# Best Loyalty Management Software for Medium-Sized Businesses - Page 2

## How Many Loyalty Management Software Products Does G2 Track?

**Total Products under this Category:** 448

### Category Stats (Aug 2026)

- **Average Rating:** 4.55/5 (↑0.02 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Dynamics (+2.16%) - Among all products in this category, Dynamics recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Loyalty Management Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 15,700+ Authentic Reviews
- 448+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Loyalty Management Software
 ![G2 Grid® for Loyalty Management Software plotting products by satisfaction and market presence](https://www.g2.com/categories/loyalty-management/grids.png?focus%5B%5D=73864&focus%5B%5D=141358&focus%5B%5D=58412&focus%5B%5D=340&focus%5B%5D=4506&focus%5B%5D=19813&focus%5B%5D=4746&focus%5B%5D=48671)

Highlighted products: LoyaltyLion, Voyado, Okendo, Agentforce Marketing (formerly Salesforce Marketing Cloud), Yotpo, impact.com, Smile.io, and Kangaroo Rewards.

Underlying data: [Grid® JSON](https://www.g2.com/categories/loyalty-management/grids.json?focus%5B%5D=loyaltylion&focus%5B%5D=voyado&focus%5B%5D=okendo&focus%5B%5D=agentforce-marketing-formerly-salesforce-marketing-cloud&focus%5B%5D=yotpo&focus%5B%5D=impact-com&focus%5B%5D=smile-io&focus%5B%5D=kangaroo-rewards&segment=mid-market)

**Sponsored**

### Extole

Extole is an enterprise referral and customer engagement platform that turns existing customers into your most efficient acquisition channel. Leading brands in retail, financial services, telecom, hospitality, and consumer services typically see 10–30% of new customer acquisitions driven through Extole with a higher return than paid channels. The Extole platform connects enterprise data with consumer events to power referral, engagement, and loyalty programs. Built on a multi-party event-tracking architecture, Extole provides visibility into customer behavior, advocate relationships, and audience targeting. First-party data generated by the platform feeds audience targeting and martech integrations, enabling personalized program experiences with higher conversions. Marketing teams use a low-code Flow Builder with pre-built templates for quick launches for new programs and easy access to A/B tests for optimization. Technical teams integrate via well-documented APIs and SDKs for JavaScript, React Native, iOS, and Android. The Extole platform automates the advocacy lifecycle at scale — from referral tracking to reward fulfillment — supporting gift cards, loyalty points, and account credits with fraud protection and enterprise-grade security. Real-time analytics connect shares, clicks, conversions, and lifetime value so teams can measure and optimize program impact. Extole integrates with major retail platforms, like Shopify, as well as major banking platforms, CDPs, and ESPs.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=paid_promo&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1188&secure%5Bchosen_at%5D=2026-08-05T14%3A22%3A09Z&secure%5Bmedium%5D=sponsored&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=6037&secure%5Bresource_id%5D=1188&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Floyalty-management%2Fmid-market%3Fpage%3D2&secure%5Btoken%5D=78b259e9b73ad1b1158061660855481cbd0f120c8efc16705bec44b433afd856&secure%5Burl%5D=https%3A%2F%2Fwww.extole.com%2Fplatform%2F&secure%5Burl_type%5D=paid_promos)

### [Ambassador Software](https://www.g2.com/products/ambassador-software/reviews)

Ambassador is a customer activation and incentives platform built to help companies drive measurable growth through referrals, affiliates, incentives, and feedback, all tied directly to revenue. Ambassador 3.0 provides a unified system for activating customers and partners, capturing real feedback, and tracking outcomes back to attribution and ROI. With built-in automation and Hiro, Ambassador’s AI-powered feedback engine, teams can launch programs quickly, scale engagement efficiently, and understand exactly what is driving performance. Companies use Ambassador to: • Launch and scale referral and affiliate programs • Incentivize customer and partner actions with automated rewards • Collect structured feedback at critical moments across the customer lifecycle • Turn feedback and behavioral signals into automated actions • Track attribution, performance, and revenue impact in one platform Unlike point solutions that focus on a single growth tactic, Ambassador brings activation, incentives, feedback, and measurement together, so teams can reduce tooling sprawl, lower CAC, and make smarter growth decisions based on real customer data. Ambassador is purpose-built for modern GTM teams that need clarity, efficiency, and provable ROI, not more dashboards or disconnected tools.

**Average Rating:** 4.5/5.0

**Total Reviews:** 75

#### How Do G2 Users Rate Ambassador Software?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Integrations:** 8.1/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 7.9/10 (Category avg: 8.7/10)
- **Membership:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Ambassador Software?

