# Best Marketing Automation Software with Social Media Advertising Capabilities - Page 2

## How Many Marketing Automation Software Products Does G2 Track?

**Total Products under this Category:** 510

### Category Stats (Aug 2026)

- **Average Rating:** 4.41/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** OptifiNow (+16.67%) - Among all products in this category, OptifiNow recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Marketing Automation Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 93,100+ Authentic Reviews
- 510+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Marketing Automation Software
 ![G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketing-automation/grids.png?focus%5B%5D=364&focus%5B%5D=1934&focus%5B%5D=43119&focus%5B%5D=20732&focus%5B%5D=88175&focus%5B%5D=22329&focus%5B%5D=18316&focus%5B%5D=3644)

Highlighted products: HubSpot Marketing Hub, ActiveCampaign, Insider One, Braze, Attentive, Klaviyo, Customer.io, and Omnisend.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=activecampaign&focus%5B%5D=insider-one&focus%5B%5D=braze&focus%5B%5D=attentive&focus%5B%5D=klaviyo&focus%5B%5D=customer-io&focus%5B%5D=omnisend)

**Sponsored**

### Smartsheet

Smartsheet revolutionizes how you manage projects, portfolios, and processes. The Smartsheet AI-powered platform delivers adaptability, sophisticated experiences, and enterprise-grade rigor to support work across industries — from service delivery to construction, clinical trials, and marketing campaigns. Designed to meet demanding requirements, it helps organizations drive efficiency, accelerate innovation, and stay competitive. Over 85% of Fortune 500 companies trust Smartsheet to align their resources to improve efficiency, agility, and collaboration in today’s ever-changing world of work.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=36&secure%5Bchosen_at%5D=2026-08-15T02%3A25%3A22Z&secure%5Bdisplayable_resource_id%5D=2360&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=530&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=530&secure%5Bresource_id%5D=36&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-automation%2Ff%2Fsocial-media-advertising%3Ffilters%255Bverified_features%255D%255B%255D%3D119%26page%3D2&secure%5Btoken%5D=81ab314c34f0cbc3c6d7bebd10d1f015da4521e8bdca29df86e4793a28067306&secure%5Burl%5D=https%3A%2F%2Fwww.smartsheet.com%2Fs%2Fproject-management%3Futm_source%3DG2%26utm_medium%3Daffiliate%26utm_campaign%3Daff-pm-us-ca-g2&secure%5Burl_type%5D=custom_url)

### [Manago AI](https://www.g2.com/products/manago-ai/reviews)

Manago AI is a Customer Engagement Platform that helps marketers connect their data, understand every customer, communicate on every channel and drive results. Trusted by 2,000+ brands, Manago AI gives marketers the speed, clarity and confidence to move from idea to live campaign in minutes across email, SMS, WhatsApp and web. No technical resource required.

**Average Rating:** 4.4/5.0

**Total Reviews:** 301

#### How Do G2 Users Rate Manago AI?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Customization :** 8.1/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Manago AI?

- **Seller:** [Manago AI](https://www.g2.com/sellers/manago-ai)
- **Year Founded:** 2011
- **HQ Location:** Kraków, PL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8eb345398120d398ea4bb930e0425b463c76b02cc38f5653c365788bd66d2dc0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5134015%2F&secure%5Burl_type%5D=linkedin_company_website)  
349 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Automation Specialist, Marketing Specialist
- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 56% Small, 36% Medium

#### What Do G2 Reviewers Say About Manago AI?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **flexibility and adaptability** of Manago AI, enabling customized solutions for their marketing automation needs.
- Users appreciate the **automation efficiency** of SALESmanago, enabling custom integrations and enhanced marketing capabilities seamlessly.
- Users commend the **excellent customer support** from SALESmanago, noting responsiveness and helpfulness throughout their partnership.
- Users commend the **advanced campaign automation and seamless Salesforce integration** , enhancing their marketing strategy effectively.
- Users appreciate the **intuitive email builder** in SALESmanago, greatly enhancing customer communication and automation efficiency.

##### Cons

- Users experience a **steep learning curve** with Manago AI, requiring time and effort to achieve optimal setup.
- Users find the **interface not intuitive** , making it challenging to navigate and utilize all features effectively.
- Users find some aspects of the platform to be **complex and user-unfriendly** , affecting overall usability and function access.
- Users find the **complexity** of Manago AI challenging, as not all functions are easily accessible or user-friendly.
- Users report **feature issues** including limited SMS integration and difficult navigation for less frequently used tools.

#### What Are Recent G2 Reviews of Manago AI?

**["A solid platform for marketing automation"](https://www.g2.com/survey_responses/manago-ai-review-13135615)**

**Rating:** 5.0/5.0 stars

_— Martyna K._

[Read full review](https://www.g2.com/survey_responses/manago-ai-review-13135615)

**["Intuitive, Feature-Rich Newsletter Builder with Reliable Automations and Great Support"](https://www.g2.com/survey_responses/manago-ai-review-12970320)**

**Rating:** 4.0/5.0 stars

_— Paulina ._

[Read full review](https://www.g2.com/survey_responses/manago-ai-review-12970320)

#### What Are G2 Users Discussing About Manago AI?

- [What is SALESmanago used for?](https://www.g2.com/discussions/what-is-salesmanago-used-for)

### [Listrak](https://www.g2.com/products/listrak/reviews)

Listrak is the person-first marketing automation platform built to help retailers and ecommerce brands deliver hyper-personalized customer experiences at scale. By seamlessly integrating data, identity, and cross-channel messaging, Listrak empowers marketers to unify the customer journey and activate real-time engagement strategies that drive measurable growth and revenue. Designed for enterprise-level businesses across verticals like fashion, beauty, sporting goods, and more, Listrak goes beyond traditional marketing tools. It offers a truly unified platform that eliminates silos between channels—email, SMS, push notifications, and web—giving marketers full control over how, when, and where they connect with customers. With Listrak, brands can segment audiences with precision, personalize messaging based on predictive insights, and orchestrate campaigns that resonate deeply with individual customer needs. At the heart of Listrak’s platform is Listrak Intelligence, a suite of AI-powered capabilities including identity resolution, predictive segmentation, and recommendation engines. These tools enable marketers to anticipate customer behavior, tailor experiences in real time, and increase conversions while improving retention. Whether reactivating lapsed contacts or nurturing long-term loyalty, Listrak’s lifecycle marketing capabilities ensure brands stay connected with their customers beyond the first purchase. Listrak also stands out for its strategic partnership model. More than just a technology provider, Listrak offers hands-on guidance from retail experts who work as an extension of your team. From compliance support to campaign optimization, this collaborative approach helps brands navigate complexity and maximize impact. Efficiency is another core advantage. With an intuitive user interface, pre-built automation workflows, and real-time analytics, Listrak enables marketers to execute faster, make smarter decisions, and scale seamlessly. Its enterprise-grade infrastructure ensures reliability, security, and scalability—delivering billions of messages across channels with confidence. Ultimately, Listrak is built for marketers who demand results. Every feature is designed to increase engagement, reduce churn, and accelerate profitability. By turning insights into action and delivering deeply personalized experiences, Listrak helps brands build stronger customer relationships and achieve lasting business success.

