# Best Marketing Automation Software with Email Tracking Capabilities - Page 2 ## How Many Marketing Automation Software Products Does G2 Track? **Total Products under this Category:** 510 ### Category Stats (Aug 2026) - **Average Rating:** 4.41/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** OptifiNow (+16.67%) - Among all products in this category, OptifiNow recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank Marketing Automation Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 93,100+ Authentic Reviews - 510+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Marketing Automation Software ![G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketing-automation/grids.png?focus%5B%5D=364&focus%5B%5D=1934&focus%5B%5D=43119&focus%5B%5D=20732&focus%5B%5D=88175&focus%5B%5D=22329&focus%5B%5D=18316&focus%5B%5D=3644) Highlighted products: HubSpot Marketing Hub, ActiveCampaign, Insider One, Braze, Attentive, Klaviyo, Customer.io, and Omnisend. Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=activecampaign&focus%5B%5D=insider-one&focus%5B%5D=braze&focus%5B%5D=attentive&focus%5B%5D=klaviyo&focus%5B%5D=customer-io&focus%5B%5D=omnisend) **Sponsored** ### Malbek Malbek is a comprehensive contract lifecycle management (CLM) solution designed to streamline and enhance the contracting process for large enterprises and fast-growing businesses. By providing an end-to-end platform, Malbek eliminates the challenges associated with manual and disjointed contracting, allowing organizations to manage their contracts more effectively. The solution is built on a secure and scalable infrastructure, making it suitable for businesses of varying sizes and complexities. The target audience for Malbek includes legal teams, procurement departments, and business units that require efficient contract management to support their operations. With its user-friendly interface and robust features, Malbek caters to organizations looking to increase top-line revenue, improve operational efficiency, and mitigate risks associated with contract management. Specific use cases include contract creation, approval workflows, and compliance tracking, all of which are essential for maintaining control over contractual obligations and ensuring alignment with business objectives. Key features of Malbek CLM include a powerful contract repository that allows users to search and locate contracts and clauses with ease, akin to the experience of online shopping. This feature significantly reduces the time spent searching for documents, enabling users to focus on more strategic tasks. Additionally, Malbek offers modular and reusable building blocks for contract authoring, which ensures consistency and quality across all documents. Users can create and edit contracts using familiar tools such as MS Word or online editors, making the transition to Malbek seamless. Malbek also enhances the approval process with mobile capabilities and automated reminders, ensuring that contracts are tracked and approved in a timely manner. The platform imposes a superior layer of process governance, reinforcing control across the enterprise and reducing the likelihood of errors or compliance issues. By incorporating pre-approved language and terms, Malbek provides visibility into potentially risky clauses, allowing organizations to proactively manage risk and maintain compliance. Furthermore, Malbek empowers business users to create tailored solutions without the need for coding or IT intervention, redefining simplification in contract management. With out-of-the-box integrations to popular business applications such as Salesforce, Workday, Slack, and Office 365, Malbek facilitates improved collaboration among teams. This seamless flow of contract data between systems contributes to dramatically reduced contract cycle times, ultimately enhancing the overall efficiency of the contracting process. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=36&secure%5Bchosen_at%5D=2026-08-13T19%3A00%3A02Z&secure%5Bdisplayable_resource_id%5D=4&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=128660&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=128660&secure%5Bresource_id%5D=36&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%3Ffilters%255Bverified_features%255D%255B%255D%3D108%26page%3D2&secure%5Btoken%5D=6a0039aacdd7da0d8578219adf075b6f47d5f236d5244f25865c4591b5725347&secure%5Burl%5D=https%3A%2F%2Fhubs.li%2FQ04p_stC0&secure%5Burl_type%5D=custom_url) ### [Optimove](https://www.g2.com/products/optimove/reviews) Optimove, the creator of Positionless Marketing, frees marketing teams from the limitations of fixed roles, giving every marketer the power to execute any marketing task instantly and independently. Positionless Marketing has been proven to improve campaign efficiency by 88%, allowing marketing teams to create more personalized engagement with existing customers. For two years running, Optimove has been positioned as a Visionary in Gartner’s Magic Quadrant for Multichannel Marketing Hubs, recognized for its AI-driven decisioning, prescriptive insights, and proven ability to orchestrate thousands of personalized campaigns in real time across channels. AI-led marketing is a hallmark of Optimove’s visionary leadership. By embedding AI directly into its platform as early as 2012, Optimove paved the way for today’s Positionless Marketing standard. For more information, visit Optimove.com. **Average Rating:** 4.6/5.0 **Total Reviews:** 231 #### How Do G2 Users Rate Optimove? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.0/10) - **Customization :** 8.4/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.6/10 (Category avg: 8.7/10) - **Workflow Capability:** 8.4/10 (Category avg: 8.5/10) #### Who Is the Company Behind Optimove? - **Seller:** [Optimove](https://www.g2.com/sellers/optimove) - **Year Founded:** 2012 - **HQ Location:** New York - **Twitter:** @Optimove 5,475 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6a2d0cdd82f1c1def1160108437b8228fba304189302e0b18e9d0ac3ac28906e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F227901%2F&secure%5Burl_type%5D=linkedin_company_website) 564 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** CRM Manager, CRM Specialist - **Top Industries:** Gambling & Casinos, Marketing and Advertising - **Company Size:** 51% Medium, 31% Small #### What Do G2 Reviewers Say About Optimove? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** in Optimove, enjoying its intuitive interface and flexible implementation. - Users value the **dedicated customer support** with quick access to expert solutions, enhancing their overall experience with Optimove. - Users value the **comprehensive analytics** provided by Optimove, enhancing campaign evaluation and continuous improvement. - Users appreciate the **seamless integration of data-driven insights** with personalized engagement, enhancing their marketing strategies significantly. - Users value the **seamless integration of data-driven insights** for personalized customer engagement and targeted campaigns with Optimove. ##### Cons - Users find the **learning curve steep** , facing initial difficulties with features and a complicated interface. - Users experience **slow performance** with Optimove, encountering waiting times and system delays, especially during heavy database loads. - Users find the **missing features** in Optimove limit effectiveness, affecting usability and overall experience. - Users find the **data management processes frustrating** , especially with issues like batch loads and a lack of reporting flexibility. - Users highlight **integration issues** with Optimove, emphasizing the need for careful planning and broader data integration options. #### What Are Recent G2 Reviews of Optimove? **["easy and user-friendly good support"](https://www.g2.com/survey_responses/optimove-review-10631324)** **Rating:** 4.5/5.0 stars _— minas m._ [Read full review](https://www.g2.com/survey_responses/optimove-review-10631324) **["Powerful CRM platform for smarter & personalised campaigns"](https://www.g2.com/survey_responses/optimove-review-13249318)** **Rating:** 5.0/5.0 stars _— Verified User in Financial Services_ [Read full review](https://www.g2.com/survey_responses/optimove-review-13249318) #### What Are G2 Users Discussing About Optimove? - [What is Optimove used for?](https://www.g2.com/discussions/what-is-optimove-used-for) ### [Leadsquared Marketing Automation](https://www.g2.com/products/leadsquared-marketing-automation/reviews) LeadSquared Marketing Automation is the marketing module within our broader CRM platform. We built it to help marketing teams capture, nurture, and convert leads across multiple channels from a single system, and to work in tandem with our Sales CRM, so that lead data our marketing tools capture flows directly into the sales pipeline without manual handoffs between teams. At its core, we handle lead capture from various sources — website forms, landing pages, chat, phone calls, ads, and email — and consolidate this into a single record per prospect. Marketers using our platform can segment these leads based on demographic data, behavior, product interest, or any other custom criteria, and build targeted communication flows around those segments. We include a drag-and-drop builder for creating landing pages, web forms, and email templates without needing developer support, along with tools for setting up automated drip campaigns, autoresponders, and triggered messages. We support sending communication across