# Best Loyalty Management Software - Page 13

## How Many Loyalty Management Software Products Does G2 Track?

**Total Products under this Category:** 451

### Category Stats (Aug 2026)

- **Average Rating:** 4.55/5 (↑0.02 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Dynamics (+2.16%) - Among all products in this category, Dynamics recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Loyalty Management Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 15,800+ Authentic Reviews
- 451+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Loyalty Management Software
 ![G2 Grid® for Loyalty Management Software plotting products by satisfaction and market presence](https://www.g2.com/categories/loyalty-management/grids.png?focus%5B%5D=4746&focus%5B%5D=73864&focus%5B%5D=1219583&focus%5B%5D=58412&focus%5B%5D=158516&focus%5B%5D=1428937&focus%5B%5D=3571&focus%5B%5D=1424044)

Highlighted products: Smile.io, LoyaltyLion, Owner.com, Okendo, AdvantageClub.ai, Mastercard Offers, SAP Engagement Cloud (formerly SAP Emarsys), and Joy Loyalty.

Underlying data: [Grid® JSON](https://www.g2.com/categories/loyalty-management/grids.json?focus%5B%5D=smile-io&focus%5B%5D=loyaltylion&focus%5B%5D=owner-com&focus%5B%5D=okendo&focus%5B%5D=advantageclub-ai&focus%5B%5D=mastercard-offers&focus%5B%5D=sap-engagement-cloud-formerly-sap-emarsys&focus%5B%5D=joy-loyalty)

**Sponsored**

### Open Loyalty

Open Loyalty is your enterprise loyalty technology partner, focused on growing CLV and Profit Margin through a gamified loyalty engine, API-first technology, and loyalty program expertise drawn from 100+ successfully implemented loyalty programs - helping you build lasting customer habits, not just short-term sales spikes. Every year, Open Loyalty helps generate $4B+ in revenue through gamified loyalty programs. Heineken, JTI, INTERSPORT, ALDO and other market leaders from 30+ countries use Open Loyalty's API-first loyalty software to efficiently introduce loyalty and gamification mechanics into their ecosystems, without the resource strain of building from scratch. Gartner, Google, G2, and Deloitte recognized Open Loyalty for the scalability of its technology and readiness to support enterprise customers. As part of the OEX group, Open Loyalty benefits from a strong foundation of 15 companies, 4,000+ employees, €227 million in revenue, and €25 million in EBITDA in 2025.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1188&secure%5Bchosen_at%5D=2026-08-14T18%3A17%3A42Z&secure%5Bdisplayable_resource_id%5D=1188&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1188&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=59011&secure%5Bresource_id%5D=1188&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Floyalty-management%3FhsCtaTracking%3D702b72b3-ac40-4620-a8c7-29e6e13ecc14%257C9c60fd13-80a1-4a5e-9578-87a12f7abc75%26page%3D13&secure%5Btoken%5D=f76608639a868814486b5489f9a724c8adbad000975ac87630513296974310d2&secure%5Burl%5D=https%3A%2F%2Fwww.openloyalty.io%2F&secure%5Burl_type%5D=company_website)

### [Advocado](https://www.g2.com/products/advocado/reviews)

Advocado is a cloud-based Customer Relationship Management and loyalty software designed to help businesses across various industries—including hospitality, retail, beauty, wellness, and fitness centers—create personalized membership and loyalty programs. By enabling businesses to engage and reward their customers effectively, Advocado aims to enhance customer retention and drive revenue growth. The platform is app-less, card-less, and cash-less, aligning with modern digital trends to provide a seamless user experience. Key Features and Functionality: - Membership Management: Quickly enroll customers using their mobile numbers, facilitating a streamlined sign-up process. - Loyalty Campaigns: Customize and implement various campaigns, such as cashback, loyalty points, referrals, prepaid items, vouchers, stamps, stored value, offers, and gifting, tailored to specific business needs. - Automated Engagement: Set up automated communications like birthday treats, membership reminders, and recovery messages to maintain continuous customer engagement. - E-Commerce Integration: Integrate seamlessly with platforms like Shopify, allowing customers to earn rewards and cashback through online purchases. - Real-Time Analytics: Access critical business data to make informed decisions and optimize marketing strategies. - Payment Processing: Accept online payments via Stripe, enabling customers to purchase offers anytime, anywhere. Primary Value and Solutions: Advocado addresses the challenge of customer retention by providing businesses with tools to create engaging loyalty programs that encourage repeat visits and purchases. By automating various aspects of customer engagement and offering real-time insights, the platform helps businesses increase revenue and build lasting relationships with their customers. The app-less and card-less approach ensures ease of use for both businesses and customers, eliminating barriers to participation and enhancing the overall experience.