**Average Rating:** 4.5/5.0

**Total Reviews:** 300

#### How Do G2 Users Rate Listrak?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **Customization :** 8.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.8/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Listrak?

- **Seller:** [Listrak](https://www.g2.com/sellers/listrak)
- **Company Website:** www.listrak.com
- **Year Founded:** 1999
- **HQ Location:** Lititz, PA
- **Twitter:** @Listrak  
3,182 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=104945efaae81184c7477285bf63c97327eb36d00bbf5a312777b7cadebc6e64&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F118908%2F&secure%5Burl_type%5D=linkedin_company_website)  
246 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Digital Marketing Manager
- **Top Industries:** Retail, Consumer Goods
- **Company Size:** 56% Medium, 33% Small

#### What Do G2 Reviewers Say About Listrak?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend Listrak for its **exceptional customer support** , praising their knowledgeable and responsive team dedicated to client success.
- Users find Listrak to be **easy to navigate** , efficiently consolidating marketing efforts across multiple channels in one platform.
- Users value the **exceptional account management support** from Listrak, fostering strong partnerships and enhancing their marketing efforts.
- Users appreciate Listrak for its **unified cross-channel experience** , enhancing marketing efficiency through integrated email and SMS capabilities.
- Users value the **automation efficiency** of Listrak, streamlining marketing efforts through a seamless cross-channel experience.

##### Cons

- Users often find the **learning curve steep** , requiring significant support to navigate Listrak's complex features.
- Users find Listrak's interface **not intuitive** , leading to cumbersome navigation and frustrating user experiences.
- Users find Listrak to have a **difficult learning curve** , requiring extensive support and technical knowledge for effective use.
- Users find Listrak's **limited features** challenging, especially for advanced design and campaign setup without technical support.
- Users report **slow performance** in Listrak, affecting usability and the effectiveness of product recommendations across browsers.

#### What Are Recent G2 Reviews of Listrak?

**["Game-Changer for B2B E-Commerce Automation"](https://www.g2.com/survey_responses/listrak-review-12448237)**

**Rating:** 4.0/5.0 stars

_— Hagner H._

[Read full review](https://www.g2.com/survey_responses/listrak-review-12448237)

**["Unifies E-commerce Marketing, Boosting Sales"](https://www.g2.com/survey_responses/listrak-review-12449307)**

**Rating:** 4.0/5.0 stars

_— Sebastian R._

[Read full review](https://www.g2.com/survey_responses/listrak-review-12449307)

#### What Are G2 Users Discussing About Listrak?

- [What is Listrak used for?](https://www.g2.com/discussions/what-is-listrak-used-for)

### [Drip](https://www.g2.com/products/drip/reviews)

Drip is the marketing automation platform built for B2C businesses that sell digital or physical goods online. From creators and ecommerce shops to travel and education companies, Drip helps brands convert prospects into lifelong customers. By turning customer and visitor data into dynamic segments, Drip enables you to deliver the right message at the right time through powerful automations, beautifully designed email templates, and ready-to-use campaigns that drive results from day one. Built to grow with you and simple to master, Drip transforms your marketing into a strategy you can trust to drive revenue.

**Average Rating:** 4.4/5.0

**Total Reviews:** 468

#### How Do G2 Users Rate Drip?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Customization :** 8.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.7/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.7/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Drip?

- **Seller:** [Drip](https://www.g2.com/sellers/drip)
- **HQ Location:** Minneapolis, MN
- **Twitter:** @getdrip  
12,804 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0848af88b5ca8b1ffcaef6395f627ed7eb2f4776f93ae1edce416d056e517590&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F16264928%2F&secure%5Burl_type%5D=linkedin_company_website)  
156 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Founder
- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 90% Small, 7% Medium

#### What Do G2 Reviewers Say About Drip?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **efficiency of automation** in Drip, enabling time-saving and effective email marketing strategies.
- Users value Drip's **automation efficiency** , significantly saving time and enhancing email marketing effectiveness with in-depth features.
- Users appreciate the **ease of use** of Drip, enjoying its intuitive setup and automation features for effective marketing.
- Users appreciate the **advanced automation features** of Drip, enhancing their marketing efforts with intuitive tools and analytics.
- Users rave about Drip's **responsive customer support** , consistently resolving issues quickly and efficiently.

##### Cons

- Users find Drip's pricing to be **extremely expensive** , posing challenges for small businesses and startups.
- Users are frustrated by the **lack of integrations** , limiting flexibility with essential platforms like WordPress and Wix.
- Users find the **learning curve steep** and challenging, particularly for beginners and those setting up workflows.
- Users find the **high subscription costs** of Drip challenging, especially small businesses and startups facing budget constraints.
- Users find **limited customization** options frustrating, wishing for more templates and personalized features in Drip.

#### What Are Recent G2 Reviews of Drip?

**["Behavior-Based Automation That Sends the Right Message at the Right Time"](https://www.g2.com/survey_responses/drip-review-12864021)**

**Rating:** 4.0/5.0 stars

_— Prabhat C._

[Read full review](https://www.g2.com/survey_responses/drip-review-12864021)

**["Drip turned our product events into something marketing could actually use"](https://www.g2.com/survey_responses/drip-review-13076322)**

**Rating:** 4.5/5.0 stars

_— Yaroslav B._

[Read full review](https://www.g2.com/survey_responses/drip-review-13076322)

#### What Are G2 Users Discussing About Drip?

- [What is Drip used for?](https://www.g2.com/discussions/what-is-drip-used-for)
- [What is Getdrip?](https://www.g2.com/discussions/what-is-getdrip)
- [What is drip ecommerce?](https://www.g2.com/discussions/what-is-drip-ecommerce)
- [How much does drip cost?](https://www.g2.com/discussions/how-much-does-drip-cost)
- [Is drip a CRM?](https://www.g2.com/discussions/is-drip-a-crm)

### [Act-On](https://www.g2.com/products/act-on/reviews)

Act-On Software is a Marketing Automation Platform that provides solutions to empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionable so marketers can dream big and build smart, effective marketing automation programs to grow their businesses and generate higher customer lifetime value – all with the fastest time-to-value. Get a Demo: https://act-on.com/demo/ Act-On empowers marketers to: • Grow and expand their businesses at scale through B2B demand generation, B2C sales and transactions, and customer marketing features. Orchestrate and optimize the entire customer journey — from awareness to advocacy — by building continuous, customized engagement that transforms visitors into prospects, prospects into qualified leads, and qualified leads into lifetime customers. • Deliver exceptional brand experiences throughout the customer lifecycle by automating buying journeys, personalizing communications and campaigns, and improving brand affinity and loyalty. Leverage Act-On’s automated capabilities to attract new prospects, engage your contacts, and guide leads toward more frequent and more lucrative purchasing decisions. • Drive measurable product adoption and customer retention through executing comprehensive onboarding and training programs, product adoption and customer retention strategies, and new products and services promotions. From new contacts to loyal partners, you can use Act-On to engage your audience, turn them into brand ambassadors, and keep them coming back for more. With interactive and dynamic reporting and analytics to assess, showcase, and improve performance, the Act-On Platform is designed to deliver growth marketing value for businesses and marketers of any size, shape, location, and scale. Platform features include: • Automated and adaptable buying journeys • Deep integrations with leading CRM systems and web conferencing • Website visitor engagement tracking and intent reporting • Dynamic lead scoring, segmenting, and nurturing • Social media listening, prospecting, publishing, and advocacy • Easy-to-design web forms, landing pages, and email templates • Event-triggered and transactional emailing • Active contact-based pricing for actual usage billing We get marketing. We understand your challenges. And we’re here to help you excel with every customer and every campaign.

