# Best Marketing Analytics Tools - Page 18

## How Many Marketing Analytics Software Products Does G2 Track?

**Total Products under this Category:** 556

### Category Stats (Aug 2026)

- **Average Rating:** 4.52/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** MSIGHTS (+0.87%) - Among all products in this category, MSIGHTS recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Marketing Analytics Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 67,800+ Authentic Reviews
- 556+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Marketing Analytics Software
 ![G2 Grid® for Marketing Analytics Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketing-analytics/grids.png?focus%5B%5D=364&focus%5B%5D=3551&focus%5B%5D=3326&focus%5B%5D=22329&focus%5B%5D=19813&focus%5B%5D=66642&focus%5B%5D=16446&focus%5B%5D=121648)

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, Klaviyo, impact.com, Singular, AgencyAnalytics, and Intuit Mailchimp All-in-One Marketing Platform.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=klaviyo&focus%5B%5D=impact-com&focus%5B%5D=singular&focus%5B%5D=agencyanalytics&focus%5B%5D=intuit-mailchimp-all-in-one-marketing-platform)

**Sponsored**

### Practice Better

Practice Better is the leading all-in-one practice management software solution designed to help health and wellness professionals streamline their operations and enhance client support. Our comprehensive platform caters to a diverse range of practitioners, including nutritionists, therapists, coaches, therapists, chiropractors, fitness trainers, and more, providing them with the tools necessary to manage their practices efficiently and effectively. Practice Better serves both solo practitioners and larger group practices across the globe. By offering a centralized, all-in-one EHR solution. With our user-friendly interface, Practice Better allows practitioners to focus more on their clients and less on administrative tasks, ultimately leading to improved client outcomes and satisfaction. Key features of Practice Better include appointment booking, billing management, telehealth capabilities, and client engagement tools. The appointment booking system enables practitioners to manage their schedules seamlessly, reducing the likelihood of double bookings and missed appointments. Practice Better Payments simplifies invoicing and payment processing, allowing professionals to track their finances with ease. Additionally, the telehealth functionality provides a secure platform for virtual consultations, ensuring that practitioners can connect with clients regardless of location. Another significant aspect of Practice Better is its client engagement tools, which include customizable client portals and online programs or courses. These features empower practitioners to create personalized experiences for their clients, fostering a sense of community and support. By offering resources like educational materials and progress tracking, practitioners can enhance the overall client experience and encourage adherence to wellness plans. Overall, Practice Better stands out in the practice management software category by providing a comprehensive suite of features tailored specifically for health and wellness professionals. Our focus on improving practice management, client support, and engagement allows practitioners to scale their businesses effectively while delivering better outcomes for their clients. The platform not only simplifies daily operations but also enhances overall quality of care, making it an invaluable tool for those in the health and wellness industry.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=624&secure%5Bchosen_at%5D=2026-08-12T21%3A48%3A16Z&secure%5Bdisplayable_resource_id%5D=1651&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=47168&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=47168&secure%5Bresource_id%5D=624&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-analytics%3FhsCtaTracking%3Da8d32808-aa06-4af7-8b39-4f52bfd11a1d%257C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3%26page%3D18&secure%5Btoken%5D=1e59ec36fde8b65ece6fe2c01854a0c0e33f403f07e73f225fe1b42b631ab897&secure%5Burl%5D=https%3A%2F%2Fpracticebetter.io%2F&secure%5Burl_type%5D=free_trial)

### [Cue](https://www.g2.com/products/e-cue-ai-cue/reviews)

Cue is your elite AI Analyst. Built for growth leaders. Cue combines data science rigor with business-specific intelligence. Access insights directly in Slack or through our intuitive interface — always accurate, customized to your practice, and trained and maintained by GTM experts you can trust. Elite analysis. Engineered for the Boardroom AND the day-to-day.

**Average Rating:** 5.0/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate Cue?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)
- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Cue?

- **Seller:** [e:cue AI](https://www.g2.com/sellers/e-cue-ai)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4530e93b42a1e8d775aa184c143793a9b5dfbe8cddb1a36b75a9783b8368afdc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fecue-ai%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Small, 50% Medium

#### What Do G2 Reviewers Say About Cue?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **automation capabilities** of Cue, enhancing efficiency and confidence in data-driven decision making.
- Users find Cue extremely **easy to use** , enabling quick data analysis and boosting confidence in decision-making.
- Users praise Cue's **effortless data discovery** , enabling confident decision-making with easy analyses and visualizations.
- Users appreciate the **easy integrations** of Cue, allowing seamless data discovery and empowering confident decision-making.
- Users love the **time-saving benefits** of Cue, allowing quick data analysis for efficient decision making.

##### Cons

- Users note a **steep learning curve** in mastering Cue for optimal results, which is typical for AI tools.

#### What Are Recent G2 Reviews of Cue?

**["Empowers Confident, Data-Driven Decisions Instantly"](https://www.g2.com/survey_responses/cue-review-12121348)**

**Rating:** 5.0/5.0 stars

_— Leah D._

[Read full review](https://www.g2.com/survey_responses/cue-review-12121348)

**["Cue it up! Fast Insights and Stellar Support"](https://www.g2.com/survey_responses/cue-review-12114817)**

**Rating:** 5.0/5.0 stars

_— Verified User in Higher Education_

[Read full review](https://www.g2.com/survey_responses/cue-review-12114817)