- **Seller:** [Ambassador](https://www.g2.com/sellers/ambassador)
- **Company Website:** www.getambassador.com
- **Year Founded:** 2021
- **HQ Location:** Seattle WA
- **Twitter:** @Ambassador  
3,933 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=617fe5a6111ff73fd868f0fa3edc23392cf8defac09a9206b70bae901108f92a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F944048%2F&secure%5Burl_type%5D=linkedin_company_website)  
41 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Financial Services
- **Company Size:** 45% Small, 43% Medium

#### What Do G2 Reviewers Say About Ambassador Software?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **intuitive ease of use** of Ambassador Software, making setup and tracking campaigns effortless.
- Users highlight the **exceptional customer support** from Ambassador Software, noting responsiveness and expertise during setup and campaigns.
- Users value the **flexibility and ease** of creating effective referral programs tailored to their needs with Ambassador Software.
- Users commend the **easy setup** of Ambassador Software, facilitated by excellent onboarding and supportive resources.
- Users commend the **helpful support** from Ambassador Software, appreciating their responsiveness and expertise in achieving client goals.

##### Cons

- Users express concerns over the **lack of customization** in Ambassador Software, limiting its adaptability to specific program needs.
- Users experience a **steep learning curve** initially, but support eases the transition to effective use.
- Users find the **complexity** in Ambassador Software overwhelming, particularly with its confusing backend and onboarding experience.
- Users find the **limited customization** options in Ambassador Software restrict their ability to tailor the experience effectively.
- Users find the **poor usability** of Ambassador Software overwhelming and non-intuitive, hindering their overall experience.

#### What Are Recent G2 Reviews of Ambassador Software?

**["Effective marketing tool that's user friendly"](https://www.g2.com/survey_responses/ambassador-software-review-9471897)**

**Rating:** 4.0/5.0 stars

_— Lauren W._

[Read full review](https://www.g2.com/survey_responses/ambassador-software-review-9471897)

**["Extremely happy!"](https://www.g2.com/survey_responses/ambassador-software-review-9750548)**

**Rating:** 5.0/5.0 stars

_— Ashley L._

[Read full review](https://www.g2.com/survey_responses/ambassador-software-review-9750548)

#### What Are G2 Users Discussing About Ambassador Software?

- [What is the difference between an ambassador and an affiliate?](https://www.g2.com/discussions/what-is-the-difference-between-an-ambassador-and-an-affiliate)
- [What type of marketing is brand ambassador?](https://www.g2.com/discussions/what-type-of-marketing-is-brand-ambassador)
- [What is ambassador application?](https://www.g2.com/discussions/what-is-ambassador-application)
- [What is a referral ambassador?](https://www.g2.com/discussions/what-is-a-referral-ambassador)

### [Voucherify](https://www.g2.com/products/voucherify/reviews)

Voucherify is the leading Incentive Optimization Engine for digital teams that don’t have time to guess. For too long, incentives have been split across outdated loyalty platforms, limited coupon systems, and hard-coded promo logic. Testing is slow, personalization is shallow, and integration is a pain. Voucherify brings it all together in a single Incentive Optimization Engine: API-first, built for composable stacks, and designed for real-time experimentation. Promotions launch in minutes, connect to any data source, and adapt automatically to results. Used by Bosch, Breville, and Michelin, Voucherify powers millions of redemptions and promo experiments daily. Profitable, product-led, and built to last.

**Average Rating:** 4.6/5.0

**Total Reviews:** 24

#### How Do G2 Users Rate Voucherify?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10)
- **Integrations:** 8.7/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 8.3/10 (Category avg: 8.7/10)
- **Membership:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Voucherify?

- **Seller:** [Voucherify](https://www.g2.com/sellers/voucherify)
- **Year Founded:** 2015
- **HQ Location:** Katowice, Poland
- **Twitter:** @voucherifyio  
154 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2796f8620e1cae9dbebade440e4cf6a1acf16d5a84ffc4a741bc78ad2702b366&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F28181326&secure%5Burl_type%5D=linkedin_company_website)  
52 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 58% Medium, 33% Small

#### What Do G2 Reviewers Say About Voucherify?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **centralized management** of Voucherify, facilitating seamless promotions and customer engagement in one platform.
- Users praise the **exceptional customer support** from Voucherify, making complex tasks feel manageable and collaborative.
- Users highlight the **ease of use** of Voucherify, allowing smooth creation and management of complex promotional campaigns.
- Users appreciate the **easy setup** of Voucherify, enabling quick implementation and seamless integration for their promotional needs.
- Users appreciate the **flexibility and seamless integration** of Voucherify, enhancing their promotional strategies and user experience.

##### Cons

- Users feel that **inaccurate analytics** in Voucherify hinder effective monitoring of campaign performance without external BI tools.
- Users note a slight **learning curve** with Voucherify, attributed to its extensive capabilities and features.
- Users note the **limited customization** requires advanced skills, making it less accessible for non-technical users.
- Users note the need for **limited reporting** capabilities, suggesting improved built-in analytics for better campaign monitoring.
- Users find **poor reporting** capabilities in Voucherify, indicating a need for enhanced built-in analytics for better campaign monitoring.