**Average Rating:** 4.1/5.0

**Total Reviews:** 1,030

#### How Do G2 Users Rate Act-On?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.0/10)
- **Customization :** 7.6/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.7/10)
- **Workflow Capability:** 7.8/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Act-On?

- **Seller:** [Act-On Software](https://www.g2.com/sellers/act-on-software)
- **Company Website:** www.Act-On.com
- **Year Founded:** 2008
- **HQ Location:** Portland, OR
- **Twitter:** @ActOnSoftware  
32,069 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=022b5a2aefeebb976fa06cfe87f32e73d268e1d4a06a1f8e5d10887cc9ab93eb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F375185%2F&secure%5Burl_type%5D=linkedin_company_website)  
200 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Specialist
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 49% Medium, 39% Small

#### What Do G2 Reviewers Say About Act-On?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** in Act-On, complemented by outstanding support and user-friendly features.
- Users commend Act-On's **top-notch customer support** , highlighting quick responses and valuable resources like webinars and success hours.
- Users highlight the **top-notch email builder** of Act-On, enhancing their marketing strategy with powerful features and device previews.
- Users praise Act-On's **exceptional email management** , with a robust builder and excellent support enhancing overall productivity.
- Users commend Act-On for its **excellent support and constant updates** , enhancing their email marketing experience significantly.

##### Cons

- Users express concerns over **missing features** in Act-On, especially regarding AI tools and email composer capabilities.
- Users find the **user interface unintuitive** , leading to inconsistent experiences and difficulties during implementation.
- Users encounter **email issues** such as limited content reuse and a cumbersome visual experience in Act-On’s email composer.
- Users experience a challenging **learning curve** with Act-On, particularly in navigating its interface and implementation issues.
- Users feel Act-On has **limited features** compared to competitors, hindering efficiency and user experience.

#### What Are Recent G2 Reviews of Act-On?

**["Robust e-marketing platform"](https://www.g2.com/survey_responses/act-on-review-17560)**

**Rating:** 5.0/5.0 stars

_— Sarah O._

[Read full review](https://www.g2.com/survey_responses/act-on-review-17560)

**["Unified Marketing Solution with Great Support and Pricing"](https://www.g2.com/survey_responses/act-on-review-13175213)**

**Rating:** 5.0/5.0 stars

_— Don B._

[Read full review](https://www.g2.com/survey_responses/act-on-review-13175213)

### [Ontraport](https://www.g2.com/products/ontraport/reviews)

Ontraport is a CRM and marketing automation platform designed for small and mid-sized businesses that need to manage contacts, automate marketing and sales, process payments, and build web experiences from a single system. Unlike point solutions that require businesses to integrate multiple tools, Ontraport centralizes customer data, marketing automation, sales pipelines, payment processing, and website management in one shared database. This unified architecture allows teams to create connected workflows across every stage of the customer lifecycle without relying on third-party integrations or custom development. Ontraport is built for operations, marketing, and sales teams at established businesses that have outgrown entry-level tools but want an alternative to complex, high-cost enterprise platforms. Core features and capabilities: • CRM and contact management — a single shared customer record with unified contact history, segmentation, lead scoring, and visual sales pipelines • Marketing automation — multi-channel automation across email and SMS, with behavioral triggers, lead routing, and attribution reporting • Payments and ecommerce — order forms, upsells, subscriptions, declined transaction recovery, and a customer billing center • Dynamic CMS — no-code tools for building websites, landing pages, membership sites, online courses, and customer portals • Shared inbox — centralized customer communications across channels for support and sales teams • AI Assistant — runs inside automations with access to unified customer data to segment contacts, personalize messaging, and route communications automatically • Reporting and analytics — campaign performance tracking, revenue attribution, and contact-level activity history Ontraport integrates with third-party tools via API and Zapier and supports custom development through an open API. The platform is web-based and includes a mobile app for iOS and Android. Founded in 2006 and headquartered in California, Ontraport serves thousands of businesses across more than 60 countries.

**Average Rating:** 4.5/5.0

**Total Reviews:** 246

#### How Do G2 Users Rate Ontraport?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.0/10)
- **Customization :** 9.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.1/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Ontraport?

- **Seller:** [Ontraport](https://www.g2.com/sellers/ontraport)
- **Company Website:** ontraport.com
- **Year Founded:** 2006
- **HQ Location:** Covina, CA
- **Twitter:** @Ontraport  
12,056 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ef3073a235e07fc659b8c09489d5d7ea7fcba6b6c3ea4a1393d1c073f5684e56&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2597064%2F&secure%5Burl_type%5D=linkedin_company_website)  
95 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Professional Training & Coaching, Marketing and Advertising
- **Company Size:** 93% Small, 4% Medium

#### What Do G2 Reviewers Say About Ontraport?

_AI-generated summary from verified user reviews_

##### Pros

- Users rave about the **amazing customer support** at Ontraport, appreciating prompt assistance and knowledgeable agents.
- Users love the **amazing customer support** from Ontraport, highlighting quick, knowledgeable assistance for their needs.
- Users greatly appreciate the **exceptional customer support** of Ontraport, highlighting responsive and knowledgeable agents to assist them.
- Users find Ontraport **very user friendly and intuitive** , making it easy to navigate and utilize its features effectively.
- Users value the **powerful automation** and contact management features of Ontraport, streamlining their business processes effectively.

##### Cons

- Users find the **steep learning curve** challenging, requiring time and support to fully understand the system.
- Users find the **interface not intuitive** , leading to a steep learning curve that can be overwhelming for beginners.
- Users report **poor customer support** , particularly regarding refunds and a rigid policy that prioritizes rules over relationships.
- Users find Ontraport's **no refund policy** frustrating, especially concerning charges for unused and dormant accounts.
- Users find **contact management confusing** , especially with automatic billing and using triggers to group contacts effectively.

