# Best Marketing Analytics Tools - Page 21

## How Many Marketing Analytics Software Products Does G2 Track?

**Total Products under this Category:** 556

### Category Stats (Aug 2026)

- **Average Rating:** 4.52/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** MSIGHTS (+0.87%) - Among all products in this category, MSIGHTS recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Marketing Analytics Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 67,800+ Authentic Reviews
- 556+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Marketing Analytics Software
 ![G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketing-analytics/grids.png?focus%5B%5D=364&focus%5B%5D=3551&focus%5B%5D=3326&focus%5B%5D=22329&focus%5B%5D=19813&focus%5B%5D=66642&focus%5B%5D=16446&focus%5B%5D=121648)

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, Klaviyo, impact.com, Singular, AgencyAnalytics, and Intuit Mailchimp All-in-One Marketing Platform.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=klaviyo&focus%5B%5D=impact-com&focus%5B%5D=singular&focus%5B%5D=agencyanalytics&focus%5B%5D=intuit-mailchimp-all-in-one-marketing-platform)

**Sponsored**

### Creatio

Creatio is an AI CRM and workflow platform where people and AI agents work together -with no limits on users, agents, or scale. Creatio helps midsize and large organizations run customer workflows in the AI era. This innovative platform enables organizations to create and manage workflows effortlessly, allowing users to focus on their core business activities while automating routine tasks. With millions of workflows operating daily, Creatio supports a diverse clientele across 100 countries, emphasizing a commitment to genuine care for its clients and partners. The platform is particularly beneficial for businesses seeking to enhance their operational efficiency without requiring extensive technical expertise. Its target audience includes small to large enterprises across various industries, particularly those looking to leverage technology to improve customer engagement and internal processes. Creatio's offerings cater to a wide range of use cases, from marketing automation and sales management to customer service optimization, making it a versatile solution for businesses aiming to adapt to the evolving market landscape. Key features of Creatio include the Creatio Studio, a no-code platform that allows users to build custom applications and AI agents using intuitive visual designers and natural language processing. This empowers users to create tailored solutions that meet their specific business needs without relying on traditional coding methods. Additionally, the CRM suite integrates embedded AI agents across Creatio Marketing, Sales, and Service, enhancing user experience and providing actionable insights to drive decision-making. Creatio also offers a specialized Financial Services CRM platform and industry-specific workflows across 19 verticals, ensuring that businesses can find solutions that resonate with their unique operational requirements. The availability of a marketplace with various add-ons further extends the platform's capabilities, allowing organizations to customize their experience and enhance functionality as needed. Recognized as a Leader and Strong Performer in prestigious Gartner and Forrester reports, Creatio stands out in its category by combining user-friendly design with powerful automation and AI-driven insights, making it an attractive option for businesses aiming to elevate their customer relationship management efforts. With its headquarters in Boston, MA, and a global presence of 850 employees across ten offices in 25 countries, Creatio has established long-lasting relationships with thousands of customers and over 500 partners worldwide. This extensive network underscores the platform's reliability and commitment to delivering value to its users, positioning Creatio as a trusted partner in the realm of AI agents, CRM, and workflow automation.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=624&secure%5Bchosen_at%5D=2026-08-13T01%3A01%3A54Z&secure%5Bdisplayable_resource_id%5D=1389&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=1711&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1711&secure%5Bresource_id%5D=624&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-analytics%3FhsCtaTracking%3Da8d32808-aa06-4af7-8b39-4f52bfd11a1d%257C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3%26page%3D21&secure%5Btoken%5D=f373980815cd6ce6ba9f56a548a115fca8e3b42e0cad6c6b36cc8994e88176a0&secure%5Burl%5D=https%3A%2F%2Fwww.creatio.com%2Flandings%2Fai-agents-enterprise%3Futm_source%3DG2%26utm_medium%3DListings%26utm_campaign%3Dg2-promo-ai-sales&secure%5Burl_type%5D=custom_url)