#### What Are Recent G2 Reviews of Voucherify?

**["Voucherify’s Flexible, Customizable Campaigns for Every Incentive"](https://www.g2.com/survey_responses/voucherify-review-12937682)**

**Rating:** 4.5/5.0 stars

_— Marianne B._

[Read full review](https://www.g2.com/survey_responses/voucherify-review-12937682)

**["Powerful Loyalty Program with Stellar Support"](https://www.g2.com/survey_responses/voucherify-review-12793513)**

**Rating:** 5.0/5.0 stars

_— Kenneth M._

[Read full review](https://www.g2.com/survey_responses/voucherify-review-12793513)

### [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews)

Xoxoday powers rewards, incentives, and loyalty programs for 5,000+ companies worldwide, including Freshworks, Infosys, Capgemini, AT&T, H&M, and more, that help them engage and retain their employees, customers, and partners. With $1B+ annual GMV and 250+ integrations (MS Teams, Slack, Salesforce, HubSpot, SAP, and more), we make it simple for teams across HR, sales, marketing, and CX to drive measurable impact - boosting engagement, conversion, and retention. Headquartered across 12 global offices, including the US, Xoxoday delivers secure, scalable, global and flexible solutions. Our Suite of Products: 1. Empuls - Build a connected and motivated workplace with recognition, rewards, surveys, and an all-in-one employee engagement tool that also helps sales and channel leaders drive revenue, productivity, and motivation with real-time leaderboards, nudges, and automated payouts  2. Plum - A global rewards marketplace with 10M+ options across 30+ categories including gift cards, experiences, travel, merchandise, digital subscriptions, wellness, and charity donations in 175+ countries  3. Loyalife - An enterprise-grade loyalty solution for customers and channel partners to retain, engage, and maximize lifetime value with personalized and scalable rewards and also helps banks, payment providers, and reward platforms launch and manage merchant-funded promotions at scale

**Average Rating:** 4.6/5.0

**Total Reviews:** 1,527

#### How Do G2 Users Rate Xoxoday?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10)
- **Integrations:** 9.0/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 9.1/10 (Category avg: 8.7/10)
- **Membership:** 9.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Xoxoday?

- **Seller:** [Xoxoday](https://www.g2.com/sellers/xoxoday-ee37ccd5-de71-4852-b9af-f858174a8d72)
- **Company Website:** www.xoxoday.com
- **Year Founded:** 2012
- **HQ Location:** Bangalore, India
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=82e93eb505f4c1fd3125af032295a167df4da5d8ea32f895fb0a6db12b02c7ac&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fxoxoday%2F&secure%5Burl_type%5D=linkedin_company_website)  
604 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Manager
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 47% Large, 37% Medium

#### What Do G2 Reviewers Say About Xoxoday?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Xoxoday, highlighting its simple interface and multiple redemption options.
- Users praise the **responsive customer support** of Xoxoday for resolving issues quickly and efficiently.
- Users praise the **exceptional customer support** of Xoxoday for its quick responses and effective solutions.
- Users love the **flexibility and ease of redeeming rewards** with Xoxoday, enhancing employee recognition and appreciation.
- Users appreciate the **effortless recognition and rewarding features** of Xoxoday, enhancing team engagement and motivation.

##### Cons

- Users find the **redemption process slow** and desire clearer instructions and better reward specifications.
- Users experience **technical issues** with Xoxoday, including bugs and slow customer support that hinder usability.
- Users feel there are **limited options** for rewarding colleagues, limiting personalization and choice in redeeming points.
- Users experience occasional **voucher issues** with codes not working and limited availability in certain regions.
- Users report **poor customer support** with lengthy response times, affecting their overall experience with Xoxoday.

#### What Are Recent G2 Reviews of Xoxoday?

**["Works like a Charm as Community Medium!"](https://www.g2.com/survey_responses/xoxoday-review-6930143)**

**Rating:** 4.0/5.0 stars

_— Shouvik C._

[Read full review](https://www.g2.com/survey_responses/xoxoday-review-6930143)

**["Streamlined Reward Platform, Excellent for Global Teams"](https://www.g2.com/survey_responses/xoxoday-review-11632314)**

**Rating:** 5.0/5.0 stars

_— Adam M._

[Read full review](https://www.g2.com/survey_responses/xoxoday-review-11632314)

#### What Are G2 Users Discussing About Xoxoday?

- [What is Xoxoday Compass used for?](https://www.g2.com/discussions/what-is-xoxoday-compass-used-for) - 1 comment
- [What is XoxoEngage?](https://www.g2.com/discussions/what-is-xoxoengage) - 2 comments, 1 upvote
- [How do I convert XOXO points to cash?](https://www.g2.com/discussions/how-do-i-convert-xoxo-points-to-cash) - 2 comments
- [How do I redeem my plum voucher?](https://www.g2.com/discussions/how-do-i-redeem-my-plum-voucher) - 2 comments
- [What is Plum by Xoxoday?](https://www.g2.com/discussions/what-is-plum-by-xoxoday) - 5 comments