#### What Are Recent G2 Reviews of Ontraport?

**["Ontraport has streamlined my business and helped me do more business online."](https://www.g2.com/survey_responses/ontraport-review-18725)**

**Rating:** 5.0/5.0 stars

_— Robyn C._

[Read full review](https://www.g2.com/survey_responses/ontraport-review-18725)

**["Ontraport Makes Building Pages and Sequences Easy for Small Businesses"](https://www.g2.com/survey_responses/ontraport-review-13105224)**

**Rating:** 4.0/5.0 stars

_— Leah H._

[Read full review](https://www.g2.com/survey_responses/ontraport-review-13105224)

#### What Are G2 Users Discussing About Ontraport?

- [Is Ontraport a CRM?](https://www.g2.com/discussions/is-ontraport-a-crm) - 2 comments
- [How much does Ontraport cost?](https://www.g2.com/discussions/how-much-does-ontraport-cost) - 2 comments
- [Who uses Ontraport?](https://www.g2.com/discussions/who-uses-ontraport) - 2 comments
- [What is Ontraport used for?](https://www.g2.com/discussions/what-is-ontraport-used-for) - 1 comment

### [Leadfwd](https://www.g2.com/products/leadfwd-leadfwd/reviews)

Leadfwd combines B2B Prospecting Data, Sales Outreach and Account-Based Marketing together with the power of Artificial Intelligence and Machine Learning. All in one Unstoppable Growth Platform.

**Average Rating:** 4.4/5.0

**Total Reviews:** 55

#### How Do G2 Users Rate Leadfwd?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Customization :** 8.6/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.8/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Leadfwd?

- **Seller:** [LeadFWD](https://www.g2.com/sellers/leadfwd)
- **Year Founded:** 2006
- **HQ Location:** Staten Island, NY
- **Twitter:** @INBOX25  
1,969 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d7f1ec60642e0138a4922b6fd0387feb7859d1adf70612aa18a572fedb1360da&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3078106%2F&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 59% Small, 32% Medium

#### What Do G2 Reviewers Say About Leadfwd?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **intuitive setup and ease of use** of Leadfwd, enabling efficient prospecting and campaign management.
- Users praise Leadfwd for its **effective lead generation** through advanced targeting and AI-driven personalization.
- Users value the **automation capabilities** of Leadfwd, allowing effortless and efficient outreach across multiple platforms.
- Users find the **easy setup** of Leadfwd highly beneficial, allowing for quick onboarding and seamless integration.
- Users value the **inbox warm-up and deliverability features** of Leadfwd, ensuring effective and hassle-free email campaigns.

##### Cons

- Users experience **slow performance** with Leadfwd, especially when handling large datasets, leading to lag and freezing issues.
- Users find the **cluttered UI** can hinder reporting and negatively impact their overall experience with Leadfwd.
- Users find the **difficult setup** of LeadFwd challenging, but appreciate the excellent support and documentation provided.
- Users face **editing difficulties** due to slow load times with large datasets, leading to lag and freezing issues.
- Users frequently experience **editing issues** due to slow load times for large datasets, impacting their workflow significantly.

#### What Are Recent G2 Reviews of Leadfwd?

**["Fantastic Tool for Lead Generation"](https://www.g2.com/survey_responses/leadfwd-review-11219304)**

**Rating:** 5.0/5.0 stars

_— Sheldon S._

[Read full review](https://www.g2.com/survey_responses/leadfwd-review-11219304)

**["Revolutionized Our B2B Prospecting and Personalization"](https://www.g2.com/survey_responses/leadfwd-review-12287570)**

**Rating:** 4.0/5.0 stars

_— Oswald C._

[Read full review](https://www.g2.com/survey_responses/leadfwd-review-12287570)

#### What Are G2 Users Discussing About Leadfwd?

- [What is Leadfwd used for?](https://www.g2.com/discussions/what-is-leadfwd-used-for) - 1 comment

### [Ortto](https://www.g2.com/products/ortto/reviews)

Autopilot is now Ortto. Ortto, a complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining three powerful tools into one platform underpinned by AI, teams finally benefit from their marketing automation, customer data, and analytics working together. Sophisticated yet easy-to-use, customers trust Ortto to understand their impact, discover their next marketing opportunity, and continuously iterate to deliver great customer experiences at scale.

**Average Rating:** 4.4/5.0

**Total Reviews:** 610

#### How Do G2 Users Rate Ortto?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Customization :** 8.1/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.6/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.6/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Ortto?

- **Seller:** [Ortto](https://www.g2.com/sellers/ortto)
- **Company Website:** ortto.com
- **Year Founded:** 2015
- **HQ Location:** Sydney, Australia
- **Twitter:** @ortto  
180 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=eeab78941023bd93b8b98b16672f6e9cb88c77f9c038adcded0c2f62f513eb02&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fortto&secure%5Burl_type%5D=linkedin_company_website)  
25 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, CEO
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 71% Small, 27% Medium

#### What Do G2 Reviewers Say About Ortto?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Ortto, making marketing automation and customer data management effortless.
- Users commend the **responsive support team** of Ortto, enhancing their experience with efficient problem-solving and assistance.
- Users love the **intuitive interface** of Ortto, making it easy to manage customer journeys and launch campaigns quickly.
- Users love Ortto for its **powerful marketing features** , simplifying automation, lead management, and analytics in one platform.
- Users value Ortto's **robust data integration** capabilities, enhancing marketing strategies and facilitating informed decision-making.

##### Cons

- Users find Ortto **expensive** , especially as pricing increases with contact growth and essential features are behind a paywall.
- Users find the **learning curve steep** , particularly for complex automations, requiring additional training for effective use.
- Users find Ortto's **limited features** hinder effective reporting, customization, and overall functionality for advanced needs.
- Users express frustration with the **limited customization options** in Ortto, hindering their ability to tailor reports effectively.
- Users find that Ortto has a **steep learning curve** , requiring extensive training to unlock its full potential.

#### What Are Recent G2 Reviews of Ortto?

**["Automation options are incredible"](https://www.g2.com/survey_responses/ortto-review-8022737)**

**Rating:** 5.0/5.0 stars

_— Di C._

[Read full review](https://www.g2.com/survey_responses/ortto-review-8022737)

**["Extensive Features, Fast Support, Great Value"](https://www.g2.com/survey_responses/ortto-review-12951693)**

**Rating:** 5.0/5.0 stars

_— Kenji S._

[Read full review](https://www.g2.com/survey_responses/ortto-review-12951693)

#### What Are G2 Users Discussing About Ortto?

- [What is Ortto used for?](https://www.g2.com/discussions/ortto-what-is-ortto-used-for) - 1 comment
- [What's another word for autopilot?](https://www.g2.com/discussions/what-s-another-word-for-autopilot)
- [What does it mean to be on autopilot?](https://www.g2.com/discussions/what-does-it-mean-to-be-on-autopilot)

### [Aritic PinPoint](https://www.g2.com/products/aritic-pinpoint/reviews)

Aritic is full stack automation software platform for digital business. Aritic platform for business help business with full-stack marketing automation, communication automation, CRM application, service desk application and business automation stack. At present there is more than 1800+ business globally. Aritic PinPoint is a full-stack marketing automation software platform for the digital marketing team at SMBs. It helps to build the relationship with leads, automate marketing campaigns and convert leads to paying customers easily. It has features such as landing page builder, lead scoring, lead tracking, lead nurturing, email marketing, email marketing automation, marketing campaign builder, a/b testing, web site tracking features with marketing file and library management. PinPoint integrates natively with Salesforce, SugarCRM, Zoho CRM and Social platforms like, Facebook, Twitter, LinkedIn, Google Plus, Foursquare, Instagram. Aritic Mail is transactional email relay system which helps in delivering email to the mailbox of the recipients. Aritic CRM and Aritic Desk are state of the art, full-stack customer relationship management and service desk application which efficiently helps business to maintain a continuous relationship with their end customers. These application suites are perfect for sales and support team for small and medium businesses.