#### Who Is the Company Behind Advocado?

- **Seller:** [Advocado](https://www.g2.com/sellers/advocado)
- **Year Founded:** 2016
- **HQ Location:** Singapore, SG
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5aa2a612c42043c977c82a111e5ca44dc9cbd1bdf34a8c29346a5426b2921c82&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadvocadoapp&secure%5Burl_type%5D=linkedin_company_website)  
50 employees on LinkedIn®

### [AfterSell](https://www.g2.com/products/aftersell/reviews)

AfterSell is a solution offered to product/services brands to reach out and stay connected with the customers.

#### Who Is the Company Behind AfterSell?

- **Seller:** [GladMinds TechNologies](https://www.g2.com/sellers/gladminds-technologies)
- **HQ Location:** N/A
- **Twitter:** @Glad\_Minds  
280 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Ai Intelekt](https://www.g2.com/products/ai-intelekt/reviews)

ai-InteleKt is a cutting-edge AI-driven platform designed to meet the diverse needs of mid-scale to large-scale enterprises. Our platform equips companies with the essential data infrastructure to prioritize their customers in every decision. By using ai-Intelekt , businesses can gather, unify, and direct their customer data to any required system, enabling a deeper understanding of their customers and the creation of seamless, compelling real-time experiences. Our comprehensive suite of features includes advanced Customer Data analytics, Customer engagement platform, Customer Loyalty Management along with account management, contact management, Lead management , Opportunity management, an AI-powered dash boards, task management, marketing campaign management, sales forecasting, customer Service request and robust reporting and analytics.

#### Who Is the Company Behind Ai Intelekt?

- **Seller:** [Ai-Intelekt](https://www.g2.com/sellers/ai-intelekt)
- **Year Founded:** 2024
- **HQ Location:** Missouri City, TX 77459, United States
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b14122b56b529206891a80b9e75aeee97f567d7a7a03a33a5add463f1c0524cc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fai-intelekt%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [AirLoop](https://www.g2.com/products/airloop/reviews)

It's super simple to get started with a world class digital loyalty platform

#### Who Is the Company Behind AirLoop?

- **Seller:** [AirLoop](https://www.g2.com/sellers/airloop)
- **Year Founded:** 2015
- **HQ Location:** N/A
- **Twitter:** @getairloop  
132 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d48ff8fcc0a5a23b4882e35d71cf778b3bfafc6336e5a3d715e9aa47f3886199&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fairloop&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [All Digital Rewards](https://www.g2.com/products/all-digital-rewards/reviews)

REWARDSTACK™, ADR's proprietary platform, stands at the forefront of rewards and incentives management: • Innovative Architecture: It features a brandable, hierarchical design, offering unparalleled customization and control. • Organizational Alignment: Perfectly mirrors client or organizational hierarchies for effective program management. • Extensive Rewards Portfolio: Largest diverse monetary and non-monetary incentives for all preferences. • Advanced Send Features: Offers flexibility and aligns with modern organizational needs - Auto Milestones, Auto triggered, and integrated Sweepstake technology establishing ADR as a leader in delivering structured, targeted rewards and incentive programs. • Versatile Redemption: Supports various options like Points, Email, SMS, and Games, catering to diverse preferences. • Seamless Fulfillment: Offers easy reward distribution through file uploads, 3rd party connections, portal login, and integrated SSO & APIs. Largest selection of reward delivery redemption options. • Flexible for All Sizes: Ideal for both small businesses and large enterprise structures and can accommodate up to a B2B2B+ and B2B2C+ structured program for reporting and analytics. • Leading Edge: Its unmatched customization and flexibility align with modern organizational needs, establishing ADR as a leader in delivering structured, targeted rewards and incentive programs. REWARDSTACK™'s unique features give ADR a significant advantage in meeting the evolving demands of today's organizations.

**Average Rating:** 5.0/5.0

**Total Reviews:** 3

#### How Do G2 Users Rate All Digital Rewards?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind All Digital Rewards?