### [DataSenses](https://www.g2.com/products/data-solution-and-analysis-company-datasenses/reviews)

What is DataSenses? DataSenses is a cutting-edge no-code marketing reporting platform tailored for teams and agencies to streamline their data integration and reporting processes. It tackles the common pain points of manual and slow marketing data retrieval by enabling users to connect and sync all their marketing data seamlessly within just one minute. With DataSenses, you no longer have to rely on complex tools, expensive developers, or tedious manual work. The platform connects with popular marketing channels like Google Ads, Facebook Ads, TikTok Ads, and many more, allowing you to effortlessly consolidate all your data into tools like Google Sheets, Google Looker, or your preferred business intelligence platform. This gives you a centralized view of your marketing performance without the hassle of switching between platforms. Why Choose DataSenses? Fast and Easy-to-Use: With its intuitive interface and no-code functionality, DataSenses ensures that anyone, regardless of technical expertise, can sync and manage marketing data. Cost-Effective Solution: DataSenses offers the most affordable solution in the market, making it accessible for startups, small businesses, and large teams alike. Time-Saving Automation: Forget manual data extraction and updates. DataSenses automates your reporting processes, saving hours of time that can be redirected to strategy and execution. Comprehensive Data Sync: The platform supports all major marketing data sources, ensuring that you have access to accurate, up-to-date information in one place. Who is DataSenses For? Whether you're a freelance marketer, a small business owner, or part of a large marketing agency, DataSenses is designed to simplify your reporting needs. Its flexibility and scalability cater to both individual users and large teams managing multiple campaigns across various channels. What Makes DataSenses Unique? Unlike traditional solutions that require coding knowledge or expensive third-party services, DataSenses bridges the gap by offering a no-code, user-friendly, and affordable platform. Its 1-minute sync capability sets it apart, ensuring that marketing professionals spend less time managing data and more time making impactful decisions. DataSenses empowers teams to create detailed, accurate, and visually appealing reports quickly, giving them a competitive edge in today’s fast-paced digital marketing landscape.

**Average Rating:** 5.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate DataSenses?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)

#### Who Is the Company Behind DataSenses?

- **Seller:** [DATA SOLUTION AND ANALYSIS COMPANY](https://www.g2.com/sellers/data-solution-and-analysis-company)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Small

#### What Do G2 Reviewers Say About DataSenses?

_AI-generated summary from verified user reviews_

##### Pros

- Users find DataSenses to be **very easy to use** , especially appreciating its affordability compared to competitors.
- Users find DataSenses to be **time-saving** , appreciating its speed and affordability in streamlining their processes.

##### Cons

- Users find the **limited customization** of DataSenses restrictive and hope for more options in the future.

#### What Are Recent G2 Reviews of DataSenses?

**["Good extension to connect with Facebook Ads and Google Sheet"](https://www.g2.com/survey_responses/datasenses-review-10743596)**

**Rating:** 5.0/5.0 stars

_— Hoang H._

[Read full review](https://www.g2.com/survey_responses/datasenses-review-10743596)

**["Review"](https://www.g2.com/survey_responses/datasenses-review-10744730)**

**Rating:** 5.0/5.0 stars

_— Thọ T._

[Read full review](https://www.g2.com/survey_responses/datasenses-review-10744730)

### [Dimensions Attribution from AdAmplify](https://www.g2.com/products/dimensions-attribution-from-adamplify/reviews)

Making informed decisions based on our deep analysis of your data is the most reliable way to optimize your marketing spend and increase your revenue. Our Dimensions Attribution platform provides data-driven insights into the performance of the channels, campaigns, and ads that are driving both initial and repeat purchases. Our multi-touch data-driven attribution model, customer analysis tools, and recommendation engine allow you to focus your marketing efforts on constantly improving the effectiveness of your marketing initiatives.

**Average Rating:** 5.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Dimensions Attribution from AdAmplify?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)
- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Dimensions Attribution from AdAmplify?

- **Seller:** [AdAmplify](https://www.g2.com/sellers/adamplify)
- **Year Founded:** 2015
- **HQ Location:** Vancouver, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=363f6b97d6e5ec6614d16decae3d4f5512eadb397e670dffdc56002511d5db6f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadamplify-solutions&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Dimensions Attribution from AdAmplify?

**["Excellent Service!"](https://www.g2.com/survey_responses/dimensions-attribution-from-adamplify-review-7828127)**

**Rating:** 5.0/5.0 stars

_— Biance B._

[Read full review](https://www.g2.com/survey_responses/dimensions-attribution-from-adamplify-review-7828127)

**["A go-to attribution app for Shopify eCommerce Stores"](https://www.g2.com/survey_responses/dimensions-attribution-from-adamplify-review-7558032)**

**Rating:** 5.0/5.0 stars

_— Raquel W._

[Read full review](https://www.g2.com/survey_responses/dimensions-attribution-from-adamplify-review-7558032)

### [EasyInsights](https://www.g2.com/products/easyinsights-easyinsights/reviews)

EasyInsights is the data activation platform specifically designed for performance marketers from the ground up. It helps in activating first party data to increase your ROAS significantly. If any of these pulling your Performance Marketing ROAS down, then EasyInsights is exactly what you need - Achieve a higher match rate on Meta platforms. - Seamlessly upload GCLID on AdWords for enhanced tracking. - Exclude low-intent and non-relevant audiences from your retargeting campaigns. - Send offline store conversion data to your ad channels for a comprehensive view. - Deduplicate conversions on Meta and Google to gain more visibility and accuracy. - Scale WhatsApp conversion data to Meta and optimize lead data for your CRM. - Remove low-selling, low-converting, and out-of-stock products from your catalogue ads. - Enrich customer data with valuable insights like website behavior and UTM parameters. - Gain precise insights into which pages, products, and channels contribute most to your revenue. - Send personalized offers from the nearest brand outlet directly to your customers. - Eliminate high-probability RTO/cancellation orders from your conversion data.