**Average Rating:** 4.8/5.0

**Total Reviews:** 41

#### How Do G2 Users Rate Aritic PinPoint?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.0/10)
- **Customization :** 9.8/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.3/10 (Category avg: 8.7/10)
- **Workflow Capability:** 10.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Aritic PinPoint?

- **Seller:** [Aritic](https://www.g2.com/sellers/aritic)
- **Year Founded:** 2015
- **HQ Location:** Bangalore, IN
- **Twitter:** @ariticdotcom  
857 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7aac6507fc9b7c6afdd58288acc8cdd92a9d0c69933b0eb39d1acabc1c1fbf2a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fariticdotcom%2F&secure%5Burl_type%5D=linkedin_company_website)  
49 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 67% Small, 19% Large

#### What Do G2 Reviewers Say About Aritic PinPoint?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **automation of multichannel campaigns** , enhancing audience engagement and simplifying marketing efforts from one dashboard.
- Users value the **effective customer engagement** capabilities of Aritic PinPoint, enhancing interactions through automated multichannel campaigns.
- Users appreciate the **ease of use** of Aritic PinPoint, enabling effortless management of multichannel marketing campaigns from one dashboard.
- Users value the **easy audience engagement** provided by Aritic PinPoint's automated multichannel campaign management tools.
- Users appreciate the **helpful features** of Aritic PinPoint, enhancing marketing automation and audience engagement from one dashboard.

##### Cons

- Users often face **complexity issues** with Aritic PinPoint, citing confusion over pricing and complications in setup.
- Users find the **difficult setup** of Aritic PinPoint overwhelming, especially for beginners unfamiliar with its features.
- Users note that Aritic PinPoint is **expensive** , with a confusing pricing structure that may not suit small businesses.
- Users find the **learning curve steep** , especially for beginners navigating Aritic PinPoint's complex features and interface.
- Users express concerns about **limited integrations** with Aritic PinPoint, affecting connectivity with other essential tools.

#### What Are Recent G2 Reviews of Aritic PinPoint?

**["Tailored Automation for Creative Agencies with Room for Improvement"](https://www.g2.com/survey_responses/aritic-pinpoint-review-13070280)**

**Rating:** 4.0/5.0 stars

_— Verified User in Media Production_

[Read full review](https://www.g2.com/survey_responses/aritic-pinpoint-review-13070280)

**["Comprehensive Marketing Automation That Delivers Results"](https://www.g2.com/survey_responses/aritic-pinpoint-review-11806120)**

**Rating:** 4.5/5.0 stars

_— parmeshwar s._

[Read full review](https://www.g2.com/survey_responses/aritic-pinpoint-review-11806120)

#### What Are G2 Users Discussing About Aritic PinPoint?

- [What is Aritic PinPoint used for?](https://www.g2.com/discussions/what-is-aritic-pinpoint-used-for)

### [Manychat](https://www.g2.com/products/manychat/reviews)

Manychat is the #1 omnichannel platform for D2C brands, Retail stores, Non-profits, Restaurants, Real Estate companies in the world. Founded in 2016, Manychat powers over 1 billion conversations every year and is used in over 190 countries. Engage your customers instantly. Automate interactive conversations in Instagram Direct Messages, Facebook Messenger, WhatsApp and SMS to grow your brand. Whether you are looking to generate more leads, automating your campaigns, or improving customer satisfaction by increasing your SLA times, Manychat has all the tools to solve your business's marketing needs. This is what Chat Marketing is and what Manychat is.

**Average Rating:** 4.5/5.0

**Total Reviews:** 151

#### How Do G2 Users Rate Manychat?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.0/10)
- **Customization :** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.1/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Manychat?

- **Seller:** [ManyChat](https://www.g2.com/sellers/manychat)
- **Year Founded:** 2016
- **HQ Location:** Palo Alto, US
- **Twitter:** @ManyChatHQ  
3,747 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4ef3801e651bd8830c57841dcfa85d4ed3b3aeac3af81b59430dff194590a20c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F11058494%2F&secure%5Burl_type%5D=linkedin_company_website)  
558 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Founder
- **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness
- **Company Size:** 87% Small, 10% Medium

#### What Do G2 Reviewers Say About Manychat?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** in Manychat, enabling quick setup and personalized customer interactions effortlessly.
- Users love the **automation features** of Manychat, finding it user-friendly and time-saving for managing interactions.
- Users appreciate the **ease of automation** with ManyChat, enhancing response rates and saving valuable time.
- Users admire the **user-friendly and intuitive features** of Manychat, enhancing client engagement and streamlining communication effortlessly.
- Users find Manychat **extremely user-friendly** , simplifying automations and enhancing client engagement effortlessly.

##### Cons

- Users find Manychat's **limited features** restrictive, especially on the free plan, leading to frustration and confusion.
- Users feel Manychat is **expensive** , particularly for smaller businesses, and suggest more affordable pricing options.
- Users express dissatisfaction with **poor customer support** and unresponsive help links, complicating troubleshooting efforts.
- Users report **missing features** in Manychat, leading to frustrations with integrations and support availability.
- Users find the **pricing structure inflexible** , limiting access for smaller businesses or individuals on a budget.

#### What Are Recent G2 Reviews of Manychat?

**["Streamlined Instagram DM Automation, Saves Hours Weekly"](https://www.g2.com/survey_responses/manychat-review-12461079)**

**Rating:** 5.0/5.0 stars

_— Jordan G._

[Read full review](https://www.g2.com/survey_responses/manychat-review-12461079)

**["Streamlined Client Interaction with Robust Automation"](https://www.g2.com/survey_responses/manychat-review-12832287)**

**Rating:** 5.0/5.0 stars

_— Felipe C._

[Read full review](https://www.g2.com/survey_responses/manychat-review-12832287)

#### What Are G2 Users Discussing About Manychat?

- [Is many chat free?](https://www.g2.com/discussions/is-many-chat-free)
- [What is ManyChat app?](https://www.g2.com/discussions/what-is-manychat-app)
- [What is ManyChat?](https://www.g2.com/discussions/what-is-manychat) - 1 comment, 1 upvote
- [What is ManyChat used for?](https://www.g2.com/discussions/what-is-manychat-used-for)

### [Plumb5](https://www.g2.com/products/plumb5/reviews)

Plumb5 is a platform for segment of one marketing which allows marketers to offer behavior based automation across the customer life-cycle in real-time. The Plumb5 platform hosts a suite of apps comprising of web and mobile trackers, dynamic personalization widgets, email and social apps, community builders, data visualization and connectors for Commerce, CRM, POS and Telephony apps.

**Average Rating:** 4.0/5.0

**Total Reviews:** 42

#### How Do G2 Users Rate Plumb5?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.0/10)
- **Customization :** 7.4/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.4/10 (Category avg: 8.7/10)
- **Workflow Capability:** 6.8/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Plumb5?