### [Enhancio Demand Automation Platform](https://www.g2.com/products/enhancio-demand-automation-platform/reviews)

Generate sales opportunities and revenue faster with a platform built to automate time-consuming tasks and deliver complete visibility across your entire demand marketing workflow. Deduplicate, validate, organize, cleanse, normalize, qualify, and import leads directly into your Marketing Automation or CRM system from Enhancio Demand Automation Platform (DAP). Enhancio can help you: Simplify and Streamline Demand Generation Campaigns from Start to Finish. ✔ Access to real-time insight lets you tweak campaigns and reallocate spend to boost campaigns performance and reduce overall Demand Marketing spend ✔ Automate standardizing, normalizing, cleansing, and qualifying of leads so you can deliver more accurate leads directly into your Marketing Automation or CRM faster ✔ Manage outbound marketing as well as vendors better throughout the entire Demand Marketing workflow, and watch your sales pipeline rapidly expand Designed to Work the Way B2B Demand Marketers Work ✔ The Enhancio Demand Automation Platform covers every aspect of your demand marketing workflow – from lead management to vendor management – giving you more time back to focus on strategic initiatives Easily Integrate with the Tools You Already Use ✔ Marketo, Eloqua, HubSpot, Salesforce, and Pardot ✔ 100% native app integrations Discover how Enhancio can help you automate your demand generation workflows at https://www.enhancio.com

**Average Rating:** 5.0/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate Enhancio Demand Automation Platform?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)

#### Who Is the Company Behind Enhancio Demand Automation Platform?

- **Seller:** [Enhancio](https://www.g2.com/sellers/enhancio)
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ca265f24e65e23583442bc569ee0c22b5bec4ce5191621487b3aac61c7cc3405&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fenhancio&secure%5Burl_type%5D=linkedin_company_website)  
16 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 75% Small, 25% Medium

#### What Are Recent G2 Reviews of Enhancio Demand Automation Platform?

**["Our experience using Enhancio at B2Lead has been fantastic."](https://www.g2.com/survey_responses/enhancio-demand-automation-platform-review-8069260)**

**Rating:** 5.0/5.0 stars

_— David F._

[Read full review](https://www.g2.com/survey_responses/enhancio-demand-automation-platform-review-8069260)

**["Easy to use demand automation platform!"](https://www.g2.com/survey_responses/enhancio-demand-automation-platform-review-8567154)**

**Rating:** 5.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/enhancio-demand-automation-platform-review-8567154)

### [etracker](https://www.g2.com/products/etracker-targeting-suite-etracker/reviews)

etracker is a GDPR-compliant, cookie-free web analytics solution designed to provide comprehensive insights into website and app performance while ensuring data privacy. By operating without cookies, etracker enables businesses to analyze user behavior without requiring consent banners, thereby capturing nearly 100% of visits and conversions. All data is processed and stored exclusively in Germany, aligning with strict European data protection standards. Key Features and Functionality: - Interactive Dashboard: Offers a quick overview of website and campaign performance, allowing users to monitor key metrics efficiently. - Onsite Analysis: Identifies top-performing content, visitor pathways, and user actions to optimize site engagement. - Store Analysis: Tracks e-commerce activities from product views to orders, providing insights at category, item, or variant levels. - UX Analysis: Automatically records scrolling behavior, projecting results onto web pages to highlight optimization opportunities. - Marketing Analysis: Delivers tracking and attribution for all marketing activities, offering insights into channel and campaign performance along the customer journey. - App Analysis: Captures usage data for iOS and Android apps without requiring user consent, adhering to platform guidelines. Primary Value and User Solutions: etracker addresses the critical need for privacy-friendly web analytics by eliminating reliance on cookies, thus ensuring compliance with GDPR and TDDDG regulations. This approach allows businesses to collect accurate, consent-free data, mitigating legal risks and data loss associated with traditional analytics tools. The integrated tag and consent management system simplifies the deployment of website and marketing technologies, enhancing operational efficiency. By providing detailed insights into user behavior and marketing performance, etracker empowers organizations to make informed decisions, optimize campaigns, and improve overall website conversions.

**Average Rating:** 3.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind etracker?

- **Seller:** [etracker Targeting Suite](https://www.g2.com/sellers/etracker-targeting-suite)
- **Year Founded:** 2000
- **HQ Location:** Hamburg, DE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=eb6b7e32b19f2c04ccc76410c3d663a8c5ac42dc7e1770cff3ba06ad5b293b3d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fetracker-gmbh&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

### [Evolution360 B2B Leads](https://www.g2.com/products/evolution360-b2b-leads/reviews)

Evolution360 is a powerful and easy-to-use marketing software that provides you all essential data and analysis on your digital marketing activities.