### [Snappy](https://www.g2.com/products/snappy-snappy/reviews)

Snappy is the award-winning, all-in-one gifting company that spreads joy, shares gratitude, and takes the guesswork out of gifting. Founded in 2015, Snappy was named one of Inc.’s fastest-growing companies in the Northeast in 2021, 202, and 2023. Snappy is the trusted gifting partner to over 43% of Fortune 100 companies as well as thousands of individuals who use Snappy for personal gifting. Snappy has sent more than three million gifts worldwide. Snappy thrives on connecting people and cultivating meaningful relationships through the power of gratitude and gifting. Our recipient-picks experience ensures gift-givers send the perfect gift every time, for everyone, on every occasion. Snappy has been featured on Fortune’s "Best Small & Medium Workplaces," “Best Workplace for Millennials,” and “Best Workplace in Tech” lists.

**Average Rating:** 4.8/5.0

**Total Reviews:** 310

#### How Do G2 Users Rate Snappy?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Snappy?

- **Seller:** [Snappy](https://www.g2.com/sellers/snappy-80df39ee-c714-43ba-ab26-786131517767)
- **Year Founded:** 2015
- **HQ Location:** New York, NY
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fa1b757425e0e9e7028e15b6719cbe18ded35e45a86d26b0d13ff5bf73a17cad&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsnappy-app%2F&secure%5Burl_type%5D=linkedin_company_website)  
267 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Executive Assistant, Human Resources Manager
- **Top Industries:** Information Technology and Services, Human Resources
- **Company Size:** 57% Medium, 24% Large

#### What Do G2 Reviewers Say About Snappy?

_AI-generated summary from verified user reviews_

##### Pros

- Users love Snappy's **ease of use** , praising its simple interface and smooth navigation for gifting.
- Users love the **amazing variety** of gifts Snappy offers, making rewards and recognition enjoyable and straightforward.
- Users love the **ease of gift giving** with Snappy, appreciating the variety and quick delivery options available.
- Users love the **customizable gift selection** feature, making employee recognition effortless and enjoyable.
- Users love the **wonderful selection of gifts** , offering variety and appeal for everyone in the workplace.

##### Cons

- Users note the **limited choices** for gifts, particularly at smaller budget levels, affecting overall satisfaction.
- Users desire a **greater variety of gift card options** from Snappy, expressing frustration over limited choices.
- Users find Snappy to be **expensive for the quality** offered, leading to a sense of diminished value.
- Users express dissatisfaction with the **lack of variety** in Snappy's offerings, leading to repetitive choices and inventory issues.
- Users find **limited customization** options restrict their ability to personalize campaigns effectively and efficiently.

#### What Are Recent G2 Reviews of Snappy?

**["Snappy has given us a solution to corporate gifting!"](https://www.g2.com/survey_responses/snappy-review-7723707)**

**Rating:** 5.0/5.0 stars

_— Brenda F._

[Read full review](https://www.g2.com/survey_responses/snappy-review-7723707)

**["A Cool, Personalized Way to Show Employee Appreciation"](https://www.g2.com/survey_responses/snappy-review-12822435)**

**Rating:** 5.0/5.0 stars

_— Maisha H._

[Read full review](https://www.g2.com/survey_responses/snappy-review-12822435)

#### What Are G2 Users Discussing About Snappy?

- [How much does snappy cost?](https://www.g2.com/discussions/how-much-does-snappy-cost) - 2 comments
- [Is snappy Snapchat safe?](https://www.g2.com/discussions/is-snappy-snapchat-safe) - 1 comment
- [Is snappy driver legit?](https://www.g2.com/discussions/is-snappy-driver-legit)
- [What is a snappy app?](https://www.g2.com/discussions/what-is-a-snappy-app)

### [Perkville](https://www.g2.com/products/perkville/reviews)

Perkville is a leading retention and referral solution for the health, fitness, salon, spa, and retail industries. Our rewards program integrates directly with POS or scheduling systems and can be custom-tailored for every business. Featured in businesses around the world, the Perkville system can drive referrals, reward clients for return visits and making purchases, and even generate social media posts. Learn how Perkville can help you increase your customer base and grow your business.

**Average Rating:** 4.6/5.0

**Total Reviews:** 26

#### How Do G2 Users Rate Perkville?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Integrations:** 8.6/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 9.4/10 (Category avg: 8.7/10)
- **Membership:** 9.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Perkville?