- **Seller:** [All Digital Rewards](https://www.g2.com/sellers/all-digital-rewards-5d1297f5-a68d-4c77-873d-7b84998e2e17)
- **Year Founded:** 2007
- **HQ Location:** Scottsdale, US
- **Twitter:** @loyaltyinsights  
415 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8f41a55141de803c058c7815a234633c4bb4d4d5bdc37cf7c9487765ca82562e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fall-digital-rewards%2F&secure%5Burl_type%5D=linkedin_company_website)  
31 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Medium, 33% Small

#### What Are Recent G2 Reviews of All Digital Rewards?

**["All Digital reward’s is an incentives marketing."](https://www.g2.com/survey_responses/all-digital-rewards-review-9499369)**

**Rating:** 5.0/5.0 stars

_— Sachin S._

[Read full review](https://www.g2.com/survey_responses/all-digital-rewards-review-9499369)

**["Lots of different types of rewards"](https://www.g2.com/survey_responses/all-digital-rewards-review-9534519)**

**Rating:** 5.0/5.0 stars

_— Verified User in Consulting_

[Read full review](https://www.g2.com/survey_responses/all-digital-rewards-review-9534519)

### [AllureTrak](https://www.g2.com/products/alluretrak/reviews)

AllureTrak is the contract & compliance command center for franchise, QSR, and multi-unit operators. Centralize leases, vendor agreements, permits, and COIs across every location; AI reads the fine print and maps every date and dollar obligation to one timeline. Request, review, e-sign, and auto-track renewals - nothing expires silently.

#### Who Is the Company Behind AllureTrak?

- **Seller:** [AllureTrak](https://www.g2.com/sellers/alluretrak)
- **Year Founded:** 2025
- **HQ Location:** Dublin, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b71e8a029b5e9361be4fcfec504fea73fb1bfaa4e33c469ce6b2ee08cb9f1d09&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Falluretrak%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Almonds AI](https://www.g2.com/products/almonds-ai/reviews)

Supercharge your product sampling activity and loyalty or gratification program with a discovery, delivery and data-driven platform while providing AI-powered consumer insights and post-sampling data.

#### Who Is the Company Behind Almonds AI?

- **Seller:** [Tech Almond Solutions](https://www.g2.com/sellers/tech-almond-solutions)
- **Year Founded:** 2017
- **HQ Location:** Gurgaon, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b79a49dc8e315bda7f79f207e78c74846d41c1dc7726a0950fb8c1b8bb8aa772&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Falmondsolns%2F&secure%5Burl_type%5D=linkedin_company_website)  
139 employees on LinkedIn®

### [Angle Memberships](https://www.g2.com/products/angle-memberships/reviews)

The Angle Membership Platform enables Shopify merchants to offer cash back incentives to drive lifetime value. Using Apple & Google Wallet pass technology, consumers have a modern membership card that connects their transactions and experiences across online and IRL moments.

#### Who Is the Company Behind Angle Memberships?

- **Seller:** [Angle](https://www.g2.com/sellers/angle)
- **Year Founded:** 2022
- **HQ Location:** Dover, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c56fc4ebd827f4ceb1213be410dd62c27360dba015f8bc591ff2381c1ebe0536&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fanglehq&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

### [Annex Cloud Loyalty Experience Platform](https://www.g2.com/products/annex-cloud-loyalty-experience-platform/reviews)

Annex Cloud's Loyalty Experience Platform is a comprehensive, enterprise-grade solution designed to transform customer loyalty programs by delivering personalized and engaging experiences. This SaaS-based platform enables businesses to seamlessly integrate loyalty initiatives across various channels, fostering deeper customer relationships and driving sustainable growth. Key Features and Functionality: - Intelligent Program Logic: Utilize a flexible rules engine to configure diverse loyalty controls, including points, tiers, and rewards, tailored to customer behaviors. - Action-Driven Rewards: Incentivize a wide range of customer activities, from purchases to social media engagement, enhancing overall interaction. - Unlimited Reward Options: Offer a variety of rewards, such as personalized experiences, NFTs, and branded merchandise, catering to diverse customer preferences. - Rich Customer Insights: Capture and analyze comprehensive data beyond transactions, including lifestyle preferences and customer motivations, to inform strategic decisions. - Seamless Tech Integration: Benefit from over 125 pre-built connectors with leading technology platforms, ensuring smooth integration and consistent customer experiences. - Enterprise-Grade Scalability: Easily scale the loyalty program to accommodate millions of customers and transactions, with agile deployment and global reach capabilities. Primary Value and Solutions Provided: The Loyalty Experience Platform addresses critical challenges faced by enterprises in customer engagement and retention. By leveraging intelligent features and rich customer insights, businesses can deliver personalized experiences that drive real engagement. The platform's flexibility allows for quick adaptation to market changes, while its scalability ensures it grows alongside the business. Ultimately, Annex Cloud empowers organizations to build lasting, profitable customer relationships by providing a robust and easy-to-use loyalty solution.

