upsales, such as outdated quoting tools and rigid customization options.
- Users find the onboarding process **hectic** and feel that simpler contact management is not feasible with this platform.
- Users find the platform **expensive** and difficult to justify due to its rigid pricing and add-on model.

#### What Are Recent G2 Reviews of Upsales Sales and Marketing Platform?

**["Revenue Intelligence with Seamless CRM & Marketing Automation Integration"](https://www.g2.com/survey_responses/upsales-sales-and-marketing-platform-review-12403736)**

**Rating:** 4.0/5.0 stars

_— Verified User in Oil & Energy_

[Read full review](https://www.g2.com/survey_responses/upsales-sales-and-marketing-platform-review-12403736)

**["Streamlined B2B Marketing with Ease"](https://www.g2.com/survey_responses/upsales-sales-and-marketing-platform-review-12744317)**

**Rating:** 5.0/5.0 stars

_— sandip r._

[Read full review](https://www.g2.com/survey_responses/upsales-sales-and-marketing-platform-review-12744317)

#### What Are G2 Users Discussing About Upsales Sales and Marketing Platform?

- [What is Upsales Sales and Marketing Platform used for?](https://www.g2.com/discussions/what-is-upsales-sales-and-marketing-platform-used-for)

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Benefits of Marketing Automation Software with Email Tracking capabilities include: Track delivered, received, and opened emails

Below are the top-rated Marketing Automation Software with Email Tracking capabilities, as verified by G2’s Research team. Real users have identified Email Tracking as an important function of Marketing Automation Software. Compare different products that offer this feature so you can decide which is best for your business needs.

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