- **Seller:** [Perkville](https://www.g2.com/sellers/perkville)
- **Year Founded:** 2013
- **HQ Location:** Oakland, CA
- **Twitter:** @perkvilleinc  
1,574 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=73dc33287df305739a5889308a45f998117fcfd201880ef1198ca7204e2f4b30&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fperkville%2Fabout&secure%5Burl_type%5D=linkedin_company_website)  
26 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Health, Wellness and Fitness
- **Company Size:** 43% Medium, 43% Small

#### What Do G2 Reviewers Say About Perkville?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **lead generation** and client participation offered by Perkville's referral programs.

##### Cons

- Users criticize the **graphics and overall appearance** of the Perkville app, feeling it detracts from usability.

#### What Are Recent G2 Reviews of Perkville?

**["Our members enjoy the loyalty program!"](https://www.g2.com/survey_responses/perkville-review-9649189)**

**Rating:** 4.5/5.0 stars

_— Stacey M._

[Read full review](https://www.g2.com/survey_responses/perkville-review-9649189)

**["My Clients LOVE Perkville and so do we!"](https://www.g2.com/survey_responses/perkville-review-10633119)**

**Rating:** 5.0/5.0 stars

_— Julie J._

[Read full review](https://www.g2.com/survey_responses/perkville-review-10633119)

#### What Are G2 Users Discussing About Perkville?

- [How do I redeem my Perkville points?](https://www.g2.com/discussions/how-do-i-redeem-my-perkville-points) - 1 comment
- [What is Perkville com?](https://www.g2.com/discussions/what-is-perkville-com) - 1 comment
- [Is Perkville free?](https://www.g2.com/discussions/is-perkville-free) - 1 comment
- [How does Perkville work?](https://www.g2.com/discussions/how-does-perkville-work) - 1 comment

### [Open Loyalty](https://www.g2.com/products/open-loyalty/reviews)

Open Loyalty is your enterprise loyalty technology partner, focused on growing CLV and Profit Margin through a gamified loyalty engine, API-first technology, and loyalty program expertise drawn from 100+ successfully implemented loyalty programs - helping you build lasting customer habits, not just short-term sales spikes. Every year, Open Loyalty helps generate $4B+ in revenue through gamified loyalty programs. Heineken, JTI, INTERSPORT, ALDO and other market leaders from 30+ countries use Open Loyalty's API-first loyalty software to efficiently introduce loyalty and gamification mechanics into their ecosystems, without the resource strain of building from scratch. Gartner, Google, G2, and Deloitte recognized Open Loyalty for the scalability of its technology and readiness to support enterprise customers. As part of the OEX group, Open Loyalty benefits from a strong foundation of 15 companies, 4,000+ employees, €227 million in revenue, and €25 million in EBITDA in 2025.

**Average Rating:** 4.7/5.0

**Total Reviews:** 16

#### How Do G2 Users Rate Open Loyalty?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.1/10)
- **Integrations:** 9.4/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 8.8/10 (Category avg: 8.7/10)
- **Membership:** 9.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Open Loyalty?

- **Seller:** [Open Loyalty](https://www.g2.com/sellers/open-loyalty-6ef2e86d-b125-4109-95c3-dca6f826d8ad)
- **Year Founded:** 2017
- **HQ Location:** Wrocław, Dolnośląskie
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=10ce4aec33f973e6f9e20c2bedfe5ab55350c90d8216474dca5fadb93c188987&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fopen-loyalty%2F&secure%5Burl_type%5D=linkedin_company_website)  
55 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 75% Medium, 31% Small

#### What Do G2 Reviewers Say About Open Loyalty?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **flexibility and ease of use** in Open Loyalty for creating tailored customer reward programs.
- Users appreciate the **excellent customer support** from Open Loyalty, which enhances their overall experience and implementation process.
- Users appreciate the **flexibility and comprehensive features** of Open Loyalty, facilitating a customizable and efficient loyalty program.
- Users appreciate the **ease of use** of Open Loyalty, finding the setup and campaign creation straightforward and efficient.
- Users find **easy integrations** with Open Loyalty enhance their loyalty programs, saving time and boosting efficiency.

##### Cons

- Users note that some **features are limited** , but Open Loyalty is actively working on enhancements based on feedback.
- Users desire more **control over data display** and flexibility in campaign restrictions to enhance usability.
- Users desire more **customization options** for data display and campaign restrictions in Open Loyalty.