**Average Rating:** 4.8/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate EasyInsights?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.3/10)
- **Data Collection:** 8.3/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 8.3/10 (Category avg: 8.7/10)
- **Campaign Insights:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind EasyInsights?

- **Seller:** [EasyInsights](https://www.g2.com/sellers/easyinsights)
- **Year Founded:** 2020
- **HQ Location:** Delhi, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cb07b1edf1d6b8e2e7b1ef88a4c09291725c0dfb357a74daef7a8517a288cffa&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Feasyinsights&secure%5Burl_type%5D=linkedin_company_website)  
41 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Large, 100% Small

#### What Are Recent G2 Reviews of EasyInsights?

**["Great updates on general news in the public sector"](https://www.g2.com/survey_responses/easyinsights-review-8977982)**

**Rating:** 5.0/5.0 stars

_— Anastasia E._

[Read full review](https://www.g2.com/survey_responses/easyinsights-review-8977982)

**["Optimization of Data and Marketing"](https://www.g2.com/survey_responses/easyinsights-review-8344095)**

**Rating:** 4.5/5.0 stars

_— Chandra Sai M._

[Read full review](https://www.g2.com/survey_responses/easyinsights-review-8344095)

### [Endash](https://www.g2.com/products/endash/reviews)

Endash is a marketing analytics platform built to give growth teams a live, blended view of every channel—without spreadsheets or code. Connect 300+ data sources (Facebook Ads, Google Ads, TikTok, GA4, Shopify, Amazon, your own database and more), model them with reusable SQL, and visualize performance in real-time dashboards that anyone can tweak. Key functionalities : Unified Connectors & Data Modeling Endash auto-ingests spend, revenue, and engagement metrics, then harmonizes disparate naming conventions into a single schema. Advanced users can save custom SQL as shareable Data Models for instant reuse. Live Dashboards & Goal Tracking Drag-and-drop widgets—charts, tables, pivots, or goal bars—light up ROAS, CPC, CPA, and contribution margin the moment data lands. Color-coded goal progress lets teams spot overspend or underperformance at a glance. Alerts, Sharing, and Export Schedule PDF/CSV snapshots to Slack or email, set anomaly alerts on any KPI, or pipe clean data to BigQuery, Snowflake, or Looker Studio for deeper exploration. Template Library Launch pre-built dashboards for acquisition, e-commerce P&L, or blended ad reporting, then customize every widget without touching the underlying queries. Used by fast-growing DTC brands, agencies, and B2B SaaS companies alike, Endash lets marketers reclaim the five hours a week they once spent copy-pasting reports—and redirect that time to strategy.

**Average Rating:** 4.8/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Endash?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)
- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 6.7/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Endash?

- **Seller:** [Cigro](https://www.g2.com/sellers/cigro)
- **Year Founded:** 2021
- **HQ Location:** Seoul, KR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f42784a493923519a4798a750acb3c80193150ef69f2e05e8a496a744da99e04&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcigro%2F&secure%5Burl_type%5D=linkedin_company_website)  
32 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Endash?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **proactive customer support** of Endash, simplifying the implementation and enhancing their overall experience.
- Users benefit from the **customization options** of Endash, facilitating seamless integration and tailored data visualization.
- Users praise the **intuitive UI for effective data visualization** , facilitating seamless integration and easy data management.
- Users commend the **implementation ease** of Endash due to its intuitive UI and effective data visualization capabilities.
- Users commend the **intuitive UI** of Endash, facilitating easy data visualization and integration with multiple platforms.

##### Cons

- Users face **limited access** to functionalities, though responsive managers assist with issues and offer custom workarounds.

#### What Are Recent G2 Reviews of Endash?

**["A high-value, fast-evolving analytics platform for modern e-commerce teams"](https://www.g2.com/survey_responses/endash-review-11395576)**

**Rating:** 5.0/5.0 stars

_— Cheol I._

[Read full review](https://www.g2.com/survey_responses/endash-review-11395576)

**["Cost-effective and easy dashboard implementation for small businesses struggling with complex setups"](https://www.g2.com/survey_responses/endash-review-11323276)**

**Rating:** 4.5/5.0 stars

_— 명훈 ._

[Read full review](https://www.g2.com/survey_responses/endash-review-11323276)

### [intellsys AdGPT](https://www.g2.com/products/intellsys-adgpt/reviews)

Intellsys AdGPT is an AI-driven prescriptive advertising intelligence platform that helps businesses optimize their performance marketing decisions. The platform connects with over 200 ad data sources, including Google Ads, Meta, Amazon, Shopify, CRM, and analytics tools, delivering a unified, real-time view of campaign to conversion metrics. Through a conversational AI interface, marketers ask questions and receive precise metrics plus prioritized next moves tied to CAC, ROAS, and LTV. What is the Role of Intellsys AdGPT? Intellsys AdGPT acts as your on-demand strategic advisor, intelligently diagnosing performance issues like budget leaks or creative fatigue and prescribing ranked, actionable steps with clear reasons and projected outcomes. It replaces dashboard drift and guesswork with confident, data-driven decisions and compounding results, accelerating marketing velocity without demanding complex setups or siloed analysis. Why Intellsys AdGPT? Marketing complexity is rising with multi-channel spend, privacy shifts, and fragmented analytics. Intellsys AdGPT solves this by unifying all marketing data into one authoritative source updated hourly, providing clarity and alignment across teams. It empowers marketers to make faster, smarter decisions with transparent, secure AI-driven recommendations, helping teams move beyond traditional reporting and scale growth effectively. Intellsys AdGPT Growth Marketing Tool Key Features: 1. Unified Data Integration Connects 200+ advertising, social media, CRM, and analytics platforms for seamless, consistent real-time reporting. 2. Conversational Ask-and-Act Interface Plain-English questions get you instant metrics plus prioritized next moves—in one conversation, one truth. 3. Prescriptive Playbooks Every insight ends with a step-by-step, outcome-ranked plan showing what to do now and why it matters. 4. Leak Opportunity Radar Automatically surfaces campaign and creative fatigue zones or performance leaks before they impact ROI. 5. Enterprise-Grade Security & Governance Role-based access, audit trails, GDPR-compliance, and certifications ensure secure and trustworthy use. Key Benefits of Using Intellsys AdGPT: 1. Accelerate decision cycles from days to minutes, boosting experiment velocity and agility 2. Gain clear, trusted insights to optimize budget allocation and reduce wasted spend 3. Achieve alignment across marketing, growth, and finance teams with one version of truth 4. Reduce manual data wrangling with automated diagnostics and prescriptive next steps 5. Drive measurable growth with projected impact tied to all recommendations