email, WhatsApp, SMS, and remarketing channels like Facebook and Google Ads, and we track all activity back to the individual lead's profile — page views, campaign interactions, ad clicks — which teams can use to gauge intent, identify upsell or cross-sell opportunities, and adjust follow-up messaging accordingly. We also offer a component for below-the-line (BTL) or offline campaign management, letting field teams create and run on-ground campaigns, capture leads via our mobile app with OTP verification, and measure campaign ROI. On the reporting side, we provide attribution and funnel analytics, showing which lead sources and campaigns are driving conversions. We've built integrations with third-party marketing and sales tools, including via Zapier, so customer data can sync across an organization's existing tech stack. We position this product as a way to unify marketing and sales activity on one platform rather than requiring separate systems for lead generation and lead conversion — something we've found particularly relevant for industries like education, healthcare, and financial services, where the buying journey involves multiple touchpoints before a sale closes. **Average Rating:** 4.4/5.0 **Total Reviews:** 220 #### How Do G2 Users Rate Leadsquared Marketing Automation? - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10) - **Customization :** 8.2/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.4/10 (Category avg: 8.7/10) - **Workflow Capability:** 8.4/10 (Category avg: 8.5/10) #### Who Is the Company Behind Leadsquared Marketing Automation? - **Seller:** [LeadSquared](https://www.g2.com/sellers/leadsquared) - **Year Founded:** 2011 - **HQ Location:** Bangalore - **Twitter:** @LeadSquared 1,470 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ad5ab27826d6eabef0bbaf2f637d5ec31d28b4b1c1d762bc6bae650ab0d5756f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2502171%2F&secure%5Burl_type%5D=linkedin_company_website) 1,060 employees on LinkedIn® - **Phone:** 848-248-4002 #### Who Uses This Product? - **Who Uses This:** CEO, Marketing Manager - **Top Industries:** Education Management, Marketing and Advertising - **Company Size:** 44% Small, 36% Medium #### What Do G2 Reviewers Say About Leadsquared Marketing Automation? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **native sales and marketing unification** in Leadsquared, enabling seamless collaboration and real-time updates. - Users find Leadsquared Marketing Automation to be **easy to use** , effectively enhancing lead management and integration with workflows. - Users value the **seamless integration** of sales and marketing in Leadsquared, enhancing visibility and collaboration across teams. - Users appreciate the **seamless integration of sales and marketing** in Leadsquared, enhancing visibility and collaboration across teams. - Users value the **time efficiency** of Leadsquared Marketing Automation, benefiting from streamlined workflows and real-time lead updates. ##### Cons - Users face **limited regional admin permissions** that complicate campaign management and increase risks of workflow errors. - Users find **limited customization** a challenge, affecting their ability to manage campaigns and access features effectively. - Users report **poor customer support** , noting slow responses and lack of knowledgeable assistance during critical campaign issues. - Users find Leadsquared Marketing Automation to be **expensive** , with additional costs for automations and insufficient team support. - Users find Leadsquared **inefficient** due to limited regional admin permissions, causing accidental overwrites and complex customizations. #### What Are Recent G2 Reviews of Leadsquared Marketing Automation? **["Highly Customizable Marketing Automation Backed by Helpful LeadSquared Developers"](https://www.g2.com/survey_responses/leadsquared-marketing-automation-review-13222053)** **Rating:** 4.5/5.0 stars _— Eric H._ [Read full review](https://www.g2.com/survey_responses/leadsquared-marketing-automation-review-13222053) **["LeadSquared’s Powerful Automation and Flexible Workflows, Backed by Exceptional Support"](https://www.g2.com/survey_responses/leadsquared-marketing-automation-review-13208836)** **Rating:** 5.0/5.0 stars _— Padmasree K._ [Read full review](https://www.g2.com/survey_responses/leadsquared-marketing-automation-review-13208836) #### What Are G2 Users Discussing About Leadsquared Marketing Automation? - [What is Leadsquared Marketing Automation used for?](https://www.g2.com/discussions/what-is-leadsquared-marketing-automation-used-for) - 1 comment - [What is the best marketing automation software?](https://www.g2.com/discussions/what-is-the-best-marketing-automation-software) - [Why LeadSquared What do you know about Leadsquared?](https://www.g2.com/discussions/why-leadsquared-what-do-you-know-about-leadsquared) - [What is Eloqua marketing automation?](https://www.g2.com/discussions/what-is-eloqua-marketing-automation) - [What do marketing automation tools do?](https://www.g2.com/discussions/what-do-marketing-automation-tools-do) ### [Vendasta AI Platform](https://www.g2.com/products/vendasta-ai-platform/reviews) From agency to enterprise, the Vendasta platform is the only end-to-end management software for selling digital solutions to local businesses. Consolidate your tech stack, acquire new clients, and bill and fulfill projects—all within a single platform. Vendasta turns complex data and instructions into easy-to-manage AI employees that work across the Vendasta platform, so businesses can grow while staying focused on what they do best. Vendasta’s AI employees come pre-configured with the skills and personality to fit any business. You can easily customize them using simple language too—no coding required. Whether it’s lead capture, automating customer communication, or managing content, the AI employees have you covered. Visit our Trust Center at trust.vendasta.com for security documentation, compliance certifications, and data privacy details. **Average Rating:** 4.5/5.0 **Total Reviews:** 534 #### How Do G2 Users Rate Vendasta AI Platform? - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10) - **Customization :** 7.8/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.3/10 (Category avg: 8.7/10) - **Workflow Capability:** 8.3/10 (Category avg: 8.5/10) #### Who Is the Company Behind Vendasta AI Platform? - **Seller:** [Vendasta](https://www.g2.com/sellers/vendasta) - **Company Website:** www.vendasta.com - **Year Founded:** 2008 - **HQ Location:** Saskatchewan - **Twitter:** @Vendasta 3,930 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b6544d4f9729fc9e50198db32a7076ab16ab3af165e6fcdb3dd871aa2845ce6e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F203666%2F&secure%5Burl_type%5D=linkedin_company_website) 745 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, CEO - **Top Industries:** Marketing and Advertising, Management Consulting - **Company Size:** 84% Small, 10% Medium #### What Do G2 Reviewers Say About Vendasta AI Platform? _AI-generated summary from verified user reviews_ ##### Pros - Users commend the **intuitive design and outstanding support** of the Vendasta AI Platform, enhancing service delivery and client satisfaction. - Users value the **outstanding customer support** team at Vendasta, ensuring responsive and knowledgeable assistance for their needs. - Users find the **ease of use** of the Vendasta AI Platform enhances efficiency and client engagement effortlessly. - Users value the **all-in-one dashboard** of Vendasta AI Platform, making management of SEO and marketing tools seamless. - Users admire the **efficiency** of Vendasta AI Platform, significantly reducing manual tasks and enhancing productivity. ##### Cons - Users find the **learning curve steep** , with complexities in integrations and automations that hinder easier usage. - Users find Vendasta AI Platform has **limited features** and complicated onboarding, making it hard to fully utilize. - Users find the **difficult learning curve** challenging, particularly with integrations that can be overwhelming and complex. - Users express frustration over **missing features** , such as improved proposals and effective project management within the Vendasta AI Platform. - Users find the **complexity of integrations and automations** frustrating, leading to challenges in setup and execution. #### What Are Recent G2 Reviews of Vendasta AI Platform? **["Amazing AI Assistants, Simple to Use, and Fairly Priced"](https://www.g2.com/survey_responses/vendasta-ai-platform-review-13099105)** **Rating:** 5.0/5.0 stars _— Carl B._ [Read full review](https://www.g2.com/survey_responses/vendasta-ai-platform-review-13099105) **["Revolutionized Our Client AI Integration"](https://www.g2.com/survey_responses/vendasta-ai-platform-review-12265277)** **Rating:** 5.0/5.0 stars _— Chris H._ [Read full review](https://www.g2.com/survey_responses/vendasta-ai-platform-review-12265277) #### What Are G2 Users Discussing About Vendasta AI Platform? - [How has CalendarHero improved your scheduling processes, and what features do you find most useful?](https://www.g2.com/discussions/how-has-calendarhero-improved-your-scheduling-processes-and-what-features-do-you-find-most-useful) - 1 comment - [What is Vendasta used for?](https://www.g2.com/discussions/what-is-vendasta-used-for) - [What is About.Me used for?](https://www.g2.com/discussions/what-is-about-me-used-for) - [What is MatchCraft's AdVantage used for?](https://www.g2.com/discussions/what-is-matchcraft-s-advantage-used-for) - [How