#### What Are Recent G2 Reviews of Open Loyalty?

**["Effortless Loyalty Program Integration at a Great Value"](https://www.g2.com/survey_responses/open-loyalty-review-12091833)**

**Rating:** 5.0/5.0 stars

_— Nicolás d._

[Read full review](https://www.g2.com/survey_responses/open-loyalty-review-12091833)

**["Professional-Grade Loyalty Management Without the Dev Overhead"](https://www.g2.com/survey_responses/open-loyalty-review-12566940)**

**Rating:** 4.5/5.0 stars

_— (SUP\_Engineering팀) F._

[Read full review](https://www.g2.com/survey_responses/open-loyalty-review-12566940)

#### What Are G2 Users Discussing About Open Loyalty?

- [What is Open Loyalty used for?](https://www.g2.com/discussions/what-is-open-loyalty-used-for)

### [Tada](https://www.g2.com/products/tada/reviews)

Tada (usetada.com) is an AI-powered Enterprise Loyalty & Rewards Platform that helps businesses acquire, engage, reward, and retain customers, channel partners, sales teams, and employees through scalable loyalty, incentive, and engagement programs. Trusted by 400+ leading brands across APAC, Tada helps enterprises digitalize customer loyalty, trade promotion, channel incentives, sales incentives, and employee engagement through a secure, enterprise-ready platform powered by AI and data. Our solutions help businesses increase customer retention, strengthen channel engagement, improve sales performance, maximize customer lifetime value, and drive sustainable growth. We offer a comprehensive suite of solutions, including: ✓ Customer Loyalty, ✓ B2B & Channel Partner Loyalty, ✓ Trade & Sales Incentives, ✓ WhatsApp Loyalty, ✓ Promoter Incentives, and ✓ Employee Engagement. Built with enterprise-grade security, Tada supports SaaS, Private Cloud, and On-Premise deployment, with seamless integration into existing business systems. Serving organizations across FMCG, Financial Services, Automotive, Agriculture, Construction, Consumer Electronics, Retail, F&B, Healthcare, and Beauty, Tada delivers measurable business impact through data-driven engagement and rewards.

**Average Rating:** 4.5/5.0

**Total Reviews:** 63

#### How Do G2 Users Rate Tada?

- **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 9.1/10)
- **Integrations:** 8.8/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 8.2/10 (Category avg: 8.7/10)
- **Membership:** 9.4/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Tada?

- **Seller:** [Tada](https://www.g2.com/sellers/tada)
- **Year Founded:** 2012
- **HQ Location:** Jakarta, Indonesia
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fccf7908bcf6d2b9a14b3233a25ffd189625614aedf30521e0c393015cc236ae&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fusetada%2F&secure%5Burl_type%5D=linkedin_company_website)  
94 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing
- **Top Industries:** Banking, Food & Beverages
- **Company Size:** 50% Medium, 27% Large

#### What Are Recent G2 Reviews of Tada?

**["Profitable for customers, Simple, Useful"](https://www.g2.com/survey_responses/tada-review-8625751)**

**Rating:** 4.0/5.0 stars

_— Verified User in Retail_

[Read full review](https://www.g2.com/survey_responses/tada-review-8625751)

**["Good Partner To Manage Loyalty System For Your Company"](https://www.g2.com/survey_responses/tada-review-8603982)**

**Rating:** 5.0/5.0 stars

_— ANNISA W._

[Read full review](https://www.g2.com/survey_responses/tada-review-8603982)

#### What Are G2 Users Discussing About Tada?

- [What is TADA used for?](https://www.g2.com/discussions/what-is-tada-used-for)

### [Nector](https://www.g2.com/products/nector/reviews)

Nector.io is a powerful loyalty, rewards, and referral solution designed specifically for eCommerce businesses. It enables you to effortlessly set up customer retention and loyalty programs, helping you increase repeat purchases, boost conversion rates, and drive customer signups—all with ease. ⭐ 4.9 Overall Rating | ⭐ 5/5 Shopify Rating | ❤️ 50+ Glowing Testimonials Take your Shopify store to the next level by downloading our app today: 👉 Nector - Rewards & Loyalty (https://apps.shopify.com/nector-rewards-loyalty)

**Average Rating:** 4.8/5.0

**Total Reviews:** 24

#### How Do G2 Users Rate Nector?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Integrations:** 9.5/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 9.2/10 (Category avg: 8.7/10)
- **Membership:** 8.3/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Nector?

- **Seller:** [Nector](https://www.g2.com/sellers/nector)
- **Year Founded:** 2022
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5ce1fb543ee001218a3a562f68020b243a9c0a52e58b23fdc62be775097f1c29&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fjoinnector&secure%5Burl_type%5D=linkedin_company_website)  
135 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Consumer Goods
- **Company Size:** 58% Small, 42% Medium

#### What Are Recent G2 Reviews of Nector?

**["Great Discounts and an Easy-to-Use Experience"](https://www.g2.com/survey_responses/nector-review-12461464)**

**Rating:** 4.0/5.0 stars

_— charmi P._

[Read full review](https://www.g2.com/survey_responses/nector-review-12461464)

**["Great product"](https://www.g2.com/survey_responses/nector-review-9723122)**

**Rating:** 5.0/5.0 stars

_— Vaibhav T._

[Read full review](https://www.g2.com/survey_responses/nector-review-9723122)

### [Ubiquity](https://www.g2.com/products/ubiquity/reviews)

Ubiquity is a customer engagement software that delivers all the services required to manage, engage, and retain customers on mobile devices.