**Average Rating:** 4.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Evolution360 B2B Leads?

- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 8.3/10 (Category avg: 8.7/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Evolution360 B2B Leads?

- **Seller:** [Evolution360](https://www.g2.com/sellers/evolution360)
- **Year Founded:** 2016
- **HQ Location:** Copenhagen, DK
- **Twitter:** @Evolution360com  
8 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cec6afcc46c496a7dea1296380018c9b914ef70c26be129942d59df77b6f06a3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F17929787%2F&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Evolution360 B2B Leads?

**["EVOLUTION 360 CUSTOMER FEEDBACK"](https://www.g2.com/survey_responses/evolution360-b2b-leads-review-9330186)**

**Rating:** 4.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/evolution360-b2b-leads-review-9330186)

### [Fancy Reports](https://www.g2.com/products/fancy-reports/reviews)

Fancy Reports is a simple, automated and super easy to use tool that brings all your marketing data into one central report that looks awesome and saves hours of work.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Fancy Reports?

- **Seller:** [Fancy Reports](https://www.g2.com/sellers/fancy-reports)
- **Year Founded:** 2024
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6fcf3cad588bfa6589679d97723e04d6708d41fa624c4ed36bc24cfea98b92fd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffancy-reports%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Fancy Reports?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **automation capabilities** of Fancy Reports, allowing quick and easy setup of essential reports.
- Users praise the **ease of use** of Fancy Reports, highlighting its simplicity and quick setup for efficient reporting.
- Users love the **easy setup** of Fancy Reports, making report creation quick and straightforward without extra complications.
- Users value the **simplicity and efficiency** of Fancy Reports, enabling quick and effortless report creation without extra tools.
- Users praise the **simplicity** of Fancy Reports, enabling quick report setup without unnecessary complications or costs.

##### Cons

- Users note the **poor design** , suggesting a need for a more modern and refined interface upgrade.

#### What Are Recent G2 Reviews of Fancy Reports?

**["Effortless Reporting, Perfect for Small Teams"](https://www.g2.com/survey_responses/fancy-reports-review-12394188)**

**Rating:** 5.0/5.0 stars

_— Brennan S._

[Read full review](https://www.g2.com/survey_responses/fancy-reports-review-12394188)

### [Finteza](https://www.g2.com/products/finteza/reviews)

In-depth website and mobile app traffic analytics, user behavior and quality analysis, bot detection and creation of conversion funnels. Finteza delivers in-depth user statistics captured and analyzed in real time. With the user-friendly interactive interface, you have the most realistic and reliable information at your fingertips.

**Average Rating:** 3.9/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Finteza?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)

#### Who Is the Company Behind Finteza?

- **Seller:** [Finteza Ltd](https://www.g2.com/sellers/finteza-ltd)
- **HQ Location:** Limassol, CY
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=72b3cebdd14e767a35b23a2f0083ee1d783c65bd7904ddd7df42a74f6a759871&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F19260496&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 40% Small, 40% Medium

#### What Are Recent G2 Reviews of Finteza?

**["Best tool in the Market."](https://www.g2.com/survey_responses/finteza-review-8779363)**

**Rating:** 5.0/5.0 stars

_— AMOL J._

[Read full review](https://www.g2.com/survey_responses/finteza-review-8779363)

**["Great traffic analyzer for your website"](https://www.g2.com/survey_responses/finteza-review-9009639)**

**Rating:** 4.0/5.0 stars

_— Gaus A._

[Read full review](https://www.g2.com/survey_responses/finteza-review-9009639)

#### What Are G2 Users Discussing About Finteza?

- [What is Finteza used for?](https://www.g2.com/discussions/what-is-finteza-used-for)

### [FOCUUS](https://www.g2.com/products/focuus/reviews)

FOCUUS is a performance marketing and analytics platform.

**Average Rating:** 4.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate FOCUUS?

- **Data Collection:** 8.3/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 6.7/10 (Category avg: 8.7/10)
- **Campaign Insights:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind FOCUUS?