do you automate zoom?](https://www.g2.com/discussions/calendarhero-how-do-you-automate-zoom) - 1 comment ### [Thryv](https://www.g2.com/products/thryv/reviews) Thryv is an AI-powered marketing and sales platform built specifically for small businesses, helping you market smarter, sell more, and grow faster—all from one centralized solution. Designed to replace disconnected tools, Thryv combines essential business software into one easy-to-use platform. Now including Keap, Thryv delivers powerful CRM software, marketing automation, and sales management tools that help small businesses capture more leads, automate follow-ups, and increase repeat business. With built-in tools for lead management, email and SMS marketing, pipeline tracking, and customer relationship management, Thryv + Keap help teams stay organized and close more deals. From getting found online with digital marketing tools to managing customer relationships and automating sales workflows, Thryv + Keap simplify every stage of the customer journey. The result is a scalable, all-in-one CRM and marketing platform that helps small businesses save time, increase efficiency, and focus on what matters most—running and growing their business. **Average Rating:** 4.3/5.0 **Total Reviews:** 1,894 #### How Do G2 Users Rate Thryv? - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.0/10) - **Customization :** 7.9/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.2/10 (Category avg: 8.7/10) - **Workflow Capability:** 8.0/10 (Category avg: 8.5/10) #### Who Is the Company Behind Thryv? - **Seller:** [Thryv](https://www.g2.com/sellers/thryv) - **Company Website:** Thryv.com - **Year Founded:** 2012 - **HQ Location:** Dallas, TX - **Twitter:** @thryv 8,415 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=27887848e034bb1ec04ffc19993643ac5aba8ec3f47189ab13b2d95d7f950b19&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fthryvinc&secure%5Burl_type%5D=linkedin_company_website) 5,883 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, CEO - **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness - **Company Size:** 90% Small, 9% Medium #### What Do G2 Reviewers Say About Thryv? _AI-generated summary from verified user reviews_ ##### Pros - Users find Thryv to be **easy to use** , seamlessly integrating various features for efficient team collaboration. - Users appreciate the **automation features** of Thryv, enabling streamlined follow-ups and consistent client engagement. - Users love the **automation features** of Thryv, enhancing efficiency in managing client follow-ups and nurturing campaigns. - Users value the **great customer support** from Thryv, highlighting its helpfulness and comprehensiveness. - Users appreciate the **powerful automation features** of Thryv, finding it easy to use and engaging. ##### Cons - Users express disappointment over **missing features** and constant glitches, undermining their overall experience with Thryv. - Users find the **learning curve challenging** , requiring time and support to navigate the many features effectively. - Users experience **constant glitches** with Thryv, leading to dissatisfaction and a lack of essential export options. - Users find **limited features** in Thryv, such as insufficient data management and challenging segmentation capabilities. - Users find Thryv to be **expensive** , especially with additional setup and customization costs due to its complexity. #### What Are Recent G2 Reviews of Thryv? **["All-in-One Thryv Platform That Streamlined Our Workflow and Saved Us Money"](https://www.g2.com/survey_responses/thryv-review-12972196)** **Rating:** 5.0/5.0 stars _— Alan H._ [Read full review](https://www.g2.com/survey_responses/thryv-review-12972196) **["Keap/Thryv has helped me grow my business in ways I never thought I could"](https://www.g2.com/survey_responses/thryv-review-8053452)** **Rating:** 5.0/5.0 stars _— Heather W._ [Read full review](https://www.g2.com/survey_responses/thryv-review-8053452) #### What Are G2 Users Discussing About Thryv? - [What is Thryv used for?](https://www.g2.com/discussions/what-is-thryv-used-for) - [How do I cancel Thryv?](https://www.g2.com/discussions/how-do-i-cancel-thryv) - [What is infusionsoft used for?](https://www.g2.com/discussions/what-is-infusionsoft-used-for) - 3 comments - [Who owns Thryv software?](https://www.g2.com/discussions/who-owns-thryv-software) - [Is KEAP an Infusionsoft?](https://www.g2.com/discussions/is-keap-an-infusionsoft) - 4 comments ### [eTrigue](https://www.g2.com/products/etrigue/reviews) eTrigue is a next-generation thru-marketing service. Our mission is to make partner marketing frictionless—through platform, expert team, and content integration. We run your digital campaigns on our platform so that you can realize partner marketing value faster and better. eTrigue is the only partner marketing service with a partner specific platform designed to run partner digital marketing campaigns—on your behalf. With real-time lead alerts for you and your partners, and performance dashboards, you can track every MQL and sales person follow-up. **Average Rating:** 4.3/5.0 **Total Reviews:** 41 #### How Do G2 Users Rate eTrigue? - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10) - **Customization :** 8.2/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.9/10 (Category avg: 8.7/10) - **Workflow Capability:** 7.8/10 (Category avg: 8.5/10) #### Who Is the Company Behind eTrigue? - **Seller:** [eTrigue](https://www.g2.com/sellers/etrigue) - **Year Founded:** 2011 - **HQ Location:** San Jose, CA - **Twitter:** @etrigue 3,594 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f7c5b0c234ee21f69a322c569f18ce91af4ea107ee90305eef183fe916f24afc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F452471%2F&secure%5Burl_type%5D=linkedin_company_website) 13 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 51% Small, 35% Medium #### What Do G2 Reviewers Say About eTrigue? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **intuitive marketing automation** of eTrigue, enhancing lead nurturing and campaign management effectively. - Users appreciate the **ease of use** of eTrigue, thanks to intuitive setup and user-friendly data analysis tools. - Users find the **easy setup** of eTrigue extremely helpful, allowing quick onboarding for anyone, regardless of tech skills. - Users praise eTrigue for its **intuitive design** , simplifying campaign setup and fostering seamless CRM integration for enhanced usability. - Users love eTrigue's **user-friendly interface** , making setup and data analysis effortless even for non-tech-savvy team members. ##### Cons - Users face **dashboard issues** with limited customization and a steep learning curve, impacting overall user experience. - Users feel the **limited customization** options hinder effective lead scoring tailored to their specific business needs. - Users find eTrigue’s interface **not intuitive** , with a steep learning curve and outdated reporting features hindering usability. - Users find the **learning curve steep** at first, wishing for improved user-friendly reporting features and dashboards. - Users find the **limited customization options** for lead scoring rules restrict their ability to tailor the experience to their needs. #### What Are Recent G2 Reviews of eTrigue? **["Intuitive Automation, Seamless CRM Integration"](https://www.g2.com/survey_responses/etrigue-review-12064755)** **Rating:** 5.0/5.0 stars _— Sisanda N._ [Read full review](https://www.g2.com/survey_responses/etrigue-review-12064755) **["Enhanced Lead Scoring with User-Friendly Analytics"](https://www.g2.com/survey_responses/etrigue-review-12285300)** **Rating:** 4.0/5.0 stars _— Lopez G._ [Read full review](https://www.g2.com/survey_responses/etrigue-review-12285300) #### What Are G2 Users Discussing About eTrigue? - [What is eTrigue used for?](https://www.g2.com/discussions/what-is-etrigue-used-for) ### [Oracle Eloqua](https://www.g2.com/products/oracle-eloqua/reviews) Oracle Eloqua allow marketers to intrigue and win over audiences with personalized campaigns across multiple channels. Eloqua’s marketer friendly platform equips marketing organizations with intelligent campaign management, flexible data management, accurate lead generation, and insightful sales enablement tools to engage buyers when they want to be engaged on their preferred channel. Marketers use Oracle Eloqua to: • Create sophisticated nurture experiences for adaptive journeys, at scale • Target and segment audiences using real-time data to create personalized experiences • Implement ABM strategies that engage, convert and expand target accounts • Connect data from any system with an extensible, open framework • Maintain clean and complete data across multiple regions and instances **Average Rating:** 3.9/5.0 **Total Reviews:** 589 #### How Do G2 Users Rate Oracle Eloqua? - **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.0/10) - **Customization :** 7.7/10 (Category avg: 8.4/10) - **Performance and Reliability:** 7.7/10 (Category avg: 8.7/10) - **Workflow Capability:** 8.1/10 (Category avg: 8.5/10) #### Who Is the Company Behind Oracle Eloqua? - **Seller:** [Oracle](https://www.g2.com/sellers/oracle) - **Year Founded:** 1977 - **HQ Location:** Austin, TX - **Twitter:** @Oracle 827,997 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a14fcbcd818b49d781453c19628a9479a70cc1e8e335e54c876392ab5f543da3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1028%2F&secure%5Burl_type%5D=linkedin_company_website) 