**Average Rating:** 4.5/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate Ubiquity?

- **Has the product been a good partner in doing business?:** 5.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Ubiquity?

- **Seller:** [Gomeeki](https://www.g2.com/sellers/gomeeki)
- **Year Founded:** 2008
- **HQ Location:** North Sydney, New South Wales
- **Twitter:** @Gomeeki  
504 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1f204ba4b6f9e36ba5f54e2faad8de41fa794988cc9fe8558cff6396674b4352&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F213947%2F&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Network Engineer
- **Top Industries:** Internet
- **Company Size:** 80% Medium, 13% Small

#### What Are Recent G2 Reviews of Ubiquity?

**["great product for a low cost, easy to use"](https://www.g2.com/survey_responses/ubiquity-review-5199740)**

**Rating:** 5.0/5.0 stars

_— Halion A._

[Read full review](https://www.g2.com/survey_responses/ubiquity-review-5199740)

**[""Ubiquity AP: Large area coverage with great reliability in Network ""](https://www.g2.com/survey_responses/ubiquity-review-3382012)**

**Rating:** 4.5/5.0 stars

_— Priyanka B._

[Read full review](https://www.g2.com/survey_responses/ubiquity-review-3382012)

#### What Are G2 Users Discussing About Ubiquity?

- [What software do I need for Ubiquiti?](https://www.g2.com/discussions/ubiquity-what-software-do-i-need-for-ubiquiti)
- [Is ubiquity any good?](https://www.g2.com/discussions/is-ubiquity-any-good)
- [What is ubiquity system?](https://www.g2.com/discussions/what-is-ubiquity-system)
- [What does UniFi software do?](https://www.g2.com/discussions/what-does-unifi-software-do)

### [Gameball](https://www.g2.com/products/gameball/reviews)

Gameball is a loyalty and gamification marketing platform designed to turn visitors and occasional buyers into loyal, lifetime customers. Empowering mobile-first experiences with gamified loyalty programs designed to retain and grow their customer base.

**Average Rating:** 4.5/5.0

**Total Reviews:** 17

#### How Do G2 Users Rate Gameball?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Integrations:** 8.6/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 7.4/10 (Category avg: 8.7/10)
- **Membership:** 8.1/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Gameball?

- **Seller:** [Gameball](https://www.g2.com/sellers/gameball)
- **Year Founded:** 2019
- **HQ Location:** San Francisco, US
- **Twitter:** @GameballCo  
159 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c0961a174d5838de62203f832df5c5afc126800ff3facbf648057cedb7c8ef7a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgameball%2F&secure%5Burl_type%5D=linkedin_company_website)  
50 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 71% Medium, 18% Small

#### What Do G2 Reviewers Say About Gameball?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **clear layout and user-friendly guidance** of Gameball, making setup and understanding easy for everyone.
- Users praise the **analytics tools** in Gameball, finding them helpful for campaign ideas and performance evaluation.
- Users value the **analytics tools and campaign ideas** provided by Gameball, enhancing their marketing strategies effectively.
- Users value the **continuous improvement** efforts of Gameball, appreciating the team's dedication to enhancing features and solutions.
- Users praise the **customer-focused approach** of Gameball, highlighting the team's dedication to problem-solving and feature enhancement.

##### Cons

- Users find the **limited features** of Gameball restrict simple management and complex customer journeys without a mobile app.
- Users find the lack of a **standalone mobile app** limiting for managing the loyalty program effectively.
- Users find the lack of a **standalone mobile app** an issue, hindering management of the loyalty program on the go.
- Users experience **delayed updates** , often waiting hours for responses that hinder problem resolution.
- Users report **delays in response** times when fixing issues, impacting their overall experience with Gameball.

#### What Are Recent G2 Reviews of Gameball?

**["Support Resolves Issues Effectively"](https://www.g2.com/survey_responses/gameball-review-12268937)**

**Rating:** 4.0/5.0 stars

_— Ena R._

[Read full review](https://www.g2.com/survey_responses/gameball-review-12268937)

**["Breadfast Growth Lead"](https://www.g2.com/survey_responses/gameball-review-9824501)**

**Rating:** 5.0/5.0 stars

_— Verified User in Retail_

[Read full review](https://www.g2.com/survey_responses/gameball-review-9824501)

### [Fielo](https://www.g2.com/products/fielo/reviews)

Software that helps brands digitally work with their partners, engage consumers, and motivate their own employees. Whether you are rewarding consumers for their purchase frequency, or incentivizing channel partners to learn about your products and sell, or enabling your agents/resellers/dealers/partners to execute co-branded marketing campaigns, Fielo gives you the tools and analytical insights to easily design, manage, and scale. For Salesforce customers, Fielo is the #1 App for Loyalty and Incentive Management. Head to https://www.fielo.com/fielo-salesforce to find out why Fielo is the preferred choice. If you would like to talk then please let us know at https://www.fielo.com/contact\_us

**Average Rating:** 4.5/5.0

**Total Reviews:** 29

#### How Do G2 Users Rate Fielo?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **Integrations:** 8.1/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 8.3/10 (Category avg: 8.7/10)
- **Membership:** 8.9/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Fielo?