**Average Rating:** 4.5/5.0

**Total Reviews:** 2

#### Who Is the Company Behind intellsys AdGPT?

- **Seller:** [GrowthJockey](https://www.g2.com/sellers/growthjockey)
- **Year Founded:** 2020
- **HQ Location:** Gurugram, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e82705f9c1ec97c24325fcd640b3e8b177b85bafd7c860fc1a43b51a9692ab2c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgrowthjockey&secure%5Burl_type%5D=linkedin_company_website)  
116 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Do G2 Reviewers Say About intellsys AdGPT?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **data analysis dashboards** by intellsys AdGPT extremely useful for efficient data assessment.
- Users find the **dashboard's usefulness for data analysis** enhances their ability to assess information efficiently.
- Users find the **analytics dashboard** by intellsys invaluable for effective data analysis and insights.
- Users find that AdGPT excels in **efficient data assessment** , streamlining their evaluation processes significantly.
- Users find that AdGPT is a **time-saving tool** that enhances data assessment efficiency significantly.

##### Cons

- Users feel that the **slow loading** of AdGPT impacts their experience, especially during dashboard creation.
- Users suggest that the **slow performance** impacts their workflow, especially when creating and organizing dashboards effectively.
- Users find the **lengthy update times** of 3-4 hours frustrating and prefer more real-time updates.

#### What Are Recent G2 Reviews of intellsys AdGPT?

**["Insightful & Organized Data Analyzing!"](https://www.g2.com/survey_responses/intellsys-adgpt-review-10916844)**

**Rating:** 4.5/5.0 stars

_— Gaurav J._

[Read full review](https://www.g2.com/survey_responses/intellsys-adgpt-review-10916844)

**["data analyses"](https://www.g2.com/survey_responses/intellsys-adgpt-review-10916868)**

**Rating:** 4.5/5.0 stars

_— Supreeti B._

[Read full review](https://www.g2.com/survey_responses/intellsys-adgpt-review-10916868)

### [JENTIS](https://www.g2.com/products/jentis/reviews)

JENTIS is a server-side tracking solution providing the highest quality first-party data to improve your understanding of your customers and users. By regaining data lost to ad blockers, browser tracking prevention, and the end of 3rd party cookies, the JENTIS Tag Manager enables marketing teams to optimize campaign performance and secure better ROAS, while taking full control of their data in a GDPR-compliant way. JENTIS is a managed service including hosting, server maintenance and 24/7 monitoring so marketers can focus on making the most out of their data. The JENTIS Tag Manager gives you complete control over your server-side tracking setup. Thanks to the easy-to-use interface, optimizing your tracking according to your individual requirements is quick and convenient. With over 100+ connectors, the JENTIS Tag Manager facilitates easy data connectivity with the core MarTech stack used by the modern enterprise. JENTIS comes with additional advanced features such as: Essential Mode JENTIS’ Essential Mode enables the legally compliant collection of essential anonymized data and conversions, independent of consent. This gives you comprehensive audience measurement across your entire website. Data Enrichment Add insightful information to your captured website data for more detailed analyses and better decision-making with real-time data enrichment by JENTIS. Raw Data Own and utilize your raw website data independent of big tech for advanced business intelligence, machine learning, and data science applications. CMP Connectors Connect your CMP to automatically align your tracking setup to the consent preferences of your users with a few mouse clicks.

**Average Rating:** 5.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate JENTIS?

- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind JENTIS?

- **Seller:** [JENTIS](https://www.g2.com/sellers/jentis)
- **Year Founded:** 2020
- **HQ Location:** Vienna, AT
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c1230ff0c2556342274ab9928069780ba9d1e2f72bf8221c58ff3d0d257d1d06&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fjentis&secure%5Burl_type%5D=linkedin_company_website)  
63 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Small

#### What Do G2 Reviewers Say About JENTIS?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **smooth and powerful solutions** provided by JENTIS, tailored to their understanding.
- Users value the **effective solutions** provided by JENTIS, which cater to their unique understanding and needs.
- Users value the **smooth and powerful performance** of JENTIS, providing effective solutions tailored to their needs.

#### What Are Recent G2 Reviews of JENTIS?

**["I have seen this application and used it as well"](https://www.g2.com/survey_responses/jentis-review-10598860)**

**Rating:** 5.0/5.0 stars

_— Jeet S._

[Read full review](https://www.g2.com/survey_responses/jentis-review-10598860)

**["Amazing solution for tracking compliance"](https://www.g2.com/survey_responses/jentis-review-8489791)**

**Rating:** 5.0/5.0 stars

_— Preeta S._

[Read full review](https://www.g2.com/survey_responses/jentis-review-8489791)

### [Keen](https://www.g2.com/products/keen-decision-systems-keen/reviews)

Optimize your marketing mix. Keen’s decision system empowers you to accurately predict future revenue performance across all marketing channels. No more guesswork - make smarter decisions and drive more growth today. Keen guarantees 25% improvement in marketing influenced revenue. We ingest your data and pair it with over 40 years of research and 10 years of metadata to build a marketing mix model that accelerates your business. Use Keen to uncover future revenue for your business at different budget levels, see potential ROI on investment in new channels before you start testing, or allow our marketing mix analysis to show you the optimal path to achieving your goals.