208,078 employees on LinkedIn® - **Ownership:** NYSE:ORCL #### Who Uses This Product? - **Who Uses This:** Marketing Manager, Digital Marketing Specialist - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 57% Large, 37% Medium #### What Do G2 Reviewers Say About Oracle Eloqua? _AI-generated summary from verified user reviews_ ##### Pros - Users find the **powerful and reliable marketing automation** capabilities of Oracle Eloqua ideal for complex campaigns. - Users value the **powerful automation and segmentation capabilities** of Oracle Eloqua, enhancing efficiency for marketing campaigns. - Users appreciate the **extensive feature variety** of Oracle Eloqua, enabling detailed campaign analysis unmatched by other platforms. - Users value the **powerful automation and segmentation capabilities** of Oracle Eloqua for effective marketing campaigns. - Users appreciate the **powerful automation and segmentation features** of Eloqua, enhancing their campaign effectiveness and team scalability. ##### Cons - Users find the **learning curve steep** and often need additional admin support for complex tasks. - Users find Oracle Eloqua to be **expensive** , especially for advanced features, impacting overall affordability. - Users express frustration over the **limited customization** options in Oracle Eloqua, affecting tailored reporting and features. - Users express frustration with **limited features** of Oracle Eloqua, feeling their specific needs aren't adequately met. - Users find the **interface not intuitive** , making navigation challenging and less user-friendly than modern alternatives. #### What Are Recent G2 Reviews of Oracle Eloqua? **["Robust automation for complex global workflows"](https://www.g2.com/survey_responses/oracle-eloqua-review-9791572)** **Rating:** 5.0/5.0 stars _— Erick J._ [Read full review](https://www.g2.com/survey_responses/oracle-eloqua-review-9791572) **["Very Helpful for Automating B2B Operations"](https://www.g2.com/survey_responses/oracle-eloqua-review-12462856)** **Rating:** 5.0/5.0 stars _— Prajwal B._ [Read full review](https://www.g2.com/survey_responses/oracle-eloqua-review-12462856) #### What Are G2 Users Discussing About Oracle Eloqua? - [What is Oracle Eloqua used for?](https://www.g2.com/discussions/what-is-oracle-eloqua-used-for) - 1 comment ### [Manago AI](https://www.g2.com/es/products/manago-ai/reviews) Manago AI es una plataforma de compromiso con el cliente que ayuda a los mercadólogos a conectar sus datos, entender a cada cliente, comunicarse en cada canal y obtener resultados. Con la confianza de más de 2,000 marcas, Manago AI ofrece a los mercadólogos la rapidez, claridad y confianza para pasar de la idea a la campaña en vivo en minutos a través de correo electrónico, SMS, WhatsApp y web. No se requiere recurso técnico. **Average Rating:** 4.4/5.0 **Total Reviews:** 301 #### How Do G2 Users Rate Manago AI? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.9/10 (Category avg: 9.0/10) - **Personalización:** 8.1/10 (Category avg: 8.4/10) - **Rendimiento y fiabilidad:** 8.3/10 (Category avg: 8.7/10) - **Capacidad de flujo de trabajo:** 8.4/10 (Category avg: 8.5/10) #### Who Is the Company Behind Manago AI? - **Vendedor:** [Manago AI](https://www.g2.com/es/sellers/manago-ai) - **Año de fundación:** 2011 - **Ubicación de la sede:** Kraków, PL - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8eb345398120d398ea4bb930e0425b463c76b02cc38f5653c365788bd66d2dc0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5134015%2F&secure%5Burl_type%5D=linkedin_company_website) 349 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Especialista en Automatización de Marketing, Especialista en Marketing - **Top Industries:** Marketing y publicidad, Venta al por Menor - **Company Size:** 56% Small, 36% Medium #### What Do G2 Reviewers Say About Manago AI? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios valoran la **flexibilidad y adaptabilidad** de Manago AI, lo que permite soluciones personalizadas para sus necesidades de automatización de marketing. - Los usuarios aprecian la **eficiencia de automatización** de SALESmanago, lo que permite integraciones personalizadas y capacidades de marketing mejoradas sin problemas. - Los usuarios elogian el **excelente soporte al cliente** de SALESmanago, destacando la capacidad de respuesta y la utilidad a lo largo de su asociación. - Los usuarios elogian la **automatización avanzada de campañas y la integración perfecta con Salesforce** , mejorando efectivamente su estrategia de marketing. - Los usuarios aprecian el **constructor de correos electrónicos intuitivo** en SALESmanago, mejorando en gran medida la comunicación con los clientes y la eficiencia de la automatización. ##### Cons - Los usuarios experimentan una **curva de aprendizaje pronunciada** con Manago AI, requiriendo tiempo y esfuerzo para lograr una configuración óptima. - Los usuarios encuentran la **interfaz no intuitiva** , lo que hace que sea un desafío navegar y utilizar todas las funciones de manera efectiva. - Los usuarios encuentran algunos aspectos de la plataforma **complejos y poco amigables para el usuario** , afectando la usabilidad general y el acceso a funciones. - Los usuarios encuentran la **complejidad** de Manago AI desafiante, ya que no todas las funciones son fácilmente accesibles o fáciles de usar. - Los usuarios informan de **problemas de características** , incluyendo una integración limitada de SMS y una navegación difícil para herramientas menos utilizadas con frecuencia. #### What Are Recent G2 Reviews of Manago AI? **["Constructor de boletines intuitivo y rico en funciones con automatizaciones confiables y gran soporte"](https://www.g2.com/es/survey_responses/manago-ai-review-12970320)** **Rating:** 4.0/5.0 stars _— Paulina ._ [Read full review](https://www.g2.com/es/survey_responses/manago-ai-review-12970320) **["Una plataforma sólida para la automatización del marketing"](https://www.g2.com/es/survey_responses/manago-ai-review-13135615)** **Rating:** 5.0/5.0 stars _— Martyna K._ [Read full review](https://www.g2.com/es/survey_responses/manago-ai-review-13135615) #### What Are G2 Users Discussing About Manago AI? - [¿Para qué se utiliza SALESmanago?](https://www.g2.com/es/discussions/what-is-salesmanago-used-for) ### [Cordial](https://www.g2.com/products/cordial/reviews) Cordial's technology helps companies like PacSun, L.L. Bean and Realtor.com automate high-conversion messages across email, SMS, mobile app, social media, direct mail and more—driving scalable revenue and lasting customer connections. Designed with a customer-centric approach, Cordial combines industry leading data flexibility with sophisticated adaptive automations and top-rated AI to ideate, test, and implement new marketing strategies in record time - all in one platform. We’re an award-winning, high-growth company on a mission to help brands send a better message. Cordial was named a Strong Performer in The Forrester Wave™: Email Marketing Service Providers, Q3 2024. Our AI capabilities "outshine other vendors" by focusing on productivity and email value. In a recent study commissioned by Cordial, Forrester Consulting found that brands switching to Cordial's marketing platform net $8.79 million in total benefits over 3 years with payback in less than 6 months. Learn more at www.cordial.com. **Average Rating:** 4.6/5.0 **Total Reviews:** 55 #### How Do G2 Users Rate Cordial? - **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.0/10) - **Customization :** 9.1/10 (Category avg: 8.4/10) - **Performance and Reliability:** 9.5/10 (Category avg: 8.7/10) - **Workflow Capability:** 9.0/10 (Category avg: 8.5/10) #### Who Is the Company Behind Cordial? - **Seller:** [Cordial](https://www.g2.com/sellers/cordial) - **Year Founded:** 2014 - **HQ Location:** San Diego, CA - **Twitter:** @cordialinc 825 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=da3fd89237b4642672cebdc4fa6a4abdb5bb00e2756f306f51b547816eacb00b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F4870268%2F&secure%5Burl_type%5D=linkedin_company_website) 252 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Retail, Marketing and Advertising - **Company Size:** 43% Small, 36% Medium #### What Do G2 Reviewers Say About Cordial? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Cordial, enabling smooth onboarding and effective training for new employees. - Users value the **customizable automation** capabilities of Cordial, enhancing their marketing strategies through personalized data insights. - Users praise the **outstanding customer support** from Cordial, highlighting their responsiveness and genuine investment in success. - Users love the **easy setup** of Cordial, highlighting its intuitive interface and seamless onboarding process. - Users value the **personalized engagement** features of Cordial, enhancing customer relationships through real-time, tailored communication. ##### Cons - Users find the **learning curve challenging** , requiring significant time to master Cordial's advanced features and interface. - Users find the **steep learning curve** challenging, especially for advanced features and understanding the system initially. - Users find the **complex reporting** challenging due to the steep learning curve and unclear documentation. - Users find the **difficult learning curve** of Cordial challenging initially, requiring time to fully grasp its features. - Users feel the price is **expensive** and question the value compared to the services offered and new features. #### What Are Recent G2 Reviews of Cordial? **["Centralized Messaging and Real-Time Data for Enhanced Engagement"](https://www.g2.com/survey_responses/cordial-review-12121016)** **Rating:** 4.0/5.0 stars _— Naman J._ [Read full review](https://www.g2.com/survey_responses/cordial-review-12121016) **["Cordial: Powerful, Yet Challenging for Advanced Features"](https://www.g2.com/survey_responses/cordial-review-12347278)** **Rating:** 4.0/5.0 stars _— Prateek S._ [Read full review](https://www.g2.com/survey_responses/cordial-review-12347278) #### What Are G2 Users Discussing About Cordial? - [How much does a cordial cost?](https://www.g2.com/discussions/how-much-does-a-cordial-cost) - [What is cordial business?](https://www.g2.com/discussions/what-is-cordial-business) - [What is Cordial esp?](https://www.g2.com/discussions/what-is-cordial-esp) ### [VBOUT](https://www.g2.com/products/vbout/reviews) VBOUT is an AI-enabled marketing platform that helps small teams create big businesses. VBOUT is trusted by 1000’s of businesses worldwide to automate and centralize their marketing while delivering engaging, personalized experiences to their audiences. Agencies and partners use VBOUT directly or through a white label setup to build custom plans, manage sub-accounts and share assets from one client account to many. With VBOUT, you can: - Boost productivity, deliver personalized content, and increase ROI using AI-powered features. - Streamline interactions with a multi-channel AI chatbot. - Manage all your social media from one place. - Engage with your customers by creating and sending winning email campaigns. - Design stunning, personalized and dynamic landing pages with no coding. - Create automations with an intuitive visual builder. - Nurture leads from click to close - and beyond. - Grow and maintain your audience lists easily. - Track and analyze all your marketing activities on a customizable dashboard. The platform has AI-powered features, AI chatbot, easy drag-and-drop landing pages and forms, an intuitive visual automation builder, social media management, email marketing tools and a growing library of pre-built templates for a broad range of marketing campaigns. In-depth, native analytics and lead tracking provide marketers a full view of their pipeline, list engagement and campaign performance. Growing businesses and agencies trust VBOUT’s flexible platform and award-winning, free premium support to help them attract the right customers, convert more visitors into customers, and run complete marketing campaigns in one easy-to-use platform. **Average Rating:** 4.7/5.0 **Total Reviews:** 259 #### How Do G2 Users Rate VBOUT? - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.0/10) - **Customization :** 9.2/10 (Category avg: 8.4/10) - **Performance and Reliability:** 9.2/10 (Category avg: 8.7/10) - **Workflow Capability:** 9.1/10 (Category avg: 8.5/10) #### Who Is the Company Behind VBOUT? - **Seller:** [Vbout Inc.](https://www.g2.com/sellers/vbout-inc) - **Year Founded:** 2013 - **HQ Location:** New York, NY - **Twitter:** @vboutcom 1,782 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2badea79e5c272fc18ccf645908351eaaed0aa6eefe939f74bf6c0bbefabe5e4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2951785%2F&secure%5Burl_type%5D=linkedin_company_website) 28 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Founder, CEO - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 89% Small, 10% Medium #### What Do G2 Reviewers Say About VBOUT? _AI-generated summary from verified user reviews_ ##### Pros - Users love how VBOUT allows them to create **landing pages and email sequences quickly and easily** , enhancing marketing efficiency. - Users value the **automation efficiency** of VBOUT, streamlining their sales funnels with consistent updates and improvements. - Users commend the **outstanding customer support** of VBOUT, noting its effectiveness in addressing marketing needs. - Users value the **ease of use** of VBOUT for quickly creating landing pages and email sequences. - Users value the **easy creation** of landing pages and email sequences with VBOUT, enhancing their marketing efficiency. ##### Cons - Users find the **email sending caps** restrictive, limiting effective campaign management for larger businesses. - Users find the **email sending caps limiting** , which can hinder large campaign efforts and overall effectiveness. - Users find the **complex usage** of VBOUT challenging, despite its adequacy for basic landing page needs. - Users find VBOUT's **email sending caps** restrictive, hindering larger campaigns compared to other market options. - Users find the **inefficient email sending limits** restrictive for managing large campaigns effectively with VBOUT. #### What Are Recent G2 Reviews of VBOUT? **["All-in-One Marketing Platform That’s Easy to Use and Saves Time"](https://www.g2.com/survey_responses/vbout-review-10069277)** **Rating:** 4.5/5.0 stars _— Ammar Ihsan N._ [Read full review](https://www.g2.com/survey_responses/vbout-review-10069277) **["Tailored Automation for Small Teams, Needs Better Integrations"](https://www.g2.com/survey_responses/vbout-review-12984203)** **Rating:** 4.0/5.0 stars _— Verified User in Civil Engineering_ [Read full review](https://www.g2.com/survey_responses/vbout-review-12984203) #### What Are G2 Users Discussing About VBOUT? - [What is VBOUT used for?](https://www.g2.com/discussions/what-is-vbout-used-for) - 1 comment ### [Sailthru by Marigold](https://www.g2.com/products/sailthru-by-marigold/reviews) Sailthru by Marigold keeps media and retail organizations ahead of the digital curve with an industry-leading suite of cross-channel marketing solutions that maximize audience engagement, drive revenue through deeper personalization, and operationalize and amplify data. Powered by zero- and first-party data, Sailthru by Marigold empowers modern marketers to cultivate deep, life-long relationships with customers by curating personalized journeys that drive rich engagement and secure brand loyalty. The world’s most innovative publishers and fastest-growing ecommerce companies trust Sailthru by Marigold to help them succeed. **Average Rating:** 4.2/5.0 **Total Reviews:** 153 #### How Do G2 Users Rate Sailthru by Marigold? - **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.0/10) - **Customization :** 7.9/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.6/10 (Category avg: 8.7/10) - **Workflow Capability:** 7.8/10 (Category avg: 8.5/10) #### Who Is the Company Behind Sailthru by Marigold? - **Seller:** [Zeta Global](https://www.g2.com/sellers/zeta-global) - **Year Founded:** 2007 - **HQ Location:** New York, NY - **Twitter:** @ZetaGlobal 16,660 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=889c15a7b559a8318ba7b5379f83e230ccd77c082c1971c9b040c45186b1503b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzetaglobal%2Fposts%2F%3FfeedView%3Dall&secure%5Burl_type%5D=linkedin_company_website) 2,991 employees on LinkedIn® - **Ownership:** NYSE: ZETA #### Who Uses This Product? - **Who Uses This:** Marketing Manager - **Top Industries:** Publishing, Retail - **Company Size:** 61% Medium, 21% Small #### What Do G2 Reviewers Say About Sailthru by Marigold? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **automation capabilities** of Sailthru, enhancing engagement through sophisticated lifecycle campaigns and efficient management. - Users value the **advanced automation features** of Sailthru, enabling tailored campaigns and improved customer engagement. - Users value the **advanced personalization and automation** features of Sailthru, enhancing engagement through tailored customer experiences. - Users value Sailthru's **effective personalization and automation** , enhancing customer engagement through tailored experiences across channels. - Users value the **advanced personalization and predictive analytics** of Sailthru, enhancing engagement and tailored customer experiences. ##### Cons - Users find the **difficult learning** curve challenging, making it hard for smaller teams to effectively use Sailthru. - Users find the **inadequate reporting** features of Sailthru challenging, making data interpretation and navigation cumbersome. - Users find the **steep learning curve** of Sailthru challenging, especially for smaller teams or those lacking technical support. - Users find **limited reporting** capabilities in Sailthru, making data interpretation and analysis a challenge. - Users find the **reporting tools cumbersome** and difficult to interpret, impacting the overall usability of Sailthru. #### What Are Recent G2 Reviews of Sailthru by Marigold? **["Transformative Personalization, Needs UX Enhancement"](https://www.g2.com/survey_responses/sailthru-by-marigold-review-12452858)** **Rating:** 4.0/5.0 stars _— Stuessy B._ [Read full review](https://www.g2.com/survey_responses/sailthru-by-marigold-review-12452858) **["Advanced Personalization and Predictive Analytics That Drive Engagement"](https://www.g2.com/survey_responses/sailthru-by-marigold-review-12381379)** **Rating:** 4.5/5.0 stars _— Abhishek S._ [Read full review](https://www.g2.com/survey_responses/sailthru-by-marigold-review-12381379) #### What Are G2 Users Discussing About Sailthru by Marigold? - [What is Sailthru used for?](https://www.g2.com/discussions/what-is-sailthru-used-for) - [How do you use Sailthru?](https://www.g2.com/discussions/how-do-you-use-sailthru) - [What is cross channel campaign management?](https://www.g2.com/discussions/what-is-cross-channel-campaign-management) - [Is CB