- **Seller:** [Fielo](https://www.g2.com/sellers/fielo)
- **Year Founded:** 2013
- **HQ Location:** Minneapolis, MN
- **Twitter:** @Fielo\_loyaltyUS  
7 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4aea99018da97582657d0b46b84eacb721b9b25395e86057ba93ca87d3dc3e89&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffielo%2F&secure%5Burl_type%5D=linkedin_company_website)  
29 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 55% Large, 38% Medium

#### What Are Recent G2 Reviews of Fielo?

**["Fielo, a great tool to help us in our services"](https://www.g2.com/survey_responses/fielo-review-8116763)**

**Rating:** 5.0/5.0 stars

_— Paulo T._

[Read full review](https://www.g2.com/survey_responses/fielo-review-8116763)

**["Great Service, Customer Success & Implementation teams"](https://www.g2.com/survey_responses/fielo-review-6991286)**

**Rating:** 5.0/5.0 stars

_— Karin O._

[Read full review](https://www.g2.com/survey_responses/fielo-review-6991286)

### [Friendbuy](https://www.g2.com/products/friendbuy/reviews)

Friendbuy powers Loyalty and Referral Programs for high growth brands. Transform your customers into brand champions with cutting-edge referral and loyalty solutions. Get your best customers through word-of-mouth and increase lifetime value by fostering interactive experiences. Why choose Friendbuy? Achieve 20-30x return on investment, 5x faster conversions, 3-5x higher LTV and 20 - 40% repeat purchases. - Referral & Loyalty program automation and reward fulfillment - Fully customizable and on-brand - Unlimited rewardable events and tiered rewards - Personalized dashboards for your customers - Comprehensive analytics to track revenue and optimize performance - Premium onboarding services

**Average Rating:** 4.3/5.0

**Total Reviews:** 56

#### How Do G2 Users Rate Friendbuy?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **Integrations:** 7.3/10 (Category avg: 8.6/10)
- **Loyalty Analytics:** 7.1/10 (Category avg: 8.7/10)
- **Membership:** 6.5/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Friendbuy?

- **Seller:** [Friendbuy](https://www.g2.com/sellers/friendbuy)
- **Year Founded:** 2010
- **HQ Location:** Los Angeles, CA
- **Twitter:** @Friendbuy  
6,012 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a69b32cfa8ab0cb7bf8c7927aa6acf3a3e59903c94f468ce64f1b0dd6b1ef5ea&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2205628&secure%5Burl_type%5D=linkedin_company_website)  
28 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Consumer Goods, Retail
- **Company Size:** 59% Medium, 38% Small

#### What Do G2 Reviewers Say About Friendbuy?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **fantastic customer support** from Friendbuy, appreciating their quick responses and helpful advice during setup.
- Users value the **seamless referral process** and exceptional support from Friendbuy, enhancing customer engagement and satisfaction.
- Users find Friendbuy **very user-friendly** , appreciating its seamless referral process and great customer support.
- Users value the **exceptional customer support** from Friendbuy, noting their responsiveness and insightful assistance throughout the experience.
- Users appreciate the **effective rewards program** of Friendbuy, enhancing customer retention and satisfaction effortlessly.

##### Cons

- Users face **integration issues** with Friendbuy, needing external platforms like Klaviyo for customer communications and data.
- Users report **limited reporting** capabilities, leading to discrepancies and reliance on external tools for customer insights.
- Users report **poor reporting** dashboards in Friendbuy, leading to discrepancies and challenges in customer data management.
- Users are frustrated by **poor account management and customer service** that lacks product knowledge and responsiveness.
- Users find the **difficult setup** of Friendbuy a barrier due to complex integrations and required customizations.

#### What Are Recent G2 Reviews of Friendbuy?

**["A Seamless Referral Experience with Stellar Support"](https://www.g2.com/survey_responses/friendbuy-review-12187299)**

**Rating:** 5.0/5.0 stars

_— Joann B._

[Read full review](https://www.g2.com/survey_responses/friendbuy-review-12187299)

**["Great referral/rewards platform with stellar customer support"](https://www.g2.com/survey_responses/friendbuy-review-11075503)**

**Rating:** 5.0/5.0 stars

_— Michael ._

[Read full review](https://www.g2.com/survey_responses/friendbuy-review-11075503)

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