- **Seller:** [FOCUUS](https://www.g2.com/sellers/focuus)
- **Year Founded:** 2015
- **HQ Location:** Tel-Aviv, IL
- **Twitter:** @FOCUUS\_Inc  
56 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fa48440051917fb7ecb927b6f08b697c5313ed83f44cbded3e05c0ca1ea647c5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10344362&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of FOCUUS?

**["Must use performance marketing and analytical program"](https://www.g2.com/survey_responses/focuus-review-8631577)**

**Rating:** 4.0/5.0 stars

_— MANHAL A._

[Read full review](https://www.g2.com/survey_responses/focuus-review-8631577)

### [FUSE.is](https://www.g2.com/products/fuse-is/reviews)

FUSE is an AI operating system for growth marketers. It connects directly to live data sources, verifies data accuracy before analysis, and delivers trusted data insights and strategy with Zero AI Hallucinations. Onboarding takes seconds.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate FUSE.is?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)
- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind FUSE.is?

- **Seller:** [FUSE.is](https://www.g2.com/sellers/fuse-is)
- **Year Founded:** 2024
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3be1cdbadc06ad5b93870152da95b5985686f1dedd4573ac4b75a54e1404d6b7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwhatisfuse%2F&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About FUSE.is?

_AI-generated summary from verified user reviews_

##### Pros

- Users find **Data Management** enhances productivity by allowing more focus on implementation instead of data inspection and report adjustments.
- Users value the **time-saving benefits** of FUSE.is, allowing more focus on implementation over data inspection.

#### What Are Recent G2 Reviews of FUSE.is?

**["Boosts Productivity, Awaiting Search Console Support"](https://www.g2.com/survey_responses/fuse-is-review-11903807)**

**Rating:** 5.0/5.0 stars

_— Artem D._

[Read full review](https://www.g2.com/survey_responses/fuse-is-review-11903807)

### [Hubalz](https://www.g2.com/products/hubalz/reviews)

Get a complete understanding of your customers across devices and platforms. Hubalz gives you the tools to understand the customer journey and improve marketing ROI.

**Total Reviews:** 1

#### Who Is the Company Behind Hubalz?

- **Seller:** [Hubalz](https://www.g2.com/sellers/hubalz)
- **Year Founded:** 2022
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=110a48d42cce17cdd50637cfc55743a124782e11289227b4f4107b6aeaa8d3d4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F83530878&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Hubalz?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Hubalz a fantastic alternative with its **easy setup and excellent reporting capabilities**.
- Users admire the **easy setup** of Hubalz, making it a brilliant alternative for straightforward analytics.
- Users find Hubalz's **great reporting features** easy to set up, making it a brilliant alternative to Google Analytics.

##### Cons

- Users report severe **bug issues** with Hubalz, including downgrades and malfunctioning elements, causing frustration and confusion.
- Users face significant **email issues** , experiencing unexpected downgrades and poor communication impacting their access and functionality.
- Users experience **poor customer support** , facing issues like plan downgrades and lack of communication from the team.
- Users report experiencing **subscription issues** with Hubalz, including unexpected downgrades and lack of communication.

### [Intelitics](https://www.g2.com/products/intelitics/reviews)

Intelitics is an AI-native marketing intelligence platform built to help iGaming operators, sportsbooks, and online gaming companies make smarter, value-driven acquisition decisions. Designed for a complex, multi-channel ecosystem, Intelitics gives marketing teams full visibility into how traffic, partners, and campaigns perform across the entire funnel. From click to registration, first time deposits, and long-term value, Intelitics is an all-in-one platform. Unlike traditional marketing tools that focus on surface-level metrics such as clicks, impressions, or cost per acquisition, Intelitics is purpose-built to optimize for downstream performance. The Intelitics platform connect acquisition activity to meaningful outcomes such as FTDs, net gaming revenue (NGR), lifetime value, and partner profitability. This enables teams to move beyond volume-based optimization and toward value-based decision making. At its core, Intelitics acts as an intelligence layer across an operator's existing marketing stack. It integrates seamlessly with attribution providers, affiliate platforms, mobile measurement partners, and internal systems to normalize data, enrich signals, ,and eliminate blind spots that limit optimization. This allows teams to evaluate traffic quality, partner performance, and campaign efficiency in real time and all in one place. For iGaming operators, this means greater control over marketing spend, clearer accountability across partners, and the ability to allocate budgets based on predicted value, not just historical trends or averages. For affiliate and partner managers, Intelitics provides transparent reporting and performance insights that strengthen relationships and improve outcomes on both sides. Intelitics enables teams to bid smarter by understanding not just who converts, but who continues to generate value over time. With enriched data, flexible integrations, and a focus on actionable insights, Intelitics empowers operators to scale efficiently, reduce waste, and build sustainable growth in an increasingly competitive market.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Intelitics?

- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Intelitics?

- **Seller:** [Intelitics](https://www.g2.com/sellers/intelitics)
- **Year Founded:** 2015
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8f23769aab2805c3de19766f22da29db5def9d05e82d88f0c4002345d17ff4d4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fintelitics&secure%5Burl_type%5D=linkedin_company_website)  
10 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Intelitics?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **advanced analytics** of Intelitics, finding it essential for real-time performance tracking and optimization.
- Users value the **advanced analytics and reporting** of Intelitics, enabling efficient real-time performance tracking and optimization.

##### Cons

- Users experience a **learning curve** initially with Intelitics due to its many features, but enjoy smoother usage afterward.

#### What Are Recent G2 Reviews of Intelitics?

**["Advanced Real-Time Analytics and Reporting That Boost Optimization"](https://www.g2.com/survey_responses/intelitics-review-12272050)**

**Rating:** 5.0/5.0 stars

_— Aaron P._

[Read full review](https://www.g2.com/survey_responses/intelitics-review-12272050)

### [Jess](https://www.g2.com/products/jess/reviews)

Jess is a marketing analytics software company based in Philadelphia, PA that helps marketers know if their advertising is working. The Jess Dashboard aggregates data from Google Analytics, Google Search Console, and advertising platforms including Google, Facebook, and Microsoft Ads. It helps make it easier for marketers to stay on top of marketing results and spending and saves time by letting you see your marketing results in one place. Optional phone call tracking and form tracking features let you know exactly who is contacting you, how they found you, and at what cost per lead. Integrations with Salesforce and ZohoCRM let you track individual leads all the way to the sale and calculate cost per sale and ROAS. Agencies love Jess because it completely automates monthly reporting. The Jess Dashboard is free and add ons range from $8 per month, making better analytics and reporting within reach of any agency or SMB budget.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Jess?

- **Seller:** [Jess](https://www.g2.com/sellers/jess)
- **Year Founded:** 2019
- **HQ Location:** Philadelphia, US
- **Twitter:** @aerialscoop  
5 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=58e84974f2751119376f73d42e5d6a3cf27f5481d0880e1369b529aeb0bd1ab1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fjessanalytics%2F&secure%5Burl_type%5D=linkedin_company_website)  
28 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Jess?

**["Insightful Analysis Tool Helps With Decision Making"](https://www.g2.com/survey_responses/jess-review-4324173)**

**Rating:** 4.5/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/jess-review-4324173)

#### What Are G2 Users Discussing About Jess?

- [What is Jess used for?](https://www.g2.com/discussions/what-is-jess-used-for)

### [Keen.io](https://www.g2.com/products/keen-io/reviews)

Keen.io is the complete event data management solution. Our platform can handle all aspects of your event data management, from collection to application. Stream, store, query, and present your data all in one place and get a competitive advantage over the competition. Keen allows you to get a true view of your product usage and interaction through event-based data. We make it easy to dive into the product data you need, allowing you to identify and solve product issues, enhance user experiences, and ship product rollouts faster.

**Average Rating:** 4.4/5.0

**Total Reviews:** 12

#### How Do G2 Users Rate Keen.io?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.3/10)
- **Data Collection:** 8.3/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 8.3/10 (Category avg: 8.7/10)
- **Campaign Insights:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Keen.io?