sailthru com legit?](https://www.g2.com/discussions/is-cb-sailthru-com-legit) - [What is sailthru?](https://www.g2.com/discussions/what-is-sailthru) ### [Listrak](https://www.g2.com/products/listrak/reviews) Listrak is the person-first marketing automation platform built to help retailers and ecommerce brands deliver hyper-personalized customer experiences at scale. By seamlessly integrating data, identity, and cross-channel messaging, Listrak empowers marketers to unify the customer journey and activate real-time engagement strategies that drive measurable growth and revenue. Designed for enterprise-level businesses across verticals like fashion, beauty, sporting goods, and more, Listrak goes beyond traditional marketing tools. It offers a truly unified platform that eliminates silos between channels—email, SMS, push notifications, and web—giving marketers full control over how, when, and where they connect with customers. With Listrak, brands can segment audiences with precision, personalize messaging based on predictive insights, and orchestrate campaigns that resonate deeply with individual customer needs. At the heart of Listrak’s platform is Listrak Intelligence, a suite of AI-powered capabilities including identity resolution, predictive segmentation, and recommendation engines. These tools enable marketers to anticipate customer behavior, tailor experiences in real time, and increase conversions while improving retention. Whether reactivating lapsed contacts or nurturing long-term loyalty, Listrak’s lifecycle marketing capabilities ensure brands stay connected with their customers beyond the first purchase. Listrak also stands out for its strategic partnership model. More than just a technology provider, Listrak offers hands-on guidance from retail experts who work as an extension of your team. From compliance support to campaign optimization, this collaborative approach helps brands navigate complexity and maximize impact. Efficiency is another core advantage. With an intuitive user interface, pre-built automation workflows, and real-time analytics, Listrak enables marketers to execute faster, make smarter decisions, and scale seamlessly. Its enterprise-grade infrastructure ensures reliability, security, and scalability—delivering billions of messages across channels with confidence. Ultimately, Listrak is built for marketers who demand results. Every feature is designed to increase engagement, reduce churn, and accelerate profitability. By turning insights into action and delivering deeply personalized experiences, Listrak helps brands build stronger customer relationships and achieve lasting business success. **Average Rating:** 4.5/5.0 **Total Reviews:** 300 #### How Do G2 Users Rate Listrak? - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10) - **Customization :** 8.0/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.8/10 (Category avg: 8.7/10) - **Workflow Capability:** 8.3/10 (Category avg: 8.5/10) #### Who Is the Company Behind Listrak? - **Seller:** [Listrak](https://www.g2.com/sellers/listrak) - **Company Website:** www.listrak.com - **Year Founded:** 1999 - **HQ Location:** Lititz, PA - **Twitter:** @Listrak 3,182 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=104945efaae81184c7477285bf63c97327eb36d00bbf5a312777b7cadebc6e64&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F118908%2F&secure%5Burl_type%5D=linkedin_company_website) 246 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Marketing Manager, Digital Marketing Manager - **Top Industries:** Retail, Consumer Goods - **Company Size:** 56% Medium, 33% Small #### What Do G2 Reviewers Say About Listrak? _AI-generated summary from verified user reviews_ ##### Pros - Users commend Listrak for its **exceptional customer support** , praising their knowledgeable and responsive team dedicated to client success. - Users find Listrak to be **easy to navigate** , efficiently consolidating marketing efforts across multiple channels in one platform. - Users value the **exceptional account management support** from Listrak, fostering strong partnerships and enhancing their marketing efforts. - Users appreciate Listrak for its **unified cross-channel experience** , enhancing marketing efficiency through integrated email and SMS capabilities. - Users value the **automation efficiency** of Listrak, streamlining marketing efforts through a seamless cross-channel experience. ##### Cons - Users often find the **learning curve steep** , requiring significant support to navigate Listrak's complex features. - Users find Listrak's interface **not intuitive** , leading to cumbersome navigation and frustrating user experiences. - Users find Listrak to have a **difficult learning curve** , requiring extensive support and technical knowledge for effective use. - Users find Listrak's **limited features** challenging, especially for advanced design and campaign setup without technical support. - Users report **slow performance** in Listrak, affecting usability and the effectiveness of product recommendations across browsers. #### What Are Recent G2 Reviews of Listrak? **["Game-Changer for B2B E-Commerce Automation"](https://www.g2.com/survey_responses/listrak-review-12448237)** **Rating:** 4.0/5.0 stars _— Hagner H._ [Read full review](https://www.g2.com/survey_responses/listrak-review-12448237) **["Unifies E-commerce Marketing, Boosting Sales"](https://www.g2.com/survey_responses/listrak-review-12449307)** **Rating:** 4.0/5.0 stars _— Sebastian R._ [Read full review](https://www.g2.com/survey_responses/listrak-review-12449307) #### What Are G2 Users Discussing About Listrak? - [What is Listrak used for?](https://www.g2.com/discussions/what-is-listrak-used-for) ### [Drip](https://www.g2.com/products/drip/reviews) Drip is the marketing automation platform built for B2C businesses that sell digital or physical goods online. From creators and ecommerce shops to travel and education companies, Drip helps brands convert prospects into lifelong customers. By turning customer and visitor data into dynamic segments, Drip enables you to deliver the right message at the right time through powerful automations, beautifully designed email templates, and ready-to-use campaigns that drive results from day one. Built to grow with you and simple to master, Drip transforms your marketing into a strategy you can trust to drive revenue. **Average Rating:** 4.4/5.0 **Total Reviews:** 468 #### How Do G2 Users Rate Drip? - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10) - **Customization :** 8.0/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.7/10 (Category avg: 8.7/10) - **Workflow Capability:** 8.7/10 (Category avg: 8.5/10) #### Who Is the Company Behind Drip? - **Seller:** [Drip](https://www.g2.com/sellers/drip) - **HQ Location:** Minneapolis, MN - **Twitter:** @getdrip 12,804 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0848af88b5ca8b1ffcaef6395f627ed7eb2f4776f93ae1edce416d056e517590&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F16264928%2F&secure%5Burl_type%5D=linkedin_company_website) 156 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, Founder - **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness - **Company Size:** 90% Small, 7% Medium #### What Do G2 Reviewers Say About Drip? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **efficiency of automation** in Drip, enabling time-saving and effective email marketing strategies. - Users value Drip's **automation efficiency** , significantly saving time and enhancing email marketing effectiveness with in-depth features. - Users appreciate the **ease of use** of Drip, enjoying its intuitive setup and automation features for effective marketing. - Users appreciate the **advanced automation features** of Drip, enhancing their marketing efforts with intuitive tools and analytics. - Users rave about Drip's **responsive customer support** , consistently resolving issues quickly and efficiently. ##### Cons - Users find Drip's pricing to be **extremely expensive** , posing challenges for small businesses and startups. - Users are frustrated by the **lack of integrations** , limiting flexibility with essential platforms like WordPress and Wix. - Users find the **learning curve steep** and challenging, particularly for beginners and those setting up workflows. - Users find the **high subscription costs** of Drip challenging, especially small businesses and startups facing budget constraints. - Users find **limited customization** options frustrating, wishing for more templates and personalized features in Drip. #### What Are Recent G2 Reviews of Drip? **["Behavior-Based Automation That Sends the Right Message at the Right Time"](https://www.g2.com/survey_responses/drip-review-12864021)** **Rating:** 4.0/5.0 stars _— Prabhat C._ [Read full review](https://www.g2.com/survey_responses/drip-review-12864021) **["Drip turned our product events into something marketing could actually use"](https://www.g2.com/survey_responses/drip-review-13076322)** **Rating:** 4.5/5.0 stars _— Yaroslav B._ [Read full review](https://www.g2.com/survey_responses/drip-review-13076322) #### What Are G2 Users Discussing About Drip? - [What is Drip used for?](https://www.g2.com/discussions/what-is-drip-used-for) - [What is Getdrip?](https://www.g2.com/discussions/what-is-getdrip) - [What is drip ecommerce?](https://www.g2.com/discussions/what-is-drip-ecommerce) - [How much does drip cost?](https://www.g2.com/discussions/how-much-does-drip-cost) - [Is drip a