- **Seller:** [Decisive Analytical Solutions](https://www.g2.com/sellers/decisive-analytical-solutions)
- **Year Founded:** 2013
- **HQ Location:** Bangalore, India
- **Twitter:** @plumb\_five  
740 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2a4feb1e2abdcfd0fe13f48a0aa2db6f2a86daff3610ee9235549f09315848d1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2345177%2F&secure%5Burl_type%5D=linkedin_company_website)  
21 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Real Estate
- **Company Size:** 56% Small, 38% Medium

#### What Do G2 Reviewers Say About Plumb5?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **fast and effective customer support** of Plumb5, which enhances their overall experience and satisfaction.
- Users value the **analytics expertise** of Plumb5 for enhancing customer engagement through insightful data analysis.
- Users value the **automation efficiency** of Plumb5, enhancing customer engagement through streamlined data management and analysis.
- Users value the **personalized customer engagement** capabilities of Plumb5, enhancing decision-making and automating marketing efforts.
- Users value the **ease of personalizing customer engagements** through advanced analytics and centralized data management.

#### What Are Recent G2 Reviews of Plumb5?

**["Plumb5 Makes Customer Data Centralization and Marketing Automation Effortless"](https://www.g2.com/survey_responses/plumb5-review-12270681)**

**Rating:** 4.5/5.0 stars

_— Felice C._

[Read full review](https://www.g2.com/survey_responses/plumb5-review-12270681)

**["Essential Recruitment Automation for Small Teams"](https://www.g2.com/survey_responses/plumb5-review-13034751)**

**Rating:** 4.0/5.0 stars

_— Verified User in Libraries_

[Read full review](https://www.g2.com/survey_responses/plumb5-review-13034751)

#### What Are G2 Users Discussing About Plumb5?

- [What is Plumb5 used for?](https://www.g2.com/discussions/what-is-plumb5-used-for)

### [Adobe Campaign](https://www.g2.com/products/adobe-campaign/reviews)

Adobe Campaign is a powerful cross-channel marketing platform that enables organizations to orchestrate, launch, and measure personalized marketing campaigns at scale. With robust workflow automation, integrated data management, and precise targeting capabilities, Adobe Campaign empowers marketing teams to deliver consistent, relevant, and data-driven experiences that increase engagement, loyalty, and ROI. Unified Customer Profile Build unified customer profiles from data gathered across all your marketing channels. Adobe Campaign brings together all your customer data - from online and offline sources - into one connected view. This helps marketers understand each customer better and use these insights to create personalized, multi-step campaigns based on real behaviors, preferences, and past interactions. Cross-Channel Campaign Workflows Reach customers with impactful campaigns across your channels, all managed from a unified platform. Adobe Campaign lets you launch, personalize, and optimize multi-channel campaigns at scale, so you can deliver consistent experiences, accelerate execution, and drive performance across email, SMS, push notifications, direct mail, and more. Data Management & Segmentation Create highly targeted audience segments from your data warehouse using virtually any variable in a customer profile. Use these audiences in Adobe Campaign for personalized, multi-channel campaigns or share them across Adobe Experience Cloud solutions to drive more relevant customer experiences. Personalized Offers Adobe Campaign makes it easy to deliver the right offer, every time, at enterprise scale. With Adobe Campaign, marketers can manage, deploy and analyze dynamic offers across campaigns using centralized tools, rule-based logic, offer simulation, and performance insights. Content Authoring & AI Assistant Adobe Campaign gives your teams the tools to author, personalize, and manage content across channels with speed, consistency, and flexibility. Generate copy, subject lines, imagery, and even full emails that align with your brand using the built-in AI Assistant for content generation. Dynamic Reporting & Measurement Use built-in reports to quickly analyze campaign performance, customer engagement, and financial outcomes. Customize any of the reporting templates or define your own success metrics based on the KPIs that matter the most to your business, and share reports to wider teams on an automated or recurring basis. Managed Cloud Services Adobe Campaign is architected for high performance, with cloud-native infrastructure that supports campaign execution at high scale. Organizations can deploy enterprise campaigns with confidence, even at peak volumes, and benefit from high availability, lower operational overhead, and reduced IT dependency.

**Average Rating:** 4.1/5.0

**Total Reviews:** 332

#### How Do G2 Users Rate Adobe Campaign?

- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 9.0/10)
- **Customization :** 8.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.0/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Adobe Campaign?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®
- **Ownership:** NASDAQ:ADBE

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Coordinator
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 36% Small, 34% Medium

#### What Do G2 Reviewers Say About Adobe Campaign?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **seamless integration** of Adobe Campaign, allowing smooth connectivity with other systems and tools.
- Users appreciate the **ease of use** of Adobe Campaign, enabling quick deployment and testing of marketing campaigns.
- Users appreciate the **easy integrations** of Adobe Campaign, enhancing workflow and creativity across multiple platforms.
- Users appreciate the **seamless integration and comprehensive ecosystem** of Adobe Campaign, enhancing collaboration and creative workflows.
- Users value the **robust analytics** of Adobe Campaign, enhancing their ability to measure and improve campaign performance.

##### Cons

- Users find the **complexity and steep learning curve** of Adobe Campaign challenging, especially for non-technical marketers.
- Users find the **steep learning curve** of Adobe Campaign challenging, particularly for non-technical marketers requiring specialist assistance.
- Users face **bug issues** with the interface, particularly Mac users needing a VPN to function properly.
- Users find Adobe Campaign has a **high complexity** and a steep learning curve, making it challenging for non-technical marketers.
- Users often face significant **complexity issues** , making it challenging to fully utilize Adobe Campaign's features effectively.

#### What Are Recent G2 Reviews of Adobe Campaign?

**["Effortless Integration but Steep Learning Curve"](https://www.g2.com/survey_responses/adobe-campaign-review-12269552)**

**Rating:** 4.0/5.0 stars

_— Victor F._

[Read full review](https://www.g2.com/survey_responses/adobe-campaign-review-12269552)

**["Seamless Experience Cloud Integration with Powerful Workflow Automation"](https://www.g2.com/survey_responses/adobe-campaign-review-11075479)**

**Rating:** 5.0/5.0 stars

_— Jayasri J R._

[Read full review](https://www.g2.com/survey_responses/adobe-campaign-review-11075479)

#### What Are G2 Users Discussing About Adobe Campaign?

- [What is Adobe Campaign used for?](https://www.g2.com/discussions/adobe-campaign-what-is-adobe-campaign-used-for)
- [How much is Adobe campaign?](https://www.g2.com/discussions/how-much-is-adobe-campaign)
- [What is Adobe Campaign standard?](https://www.g2.com/discussions/what-is-adobe-campaign-standard) - 1 comment
- [What is Adobe campaign tool?](https://www.g2.com/discussions/what-is-adobe-campaign-tool) - 1 comment
- [What is Adobe campaign used for?](https://www.g2.com/discussions/what-is-adobe-campaign-used-for)

### [Act!](https://www.g2.com/products/act/reviews)

Act! Advantage is a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform to help you stay organized, attract new customers, and turn relationships into results. Act! Advantage includes AI-History Summary, Interactive Quotes, Website Chat, Accounting Integration, Appointment Scheduling, Project Management, Web Forms, Payments, Online Surveys, and more, broadening Act!'s footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you. For 38 years, Act! has partnered with small and midsize businesses - listening, learning, and building alongside them and Act! Advantage is the culmination of nearly four decades of their feedback. Every feature is designed to reflect how today’s SMBs run their businesses.