**Average Rating:** 5.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Keen?

- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Keen?

- **Seller:** [Keen Decision Systems](https://www.g2.com/sellers/keen-decision-systems)
- **Year Founded:** 2010
- **HQ Location:** Durham North Carolina, United States
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f936a11afd513ea6a53d5e7fbc686cd3168e0c4d864cf80dd27871ebc9865af8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fkeen-strategy-llc%2F&secure%5Burl_type%5D=linkedin_company_website)  
46 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Medium

#### What Are Recent G2 Reviews of Keen?

**["Keen Decision Systems may be growing as evidenced by their involvement in analyzing"](https://www.g2.com/survey_responses/keen-review-9520361)**

**Rating:** 5.0/5.0 stars

_— Ashish P._

[Read full review](https://www.g2.com/survey_responses/keen-review-9520361)

**["Trusted Partner for Five Years Across Multiple Brands: Growing and Evolving Together"](https://www.g2.com/survey_responses/keen-review-9611920)**

**Rating:** 5.0/5.0 stars

_— June S._

[Read full review](https://www.g2.com/survey_responses/keen-review-9611920)

### [Lemnisk](https://www.g2.com/products/lemnisk/reviews)

Lemnisk's Customer Data Platform-led personalization and real-time marketing automation solution delivers superior customer experiences that result in increased conversions, retention, and growth for enterprises. The key capabilities include: ● No code connectors to bring together silo-ed marketing data sources and create a real-time one view of every customer ● Orchestrate individual customer journeys across the marketing tool ecosystem on the right channels at the right time using a proprietary in-built machine learning engine ● Create 1:1 personalized experiences for each user across multiple marketing channels Lemnisk has offices in Boston, Singapore, Dubai, and Bangalore. Lemnisk is ISO 27001 and ISO 27018 certified. For more information, please visit: www.lemnisk.co

**Average Rating:** 4.4/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Lemnisk?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.3/10)

#### Who Is the Company Behind Lemnisk?

- **Seller:** [Lemnisk](https://www.g2.com/sellers/lemnisk)
- **Year Founded:** 2019
- **HQ Location:** Bangalore, Karnataka
- **Twitter:** @LemniskCo  
283 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0b23ddac67040c3256181229796c871abdd27ecd7c9c31973dded23f9aaf55dc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13692333&secure%5Burl_type%5D=linkedin_company_website)  
70 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Insurance
- **Company Size:** 50% Large, 30% Medium

#### What Are Recent G2 Reviews of Lemnisk?

**["Great Customer Data Platform Tool"](https://www.g2.com/survey_responses/lemnisk-review-8730416)**

**Rating:** 5.0/5.0 stars

_— ashu k._

[Read full review](https://www.g2.com/survey_responses/lemnisk-review-8730416)

**["Transforming Customer Experiences with Lemnisk"](https://www.g2.com/survey_responses/lemnisk-review-8647909)**

**Rating:** 5.0/5.0 stars

_— Akash S._

[Read full review](https://www.g2.com/survey_responses/lemnisk-review-8647909)

#### What Are G2 Users Discussing About Lemnisk?

- [What is Lemnisk used for?](https://www.g2.com/discussions/what-is-lemnisk-used-for) - 1 comment

### [Lumos Advertising](https://www.g2.com/products/lumos-advertising/reviews)

LUMOS Advertising is an innovative marketing technology platform that revolutionizes Out-of-Home advertising by integrating advanced data analytics, artificial intelligence, and Internet of Things technologies. By leveraging one of the largest consumer databases in the region, LUMOS empowers brands, agencies, and advertisers to create impactful connections through various OOH formats, including mobile, transit, retail, static, digital, and location-based activations. The platform bridges the gap between traditional OOH and digital marketing by offering seamless audience digital retargeting services, comprehensive audience research, campaign planning, reporting, and verification, ensuring a cohesive and dynamic advertising strategy across multiple platforms. Key Features and Functionality: - Unified Customer Intelligence Platform: Provides real-time insights into consumer behavior, enabling advertisers to understand and engage real-world audiences effectively. - Foot Traffic Analysis: Unlocks detailed foot traffic insights for any point of interest, helping businesses identify high-traffic areas and optimize ad placements. - Audience Segmentation: Offers access to over 6,500 audience segments, allowing for precise targeting and personalized marketing campaigns. - Immersive Media Exploration: Enables exploration of outdoor media in an immersive urban digital twin environment, facilitating better visualization and planning of ad campaigns. - Cross-Channel Attribution: Attributes cross-channel marketing activations, providing a comprehensive view of campaign performance across different platforms. - Real-Time Campaign Monitoring: Allows advertisers to monitor campaign performance in real-time through the LUMOS Portal, with integration options via powerful APIs and SSP programmatic partners. Primary Value and Problem Solved: LUMOS Advertising addresses the longstanding challenge of measuring the effectiveness of OOH advertising by providing data-driven insights and analytics. Traditional OOH campaigns often lack precise performance metrics, making it difficult for advertisers to assess return on investment. LUMOS solves this problem by offering real-time data on impressions, reach, and audience engagement, enabling advertisers to make informed decisions and optimize their marketing strategies. Additionally, the platform's ability to integrate OOH advertising with digital retargeting ensures a seamless and cohesive marketing approach, enhancing overall campaign effectiveness and efficiency.