CRM?](https://www.g2.com/discussions/is-drip-a-crm) ### [Act-On](https://www.g2.com/es/products/act-on/reviews) Act-On Software proporciona soluciones que capacitan a los mercadólogos para involucrar a los objetivos de marketing en cada paso del ciclo de vida del cliente. Act-On hace que los datos de los clientes sean procesables para que los mercadólogos puedan soñar en grande y construir programas de automatización de marketing inteligentes y efectivos para hacer crecer sus negocios y generar un mayor valor de vida del cliente, todo con el tiempo más rápido para obtener valor. Act-On capacita a los mercadólogos para: • Crecer y expandir sus negocios a escala a través de la generación de demanda B2B, ventas y transacciones B2C, y características de marketing para clientes. Orquestar y optimizar todo el recorrido del cliente, desde el conocimiento hasta la defensa, construyendo un compromiso continuo y personalizado que transforma a los visitantes en prospectos, prospectos en clientes potenciales calificados, y clientes potenciales calificados en clientes de por vida. • Ofrecer experiencias de marca excepcionales a lo largo del ciclo de vida del cliente automatizando los recorridos de compra, personalizando las comunicaciones y campañas, y mejorando la afinidad y lealtad a la marca. Aprovechar las capacidades automatizadas de Act-On para atraer nuevos prospectos, involucrar a sus contactos y guiar a los clientes potenciales hacia decisiones de compra más frecuentes y lucrativas. • Impulsar la adopción medible de productos y la retención de clientes mediante la ejecución de programas integrales de incorporación y capacitación, estrategias de adopción de productos y retención de clientes, y promociones de nuevos productos y servicios. Desde nuevos contactos hasta socios leales, puede usar Act-On para involucrar a su audiencia, convertirlos en embajadores de la marca y mantenerlos regresando por más. Con informes y análisis interactivos y dinámicos para evaluar, mostrar y mejorar el rendimiento, la Plataforma Act-On está diseñada para ofrecer valor de marketing de crecimiento para empresas y mercadólogos de cualquier tamaño, forma, ubicación y escala. Las características de la plataforma incluyen: • Recorridos de compra automatizados y adaptables • Integraciones profundas con sistemas CRM líderes y conferencias web • Seguimiento del compromiso de los visitantes del sitio web e informes de intención • Puntuación dinámica de clientes potenciales, segmentación y nutrición • Escucha, prospección, publicación y defensa en redes sociales • Formularios web, páginas de destino y plantillas de correo electrónico fáciles de diseñar • Correos electrónicos transaccionales y activados por eventos • Precios basados en contactos activos para facturación por uso real Entendemos el marketing. Entendemos sus desafíos. Y estamos aquí para ayudarle a sobresalir con cada cliente y cada campaña. **Average Rating:** 4.1/5.0 **Total Reviews:** 1,030 #### How Do G2 Users Rate Act-On? - **¿Ha sido the product un buen socio para hacer negocios?:** 8.6/10 (Category avg: 9.0/10) - **Personalización:** 7.6/10 (Category avg: 8.4/10) - **Rendimiento y fiabilidad:** 8.3/10 (Category avg: 8.7/10) - **Capacidad de flujo de trabajo:** 7.8/10 (Category avg: 8.5/10) #### Who Is the Company Behind Act-On? - **Vendedor:** [Act-On Software](https://www.g2.com/es/sellers/act-on-software) - **Sitio web de la empresa:** www.Act-On.com - **Año de fundación:** 2008 - **Ubicación de la sede:** Portland, OR - **Twitter:** @ActOnSoftware 32,069 seguidores en Twitter - **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=022b5a2aefeebb976fa06cfe87f32e73d268e1d4a06a1f8e5d10887cc9ab93eb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F375185%2F&secure%5Burl_type%5D=linkedin_company_website) 200 empleados en LinkedIn® #### Who Uses This Product? - **Who Uses This:** Gerente de Marketing, Especialista en Marketing - **Top Industries:** Marketing y publicidad, Software de Computadora - **Company Size:** 49% Medium, 39% Small #### What Do G2 Reviewers Say About Act-On? _AI-generated summary from verified user reviews_ ##### Pros - Los usuarios destacan la **facilidad de uso** en Act-On, complementada por un soporte excepcional y características fáciles de usar. - Los usuarios elogian el **soporte al cliente de primera categoría** de Act-On, destacando respuestas rápidas y recursos valiosos como seminarios web y horas de éxito. - Los usuarios destacan el **constructor de correos electrónicos de primera categoría** de Act-On, mejorando su estrategia de marketing con potentes características y vistas previas en dispositivos. - Los usuarios elogian la **excepcional gestión de correos electrónicos** de Act-On, con un constructor robusto y un excelente soporte que mejora la productividad general. - Los usuarios elogian a Act-On por su **excelente soporte y actualizaciones constantes** , mejorando significativamente su experiencia de marketing por correo electrónico. ##### Cons - Los usuarios expresan preocupaciones sobre **características faltantes** en Act-On, especialmente en lo que respecta a las herramientas de IA y las capacidades del compositor de correos electrónicos. - Los usuarios encuentran la **interfaz de usuario poco intuitiva** , lo que lleva a experiencias inconsistentes y dificultades durante la implementación. - Los usuarios encuentran **problemas de correo electrónico** como la reutilización limitada de contenido y una experiencia visual engorrosa en el compositor de correos electrónicos de Act-On. - Los usuarios experimentan una **curva de aprendizaje** desafiante con Act-On, particularmente al navegar por su interfaz y problemas de implementación. - Los usuarios sienten que Act-On tiene **características limitadas** en comparación con los competidores, lo que dificulta la eficiencia y la experiencia del usuario. #### What Are Recent G2 Reviews of Act-On? **["Solución de Marketing Unificada con Gran Soporte y Precios"](https://www.g2.com/es/survey_responses/act-on-review-13175213)** **Rating:** 5.0/5.0 stars _— Don B._ [Read full review](https://www.g2.com/es/survey_responses/act-on-review-13175213) **["Plataforma robusta de e-marketing"](https://www.g2.com/es/survey_responses/act-on-review-17560)** **Rating:** 5.0/5.0 stars _— Sarah O._ [Read full review](https://www.g2.com/es/survey_responses/act-on-review-17560) ### [Zeta Marketing Platform](https://www.g2.com/products/zeta-marketing-platform/reviews) Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. The Zeta Marketing Platform (ZMP) is a fully integrated solution that empowers marketers to create individualized customer experiences across channels and devices. Composed of Zeta CDP, Zeta ESP, and Zeta Activation, the ZMP enables brands to unify customer data, personalize engagement, and execute omnichannel campaigns with precision. Our native CDP solution leverages Zeta’s expansive identity graph (240M+ global identities) to recognize and engage real people, while our industry-leading ESP delivers real-time, cross-channel experiences beyond the inbox. Zeta Activation allows marketers to discover and reach the right audiences with deterministic data and intent signals. With Zeta, brands achieve a persistent, unified view of customers and prospects, seamlessly orchestrating every interaction with AI-driven insights. By combining a proprietary deterministic data set, industrial-strength identity resolution, and advanced omnichannel orchestration, the ZMP delivers measurable performance with maximum efficiency and a lower total cost of ownership. Whether optimizing acquisition, nurturing customer relationships, or enhancing personalization, Zeta provides the intelligence and automation needed to drive business growth. **Average Rating:** 4.0/5.0 **Total Reviews:** 114 #### How Do G2 Users Rate Zeta Marketing Platform? - **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 9.0/10) - **Customization :** 7.5/10 (Category avg: 8.4/10) - **Performance and Reliability:** 7.3/10 (Category avg: 8.7/10) - **Workflow Capability:** 7.7/10 (Category avg: 8.5/10) #### Who Is the Company Behind Zeta Marketing Platform? - **Seller:** [Zeta Global](https://www.g2.com/sellers/zeta-global) - **Company Website:** zetaglobal.com - **Year Founded:** 2007 - **HQ Location:** New York, NY - **Twitter:** @ZetaGlobal 16,660 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=889c15a7b559a8318ba7b5379f83e230ccd77c082c1971c9b040c45186b1503b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzetaglobal%2Fposts%2F%3FfeedView%3Dall&secure%5Burl_type%5D=linkedin_company_website) 2,991 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Marketing and Advertising, Retail - **Company Size:** 44% Medium, 38% Large #### What Do G2 Reviewers Say About Zeta Marketing Platform? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Zeta Marketing Platform, enhancing their campaign building and navigation experience. - Users value the **responsive customer support** of Zeta Marketing Platform, appreciating timely assistance and effective collaboration. - Users love the **intuitive interface and efficient features** of Zeta Marketing Platform, enhancing campaign management and performance. - Users appreciate the **intuitive interface and efficient reporting** , making campaign building quick and straightforward. - Users highlight the **improved performance** of email campaigns with Zeta, significantly reducing time to market. ##### Cons - Users find the **learning curve steep** , making dynamic personalization feel complicated and overwhelming, especially for beginners. - Users report **campaign issues** like slow loading, poor search functionality, and lacking folder structures complicating their experience. - Users note the **missing features** in Zeta Marketing Platform, leading to complexity and diminished user experience. - Users find Zeta Marketing Platform's **complex usability** makes it challenging to navigate and set up effectively. - Users experience **poor usability** with Zeta Marketing Platform due to its complex, overwhelming, and outdated interface. #### What Are Recent G2 Reviews of Zeta Marketing Platform? **["Streamlined Email Campaigns with Room for Improvement"](https://www.g2.com/survey_responses/zeta-marketing-platform-review-12760964)** **Rating:** 4.0/5.0 stars _— Max R._ [Read full review](https://www.g2.com/survey_responses/zeta-marketing-platform-review-12760964) **["Simple, Intuitive ESP for Managing Campaigns and Analytics"](https://www.g2.com/survey_responses/zeta-marketing-platform-review-12755764)** **Rating:** 4.0/5.0 stars _— Verified User in Broadcast Media_ [Read full review](https://www.g2.com/survey_responses/zeta-marketing-platform-review-12755764) #### What Are G2 Users Discussing About Zeta Marketing Platform? - [How much does Zeta global cost?](https://www.g2.com/discussions/how-much-does-zeta-global-cost) - [Is Zeta a SaaS company?](https://www.g2.com/discussions/is-zeta-a-saas-company) - [What does Zeta Global do?](https://www.g2.com/discussions/what-does-zeta-global-do) - [What is the main tool of Zeta?](https://www.g2.com/discussions/what-is-the-main-tool-of-zeta) ### [Actito](https://www.g2.com/products/actito/reviews) Actito is a SaaS customer engagement platform designed to help marketing teams independently create and orchestrate personalized omnichannel experiences. This innovative solution empowers businesses to engage their customers effectively across various channels, ensuring that marketing efforts are not only cohesive but also tailored to individual preferences and behaviors. Targeted primarily at mid-sized to large companies, Actito serves organizations that require a comprehensive and unified approach to their marketing activities. By consolidating customer data into a single platform, Actito enables marketing teams to manage their campaigns more efficiently. The platform is particularly beneficial for businesses looking to enhance their customer engagement strategies through real-time, personalized messaging across multiple channels, including email, SMS, push notifications, WhatsApp, RCS, Wallet, ad audiences, call centers, and print. One of the standout features of Actito is its ability to centralize and activate customer data. This functionality allows users to design and target messages that resonate with their audience, enhancing the overall effectiveness of marketing campaigns. The integration of artificial intelligence further streamlines the marketing process, making it more agile and responsive to changing customer needs. By leveraging AI, Actito helps marketers analyze data trends and optimize their strategies, ultimately driving growth and improving customer relationships. Additionally, Actito's secure European infrastructure ensures that customer data is handled with the utmost care, adhering to strict privacy regulations. This focus on data security is particularly appealing to companies operating within the EU or those that prioritize compliance with data protection laws. With headquarters in Belgium and offices in France and Spain, Actito has established a strong presence in the European market and currently supports over 250 clients worldwide. In summary, Actito is more than just a marketing tool; it is a comprehensive platform that supports businesses in transforming their marketing efforts into significant growth drivers. By offering a unified solution for managing customer engagement across various channels, Actito enables organizations to create personalized experiences that foster customer loyalty and drive business success. **Average Rating:** 4.3/5.0 **Total Reviews:** 174 #### How Do G2 Users Rate Actito? - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.0/10) - **Customization :** 8.2/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.5/10 (Category avg: 8.7/10) - **Workflow Capability:** 8.1/10 (Category avg: 8.5/10) #### Who Is the Company Behind Actito? - **Seller:** [Ibexa](https://www.g2.com/sellers/ibexa) - **Company Website:** www.ibexa.co - **Year Founded:** 1999 - **HQ Location:** Oslo, Norway - **Twitter:** @IBEXA 2 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7d08b4f1e8ca424ba7be9e320933355ce2bfe432f219154446bebc097ba51082&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fibexa&secure%5Burl_type%5D=linkedin_company_website) 159 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Retail, Marketing and Advertising - **Company Size:** 47% Medium, 34% Small #### What Do G2 Reviewers Say About Actito? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **helpful and supportive customer support** of Actito, enhancing their overall experience with the tool. - Users find Actito's **ease of use** invaluable, allowing for effortless customization and effective marketing campaign management. - Users value Actito's **powerful automation features** that enhance customer engagement and streamline marketing efforts. - Users highlight the **exceptional support** from Actito, which enhances their experience and facilitates achieving business goals. - Users appreciate the **automation efficiency** of Actito, making campaign management and customer engagement seamless and effective. ##### Cons - Users find **integration issues** with Actito, noting slow implementation and the need for more native connectors. - Users find the **learning curve steep** due to complex features and a less intuitive interface affecting usability. - Users find **complexity in automation and integration** , requiring extra knowledge and support, making it less intuitive. - Users encounter **integration difficulties** due to slow implementation and lack of native connectors, complicating system connectivity. - Users find the **integration difficulty** with Actito problematic, highlighting slow implementation and lack of native connectors. #### What Are Recent G2 Reviews of Actito? **["Precise Customer Tracking and Powerful Automated Outreach"](https://www.g2.com/survey_responses/actito-review-12870721)** **Rating:** 5.0/5.0 stars _— Laverne N._ [Read full review](https://www.g2.com/survey_responses/actito-review-12870721) **["Fast, Secure, No-Code Campaigns with a Straightforward Drag-and-Drop Builder"](https://www.g2.com/survey_responses/actito-review-12853358)** **Rating:** 4.5/5.0 stars _— Naomi M._ [Read full review](https://www.g2.com/survey_responses/actito-review-12853358) #### What Are G2 Users Discussing About Actito? - [What is Actito used for?](https://www.g2.com/discussions/what-is-actito-used-for) - [‹ Prev ‹ Prev](/categories/marketing-automation?filters%5Bverified_features%5D%5B%5D=108&order=g2_score#product-list) - [1](/categories/marketing-automation?filters%5Bverified_features%5D%5B%5D=108&order=g2_score#product-list) - 2 - [3](/categories/marketing-automation?filters%5Bverified_features%5D%5B%5D=108&order=g2_score&page=3#product-list) - [4](/categories/marketing-automation?filters%5Bverified_features%5D%5B%5D=108&order=g2_score&page=4#product-list) - [5](/categories/marketing-automation?filters%5Bverified_features%5D%5B%5D=108&order=g2_score&page=5#product-list) - [Next › Next ›](/categories/marketing-automation?filters%5Bverified_features%5D%5B%5D=108&order=g2_score&page=3#product-list) Spotlight Categories [Online Reputation Management Software](https://www.g2.com/categories/online-reputation-management) [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management) [Purchasing Software](https://www.g2.com/categories/purchasing-software) [Contact Center Software](https://www.g2.com/categories/contact-center) [Travel Management Solutions](https://www.g2.com/categories/travel-management) Similar Categories - [Account-Based Marketing](/categories/account-based-marketing) - [Affiliate Marketing](/categories/affiliate-marketing) - [App Store Optimization](/categories/app-store-optimization) - [Audience Intelligence Platforms](/categories/audience-intelligence-platforms) - [B2B Services Review Platforms](/categories/b2b-services-review-platforms) - [Blogger Outreach](/categories/blogger-outreach) - [Book Marketing Tools](/categories/book-marketing-tools) - [Brand Intelligence](/categories/brand-intelligence) - [Consumer Insights Platforms](/categories/consumer-insights-platforms) - [Consumer Video Feedback](/categories/consumer-video-feedback) - [Content Curation](/categories/content-curation) - [Content Marketing](/categories/content-marketing) - [Conversational Marketing](/categories/conversational-marketing) - [Conversion Rate Optimization Tools](/categories/conversion-rate-optimization-tools) - [Customer Data Platform (CDP)](/categories/customer-data-platform-cdp) [Browse Marketing Automation Themes](/categories/marketing-automation/themes) Benefits of Marketing Automation Software with Email Tracking capabilities include: Track delivered, received, and opened emails Below are the top-rated Marketing Automation Software with Email Tracking capabilities, as verified by G2’s Research team. Real users have identified Email Tracking as an important function of Marketing Automation Software. Compare different products that offer this feature so you can decide which is best for your business needs. Show More