**Average Rating:** 3.9/5.0

**Total Reviews:** 507

#### How Do G2 Users Rate Act!?

- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 9.0/10)
- **Customization :** 8.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.8/10 (Category avg: 8.7/10)
- **Workflow Capability:** 6.9/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Act!?

- **Seller:** [Act!](https://www.g2.com/sellers/act)
- **Company Website:** www.act.com
- **Year Founded:** 1987
- **HQ Location:** Scottsdale, AZ
- **Twitter:** @ActCRM  
5,296 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4786e3db3f1595a57fa4d296d36a512c5798795d8ad44575fe2c8463bee23a11&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F77772%2F&secure%5Burl_type%5D=linkedin_company_website)  
216 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, President
- **Top Industries:** Financial Services, Marketing and Advertising
- **Company Size:** 78% Small, 17% Medium

#### What Do G2 Reviewers Say About Act!?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Act!, enjoying its user-friendly interface and streamlined access to data.
- Users value the **flexibility and customizability** of Act!, enhancing their customer management and marketing efforts.
- Users value the **improved customer support** of Act!, appreciating fast response times and helpful assistance.
- Users value the **comprehensive contact management system** in Act!, enhancing productivity and accessibility of client data.
- Users appreciate the **intuitive organization** of Act!, effectively maximizing their daily and weekly scheduling for productivity.

##### Cons

- Users are frustrated by the **lack of essential features** and burdensome update requirements of Act!, impacting usability and satisfaction.
- Users find **integration issues** problematic, highlighting the need for smoother connections with other essential tools.
- Users find the **learning curve steep** due to Act!'s outdated interface and complex feature navigation.
- Users find Act! to be **not user-friendly** , citing its outdated interface and challenging setup processes as major drawbacks.
- Users find Act! to have a **not intuitive interface** , which complicates navigation and makes it less user-friendly.

#### What Are Recent G2 Reviews of Act!?

**["Good Visibility Across Contacts, Activities, and Follow-Ups"](https://www.g2.com/survey_responses/act-review-12945733)**

**Rating:** 4.5/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/act-review-12945733)

**["Managing contacts, opportunities, and follow-ups with the right context"](https://www.g2.com/survey_responses/act-review-13108958)**

**Rating:** 4.5/5.0 stars

_— Omar S._

[Read full review](https://www.g2.com/survey_responses/act-review-13108958)

#### What Are G2 Users Discussing About Act!?

- [What is Act! used for?](https://www.g2.com/discussions/what-is-act-used-for)

### [Mapp Marketing Cloud](https://www.g2.com/products/mapp-marketing-cloud/reviews)

Mapp helps marketers build personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Our powerful technology combines AI-powered digital analytics and marketing automation to collect and unify customer data, extract insights, and trigger personalized campaigns across email, SMS, app, and your website. Mapp Marketing Cloud helps B2C and D2C companies: - Unify customer data from various sources like websites, eCommerce, loyalty platforms, CRMs, and mobile apps, build customer profiles, and enrich these with compliant first-party data collection. - Convert data into actionable insights around each customer’s socio-demographic, behavior, and preferences to create engaging online and offline experiences. - Personalize content using these customer insights and automate cross-channel marketing across your website, emails, SMS, mobile/web push notifications, and in-app messages. - Continuously monitor and optimize your campaigns with the help of AI to help drive high engagement, capitalize on new opportunities, activate churning customers, and build customer loyalty. More than 700 companies chose Mapp for their marketing needs, including well-known brands such as Ella’s Kitchen, Farrow & Ball, Furla, Admiral Group, GLD Group, Pan Macmillan, Pladis, and many more. We've been on the market for over 20 years and constantly innovate our products and services to ensure our clients have the best support, with our global offices in London, San Diego, Berlin, Munich, Milan, and Paris.

**Average Rating:** 3.9/5.0

**Total Reviews:** 65

#### How Do G2 Users Rate Mapp Marketing Cloud?

- **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 9.0/10)
- **Customization :** 5.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 6.5/10 (Category avg: 8.7/10)
- **Workflow Capability:** 6.3/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Mapp Marketing Cloud?

- **Seller:** [Mapp Digital](https://www.g2.com/sellers/mapp-digital)
- **Year Founded:** 2016
- **HQ Location:** London, GB
- **Twitter:** @Mapp\_Digital  
6,055 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1818b9dd71de0b932469032cae44d9b483dbfad248360db8297f7d926da58dca&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F162487%2F&secure%5Burl_type%5D=linkedin_company_website)  
415 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 43% Medium, 39% Large

#### What Do G2 Reviewers Say About Mapp Marketing Cloud?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **strong data insights** of Mapp Marketing Cloud, finding them practical and efficiently connected to marketing actions.
- Users value the **time-saving automation** of Mapp Marketing Cloud, appreciating its practical application and strong data insights.
- Users value the **automation efficiency** of Mapp Marketing Cloud, which simplifies tasks and enhances productivity seamlessly.
- Users value the **time-saving automation tools** of Mapp Marketing Cloud for their practicality and ease of use.
- Users appreciate the **ease of use** in Mapp Marketing Cloud, benefiting from practical design and efficient automation tools.

##### Cons

- Users find the **difficult setup** of Mapp Marketing Cloud to be a frustrating barrier to effective use.
- Users find the **insufficient guidance** in Mapp Marketing Cloud creates a steep learning curve and slows initial setup.
- Users find the **lack of clear documentation** in Mapp Marketing Cloud leads to a steep learning curve and setup delays.
- Users find the **learning curve steep** with Mapp Marketing Cloud, as some features lack intuitiveness and clear documentation.
- Users find the **non-intuitive features** of Mapp Marketing Cloud challenging, especially during the initial learning phase.

#### What Are Recent G2 Reviews of Mapp Marketing Cloud?

**["Easy Setup and Implementation at a Fair Price"](https://www.g2.com/survey_responses/mapp-marketing-cloud-review-12741501)**

**Rating:** 4.5/5.0 stars

_— Ronald H._

[Read full review](https://www.g2.com/survey_responses/mapp-marketing-cloud-review-12741501)

**["Clean, Practical Automation with Strong Data Insights"](https://www.g2.com/survey_responses/mapp-marketing-cloud-review-12289403)**

**Rating:** 4.0/5.0 stars

_— Sanaul K._

[Read full review](https://www.g2.com/survey_responses/mapp-marketing-cloud-review-12289403)

#### What Are G2 Users Discussing About Mapp Marketing Cloud?

- [What is Mapp engage?](https://www.g2.com/discussions/what-is-mapp-engage)
- [What is MAPP data?](https://www.g2.com/discussions/what-is-mapp-data)
- [What is Mapp Cloud?](https://www.g2.com/discussions/what-is-mapp-cloud)
- [What is MAPP software?](https://www.g2.com/discussions/what-is-mapp-software)

### [Right On Interactive](https://www.g2.com/products/right-on-interactive/reviews)

Technology will always be evolving, but engagement is timeless. Engaged customers generate more revenue and often become your advocates. At Right On Interactive, we’ve seen profitable growth sustained when marketers view engagement as a journey, not just a campaign. So we’ve designed our software to automate the concept of Customer Lifecycle Marketing, providing visibility into who is the best-fit and the most engaged for an organization at each stage of the customer journey — from prospect to raving fan. Our cloud-based solution maps the customer’s entire brand experience, from messaging through product usage. Marketers and sales teams can know exactly where a prospect or customer is in their relationship with a brand, and how best to approach them to maximize lifetime value. At Right On Interactive, we believe in attracting and acquiring the best-fit customers for life.