**Average Rating:** 4.5/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Lumos Advertising?

- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 8.3/10 (Category avg: 8.7/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Lumos Advertising?

- **Seller:** [LUMOS](https://www.g2.com/sellers/lumos-d01270f0-dd36-4350-929c-b279b05a78d6)
- **HQ Location:** Sydney, AU
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=586b1b0672dfcb25846bf8ed6f53fb66ebd007632610a18384f09cdb28a3327e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fspotlumos%2F&secure%5Burl_type%5D=linkedin_company_website)  
18 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Small, 50% Medium

#### What Do G2 Reviewers Say About Lumos Advertising?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **automation** in Lumos Advertising, which simplifies access requests and enhances overall efficiency.
- Users praise the **ease of use** of Lumos Advertising, appreciating its user-friendly and efficient request process.
- Users value the **seamless integrations** of Lumos Advertising, enhancing efficiency and simplifying workflows across platforms.
- Users find Lumos Advertising to be highly **reliable** , integral to their work and consistent in performance.
- Users appreciate the **time-saving automation** of Lumos Advertising, making processes faster and more efficient.

#### What Are Recent G2 Reviews of Lumos Advertising?

**["Lumos to the Future"](https://www.g2.com/survey_responses/lumos-advertising-review-10565827)**

**Rating:** 4.0/5.0 stars

_— Mary Amna D._

[Read full review](https://www.g2.com/survey_responses/lumos-advertising-review-10565827)

**["Just Get out of your own way and do some creativity with the help of Lumos"](https://www.g2.com/survey_responses/lumos-advertising-review-10559835)**

**Rating:** 5.0/5.0 stars

_— Shivangi A._

[Read full review](https://www.g2.com/survey_responses/lumos-advertising-review-10559835)

### [Marketing Pulse](https://www.g2.com/products/marketing-pulse/reviews)

Marketing Pulse is a marketing analytics and attribution platform built specifically for small business owners who need clarity without complexity. It helps you pinpoint which marketing efforts are actually driving growth, without requiring deep technical expertise or a background in analytics. Most tools are built for experienced marketers and can feel overwhelming for non-marketers. Marketing Pulse keeps things simple by organizing everything into two easy-to-use dashboards that anyone can set up and understand. A big part of what makes it different is the Pulse Pixel and the AI Report. The Pulse Pixel improves your attribution by tracking how visitors get to your website using first-party data, meaning you own the data. This helps avoid the inflated or misleading results that often come from third-party platforms. The AI Report takes your data and explains what’s going on in plain language, while also pointing out opportunities to improve and grow. When you combine simple dashboards, better attribution, and clear next steps, you get a tool that actually works for business owners who are juggling a lot. Spend less time trying to figure out your marketing and more time focusing on your business, all at a price that makes sense for small teams.

**Average Rating:** 5.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Marketing Pulse?

- **Data Collection:** 10.0/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 10.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Marketing Pulse?

- **Seller:** [Marketing Pulse](https://www.g2.com/sellers/marketing-pulse)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2dc070dbcaeaaeb3460719dcc62ae235ef1b2198bffd4e76741923e6e8ff8883&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmarketing-pulse-io%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Small

#### What Are Recent G2 Reviews of Marketing Pulse?

**["Makes Marketing Reporting Much Easier"](https://www.g2.com/survey_responses/marketing-pulse-review-13190827)**

**Rating:** 5.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/marketing-pulse-review-13190827)

**["Game-Changer for Marketing Performance Insights"](https://www.g2.com/survey_responses/marketing-pulse-review-12801181)**

**Rating:** 5.0/5.0 stars

_— Zach B._

[Read full review](https://www.g2.com/survey_responses/marketing-pulse-review-12801181)

### [Mastercard Offers](https://www.g2.com/products/mastercard-offers/reviews)

Mastercard Offers is a comprehensive solution designed to help merchants achieve their business objectives by managing merchant-funded offers with exceptional ease and efficiency. By leveraging Mastercard's extensive experience, advanced personalization engine, and flexible capabilities, this dynamic platform operates seamlessly across any payment type and network, providing access to a wide range of distribution channels. Key Features and Functionality: - Pay for Performance: Merchants pay only for results directly attributed to sales, backed by rich analytics that ensure a clear return on ad spend. - Targeted Offer Models: Utilizing advanced AI, merchants can unlock new revenue streams by targeting the right customers and paying solely for actual performance. - Retention Boost: Strategic campaigns are designed to elevate customer retention by rewarding increased spending frequency and managing offers to sustain customer engagement. - Win-Back Strategies: The platform enables merchants to regain lost revenue by strategically re-engaging lapsed customers through dynamic offers. - Efficient Spend Management: With card-linked offers, merchants can maximize marketing impact, confidently set budgets, and demonstrate incremental lift through attributable sales and analytics. Primary Value and User Solutions: Mastercard Offers empowers merchants to drive customer loyalty and increase sales by delivering personalized, merchant-funded offers efficiently. The platform's end-to-end management capabilities simplify the process of creating and distributing offers, allowing merchants to focus on their core business operations. By providing targeted and performance-based incentives, merchants can attract new customers, retain existing ones, and re-engage those who have lapsed, ultimately enhancing their overall market competitiveness.

**Average Rating:** 4.6/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate Mastercard Offers?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)
- **Data Collection:** 7.5/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 5.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Mastercard Offers?