#### Who Is the Company Behind Annex Cloud Loyalty Experience Platform?

- **Seller:** [Annex Cloud](https://www.g2.com/sellers/annex-cloud)
- **Year Founded:** 2010
- **HQ Location:** McLean, US
- **Twitter:** @AnnexCloud  
3,068 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9a6e8726dae72efc7341cf0d8b4f3604cc7d7a41331af912ca010fee415d5d5f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fannexcloud&secure%5Burl_type%5D=linkedin_company_website)  
197 employees on LinkedIn®

### [Aoba Hopkins](https://www.g2.com/products/aoba-hopkins/reviews)

Aoba Hopkins Information Management Ltd is the IT service division of the Aoba Hopkins Group, a well-established accounting, audit, tax, and business consulting firm operating in Hong Kong and China. Specializing in enhancing business processes through tailored information technology solutions, Aoba Hopkins offers a range of services designed to meet the unique needs of various industries. Key Features and Functionality: - Customer Relationship Management (CRM Solutions: Utilizing platforms like SugarCRM, SuiteCRM, and OdooCRM, Aoba Hopkins provides customized CRM systems that cater to specific industry requirements, enhancing client engagement and operational efficiency. - Enterprise Resource Planning (ERP) Solutions: Built on the OdooERP platform, their ERP solutions offer comprehensive modules for retail, professional services, and product maintenance sectors, facilitating seamless integration of business processes. - Point of Sale (POS Integration: The ERP solutions are equipped with ready integration for POS systems, supporting robust member loyalty programs, promotions, and rewards to enhance customer retention. - eCommerce Platforms: Aoba Hopkins provides integration with industry-leading eCommerce platforms such as Shopify, WooCommerce, and Magento, as well as offering an Odoo-based All-in-One retail solution for both B2C and B2B markets. - Extended Touchpoints: Their solutions extend to various touchpoints, including web portals, mobile web, apps, and social channels like WhatsApp and WeChat, ensuring comprehensive connectivity with customers, partners, and staff. - Data Integration and Security: With strong data integration capabilities, Aoba Hopkins supports various formats like XML RPC, Restful, JSON, and CSV, while ensuring robust security measures when connecting with other platforms. Primary Value and User Solutions: Aoba Hopkins Information Management Ltd addresses the critical need for businesses to streamline operations and enhance customer engagement through technology. By offering customized CRM and ERP solutions, they enable organizations to optimize workflows, improve data management, and foster stronger client relationships. Their integrated platforms and extended touchpoints ensure that businesses can effectively manage their operations across multiple channels, leading to increased efficiency and competitiveness in the market.

#### Who Is the Company Behind Aoba Hopkins?

- **Seller:** [Aoba Hopkins](https://www.g2.com/sellers/aoba-hopkins)
- **HQ Location:** Hong Kong, HK
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7a05822675186d77ad59aceffe4d071d4354f5a346e1f03c878ef77d1a4a8a8e&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Faoba-hopkins&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

### [App Card](https://www.g2.com/products/app-card/reviews)

AppCard uses AI to deliver the right offer, to the right shopper, at the right time

#### Who Is the Company Behind App Card?

- **Seller:** [AppCard](https://www.g2.com/sellers/appcard)
- **HQ Location:** New York, US
- **Twitter:** @AppCardInc  
318 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=089dbfc8ee0754436487ead72ebb02707d7cd22005e6f255ba9f849330660729&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fappcard%2F&secure%5Burl_type%5D=linkedin_company_website)  
119 employees on LinkedIn®

### [Badge](https://www.g2.com/products/badge-badge/reviews)

Badge is the leading developer platform for Apple, Google, and Samsung Wallets, providing a seamless way for companies to create interactive customer experiences across all mobile wallets. With no-code workspaces, flexible APIs, and the first embedded wallet platform built for POS and SaaS companies, Badge simplifies wallet integrations and unlocks new marketing opportunities. Trusted by brands like Shift4, Pine Labs, Unilever, Carrefour, and Wakefern, Badge is backed by QED and Infinity Ventures. Why Badge? ✅ A Single Platform for Every Wallet Badge gives product teams a unified entry point for all mobile wallets, pass types, and marketing features. As new wallet capabilities launch, Badge automatically integrates them—minimizing ongoing maintenance efforts. ✅ Flexible Implementation Whether you prefer a no-code setup or a deep API integration, Badge adapts to your technical needs, making it easy to get started. ✅ Seamless System Integrations Badge connects effortlessly with CRMs, POS systems, loyalty programs, event management software, marketing platforms, ecommerce providers, and more—helping you build custom wallet experiences. ✅ Powerful Marketing Workflows Turn mobile wallets into a high-impact marketing channel. With Badge, you can launch in-wallet campaigns triggered by location, time, or key customer interactions. ✅ Enterprise-Grade Scale & Security Built for businesses of all sizes, Badge offers unmatched performance at enterprise-level volumes while adhering to the highest security standards.