- **Seller:** [Keen IO](https://www.g2.com/sellers/keen-io)
- **Year Founded:** 2011
- **HQ Location:** San Antonio, Texas
- **Twitter:** @keen\_io  
23,424 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=74e595b17f983b4fd538a96294c22c293677ad73d22b5cb6f0bec43437260f03&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2612487%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 75% Small, 25% Medium

#### What Are Recent G2 Reviews of Keen.io?

**["Keen.io provides good analytics infrastructure for a large organization"](https://www.g2.com/survey_responses/keen-io-review-552099)**

**Rating:** 4.0/5.0 stars

_— Ryan S._

[Read full review](https://www.g2.com/survey_responses/keen-io-review-552099)

**["Keen is the engine that powers our bespoke analytics platform"](https://www.g2.com/survey_responses/keen-io-review-3041887)**

**Rating:** 4.0/5.0 stars

_— Daniel V._

[Read full review](https://www.g2.com/survey_responses/keen-io-review-3041887)

#### What Are G2 Users Discussing About Keen.io?

- [What is Keen.io used for?](https://www.g2.com/discussions/what-is-keen-io-used-for)

### [KnoCommerce](https://www.g2.com/products/knocommerce/reviews)

KNO helps ad buyers better understand who their customers are, and where they’re coming from. Dial in your post-iOS 14 attribution, build more accurate personas and drive action with our pre-built post-purchase survey templates. Trusted by 1,800+ brands spending $100,000,000/month on paid ads.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate KnoCommerce?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)
- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind KnoCommerce?

- **Seller:** [KnoCommerce](https://www.g2.com/sellers/knocommerce)
- **Year Founded:** 2021
- **HQ Location:** Denver, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2668441f9f250abaae02f889a7e53460ef160c1a8e645f36bb7d1c83b69a871d&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fknocommerce&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of KnoCommerce?

**["Post Transaction Survey Data with Ease!"](https://www.g2.com/survey_responses/knocommerce-review-8726259)**

**Rating:** 5.0/5.0 stars

_— Jason B._

[Read full review](https://www.g2.com/survey_responses/knocommerce-review-8726259)

### [Marketing Auditor](https://www.g2.com/products/marketing-auditor/reviews)

Say goodbye to manual audit checklists with Marketing Auditor, the ultimate solution for agencies looking to streamline their audit process. Audit your Google Ads and Analytics accounts in just minutes, saving you valuable time and effort. With over 200 automated checks, Marketing Auditor provides comprehensive insights that will help you optimize your campaigns effectively. Save 10 hours per report with quick and efficient audits Analyze 200+ data points to uncover valuable insights Generate 50+ pages of actionable recommendations for campaign improvement Choose from professional themes or customize with your own branding Export reports to PowerPoint or Google Slides for easy sharing and editing Supports Google Ads & Analytics, with Facebook Ads and more channels coming soon Marketing Auditor is the evolution of GA4 Auditor, a trusted tool that has already assisted marketers in generating over 1,000 audits. Trusted by leading agencies and brands in over 50 countries, Marketing Auditor is the go-to solution for agencies looking to impress their prospects and clients with detailed, white-label reports. Streamline your audit process, save time, and gain valuable insights with Marketing Auditor today.

**Average Rating:** 4.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Marketing Auditor?

- **Data Collection:** 6.7/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 6.7/10 (Category avg: 8.7/10)
- **Campaign Insights:** 5.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Marketing Auditor?

- **Seller:** [Marketing Auditor](https://www.g2.com/sellers/marketing-auditor)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d3bf4a9a272da387e17a89aa0cf60a07cfed28212817c73f9337469e450848a7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmarketingauditor&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Large

#### What Do G2 Reviewers Say About Marketing Auditor?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **accurate attribution tracking** of Marketing Auditor, enhancing data collection and campaign performance insights.

##### Cons

- Users find that the **integration issues** hinder effective monitoring and alerting capabilities in the Marketing Auditor tool.
- Users find the **lack of user-friendly alerts and monitoring** frustrating, hindering their overall experience with Marketing Auditor.

#### What Are Recent G2 Reviews of Marketing Auditor?

**["Tool usuage"](https://www.g2.com/survey_responses/marketing-auditor-review-10749045)**

**Rating:** 4.0/5.0 stars

_— Raman M._

[Read full review](https://www.g2.com/survey_responses/marketing-auditor-review-10749045)

### [MassTer](https://www.g2.com/products/masster/reviews)

Our Marketing Mix Modeling software MassTer offers a modern approach to running Marketing Mix Modeling projects. With its user-friendly and intuitive interface, MassTer helps analytical teams perform MMM projects more efficiently. MassTer is designed to help you deliver your end-to-end Marketing Mix Modeling projects efficiently. The best industry practices and advanced modeling techniques are implemented to replicate the MMM project workflow and achieve maximum efficiency. Leverage MassTer modules to: • Identify sales drivers • Compute MROI • Run simulations • Optimize budgets

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind MassTer?