- **Seller:** [Mastercard](https://www.g2.com/sellers/mastercard)
- **Year Founded:** 1966
- **HQ Location:** Purchase, NY
- **Twitter:** @Mastercard  
491,448 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=45c40f7b41646f480e30ee3d1a7be4404df1182da202318367b4fc04ac4cd3e4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmastercard%2F&secure%5Burl_type%5D=linkedin_company_website)  
49,372 employees on LinkedIn®
- **Ownership:** NYSE - New York Stock Exchange

#### Who Uses This Product?

- **Company Size:** 65% Small, 29% Medium

#### What Do G2 Reviewers Say About Mastercard Offers?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of redemption** for points in the Mastercard Rewards Program, making savings effortless.
- Users appreciate the **personalized offers** from Mastercard, enhancing their everyday spending and travel experiences.
- Users value the **ease of use** of Mastercard Offers, finding it convenient and user-friendly for rewards management.
- Users love the **rewards program** of Mastercard Offers, saving money on purchases they would make anyway.
- Users love the **Rewards System** of Mastercard Offers, enjoying incredible points and diverse redemption options.

##### Cons

- Users find **limited options** and offers with Mastercard, especially in Canada, making it hard to benefit fully.
- Users find the **high costs** , including annual fees and interest rates, to be a significant drawback of Mastercard offers.
- Users find the **expensive fees** and high interest rates of Mastercard Offers frustrating and limiting for subscription. 
- Users find that **geographical limitations** restrict access to certain offers, impacting value for those in specific regions.
- Users find the **limited offers** in Canada, including fewer Priceless Specials, frustrating for maximizing benefits.

#### What Are Recent G2 Reviews of Mastercard Offers?

**["Big Savings, Lounge Access, and Hidden Offers"](https://www.g2.com/survey_responses/mastercard-offers-review-12818120)**

**Rating:** 5.0/5.0 stars

_— Mohit M._

[Read full review](https://www.g2.com/survey_responses/mastercard-offers-review-12818120)

**["Wide Variety of Rewards and Effortless Usability"](https://www.g2.com/survey_responses/mastercard-offers-review-11209152)**

**Rating:** 5.0/5.0 stars

_— Sean H._

[Read full review](https://www.g2.com/survey_responses/mastercard-offers-review-11209152)

### [Nielsen One](https://www.g2.com/products/nielsen-one/reviews)

Nielsen ONE is a comprehensive cross-media measurement solution designed to provide a deduplicated and comparable view of audience engagement across all platforms and devices. By integrating data from linear TV, connected TV (CTV), desktop, and mobile, Nielsen ONE enables media buyers and sellers to plan, optimize, and measure campaigns with confidence. Key Features and Functionality: - Cross-Platform Measurement: Offers a unified view of audience engagement across linear TV, CTV, desktop, and mobile platforms. - Deduplicated Metrics: Provides deduplicated reach and frequency metrics, ensuring accurate measurement of unique audiences. - Comprehensive Coverage: Utilizes a combination of big data and panel insights to deliver representative measurement of ads and content. - Advanced Planning Tools: Includes features like Nielsen ONE Planning, which helps identify the optimal media mix to reach target audiences effectively. Primary Value and User Solutions: Nielsen ONE addresses the complexities of today's fragmented media landscape by providing a holistic, cross-platform measurement system. For advertisers and agencies, it offers the ability to understand and reach their target audiences more effectively, ensuring that media investments are directed toward impactful channels. For publishers and platforms, Nielsen ONE delivers insights into content performance across various devices, aiding in content development strategies and monetization efforts.

**Average Rating:** 4.2/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate Nielsen One?

- **Data Collection:** 7.9/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 6.1/10 (Category avg: 8.7/10)
- **Campaign Insights:** 7.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Nielsen One?

- **Seller:** [Nielsen](https://www.g2.com/sellers/nielsen)
- **HQ Location:** New York, NY
- **Twitter:** @Nielsen  
182,466 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fe658857083f6f7d366c927af19c8f2e35fb36454e1bc5a27ae724884bd30cd9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1714%2F&secure%5Burl_type%5D=linkedin_company_website)  
29,093 employees on LinkedIn®
- **Ownership:** NYSE:NLSN
- **Total Revenue (USD mm):** $6,290

#### Who Uses This Product?

- **Company Size:** 50% Small, 42% Large

#### What Are Recent G2 Reviews of Nielsen One?

**["Great company in Media (Market Research)"](https://www.g2.com/survey_responses/nielsen-one-review-5262249)**

**Rating:** 4.0/5.0 stars

_— Febri Teguh R._

[Read full review](https://www.g2.com/survey_responses/nielsen-one-review-5262249)

**["Excellent platform for Earning against Data"](https://www.g2.com/survey_responses/nielsen-one-review-10455324)**

**Rating:** 4.5/5.0 stars

_— Nilesh P._

[Read full review](https://www.g2.com/survey_responses/nielsen-one-review-10455324)

### [Nugit](https://www.g2.com/products/nugit/reviews)

Nugit is an automated Data Storytelling Platform, going beyond a dashboard, helping to enable people to sift through overwhelming and complex data to find the insights and opportunities within. Nugit is able to provide these insights through data storytelling at scale, so it's immediately able to be understood.

**Average Rating:** 3.8/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Nugit?

- **Data Collection:** 6.7/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 5.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 5.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Nugit?