**Average Rating:** 4.5/5.0

**Total Reviews:** 41

#### How Do G2 Users Rate Right On Interactive?

- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.0/10)
- **Customization :** 8.9/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.9/10 (Category avg: 8.7/10)
- **Workflow Capability:** 9.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Right On Interactive?

- **Seller:** [Right On Interactive](https://www.g2.com/sellers/right-on-interactive)
- **Year Founded:** 2006
- **HQ Location:** Indianapolis, IN
- **Twitter:** @roi\_marketing  
1,909 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d1d0002c00480a021127398303cd1138cc2ee9e9dc471b77bf5f6d4788a30ff6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F279952%2F&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 39% Medium, 37% Small

#### What Do G2 Reviewers Say About Right On Interactive?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Right On Interactive, enhancing productivity and streamlining workflows effortlessly.
- Users value the **easy setup** of Right On Interactive, which facilitates quick and user-friendly implementation for teams.

##### Cons

- Users report that the **reactionary campaign builder** doesn't function correctly, needing improvements in speed and interface.
- Users feel that Right On Interactive has **accessibility issues** , making it less intuitive to use effectively.
- Users experience **slow performance** with the reactionary campaign builder, finding it unresponsive and in need of improvement.

#### What Are Recent G2 Reviews of Right On Interactive?

**["Streamlined Customer Lifecycle with Data Consolidation"](https://www.g2.com/survey_responses/right-on-interactive-review-12148074)**

**Rating:** 5.0/5.0 stars

_— MD. AMIRUL I._

[Read full review](https://www.g2.com/survey_responses/right-on-interactive-review-12148074)

**["Effortless Marketing with Right On Interactive"](https://www.g2.com/survey_responses/right-on-interactive-review-11959010)**

**Rating:** 5.0/5.0 stars

_— penny m._

[Read full review](https://www.g2.com/survey_responses/right-on-interactive-review-11959010)

#### What Are G2 Users Discussing About Right On Interactive?

- [What is Right On Interactive used for?](https://www.g2.com/discussions/what-is-right-on-interactive-used-for)

### [Delivra](https://www.g2.com/products/delivra/reviews)

Delivra is an email marketing platform helping marketers of any expertise captivate and grow their audience. With more than 20 years of unrivaled customer success, Delivra helps businesses engage in meaningful conversations that produce tangible results. Their focus on approachable solutions has helped empower thousands of organizations across industries to take control of complex marketing automation and data handling. Delivra scales with you and provides the tools you need to succeed every step of the way. Built for busy marketers, Delivra offers a full suite of features to help teams reach their goals. Easily build and send impactful email marketing campaigns with a customizable drag and drop editor. Automate your customer communications by strategically plotting an entire email series, determining which mailings are sent based on a variety of subscriber actions, inactions or time. Get more engagement from your audience and reach customers outside of their inbox with expert segmentation and SMS marketing. Whether you’re working B2B, promoting a Non-Profit, or planning an event, Delivra provides robust analytics and ongoing support to encourage users to hone in and refine their strategy. Integrate with a wide variety of CRM’s, e-commerce platforms, and web analytics tools so everything you need is available in one place. The software either plugs right into the current tech, or Delivra builds out a custom integration to ensure that everything works smoothly.

**Average Rating:** 4.3/5.0

**Total Reviews:** 83

#### How Do G2 Users Rate Delivra?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.0/10)
- **Customization :** 6.7/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.8/10 (Category avg: 8.7/10)
- **Workflow Capability:** 8.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Delivra?

- **Seller:** [Delivra](https://www.g2.com/sellers/delivra)
- **Year Founded:** 1999
- **HQ Location:** Indianapolis, Indiana
- **Twitter:** @delivra  
2,078 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=73ad5bf50772ccf1390bd26a45e25782fa2e4c85629af67089027722a79bf505&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F273329%2F&secure%5Burl_type%5D=linkedin_company_website)  
29 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner
- **Top Industries:** Marketing and Advertising, Non-Profit Organization Management
- **Company Size:** 48% Small, 44% Medium

#### What Do G2 Reviewers Say About Delivra?

_AI-generated summary from verified user reviews_

##### Pros

- Users love Delivra for its **effortless automation features** , streamlining email campaigns and enhancing marketing productivity.
- Users value the **ease of use** of Delivra, enjoying its smooth interface and quick campaign setup.
- Users love the **automation features** in Delivra, enhancing their marketing strategies with effortless lead capture and personalization.
- Users appreciate the **easy setup** of Delivra, making campaign management quick and stress-free from the start.
- Users appreciate the **ease of use and automation features** of Delivra, simplifying their email marketing experience significantly.

##### Cons

- Users find the **difficult automation** with Delivra challenging, impacting their overall experience and effectiveness.
- Users face **integration issues** with Delivra, making automation and customization more challenging than desired.
- Users find the **limited customization** in Delivra restrictive, desiring more flexibility with templates and design options.
- Users find **automation complexity** and the integration ecosystem of Delivra challenging, affecting user experience negatively.
- Users find the **automation complexity** and integration ecosystem somewhat challenging when using Delivra.

#### What Are Recent G2 Reviews of Delivra?

**["Streamlined Multi-Channel Communication, Needs Local Compliance Enhancements"](https://www.g2.com/survey_responses/delivra-review-13058641)**

**Rating:** 4.5/5.0 stars

_— Gaston A._

[Read full review](https://www.g2.com/survey_responses/delivra-review-13058641)

**["Streamlined GDPR Compliance, But Needs Localization Improvements"](https://www.g2.com/survey_responses/delivra-review-13042859)**

**Rating:** 4.0/5.0 stars

_— Mark J._

[Read full review](https://www.g2.com/survey_responses/delivra-review-13042859)

#### What Are G2 Users Discussing About Delivra?

- [What is Delivra used for?](https://www.g2.com/discussions/what-is-delivra-used-for)

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Benefits of Marketing Automation Software with Social Media Advertising capabilities include: Amplify brand and community stories; Reach customers by social profile and activity; Optimize social ad campaigns in real-time

Below are the top-rated Marketing Automation Software with Social Media Advertising capabilities, as verified by G2’s Research team. Real users have identified Social Media Advertising as an important function of Marketing Automation Software. Compare different products that offer this feature so you can decide which is best for your business needs.

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