#### Who Is the Company Behind Badge?

- **Seller:** [Badge](https://www.g2.com/sellers/badge)
- **Year Founded:** 2023
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e75c8cda040884615d0fb4dcf9833fc97bdd89d4aa607864fcc08efa07783a26&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftrybadge&secure%5Burl_type%5D=linkedin_company_website)  
23 employees on LinkedIn®

### [BENGAGED](https://www.g2.com/products/bengaged/reviews)

BENGAGED is a SaaS LOYALTY AND INCENTIVE PLATFORM Empowers Brands, Buying Groups, Suppliers, and Distributors to attract, reward, and retain customers via an intuitive, flexible and scalable B2B loyalty platform. LOYALTY AND INCENTIVE SOLUTIONS FOR B2B COMPANIES The Brandmovers BENGAGED platform enables your business to stand out from competitors, connect with end-customers, and incentivize long-lasting customer loyalty. Our integrated and scalable BENGAGED platform provides you with a full suite of loyalty and incentive marketing tools and services that facilitate two-way customer connections which drive LTV, relationships and repeat purchases. PRODUCT HIGHLIGHTS -Dynamic Points, Rules and Promotions Engine -Deep Segmentation -Robust Analytics Dashboards -Communications Hub -Loyalty Management Software -Receipt and Invoice Validation Technology -100,000+ Rewards for Redemption TYPES OF PROGRAMS -Channel Incentives -Sales Incentives -Loyalty Programs

#### Who Is the Company Behind BENGAGED?

- **Seller:** [Brandmovers](https://www.g2.com/sellers/brandmovers)
- **Year Founded:** 2003
- **HQ Location:** Atlanta, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b75ceb80d07eccfb16c99f210152f2f71ef0b1d87ef53bde8f14e1408957d7a0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbrandmovers&secure%5Burl_type%5D=linkedin_company_website)  
63 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

### [Benjamin Cash Back Loalty Marketing Software](https://www.g2.com/products/benjamin-cash-back-loalty-marketing-software/reviews)

Benjamin is a free loyalty marketing software that enables SMBs to create cash back campaigns for their customers.

#### Who Is the Company Behind Benjamin Cash Back Loalty Marketing Software?

- **Seller:** [Benjamin](https://www.g2.com/sellers/benjamin)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Bespeak](https://www.g2.com/products/bespeak/reviews)

Automatically send personalized text messages Send personalized text messages to your entire database of opted-in customers or target individuals based on customer activity.

#### Who Is the Company Behind Bespeak?

- **Seller:** [Bespeak](https://www.g2.com/sellers/bespeak)
- **HQ Location:** Austin, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b9bd3a3f84a826fc53d7e3fab0564e4fcbc80e094dc213eae6efadf2b01f31f5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fignite-technologies&secure%5Burl_type%5D=linkedin_company_website)  
309 employees on LinkedIn®

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 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated October 3, 2024

Loyalty management software helps businesses create, manage, and analyze customer loyalty programs. These products allow businesses to identify either repeat customers or potential repeat customers, and then send them incentives such as discounts or rewards points so they return to that business. Loyalty management software is primarily leveraged by business-to-consumer (B2C) companies in the retail, e-commerce, travel, and hospitality industries. Marketing teams in these organizations use loyalty management software to boost customer retention, maximize repeat sales, and increase customer lifetime value (CLV).

If a business is having difficulty finding its target audience or demographic, loyalty management tools can help a marketing team narrow down the search and test different methods of bringing customers back to the business. This type of software can be implemented as a standalone marketing tool, an API, or an add-on for an all-in-one marketing platform. Many loyalty management tools include features of or integrate with [email marketing software](https://www.g2.com/categories/email-marketing) or [marketing automation software](https://www.g2.com/categories/marketing-automation), making it easy to identify loyal customers and send them promotions or rewards. Loyalty management software also integrates with [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms) and [POS software](https://www.g2.com/categories/pos).

To qualify for inclusion in the Loyalty Management category, a product must:

- Enroll valuable, loyal, or interested customers in a loyalty program
- Allow for the configuration of one or more loyalty programs such as point-based, spend-based, tiered, paid, etc.
- Provide tools to communicate with loyal customers and distribute discounts, cashback, or other rewards
- Capture customer data including purchase history, membership status, and engagement with the loyalty program
- Integrate with other marketing or commerce software

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