- **Seller:** [Nugit](https://www.g2.com/sellers/nugit)
- **Year Founded:** 2013
- **HQ Location:** Singapore, SG
- **Twitter:** @nugit  
99 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=384438afbb9bb207ee4aed7dcc496d11ef8a3053a70422e89a2f0add5a4a48fc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3487776%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Small

#### What Are Recent G2 Reviews of Nugit?

**["Story telling like an expert (only trial experience)"](https://www.g2.com/survey_responses/nugit-review-3184824)**

**Rating:** 4.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/nugit-review-3184824)

#### What Are G2 Users Discussing About Nugit?

- [What is Nugit used for?](https://www.g2.com/discussions/what-is-nugit-used-for)

### [Perx Platform](https://www.g2.com/products/perx-platform/reviews)

Perx Technologies is the Behavioural Loyalty Platform purpose-built for the BFSI industry. Where legacy loyalty systems reward transactions after the fact, Perx engineers the customer behaviours that lead to them - turning passive points ledgers into active growth engines, without IT bottlenecks or bloated costs. The platform combines real-time behavioural triggers, gamified engagement mechanics, and AI-driven personalisation to drive measurable lifts in activation, revenue, and customer lifetime value. The result: loyalty that shows up on the P&L, not just the engagement dashboard. With over 10 years of BFSI expertise, Perx serves leading enterprises in 15+ markets. Across its client base, the platform has contributed $2.9B in topline revenue, acquired 22.5M net-new customers, and delivered up to 29x ROI on engagement investment. GDPR compliant. ISO certified. Built for the rigour, complexity, and scale. Built for profit. Perx Technologies - Loyalty, Measured in Profit. perxtech.com

**Average Rating:** 4.1/5.0

**Total Reviews:** 7

#### How Do G2 Users Rate Perx Platform?

- **Data Collection:** 7.5/10 (Category avg: 9.0/10)
- **Multichannel Tracking:** 5.0/10 (Category avg: 8.7/10)
- **Campaign Insights:** 7.5/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Perx Platform?

- **Seller:** [Perx](https://www.g2.com/sellers/perx)
- **Year Founded:** 2011
- **HQ Location:** Singapore, SG
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c8ee8734cec9b1d45b82a11240dd16a6f6effb199cbd0b382058c67913cac57f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fperx%2F&secure%5Burl_type%5D=linkedin_company_website)  
40 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 71% Large, 43% Medium

#### What Do G2 Reviewers Say About Perx Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **Perx Platform's ease of use** enhances efficiency and supports their learning journey seamlessly.
- Users value the **automation features** of Perx Platform, simplifying campaign and initiative building for greater efficiency.
- Users value the **continuous improvement** of Perx Platform, enhancing their experience through personalized and accessible support.
- Users appreciate the **accessible customer support** of Perx Platform, which assists with queries and uncertainties effectively.
- Users value the **customization** of the Perx Platform, which tailors experiences to fit organizational culture effectively.

##### Cons

- Users experience **delayed updates** , which hinder timely access for data purposes or launching campaigns effectively.
- Users experience **processing delays** during downtime, impacting campaigns and data needs, though improvements are acknowledged.
- Users experience **difficulties during downtime** that hinder timely operations and campaign launches, impacting overall efficiency.
- Users find the **learning curve steep** for the Perx Platform, hindering quick implementation due to frequent changes.
- Users find the **slow loading** of the Perx Platform stalls implementations, impacting efficiency and user experience.

#### What Are Recent G2 Reviews of Perx Platform?

**["Endless abilities in simplistic form"](https://www.g2.com/survey_responses/perx-platform-review-10925477)**

**Rating:** 4.5/5.0 stars

_— Jolene T._

[Read full review](https://www.g2.com/survey_responses/perx-platform-review-10925477)

**["Impressive Overall"](https://www.g2.com/survey_responses/perx-platform-review-10919369)**

**Rating:** 4.0/5.0 stars

_— Verified User in Financial Services_

[Read full review](https://www.g2.com/survey_responses/perx-platform-review-10919369)

#### What Are G2 Users Discussing About Perx Platform?

- [What is Perx Platform used for?](https://www.g2.com/discussions/what-is-perx-platform-used-for)

- [‹ Prev‹ Prev](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=17#product-list)
- [1](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score#product-list)
- [2](/categories/marketing-analytics?hsCtaTracking=a8d32808-aa06-4af7-8b39-4f52bfd11a1d%7C2168ecc9-c627-4e08-9c10-0ac6cedbe9f3&order=g2_score&page=2#product-list)
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 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated April 23, 2026

Marketing analytics software encompasses tools and processes that enable an organization to manage, evaluate, and control its marketing efforts by measuring marketing performance. These solutions simplify and optimize a business’s marketing strategies and activities. With the use of marketing analytics software, businesses can improve their return-on-investment (ROI) by identifying effective marketing methods and adjusting campaigns to maximize conversions and sales.

Marketing analytics considers marketing efforts across all channels and audiences, including email marketing, social media, digital advertising, and web analytics. Marketing analytics software is usually offered as a standalone solution. These products source campaign data through integrations with a company’s marketing technology stack, including [marketing automation software](https://www.g2.com/categories/marketing-automation), [CRM software](https://www.g2.com/categories/crm), [digital advertising software](https://www.g2.com/categories/digital-advertising), and [digital analytics software](https://www.g2.com/categories/digital-analytics). However, many all-in-one marketing platforms, such as marketing automation products, include built-in reporting features.

Marketing analytics solutions source data from marketing tools, and their core functionality is to analyze marketing campaign-oriented information. Some companies opt to use [analytics platforms](https://www.g2.com/categories/analytics-platforms) or [embedded business intelligence software](https://www.g2.com/categories/embedded-business-intelligence) instead, which can also provide insights into company data from a variety of other sources in addition to marketing data.

To qualify for inclusion in the Marketing Analytics category, a product must:

- Collect data on marketing campaigns distributed across a variety of media channels
- Monitor marketing campaigns and targeted audiences to identify the results
- Analyze the results and compile data of marketing campaigns
- Integrate with sales, marketing, and other analytics software through which users can source marketing data
- Visualize marketing campaign performance via an analytics dashboard or similar visualization features, including data such as key performance indicators, clicks, ROI, or other marketing engagement statistics

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