- **Seller:** [MASS Analytics](https://www.g2.com/sellers/mass-analytics)
- **Year Founded:** 2015
- **HQ Location:** Hammersmith, GB
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=586c2d1f52b05b34b95e68eb2c2736546057160c4a570f68eac3317fb31b8f4b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmass_analytics%2F&secure%5Burl_type%5D=linkedin_company_website)  
58 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Large

#### What Are Recent G2 Reviews of MassTer?

**["The reference software for building MMM"](https://www.g2.com/survey_responses/masster-review-4596111)**

**Rating:** 5.0/5.0 stars

_— Baidy S._

[Read full review](https://www.g2.com/survey_responses/masster-review-4596111)

#### What Are G2 Users Discussing About MassTer?

- [What is MassTer used for?](https://www.g2.com/discussions/what-is-masster-used-for)

### [Measureful](https://www.g2.com/products/measureful/reviews)

Measureful offers solutions for customizable marketing reports for agencies, freelancers, and marketers.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Measureful?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)
- **Multichannel Tracking:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Measureful?

- **Seller:** [Measureful](https://www.g2.com/sellers/measureful)
- **Year Founded:** 2012
- **HQ Location:** Portland, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=25a2b72ee06a39aead11a15367bdc8c387aaee43eefa8b68717a60cca896e7ec&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmeasureful&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Measureful?

**["Create Advance Automated Marketing Reports For Business Clients Very Fast"](https://www.g2.com/survey_responses/measureful-review-4409932)**

**Rating:** 5.0/5.0 stars

_— Vartika K._

[Read full review](https://www.g2.com/survey_responses/measureful-review-4409932)

#### What Are G2 Users Discussing About Measureful?

- [What is Measureful used for?](https://www.g2.com/discussions/what-is-measureful-used-for)

- [‹ Prev‹ Prev](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=20#product-list)
- [1](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score#product-list)
- [2](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=2#product-list)
- …
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- [19](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=19#product-list)
- [20](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=20#product-list)
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- [22](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=22#product-list)
- [23](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=23#product-list)
- [24](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=24#product-list)
- [25](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=25#product-list)
- …
- [37](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=37#product-list)
- [38](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=38#product-list)
- [Next ›Next ›](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=22#product-list)

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[Browse Marketing Analytics Themes](/categories/marketing-analytics/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated April 23, 2026

Marketing analytics software encompasses tools and processes that enable an organization to manage, evaluate, and control its marketing efforts by measuring marketing performance. These solutions simplify and optimize a business’s marketing strategies and activities. With the use of marketing analytics software, businesses can improve their return-on-investment (ROI) by identifying effective marketing methods and adjusting campaigns to maximize conversions and sales.

Marketing analytics considers marketing efforts across all channels and audiences, including email marketing, social media, digital advertising, and web analytics. Marketing analytics software is usually offered as a standalone solution. These products source campaign data through integrations with a company’s marketing technology stack, including [marketing automation software](https://www.g2.com/categories/marketing-automation), [CRM software](https://www.g2.com/categories/crm), [digital advertising software](https://www.g2.com/categories/digital-advertising), and [digital analytics software](https://www.g2.com/categories/digital-analytics). However, many all-in-one marketing platforms, such as marketing automation products, include built-in reporting features.

Marketing analytics solutions source data from marketing tools, and their core functionality is to analyze marketing campaign-oriented information. Some companies opt to use [analytics platforms](https://www.g2.com/categories/analytics-platforms) or [embedded business intelligence software](https://www.g2.com/categories/embedded-business-intelligence) instead, which can also provide insights into company data from a variety of other sources in addition to marketing data.

To qualify for inclusion in the Marketing Analytics category, a product must:

- Collect data on marketing campaigns distributed across a variety of media channels
- Monitor marketing campaigns and targeted audiences to identify the results
- Analyze the results and compile data of marketing campaigns
- Integrate with sales, marketing, and other analytics software through which users can source marketing data
- Visualize marketing campaign performance via an analytics dashboard or similar visualization features, including data such as key performance indicators, clicks, ROI, or other marketing engagement statistics

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